Senior Product Designer - NYC
š Job Overview
Job Title: Senior Product Designer
Company: Sequence
Location: New York, New York, United States
Job Type: FULL_TIME
Category: Product Design / FinTech Operations
Date Posted: May 27, 2026
Experience Level: 5-10 Years
Remote Status: Hybrid (with potential for full remote within the US)
š Role Summary
-
Design innovative, AI-native product experiences for modern finance teams, focusing on billing, invoicing, and revenue cycle automation.
-
Drive product strategy and execution by partnering closely with Product Managers, Engineers, and Founders in an early-stage, high-growth environment.
-
Explore and define novel interaction models for agentic AI workflows, ensuring they are both powerful and trustworthy for users.
-
Contribute to building a strong design culture at Sequence through active participation in design reviews and fostering collaboration.
š Enhancement Note: While the job title is "Senior Product Designer," the core responsibilities and company focus on "AI-powered revenue platform" and "finance automation" strongly position this role within the FinTech Operations and Revenue Operations adjacent space. The emphasis on designing workflows for finance teams and improving revenue cycles indicates a deep connection to operational efficiency and financial processes, making it highly relevant for operations professionals interested in product strategy.
š Primary Responsibilities
-
Design AI-first product experiences across the entire revenue cycle, including billing, invoicing, collections, and the behavior of finance agent workflows.
-
Collaborate closely with Product Managers and Engineers throughout the entire product development lifecycle, from initial discovery and concept ideation to final shipping and iteration.
-
Define and prototype new interaction models for agentic AI, determining when agents act autonomously, when they require user input, and how they effectively communicate their reasoning.
-
Exhibit versatility in design deliverables, capable of conceptualizing broad user experiences (e.g., a finance copilot) and refining intricate interactions for critical workflows (e.g., invoice approval).
-
Conduct rapid prototyping and user testing, gathering feedback from both internal stakeholders and external customers to validate design decisions and iterate quickly.
-
Actively participate in design critiques, providing constructive feedback to peers and helping to establish best practices and a cohesive design vision for the company.
š Enhancement Note: The responsibilities outline a hands-on design role with significant strategic input. The emphasis on "AI-first product experiences" and "agentic AI workflows" means candidates will need to think beyond traditional UI/UX and consider how AI fundamentally changes user interactions and operational processes within finance. This requires a deep understanding of user needs within a financial context and the ability to translate complex AI capabilities into intuitive and trustworthy user interfaces.
š Skills & Qualifications
Education: While no specific degree is mandated, a strong portfolio demonstrating relevant experience and design thinking is paramount. A background in HCI, Design, Computer Science, or a related field is often beneficial.
Experience: Approximately 5+ years of professional experience in Product Design, with a significant portion dedicated to shipping B2B products. Experience in early-stage startups or high-growth environments is highly valued.
Required Skills:
-
Proven track record of designing and shipping complex B2B software products, ideally within the finance, SaaS, or workflow-heavy domains.
-
Proficiency in exploring and designing for AI-native workflows, with a strong interest in understanding and shaping how AI agents interact with users.
-
Expertise in rapid prototyping and user testing methodologies to quickly validate design concepts and gather actionable insights.
-
Strong skills in interaction design, user experience (UX) design, and visual design, with the ability to translate complex ideas into intuitive interfaces.
-
Ability to operate effectively in ambiguous environments, comfortable defining product direction and processes from the ground up.
Preferred Skills:
-
Experience with specific AI tools (e.g., Cursor, Midjourney, Figma Make, Claude Artifacts) and a keen curiosity for designing with and for AI.
-
Familiarity with financial software, billing systems, invoicing processes, or revenue recognition workflows.
-
Experience in building and contributing to design systems, though the role prioritizes rapid iteration over extensive system maintenance.
-
Ability to articulate design decisions and their impact on business objectives and user workflows.
š Enhancement Note: The "This may be a good fit if" and "This might not be a good fit if" sections in the raw description provide crucial context for qualifications. The emphasis on speed and impact over extensive research, and a preference for ambiguity over highly structured environments, suggests a need for self-starters who can drive outcomes with less formal process. The ideal candidate is not just a designer but a product thinker who can influence the direction of an AI-powered FinTech product.
š Process & Systems Portfolio Requirements
Portfolio Essentials:
-
Showcase 2-3 B2B product design case studies that demonstrate your ability to tackle complex problems, particularly those involving workflow optimization or novel interaction patterns.
-
Highlight projects where you've designed for AI or explored innovative technologies, explaining your design process and the resulting impact.
-
Include examples of your work in financial software, billing, or related workflow-heavy domains, if available.
Process Documentation:
-
Demonstrate your approach to product discovery, including how you gather requirements, conduct user research (even rapid iterations), and define user flows.
-
Illustrate your rapid prototyping capabilities, showing how you move from initial concepts to interactive prototypes for testing and stakeholder feedback.
-
Provide examples of how you collaborate with engineering and product teams, detailing your involvement in the shipping process and post-launch iterations.
-
Showcase your ability to define and refine user interactions, particularly in the context of complex workflows or AI-driven features.
š Enhancement Note: Given the early-stage nature of Sequence and the focus on rapid iteration, a portfolio that emphasizes speed, impact, and adaptability will be crucial. Case studies should focus on problem-solving, iterative design, and quantifiable results rather than extensive, long-form research or polished design system components. The ability to "move fluidly between broad concepts and tactical deliverables" should be evident.
šµ Compensation & Benefits
Salary Range: The provided salary range for this Senior Product Designer role in New York City is $150,000 - $170,000 USD per year. This range is competitive for senior-level design positions in a major tech hub like NYC, especially within the FinTech sector, and reflects the company's Series A funding and growth trajectory.
Benefits:
-
Equity: Significant stock options, providing ownership in the company's growth and success.
-
Health, Dental, and Vision Insurance: Comprehensive coverage for medical needs.
-
Unlimited Paid Time Off (PTO): Encourages work-life balance and flexibility.
-
Remote Work Flexibility: While based in NYC, the role offers hybrid flexibility and potential for full remote within the US, catering to modern work preferences.
-
Direct Impact: Opportunity to shape a core product at a fast-growing startup, working closely with founders.
Working Hours: Standard full-time hours (approximately 40 hours per week) are expected, with flexibility often afforded in an early-stage startup environment. The emphasis is on impact and delivery rather than strict adherence to hours.
š Enhancement Note: The salary range is based on the provided data. The benefits listed are standard for tech startups and are inferred from the company's funding stage and typical offerings. Unlimited PTO is a common perk in startups aiming to attract talent by offering flexibility. The mention of "real ownership" and "direct access to customers" suggests a culture that values employee contribution beyond standard benefits.
šÆ Team & Company Context
š¢ Company Culture
Industry: FinTech, SaaS, Artificial Intelligence. Sequence operates at the intersection of these rapidly evolving sectors, building an AI-powered revenue platform that streamlines financial operations for high-growth companies.
Company Size: Sequence is a fast-growing startup, having recently closed a $20M Series A funding round. The team is described as "small" but "high-leverage," indicating a team of dedicated individuals working on significant challenges.
Founded: Sequence was founded by repeat entrepreneurs, including Riya Grover, indicating a foundation in startup experience and a clear vision for product development in the FinTech space. The company is actively scaling after achieving 10x ARR growth.
Team Structure:
-
The design team is currently very small, with this role being one of the first dedicated designers.
-
Designers will work in close collaboration with Product Managers, Engineers, and the Founders, fostering a highly integrated and cross-functional team dynamic.
Methodology:
-
Data-Driven Design: While research is de-emphasized in favor of speed, decisions are expected to be informed by customer feedback and product performance metrics.
-
Agile & Iterative: The company emphasizes rapid prototyping and iteration, moving quickly from concept to shipped product.
-
AI-Centric Development: A core methodology involves designing "AI-first" and "AI-native" experiences, exploring new interaction paradigms for AI agents.
Company Website: https://www.sequencehq.com/
š Enhancement Note: The company culture is characterized by rapid growth, a focus on AI innovation within FinTech, and a high-impact environment for early employees. The "small team, big opportunity, real ownership" ethos suggests a dynamic and entrepreneurial atmosphere where individuals can significantly influence product direction and company trajectory. The numerous podcasts and written resources provide deep insight into the company's vision, founders' backgrounds, and market positioning.
š Career & Growth Analysis
Operations Career Level: This role is positioned as a Senior Product Designer, implying a high level of autonomy, strategic contribution, and the ability to mentor or influence junior team members (even if they are not yet on the team). The "first designer" aspect means this individual will play a pivotal role in shaping design processes and culture.
Reporting Structure: The Senior Product Designer will report directly to Product leadership and/or Founders, maintaining close proximity to executive decision-making. This offers direct visibility into company strategy and the ability to influence product roadmaps.
Operations Impact: While not an "Operations" role directly, the product this designer will build is fundamentally about improving financial operations for businesses. The designer's work will directly impact the efficiency, accuracy, and user experience of billing, invoicing, and revenue recognition processes for Sequence's customers, thereby driving adoption and revenue for Sequence itself.
Growth Opportunities:
-
Design Leadership: Opportunity to grow into a Design Lead or Head of Design role as the company scales and the design team expands.
-
Product Strategy Influence: Deep involvement in product strategy, shaping the future of AI in finance operations and defining new product categories.
-
Skill Specialization: Deep expertise in designing AI-native workflows and FinTech products, becoming a sought-after specialist in a high-demand area.
-
Entrepreneurial Experience: Gaining invaluable experience in an early-stage, venture-backed startup environment, contributing to business growth and operational development.
š Enhancement Note: The growth potential is significant, given the early-stage nature of the company and the critical role of design in shaping an AI-first product. The ability to define processes and build a design function from the ground up is a unique opportunity for career advancement beyond typical senior individual contributor roles.
š Work Environment
Office Type: The role is listed as "TELECOMMUTE" with a primary location in New York. However, the "ai_work_arrangement" is inferred as "Hybrid." This suggests that while remote work within the US is possible, there may be an expectation or preference for occasional in-person collaboration in a New York City office or co-working space, especially given the "hybrid" designation.
Office Location(s): New York, New York, United States. Specific office details are not provided, but Sequence is a tech startup, likely operating from a modern office space or co-working facility in NYC.
Workspace Context:
-
Collaborative Environment: Expect close collaboration with a small, fast-paced team, fostering open communication and idea sharing.
-
Tools & Technology: Access to modern design and collaboration tools (Figma, etc.) will be standard. The role involves designing for AI tools, implying familiarity with cutting-edge technology.
-
Customer Proximity: Direct interaction with customers to gather feedback and test prototypes, providing a strong connection to user needs and market demands.
Work Schedule: Full-time, with an emphasis on delivering results. Flexibility is likely, especially for remote team members, but core working hours for collaboration will be expected, particularly within the US time zones (e.g., America/New York).
š Enhancement Note: The "TELECOMMUTE" designation combined with "Hybrid" inference suggests a flexible approach, likely allowing significant remote work within the US while potentially encouraging occasional team meetups or in-office days if based near NYC. This hybrid model aims to balance the benefits of remote flexibility with the advantages of in-person collaboration for a startup.
š Application & Portfolio Review Process
Interview Process:
-
Initial Screening: Review of resume and portfolio to assess experience, skills, and alignment with the role's requirements, particularly B2B product design and AI interest.
-
Portfolio Presentation & Discussion: A deep dive into selected case studies from your portfolio. Be prepared to discuss your design process, rationale, challenges, collaboration, and impact.
-
Design Challenge/Exercise: Likely a take-home assignment or a live exercise focused on a specific product problem relevant to Sequence's domain (e.g., designing an AI interaction for billing reconciliation, or a workflow for invoice approval). This will assess your problem-solving skills, design thinking, and ability to deliver under time constraints.
-
Cross-Functional Interviews: Meetings with Product Managers, Engineers, and potentially Founders to assess collaboration style, communication skills, and cultural fit.
-
Final Round: Could involve a more strategic discussion about product vision, AI's role in finance, and your long-term career aspirations.
Portfolio Review Tips:
-
Focus on B2B & AI: Prioritize case studies that showcase your experience with complex B2B products, workflow design, and ideally, any work involving AI or emerging technologies.
-
Quantify Impact: Clearly articulate the business impact and user benefits of your design solutions. Use metrics where possible (e.g., improved conversion rates, reduced task completion time, increased user satisfaction).
-
Show, Don't Just Tell: Use visuals, prototypes, and clear explanations to walk through your design process, from problem definition to final solution.
-
Highlight Collaboration: Demonstrate how you effectively partnered with PMs, engineers, and stakeholders.
-
Be Ready for Ambiguity: Explain how you navigate uncertainty and drive progress in less defined environments.
Challenge Preparation:
-
Understand Sequence: Thoroughly research Sequence, its product, target market, and competitive landscape. Understand their "AI-native" vision and "financial router" framing.
-
Finance Operations Basics: Familiarize yourself with core concepts of billing, invoicing, revenue recognition, and quote-to-cash processes, as well as the challenges finance teams face.
-
AI Interaction Design: Think critically about how to design intuitive and trustworthy interactions with AI agents. Consider prompt engineering, AI feedback loops, and error handling.
-
Structure Your Approach: For any challenge, outline your understanding of the problem, your proposed solution, the design process you'd follow, and how you'd measure success.
š Enhancement Note: The emphasis on "speed and impact over weeks of analysis & research" suggests that interview exercises will likely be time-bound and focused on practical application rather than exhaustive research. Demonstrating an understanding of AI's potential in financial workflows will be a key differentiator.
š Tools & Technology Stack
Primary Tools:
-
Design & Prototyping: Figma (highly probable, as it's the industry standard), potentially with plugins like FigJam for ideation or advanced prototyping tools.
-
AI Design Exploration: Tools like Cursor (AI-assisted coding/design), Midjourney/DALL-E (for concept ideation/mood boards), Claude Artifacts (for AI-generated content/ideas).
-
User Research & Testing: Tools for rapid prototyping and user feedback collection (e.g., Maze, UserTesting.com, or internal tools).
Analytics & Reporting:
CRM & Automation:
- No direct CRM/automation tools are mentioned for the designer, but understanding how the product integrates with or automates financial workflows is key. Familiarity with common SaaS integration patterns is helpful.
š Enhancement Note: The mention of specific AI tools like Cursor, Midjourney, Figma Make, and Claude Artifacts in the "This may be a good fit if" section is a strong indicator of the expected technology stack and, more importantly, the mindset the company is looking for. Candidates should be prepared to discuss their experience or interest in using these tools for design and ideation.
š„ Team Culture & Values
Operations Values:
-
Impact-Driven: A strong focus on delivering tangible results and making a significant contribution to the company's growth and customer success.
-
Ownership & Autonomy: Employees are expected to take initiative, own their work, and operate with a high degree of independence.
-
Speed & Agility: A culture that values rapid iteration, quick decision-making, and the ability to adapt to changing priorities.
-
Curiosity & Learning: Enthusiasm for exploring new technologies, particularly AI, and a commitment to continuous learning and skill development.
-
Customer Focus: A deep understanding of customer needs and a drive to build products that solve real problems for finance teams.
Collaboration Style:
-
Cross-Functional Integration: Seamless collaboration with Product, Engineering, and Founders is essential. Designers are expected to be integrated team members, not siloed.
-
Open Communication: A culture that encourages direct feedback, constructive critique, and transparent communication.
-
Fast-Paced & Iterative: Collaboration happens quickly, with frequent check-ins and a focus on moving projects forward efficiently.
š Enhancement Note: The values align with a typical high-growth startup environment, emphasizing speed, impact, and innovation. The emphasis on "AI-native workflows" suggests a forward-thinking approach to problem-solving and user experience design, encouraging a culture of experimentation and learning.
ā” Challenges & Growth Opportunities
Challenges:
-
Designing for Ambiguity: Navigating a nascent product space (AI in finance automation) with evolving user needs and unproven interaction models.
-
Balancing Speed and Quality: Delivering high-impact designs quickly without compromising core user experience principles.
-
Defining AI Behavior: Establishing clear, trustworthy, and effective interaction patterns for agentic AI that users can rely on for critical financial tasks.
-
Building a Design Function: As one of the first designers, there's a challenge in establishing design processes, best practices, and a culture from the ground up.
-
Rapid Scaling: Adapting design strategies and workflows as the company and its user base grow rapidly.
Learning & Development Opportunities:
-
Deep Expertise in AI Design: Become a specialist in designing AI-native interfaces and workflows for complex enterprise applications.
-
FinTech Product Innovation: Gain in-depth knowledge of the FinTech industry, revenue operations, and the future of financial automation.
-
Startup Leadership: Develop skills in product strategy, team building, and operational development within a high-growth startup context.
-
Mentorship & Influence: Opportunity to mentor future design hires and heavily influence the company's design direction and culture.
š Enhancement Note: The challenges are framed as opportunities for growth. The role is ideal for someone who thrives in dynamic environments and wants to make a significant impact by solving complex problems at the forefront of AI and FinTech.
š” Interview Preparation
Strategy Questions:
-
"Describe a time you designed a complex B2B workflow. What were the key challenges, and how did you ensure user adoption?"
-
"How would you approach designing an AI agent that assists with invoice reconciliation? What are the critical considerations for making it trustworthy and efficient?"
-
"Sequence is focused on AI-native experiences. How does designing for AI differ from traditional UI/UX, and what new principles do you consider?"
Company & Culture Questions:
-
"What excites you about Sequence's mission and the FinTech space?"
-
"How do you see yourself contributing to building Sequence's design culture as one of the first designers?"
-
"Describe your ideal collaboration style with Product Managers and Engineers in an early-stage startup."
Portfolio Presentation Strategy:
-
Structure: Begin with a high-level overview of Sequence and the role, then dive into 1-2 key case studies. For each case study: problem, your role, process, solutions, outcomes, and learnings.
-
Focus on Impact: Quantify achievements and articulate the business value of your design decisions.
-
Emphasize AI & B2B: Highlight how you've tackled complex B2B challenges and/or explored AI in your designs.
-
Show Your Process: Be ready to discuss your decision-making, trade-offs, and how you iterated based on feedback.
-
Engage: Make it a conversation. Ask clarifying questions and be prepared to discuss alternative approaches.
š Enhancement Note: Candidates should prepare to discuss their experience with AI tools and concepts in depth, as this is a core differentiator for Sequence. Demonstrating an understanding of the financial domain and operational efficiency will also be crucial.
š Application Steps
To apply for this Senior Product Designer position:
-
Submit your application through the provided Ashby link.
-
Curate Your Portfolio: Select 2-3 B2B case studies that best highlight your experience in complex workflow design, AI exploration, and delivering impactful product solutions. Ensure these clearly articulate your role, process, and quantifiable outcomes.
-
Tailor Your Resume: Emphasize your experience with B2B SaaS products, product design, and any relevant FinTech or AI-related projects. Use keywords from the job description such as "AI-native," "workflow design," "B2B," and "prototyping."
-
Prepare Your Narrative: Be ready to articulate your design philosophy, your approach to ambiguity, and your excitement about Sequence's mission during interviews. Practice presenting your portfolio case studies concisely and impactfully.
-
Research Sequence Deeply: Review their website, blog, and the provided podcast/written resources to understand their vision, market positioning, and the specific problems they are solving. This will inform your interview responses and demonstrate your genuine interest.
ā ļø Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Application Requirements
Requires approximately 5 years of experience shipping B2B products, preferably in finance or workflow-heavy domains. Candidates must be comfortable with ambiguity and have a strong interest in designing for AI-native workflows.