AI Graphic Designer - Performance Ads

Jobgether
Full-timeUnited Kingdom

📍 Job Overview

Job Title: AI Graphic Designer - Performance Ads

Company: Jobgether (Partner Company)

Location: United Kingdom

Job Type: Full-time

Category: Creative & Media / Marketing Operations

Date Posted: August 13, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Fully Remote

🚀 Role Summary

  • Spearhead the creation of high-volume, high-converting static ad creatives for performance advertising campaigns, focusing on platforms like Meta.

  • Leverage a hybrid workflow combining traditional graphic design expertise with advanced AI image-generation tools to accelerate creative production and experimentation.

  • Translate creative briefs into multiple visual directions, concepts, and variations, ensuring a constant pipeline of test-ready assets for paid social media.

  • Collaborate closely with Creative Strategy and Performance Marketing teams to analyze campaign results and iterate on designs for maximum impact.

  • Maintain an efficient, organized, and repeatable creative production workflow, taking ownership of static ad output with minimal oversight.

📝 Enhancement Note: While the title is "AI Graphic Designer," the core responsibilities and requirements indicate a strong emphasis on performance marketing and direct-response advertising. This is not a purely artistic role but one focused on driving measurable business outcomes through visual creative. The "AI" aspect is a crucial tool for efficiency and scale, not the sole focus. The role sits at the intersection of Creative, Marketing Operations, and Performance Marketing.

📈 Primary Responsibilities

  • Design and produce a consistent, high volume of static advertising creatives optimized for direct-response performance on paid social platforms (e.g., Meta).

  • Skillfully interpret creative briefs to develop multiple compelling visual directions, distinct concepts, engaging hooks, and diverse ad variations.

  • Execute AI image generation workflows, refining AI-generated imagery with advanced typography, composition, retouching, image editing, and layout design to achieve polished, professional assets.

  • Adapt and iterate on successful creative concepts into new formats, targeting different audiences, exploring alternative visual treatments, and evolving messaging angles.

  • Work collaboratively with Senior Creative Strategists and Performance Marketing specialists to ensure creative concepts are effectively executed and aligned with campaign objectives.

  • Continuously analyze campaign performance data (e.g., CTR, CPA, ROAS) and stakeholder feedback to inform creative iterations and improvements.

  • Establish and maintain an efficient, organized, and repeatable creative production workflow to ensure timely delivery of assets.

  • Take full ownership of static ad production, acting as a reliable and autonomous source of high-quality creative output.

  • Stay abreast of emerging AI image generation tools and techniques, integrating them into the workflow to enhance efficiency and expand creative possibilities.

📝 Enhancement Note: The emphasis on "high-volume," "test-ready," and "iterating based on campaign performance" strongly suggests this role is part of a performance marketing engine. The responsibilities are geared towards rapid creative iteration for A/B testing and optimization, a key function within a Marketing Operations or Performance Marketing team.

🎓 Skills & Qualifications

Education:

  • While no specific degree is listed, a strong foundation in graphic design principles equivalent to a Bachelor's degree or extensive vocational training is expected. Experience:

  • 2-5 years of proven experience specifically in creating static paid-social advertisements.

  • Demonstrated success in producing multiple creative variations efficiently and consistently in a fast-paced environment.

  • Experience with Direct-to-Consumer (DTC), e-commerce, or consumer brands is highly preferred. Required Skills:

  • Advanced proficiency in professional design software such as Figma, Adobe Photoshop, and Adobe Illustrator.

  • Practical commercial experience utilizing AI image-generation tools (e.g., Midjourney, FLUX, Firefly, Krea) as an integral part of a creative production workflow.

  • Exceptional visual judgment encompassing typography, composition, hierarchy, product presentation, image editing, and overall creative execution.

  • Strong understanding of direct-response advertising principles, including the critical role of hooks, visual hierarchy, compelling messaging, and scroll-stopping design.

  • Ability to accurately interpret creative briefs while making strong, independent design decisions during the execution phase.

  • Proven ability to produce a high volume of polished and test-ready creatives weekly.

  • Comfort and adaptability in a dynamic environment with continuous creative production, testing, and iteration cycles. Preferred Skills:

  • Experience creating advertising specifically for beauty, health, supplements, wellness, apparel, or other DTC consumer categories.

  • Familiarity with key paid-media performance metrics such as Click-Through Rate (CTR), Cost Per Acquisition (CPA), and Return on Ad Spend (ROAS), and an understanding of how creative performance informs iteration.

  • Experience working with brands operating at significant paid-media scale.

  • Familiarity with AI tools such as Higgsfield, Nano Banana/Gemini, or similar platforms.

📝 Enhancement Note: The requirements heavily lean towards practical application and demonstrable results in performance advertising. A portfolio showcasing actual performance ads (not just branding or organic content) is critical. The mention of specific AI tools and performance metrics indicates a need for hands-on, results-oriented candidates.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

  • A comprehensive portfolio showcasing a significant volume of static paid-social advertisements, with a clear emphasis on performance-driven creatives for DTC, e-commerce, or consumer brands.

  • Examples demonstrating the ability to create multiple variations of ads from a single concept or brief, highlighting efficiency.

  • Case studies or examples that illustrate the iterative design process, showing how feedback and performance data were used to refine creatives.

  • Visual examples of how AI image generation tools were integrated into the workflow to accelerate production or explore new creative avenues.

  • Demonstrations of strong typography, composition, and visual hierarchy as applied in real-world advertising contexts. Process Documentation:

  • While not explicitly stated as a deliverable, candidates should be prepared to discuss their personal workflow for managing high-volume creative production, including:

    • How they organize and manage multiple creative projects and variations.

    • Their process for integrating AI tools into a traditional design workflow.

    • How they incorporate feedback and performance data into their design iterations.

    • Strategies for maintaining consistency and quality across a large volume of assets.

📝 Enhancement Note: For this role, the "portfolio" is paramount and serves as the primary evidence of capability. It needs to go beyond aesthetic appeal to demonstrate direct-response effectiveness and production efficiency, with a clear understanding of how AI tools enhance these aspects. Candidates should be ready to articulate their process for achieving these results.

💵 Compensation & Benefits

Salary Range:

  • Based on industry benchmarks for a Mid-Level AI Graphic Designer with 2-5 years of experience in the UK, specializing in performance advertising, the estimated salary range is £35,000 - £55,000 per annum.

  • This estimate considers the demand for specialized skills in AI-driven creative production and performance marketing, the remote-first nature of the role, and the cost of living in the UK. The specific salary will depend on the candidate's experience, portfolio, and the partner company's compensation structure. Benefits:

  • Full-time position with a remote-first setup across Europe.

  • Opportunity to work at the intersection of professional graphic design, AI image generation, and performance marketing.

  • High-volume creative environment with continuous opportunities to experiment and test new visual concepts.

  • Opportunity to work closely with creative strategy and performance marketing professionals.

  • Hands-on exposure to modern AI-powered creative production workflows and tools.

  • Significant ownership over the static-ad production process.

  • Opportunity to directly influence advertising performance through creative experimentation and iteration.

  • Fast-paced environment suited to designers who enjoy producing and refining work at speed.

  • Opportunity to develop expertise in performance creative for DTC and e-commerce brands. Working Hours:

  • Standard full-time hours, likely around 40 hours per week.

  • Given the remote-first setup across Europe, there may be some flexibility in daily scheduling, but core collaboration hours with teams in similar time zones (e.g., UK/European) are expected.

📝 Enhancement Note: Salary estimation is based on a combination of UK job market data for graphic design and marketing roles, factoring in the specialized AI skill set and performance marketing focus. The benefits highlight the unique aspects of working with AI and performance metrics.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology / Recruitment Platform (Jobgether) / Partner Company (Consumer Brands/E-commerce)

Company Size: Jobgether is a tech platform. The direct employer is a partner company, likely a growing DTC or e-commerce brand that utilizes performance advertising extensively. The size of the partner company is not specified but the need for high-volume creative suggests a significant marketing operation.

Founded: Jobgether operates as a modern recruitment platform. The partner company's founding date is unknown but likely operates in a dynamic, fast-paced sector.

Team Structure:

  • The role reports into a Senior Creative Strategist or a Performance Marketing Lead within the partner company.

  • Close collaboration is expected with Performance Marketing Managers and potentially other Creative Strategists or Designers.

  • The role is primarily individual contributor focused on production, with strategic input from senior team members. Methodology:

  • Data-driven creative iteration is central to the role's methodology.

  • AI-powered workflows are key to achieving production scale and enabling rapid experimentation.

  • A/B testing and performance analysis are fundamental to refining creative output.

  • Agile or iterative production cycles are likely employed to keep pace with campaign demands.

Company Website: https://jobgether.com/ (for Jobgether platform) - The partner company's website is not directly provided.

📝 Enhancement Note: The context provided by Jobgether is that they are a platform connecting candidates to partner companies. Therefore, the "company culture" refers more to the partner company's environment, which is implied to be fast-paced, performance-oriented, and embracing of new technologies like AI in marketing.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Production Designer with a specialization in performance advertising and AI tools. It's a hands-on, execution-focused role that is critical for scaling creative output.

Reporting Structure: The role will likely report to a Creative Strategist or a Manager within the Marketing or Creative team of the partner company.

Operations Impact: The designer's work directly impacts the client acquisition cost (CAC), conversion rates, and overall Return on Ad Spend (ROAS) for performance marketing campaigns. Their ability to produce effective, iterated creative is a direct driver of revenue growth.

Growth Opportunities:

  • Specialization: Deepen expertise in AI image generation tools and their application in performance marketing, becoming a go-to specialist.

  • Creative Strategy: Transition towards more strategic roles, contributing to the conceptualization and direction of creative campaigns rather than solely production.

  • Performance Marketing Acumen: Develop a stronger understanding of paid media metrics and strategy, potentially moving into a broader Performance Marketing role.

  • Team Leadership: With significant experience, opportunities to mentor junior designers or lead creative production teams may arise in larger organizations.

  • Expertise in DTC/E-commerce: Become a highly sought-after expert in creating performance creative for specific, high-growth consumer sectors.

📝 Enhancement Note: This role offers a clear path for specialization in a high-demand area (AI + Performance Creative). Growth leans towards becoming a subject matter expert or moving into more strategic/analytical marketing roles, rather than traditional management tracks, unless the candidate excels and the company scales significantly.

🌐 Work Environment

Office Type: Remote-first setup across Europe. This implies no central physical office for this role.

Office Location(s): Primarily remote within the United Kingdom and potentially other European countries, allowing for flexibility in living location.

Workspace Context:

  • The primary workspace will be the candidate's home office, requiring self-discipline and effective time management.

  • Access to necessary design software and reliable internet connectivity is essential.

  • Collaboration will occur primarily through digital communication tools (e.g., Slack, Zoom, email).

  • The environment is fast-paced and production-oriented, requiring a designer comfortable with rapid iteration and feedback loops. Work Schedule:

  • Full-time, likely 40 hours per week.

  • While remote, adherence to core working hours for team collaboration and responsiveness is expected, particularly within UK/European time zones.

📝 Enhancement Note: The "remote-first" aspect is a key benefit, offering significant flexibility. However, it also places a premium on self-management and communication skills to stay connected and productive within a distributed team.

📄 Application & Portfolio Review Process

Interview Process:

  • Initial Screening (AI/Jobgether): Application review via Jobgether's AI matching process to assess core requirements.

  • Hiring Company Screening: A recruiter or hiring manager from the partner company will review shortlisted candidates, focusing on portfolio quality and direct-response experience.

  • Design Challenge/Portfolio Review: Candidates will likely be asked to present their portfolio in detail, discussing specific projects, their process, and how they achieved performance results. A practical design challenge focused on creating performance ad variations might be assigned.

  • Stakeholder Interviews: Interviews with the Senior Creative Strategist and/or Performance Marketing team to assess collaboration style, understanding of performance metrics, and cultural fit.

  • Final Interview: Potentially with a marketing lead or director for final approval.

Portfolio Review Tips:

  • Highlight Performance: Ensure your portfolio clearly showcases static ad creatives designed specifically for paid social and direct-response. Quantify results where possible (e.g., "This creative contributed to a 15% increase in CTR").

  • Demonstrate AI Integration: Include examples of how you've used AI tools in your workflow. Explain the benefits (speed, variation, exploration) and how you refined the output.

  • Showcase Variation: Include examples of multiple ad variations created from a single concept or brief, demonstrating your efficiency.

  • Explain Your Process: Be prepared to walk through your design process for specific projects, from brief interpretation to final execution and iteration based on performance.

  • Focus on DTC/E-commerce: If you have experience in these sectors, make it prominent.

Challenge Preparation:

  • Understand Performance Metrics: Refresh your knowledge on CTR, CPA, ROAS, and how creative elements influence them.

  • Practice AI Workflow: Be ready to quickly generate and refine mockups using AI tools if a live challenge is given.

  • Articulate Strategy: Practice explaining the "why" behind your design choices in the context of performance marketing goals.

  • Time Management: If given a timed challenge, practice working efficiently under pressure.

📝 Enhancement Note: The interview process will heavily weigh the candidate's portfolio and their ability to articulate how their design skills translate directly into measurable marketing performance. The AI aspect is a tool to be discussed in terms of efficiency and creative exploration.

🛠 Tools & Technology Stack

Primary Tools:

  • Professional Design Software: Figma, Adobe Photoshop, Adobe Illustrator (required).

  • AI Image Generation Tools: Midjourney, FLUX, Firefly, Krea (highly advantageous). Higgsfield, Nano Banana/Gemini (additional advantage).

  • Collaboration & Communication: Slack, Zoom, Google Workspace/Microsoft Office Suite.

Analytics & Reporting:

  • Familiarity with paid media platforms (e.g., Meta Ads Manager) to understand performance metrics.

  • Understanding of how to interpret data related to CTR, CPA, ROAS. CRM & Automation:

  • Not explicitly mentioned as a requirement for this role, but awareness of how creatives are deployed and tracked within marketing automation or CRM systems could be beneficial.

📝 Enhancement Note: Proficiency in industry-standard design tools is essential, but practical, commercial experience with AI image generation tools is a key differentiator and likely a core requirement. Understanding performance metrics is crucial for this role's success.

👥 Team Culture & Values

Operations Values:

  • Performance-Driven: A strong focus on achieving measurable results and driving business growth through creative output.

  • Efficiency & Speed: Embracing tools and workflows that enable high-volume production and rapid iteration.

  • Collaboration: Working effectively with strategy and marketing teams to align creative with campaign goals.

  • Data-Informed: Utilizing performance data and feedback to guide design decisions and improvements.

  • Innovation: Willingness to experiment with new technologies like AI to enhance creative processes.

Collaboration Style:

  • Highly collaborative with Creative Strategists and Performance Marketers.

  • Communication is expected to be clear, concise, and focused on achieving campaign objectives.

  • Feedback is likely to be direct and iterative, requiring adaptability and a growth mindset.

  • Knowledge sharing around AI tools and performance creative best practices is encouraged.

📝 Enhancement Note: The culture is likely results-oriented and fast-paced, valuing individuals who can contribute directly to marketing success through their creative execution and adoption of new technologies.

⚡ Challenges & Growth Opportunities

Challenges:

  • High-Volume Production Demands: Consistently delivering a large quantity of high-quality creatives under tight deadlines.

  • Balancing AI & Human Design: Effectively integrating AI-generated elements with sophisticated graphic design principles to create polished, effective ads.

  • Rapid Iteration & Feedback: Adapting quickly to performance data and stakeholder feedback, making frequent design adjustments.

  • Staying Ahead of AI Trends: Continuously learning and adapting to the rapidly evolving landscape of AI image generation tools and techniques.

  • Measuring Creative Impact: Clearly demonstrating the direct impact of creative output on key performance marketing metrics.

Learning & Development Opportunities:

  • AI Tool Mastery: Becoming an expert in a range of AI image generation platforms and workflows.

  • Performance Marketing Insights: Gaining a deeper understanding of paid media strategies and analytics.

  • Creative Strategy Contribution: Developing skills to influence creative direction and strategy.

  • DTC/E-commerce Specialization: Building a strong portfolio and reputation in a high-growth sector.

  • Remote Work Best Practices: Enhancing skills in self-management, virtual collaboration, and asynchronous communication.

📝 Enhancement Note: The role presents challenges that are also significant growth opportunities, particularly in the cutting-edge intersection of AI, design, and performance marketing.

💡 Interview Preparation

Strategy Questions:

  • "Describe your process for creating high-converting static ads for paid social media. How do you approach a creative brief?"

  • "Walk me through a project where you used AI image generation tools to create advertising creatives. What were the benefits and challenges?"

  • "How do you incorporate performance data (e.g., CTR, CPA) into your design iteration process?"

  • "Imagine a campaign's CTR is underperforming. What steps would you take from a creative perspective to improve it?" Company & Culture Questions:

  • "What excites you about working at the intersection of AI, graphic design, and performance marketing?"

  • "How do you handle receiving critical feedback on your designs?"

  • "Describe your ideal remote work environment and how you stay productive and connected."

  • "What are your favorite AI image generation tools, and why?" Portfolio Presentation Strategy:

  • Structure: Organize your portfolio by project, clearly labeling each piece as a performance ad. For each project, include:

    • The brief/objective.
    • Your role and process.
    • How you used AI tools (if applicable).
    • Key design decisions and rationale (e.g., why this hook, this visual treatment).
    • Performance results or improvements achieved.
  • Storytelling: Frame your portfolio pieces as stories of problem-solving and impact, not just visual examples.

  • AI Integration: Be ready to discuss your practical experience with specific AI tools, demonstrating your workflow and ability to refine AI output.

  • Metrics Focus: Emphasize your understanding of performance metrics and how your creative work contributes to them.

📝 Enhancement Note: Interviewers will be looking for a blend of strong design fundamentals, practical AI proficiency, and a clear understanding of direct-response marketing principles. Your portfolio is your primary tool to demonstrate this.

📌 Application Steps

To apply for this AI Graphic Designer - Performance Ads position:

  • Submit your application through the Jobgether platform.

  • Curate Your Portfolio: Ensure your portfolio prominently features static paid-social ads, highlighting your experience with DTC/e-commerce brands and your ability to create high-volume variations. Clearly showcase your use of AI tools in your workflow and any performance improvements achieved.

  • Tailor Your Resume: Emphasize keywords related to performance advertising, AI image generation, specific design software (Figma, Photoshop), and relevant metrics (CTR, CPA, ROAS). Highlight your experience in fast-paced, iterative environments.

  • Prepare Your Narrative: Be ready to articulate your design process, your strategic approach to performance creative, and your experience with AI tools during interviews. Practice presenting your portfolio with a focus on results and efficiency.

  • Research Partner Company (if possible): While Jobgether acts as an intermediary, try to infer the type of company and their marketing focus based on the job description's emphasis on performance ads and DTC/e-commerce.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Application Requirements

Requires proven experience in static paid-social advertising for DTC or e-commerce brands with a strong portfolio. Proficiency in professional design tools like Figma or Photoshop and practical experience with AI image-generation platforms is essential.