Ad Creative Designer (m/w/d)

📍 Job Overview

Job Title: Ad Creative Designer (m/w/d)

Company: Rügamer & Steiner Consulting GmbH

Location: Düsseldorf, North Rhine-Westphalia, Germany

Job Type: Full-time

Category: Marketing Operations / Creative Operations

Date Posted: August 12, 2026

Experience Level: Entry-level to Junior (0-2 years)

Remote Status: On-site (100% in office)

🚀 Role Summary

• Spearhead the end-to-end creative development and execution of high-impact marketing campaigns, primarily focusing on email and CRM marketing for e-commerce clients.

• Take ownership of the entire creative process, from conceptualization and copywriting to visual design, image sourcing/creation, and final campaign deployment.

• Leverage AI tools for image generation and prompt engineering to enhance creative output and efficiency.

• Collaborate closely with a dynamic team in Düsseldorf, contributing to a fast-paced, results-driven agency environment.

📝 Enhancement Note: This role is positioned as a hybrid between a creative designer and a performance marketing specialist, with a strong emphasis on measurable revenue impact. The "m/w/d" (männlich/weiblich/divers) designation is standard in German job postings and indicates inclusivity. The core focus is on rapid campaign creation and direct revenue generation, a key GTM and RevOps metric.

📈 Primary Responsibilities

• Design and launch marketing campaigns within Figma at a high frequency, ensuring brand consistency and campaign objectives are met.

• Develop compelling visual assets, including sourcing stock imagery, generating AI images via prompt engineering, and executing image compositing.

• Integrate copywriting and design seamlessly, demonstrating a holistic understanding of campaign messaging and aesthetics.

• Manage the entire campaign lifecycle from initial ideation through to final distribution and performance tracking.

• Monitor campaign performance daily and iterate on creative elements to optimize for revenue and conversion, providing immediate feedback loops.

📝 Enhancement Note: The emphasis on "hoher Taktung" (high frequency) and "Ergebnis schon am nächsten Tag" (results the next day) points to a need for efficient workflow management and rapid iteration, crucial for GTM success in e-commerce. The responsibility for "complete creation" suggests a high degree of autonomy and ownership.

🎓 Skills & Qualifications

Education: No specific degree is mandatory. The company prioritizes practical skills and mindset over formal education, indicating a willingness to train candidates with strong foundational aptitudes.

Experience: 0-2 years of experience in a creative or marketing role, with a demonstrated ability to learn quickly and a proactive approach to campaign execution. While Figma, newsletter design, or formal design education are not required, a strong portfolio showcasing relevant skills will be highly valued.

Required Skills:

• Macher-Mindset: A proactive, results-oriented attitude with a proven ability to deliver and complete tasks efficiently.

• High Commitment: Willingness to work full-time on-site and dedicate full effort to team goals.

• Aesthetic Acumen: A keen eye for design, visual appeal, and what constitutes effective creative.

• Rapid Learning Aptitude: Ability to quickly grasp and master new tools and technologies, particularly AI and design software.

• Ambition & Drive: Strong self-motivation, eagerness to receive and implement feedback, and a commitment to continuous improvement.

• AI Tool Proficiency: Comfortable and adept at using AI tools for creative tasks, such as image generation through prompting.

Preferred Skills:

• Experience with Figma for design and campaign deployment.

• Familiarity with email marketing platforms and CRM systems.

• Understanding of e-commerce marketing principles and performance metrics.

• Basic copywriting skills for marketing collateral.

📝 Enhancement Note: The "Kein Muss" (not a must) section explicitly states that formal training in Figma or design is not a prerequisite, shifting the focus to intrinsic qualities like "Auge, Tempo und Einstellung" (eye, speed, and attitude). This suggests an operations culture that values potential and rapid skill acquisition over pre-existing qualifications, common in fast-growing agencies.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrate end-to-end campaign creation with clear examples of ideation, design execution, and copywriting.

• Showcase projects where visual aesthetics directly contributed to campaign success or revenue generation.

• Include examples of using AI tools for creative asset generation, highlighting prompt engineering skills if applicable.

• Present work that reflects a high tempo of creation and rapid iteration, if possible. Process Documentation:

• Illustrate workflows for campaign conceptualization, design, and deployment within a fast-paced environment.

• Provide examples of how you've incorporated feedback to iterate and improve creative assets.

• Showcase an understanding of how creative elements translate into measurable business outcomes (e.g., revenue, conversions).

📝 Enhancement Note: While not explicitly stated, a portfolio is crucial given the emphasis on "Auge für Ästhetik" and "Macher-Mindset." For this role, the portfolio should highlight not just design skills but also the ability to execute quickly and understand the business impact of creative choices. This aligns with GTM operations' focus on campaign effectiveness and ROI.

💵 Compensation & Benefits

Salary Range: €4,000 - €6,000 per month (gross)

Benefits:

• Varied Creative Challenges: Exposure to diverse campaigns for a wide range of e-commerce clients, preventing monotony.

• End-to-End Ownership: Full creative control from concept to deployment, fostering a sense of accomplishment and impact.

• Measurable Impact: Direct visibility into campaign performance and revenue generation, offering immediate feedback and validation of work.

Working Hours: Full-time, with an expectation of high engagement and commitment ("Vollgas gegeben," 100% on-site). While specific hours aren't detailed, the "Macher-Mindset" and "Hohe Einsatzbereitschaft" suggest a demanding but potentially rewarding work schedule.

📝 Enhancement Note: The salary range of €4,000 - €6,000 per month (€48,000 - €72,000 annually) is competitive for a junior to mid-level creative role in Düsseldorf, Germany, especially within an agency setting that emphasizes performance. This range reflects the agency's focus on results and the demand for versatile creative talent.

🎯 Team & Company Context

🏢 Company Culture

Industry: E-mail & CRM Marketing for E-commerce within the DACH region.

Company Size: Small to Medium-sized Agency (implied by "inhabergeführte," "eigenfinanzierte," and founding partners). The company serves over 150 online shops, indicating a significant client base for its size.

Founded: Founded by Noah Rügamer and Aurelian Steiner in Düsseldorf.

Team Structure:

• The operations team is likely integrated within a dynamic agency structure, with designers working closely with account managers and performance specialists.

• Reporting structure is probably lean and direct, typical of owner-operated agencies, with founders Noah Rügamer and Aurelian Steiner potentially involved in creative oversight.

• Cross-functional collaboration is essential, with designers needing to work closely with individuals focused on strategy, client communication, and performance analysis. Methodology:

• Data-Driven Performance: The agency measures success by results, not hours spent, indicating a strong focus on ROI and campaign effectiveness.

• Agile & Iterative: High campaign frequency and daily performance reviews suggest an agile approach to marketing and creative development.

• Efficiency Focused: Emphasis on AI tools and rapid execution points to a drive for operational efficiency in creative production.

Company Website: https://ruegamer-steiner.de

📝 Enhancement Note: The company culture is characterized by a "results-driven," "no-excuses" mentality, emphasizing drive, speed, and tangible outcomes. This is a common ethos in performance marketing agencies where client success is directly tied to the agency's revenue.

📈 Career & Growth Analysis

Operations Career Level: This role is at an entry to junior level within the creative operations spectrum. It's designed for individuals who are eager to learn, execute, and grow within a specialized marketing function. The emphasis is on becoming a proficient "Macher" rather than a strategic planner initially.

Reporting Structure: Likely reports to a Creative Lead or one of the founding partners, depending on the agency's internal structure. Direct interaction with clients regarding creative elements might occur as experience grows.

Operations Impact: The role has a direct and immediate impact on client revenue. The daily monitoring of campaign performance and its correlation with sales figures provides a clear line of sight into the value generated by the creative output. This is a core GTM and RevOps objective.

Growth Opportunities:

• Creative Specialization: Deepen expertise in e-mail marketing creative, CRM strategies, and e-commerce campaign optimization.

• AI & Tool Mastery: Become an expert in leveraging advanced AI tools and design platforms within a professional context.

• Performance Marketing Acumen: Develop a strong understanding of performance metrics, A/B testing, and conversion rate optimization (CRO) from a creative perspective.

• Agency Progression: Potential to move into senior creative roles, team leadership, or client-facing positions within the agency as experience and impact grow.

📝 Enhancement Note: The growth path here is less about climbing a traditional corporate ladder and more about becoming a highly skilled and impactful specialist within a niche agency. The "Auge, Tempo und Einstellung" requirement suggests that those who demonstrate these qualities will be fast-tracked for development and increased responsibility.

🌐 Work Environment

Office Type: Fully on-site, team-oriented workspace in Düsseldorf. The description emphasizes "100 % vor Ort mit dem Team," highlighting the importance of in-person collaboration and a shared work environment.

Office Location(s): Düsseldorf, North Rhine-Westphalia, Germany.

Workspace Context:

• Collaborative Atmosphere: The emphasis on being "with the team" suggests an open and interactive workspace designed for collaboration and idea exchange.

• Tool Availability: Access to necessary design tools like Figma and AI platforms for creative work.

• Fast-Paced Operations: The environment is geared towards high output and rapid campaign deployment, requiring focus and efficiency.

Work Schedule: Full-time. While specific daily hours are not listed, the culture suggests a commitment beyond standard hours when necessary to meet campaign deadlines and client demands. Flexibility might be offered, but the primary expectation is on-site presence and dedication.

📝 Enhancement Note: The "100 % vor Ort" requirement is a strong indicator of the company's preference for in-person collaboration, team synergy, and a hands-on approach to creative development. This is crucial for operations roles that benefit from immediate feedback and spontaneous problem-solving.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application Review: Focus on a strong portfolio that demonstrates creative aptitude, rapid execution, and understanding of visual impact.

• Skills Assessment: Potential practical exercises or discussions focused on design skills, AI tool usage (prompting), and problem-solving within campaign contexts.

• Team/Culture Fit Interview: Discussions to assess "Macher-Mindset," "Hohe Einsatzbereitschaft," and how well candidates align with the agency's results-driven culture. Expect questions about handling feedback and driving personal improvement.

• Final Interview: Likely with one of the founders to discuss role expectations, career aspirations, and confirm alignment with the company's mission.

Portfolio Review Tips:

• Showcase Speed & Versatility: Highlight projects completed quickly and demonstrate a range of creative outputs (design, copy, image sourcing/creation).

• Quantify Impact: If possible, include metrics or anecdotal evidence of how your creative work contributed to campaign success or revenue.

• Demonstrate AI Proficiency: Include examples of AI-generated assets and briefly explain your prompting strategy.

• Highlight Collaboration: If you have examples of working within a team, mention them, even if the portfolio itself is individual work.

• Tailor to E-commerce: Emphasize any experience or understanding of e-commerce marketing and its unique creative demands.

Challenge Preparation:

• Be ready to discuss your creative process, especially how you approach rapid ideation and execution.

• Prepare to articulate your understanding of what makes an effective e-commerce marketing campaign from a creative standpoint.

• Familiarize yourself with common AI image generation tools and techniques for prompt engineering.

• Think about how you would respond to constructive feedback on your creative work.

📝 Enhancement Note: The application process heavily emphasizes practical demonstration of skills and a proactive attitude. The portfolio is key, and candidates should curate it to showcase speed, AI usage, and an understanding of performance-driven creative.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for campaign design and deployment. Proficiency is highly valued, though trainable.

• AI Image Generation Tools: Experience with tools like Midjourney, DALL-E, Stable Diffusion, or similar, for creating unique visual assets through prompt engineering.

• Image Editing/Compositing Software: Tools like Adobe Photoshop or GIMP for manipulating and combining images.

Analytics & Reporting:

• While not the primary focus of this role, understanding how to interpret campaign performance data (e.g., click-through rates, conversion rates, revenue) is critical for optimization. Familiarity with basic analytics dashboards is beneficial. CRM & Automation:

• Experience with or understanding of email marketing platforms and CRM systems (e.g., Klaviyo, Mailchimp, HubSpot, Salesforce Marketing Cloud) is advantageous, as campaigns are deployed through these channels.

📝 Enhancement Note: The tech stack highlights a modern, efficiency-focused approach. Proficiency in Figma and AI tools is a strong signal for candidates. While not explicitly stated, an understanding of how these tools integrate with broader marketing automation platforms is a plus for operations roles.

👥 Team Culture & Values

Operations Values:

• Results-Oriented: The agency prioritizes tangible outcomes and revenue generation above all else.

• Speed & Efficiency: A high tempo of work and rapid campaign deployment are core to the operational model.

• Continuous Improvement: A willingness to embrace feedback and constantly refine skills and output.

• Proactivity & Ownership: Taking initiative and responsibility for campaign success is highly valued.

• Teamwork: Despite individual creative tasks, a strong emphasis is placed on working collaboratively "with the team."

Collaboration Style:

• Direct & Fast-Paced: Communication is likely direct and efficient, with quick feedback loops.

• Performance-Focused Dialogue: Discussions revolve around campaign effectiveness, creative impact, and measurable results.

• Learning-Oriented: The culture encourages learning new tools and techniques, with a focus on practical application.

📝 Enhancement Note: The company culture is driven by a clear set of values that directly impact the operational execution of marketing campaigns. Candidates should demonstrate alignment with these values, particularly the relentless focus on performance and efficiency.

⚡ Challenges & Growth Opportunities

Challenges:

• High Volume, High Pressure: Managing a continuous stream of campaign creation demands under tight deadlines.

• Rapid Tool Evolution: Staying current with evolving AI technologies and design software requires continuous learning.

• Balancing Creativity & Performance: Ensuring creative output is not only aesthetically pleasing but also demonstrably drives revenue.

• On-site Requirement: Adapting to a fully on-site work model in a fast-paced agency environment.

Learning & Development Opportunities:

• Intensive Skill Development: On-the-job training in Figma, AI prompting, and performance-driven creative strategies.

• Industry Exposure: Working with a diverse client base in the e-commerce sector provides broad market insights.

• Performance Analytics Training: Learning to interpret and act upon campaign data to optimize creative.

• Mentorship: Potential mentorship from founders or senior team members who are experts in e-commerce marketing.

📝 Enhancement Note: The role presents a significant learning curve, particularly for those new to performance marketing or advanced AI tools. The challenges are directly linked to growth opportunities, offering a steep but potentially rewarding development path.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating a new ad campaign from scratch. How do you balance creative vision with performance goals?"

• "How would you use AI tools to generate compelling visuals for an e-commerce product launch? Walk us through your prompt engineering approach."

• "Imagine a campaign you designed isn't performing as expected. What steps would you take to diagnose and improve it?" Company & Culture Questions:

• "Why are you drawn to Rügamer & Steiner's results-driven approach? How does this align with your career aspirations?"

• "Describe a time you received critical feedback on your work. How did you incorporate it?"

• "What does '100% on-site with the team' mean to you, and why is it important for this role?" Portfolio Presentation Strategy:

• Highlight Speed: Choose examples that demonstrate quick turnaround times or high volume output.

• Showcase AI: Clearly label any AI-generated assets and be prepared to discuss your process.

• Connect Creative to Revenue: For each example, be ready to explain how the creative elements were intended to drive sales or conversions.

• Be Concise and Impactful: Focus on the most relevant projects and articulate your contributions clearly.

📝 Enhancement Note: Interview preparation should focus on demonstrating a "Macher-Mindset," a quick learning ability, and a clear understanding of how creative work directly impacts business revenue. Be prepared to showcase practical skills and a results-oriented approach.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on join.com.

• Curate a Portfolio: Select your strongest work that exemplifies rapid creative execution, visual appeal, and ideally, a connection to business results. Include examples of AI-assisted design if applicable.

• Tailor Your Resume: Highlight any experience with design software (especially Figma), AI tools, e-commerce, or performance marketing. Emphasize achievements and quantifiable results where possible.

• Prepare for a Practical Assessment: Be ready to discuss your creative process, demonstrate your tool proficiency, and articulate your understanding of performance marketing.

• Research the Company: Understand Rügamer & Steiner's focus on e-mail and CRM marketing for e-commerce, their results-driven philosophy, and their client base.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.