Senior UX/UI Designer

📍 Job Overview

Job Title: Senior UX/UI Designer

Company: Sutherland

Location: Sofia, Bulgaria

Job Type: Full-time

Category: Product & Design / UX/UI Operations

Date Posted: May 11, 2026

Experience Level: 6-10+ years

Remote Status: Flexible / Hybrid / Remote

🚀 Role Summary

• Lead and own the design of complex, multi-surface user experiences from initial concept through to final execution, ensuring a cohesive and impactful product.

• Drive strategic experience initiatives by meticulously balancing user needs, overarching business objectives, and technical feasibility constraints.

• Foster deep, collaborative partnerships with Product Management, Engineering, and senior leadership to collaboratively define and shape the product vision and strategic roadmap.

• Proactively plan and execute user research and usability evaluations to gather critical insights that directly inform and refine design decisions.

• Own, maintain, and evolve comprehensive design systems, reusable patterns, and established experience frameworks to ensure consistency and scalability across all product touchpoints.

• Mentor and provide constructive, actionable feedback to junior UX/UI Designers, actively elevating the overall quality and consistency of design output across the team.

• Influence key stakeholders and decision-makers through compelling storytelling, data-driven insights, and well-articulated design rationale.

• Proactively identify and champion opportunities to streamline design processes, optimize workflows, and enhance cross-team collaboration for greater efficiency and effectiveness.

📝 Enhancement Note: This role is positioned as a Senior UX/UI Designer, indicating a need for significant experience in end-to-end design ownership, strategic thinking, and the ability to mentor others. The emphasis on complex, multi-surface experiences and design systems suggests a focus on scalable and robust product design within a larger organizational context, aligning with GTM operations principles through user-centric product development.

📈 Primary Responsibilities

• Lead End-to-End Design Ownership: Take full responsibility for the design lifecycle of complex features and products, from ideation and wireframing to high-fidelity prototyping and final asset delivery, ensuring seamless execution and user satisfaction.

• Develop and Implement Experience Strategy: Define and articulate the overarching user experience strategy for key product areas, ensuring alignment with business goals, user needs, and technical capabilities, with a focus on driving measurable business outcomes.

• Conduct User Research and Usability Testing: Plan, execute, and analyze qualitative and quantitative user research, including interviews, surveys, and usability testing sessions, to gather actionable insights that drive data-informed design decisions and validate design hypotheses.

• Manage and Evolve Design Systems: Champion the adoption and continuous improvement of the company's design system, ensuring consistency in visual language, interaction patterns, and component libraries across all digital products and platforms.

• Collaborate with Cross-Functional Teams: Work closely with Product Managers, Engineers, Marketing, and other stakeholders to translate business requirements into intuitive and engaging user interfaces, fostering a shared understanding of product goals and design principles.

• Mentor and Coach Junior Designers: Provide guidance, feedback, and support to less experienced designers, helping them develop their skills, adhere to design best practices, and contribute effectively to team objectives.

• Present and Articulate Design Rationale: Clearly communicate design concepts, user research findings, and strategic recommendations to stakeholders at all levels, using compelling visuals, data, and storytelling to gain buy-in and drive consensus.

• Process Improvement and Workflow Optimization: Identify bottlenecks and inefficiencies in the design process and recommend, implement, and champion solutions to improve workflows, tools, and cross-functional collaboration for enhanced design team productivity.

📝 Enhancement Note: The responsibilities highlight a strong emphasis on strategic design leadership, user advocacy, and process ownership, which are critical in operations-focused roles. The ability to lead complex initiatives and mentor others suggests a mid-to-senior level role with significant impact on product development and design team effectiveness.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a Bachelor's or Master's degree in Human-Computer Interaction (HCI), Interaction Design, Graphic Design, Psychology, or a related field is typically expected for senior-level design roles. Equivalent practical experience will also be considered.

Experience: 6-10+ years of progressive experience in User Experience (UX), User Interface (UI), or Product Design, with a proven track record of delivering successful digital products.

Required Skills:

• End-to-End Design Ownership: Demonstrated ability to manage the entire design process for complex projects, from initial research and ideation through to final implementation and iteration.

• Strategic Thinking & Product Influence: Proven experience in shaping product vision and strategy, influencing roadmaps, and making data-informed decisions that align user needs with business objectives.

• Systems Thinking & Scalability: Ability to design scalable and maintainable solutions by understanding and contributing to design systems, component libraries, and overarching product architecture.

• Stakeholder Communication: Excellent verbal and written communication skills, with the ability to effectively present design rationale, research findings, and strategic recommendations to diverse audiences, including senior leadership.

• User Advocacy & Data-Informed Decision Making: Strong commitment to user-centered design principles, with the ability to leverage user research, analytics, and testing data to inform design choices and measure impact.

• Expert Proficiency in Design & Prototyping Tools: Mastery of industry-standard tools such as Figma, Sketch, Adobe Creative Suite, or similar, with extensive experience in creating interactive prototypes and design specifications.

• Interaction Design Principles: Deep understanding of user interaction patterns, information architecture, user flows, and intuitive navigation design.

• Visual Design Systems: Proficiency in creating and applying consistent visual styles, typography, color palettes, and component libraries to ensure brand coherence and usability.

• Accessibility Standards: Knowledge of WCAG guidelines and best practices for designing inclusive and accessible digital experiences for all users.

• Usability Principles: Strong grasp of human-computer interaction principles and best practices for creating intuitive, efficient, and user-friendly interfaces.

Preferred Skills:

• Experience Designing Enterprise/SaaS Products: Prior experience in designing complex applications for business users, enterprise clients, or Software-as-a-Service (SaaS) platforms.

• User Research Methodologies: Experience with a wide range of qualitative and quantitative research methods, including user interviews, surveys, usability testing, and A/B testing.

• Design Leadership & Mentorship: Proven ability to lead design initiatives, mentor junior designers, and contribute to the growth and development of a design team.

• Cross-Functional Collaboration: Experience working effectively within agile development teams and collaborating closely with Product Managers and Engineers.

• Understanding of Cognitive AI, Intelligent Automation, and Advanced Analytics: Familiarity with how these technologies are impacting user experiences and product design.

📝 Enhancement Note: The qualifications emphasize a blend of technical design skills, strategic thinking, and leadership capabilities. The mention of enterprise/SaaS products, design systems, and user research aligns with the operational demands of building and maintaining complex digital solutions, often found in B2B or B2B2C GTM environments.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• End-to-End Design Case Studies: Showcase 2-3 comprehensive case studies that detail your involvement in the entire design process, from problem definition and user research to ideation, prototyping, testing, and final implementation.

• Strategic Impact Demonstration: Clearly articulate the business impact and user value generated by your design solutions, using metrics, data, and quantifiable results wherever possible.

• Design System Contribution/Ownership: Highlight your experience in creating, evolving, or contributing to design systems, demonstrating an understanding of how to maintain consistency and scalability across products.

• Problem-Solving Approach: Illustrate your problem-solving methodology, emphasizing how you identified user needs and business challenges and how your design decisions addressed them effectively.

• Collaboration and Stakeholder Management: Provide examples of how you collaborated with cross-functional teams (Product, Engineering) and managed stakeholder expectations throughout the design process.

Process Documentation:

• Workflow Design and Optimization: Demonstrate your ability to map out existing design workflows, identify inefficiencies, and propose/implement optimized processes for greater design team productivity and effectiveness.

• System Implementation and Standards: Showcase experience in implementing design system components, patterns, and guidelines, ensuring adherence to established standards and best practices.

• Measurement and Performance Analysis: Illustrate how you measure the success of design initiatives, using UX metrics, user feedback, and A/B testing results to analyze performance and iterate on designs.

📝 Enhancement Note: For a Senior UX/UI Designer role, the portfolio is paramount. It should not only showcase visual and interaction design skills but also the strategic thinking, process management, and impact measurement capabilities expected of a senior professional. This aligns with operations' focus on efficiency, scalability, and demonstrable results.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Senior UX/UI Designers in Sofia, Bulgaria, with 6-10+ years of experience, the estimated annual salary range is likely between €45,000 - €70,000 gross. This estimate considers the cost of living in Sofia, the demand for experienced design talent, and the specific requirements of the role.

Benefits:

• Comprehensive Health Insurance: Includes medical, dental, and vision coverage for employees and potentially dependents.

• Generous Paid Time Off: A robust vacation policy, sick leave, and public holidays.

• Professional Development Opportunities: Budget for training, conferences (e.g., UX conferences, design workshops), certifications, and access to online learning platforms.

• Flexible Work Arrangements: Options for remote work, hybrid schedules, and flexible working hours to support work-life balance.

• Retirement Savings Plan: Contributions to a pension or retirement savings scheme.

• Employee Assistance Program (EAP): Support services for personal and professional well-being.

• Potential for Stock Options or Performance Bonuses: Depending on company policy and individual/team performance.

Working Hours: A standard full-time work week, typically around 40 hours. The role offers flexibility in terms of work schedule, with options for hybrid or remote arrangements, allowing for effective management of design processes and personal commitments.

📝 Enhancement Note: Salary estimates are based on publicly available data for similar roles in Sofia, Bulgaria, factoring in experience level and industry standards for UX/UI design. Benefits are typical for a global company like Sutherland, with a focus on employee well-being and professional growth, which are key considerations for operations professionals seeking stable and supportive employment.

🎯 Team & Company Context

🏢 Company Culture

Industry: Sutherland operates within the Business Services, IT Services, and Consulting industries, with a strong focus on Digital Transformation and Customer Experience. They serve a wide array of sectors including Healthcare, Insurance, Banking and Financial Services, Communications, Media and Entertainment, Technology, Travel and Logistics, and Retail.

Company Size: Sutherland is a large, global organization with over 35 years of experience, employing thousands of individuals worldwide. This scale suggests a structured environment with established processes, but also opportunities for impact within specific product teams.

Founded: Founded in 1986, Sutherland has a long history of providing business process and technology management services, evolving with industry trends to incorporate advanced technologies like AI and automation.

Team Structure:

• Product & Design Department: The Senior UX/UI Designer will be part of a dedicated Product & Design team, likely composed of various design disciplines.

• Reporting Structure: Reports directly to the Design Director or Head of Product Design, indicating a clear hierarchy and oversight for design quality and strategy.

• Cross-Functional Collaboration: Works closely with Product Managers, Engineers, and potentially Marketing and Business Analysts to ensure cohesive product development and a unified user experience across all touchpoints.

Methodology:

• Data-Driven Design: Sutherland emphasizes using data, including advanced analytics, to inform decisions and drive business outcomes. This translates to a design approach that relies on user research, A/B testing, and performance metrics.

• Agile and Iterative Development: The company's core values include being agile, suggesting that design processes are integrated within iterative development cycles, allowing for continuous improvement and adaptation.

• Process Optimization: With a background in business process management, Sutherland likely values efficiency and optimization in its internal operations and product development.

Company Website: https://www.sutherlandglobal.com/

📝 Enhancement Note: Sutherland's global presence and focus on digital transformation and customer experience provide a robust context for a Senior UX/UI Designer. The emphasis on data, process optimization, and cross-functional collaboration aligns well with the principles of revenue and sales operations, where efficiency and measurable impact are paramount.

📈 Career & Growth Analysis

Operations Career Level: This role is designated as "Senior," signifying a level of expertise that goes beyond individual contribution. It requires the ability to lead complex design initiatives, mentor junior team members, and influence strategic product decisions. This level typically involves significant autonomy and responsibility for key product areas.

Reporting Structure: The Senior UX/UI Designer reports to the Design Director or Head of Product Design. This direct line of reporting suggests close collaboration with design leadership and opportunities to gain insights into broader product strategy and team management.

Operations Impact: The impact of this role is significant, directly influencing the usability, engagement, and overall success of Sutherland's digital products. By leading design strategy and advocating for users, the Senior UX/UI Designer contributes to customer satisfaction, retention, and ultimately, revenue growth through improved product adoption and efficiency. The design's impact on enterprise and SaaS products can directly affect client productivity and satisfaction, which are critical for Sutherland's business model.

Growth Opportunities:

• Design Leadership Path: Potential to advance into roles like Lead UX/UI Designer, Design Manager, or Head of Product Design, overseeing larger teams and strategic design initiatives.

• Specialization: Opportunity to deepen expertise in specific areas such as design systems, user research, accessibility, or emerging technologies (AI/ML in UX).

• Cross-Functional Mobility: Develop skills in product strategy and management, potentially transitioning into Product Owner or Product Manager roles within Sutherland.

• Mentorship and Training: Formal and informal opportunities to mentor junior designers, share best practices, and contribute to the professional development of the design team.

• Exposure to Diverse Industries: Work on projects across various sectors (Healthcare, Finance, Retail, etc.), broadening industry knowledge and design adaptability.

📝 Enhancement Note: The career path for a Senior UX/UI Designer in a company like Sutherland is typically focused on increasing strategic influence and leadership. The role is crucial for product success, which directly impacts client relationships and revenue, making it an operations-critical function.

🌐 Work Environment

Office Type: The role is described as "Flexible / Hybrid / Remote," indicating that Sutherland offers a modern and adaptable work environment. This could include traditional office spaces, co-working arrangements, or fully remote setups, depending on team and individual needs.

Office Location(s): The primary listed location is Sofia, Bulgaria. Sutherland is a global company with numerous offices, and depending on the specific team and arrangement, there may be opportunities to work from other Sutherland locations or fully remotely within Bulgaria or other designated regions.

Workspace Context:

• Collaborative Environment: The emphasis on cross-functional collaboration suggests a workspace that facilitates teamwork, whether through in-person meetings, shared digital tools, or virtual collaboration platforms.

• Access to Operations Tools and Technology: Employees will have access to industry-standard design and prototyping software (e.g., Figma), project management tools, and communication platforms necessary for remote and hybrid work.

• Team Interaction Opportunities: Regular opportunities for interaction with design, product, and engineering teams through stand-ups, design reviews, brainstorming sessions, and informal communication channels.

Work Schedule: While a standard 40-hour work week is typical, the flexible nature of the role allows for adjustments to accommodate efficient design process management, deep work sessions, and collaboration across different time zones if necessary.

📝 Enhancement Note: The flexible work environment is a key aspect for operations roles, allowing for optimized productivity and work-life balance. This adaptability is crucial for roles that require focused work, deep problem-solving, and consistent collaboration.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with a recruiter to assess overall fit, experience, and salary expectations.

• Portfolio Review & Design Exercise: Candidates will present their portfolio, focusing on end-to-end case studies that demonstrate strategic thinking, problem-solving, and impact. This may be followed by a take-home design challenge or a live design exercise to assess practical skills and approach.

• Technical/Team Interviews: Discussions with the Design Director, Head of Product Design, and potentially Product Managers and Engineers to delve deeper into design philosophy, technical skills, collaboration style, and mentorship capabilities.

• Cultural Fit Assessment: Evaluation of how well the candidate aligns with Sutherland's core values (agile, outside-the-box thinking, integrity, flawless execution) and team dynamics.

• Final Interview: Often with a senior leader or hiring manager to finalize the decision.

Portfolio Review Tips:

• Tell a Story: Structure your case studies to tell a clear narrative: the problem, your approach, your role, the solutions, and the outcome.

• Quantify Impact: Whenever possible, use data and metrics to demonstrate the success of your designs (e.g., increased conversion rates, reduced task completion time, improved user satisfaction scores).

• Showcase Strategy: Clearly articulate the strategic thinking behind your design decisions. Why did you choose this approach? How did it align with business goals and user needs?

• Highlight Collaboration: Include details about how you worked with cross-functional teams, managed feedback, and navigated trade-offs.

• Demonstrate Process: Show your process, including wireframes, user flows, prototypes, and research findings, to illustrate your methodology.

• Tailor to the Role: Emphasize projects and skills most relevant to Sutherland's work in enterprise/SaaS design and digital transformation.

Challenge Preparation:

• Understand the Context: If given a design challenge, thoroughly understand the problem statement, target users, and business objectives.

• Outline Your Approach: Before diving into design, clearly outline your plan for tackling the challenge, including research, ideation, and solutioning steps.

• Focus on Rationale: Be prepared to explain the reasoning behind every design decision you make, linking it back to user needs and business goals.

• Manage Time Effectively: If it's a timed exercise, allocate your time wisely across research, ideation, and presentation.

• Prepare for Questions: Anticipate questions about your design choices, trade-offs, and how you would iterate on the solution.

📝 Enhancement Note: The interview process emphasizes a practical demonstration of design skills and strategic thinking, with a strong focus on portfolio presentation. This mirrors the operational need for measurable outcomes and clear communication in roles that impact business performance.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Expert proficiency required for UI design, prototyping, and collaborative workflows. This is the primary tool mentioned, indicating its central role in the design process.

• Prototyping Tools: Beyond Figma, familiarity with other prototyping tools (e.g., InVision, ProtoPie) may be beneficial for specific use cases.

• User Research Platforms: Tools for conducting user interviews, surveys, and usability testing (e.g., UserTesting.com, Maze, Typeform, SurveyMonkey).

• Design System Management Tools: Platforms or methodologies for organizing, documenting, and distributing design system components and guidelines.

Analytics & Reporting:

• Web/Product Analytics: Experience with tools like Google Analytics, Adobe Analytics, Mixpanel, or Amplitude to understand user behavior and measure product performance.

• Data Visualization Tools: Familiarity with tools like Tableau or Power BI for analyzing and presenting user data and design impact.

CRM & Automation:

• CRM Platforms (e.g., Salesforce, HubSpot): Understanding how UX/UI design impacts user journeys within CRM systems, particularly for enterprise applications.

• Project Management Tools: Proficiency in tools like Jira, Asana, or Trello for managing design tasks, workflows, and collaborating with engineering teams.

📝 Enhancement Note: The explicit mention of Figma highlights a key technical requirement. Proficiency in a broad range of design, research, and collaboration tools is essential for operational efficiency in a senior design role.

👥 Team Culture & Values

Operations Values:

• Agile: Embracing flexibility, adaptability, and iterative development in design processes and project execution.

• Outside-the-Box Thinking: Encouraging innovation, creativity, and challenging conventional approaches to problem-solving in design.

• Uncompromising Integrity: Upholding ethical standards in design, data handling, and professional conduct.

• Flawless Execution: Commitment to high-quality design output, meticulous attention to detail, and reliable delivery of projects.

• User Advocacy: A strong focus on understanding and representing user needs in all design decisions.

• Data-Driven Approach: Utilizing data from user research, analytics, and testing to inform and validate design strategies.

• Efficiency and Optimization: Continuously seeking ways to improve design processes, workflows, and the overall user experience for maximum effectiveness.

Collaboration Style:

• Cross-Functional Integration: A collaborative approach that involves close partnership with Product Management, Engineering, and other business units to ensure cohesive product development and a unified customer journey.

• Open Communication and Feedback: Encouraging transparent communication, constructive criticism, and a culture of continuous learning and improvement through regular design reviews and feedback sessions.

• Knowledge Sharing: Promoting the sharing of design insights, best practices, and learnings across the team and broader organization to foster collective growth.

📝 Enhancement Note: Sutherland's stated values are highly aligned with operational excellence. The emphasis on agility, data-driven decision-making, and flawless execution directly translates to how design contributes to business objectives, making this a strong cultural fit for operations-minded professionals.

⚡ Challenges & Growth Opportunities

Challenges:

• Designing for Complex Enterprise/SaaS Products: Navigating the intricacies of enterprise software design, balancing extensive functionality with user-friendliness and scalability.

• Balancing User Needs with Business Goals & Technical Constraints: Frequently encountering situations where user desires, business objectives, and technical limitations require careful negotiation and creative compromise.

• Influencing Stakeholders and Driving Change: Effectively communicating design rationale and advocating for user-centered solutions in environments that may have competing priorities or established processes.

• Maintaining Design Consistency Across a Large Organization: Ensuring adherence to design systems and brand guidelines across a wide range of products and services, especially in a global company.

• Adapting to Evolving Technologies: Keeping pace with advancements in AI, automation, and other technologies that impact user experience and product design.

Learning & Development Opportunities:

• Advanced Design System Mastery: Deepening expertise in building and scaling sophisticated design systems for complex product ecosystems.

• User Research Specialization: Developing advanced skills in qualitative and quantitative research methodologies, including generative research and large-scale usability studies.

• Product Strategy and Roadmapping: Gaining exposure to, and contributing to, higher-level product strategy, market analysis, and roadmap planning.

• Mentorship and Team Leadership: Formal opportunities to hone leadership and mentorship skills, potentially leading design initiatives or mentoring junior team members.

• Industry Conferences and Workshops: Access to leading UX/UI conferences and training programs to stay abreast of industry trends and best practices.

📝 Enhancement Note: The challenges presented are typical for senior roles in complex organizations, requiring strong problem-solving and strategic thinking skills that are highly valued in operations. The growth opportunities are focused on advancing leadership and specialization within the product and design domain.

💡 Interview Preparation

Strategy Questions:

• "Describe a complex product you designed end-to-end. What were the key challenges, your process, and the ultimate impact?" (Focus on articulating strategy, process, and quantifiable results.)

• "How do you balance user needs with business objectives and technical constraints? Provide a specific example." (Highlight your strategic decision-making and negotiation skills.)

• "How do you approach building or evolving a design system? What are the key considerations for scalability and adoption?" (Demonstrate your understanding of system thinking and process implementation.)

Company & Culture Questions:

• "What do you know about Sutherland and our focus on digital transformation and customer experience?" (Research Sutherland's website, recent news, and values.)

• "How do you align with our core values of being agile, thinking outside the box, integrity, and flawless execution?" (Prepare specific examples from your experience.)

Portfolio Presentation Strategy:

• Structure is Key: Organize your portfolio by case study, ensuring each tells a complete story from problem to solution and impact.

• Focus on Your Role: Clearly define your contributions, especially if it was a team project. Use "I" when describing your actions and "we" when describing team efforts.

• Quantify Everything Possible: Use metrics to demonstrate the success and business impact of your designs.

• Explain Your "Why": For every design decision, articulate the rationale behind it, linking it to user needs, business goals, or technical considerations.

• Be Prepared for Deep Dives: Anticipate detailed questions about your process, research findings, and design choices.

• Showcase Problem-Solving: Highlight how you overcame challenges and navigated trade-offs.

📝 Enhancement Note: Interview preparation for a senior role at a company like Sutherland should focus on demonstrating strategic thinking, process management, and the ability to drive tangible business outcomes through design, aligning with operational efficiency and effectiveness.

📌 Application Steps

To apply for this Senior UX/UI Designer position:

• Submit your application through the provided link on SmartRecruiters.

• Tailor Your Resume: Ensure your resume highlights your 6-10+ years of experience, leadership capabilities, and specific achievements in UX/UI design, emphasizing enterprise/SaaS product experience and design system contributions. Use keywords from the job description like "end-to-end ownership," "strategic thinking," "design systems," and "stakeholder communication."

• Curate Your Portfolio: Select 2-3 of your strongest end-to-end case studies that showcase your strategic thinking, problem-solving skills, and quantifiable impact. Ensure each case study clearly articulates the problem, your process, your role, the solution, and the results. Optimize for clarity and impact.

• Prepare Your Presentation: Practice presenting your portfolio case studies, focusing on storytelling, clear articulation of your design rationale, and demonstration of business impact. Be ready to discuss your approach to user research, design systems, and cross-functional collaboration.

• Research Sutherland: Familiarize yourself with Sutherland's company mission, values, services, and the industries they serve. Understand their commitment to digital transformation and customer experience to tailor your responses and demonstrate cultural fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.