(1523) User Researcher

Nortal
Full-time

📍 Job Overview

Job Title: User Researcher

Company: Nortal

Location: Latin America - Remote (Emilia-Romagna, Italy)

Job Type: Full-Time

Category: User Experience / Product Research

Date Posted: 2026-08-06T14:08:12

Experience Level: Mid-Senior (5+ years)

Remote Status: 100% Remote

🚀 Role Summary

  • Conduct in-depth qualitative and quantitative user research studies to understand user behaviors, needs, and motivations for digital products.

  • Act as a crucial liaison between user feedback and product strategy, translating insights into actionable recommendations.

  • Plan, lead, and execute UX research initiatives in collaboration with cross-functional teams including design, product management, and engineering.

  • Analyze user behavior through web analytics and product data, connecting quantitative findings with qualitative feedback.

  • Communicate research findings effectively through compelling presentations, visual artifacts, and storytelling to influence product decisions.

📝 Enhancement Note: While the job title is "User Researcher," the responsibilities and required skills align closely with UX Research and Product Research roles. The mention of "Servicenow.com users" and "website" suggests a focus on enterprise software or a large-scale web platform. The requirement for an advanced English level and the location being listed as "Latin America - Remote" with derived Italian location indicates a potential need for candidates in Latin America or those willing to work within LATAM time zones, possibly for a client based in Italy or with operations in Italy.

📈 Primary Responsibilities

  • Execute a full range of user research activities, including user interviews, usability testing (moderated and unmoderated), surveys, concept validation, and diary studies.

  • Define research objectives and methodologies to address specific product and business questions, ensuring alignment with project goals.

  • Synthesize complex research data into clear, concise, and actionable insights, user journeys, and prioritized recommendations for product development.

  • Present research findings and strategic recommendations to stakeholders at all levels, influencing design decisions and product strategy with data-informed insights.

  • Collaborate closely with Product Managers, Designers, and Engineers to integrate user feedback throughout the product development lifecycle.

  • Analyze behavioral and analytics data to identify patterns, understand user flows, and inform qualitative research approaches.

  • Contribute to the continuous improvement of research processes and best practices within the team and organization.

  • Ensure research methodologies are robust and ethical, maintaining user privacy and data integrity.

📝 Enhancement Note: The responsibilities emphasize a blend of foundational UX research techniques and strategic application, requiring the candidate to not only gather data but also to translate it into tangible product improvements and influence decision-making. The mention of "Servicenow.com users" implies a potential focus on enterprise-level user experiences.

🎓 Skills & Qualifications

Education: Bachelor's Degree in Computer Science, Engineering, or a related technical field.

Experience: 5+ years of proven experience successfully applying user research methods to the design and development of impactful products.

Required Skills:

  • Demonstrated expertise in planning, developing, and conducting comprehensive user research and testing.

  • Strong proficiency in moderating user interviews and other qualitative research sessions.

  • Experience analyzing web user behavior, including proficiency with behavioral and analytics data.

  • Ability to synthesize research findings into clear insights, user journeys, and actionable recommendations.

  • Excellent communication and presentation skills, with a proven ability to tell compelling stories with data and influence stakeholders.

  • Strong analytical judgment and the ability to balance user needs with business objectives.

  • Proficiency with user research and analysis tools such as Dovetail, Maze, UserTesting, Hotjar, Google Analytics, Figma, and Optimal Workshop.

  • Advanced English language proficiency for effective communication with US clients. Preferred Skills:

  • Experience with enterprise software platforms or complex web applications.

  • Familiarity with AI-driven transformation initiatives and their impact on user experience.

  • Experience working in a fast-moving, results-driven environment with a high degree of autonomy.

  • Ability to navigate ambiguity and proactively identify research opportunities.

📝 Enhancement Note: The requirement for 5+ years of experience and a Bachelor's degree in a technical field suggests a mid-to-senior level role. The specific mention of tools like Dovetail, Maze, and UserTesting indicates a need for hands-on experience with industry-standard research platforms. The advanced English requirement is critical due to the client-facing nature of the role.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

  • A strong portfolio showcasing clean, thoughtful, and inspiring user research work, demonstrating a clear impact on product design and strategy.

  • Case studies should highlight the research process from problem definition to actionable insights and recommendations.

  • Evidence of applying both qualitative and quantitative research methods to solve user problems.

  • Examples demonstrating the ability to analyze user behavior through analytics and behavioral data.

  • Showcase of how research findings were communicated and used to influence product decisions. Process Documentation:

  • Demonstrable experience in planning and executing end-to-end research projects, including methodology selection, participant recruitment, data collection, analysis, and reporting.

  • Ability to document research processes clearly, ensuring reproducibility and knowledge sharing.

  • Experience in translating research findings into user journeys, personas, or other relevant artifacts to guide product teams.

  • Familiarity with agile development methodologies and how research integrates into iterative product cycles.

📝 Enhancement Note: A robust portfolio is essential, acting as the primary evidence of a candidate's research capabilities and impact. The emphasis on "clean, thoughtful, and inspiring" work suggests a need for well-documented, impactful case studies that clearly articulate the research process and its outcomes.

💵 Compensation & Benefits

Salary Range: Competitive USD salary. Specific range not provided, but based on 5+ years of experience in a remote, specialized research role for a global tech consultancy, a typical range could be between $90,000 - $130,000 USD annually, depending on candidate experience and specific regional market adjustments.

Benefits:

  • Competitive USD salary.

  • 100% remote work flexibility, with access to coworking spaces across LATAM for networking and connection.

  • Paid time off and national holidays, aligned with country regulations, with full salary continuation.

  • Sick leave to support employee well-being and recovery.

  • Annual credit to be spent on perks that enhance work-life balance.

  • Regular team-building activities, including virtual coffee breaks, tech talks, and social gatherings.

  • Birthday off to celebrate personal milestones.

Working Hours: 40 hours per week, with a focus on outcomes over hours, allowing for flexibility to balance professional and personal life.

📝 Enhancement Note: The salary is stated as "Competitive USD salary," indicating that compensation will be benchmarked against industry standards. The benefits package emphasizes flexibility, work-life balance, and a supportive community, which are attractive to remote professionals. The mention of coworking spaces suggests opportunities for in-person connection despite the remote nature of the role.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology Consulting, Digital Transformation, Data & AI. Nortal operates at the intersection of these fields, helping global enterprises and public sector organizations leverage technology for business value.

Company Size: Nortal is a significant global player with a history of over 25 years. While exact current employee numbers are not provided in the input, the description suggests a large, established organization with a global presence and a substantial workforce.

Founded: Over 25 years ago. This long history indicates stability, deep industry experience, and a proven track record in digital transformation.

Team Structure:

  • The role is part of a close-knit LATAM remote team, fostering a sense of community despite geographical distribution.

  • Collaboration occurs with stakeholders across research, design, and product management, implying a cross-functional team environment.

  • The company emphasizes autonomy and open communication, suggesting a less hierarchical and more collaborative team dynamic.

  • A "People Care" team is available to support employees, indicating a focus on employee well-being and professional development. Methodology:

  • Nortal combines deep domain expertise with data and AI to design solutions.

  • The company focuses on delivering tangible business value and solutions that work in the real world, not just on paper.

  • They are at the forefront of an AI-driven transformation era, indicating a forward-thinking and innovative approach.

  • Emphasis on understanding user behaviors, needs, and motivations to guide the design of intuitive digital products.

Company Website: https://nortal.com/

📝 Enhancement Note: Nortal's culture appears to value autonomy, impact, and a strong community, even within a remote setting. The company's long history and focus on AI and digital transformation suggest an environment for professionals interested in cutting-edge technology and complex problem-solving. The mention of "Servicenow.com users" in the job description hints that Nortal might be a partner or service provider for ServiceNow, or working on a project related to their platform.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a mid-to-senior level, requiring 5+ years of experience and the ability to independently conduct research, synthesize findings, and influence strategy. It's a critical individual contributor role focused on driving user-centric product development.

Reporting Structure: While not explicitly stated, the User Researcher will likely report to a UX Research Lead, Head of Product, or a similar senior role within the product or design organization. They will collaborate closely with Product Managers and Designers.

Operations Impact: The User Researcher has a direct impact on product success by ensuring that solutions are user-centered, intuitive, and address real user needs. Their insights inform product strategy, design decisions, and ultimately contribute to user adoption, satisfaction, and business outcomes.

Growth Opportunities:

  • Skill Specialization: Deepen expertise in specific research methodologies (e.g., generative AI research, advanced quantitative analysis) or product domains.

  • Leadership Development: Opportunity to mentor junior researchers, lead research initiatives for larger projects, or transition into a UX Research Lead role.

  • Cross-Functional Exposure: Gain experience working with diverse clients and industries, understanding different product development lifecycles and business challenges.

  • Continuous Learning: Access to company-sponsored training, conferences, and resources to stay current with UX research trends and technologies.

  • Career Pathing: Potential to move into related roles such as Product Management, UX Design Strategy, or Data Science, leveraging strong analytical and communication skills.

📝 Enhancement Note: The role offers significant growth potential for individuals passionate about user advocacy and product innovation. The focus on a remote LATAM team suggests opportunities to work with diverse international clients and gain broad experience.

🌐 Work Environment

Office Type: 100% remote work, with optional access to coworking spaces across LATAM. This offers flexibility and choice in work location.

Office Location(s): While the role is remote within Latin America, the mention of "Modena, Emilia-Romagna, Italy" in the derived location data is peculiar. This could indicate a client location, a specific project focus, or a secondary operational hub for Nortal. Candidates should clarify this during the interview process.

Workspace Context:

  • Autonomy & Flexibility: The remote setup and "outcomes over hours" philosophy foster a high degree of autonomy.

  • Collaborative Tools: Expect to utilize digital collaboration tools (e.g., Slack, Zoom, Miro, Figma) for communication and teamwork.

  • Technology Stack: Access to a range of user research and analytics tools as specified in the skills section.

  • Community Building: Opportunities to connect with colleagues through virtual events and optional coworking spaces, promoting a sense of belonging.

Work Schedule: Standard 40-hour work week, with flexibility to manage one's schedule to achieve project deliverables, accommodating different time zones within Latin America and potentially aligning with US client needs.

📝 Enhancement Note: The hybrid remote model, with optional coworking spaces, provides a blend of independent work and community engagement. The discrepancy in location data (LATAM remote vs. derived Italy) needs clarification by the candidate.

📄 Application & Portfolio Review Process

Interview Process:

  • Initial Screening: Likely a review of your resume and portfolio by a recruiter to assess basic qualifications and experience.

  • Hiring Manager Interview: A discussion focused on your experience, research methodologies, and fit with Nortal's culture. Be prepared to discuss specific projects from your portfolio.

  • Technical/Team Interview: This may involve a deeper dive into your research skills, problem-solving approaches, and potentially a take-home assignment or a presentation of a portfolio case study. You'll likely meet with other researchers or product team members.

  • Final Interview: A conversation with a senior leader to discuss career aspirations, strategic thinking, and cultural alignment.

Portfolio Review Tips:

  • Curate Selectively: Choose 3-4 of your strongest, most relevant projects that demonstrate a range of research skills and impact.

  • Tell a Story: For each project, clearly articulate the problem, your role, the methodologies used, the key insights derived, and the impact on the product or business.

  • Quantify Impact: Whenever possible, include metrics or evidence of how your research contributed to positive outcomes (e.g., increased conversion rates, improved user satisfaction).

  • Showcase Process: Detail your research process, including how you planned, executed, and synthesized your findings.

  • Visual Appeal: Ensure your portfolio is well-organized, visually appealing, and easy to navigate.

Challenge Preparation:

  • Research Methodology: Be ready to discuss the pros and cons of various research methods and when to apply them.

  • Problem Solving: Prepare to walk through how you would approach a given research problem, from defining objectives to delivering insights.

  • Data Synthesis: Practice articulating how you translate raw data into actionable recommendations.

  • Communication: Rehearse presenting your portfolio case studies concisely and engagingly.

📝 Enhancement Note: The portfolio review is critical. Candidates should be prepared to thoroughly explain their research process and demonstrate the tangible impact of their work. The advanced English requirement will be assessed throughout the interview process.

🛠 Tools & Technology Stack

Primary Tools:

  • User Research Platforms: Dovetail, Maze, UserTesting.com, Hotjar (for behavioral analytics and session recording).

  • Design & Prototyping: Figma (likely for collaborating with designers and analyzing prototypes).

  • Information Architecture: Optimal Workshop (for card sorting, tree testing, etc.).

  • Data Analysis: Google Analytics (for web analytics), potentially other analytics tools for product data.

  • Collaboration & Communication: Slack, Zoom, Microsoft Teams (standard remote work tools).

  • Project Management: Tools like Jira, Asana, or Trello may be used by product teams.

Analytics & Reporting:

  • Google Analytics: For understanding website traffic, user behavior, and conversion funnels.

  • Other product analytics tools (e.g., Amplitude, Mixpanel) might be relevant depending on the specific project. CRM & Automation:

  • While not directly a CRM role, understanding how user data integrates with CRM systems (like Salesforce) or marketing automation platforms could be beneficial, especially for understanding the broader business context.

📝 Enhancement Note: Proficiency with a range of user research tools is explicitly required. Candidates should be comfortable not only using these tools but also understanding how to integrate data from them for comprehensive analysis.

👥 Team Culture & Values

Operations Values:

  • User-Centricity: A deep commitment to understanding and advocating for the user's needs and perspective in all product decisions.

  • Data-Driven Decisions: Reliance on research findings and analytics to inform strategy and validate hypotheses.

  • Collaboration & Communication: Openness to sharing insights, feedback, and working closely with cross-functional teams.

  • Autonomy & Accountability: Trust in individuals to manage their work effectively and deliver results, with a focus on impact.

  • Continuous Improvement: A mindset of learning, iterating on processes, and embracing new methodologies.

Collaboration Style:

  • Cross-Functional Integration: Researchers work closely with design, product, and engineering to ensure research findings are understood and acted upon.

  • Partnership: Building strong relationships with stakeholders to understand their needs and ensure research efforts are aligned with business goals.

  • Transparent Communication: Regularly sharing research plans, findings, and recommendations through presentations and documentation.

  • Feedback Loop: Openness to constructive feedback on research approaches and findings from team members and stakeholders.

📝 Enhancement Note: Nortal emphasizes values that foster innovation, user advocacy, and a collaborative, autonomous work environment. The company culture appears to support professionals who are proactive, data-minded, and enjoy working in a dynamic, global setting.

⚡ Challenges & Growth Opportunities

Challenges:

  • Navigating Ambiguity: Working in a fast-moving environment with evolving project requirements and client needs.

  • Influencing Stakeholders: Effectively communicating complex research findings to diverse audiences and driving adoption of recommendations.

  • Balancing Research Rigor with Speed: Delivering timely insights without compromising the quality and validity of the research.

  • Remote Collaboration: Maintaining strong team cohesion and effective communication across different locations and time zones.

  • Adapting to AI Trends: Understanding how AI is transforming user behavior and product development, and adapting research methods accordingly.

Learning & Development Opportunities:

  • Advanced Methodologies: Opportunities to learn and apply cutting-edge UX research techniques, potentially including AI-assisted research.

  • Client Exposure: Working with a variety of global clients and industries, broadening your understanding of different markets and user bases.

  • Mentorship: Potential to be mentored by senior researchers or to mentor junior team members, fostering leadership skills.

  • Industry Conferences & Training: Access to professional development resources to stay current with UX research best practices and tools.

  • Cross-Disciplinary Growth: Opportunities to collaborate with data scientists, AI specialists, and product strategists, expanding your skill set.

📝 Enhancement Note: The role presents opportunities to tackle complex challenges in a dynamic environment, which can be highly rewarding for ambitious researchers. The focus on AI and digital transformation positions Nortal at the forefront of industry trends.

💡 Interview Preparation

Strategy Questions:

  • "Describe a time you had to influence a product decision with your research. What was the outcome?" (Prepare a STAR method answer focusing on your research process, insights, and impact).

  • "How would you approach researching user needs for a new feature on a large enterprise platform like ServiceNow?" (Demonstrate your structured approach to defining research questions, selecting methodologies, and planning execution).

  • "Walk me through a challenging research project where you faced unexpected obstacles. How did you overcome them?" (Highlight your problem-solving skills, adaptability, and resilience). Company & Culture Questions:

  • "What interests you about Nortal and our work in digital transformation and AI?" (Research Nortal's recent projects, values, and their approach to AI. Connect your interests to their mission).

  • "How do you see user research contributing to Nortal's success in delivering complex solutions?" (Show your understanding of Nortal's business and how UX research drives value).

  • "Describe your ideal remote work environment and how you maintain productivity and connection with your team." (Emphasize your self-discipline, communication skills, and proactive approach to team engagement). Portfolio Presentation Strategy:

  • Focus on Impact: For each case study, clearly articulate the business problem, your research objectives, the methods used, the key findings, and the quantifiable impact of your work.

  • Structure: Use a clear narrative: Problem -> Your Role & Process -> Findings -> Recommendations -> Impact.

  • Conciseness: Be prepared to present your chosen case studies within a specific timeframe (e.g., 15-20 minutes), leaving ample time for Q&A.

  • Tool Proficiency: Be ready to discuss your experience with the tools listed, and how you leverage them to gather and analyze data.

  • User Advocacy: Consistently frame your work through the lens of the user, demonstrating empathy and a strong understanding of user needs.

📝 Enhancement Note: Candidates should prepare specific examples that showcase their research process, analytical skills, ability to synthesize data, and influence on product decisions. Demonstrating an advanced command of English is crucial throughout this stage.

📌 Application Steps

To apply for this User Researcher position:

  • Submit your application through the provided link on Nortal's careers portal.

  • Tailor your Resume: Highlight your 5+ years of user research experience, specific methodologies used, tools proficiency (especially those listed in the job description), and quantifiable achievements. Use keywords from the job description.

  • Curate Your Portfolio: Select 3-4 strong case studies that best represent your skills and impact. Ensure they are well-documented, visually appealing, and clearly articulate your research process and outcomes.

  • Prepare for Interviews: Practice answering behavioral and situational questions using the STAR method. Be ready to present your portfolio case studies effectively and discuss your experience with relevant research tools.

  • Research Nortal: Understand their mission, values, recent projects, and their approach to digital transformation and AI. Prepare thoughtful questions about the role, team, and company culture.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Application Requirements

Candidates must have a Bachelor's degree and at least 5 years of experience in user research methods. Proficiency in research tools and strong analytical skills are required, along with an advanced level of English.