Artificial Intelligence UI/UX & Brand Designer (100 % remote) (m/f/d)

📍 Job Overview

Job Title: Artificial Intelligence UI/UX & Brand Designer (100% Remote) (m/f/d)

Company: EWOR GmbH

Location: Brussels, Belgium (Remote)

Job Type: FULL_TIME

Category: Startup Incubation / Entrepreneurship

Date Posted: 2026-08-21

Experience Level: Mid-Level (2-5 years)

Remote Status: 100% Remote

🚀 Role Summary

• This unique role is for ambitious entrepreneurs to build and scale their own startups within the Artificial Intelligence (AI) sector.

• It involves intensive personal development, 1:1 sparring with unicorn founders, and access to a top-tier community of founders and investors.

• The position offers direct employment with a salary or up to €500k in funding to launch your venture.

• You will be responsible for achieving product-market-fit and building robust sales and marketing operations for your startup.

• The ultimate goal is to scale your venture to €1B+ in revenues with dedicated support from serial entrepreneurs.

📝 Enhancement Note: This role is distinctly different from a traditional UI/UX or Brand Designer position. It's an entrepreneurial opportunity where design skills are applied to build and scale a new venture from the ground up, with a strong emphasis on business strategy, product development, and market penetration. The "designer" title signifies a core responsibility in shaping the user experience and brand identity of a nascent AI startup.

📈 Primary Responsibilities

• Startup Ownership & Development: Take full ownership of conceptualizing, building, and scaling a new startup focused on Artificial Intelligence.

• Product-Market Fit Iteration: Work closely with EWOR mentors to iterate on product development and achieve product-market fit through data-driven feedback loops.

• UI/UX & Brand Strategy: Design and implement intuitive user interfaces and compelling brand identities that resonate with target customers and investors.

• Sales & Marketing Engine Development: Collaborate with EWOR's network to build out foundational sales processes and a scalable marketing engine for the startup.

• Team Building & Talent Acquisition: Leverage EWOR's extensive network to identify, recruit, and onboard top talent for critical startup roles.

• Investor Readiness & Funding: Prepare the startup for significant funding rounds, aiming to secure multi-million euro investments within 12 months.

• Personal & Professional Growth: Engage in a customized development program focused on goal setting, time management, energy management, and leadership skills, guided by experienced founders.

• Strategic Sparring & Coaching: Participate in weekly 1:1 sparring sessions with unicorn founders and receive intensive coaching on all aspects of startup growth.

📝 Enhancement Note: The core responsibilities emphasize entrepreneurial leadership and strategic execution rather than traditional design execution. While UI/UX and Brand Design are crucial components, they are in service of building a successful, scalable business. The role requires a holistic approach to startup creation.

🎓 Skills & Qualifications

Education: No specific degree is mandated, but a strong understanding of product development, business strategy, and design principles is essential. Candidates with backgrounds in Computer Science, Design, Business, or related fields are encouraged to apply.

Experience:

• Minimum of 2-5 years of experience in relevant fields such as UI/UX design, brand design, product management, entrepreneurship, or business development.

• Proven track record of taking initiative, demonstrating ownership, and driving projects to completion.

• Experience in the Artificial Intelligence domain, either through direct work or a strong understanding of its applications, is highly desirable. Required Skills:

• Entrepreneurial Mindset: A strong drive to build, innovate, and take ownership of a new venture.

• UI/UX Design Proficiency: Ability to create user-centered designs, wireframes, prototypes, and high-fidelity mockups for AI-driven products.

• Brand Strategy & Development: Experience in defining and establishing brand identity, visual language, and messaging.

• Product Vision & Strategy: Capacity to develop a clear product vision and strategic roadmap for an AI startup.

• Excellent Communication (English): Fluent and articulate in English, both written and verbal, for effective collaboration and stakeholder engagement.

• Problem-Solving: Aptitude for identifying challenges and developing creative, effective solutions in a fast-paced startup environment.

Preferred Skills:

• AI/ML Knowledge: Familiarity with AI/ML concepts, capabilities, and potential applications.

• Product Management Experience: Experience in defining product requirements, managing backlogs, and guiding product development cycles.

• Sales & Marketing Acumen: Understanding of go-to-market strategies, customer acquisition, and revenue generation.

• Team Leadership: Demonstrated ability to lead and inspire teams.

• Funding & Venture Capital Exposure: Familiarity with startup funding processes and investor relations.

📝 Enhancement Note: The qualifications are geared towards identifying individuals with the potential to be successful founders. While design skills are important, the emphasis is on a broader entrepreneurial skillset and a willingness to embrace the challenges of building a business from scratch.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Startup Concept & Vision: Showcase a clear articulation of a startup idea, its market opportunity, and its unique value proposition, particularly within AI.

• UI/UX Design Case Studies: Present detailed case studies of past UI/UX projects, highlighting the problem, your design process, user research, wireframing, prototyping, and final design outcomes. Emphasize user-centricity and problem-solving.

• Brand Identity Development: Include examples of brand strategy development, including mood boards, style guides, logo design, and brand messaging frameworks.

• Product Iteration Examples: If applicable, demonstrate how you've iterated on a product based on user feedback or market analysis, showing the evolution of the design and functionality.

• Demonstrated Impact: Quantify the impact of your design work where possible (e.g., improved user engagement, conversion rates, brand recognition).

Process Documentation:

• Design Thinking Methodology: Clearly outline your approach to design thinking, including user research, ideation, prototyping, and testing phases.

• Brand Strategy Framework: Detail your methodology for developing a comprehensive brand strategy, from market analysis to brand positioning.

• Agile/Lean Principles: Demonstrate familiarity with agile or lean methodologies for rapid iteration and product development.

• Cross-functional Collaboration: Illustrate how you've collaborated with product managers, engineers, marketers, and other stakeholders to bring a product or brand to life.

📝 Enhancement Note: The portfolio should not just showcase design aesthetics but the strategic thinking, problem-solving capabilities, and business acumen required to build and scale a startup. For this role, a portfolio that demonstrates the ability to translate a business vision into a compelling user experience and brand is paramount.

💵 Compensation & Benefits

Salary Range:

For a full-time employed Fellow based in Europe or the Americas, EWOR GmbH offers a competitive salary. Based on industry benchmarks for entrepreneurial roles with significant responsibility and the provided benefits, the estimated annual salary range is €60,000 - €120,000. This range accounts for the entrepreneurial nature of the role, the potential for significant equity in the startup, and the intensive support provided.

Benefits:

• Salary: A competitive salary provided while you build your startup.

• Funding Option: Alternatively, opt for up to €500,000 in seed funding to launch your venture.

• 1:1 Sparring with Unicorn Founders: Weekly, in-depth guidance and mentorship from highly successful serial entrepreneurs.

• Exclusive Community Access: Connect with a network of top-tier founders, peers, and investors (top 0.1%).

• Talent Acquisition Support: Access to EWOR's network of over 50,000 professionals for hiring startup talent.

• Distribution Support: Assistance in achieving product-market-fit and building robust sales/marketing operations.

• Funding Support: Guidance and a clear pathway to secure multi-million euro funding rounds post-program.

• Extensive Personal Development: A customized program focused on enhancing goal, time, and energy management.

• Fully Remote Work: Opportunity to work 100% remotely from Europe or the Americas.

Working Hours: While a standard full-time commitment (approximately 40 hours per week) is expected for core program activities and initial startup development, the nature of entrepreneurship often involves flexible and extended working hours, especially during critical phases of product development and market launch.

📝 Enhancement Note: The compensation structure offers a unique choice between salary and significant funding, reflecting the entrepreneurial focus. The salary estimate is based on the high level of responsibility, the caliber of mentorship, and the potential for substantial equity upside in a successful venture, aligning with comparable high-growth startup environments.

🎯 Team & Company Context

🏢 Company Culture

Industry: Venture Capital / Startup Incubation / Entrepreneurship

Company Size: 50-200 employees (estimated based on typical incubation program structures and network reach)

Founded: EWOR GmbH is backed by serial entrepreneurs, with key figures like Paul Müller (founder of Adjust, €1.2B exit) and Petter Made (founder of SumUp, €8B valuation). The company's focus is on fostering the next generation of €1B+ companies.

Team Structure:

• Founders & Mentors: A core team of highly experienced serial entrepreneurs and investors who provide direct guidance and strategic support.

• Fellows: Ambitious individuals or teams admitted into the program to build their startups.

• Support Staff: Operational and administrative teams facilitating the program, network access, and administrative tasks.

• Cross-functional Collaboration: Fellows are expected to collaborate closely with EWOR mentors, network contacts, and potential hires to build their ventures.

Methodology:

• Lean Startup Principles: Emphasis on rapid iteration, validated learning, and pivoting based on market feedback.

• Founder-Centric Support: A highly personalized approach to mentorship and development tailored to each founder's needs.

• Network Leverage: Strategic utilization of an extensive network of founders, investors, and industry professionals to accelerate growth.

• Data-Driven Decision Making: Encouraging fellows to use data to inform product development, market strategy, and operational decisions.

Company Website: https://eworgmbh.teamtailor.com

📝 Enhancement Note: EWOR GmbH operates as an accelerator and incubator, creating an environment focused on high-potential entrepreneurship. The culture is likely intense, driven, and highly supportive, designed to foster rapid growth and innovation within the AI sector.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an "Entrepreneur-in-Residence" or "Founder Track" role, representing a significant leap into entrepreneurship. It's not a traditional operations role but rather an opportunity to build operations from the ground up for a new venture.

Reporting Structure: Fellows report directly to EWOR's founding partners and dedicated mentors for strategic guidance and performance review related to their startup's progress. Day-to-day operational reporting within the nascent startup will be determined by the founder.

Operations Impact: The primary impact is on the successful launch and scaling of a new AI startup. This involves defining and building all operational functions, including product development, sales, marketing, finance, and team management, directly contributing to revenue generation and market disruption.

Growth Opportunities:

• Founding a €1B+ Company: The ultimate growth opportunity is to successfully build and scale a unicorn-level company.

• Deep Entrepreneurial Expertise: Gain unparalleled experience in all facets of startup creation, from ideation to scaling, under the guidance of world-class entrepreneurs.

• Extensive Network: Build a powerful network of peers, mentors, and investors that can be leveraged throughout a future career.

• Skill Specialization: Develop deep expertise in AI, product management, business strategy, and leadership.

• Future Ventures: The experience gained can serve as a springboard for future entrepreneurial endeavors or high-impact roles in the tech industry.

📝 Enhancement Note: This is a career-defining opportunity for aspiring founders. The growth is not about climbing a corporate ladder but about building and leading a successful, high-impact company. The skills and network acquired are invaluable for any future career in business or technology.

🌐 Work Environment

Office Type: 100% Remote. This allows fellows to work from anywhere within Europe or the Americas, offering flexibility and the ability to build their startup in their preferred environment.

Office Location(s): While the company is based in Germany, the role is fully remote, allowing individuals to be based in Europe or the Americas. Specific location requirements are flexible, provided candidates are open to relocating if necessary for specific program phases or company formation.

Workspace Context:

• Autonomous Work: Fellows will be expected to manage their own workspace and schedule, demonstrating self-discipline and productivity.

• Digital Collaboration Tools: Heavy reliance on digital collaboration platforms (e.g., Slack, Zoom, Asana, Miro) for communication, project management, and virtual team meetings.

• Mentorship Integration: The remote setup requires proactive engagement with mentors and the EWOR community through scheduled virtual sessions.

• Focus on Output: The emphasis is on achieving milestones and delivering results rather than on physical presence in an office.

Work Schedule: While the role is full-time, the schedule is highly flexible, allowing fellows to structure their work around personal needs and peak productivity times. However, consistent availability for scheduled mentorship sessions, team collaborations, and critical business development activities is expected.

📝 Enhancement Note: The remote nature of this role requires a high degree of self-motivation, excellent time management, and proficiency with digital collaboration tools. It offers significant freedom but demands discipline and proactive engagement.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application Review: Screening of applications based on entrepreneurial drive, relevant experience, and alignment with EWOR's vision.

• Founder/Mentor Interviews: Series of in-depth interviews with EWOR founders and mentors to assess entrepreneurial potential, strategic thinking, problem-solving skills, and cultural fit. This stage will likely involve discussing past experiences and startup ideas.

• Case Study/Challenge: Candidates may be presented with a hypothetical startup scenario or a business challenge to assess their analytical skills, strategic approach, and ability to articulate a plan.

• Portfolio Presentation: A crucial part of the process where candidates present their work, focusing on UI/UX design, brand strategy, and any prior entrepreneurial or product development projects.

• Final Decision & Offer: Evaluation based on overall potential, fit with the program, and the strength of the proposed startup idea.

Portfolio Review Tips:

• Focus on Impact: Clearly articulate the problem you solved, your process, and the quantifiable results or impact of your work. For design, this means demonstrating user satisfaction, conversion improvements, or brand recognition.

• Showcase the "Why": Explain the strategic thinking behind your design and brand decisions. Why did you choose a particular approach? How does it align with business goals?

• Highlight Entrepreneurial Aptitude: If you have prior startup experience or projects, emphasize your ownership, initiative, and ability to drive results.

• AI Relevance: If possible, showcase any projects or understanding related to AI, demonstrating your interest and capability in the program's focus area.

• Presentation Clarity: Ensure your portfolio is well-organized, visually appealing, and easy to navigate. Practice presenting your work concisely and engagingly.

Challenge Preparation:

• Understand EWOR's Model: Research EWOR GmbH, its founders, and the types of companies they have successfully incubated.

• AI Market Trends: Familiarize yourself with current trends, opportunities, and challenges in the Artificial Intelligence space.

• Startup Fundamentals: Review core concepts of product development, market analysis, go-to-market strategies, and fundraising.

• Problem-Solving Frameworks: Be prepared to articulate your approach to solving complex business problems, using frameworks like SWOT, Porter's Five Forces, or Lean Canvas.

• Communication Skills: Practice articulating your ideas clearly and persuasively, as this is critical for both interviews and leading a startup.

📝 Enhancement Note: The application and interview process is designed to identify individuals with the core traits of successful founders: vision, resilience, strategic thinking, and the ability to execute. The portfolio review is a key component, assessing not just design skills but the strategic application of those skills to business objectives.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma, Sketch, Adobe Creative Suite (Illustrator, Photoshop, XD), InVision, Principle.

• Collaboration & Project Management: Slack, Microsoft Teams, Asana, Trello, Jira, Notion.

• Communication: Zoom, Google Meet, Microsoft Teams.

• AI/ML Tools (Potential): Depending on the specific startup focus, familiarity with platforms like TensorFlow, PyTorch, scikit-learn, or cloud AI services (AWS SageMaker, Google AI Platform, Azure ML) might be beneficial.

Analytics & Reporting:

• Web Analytics: Google Analytics, Mixpanel, Amplitude.

• CRM (for sales/marketing): HubSpot, Salesforce (familiarity is a plus).

• Data Visualization: Tableau, Power BI, Looker Studio (for presenting data-driven insights).

CRM & Automation:

• Marketing Automation: HubSpot, Mailchimp, ActiveCampaign.

• Integration Platforms (Potential): Zapier, Make (formerly Integromat) for connecting various tools.

📝 Enhancement Note: While specific AI/ML tools are not explicitly required for the initial role, a strong understanding of the design and collaboration tools essential for building a digital product and managing a remote team is expected. Familiarity with data analytics and CRM/marketing automation tools will be crucial for developing the startup's go-to-market strategy.

👥 Team Culture & Values

Operations Values:

• Entrepreneurial Spirit: A relentless drive to build, innovate, and overcome challenges inherent in startup creation.

• Ownership & Accountability: Taking full responsibility for decisions, actions, and the success of the venture.

• Data-Driven Decision Making: Relying on data and validated learning to guide strategy and product development.

• Continuous Learning & Adaptability: Embracing new knowledge, adapting to market changes, and continuously improving processes and skills.

• Collaboration & Transparency: Open communication and teamwork with mentors, peers, and hired talent.

• Impact & Ambition: A focus on achieving significant market impact and scaling ventures to global success.

Collaboration Style:

• Mentorship-Driven: A highly collaborative style where fellows actively seek and integrate feedback from experienced mentors.

• Peer-to-Peer Learning: Encouraging knowledge sharing and mutual support among the cohort of entrepreneurs.

• Cross-Functional Integration: Working closely with potential hires and EWOR network contacts to build out all aspects of the startup.

• Feedback Loops: Establishing clear channels for providing and receiving constructive feedback to foster continuous improvement.

📝 Enhancement Note: The culture at EWOR GmbH is geared towards high achievers and aspiring founders. It values initiative, resilience, and a strong work ethic, combined with a collaborative spirit to leverage the collective expertise of the EWOR ecosystem.

⚡ Challenges & Growth Opportunities

Challenges:

• Startup Uncertainty: Navigating the inherent risks and uncertainties of building a new business from scratch.

• Achieving Product-Market Fit: The difficult and iterative process of finding a product that resonates strongly with a target market.

• Intense Competition: Standing out in crowded markets, especially within the rapidly evolving AI sector.

• Securing Funding: The rigorous process of convincing investors to fund the startup's growth.

• Balancing Multiple Roles: Managing diverse responsibilities as a founder, from product design to sales and team leadership.

• Remote Work Discipline: Maintaining focus, productivity, and team cohesion in a fully remote environment.

Learning & Development Opportunities:

• Deep Dive into AI: Gaining practical experience and strategic insight into building AI-powered businesses.

• Mastering Startup Operations: Learning the end-to-end process of launching and scaling a company, from ideation to Series A funding.

• Elite Mentorship: Direct access to personalized coaching from founders who have built multi-billion dollar companies.

• Networking with the Elite: Building relationships with a curated network of top-tier founders, investors, and talent.

• Developing Leadership Skills: Honing critical leadership, strategic planning, and decision-making abilities.

📝 Enhancement Note: The challenges presented are integral to the entrepreneurial journey. EWOR GmbH's program is designed to equip fellows with the skills, support, and resilience needed to overcome these obstacles and capitalize on the significant growth opportunities.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to take a product from concept to market. What were the key challenges, and how did you overcome them?" (Focus on your process, decision-making, and outcomes).

• "If you were to build an AI startup today, what market gap would you target and why? How would you differentiate your product and brand?" (Demonstrate market insight, strategic thinking, and understanding of AI applications).

• "How do you approach user research and incorporate feedback into product design and iteration?" (Showcase user-centric design methodology).

• "Outline your strategy for building a brand identity and a marketing engine for a new AI product." (Focus on brand positioning, target audience, and go-to-market tactics). Company & Culture Questions:

• "Why EWOR GmbH? What specifically about our model and mentorship attracts you to this opportunity?" (Show alignment with EWOR's mission and founders' expertise).

• "How do you handle ambiguity and pressure, common in startup environments?" (Demonstrate resilience and problem-solving under stress).

• "Describe your ideal working relationship with mentors and a founding team." (Highlight your collaborative and coachable nature). Portfolio Presentation Strategy:

• Tell a Story: Structure your portfolio presentation as a narrative, guiding the interviewers through your process and the impact of your work.

• Quantify Success: Use metrics and data to demonstrate the effectiveness of your designs and brand strategies.

• Showcase AI Relevance: If applicable, highlight any projects that demonstrate your understanding or application of AI concepts.

• Focus on Strategic Alignment: Connect your design and brand decisions back to business objectives and user needs.

• Be Prepared for Q&A: Anticipate questions about your process, your choices, and potential future applications of your skills.

📝 Enhancement Note: Interview preparation should focus on demonstrating entrepreneurial potential, strategic thinking, and the ability to execute. Be ready to articulate your vision, your process, and your understanding of the startup ecosystem, particularly within the AI domain.

📌 Application Steps

To apply for this unique entrepreneurial opportunity:

• Submit your comprehensive application through the EWOR GmbH Teamtailor portal, ensuring all sections are thoroughly completed.

• [Curate Your Portfolio for Impact]: Select 2-3 of your strongest projects that best showcase your UI/UX design, brand strategy, and entrepreneurial capabilities, especially any related to AI. Focus on projects where you can clearly articulate the problem, your process, and the quantifiable impact.

• [Optimize Your Resume for Entrepreneurship]: Tailor your resume to highlight leadership experience, initiative-taking, problem-solving skills, and any prior entrepreneurial endeavors or product development successes, using keywords like "startup," "product-market-fit," "AI," and "business development."

• [Prepare Your Pitch]: Be ready to articulate your startup idea or the type of AI venture you are passionate about building. Think about the market gap, your unique solution, and why you are the right person to lead it.

• [Research EWOR & Founders]: Thoroughly understand EWOR GmbH's mission, the backgrounds of its founders (Paul Müller, Petter Made), and the success stories of their past ventures. This will help you tailor your responses and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions based on the provided raw data and general industry knowledge. While every effort has been made to provide a comprehensive and accurate representation, candidates are strongly advised to verify all details directly with EWOR GmbH during the application and interview process. The role is highly entrepreneurial and requires a unique blend of design, strategic, and business acumen.