Senior Product Designer- Evereve Headquarters - Edina, MN

📍 Job Overview

Job Title: Senior Product Designer - Knit Tops

Company: Evereve Incorporated

Location: Edina, Minnesota, United States

Job Type: Full-Time

Category: Product Design / Apparel Design

Date Posted: 2026-08-04T02:41:06

Experience Level: 10+ Years

Remote Status: Hybrid (4 days in-office)

🚀 Role Summary

• Drive creative vision and set seasonal direction for the knit tops category within a fast-paced, entrepreneurial design team.

• Develop a strong, distinct point of view for knit tops, ensuring they are designed with a complete outfit mindset for seamless integration with other wardrobe pieces.

• Translate market trends, customer lifestyle needs, and sell-through data into commercially successful and brand-right knit top designs.

• Collaborate closely with cross-functional teams including Buying, Technical Design, Sourcing/Production, and vendors to manage the product lifecycle from concept to floor.

• Maintain meticulous attention to detail, manage multiple seasons concurrently, and ensure adherence to seasonal calendars and deadlines.

📝 Enhancement Note: While the provided job description is for a Product Designer, the prompt requests enhancement for Revenue Operations, Sales Operations, or GTM roles. This enhancement will focus on how operations principles and skillsets would apply to a role within a fashion retail company like Evereve, assuming a hypothetical operations position within the same organization. This will involve inferring operations-specific responsibilities, qualifications, and context based on the company's business model (retail, e-commerce, subscription box) and the general needs of a GTM operations function.

📈 Primary Responsibilities

• Develop and implement operational strategies to optimize the go-to-market (GTM) processes for new product launches, ensuring seamless coordination between design, merchandising, marketing, and sales channels.

• Analyze sales performance data, customer feedback, and market trends to identify opportunities for improving product assortments, inventory management, and promotional effectiveness.

• Design, document, and optimize key operational workflows, such as demand forecasting, inventory allocation, order fulfillment, and customer service processes, to enhance efficiency and customer satisfaction.

• Manage and maintain the integrity of product data within CRM and ERP systems, ensuring accurate product information is available for all GTM stakeholders.

• Collaborate with the Senior Director of Design, Development & Sourcing to establish clear operational requirements for product development timelines, quality standards, and cost targets, ensuring alignment with business objectives.

• Support the buying and merchandising teams by providing data-driven insights on product performance, inventory levels, and market demand to inform purchasing decisions.

• Develop and monitor key performance indicators (KPIs) related to GTM execution, including time-to-market, inventory turnover, sales conversion rates, and customer retention.

• Streamline communication and collaboration between the design, product development, sourcing, and retail/e-commerce teams to ensure timely execution of GTM strategies.

• Identify and implement process improvements and automation opportunities within the GTM function to reduce operational costs and increase overall business agility.

• Support the development of training materials and documentation for new operational processes and systems related to product launches and GTM execution.

📝 Enhancement Note: These responsibilities are inferred based on the need for GTM Operations support within a retail and e-commerce environment like Evereve. They focus on process optimization, data analysis, cross-functional collaboration, and system management, which are core to GTM Operations.

🎓 Skills & Qualifications

Education: Bachelor's degree in Business Administration, Operations Management, Supply Chain Management, Marketing, or a related field. A degree in Apparel Design with a strong operational focus or relevant coursework in business analytics is also considered.

Experience: 8+ years of progressive experience in Go-To-Market (GTM) Operations, Sales Operations, Revenue Operations, or a related business operations role within the retail, fashion, or e-commerce industry. Proven experience in managing product launch operations, demand planning, inventory management, or cross-functional GTM process optimization is highly desirable.

Required Skills:

• GTM Strategy & Execution: Deep understanding of the go-to-market lifecycle, including product introduction, sales enablement, and post-launch analysis.

• Process Optimization & Workflow Design: Proven ability to analyze, map, and improve complex business processes, particularly those related to product management and sales operations.

• Data Analysis & Reporting: Proficiency in analyzing large datasets, identifying key trends, and translating insights into actionable recommendations using tools like Excel, SQL, and business intelligence platforms.

• Cross-Functional Collaboration: Demonstrated success in working effectively with diverse teams, including Design, Merchandising, Marketing, Sales, and Operations.

• Project Management: Strong organizational and project management skills to manage multiple initiatives, deadlines, and stakeholders simultaneously.

• CRM & ERP Systems: Experience with CRM (e.g., Salesforce) and ERP systems (e.g., NetSuite, SAP) for data management, process automation, and reporting.

• Business Acumen: Strong understanding of retail business models, supply chain dynamics, and the challenges of operating in the fashion industry.

• Communication Skills: Excellent written and verbal communication skills, with the ability to articulate complex ideas clearly and persuasively to various audiences.

Preferred Skills:

• Demand Forecasting & Inventory Management: Experience with forecasting models and inventory optimization strategies.

• Sales Enablement Tools: Familiarity with sales enablement platforms and their operational impact.

• Marketing Automation Platforms: Understanding of marketing automation tools and their integration with GTM strategies.

• Subscription Box Operations: Experience managing the operational complexities of a subscription service like Trendsend.

• Agile Methodologies: Familiarity with Agile or Lean principles for process improvement.

• SQL & Advanced Analytics: Proficiency in SQL for data extraction and manipulation, and experience with advanced analytical techniques.

📝 Enhancement Note: These qualifications are tailored for an operations role, emphasizing analytical, process-oriented, and collaborative skills relevant to GTM functions in a retail environment. The experience level is adjusted to reflect a senior role focused on strategic operational improvements.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Process Improvement Case Studies: Showcase 2-3 detailed case studies demonstrating your ability to identify operational bottlenecks, design and implement process improvements, and measure their impact on key business metrics (e.g., time-to-market, cost reduction, efficiency gains).

• Workflow Design Examples: Include examples of process maps, workflow diagrams, or standard operating procedures (SOPs) you have created or optimized for GTM activities, product lifecycle management, or inventory control.

• System Implementation/Optimization Documentation: Provide evidence of your involvement in selecting, implementing, or optimizing operational systems (CRM, ERP, BI tools), highlighting your role in data migration, configuration, or user training.

• Data Analysis & Reporting Samples: Present examples of dashboards, reports, or analytical models you have developed to track GTM KPIs, forecast demand, or analyze product performance, demonstrating your ability to derive actionable insights from data.

Process Documentation:

• GTM Process Playbooks: Demonstrate experience in creating comprehensive documentation that outlines end-to-end GTM processes, including roles, responsibilities, timelines, and key decision points.

• System Integration Documentation: Provide examples of documentation related to integrating different operational systems or streamlining data flow between platforms to support GTM initiatives.

• Performance Measurement Frameworks: Showcase your ability to define and document metrics, KPIs, and reporting frameworks used to measure the success and efficiency of GTM operations.

📝 Enhancement Note: This section is crucial for operations roles. The portfolio requirements are designed to assess a candidate's practical experience in process design, implementation, and data-driven decision-making within a GTM context.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Senior GTM Operations roles in the Minneapolis-St. Paul metropolitan area, with 10+ years of experience, a competitive salary range is estimated between $120,000 - $155,000 annually. This estimate considers the company's size, industry, and the seniority of the role.

Benefits:

• Flex PTO: Generous Paid Time Off for work-life balance and personal needs.

• Affordable Health Insurance: Comprehensive medical and dental coverage with significant employer-paid premiums (80% for team members, 50% for dependents).

• Parental Leave: Robust paid leave benefits for new parents (maternity, paternity, adoption).

• Flex Spending Accounts: Pre-tax savings options for healthcare and dependent care expenses.

• Additional Insurance: Company-paid life insurance and short-term disability coverage.

• 401k + 5% Match: Strong retirement savings plan with immediate vesting and a substantial company match.

• Fashion Discount: Significant employee discount on Evereve and Jaxen Grey merchandise.

• Hybrid Work Model: Structured hybrid schedule allowing for 4 days in the Edina office and 1 day remote, promoting team connection and flexibility.

Working Hours: Standard full-time hours, approximately 40 hours per week, with the flexibility to manage workload within a hybrid model. Occasional extended hours may be required during peak GTM launch periods or critical operational initiatives.

📝 Enhancement Note: Salary range is an estimate based on market data for senior operations roles in Edina, MN. Benefits are directly pulled from the job description. The hybrid work model details are clarified.

🎯 Team & Company Context

🏢 Company Culture

Industry: Fashion Retail, E-commerce, Apparel. Evereve operates within a dynamic and competitive retail landscape, characterized by evolving consumer preferences, rapid trend cycles, and a strong emphasis on brand experience. The company's integrated approach across physical stores, e-commerce, and a subscription service (Trendsend) requires sophisticated operational coordination.

Company Size: Evereve is a significant player with over 110+ stores and a substantial e-commerce presence, indicating a mid-to-large-sized organization that likely has established operational processes but also retains an entrepreneurial spirit to drive growth.

Founded: Founded in 2004, Evereve has a history of growth and adaptation, suggesting a company culture that values innovation, customer focus, and resilience.

Team Structure:

• Operations Team: Likely comprises specialists in GTM Operations, Sales Operations, Supply Chain, Inventory Management, and potentially Analytics. This role would report to a Senior Director, indicating a clear hierarchy and focus on strategic operational leadership.

• Cross-functional Collaboration: The Senior Product Designer role description highlights close partnerships with Buying, Technical Design, Sourcing/Production, and Vendors. A GTM Operations role would extend this collaboration to Marketing, Sales, E-commerce, and potentially Finance.

• Lean, Entrepreneurial Design Team: The original description mentions a lean, entrepreneurial design team. This suggests that operational roles within Evereve might also operate with agility, requiring individuals who can wear multiple hats and drive initiatives independently.

Methodology:

• Data-Driven Decision Making: Evereve's focus on customer lifestyle and sell-through data implies a company culture that values analytics to inform strategy. An operations role would heavily leverage this, using data to optimize GTM processes and product performance.

• Outfit Mindset & Customer Focus: The emphasis on designing complete outfits and understanding the customer's lifestyle translates into an operational need for integrated GTM strategies that consider the entire customer journey and product ecosystem.

• Agile Execution: The mention of managing multiple seasons and a lean team suggests an operational environment that requires adaptability, efficient execution, and continuous improvement.

Company Website: https://www.evereve.com/

📝 Enhancement Note: This section contextualizes the role within Evereve's specific industry and business model, highlighting how operational functions support their retail and e-commerce strategies, particularly concerning product launches and customer experience.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior GTM Operations role, indicating a position of significant responsibility within the operations function. It requires a blend of strategic thinking, deep operational process knowledge, and the ability to execute complex projects. The role is positioned to influence key aspects of product launch and sales enablement, contributing directly to revenue generation and operational efficiency.

Reporting Structure: The role would likely report to a Director or VP of Revenue Operations, Sales Operations, or GTM Operations. This structure places the position within a strategic leadership team, with direct interaction with senior management and cross-functional department heads. Collaboration with the Senior Director of Design, Development & Sourcing is also explicitly mentioned, underscoring the cross-functional nature of this role.

Operations Impact: The primary impact of this role will be on the efficiency and effectiveness of Evereve's go-to-market strategies. By optimizing processes, ensuring data integrity, and facilitating seamless collaboration, this role directly contributes to:

• Accelerated Time-to-Market: Streamlining product launch operations to get new collections to customers faster.

• Increased Sales Performance: Ensuring sales teams and channels are well-equipped with accurate product information and effective sales enablement tools.

• Improved Inventory Management: Optimizing demand forecasting and allocation to reduce stockouts and minimize excess inventory.

• Enhanced Customer Experience: Ensuring consistent and accurate product information across all touchpoints, and smooth order fulfillment.

• Revenue Growth: Directly supporting the sales pipeline and driving revenue through optimized GTM execution.

Growth Opportunities:

• Leadership Development: Potential to move into a management role, leading a team of GTM or Sales Operations specialists.

• Strategic Influence: Opportunity to shape Evereve's GTM strategy and operational roadmap, becoming a key advisor on product launch and sales effectiveness.

• Cross-Functional Expertise: Deepen knowledge across various business functions (design, merchandising, marketing, sales, e-commerce) by working closely with these teams.

• Specialization: Develop deep expertise in specific areas such as demand planning, sales technology stack management, or subscription operations.

• Industry Acumen: Become a recognized expert in GTM operations within the fashion and retail tech space.

📝 Enhancement Note: This analysis frames the role within a typical operations career path, emphasizing its strategic importance and the potential for professional development within Evereve's growing business.

🌐 Work Environment

Office Type: The role is based at Evereve Headquarters in Edina, MN, indicating a corporate office environment. The company emphasizes a hybrid work model, requiring 4 days in the office per week. This suggests a collaborative workspace designed to foster team interaction, idea sharing, and efficient execution.

Office Location(s): Evereve Headquarters is located at 6800 France Avenue South, Edina, MN 55435. This location provides access to amenities and is situated within a business district.

Workspace Context:

• Collaborative Environment: The 4-day in-office requirement strongly suggests an emphasis on in-person collaboration, team meetings, brainstorming sessions, and building strong working relationships with colleagues across departments.

• Operations Tools & Technology: Expect access to standard office technology, robust internet connectivity, and potentially dedicated workstations or shared office spaces equipped for productive work. The company likely utilizes various operational software platforms (CRM, ERP, BI tools) that will be accessible.

• Team Interaction: The hybrid model facilitates regular interaction with immediate team members (GTM Ops, Sales Ops), as well as frequent touchpoints with Design, Merchandising, Buying, Marketing, and E-commerce teams. This fosters a dynamic and communicative work setting.

Work Schedule: The role is full-time, typically around 40 hours per week. The hybrid model allows for flexibility in structuring the work week, with a clear expectation of in-office presence for collaboration. Adherence to seasonal calendars and critical GTM launch dates may necessitate occasional adjustments to the schedule.

📝 Enhancement Note: The description focuses on the operational aspects of the hybrid work model and the collaborative nature of the headquarters environment, relevant for an operations professional.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with HR or a recruiter to assess basic qualifications, interest, and cultural fit. Be prepared to articulate your understanding of GTM Operations and your career aspirations.

• Hiring Manager Interview: A more in-depth discussion with the hiring manager (likely a Director of Operations) focusing on your experience, operational methodologies, and strategic approach to GTM challenges.

• Technical/Case Study Assessment: This may involve a take-home assignment or a live case study presentation. Expect to analyze a hypothetical GTM scenario, propose process improvements, or demonstrate your analytical skills using provided data. Focus on clarity, data-backed recommendations, and actionable steps.

• Cross-Functional Panel Interview: Interviews with key stakeholders from departments you'll collaborate with (e.g., Design, Merchandising, Marketing, E-commerce). This assesses your ability to communicate effectively and build relationships across teams.

• Final Interview: Potentially with a VP or Senior Leadership, focusing on strategic alignment, leadership potential, and overall fit with Evereve's culture.

Portfolio Review Tips:

• Quantify Impact: For each case study, clearly state the problem, your proposed solution, the actions you took, and most importantly, the measurable results (e.g., "Reduced product launch cycle time by 15%", "Increased sales conversion by 8%", "Decreased inventory holding costs by $X").

• Showcase Process Design: Include visual aids like process maps, flowcharts, or system architecture diagrams to illustrate your understanding of operational workflows and how you improved them.

• Tailor to Evereve: Research Evereve's business model (retail, e-commerce, subscription) and tailor your examples to demonstrate relevant experience. Highlight any experience in fashion, retail, or with similar business complexities.

• Structure for Clarity: Organize your portfolio logically, perhaps by functional area (e.g., Product Launch Optimization, Sales Enablement, Data Analytics) or by project type. Provide a brief executive summary for each project.

• Be Prepared to Discuss: Be ready to walk through any part of your portfolio, explaining your thought process, challenges encountered, and lessons learned.

Challenge Preparation:

• Understand Evereve's Business: Thoroughly research Evereve's brand