Senior Product Designer

📍 Job Overview

Job Title: Senior Product Designer

Company: KOHO

Location: Canada (Remote)

Job Type: FULL_TIME

Category: Product Design (Fintech)

Date Posted: 2026-06-26

Experience Level: 5-10 Years

Remote Status: Fully Remote

🚀 Role Summary

• Lead the end-to-end product design process for consumer-facing financial products, focusing on UI/UX, interaction, visual, audio, and motion design.

• Drive product strategy and vision by collaborating closely with Product Managers, engineers, data analysts, and cross-functional teams.

• Leverage Generative AI and other AI-powered tools to accelerate design workflows, enhance creative solutions, and improve design decision-making.

• Develop high-fidelity prototypes, wireframes, user flows, and customer journey maps to communicate design concepts effectively.

• Act as a design mentor, evangelizing a design-centric product development process and fostering a collaborative, innovative environment.

📝 Enhancement Note: While the role is "Senior Product Designer," the responsibilities lean heavily into product strategy and influencing the "why" behind product development, not just the "how." The emphasis on Generative AI and rapid iteration within an agile framework suggests a role that requires adaptability and a forward-thinking approach to design within the fintech space.

📈 Primary Responsibilities

• Collaborate with Product Managers to develop and refine product strategy and vision, contributing to the "why" behind product initiatives.

• Prepare comprehensive design artifacts, including wireframes, user flows, process flows, and customer journeys, to clearly communicate interaction and design ideas.

• Engage in an iterative design process: rapid prototyping, conducting user experience research, integrating feedback, launching quickly, and testing hypotheses in an agile environment.

• Work as an integral part of an end-to-end product development team, providing design direction to engineers and understanding technical implementation requirements.

• Partner with cross-functional teams to influence all product aspects, from copywriting to lifecycle marketing strategies.

• Mentor junior designers and cross-functional partners, promoting a design-centric product development process and best practices.

• Actively utilize AI tools, including Generative AI, to streamline the design process, explore creative solutions, and uncover valuable user insights.

📝 Enhancement Note: The responsibilities highlight a blend of strategic product thinking and hands-on design execution. The expectation to "influence all aspects of the product" and "evangelize our Design-centric product development process" indicates a leadership and advocacy role within the design function, beyond typical individual contributor duties.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Design, HCI, Computer Science, or a related field, or equivalent practical experience, is typically expected for a Senior Product Designer role.

Experience: 5+ years of experience in product design, with a strong focus on consumer-facing products, particularly in mobile applications. Experience in fast-paced environments and the fintech or B2C space is highly valued.

Required Skills:

• Proficiency in modern design tools, with a strong emphasis on Figma.

• Demonstrated ability to apply user-centric design principles and follow web and mobile design standards.

• Expertise in crafting intuitive and impactful user workflows.

• Strong communication and presentation skills, with the ability to articulate design rationale to diverse audiences.

• Experience in preparing wireframes, user flows, process flows, and customer journeys.

• Ability to work effectively in an iterative, agile design process with rapid prototyping and user research.

• Experience collaborating closely with Product Managers, engineers, and data analysts.

• Proven ability to navigate ambiguity, take initiative, and find creative solutions.

• Self-sufficiency and a strong capacity for complex problem-solving.

• Experience designing for consumer-facing products, with a preference for social, financial, or broader B2C sectors.

• Proficiency in incorporating Generative AI into design workflows to enhance creativity and efficiency. Preferred Skills:

• Experience in visual, audio, motion, and interaction design.

• Familiarity with user experience research methodologies and testing hypotheses.

• Mentorship experience, guiding junior designers or cross-functional partners.

• Understanding of technical implementation requirements for digital products.

• Experience influencing aspects beyond core product features, such as copywriting and marketing.

📝 Enhancement Note: The requirement to "challenge the status-quo" implies that candidates should not only follow best practices but also demonstrate innovative thinking and a willingness to push design boundaries within the fintech industry. The explicit mention of Generative AI proficiency is a strong indicator of the company's forward-looking approach to design tooling.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A strong, curated portfolio showcasing demonstrable product design skills, with a clear emphasis on consumer-facing products, especially mobile.

• Case studies that detail the end-to-end design process, from problem definition and user research to solution design, prototyping, and iteration.

• Evidence of impact and measurable value delivered through design solutions, ideally with quantitative metrics where possible.

• Examples of collaboration with cross-functional teams and how design decisions were influenced by technical constraints or business goals.

• Demonstrations of how AI tools, including Generative AI, were leveraged to enhance the design process, explore ideas, or improve outcomes. Process Documentation:

• Case studies should articulate the iterative design process, including rapid prototyping, user experience research, and hypothesis testing within an agile framework.

• Showcase the preparation of key design artifacts such as wireframes, user flows, process flows, and customer journeys.

• Illustrate the collaborative process with Product Managers, engineers, and data analysts, highlighting the integration of design direction with technical requirements.

📝 Enhancement Note: The portfolio is critical for this role. Candidates should be prepared to present detailed case studies that not only showcase aesthetic skills but also strategic thinking, problem-solving abilities, and a user-centric approach. The inclusion of AI in design workflows should be a prominent feature of their presented work.

💵 Compensation & Benefits

Salary Range: $135,000 - $175,000 CAD per year.

Benefits:

• Competitive compensation package, including salary and equity.

• Generous vacation allowance, wellness days, and flex days to support work-life integration.

• Company-wide holiday closure to ensure dedicated time for rest and rejuvenation.

• Remote-first environment with coworking support to facilitate productive and flexible work.

• Yearly all-hands retreat for team building and strategic alignment.

• Access to coaching and growth programs for continuous professional development.

• Comprehensive parental top-up and leave policies to support growing families.

• Health benefits package covering essential health and wellness needs.

• Power-up budgets for professional development, including books, home office setup, phone & internet, AI tools, and specialized training.

Working Hours: 40 hours per week is the standard, with an emphasis on flexible and asynchronous collaboration to support work-life integration, rather than strict 9-5 adherence.

📝 Enhancement Note: The salary range provided is competitive for a Senior Product Designer role in Canada, especially within the fintech sector. The extensive list of benefits, particularly the "Power-up budgets" and the focus on "work-life integration" rather than "balance," indicates a company culture that invests in employee well-being and professional growth.

🎯 Team & Company Context

🏢 Company Culture

Industry: Fintech (Financial Technology), focusing on providing accessible and empowering financial products for Canadians. KOHO aims to disrupt traditional banking with a transparent, fee-free model.

Company Size: While not explicitly stated, the description implies a growing company that is past its startup phase but still values agility and impact ("leaner, smarter, more AI-integrated," "building for impact, not bureaucracy"). This suggests a mid-stage company where individual contributions are highly visible.

Founded: KOHO was founded with a mission to improve financial services for Canadians, emphasizing transparency and user empowerment. The company is in its "next chapter," focusing on AI integration and leaner operations.

Team Structure:

• The design team is integral to KOHO's brand identity and product differentiation.

• Senior Product Designers are expected to work closely with Product Managers, engineers, data analysts, and other cross-functional teams.

• There's an emphasis on end-to-end product development teams, suggesting a collaborative and integrated approach.

• Senior designers are also expected to act as mentors, indicating a structure that supports knowledge sharing and skill development. Methodology:

• Performance-driven: Strong focus on outcomes and tying all work back to the company's mission.

• AI-integrated: Actively embracing Generative AI and other AI tools to enhance workflows, creativity, and decision-making.

• Agile Environment: Operates with iterative design processes, rapid prototyping, and hypothesis testing.

• Remote-First & Asynchronous Collaboration: Prioritizes flexibility, autonomy, and high trust, moving away from traditional 9-5 structures.

• Design-Centric Product Development: Values design's role in shaping the product from strategy to execution.

Company Website: https://www.koho.ca/

📝 Enhancement Note: KOHO positions itself as a mission-driven, performance-oriented, and innovative company. The explicit mention of being "leaner, smarter, more AI-integrated" and valuing "clarity, ownership, and bold thinking" signals a culture that rewards proactive individuals who can drive results in a dynamic, tech-forward environment.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior Product Designer role, indicating a mid-to-senior level position. It requires significant experience (5+ years) and the ability to take ownership, mentor others, and influence product strategy, going beyond typical execution tasks.

Reporting Structure: Likely reports to a Head of Product Design, Design Lead, or a Product Manager, with close collaboration across Product, Engineering, and Data teams.

Operations Impact: The role directly impacts product differentiation, user experience, and ultimately, customer acquisition and retention within the competitive fintech market. By creating "wow" experiences and delivering measurable value, the designer contributes significantly to KOHO's mission and business growth.

Growth Opportunities:

• Leadership & Mentorship: Opportunity to mentor junior designers and influence design processes, building leadership skills.

• Strategic Influence: Involvement in product strategy and vision development, contributing to high-level decision-making.

• AI Skill Development: Hands-on experience and learning in leveraging cutting-edge AI tools for design, a highly in-demand skill.

• Fintech Specialization: Deepen expertise in designing for consumer financial products, a rapidly growing and impactful sector.

• Career Progression: Potential to move into Lead Designer, Design Manager, or more strategic Product Management roles within KOHO.

📝 Enhancement Note: The "Senior" title is reinforced by the expectation of strategic input, mentorship, and proactive problem-solving. The emphasis on AI integration presents a unique growth path for designers looking to stay at the forefront of technological advancements in their field.

🌐 Work Environment

Office Type: Remote-First. KOHO emphasizes a remote-first setup, prioritizing work-life integration, asynchronous collaboration, and high trust.

Office Location(s): While the role is remote, the company is based in Canada, and the position is open to candidates within Canada. The mention of "Coworking support" suggests that if preferred, employees may have options for co-working spaces.

Workspace Context:

• Autonomy & Flexibility: Employees are trusted and empowered to do their best work without strict time constraints, with flexible hours and asynchronous collaboration being key.

• Tech-Enabled: Access to modern design tools (Figma) and a budget for AI tools, home office setup, and professional development.

• Collaborative Culture: Despite being remote, there's a strong emphasis on working closely with designers, engineers, data analysts, and Product Managers, fostering a connected and collaborative environment.

Work Schedule: Flexible hours are encouraged, aligning with the "work-life integration" philosophy. The standard is 40 hours per week, but the focus is on outcomes and effective collaboration, rather than strict adherence to a 9-5 schedule.

📝 Enhancement Note: The "remote-first" and "asynchronous collaboration" aspects are central to KOHO's work environment. Candidates should be comfortable with self-management, proactive communication, and a flexible approach to work hours, prioritizing clear deliverables and effective teamwork across different time zones within Canada.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely includes a review of your resume and portfolio by a recruiter or hiring manager to assess basic qualifications and experience.

• Portfolio Presentation: A key stage where you will present your portfolio, showcasing 2-3 relevant case studies that demonstrate your product design skills, strategic thinking, and impact. Expect to discuss your process, decision-making, and how you leveraged tools like Figma and AI.

• Design Challenge/Exercise: A practical exercise, potentially involving a design problem related to KOHO's products, to assess your problem-solving abilities, design thinking, and execution skills in a time-bound manner.

• Cross-Functional Interviews: Interviews with Product Managers, Engineers, and potentially other designers to evaluate collaboration skills, communication, and cultural fit.

• Final Interview: May involve senior leadership to discuss strategic alignment, career aspirations, and overall fit with KOHO's mission and values.

Portfolio Review Tips:

• Curate Strategically: Select case studies that best align with KOHO's focus on consumer-facing mobile products, fintech, and innovative design.

• Tell a Story: For each case study, clearly articulate the problem, your role, the process you followed, the solutions you designed, the rationale behind your decisions, and the impact achieved (quantify where possible).

• Highlight AI Integration: Explicitly showcase how you used Generative AI or other AI tools in your design process, detailing the benefits and outcomes.

• Demonstrate User-Centricity: Emphasize user research, testing, and how user feedback informed your design iterations.

• Showcase Collaboration: Provide examples of how you worked with cross-functional teams and influenced product direction.

• Be Prepared for Figma: Be ready to walk through your Figma files, explaining your design system, component usage, and prototyping methods.

Challenge Preparation:

• Understand KOHO: Research KOHO's products, mission, target audience, and competitive landscape. Understand their current design aesthetic and user experience.

• Anticipate Problem Types: Be prepared for challenges related to improving existing features, designing new functionalities for a banking app, or solving user pain points within a fintech context.

• Focus on Process: Even with a time constraint, clearly articulate your design process, assumptions, and how you would approach solving the problem.

• Think Strategically: Consider the business goals and user needs simultaneously.

📝 Enhancement Note: The portfolio review is paramount. Candidates should treat it as a presentation of their problem-solving capabilities and design leadership potential. Demonstrating comfort with AI tools and a strategic understanding of the fintech space will be crucial differentiators.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: This is explicitly mentioned as a required proficiency. Candidates should be experts in using Figma for UI/UX design, prototyping, and collaboration.

• Generative AI Tools: Proficiency in leveraging AI tools for design is a key requirement. This could include AI-powered ideation tools, content generation aids, image creation tools, or efficiency boosters within design software. Examples might include tools like Midjourney, DALL-E, or AI plugins within Figma.

• Prototyping Tools: While Figma has robust prototyping capabilities, familiarity with other dedicated prototyping tools might be beneficial.

Analytics & Reporting:

• Experience working with data analysts and understanding user behavior metrics derived from analytics platforms. While not a direct requirement, an understanding of how design impacts key performance indicators (KPIs) is expected. CRM & Automation:

• Not directly relevant to the product design role, but understanding how product designs integrate with marketing automation or customer relationship management systems might be a plus for understanding the broader user journey.

📝 Enhancement Note: Proficiency in Figma is non-negotiable. The emphasis on Generative AI tools signifies KOHO's commitment to embracing future design technologies and expecting their designers to be at the forefront of this adoption.

👥 Team Culture & Values

Operations Values:

• Mission-Driven: A strong commitment to KOHO's mission of financially empowering Canadians, with all work contributing to this goal.

• Performance & Outcomes: Emphasis on delivering measurable results and impact, rather than just activity.

• Innovation & Bold Thinking: Encouragement to embrace new technologies (like AI), challenge the status quo, and think creatively.

• Clarity & Ownership: Valuing clear communication, taking responsibility for one's work, and driving initiatives forward.

• Work-Life Integration: Prioritizing employee well-being and flexibility to support personal lives alongside professional endeavors.

• Collaboration & Trust: Building an environment of mutual respect, open communication, and high trust, essential for remote work.

Collaboration Style:

• Cross-functional: Highly collaborative across Product, Engineering, Data, and Marketing teams.

• Asynchronous Communication: Comfortable and effective in communicating and working without requiring real-time interaction for all tasks.

• Design Advocacy: Senior designers are expected to evangelize design principles and mentor others, fostering a culture of design excellence.

• Feedback-Oriented: An iterative process implies a culture that welcomes and incorporates feedback from various stakeholders.

📝 Enhancement Note: The values emphasize a results-oriented, innovative, and employee-centric culture. Candidates who thrive in autonomous, collaborative, and mission-driven environments, and who are eager to leverage new technologies, will likely find KOHO a strong fit.

⚡ Challenges & Growth Opportunities

Challenges:

• Navigating Ambiguity: Thriving in a fast-paced, evolving fintech environment requires comfort with uncertainty and the ability to define solutions.

• Balancing Innovation with User Needs: Integrating cutting-edge AI tools while ensuring designs remain user-centric, intuitive, and accessible for a broad Canadian audience.

• Remote Collaboration: Effectively collaborating and influencing stakeholders across different locations and time zones without constant in-person interaction.

• Mentorship Demands: Effectively mentoring junior designers and cross-functional partners while managing individual design responsibilities.

• Technical Constraints: Translating innovative design ideas into feasible implementations within engineering constraints.

Learning & Development Opportunities:

• AI Tool Mastery: Deepen expertise in applying AI tools to design workflows, becoming a subject matter expert.

• Fintech Product Specialization: Gain in-depth knowledge of the financial services industry and user needs within this domain.

• Strategic Product Development: Grow skills in influencing product strategy and roadmap planning.

• Leadership Skills: Develop mentorship and advocacy skills through guiding others and championing design best practices.

• Exposure to Agile & Remote Best Practices: Further hone skills in agile methodologies and effective remote team collaboration.

📝 Enhancement Note: The role presents opportunities to grow in both technical design skills (especially AI integration) and strategic product thinking, making it attractive for designers looking for a challenging yet rewarding career path in a high-growth industry.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you significantly influenced product strategy or vision. How did you achieve this?" (Focus on your ability to contribute to the 'why' behind the product.)

• "Walk us through a complex design problem you solved for a consumer-facing mobile product. How did you approach it, what were the trade-offs, and what was the outcome?" (Prepare a detailed case study from your portfolio.)

• "How have you used Generative AI or other AI tools to enhance your design process or outcomes? Provide specific examples." (Be ready to showcase your AI proficiency.)

• "How do you ensure your designs are user-centric, especially when working under tight deadlines or with technical constraints?" (Highlight your research, testing, and iteration methods.)

• "Describe your experience working in an agile, iterative environment. How do you manage feedback and adapt your designs?" (Emphasize flexibility and rapid prototyping.) Company & Culture Questions:

• "Why are you interested in KOHO and our mission to improve financial services for Canadians?" (Research KOHO's mission and values.)

• "How do you approach collaboration with Product Managers, Engineers, and Data Analysts?" (Highlight your cross-functional experience and communication style.)

• "What does 'work-life integration' mean to you, and how do you practice it in a remote-first environment?" (Align with KOHO's stated values.)

• "How would you mentor a junior designer or help evangelize design best practices within a team?" (Demonstrate your leadership potential.) Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, clearly define the problem, your role, your process, the solution, and the impact.

• Quantify Impact: Use metrics and data whenever possible to demonstrate the success of your designs.

• Showcase Your Process: Be ready to explain your wireframes, user flows, prototypes, and design rationale in detail.

• Highlight AI Usage: Clearly articulate where and how you used AI tools, the benefits derived, and any lessons learned.

• Be Authentic and Enthusiastic: Show your passion for design and your genuine interest in KOHO's mission.

📝 Enhancement Note: The interview process will heavily rely on your portfolio and your ability to articulate your design process, strategic thinking, and experience with modern tools like Figma and AI. Be prepared to discuss how you contribute beyond just execution.

📌 Application Steps

To apply for this Senior Product Designer position:

• Submit your application through the provided application link on Ashby.

• Curate Your Portfolio: Select 2-3 of your most relevant case studies that showcase consumer-facing mobile design, your end-to-end process, and your experience with AI tools. Ensure they clearly articulate the problem, your role, your solutions, and the impact.

• Tailor Your Resume: Highlight your 5+ years of experience in product design, emphasizing consumer products, mobile applications, agile methodologies, and any relevant fintech experience. Quantify your achievements where possible.

• Prepare Your Presentation: Practice walking through your portfolio case studies, focusing on your design rationale, collaboration, and how you leveraged Figma and AI tools. Be ready to discuss product strategy and user research.

• Research KOHO: Familiarize yourself with KOHO's mission, products, brand, and company culture. Understand their value proposition and target audience to demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details, especially regarding specific interview stages and cultural nuances, should be verified directly with the hiring organization before making application decisions.