Assistant Content Designer

📍 Job Overview

Job Title: Assistant Content Designer

Company: myCareer - NSW Government

Location: Parramatta, Gosford, Maitland, Wollongong, Lithgow, NSW, Australia

Job Type: Temporary (up to 11 months)

Category: Operations / GTM (Customer Communications & Content Design)

Date Posted: 2026-05-04

Experience Level: Mid-Level (implied by Clerk Grade 5/6 and responsibilities)

Remote Status: Hybrid

🚀 Role Summary

• This role focuses on the critical function of designing and coordinating customer communications to ensure optimal service delivery within Revenue NSW.

• It involves the meticulous management of notification templates, user stories, and business rules, ensuring compliance with established standards and external communication guidelines.

• The position requires a strong emphasis on user-centered design principles, data analysis, and accessibility to create user-friendly content that enhances citizen experience.

• This role plays a key part in Revenue NSW's digital transformation efforts, aiming to simplify processes and improve access to government services for NSW citizens.

📝 Enhancement Note: While titled "Assistant Content Designer," the responsibilities and salary grade (Clerk Grade 5/6, AUD $99,938 - $110,271 base plus super) suggest a mid-level role with significant autonomy in content coordination and design implementation, rather than a purely entry-level assistant position. The focus on revenue management and customer service delivery places this within the broader GTM (Go-To-Market) and Operations support functions, specifically in the realm of customer experience and communication strategy.

📈 Primary Responsibilities

• Design, coordinate, and maintain customer communication templates, ensuring adherence to all relevant standards, frameworks, and external communication guidelines.

• Develop and manage user stories and business rules for customer notifications to optimize service delivery processes and enhance user experience.

• Support external suppliers and internal stakeholders to ensure key performance indicators (KPIs) and agreed targets for customer communications are met.

• Conduct thorough user research and data analysis to inform the development of accessible and user-friendly content that meets citizen needs.

• Collaborate cross-functionally with internal teams, including digital, policy, and legal, to ensure communication content is accurate, compliant, and aligned with strategic objectives.

• Contribute to the continuous improvement of customer communication processes and systems, identifying opportunities for efficiency and effectiveness.

• Ensure all customer-facing content adheres to accessibility standards and best practices, promoting inclusivity for all NSW citizens.

• Assist in the development and implementation of communication strategies that support Revenue NSW's mission and government priorities.

📝 Enhancement Note: The core responsibilities highlight a blend of tactical execution (template management, user stories) and strategic contribution (design, analysis, process improvement). The emphasis on "service delivery outcomes" and "optimal service delivery" indicates a direct link to operational efficiency and customer satisfaction, aligning this role with revenue assurance and operational excellence.

🎓 Skills & Qualifications

Education: While specific educational requirements are not explicitly stated, a background in Communications, Marketing, Design, Information Architecture, or a related field is highly recommended. A degree or equivalent professional experience in these areas would be beneficial.

Experience:

• Demonstrated experience in digital content design, with a strong understanding of user-centered design principles and methodologies.

• Proven ability to conduct user research and analyze data to develop effective and user-friendly content.

• Experience in managing and coordinating communication templates, user stories, and business rules.

• Familiarity with accessibility standards and best practices for digital content.

Required Skills:

• Digital Content Design: Expertise in creating clear, concise, and user-friendly content for digital platforms.

• User Research: Ability to conduct and interpret user research to inform content strategy and design.

• Data Analysis: Proficiency in analyzing data to identify trends, insights, and areas for content improvement.

• Accessibility Standards: Knowledge of WCAG or similar accessibility guidelines for digital content.

• Collaboration: Strong interpersonal skills to work effectively with diverse teams and stakeholders.

• Communication Coordination: Skill in managing and organizing communication assets and processes.

• User Stories & Business Rules: Experience in defining and documenting user requirements and operational logic.

Preferred Skills:

• Experience with content management systems (CMS) and digital asset management (DAM) tools.

• Knowledge of NSW Government communication guidelines and frameworks.

• Familiarity with agile development methodologies.

• Experience in the revenue management or public sector domain.

• Graphic design or UX/UI design principles.

📝 Enhancement Note: The "About you" section strongly implies the need for analytical thinking, user empathy, and adaptability. The "Assistant Content Designer" title, paired with the Clerk Grade 5/6, suggests that while core content design skills are essential, the ability to coordinate, support, and learn within a structured operational framework is equally important.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase examples of digital content designed for user engagement and clarity, highlighting the user's journey.

• Include case studies demonstrating how data analysis and user research informed content creation and led to measurable improvements.

• Present examples of documented user stories or business rules that were instrumental in developing functional communication processes.

• Provide samples that illustrate adherence to accessibility standards and inclusive design principles.

Process Documentation:

• Examples of workflow diagrams or process maps for content creation, review, and publication cycles.

• Documentation showing how user feedback was incorporated into content iteration and process refinement.

• Evidence of contributing to or maintaining standards and frameworks for customer communications.

• Documentation related to supporting suppliers or third parties in adhering to communication protocols and KPIs.

📝 Enhancement Note: Given the role's focus on coordination and design within a government context, a portfolio should emphasize structured processes, compliance, and user impact. It's less about pure creative output and more about demonstrating a methodical approach to content that drives operational efficiency and positive citizen outcomes.

💵 Compensation & Benefits

Salary Range: AUD $99,938 - $110,271 base per annum (Clerk Grade 5/6) plus superannuation. This is an estimated range based on the provided salary grade and base salary information.

Benefits:

• Flexible office location across NSW (Parramatta, Maitland, Lithgow, Gosford, Wollongong).

• Hybrid working arrangements, allowing for a balance between office and remote work.

• Compressed working hours options available.

• Generous leave conditions, including annual leave and Accrued Days Off (days in lieu).

• Ongoing access to industry-approved self-learning tools for professional development.

• Opportunities for career agility and working on different programs within Revenue NSW.

• Meaningful work contributing to the betterment of NSW citizens.

• Corporate wellbeing programs and access to the Fitness Passport.

Working Hours: The role is advertised with an implied full-time workload, corresponding to approximately 40 hours per week. Flexible working arrangements, including compressed hours, are available.

📝 Enhancement Note: The salary range is clearly stated and aligns with the Clerk Grade 5/6 designation in NSW Government. The listed benefits are comprehensive and reflect typical government sector offerings, emphasizing work-life balance and professional development, which are attractive to operations professionals seeking stability and growth.

🎯 Team & Company Context

🏢 Company Culture

Industry: Government / Public Sector (Revenue Management, Customer Service, Digital Transformation)

Company Size: Part of the Department of Customer Service (DCS), which is a large government department. Revenue NSW itself operates as a significant agency within DCS, implying a large organizational structure.

Founded: Revenue NSW is the state's principal revenue management agency, operating within the NSW Government framework. The Department of Customer Service was established through machinery of government changes, indicating a modern, reform-focused entity.

Team Structure:

• The Assistant Content Designer will likely be part of a broader "Revenue Digital" or "Customer Communications" team within Revenue NSW.

• This team is focused on delivering contemporary digital services for NSW Government customers.

• The role involves collaboration with various internal departments (digital, policy, legal) and external suppliers, indicating a matrixed or project-based operational environment.

Methodology:

• Data-driven decision-making is a core methodology, with an emphasis on using research and analytics to inform content design and service delivery.

• User-centered design is a key approach, ensuring that content and services are tailored to the needs of NSW citizens.

• Agile methodologies are likely employed within the "Revenue Digital" team, promoting iterative development and flexibility.

• Process optimization and efficiency are central to Revenue NSW's mission, particularly in administering state taxation and revenue.

Company Website: https://www.nsw.gov.au/departments-and-agencies/revenue-nsw

📝 Enhancement Note: The culture is characterized by a commitment to public service, digital innovation, and customer experience. The government setting implies a structured but evolving environment, with a strong focus on compliance, efficiency, and transparency. The emphasis on "Revenue Digital" suggests a forward-thinking approach to technology adoption within a public service context.

📈 Career & Growth Analysis

Operations Career Level: This role sits at a mid-level within the operations support spectrum, specifically in content and communication design. It offers a stepping stone from more junior content roles or an opportunity for individuals with broader design skills to specialize in a government context. The "Assistant" title might undersell the scope of responsibility, which includes coordination and influencing design standards.

Reporting Structure: The Assistant Content Designer will report to a Content Design Lead, Communications Manager, or a Digital Services Manager within Revenue NSW. They will work collaboratively with project managers, policy advisors, legal teams, and external vendors.

Operations Impact: This role directly impacts operational efficiency and customer satisfaction by ensuring clear, accessible, and compliant communications. Effective content design reduces inbound queries, improves compliance rates, and enhances the overall citizen experience with government services, thereby supporting Revenue NSW's mission to administer state revenue fairly and efficiently.

Growth Opportunities:

• Specialization: Deepen expertise in user-centered content design, accessibility, and government communication frameworks.

• Leadership: Progress to a Content Designer, Senior Content Designer, or Content Lead role, taking on more complex projects and team leadership responsibilities.

• Cross-functional Movement: Transition into related roles within digital transformation, service design, or policy communication within the Department of Customer Service.

• Skill Development: Leverage access to self-learning tools and opportunities to work on diverse programs to expand skill sets in areas like UX writing, information architecture, or project management.

📝 Enhancement Note: The growth path is clear within the NSW Government structure, offering both vertical progression in content design and horizontal movement into related operational or digital roles. The emphasis on "career agility" and "working on different programs" suggests a dynamic environment conducive to learning and development.

🌐 Work Environment

Office Type: Hybrid work model is supported, with flexible office locations across several NSW regional and metropolitan centers (Parramatta, Maitland, Lithgow, Gosford, Wollongong). This indicates a modern, adaptable work environment.

Office Location(s):

• Parramatta: Likely the central hub, with potential for regular travel to engage with teams and partners.

• Maitland, Lithgow, Gosford, Wollongong: Regional offices offering local opportunities and supporting a distributed workforce.

Workspace Context:

• Collaborative Environment: The role requires close collaboration with various teams, suggesting open-plan office spaces or dedicated project collaboration areas.

• Tools & Technology: Access to modern digital tools and technology is implied, supporting content design, communication management, and remote collaboration.

• Team Interaction: Opportunities for regular interaction with colleagues through hybrid meetings, team sessions, and potential site visits to Parramatta.

Work Schedule: Standard full-time hours (approx. 40 hours/week) with flexibility offered through compressed hours and hybrid working arrangements, allowing for better integration of work and personal life.

📝 Enhancement Note: The hybrid and multi-location aspect is a significant draw for operations professionals seeking flexibility. The mention of potential travel to Parramatta suggests that while flexibility is key, some in-person engagement is expected for team cohesion and strategic alignment.

📄 Application & Portfolio Review Process

Interview Process:

• Application Submission: Submit a resume and a cover letter expressing interest.

• Initial Screening: Review of applications and cover letters for suitability against core requirements.

• Capability-Based Interview: Likely involves behavioral questions assessing skills like collaboration, user focus, data analysis, and problem-solving, often using STAR (Situation, Task, Action, Result) method. Reference to the "Capability Application Tool" suggests interview questions will align with NSW Public Service capabilities.

• Practical Exercise/Case Study: Candidates may be asked to complete a content design task or present a case study demonstrating their approach to a specific communication challenge.

• Final Interview/Panel: Discussion with hiring managers and potential team members to assess cultural fit, strategic thinking, and further delve into experience.

Portfolio Review Tips:

• Tailor to the Role: Focus on examples demonstrating digital content design, user research, data analysis, and accessibility within a structured or regulated environment.

• Showcase Process: Clearly articulate your process for content creation, from research and ideation to design, testing, and iteration. Highlight how you managed user stories and business rules.

• Quantify Impact: Where possible, use metrics to demonstrate the effectiveness of your content (e.g., improved user satisfaction, reduced query volume, increased compliance).

• Accessibility Focus: Ensure at least one example clearly shows how you applied accessibility principles.

• Conciseness: Be prepared to walk through your portfolio efficiently, focusing on the most relevant pieces for this specific role.

Challenge Preparation:

• Understand NSW Public Service Capabilities: Familiarize yourself with the NSW Public Service Capability Framework. The "Capability Application Tool" is a key resource for this.

• Prepare for Behavioral Questions: Think of specific examples from your experience that demonstrate collaboration, problem-solving, user focus, and adaptability in a fast-paced environment.

• Content Design Scenarios: Be ready to discuss how you would approach designing communications for complex government services or policies. Consider how to make information accessible and understandable to a diverse audience.

• Research Revenue NSW: Understand their mission, services, and the importance of their role in the NSW economy. Consider how content design supports these objectives.

📝 Enhancement Note: The specific mention of the "Capability Application Tool" and the NSW Public Service Framework is crucial. Candidates should leverage this to understand the expected competencies and prepare tailored responses and portfolio examples. The application process emphasizes demonstrating practical skills and alignment with government values.

🛠 Tools & Technology Stack

Primary Tools:

• Content Management Systems (CMS): Experience with government-approved or enterprise-level CMS platforms is likely beneficial.

• Digital Design Tools: Proficiency in tools like Figma, Sketch, Adobe Creative Suite (for visual elements or mockups).

• Collaboration Platforms: Microsoft Teams, Slack, or similar for team communication and project management.

• Document Creation & Management: Microsoft Office Suite (Word, PowerPoint), Google Workspace.

Analytics & Reporting:

• Web Analytics: Google Analytics, Adobe Analytics, or similar for understanding user behavior on digital platforms.

• User Feedback Tools: Survey platforms (e.g., SurveyMonkey, Typeform) for gathering user input.

• Data Visualization Tools: Basic understanding of tools like Tableau or Power BI may be helpful for interpreting data reports.

CRM & Automation:

• While not a primary CRM role, understanding how customer data and communication preferences are managed within a CRM or similar system (e.g., Salesforce, Microsoft Dynamics) can be advantageous.

• Familiarity with workflow automation concepts in content delivery or customer journey mapping.

📝 Enhancement Note: The role requires proficiency in tools that support digital content creation, management, and analysis. While specific tools are not listed, a strong foundation in common content design software, collaboration platforms, and an understanding of analytics is expected. The government context might mean specific, internally developed or mandated systems are in use.

👥 Team Culture & Values

Operations Values:

• Customer Focus: A deep commitment to understanding and serving the needs of NSW citizens, ensuring positive and accessible interactions with government services.

• Integrity & Fairness: Upholding the principles of fair administration of state taxation and revenue, ensuring transparency and equity in all communications.

• Collaboration: Fostering a supportive and inclusive environment where diverse teams work together to achieve common goals.

• Innovation & Efficiency: Continuously seeking better ways to deliver services through digital transformation and process optimization.

• Excellence: Striving for high standards in all aspects of work, from content quality to service delivery outcomes.

Collaboration Style:

• Cross-functional Integration: The role necessitates working closely with policy, legal, IT, and other operational teams to ensure comprehensive and compliant communications.

• Open Communication: Encouraging feedback and open dialogue to refine content and processes.

• Partnership with Suppliers: Working collaboratively with external vendors to achieve shared communication objectives and KPIs.

• Knowledge Sharing: A culture that values sharing insights and best practices within the team and across departments.

📝 Enhancement Note: The NSW Government's values of Integrity, Trustworthiness, Accountability, and Respect are likely embedded within the Department of Customer Service and Revenue NSW. The emphasis on "meaningful work that matters" and "improving government services" highlights a strong sense of public purpose.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Diverse Needs: Catering to a wide range of citizen needs, technical abilities, and literacy levels with clear and accessible content.

• Navigating Regulations: Ensuring all communications comply with complex government legislation, policies, and communication standards.

• Pace of Change: Adapting to evolving digital technologies, service delivery models, and government priorities in a dynamic environment.

• Stakeholder Alignment: Managing expectations and securing buy-in from multiple stakeholders with potentially differing priorities.

Learning & Development Opportunities:

• Specialized Training: Access to self-learning tools and potential for training in advanced content design, UX writing, or government communication best practices.

• Cross-Program Exposure: Opportunity to work on diverse projects within Revenue NSW and the broader Department of Customer Service, broadening experience.

• Mentorship: Potential for informal or formal mentorship from senior content designers or digital leaders within the organization.

• Industry Engagement: Exposure to public sector digital transformation initiatives and evolving communication strategies.

📝 Enhancement Note: The challenges are typical for a government operations role involving public-facing communications. The growth opportunities are significant, especially given the NSW Government's focus on digital modernization and public service improvement.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to translate complex information into simple, user-friendly content. What was your process, and what was the outcome?" (Focus on process, user research, and impact)

• "How do you ensure digital content is accessible to all users, including those with disabilities?" (Demonstrate knowledge of accessibility standards and practical application)

• "Walk us through your experience in developing user stories or business rules for digital communications. How did they support service delivery?" (Highlight structured thinking and operational relevance)

• "Describe a situation where you had to collaborate with multiple stakeholders with differing views on content. How did you reach an agreement?" (Assess collaboration and negotiation skills)

Company & Culture Questions:

• "What interests you about working for Revenue NSW and the Department of Customer Service?" (Research their mission and values)

• "How do you see this role contributing to the goals of Revenue NSW and improving services for NSW citizens?" (Connect your skills to their objectives)

Portfolio Presentation Strategy:

• Structure: Organize your portfolio by project, clearly outlining the challenge, your role, the process followed (research, design, implementation), and the results achieved.

• Highlight Process: Emphasize your methodology for content design, user research, and data analysis. Show how you incorporated user stories and business rules.

• Quantify Impact: Use data and metrics whenever possible to demonstrate the success of your work (e.g., increased engagement, improved clarity, reduced error rates).

• Accessibility: Clearly explain how accessibility was considered and integrated into your designs.

• Conciseness: Be prepared to present your most impactful pieces within a given timeframe. Focus on quality over quantity.

📝 Enhancement Note: Candidates should thoroughly review the NSW Public Service Capability Framework and the "Capability Application Tool." Interviewers will be assessing not just technical skills but also how well candidates embody public sector values and contribute to efficient, citizen-centric service delivery.

📌 Application Steps

To apply for this operations position:

• Submit your application through the 'Apply Online' button on the careers portal.

• Tailor your Resume: Highlight experience in digital content design, user research, data analysis, and accessibility. Use keywords from the job description and ensure your achievements are quantified.

• Craft a Compelling Cover Letter: Clearly express your interest in the Assistant Content Designer role, explain how your skills and experience align with the requirements, and articulate your understanding of working within a government context.

• Prepare Your Portfolio: Select 3-5 strong examples of your best work that showcase your content design process, user focus, and ability to create clear, accessible communications. Be ready to discuss these in detail.

• Research NSW Government & Revenue NSW: Understand their mission, values, and recent initiatives. Prepare to discuss how your work would contribute to their objectives.

• Utilize the Capability Application Tool: Use this resource to practice answering potential interview questions based on the NSW Public Service capabilities outlined for this role.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.