UX/UI Optimization Specialist

<span class="jobdescription"><div>

<p><span style="font-family:arial, helvetica, sans-serif"><strong><span>Position Snapshot</span><span>&nbsp;</span></strong></span></p> </div> <div> <p><span style="font-family:arial, helvetica, sans-serif"><span>Location:</span><span> Braga/Lisbon (Portugal)</span><span>&nbsp;</span></span></p> </div> <div> <p><span style="font-family:arial, helvetica, sans-serif"><span>Company:</span><span> Nestlé Business Solutions (NBS)</span><span>&nbsp;</span></span></p> </div> <div> <p><span style="font-family:arial, helvetica, sans-serif"><span>Full-time/Hybrid Work:</span><span> 2 days per week at the office (aligned with our current Policy)</span></span></p> </div> <div> <p><span style="font-family:arial, helvetica, sans-serif"><span>Languages:</span><span> Fluent in English&nbsp;</span></span></p> </div> <div> <p><span style="font-family:arial, helvetica, sans-serif"><span> </span><span>&nbsp;</span></span></p> </div> <div> <p><span style="font-family:arial, helvetica, sans-serif"><strong><span>About us</span><span>&nbsp;</span></strong></span></p> </div> <div> <p><span style="font-family:arial, helvetica, sans-serif"><span>Nestlé Business Solutions (NBS)</span><span> is at the heart of the </span><span>Nestlé Group</span><span>. We provide Supply Chain, Financial, HR, Digital &amp; Social Media, CRM and Consumer Engagement services to enable Nestlé to engage with millions of consumers worldwide. We are a multicultural and diverse team of professionals. We are passionate about digital innovation and driving continuous improvement processes with colleagues across the world.</span><span>&nbsp;</span></span></p> </div> <div> <p><span style="font-family:arial, helvetica, sans-serif"><span>We are looking for talents who are eager to learn, team player, digitally-savvy, with an entrepreneurial mindset, and who can flourish in a fast-paced, dynamic environment.</span><span>&nbsp;</span></span></p> </div> <div> <p><span style="font-family:arial, helvetica, sans-serif"><span>If this describes you and you are looking to join a business where you can really add value, it is time to consider joining NBS! </span><span>&nbsp;</span></span></p> </div> <div> <p><span style="font-family:arial, helvetica, sans-serif"><span>At Nestlé Business Solutions (NBS), diversity and inclusion are core values. If you have any special needs, count on us to adapt your position.</span><span>&nbsp;</span></span></p> <p>&nbsp;</p> </div> <p><span style="font-family:arial, helvetica, sans-serif"><strong>Position Summary</strong></span></p> <p><span style="font-family:arial, helvetica, sans-serif"><strong>The main purpose&nbsp;</strong>of the&nbsp;<strong>UX/UI Websites Optimization Specialist</strong>&nbsp;is to support the Business/Market in user experience and content optimization process on Nestlé websites and/or Mobile Applications (corporate, brand, eCommerce or internal platforms), ensuring consistency and maintaining high-quality information standards across the websites. Integrate analytical services/tools, create based on visitor’s behavior insights and recommendation, monitor and track customers activities on the websites, support Business/Market in integration process of these recommendations. Setup A/B tests of pages and present to Business/Market recommendations with clear explanation of the value of these changes. Roles requires knowledge of Google platform (Google Analytics, Google Tag Manager, and Google Optimize), SessionCam, GlassBox, Usabilla, TINT, understanding the functionality of Drupal and Magento CMS, experience in UX and UI fundamental research and design, good analytical and communication skills. Provide support to the partners as the UX/UI optimization expert during relevant meetings and the development of internal functional trainings. <strong>A day in the life of...</strong></span></p> <ul style="list-style-type:disc"> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Integrate Analytical services/tools and use them to analyze customer behavior to build insights and recommendations;</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Analyze customers interaction with the website and provide solutions based on Nestlé and industry UX/UI best practices;</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Generate A/B testing hypothesis, manage experiments and provide suggestions on the next steps;</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Set up feedback collection on websites, analyze users' perceptions and provide actionable insights;</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Test and implement new service offerings;</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Act as an expert for the brand during testing of new functionalities;</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Present solutions to the Brand managers and provide next steps regarding required changes/implementations;</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Supporting IBS Web content team during integration recommendation in to the websites;</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Mentor and support other team members (web content editors, tech team, brand managers, tech agencies, UX/UI website optimization specialists);</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Developing documentation.</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Internal quality check</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Participate in functional trainings development</span><br><span style="font-family:arial, helvetica, sans-serif">&nbsp;</span></li> </ul> <p><span style="font-family:arial, helvetica, sans-serif"><strong>What will make you successful</strong></span></p> <ul style="list-style-type:disc"> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">University Degree ideally in Human-Machine Interaction, Psychology, Digital Technologies, or other relevant fields</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Specific courses in UX/UI design, UX Research, Website Analytics</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">2+ year successful experience with website optimization and analysis field.</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Understanding of website ecosystem (front-end optimization and Web Analytics);</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Specific hands-on experience with Analytical Services and Optimization Tools:</span></li> </ul> <p><span style="font-family:arial, helvetica, sans-serif">&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; - Web analytics (ideally Google Analytics)</span></p> <p><span style="font-family:arial, helvetica, sans-serif">&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; - User Behavior (ideally SessionCam, Glassbox)</span></p> <p><span style="font-family:arial, helvetica, sans-serif">&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; - A/B testing (ideally Google Optimize)</span></p> <p><span style="font-family:arial, helvetica, sans-serif">&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; - feedback &amp; survey (ideally Usabilla, GetFeedback)</span></p> <p><span style="font-family:arial, helvetica, sans-serif">&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; - User Generated Content (ideally TINT)</span></p> <p><span style="font-family:arial, helvetica, sans-serif">&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; - Web-design</span></p> <ul style="list-style-type:disc"> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Proven UX or UI experience (previous projects and experience)</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Knowledge of key principles of users research and stakeholder interview</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Experience in data analysis. Ability to work with large volumes of data; extrapolate conclusions from variety of data sources, both quantitative and qualitative</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Data visualization and presentation skills</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Strong data analysis and problem-solving skills</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Business communication and stakeholder management.</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Ability to quickly adjust when taking part in the iterative process of UX optimization at different stages (research, analysis, testing, strategical planning)</span></li> <li style="font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif">Strong intermediate or advanced level of English.</span></li> </ul> </span>