Associate Experience Design Strategist

📍 Job Overview

Job Title: Associate Experience Design Strategist

Company: Adelphi Group

Location: New York, NY, United States

Job Type: Full-time

Category: Experience Design / Learning Strategy (GTM Operations adjacent)

Date Posted: 2026-08-12

Experience Level: Entry-Level (0-2 years)

Remote Status: Hybrid (Minimum 3 days/week in office)

🚀 Role Summary

• This role focuses on the strategic design and development of patient-centric education and support programs, bridging the gap between product experience and user comprehension.

• It involves applying behavioral and learning strategies to create effective patient support solutions that enhance outcomes and business results.

• The position requires a strong understanding of health literacy, accessibility, and user engagement to inform the creation of learning materials.

• This role will contribute to the 'inQ' framework, a proprietary methodology for strategic development within the agency.

📝 Enhancement Note: While this role is titled "Associate Experience Design Strategist," its core responsibilities and focus on patient support programs, learning design, and health literacy align it closely with GTM Operations functions, particularly in the healthcare and pharmaceutical marketing sectors. It emphasizes the strategic application of user-centric design principles to achieve business and patient outcomes, which is a critical component of Go-to-Market strategy execution. The "inQ framework" suggests a structured, process-driven approach to strategy development, common in operations roles.

📈 Primary Responsibilities

• Learning Design & Research: Assist in customizing Learning Design Guidelines, conducting comprehensive market research, and synthesizing findings to inform strategy.

• Material Integration: Ensure learning design guidelines are effectively integrated into creative patient education materials, proposing clear and actionable approaches for content development.

• Engagement Evaluation: Assess the effectiveness of various tactics for patient engagement, comprehension, and actionability, grounding all recommendations in robust data and insights.

• Brand Strategy Support: Collaborate with brand strategists, providing crucial learning needs-based perspectives and applying research insights to shape strategic recommendations.

• Presentation & Communication: Confidently present research findings and strategic recommendations to internal teams, stakeholders, and potentially clients, acting as a subject matter expert in learning strategy.

• Workshop & Pitch Participation: Contribute to internal workshops, new business pitches, and onboarding processes, fostering an inclusive and educational environment for team members.

• Cross-functional Collaboration: Work closely with service designers, content creators, and behavioral strategists to develop holistic patient support experiences.

📝 Enhancement Note: The responsibilities highlight a structured approach to strategy development and execution, common in operations roles. The emphasis on "customizing Learning Design Guidelines," "evaluating tactics," and "applying insights to recommendations" points to a process-oriented mindset crucial for operations professionals. The involvement in "new business pitches" and "internal onboarding" suggests a role that contributes to operational efficiency and strategic growth.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Public Health, Education, Health Studies, or a closely related field.

• Master's degree in Education/Promotion or Health Studies is strongly preferred.

• Certified Health Education Specialist (CHES) certification or eligibility is a significant asset. Experience:

• Prior internship experience is required, demonstrating foundational understanding of the field and professional environments.

• 0-2 years of experience in a relevant role, such as learning design, health education, patient support, or experience strategy. Required Skills:

• Health Literacy Expertise: Deep understanding and practical application of health literacy principles and guidance.

• Learning Design Principles: Ability to develop and integrate learning design guidelines for effective patient education.

• Project Management Fundamentals: Efficiently manage tasks, timelines, and resources for assigned projects.

• Creative Problem-Solving: Aptitude for identifying challenges and developing innovative solutions within educational and strategic contexts.

• Market Research Acumen: Skills in conducting research, synthesizing data, and summarizing findings to inform strategic decisions.

• Microsoft Office Proficiency: Advanced command of Word, Excel, and PowerPoint for documentation, analysis, and presentations.

• Communication & Presentation: Excellent verbal and written communication skills, with the ability to present findings and strategies clearly and confidently.

• Collaboration: Proven ability to work effectively in a team environment, contributing to cross-functional projects.

Preferred Skills:

• Experience with proprietary frameworks like the "inQ" methodology.

• Familiarity with patient support program design or adherence strategies.

• Experience in a creative agency or healthcare marketing environment.

• Understanding of behavioral science principles applied to health outcomes.

📝 Enhancement Note: The emphasis on "health literacy guidance," "learning design guidelines," "project management," and "market research" directly maps to core competencies sought in operations roles that manage strategic initiatives and process implementation. The preference for a Master's degree and CHES certification indicates a need for specialized knowledge, often a requirement for roles that require deep process expertise and strategic input.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Case Studies in Learning Design: Showcase examples of patient education materials or programs developed, detailing the strategic approach, target audience, and learning objectives.

• Research & Analysis Examples: Include samples of market research summaries, competitive analyses, or user insight reports that informed strategic recommendations.

• Process Documentation Samples: Demonstrate an understanding of how to document or visualize processes, such as learning design guidelines or workflow diagrams.

• Impact Demonstration: Present examples where your contributions led to measurable improvements in understanding, engagement, or adherence for a target audience.

Process Documentation:

• Workflow Design: Examples of how you've mapped out or contributed to the design of workflows for content creation or program development.

• Implementation Guidance: Instances where you've translated strategic guidelines into actionable steps for creative teams.

• Performance Measurement: Any experience in outlining how the effectiveness of educational materials or programs would be measured.

📝 Enhancement Note: For an "Associate Experience Design Strategist" role, a portfolio is crucial. It should not just showcase creative output but also the strategic thinking, research, and process-oriented approach behind it. Operations professionals often need to demonstrate their ability to create repeatable processes and measure impact, which should be evident in portfolio examples.

💵 Compensation & Benefits

Salary Range: $60,000 - $70,000 per year

Benefits:

• Comprehensive health, dental, and vision insurance.

• Retirement savings plan (e.g., 401(k)) with company match.

• Paid time off, including vacation, sick leave, and holidays.

• Professional development opportunities and training programs.

• Potential for performance-based bonuses.

Working Hours: 40 hours per week, with standard business hours expected. Flexibility may be available, but core hours are essential for team collaboration.

📝 Enhancement Note: The provided salary range is typical for an entry-level to junior associate role in a major metropolitan area like New York, especially within a large advertising/marketing group like Omnicom. The benefits package is standard for full-time employees in the industry. The working hours align with typical corporate environments, though the hybrid model offers some flexibility.

🎯 Team & Company Context

🏢 Company Culture

Industry: Marketing & Advertising (specifically within Omnicom Group's network)

Company Size: Large Enterprise (Omnicom Group is a global leader with tens of thousands of employees across numerous agencies)

Founded: Adelphi Group is part of Omnicom Health Group, which operates within the broader Omnicom Media Group. Omnicom was founded in 1986, indicating a long-standing history and established operational structures.

Team Structure:

• The Patient Support Services team is a specialized unit within the agency, likely comprising behavioral strategists, service designers, content creators, and learning strategists.

• This role will report to a manager or director within the Patient Support Services team, with potential dotted-line reporting to project leads.

• Collaboration is key, involving close work with brand strategists, creative teams, and potentially account management to ensure integrated campaign execution. Methodology:

• The team utilizes the proprietary "inQ" framework for strategic development, suggesting a structured, insight-driven, and process-oriented approach.

• Emphasis is placed on patient-centricity, behavioral science, and data-driven insights to inform the design of support programs.

• A focus on health literacy and accessibility ensures that developed materials are understandable and usable by diverse patient populations.

Company Website: https://www.adelphigroup.com/ (Note: This is a general Adelphi Group link; specific Omnicom Health Group or agency sites may offer more granular detail).

📝 Enhancement Note: Being part of Omnicom means operating within a large, matrixed organization with established processes and a focus on performance metrics. The "inQ framework" is a critical operational tool that candidates should understand. The emphasis on patient-centricity and health literacy reflects a specialized focus within the broader marketing and advertising landscape.

📈 Career & Growth Analysis

Operations Career Level: This is an entry-level (Associate) position, suitable for individuals with foundational knowledge and internship experience looking to build expertise in strategic design and patient support program development. The role is designed to provide hands-on experience and mentorship.

Reporting Structure: The Associate Learning Strategist will report to a manager or director within the Patient Support Services team. This structure offers direct guidance and opportunities to learn from experienced professionals in learning strategy and patient engagement.

Operations Impact: While not directly managing operational budgets or complex system implementations, this role's impact is significant in ensuring the effectiveness of patient support programs. By enhancing health literacy and engagement, the role directly contributes to improved patient outcomes and, consequently, to the client's business objectives and brand reputation. This is a critical GTM enablement function.

Growth Opportunities:

• Specialization: Develop deep expertise in health literacy, learning design, behavioral science, and patient support program strategy.

• Skill Advancement: Gain experience with proprietary methodologies like the "inQ" framework and build a strong portfolio of impactful projects.

• Cross-functional Exposure: Learn from and collaborate with diverse teams (service design, content, brand strategy), broadening understanding of the integrated GTM process.

• Client Interaction: Opportunities to contribute to client pitches and presentations, enhancing communication and strategic articulation skills.

• Leadership Potential: Progression to roles like Learning Strategist, Senior Learning Strategist, or even specialized roles in patient experience or GTM strategy within the healthcare sector.

📝 Enhancement Note: This role offers a clear pathway for growth within a specialized area of GTM operations, particularly for those interested in the healthcare sector. The emphasis on methodology and strategic contribution suggests that successful associates can transition into more senior operational or strategic roles.

🌐 Work Environment

Office Type: The role is hybrid, requiring a minimum of three days per week in the New York office. This suggests a collaborative office environment designed for team interaction, brainstorming, and in-person meetings.

Office Location(s): New York, NY. This is a major hub for advertising, marketing, and healthcare industries, offering significant networking and professional development opportunities.

Workspace Context:

• Collaborative Spaces: Expect a dynamic office environment with shared workspaces, meeting rooms, and common areas designed to foster interaction and teamwork.

• Technology Access: Access to standard office technology, including robust internet, presentation facilities, and potentially specialized software for design and analysis.

• Team Interaction: Opportunities for daily interaction with immediate team members and cross-functional colleagues, facilitating knowledge sharing and problem-solving.

Work Schedule: Standard full-time hours (approximately 40 hours/week) are expected, with the hybrid model allowing for some flexibility in how the work week is structured, balancing in-office collaboration with remote focus time.

📝 Enhancement Note: The hybrid requirement is a key aspect of the work environment, indicating a company culture that values both in-person collaboration and individual focus. For operations roles, this balance is often crucial for effective project management and strategic execution.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications and alignment with the role's requirements.

• Hiring Manager Interview: A discussion focused on your background, experience, understanding of health literacy and learning design, and career aspirations.

• Skills-Based Assessment/Case Study: You may be asked to complete a short assignment or participate in a case study exercise to evaluate your problem-solving, strategic thinking, and ability to apply the "inQ" framework or similar methodologies.

• Team/Panel Interview: Meeting with potential team members and cross-functional colleagues to assess cultural fit, collaboration style, and communication skills.

• Final Interview: Potentially with a senior leader to discuss your strategic vision and long-term potential within the organization.

Portfolio Review Tips:

• Showcase Process, Not Just Output: For each project, detail the problem, your approach (including research and strategic thinking), the solution, and the outcome.

• Highlight Health Literacy & Engagement: Emphasize how your work addressed health literacy challenges and improved patient engagement or understanding.

• Demonstrate Framework Application: If possible, show how you've applied structured methodologies (like "inQ" or similar) to your projects.

• Quantify Impact: Whenever possible, use data and metrics to demonstrate the effectiveness of your contributions.

• Tailor to the Role: Select projects that best align with patient support, learning design, and strategic development.

Challenge Preparation:

• Research Omnicom and Adelphi Group: Understand their client base, agency structure, and recent work in healthcare.

• Familiarize Yourself with "inQ": If information is available, understand the core principles of this proprietary framework.

• Prepare Health Literacy Examples: Be ready to discuss your understanding and application of health literacy principles.

• Practice Presentation Skills: Rehearse presenting your portfolio projects, focusing on clarity, conciseness, and strategic narrative.

📝 Enhancement Note: For operations-adjacent roles, the interview process often tests not just knowledge but also the ability to apply that knowledge systematically and communicate it effectively. A strong portfolio demonstrating process and impact is paramount.

🛠 Tools & Technology Stack

Primary Tools:

• Microsoft Office Suite: Advanced proficiency in Word, Excel, and PowerPoint is explicitly required for documentation, data analysis, and presentation development.

• Project Management Software: Familiarity with tools like Asana, Trello, Monday.com, or similar platforms for task management and workflow tracking.

• Collaboration Platforms: Experience with tools like Slack, Microsoft Teams, or Zoom for day-to-day communication and virtual meetings.

Analytics & Reporting:

• Research Tools: Familiarity with online research databases and survey platforms.

• Data Visualization Tools: Basic understanding of how data is presented, even if not directly creating complex dashboards.

CRM & Automation:

• CRM Systems (General Awareness): While not a direct CRM role, understanding how patient data might be managed within a CRM or patient support platform would be beneficial.

• Content Management Systems (CMS): Awareness of how digital content is managed and deployed.

📝 Enhancement Note: While this role isn't a traditional "operations" role focused on CRM administration or complex system implementation, proficiency in core productivity and project management tools is essential for operational efficiency. Understanding how data flows and is utilized in patient support programs is a key operational consideration.

👥 Team Culture & Values

Operations Values:

• Patient-Centricity: A core value driving all design and strategy decisions, ensuring patient needs are at the forefront.

• Data-Driven Insights: A commitment to using research and analytics to inform strategy and measure effectiveness.

• Collaboration & Teamwork: Emphasis on working together across disciplines to create holistic solutions.

• Innovation & Continuous Improvement: A drive to develop novel approaches and refine existing processes through frameworks like "inQ."

• Health Equity & Accessibility: A dedication to creating inclusive materials that are understandable and usable by all.

Collaboration Style:

• Cross-functional Integration: Active participation in integrated teams, contributing learning strategy expertise to broader marketing and patient support initiatives.

• Feedback Culture: Openness to providing and receiving constructive feedback to optimize designs and strategies.

• Knowledge Sharing: Willingness to share insights, best practices, and learnings with team members to foster collective growth.

📝 Enhancement Note: The values emphasize a systematic, user-focused approach to strategy and execution, which aligns with operational excellence. Collaboration and continuous improvement are cornerstones of effective operations teams.

⚡ Challenges & Growth Opportunities

Challenges:

• Translating Complex Information: Effectively simplifying complex medical or treatment information into accessible patient education materials.

• Balancing Brand Objectives with Patient Needs: Ensuring that marketing goals are met while genuinely prioritizing patient understanding and well-being.

• Navigating Proprietary Frameworks: Quickly learning and applying the "inQ" framework and other agency-specific methodologies.

• Adapting to Diverse Patient Populations: Designing materials that are effective and inclusive for a wide range of demographics and health literacy levels.

Learning & Development Opportunities:

• Specialized Training: Access to internal training on health literacy, learning design, behavioral science, and the "inQ" framework.

• Industry Conferences: Opportunities to attend relevant healthcare marketing, patient advocacy, or learning design conferences.

• Mentorship: Guidance from experienced strategists and leaders within the Patient Support Services team.

• Portfolio Building: The chance to develop a strong portfolio with impactful projects that can lead to career advancement.

📝 Enhancement Note: Recognizing these challenges and growth opportunities demonstrates an understanding of the operational complexities of the role and a proactive approach to development, which is highly valued in operations-focused positions.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to simplify complex information for a specific audience. What was your process?" (Focus on health literacy application and strategic thinking).

• "How would you approach evaluating the effectiveness of patient education materials?" (Highlight process for measurement and data analysis).

• "Walk us through how you would apply a structured framework (like 'inQ', or a similar process you've used) to develop a new patient support initiative." (Demonstrate methodological understanding and operational planning). Company & Culture Questions:

• "What interests you about patient support services within a marketing/advertising agency context?" (Show understanding of the intersection of healthcare and GTM strategy).

• "How do you approach collaboration with diverse teams, such as creative, strategy, and account management?" (Assess teamwork and cross-functional operational integration).

• "How do you ensure your work contributes to both patient well-being and client business objectives?" (Connect patient-centricity with business impact). Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly articulate the problem, your role, the strategic approach (including research and methodology), the solution, and the measurable outcomes.

• Highlight Process & Impact: Emphasize the 'how' and 'why' behind your work, not just the final deliverable. Use metrics where possible to demonstrate operational effectiveness.

• Demonstrate Health Literacy Application: Be prepared to specifically discuss how health literacy principles were integrated into your projects.

• Be Ready for Q&A: Anticipate questions about your decision-making process, challenges faced, and alternative approaches you considered.

📝 Enhancement Note: Interview preparation for this role should focus on demonstrating not just creative design skills but also strategic thinking, a structured approach to problem-solving, and an understanding of how these elements contribute to broader business and patient outcomes – all key aspects of operational success.

📌 Application Steps

To apply for this Associate Experience Design Strategist position:

• Submit your application through the provided Workday link: https://interpublic.wd5.myworkdayjobs.com/OMC/job/New-York-New-York-United-States-of-America/Associate-Experience-Design-Strategist_R12006

• Portfolio Customization: Curate your portfolio to prominently feature projects demonstrating your understanding of health literacy, learning design, and strategic research. Prepare to articulate the process and outcomes of 2-3 key projects that align with patient support program development.

• Resume Optimization: Tailor your resume to highlight keywords from the job description, such as "health literacy," "learning design," "patient support," "market research," "project management," and any experience with frameworks or structured methodologies. Quantify achievements wherever possible.

• Interview Preparation: Practice articulating your experience with the STAR method (Situation, Task, Action, Result) for behavioral questions. Prepare a concise overview of your portfolio and be ready to discuss your strategic approach to designing patient education materials.

• Company Research: Thoroughly research Adelphi Group, Omnicom Health Group, and Omnicom. Understand their client base in healthcare, their approach to patient support, and their commitment to values like health equity and accessibility.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.