Senior Product Designer

📍 Job Overview

Job Title: Senior Product Designer

Company: Nubank

Location: Miami, Florida, United States

Job Type: FULL_TIME

Category: Product Design / Fintech Operations

Date Posted: 2026-08-14

Experience Level: 5-10 years

Remote Status: Hybrid (3 days in office)

🚀 Role Summary

• Lead the strategic design and execution for adapting Nubank's proven unsecured lending product for the US market and future global launches, a critical component of the company's global expansion.

• Develop scalable design frameworks and playbooks to support the launch of lending products in two new countries annually, ensuring consistency and efficiency across diverse markets.

• Drive product discovery, usability testing, and user research initiatives in close collaboration with product management, product leadership, and research teams.

• Manage complex cross-functional alignment across multiple countries and time zones, effectively representing design to senior stakeholders in both Brazil and the US.

• Contribute to the broader Global Lending design community by sharing learnings, frameworks, and best practices, fostering a collaborative and knowledge-sharing environment.

📝 Enhancement Note: While the role is Senior Product Designer, the responsibilities of adapting a successful product to new markets, building scalable frameworks, and managing cross-functional alignment across countries strongly suggest a need for operations-minded thinking. This role requires not just creative design but also strategic operationalization of design solutions to ensure successful and repeatable global launches. The "Operations" category is included to reflect this strategic and scalable aspect of the design work.

📈 Primary Responsibilities

• Spearhead the design strategy and execution for the US market launch of Nubank's unsecured loan product, with a defined Minimum Viable Product (MVP) by December and delivery commencing in Q4.

• Establish robust and scalable frameworks and playbooks that empower the team to successfully launch lending products in at least two new countries each year, currently encompassing Brazil, Mexico, Colombia, and the US.

• Collaborate closely with a US-based Product Manager, Product Lead, and Researcher throughout Q3 to conduct in-depth discovery, rigorous usability testing, and comprehensive user research.

• Navigate and manage complex cross-functional alignment across four countries and multiple time zones, acting as the primary design representative in discussions with senior stakeholders in Brazil and the US.

• Thoughtfully adapt established and successful Brazilian product experiences for the nuances of the US market, ensuring the core product-market fit is maintained and enhanced.

• Utilize Figma and advanced prototyping tools to rapidly communicate design concepts, test hypotheses, and iterate on solutions effectively.

• Actively participate in and contribute to the broader Global Lending design community of 25 designers, sharing insights, learnings, and frameworks to elevate collective design maturity.

📝 Enhancement Note: The responsibilities highlight a strategic approach to design, emphasizing scalability, cross-border collaboration, and adapting proven products. This goes beyond typical UI/UX design and touches on the operationalization of design at a global scale, requiring meticulous planning and execution similar to operations roles.

🎓 Skills & Qualifications

Education: Bachelor's degree in Design, Human-Computer Interaction, or a related field, or equivalent practical experience.

Experience: 5+ years of progressive experience in product design, with a proven track record of successfully launching and iterating on digital products.

Required Skills:

• A strong portfolio demonstrating exceptional visual craft, strategic thinking, and a deep understanding of user-centered design principles.

• Proven ability to adapt and localize established products for new markets, understanding cultural nuances, regulatory landscapes, and competitive contexts.

• Excellent stakeholder management, communication, and negotiation skills, with the ability to influence and align diverse teams across different geographies and levels of seniority.

• Experience in conducting user discovery, usability testing, and user research, or a strong demonstrated aptitude and willingness to lead these efforts.

• Proficiency in Figma and modern design workflows, including advanced prototyping and collaboration techniques.

• Comfort and resilience in a high-growth environment characterized by aggressive timelines, significant senior visibility, and dynamic operational challenges. Preferred Skills:

• Domain expertise in fintech, banking, or lending, with specific experience working with large US banks, Capital One, SoFi, or similar financial institutions.

• Experience in developing and implementing scalable design frameworks and playbooks for global product rollouts.

• Familiarity with data analysis and metrics-driven design approaches to inform product decisions and measure impact.

• Experience in agile development methodologies and cross-functional team collaboration within a technology-driven organization.

📝 Enhancement Note: The emphasis on "strategic mindset for adaptation and localization," "excellent stakeholder management, communication, and negotiation skills," and comfort in "ambiguity" points to a need for strategic operational thinking beyond just design execution. The preferred skills also highlight a desire for candidates who understand the operational context of financial products.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase at least two comprehensive case studies demonstrating the adaptation of a product or feature for a new market, detailing the discovery process, localization strategy, design iterations, and outcomes.

• Highlight projects that illustrate strategic thinking, problem-solving in ambiguous situations, and cross-functional collaboration across different geographies or business units.

• Include examples of scalable frameworks, design systems, or playbooks developed to ensure consistency and efficiency in product design across multiple launches or regions.

• Present work that clearly articulates the user problem, the design solution, the rationale behind key decisions, and measurable results or impact on business objectives. Process Documentation:

• Demonstrate experience in documenting design processes, including user research findings, usability test reports, and the development of design specifications for engineering teams.

• Provide examples of how you have contributed to or created process documentation for design workflows, ensuring clarity and consistency for team members and stakeholders.

• Showcase an understanding of how design processes integrate with broader product development and Go-To-Market (GTM) operational workflows.

📝 Enhancement Note: The requirement for case studies demonstrating adaptation, localization, and scalable frameworks directly aligns with operationalizing design. This suggests that candidates should be prepared to articulate not just what they designed, but how they designed it systematically and how it can be replicated.

💵 Compensation & Benefits

Salary Range: For a Senior Product Designer (IC5/IC6) in Miami, Florida, with 5-10 years of experience, the estimated total compensation range is between $150,000 - $200,000 USD annually. This estimate is based on industry benchmarks for senior design roles in major US tech hubs, considering the hybrid work model and the high-impact nature of the role at a prominent fintech company.

Benefits:

• Competitive total compensation package, reflecting the senior level and strategic importance of the role.

• Liquid Restricted Stock Units (RSUs), providing ownership and participation in Nubank's success as a publicly traded company.

• Comprehensive health, dental, and vision insurance plans.

• Generous paid time off (PTO) and holidays.

• Opportunities for professional development, including access to training, conferences, and workshops.

• Support for hybrid work, including a stipend for home office setup and resources for in-office collaboration.

Working Hours: Standard full-time working hours, estimated at 40 hours per week. The hybrid model (3 days in office) allows for flexibility in structuring the work week, with a focus on collaboration during in-office days and independent work or remote meetings on other days. Some flexibility may be required to accommodate cross-time zone collaboration.

📝 Enhancement Note: Salary estimation is based on general market data for Senior Product Designers in the Miami area with comparable experience and the fintech industry. Specific compensation will be determined by the candidate's qualifications, interview performance, and internal Nubank compensation bands.

🎯 Team & Company Context

🏢 Company Culture

Industry: Digital Banking / Fintech. Nubank operates at the forefront of financial technology, leveraging data and proprietary technology to disrupt traditional banking models across Latin America and now expanding globally. This industry context implies a fast-paced, innovative, and data-driven environment.

Company Size: Nubank is a large, publicly traded company with over 135 million customers across Brazil, Mexico, and Colombia, indicating a significant operational scale and a robust organizational structure with ample resources. This size suggests opportunities for impact but also the need for efficient processes and clear communication.

Founded: Nubank was founded in 2013. Its relatively young age, coupled with its rapid growth and success, signifies a culture of agility, innovation, and a continuous drive to challenge the status quo and improve financial services.

Team Structure:

• The Lending New Markets team is a global, cross-functional unit focused on international expansion.

• The design team within Global Lending comprises approximately 25 designers, suggesting a significant investment in design capabilities and a specialized group for this domain.

• The role involves close collaboration with a US-based Product Manager, Product Lead, and Researcher, as well as design and research counterparts in Mexico, highlighting a distributed and international team structure.

• The hiring manager is Carolina Perrone, Design Manager, Global Lending, indicating a clear reporting line within the design organization. Methodology:

• Nubank emphasizes a data-driven approach to product development, leveraging data and proprietary technology to inform decisions and optimize services.

• The company is committed to fighting complexity and empowering people, suggesting a user-centric and mission-driven design methodology.

• The need to adapt proven products for new markets implies a focus on iterative development, rigorous testing, and a strategic approach to localization.

• The creation of scalable frameworks and playbooks points to a methodology focused on efficiency, repeatability, and operationalizing successful strategies.

Company Website: https://nubank.com.br/

📝 Enhancement Note: The company's focus on innovation, data, and global expansion within the fintech sector shapes the operational environment. The team structure emphasizes distributed collaboration and the need for clear, scalable processes to manage product launches across diverse markets.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Senior Product Designer (IC5/IC6), indicating a high level of individual contribution and influence. It requires not only strong design execution but also strategic thinking, leadership in design initiatives, and the ability to drive complex projects with significant business impact. This level often involves mentoring junior designers and setting design direction for product areas.

Reporting Structure: The Senior Product Designer will report to Carolina Perrone, Design Manager, Global Lending. This manager is responsible for overseeing the design strategy and execution for lending products globally. The role also involves close functional collaboration with a US-based Product Manager and Product Lead, necessitating strong partnership and communication skills to navigate project priorities and strategic alignment.

Operations Impact: The Senior Product Designer will have a direct and substantial impact on Nubank's global expansion strategy. By successfully adapting and launching the unsecured lending product in the US and other new markets, this role will be instrumental in driving revenue growth, customer acquisition, and market share expansion for one of Nubank's most critical product lines. The ability to create scalable frameworks will multiply this impact across future launches.

Growth Opportunities:

• Product Strategy Leadership: Opportunity to evolve into a Product Design Lead or Principal Designer role, taking ownership of broader product areas or strategic initiatives within Global Lending or other expansion efforts.

• Mentorship and Team Development: As a senior member, there will be opportunities to mentor junior designers, contribute to the growth of the design team's capabilities, and potentially lead design initiatives or small teams.

• Cross-Functional Expertise: Deepen expertise in fintech, international market expansion, and cross-functional operational management by working closely with product, engineering, research, marketing, and legal teams across different countries.

• Global Product Ownership: Gain extensive experience in global product strategy and execution, contributing to the development of a leading digital banking platform in highly competitive international markets.

📝 Enhancement Note: The "IC5/IC6" designation suggests a level of responsibility and impact that extends beyond traditional design tasks, requiring strategic thinking and operational leadership in product adaptation and scaling. Growth opportunities are framed around increasing strategic influence and leadership within the operations of product design.

🌐 Work Environment

Office Type: Nubank in Miami operates on a hybrid model, requiring 3 days per week in the office. This setup aims to balance the benefits of in-person collaboration, team cohesion, and spontaneous ideation with the flexibility of remote work. The office environment is likely designed to foster collaboration, with meeting spaces, common areas, and potentially dedicated project zones.

Office Location(s): The role is based in Miami, Florida. This location serves as a key hub for Nubank's US operations and global expansion efforts, providing access to a vibrant talent pool and strategic proximity to Latin American markets. Specific office address details would be provided upon progression in the hiring process.

Workspace Context:

• Collaborative Environment: Expect a dynamic workspace designed to encourage interaction between product designers, product managers, researchers, and engineers, facilitating rapid iteration and problem-solving.

• Tools and Technology: Access to industry-standard design tools like Figma, along with modern prototyping software and collaboration platforms essential for distributed teams.

• Cross-Functional Interaction: Frequent opportunities to engage with team members across different countries and departments, fostering a rich learning environment and exposure to diverse perspectives on product development and operational challenges.

Work Schedule: The role follows a standard full-time schedule, with a hybrid work arrangement requiring 3 days in the Miami office. This structure allows for focused individual work on remote days and collaborative sessions or team meetings during office days. Flexibility may be needed to accommodate meetings with teams in different time zones, particularly with counterparts in Brazil and Mexico.

📝 Enhancement Note: The hybrid model and distributed team structure imply a need for strong self-management and clear communication protocols, which are critical operational skills for ensuring team alignment and productivity.

📄 Application & Portfolio Review Process

Interview Process:

• Recruiter Screen: An initial conversation with Alex Libre to assess overall fit, understand career aspirations, and provide an overview of the role and Nubank's culture. Be prepared to discuss your experience with product adaptation and global expansion.

• Asynchronous Portfolio Review: Submit your portfolio for review. Focus on showcasing case studies that demonstrate your ability to adapt products for new markets, strategic thinking, and visual execution. Ensure it's easily navigable and highlights key achievements.

• Live Portfolio Presentation + Business Case Exercise: Present your portfolio to senior design leaders. This session will likely include a business case exercise focused on adapting a product for a new market, testing your strategic thinking, problem-solving skills, and ability to articulate design decisions under pressure.

• Hiring Manager Interview: An in-depth discussion with Carolina Perrone (Design Manager, Global Lending) to explore your experience, leadership potential, and alignment with the Global Lending team's vision and operational goals.

• Possible Additional Final Interview: A final conversation, potentially with a more senior leader, to confirm cultural fit and strategic alignment.

Portfolio Review Tips:

• Focus on Impact: Clearly articulate the problem you solved, your role, the process you followed, and the measurable impact of your design solutions. Quantify results whenever possible (e.g., increased conversion rates, reduced user errors, improved customer satisfaction).

• Showcase Adaptation & Localization: Dedicate significant space to case studies demonstrating your ability to take a successful product and adapt it for new cultural, regulatory, or competitive contexts. Detail your research, strategic decisions, and how you navigated trade-offs.

• Highlight Strategic Thinking: Include projects that showcase your ability to think beyond pixels, contributing to product strategy, defining user problems, and collaborating with cross-functional teams to achieve business objectives.

• Visual Craft and Process: Ensure your portfolio is visually polished and well-organized. Briefly explain your design process for each project, showcasing your proficiency in tools like Figma.

Challenge Preparation:

• Business Case: Be prepared for a case study that requires you to outline a strategy for adapting a lending product for the US market. Consider target audience, competitive landscape, regulatory considerations, key feature adaptations, and how you would measure success.

• Cross-Functional Collaboration: Think about how you would approach aligning stakeholders across different countries and departments. Prepare examples of how you have managed difficult conversations, negotiated priorities, and driven consensus.

• Ambiguity and Scalability: Practice articulating how you approach situations with incomplete information and how you design solutions that are scalable and repeatable for future market launches.

📝 Enhancement Note: The interview process emphasizes not only design skills but also strategic thinking, business acumen, and the ability to operate in a complex, global environment, mirroring many aspects of operational leadership. The portfolio review is critical for demonstrating these capabilities.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI design, prototyping, and collaborative workflows. Proficiency is a core requirement.

• Modern Prototyping Tools: Experience with tools beyond basic Figma prototyping, such as Principle, Framer, or similar, for more advanced interactive mockups and user testing.

• User Research Platforms: Familiarity with tools used for conducting remote usability testing, surveys, and user interviews (e.g., UserTesting.com, Maze, SurveyMonkey).

Analytics & Reporting:

• Product Analytics Tools: Understanding of how to interpret data from tools like Amplitude, Mixpanel, or Google Analytics to inform design decisions and measure product performance.

• Data Visualization Tools: While not a direct requirement, familiarity with how design outputs are integrated into dashboards (e.g., Tableau, Looker) is beneficial for understanding impact.

CRM & Automation:

• Project Management Tools: Experience with tools such as Jira, Asana, or Trello for managing design tasks, workflows, and collaborating with engineering and product teams.

• Collaboration Platforms: Proficiency in tools like Slack, Microsoft Teams, and Confluence for communication, documentation, and knowledge sharing across distributed teams.

📝 Enhancement Note: The emphasis on Figma and modern prototyping tools indicates a need for efficient and collaborative design operations. Familiarity with analytics tools also suggests an expectation for data-informed design decision-making, which is a key operational aspect of product development.

👥 Team Culture & Values

Operations Values:

• Mission-Driven: A strong commitment to fighting complexity and empowering people through accessible and transparent financial services. This translates to a focus on user needs and tangible impact.

• Data-Informed: Decisions are guided by data and analytical insights, emphasizing a rigorous and objective approach to product development and problem-solving.

• Customer-Centricity: A deep understanding of customer needs and a relentless pursuit of delivering exceptional customer experiences.

• Innovation & Agility: A culture that encourages experimentation, embraces change, and moves quickly to develop and launch new solutions in a dynamic market.

• Ownership & Accountability: A strong sense of responsibility for outcomes, with individuals empowered to take initiative and drive results.

Collaboration Style:

• Cross-Functional Partnership: Highly collaborative environment where designers work hand-in-hand with product managers, engineers, researchers, and business stakeholders across different countries and functions.

• Open Communication: Emphasis on transparent and direct communication, with a willingness to share feedback constructively and engage in robust debate to arrive at the best solutions.

• Knowledge Sharing: A culture that values learning and growth, encouraging team members to share insights, best practices, and learnings from their work to elevate the collective capabilities of the design and product teams.

📝 Enhancement Note: The core values and collaboration style emphasize a highly integrated and results-oriented approach, mirroring the operational principles of efficiency, collaboration, and data-driven decision-making that are crucial in operations roles.

⚡ Challenges & Growth Opportunities

Challenges:

• Market Adaptation Complexity: The primary challenge is adapting a highly successful, established product for a new market (US) with different cultural norms, regulatory requirements, and competitive pressures, without diluting its core value proposition.

• Cross-Border Collaboration: Effectively managing design strategy and execution across multiple countries and time zones requires overcoming communication barriers, cultural differences, and logistical complexities.

• Aggressive Timelines: Delivering an MVP for the US market by December and building scalable frameworks for future launches within tight deadlines will demand exceptional time management, prioritization, and efficient workflow execution.

• Navigating Ambiguity: Entering new markets often involves inherent ambiguity regarding customer behavior, market reception, and regulatory landscapes. The role requires comfort in operating and making decisions with incomplete information.

Learning & Development Opportunities:

• Global Product Strategy: Gain deep expertise in international product expansion, market localization strategies, and the operational nuances of launching financial products in diverse regulatory environments.

• Cross-Functional Leadership: Develop advanced skills in stakeholder management, negotiation, and influencing across global teams, enhancing leadership capabilities in a complex organizational structure.

• Fintech Innovation: Become an integral part of a leading fintech company, contributing to the evolution of digital banking and unsecured lending products at a global scale.

• Mentorship and Design Community: Contribute to and benefit from a strong community of 25 designers within Global Lending, fostering continuous learning and professional growth through shared knowledge and mentorship.

📝 Enhancement Note: The challenges highlight the need for strong operational and strategic thinking skills to navigate complex international product launches, emphasizing adaptability and process optimization.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to adapt a successful product for a new market. What were the key considerations, your process, and the outcome?" (Focus on localization strategy, research, and impact.)

• "How would you approach building a scalable design playbook for launching lending products in new countries? What elements would it include?" (Highlight your understanding of process, documentation, and efficiency.)

• "Imagine you need to gain alignment on a critical design decision with product and engineering teams in Brazil and the US simultaneously. How would you manage this?" (Demonstrate stakeholder management, communication, and negotiation skills.) Company & Culture Questions:

• "Why are you interested in Nubank and this specific role in global lending expansion?" (Showcase your research on Nubank's mission, products, and your alignment with their growth strategy.)

• "How do you approach working in a high-growth environment with aggressive timelines and senior visibility?" (Emphasize your ability to prioritize, manage workload, and deliver under pressure.)

• "Describe your experience working with data to inform design decisions. How do you measure the success of your designs?" (Highlight your data-driven approach and focus on measurable outcomes.) Portfolio Presentation Strategy:

• Structure for Impact: Organize your presentation logically, starting with a high-level overview of your experience and then diving into 2-3 key case studies. For each case study, clearly define the problem, your role, your process, your solutions, and the results.

• Emphasize Adaptation: For this role, dedicate significant time to showcasing projects where you adapted products for new markets. Detail your research into the new market, the specific adaptations you made, and the rationale behind them.

• Quantify Results: Wherever possible, present metrics that demonstrate the impact of your design work (e.g., user satisfaction scores, conversion rates, engagement metrics, operational efficiency improvements).

• Articulate Strategic Thinking: Go beyond just showing pretty pictures. Explain the "why" behind your design decisions, linking them to business objectives and user needs. Discuss trade-offs you made and how you navigated them.

• Be Prepared for a Case Study: Anticipate a live exercise where you might be asked to outline a design approach for a specific challenge related to market adaptation or product localization.

📝 Enhancement Note: The interview preparation emphasizes demonstrating strategic thinking, operational efficiency, and cross-cultural collaboration, all critical aspects for success in this role and valuable for operations professionals.

📌 Application Steps

To apply for this Senior Product Designer position:

• Submit your application through the provided link on Ashby.

• Curate Your Portfolio: Select 2-3 case studies that best highlight your experience with product adaptation, localization, strategic thinking, and cross-functional collaboration. Ensure these case studies clearly articulate problems, processes, solutions, and quantifiable impact, with a strong focus on international market expansion if possible.

• Tailor Your Resume: Optimize your resume to include keywords and phrases directly from the job description, such as "product design," "strategic adaptation," "localization," "stakeholder management," "Figma," "user research," and "fintech." Quantify achievements and responsibilities where possible.

• Prepare Your Presentation: Practice your portfolio presentation, focusing on telling a compelling story for each case study. Be ready to articulate your design process, strategic rationale, and how your work drove business outcomes, particularly in the context of global product launches.

• Research Nubank: Deeply understand Nubank's mission, values, products (especially their lending offerings in Brazil), and their expansion strategy. Familiarize yourself with their brand, target audience, and the competitive landscape in the US fintech market.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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