Senior Brand Designer | SLC, US

📍 Job Overview

Job Title: Senior Brand Designer

Company: Degreed

Location: Utah, US | Hybrid

Job Type: Full-Time

Category: Creative & Media / Art & Design / Marketing / Technology

Date Posted: 2026-08-31

Experience Level: 7+ Years

Remote Status: Hybrid

🚀 Role Summary

• Lead the visual evolution of the Degreed brand across a comprehensive range of marketing and communication touchpoints, driving brand consistency and impact.

• Translate complex B2B narratives, including workforce transformation, skills, learning technology, and AI, into clear, human, and memorable creative work.

• Serve as a trusted creative partner to senior leadership, translating high-priority business needs into compelling visual stories for executive communications, board presentations, and strategic events.

• Champion an AI-first approach to creative workflows, leveraging emerging tools to accelerate concepting, exploration, and production while maintaining high creative standards.

📝 Enhancement Note: The role is defined as a "Senior Brand Designer" with a strong emphasis on hands-on creative execution and strategic brand development. The description highlights collaboration with senior leadership and a focus on translating complex B2B concepts into accessible visual narratives, indicating a significant level of responsibility and influence within the marketing and creative functions. The explicit mention of AI integration suggests a forward-thinking approach to design processes.

📈 Primary Responsibilities

• Design and execute high-caliber visual assets for integrated campaigns, social media, web presence, major events, sales enablement materials, product marketing collateral, and executive storytelling initiatives.

• Develop and consistently extend central creative concepts across diverse channels and formats, ensuring originality, brand integrity, and quality.

• Collaborate closely with the Senior Creative Lead and Brand leadership to refine and evolve the Degreed visual identity across global digital and physical touchpoints.

• Create scalable design templates, shared asset libraries, and reusable brand assets to empower the broader organization to execute efficiently while maintaining brand standards.

• Utilize Figma, Adobe Creative Cloud, and modern presentation tools to produce clean, organized, and production-ready design assets.

• Proactively integrate AI-powered tools into creative workflows for concept generation, image and video creation, rapid prototyping, and production acceleration.

• Establish and uphold practical standards for AI-enabled creative work, ensuring output meets high criteria for quality, originality, brand safety, transparency, and creative judgment.

• Stay abreast of emerging design technologies and practices, evaluate their potential impact, and share relevant learnings with the creative team.

• Partner cross-functionally with Marketing, Sales, Client Solutions, Product, and Executive Leadership to translate business objectives and ambiguous briefs into effective creative solutions.

• Manage multiple projects, stakeholders, and deadlines effectively, balancing creative ambition with business requirements, practicality, and project pace.

📝 Enhancement Note: The responsibilities clearly outline a senior-level role requiring strategic thinking, hands-on design execution, and cross-functional collaboration. The emphasis on extending concepts across channels, creating scalable assets, and leveraging AI points to a need for efficiency and innovation in design operations.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong educational foundation in Graphic Design, Visual Communications, Fine Arts, or a related field is implied by the experience and portfolio requirements.

Experience: 7+ years of progressive experience in brand, marketing, digital, or graphic design, with a demonstrated track record of owning and delivering complex, high-visibility creative work.

Required Skills:

• Exceptional design craft demonstrated through a high-caliber portfolio showcasing expertise in brand identity, integrated campaigns, digital experiences, and marketing communications.

• Proven experience creating executive and board-level presentations, translating complex business information into clear, compelling visual narratives.

• Experience developing creative assets for major events, including environmental graphics, digital experiences, presentation content, and supporting campaign materials.

• Demonstrated ability to extend a central creative concept across social media, web, product marketing, sales enablement, presentations, and other digital and physical touchpoints.

• Proven ability to partner directly with senior executives, handling high-stakes, highly visible work with confidence, discretion, and strong creative judgment.

• Demonstrated capacity to take ambiguous business needs from initial concept through to polished, production-ready execution.

• Mastery of design fundamentals: typography, layout, hierarchy, imagery, and composition, with an uncompromising eye for detail.

• Sophisticated understanding of brand systems and the ability to apply and evolve them consistently across diverse platforms.

• Expertise in Figma, Adobe Creative Cloud (Photoshop, Illustrator, InDesign), and modern presentation tools (e.g., Google Slides, PowerPoint, Keynote).

• Demonstrated experience integrating AI into real creative workflows, including concept development, image/video generation, rapid exploration, and production.

• The ability to critically evaluate, refine, and elevate AI-generated output to ensure the final work is distinctive, on-brand, and meets high creative standards.

• Proficiency in managing multiple priorities, collaborative inputs, and deadlines while maintaining quality and project momentum.

• Excellent communication skills, including the ability to articulate creative decisions, receive and incorporate constructive feedback, and respectfully challenge directions for stronger outcomes. Preferred Skills:

• Proven track record contributing to rebrands, visual identity shifts, or comprehensive brand refreshes.

• Proficiency in motion design, animation, video production, or storyboarding.

• Hands-on experience with motion design tools such as After Effects and Premiere Pro.

• Experience with AI-powered creative tools like Midjourney, Runway, Adobe Firefly, ChatGPT, or Claude for advanced creative applications.

• Experience creating high-impact work for demand generation, product launches, executive communications, global events, or brand awareness campaigns.

• Strong familiarity with user experience (UX) principles, responsive web design, and digital design best practices.

• Experience building scalable design systems, presentation templates, shared asset libraries, or self-service brand tools for organizational efficiency.

• Knowledge of inclusive design principles and global accessibility standards (e.g., WCAG).

• Experience collaborating with external agencies, production partners, freelancers, or other creative specialists.

📝 Enhancement Note: The qualifications emphasize a blend of deep design craft, strategic thinking, executive-level communication, and cutting-edge technical proficiency, particularly with AI tools. The distinction between required and preferred skills helps candidates prioritize their development and application strategy.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A high-caliber portfolio demonstrating exceptional design craft across a range of brand and marketing touchpoints, including identity, integrated campaigns, digital experiences, and marketing communications.

• Specific examples of executive and board-level presentations, showcasing the ability to translate complex business information into clear and compelling visual stories.

• Case studies or examples of creative work developed for major events, illustrating an understanding of environmental graphics, digital experiences, and supporting campaign assets.

• Demonstrations of how a central creative concept has been successfully extended across multiple channels and formats (social, web, sales enablement, etc.) while maintaining originality and consistency.

• Evidence of hands-on experience integrating AI into creative workflows, showcasing the application of AI tools for concept development, image generation, rapid exploration, or production, and detailing the process of refining AI output.

• Examples of work that showcases mastery of design fundamentals, including typography, layout, hierarchy, imagery, and composition, with an uncompromising eye for detail.

• Demonstrations of a sophisticated understanding and application of brand systems, showing consistency and evolution across diverse platforms.

• Projects that highlight experience working with or for senior leadership, demonstrating confidence, discretion, and strong creative judgment in high-stakes situations. Process Documentation:

• Showcase the process of taking an ambiguous business need from initial brief and concept development through refinement, production, and final delivery.

• Illustrate how brand standards are applied with precision while identifying opportunities to make the brand more distinctive, flexible, and effective.

• Provide examples of creating scalable templates, shared libraries, and reusable assets that empower broader organizational use while maintaining quality and brand integrity.

• Detail the collaborative process involved in translating business objectives and briefs into effective creative solutions, highlighting interaction with cross-functional teams.

• Demonstrate the workflow for managing multiple projects, stakeholders, and deadlines, balancing creative ambition with business needs, practicality, and pace.

📝 Enhancement Note: The portfolio requirements are extensive, emphasizing not just the final output but also the strategic thinking, process, and specific technical skills (especially AI integration) behind the work. Candidates should curate their portfolios to directly address these points, focusing on case studies that tell a complete story.

💵 Compensation & Benefits

Salary Range: $110,000 - $117,000 per year.

Benefits:

• Comprehensive benefits package designed to support employee well-being, growth, and success.

• Specific details on benefits are available via a provided link, typically including health insurance (medical, dental, vision), retirement savings plans (e.g., 401k), paid time off (PTO), parental leave, and professional development opportunities. Working Hours:

• This is a full-time position, likely adhering to a standard 40-hour work week. The hybrid work arrangement suggests a degree of flexibility, with specific in-office days to be determined.

• The role involves prolonged computer use and stationary work, requiring the ability to interpret written and verbal communication effectively.

📝 Enhancement Note: The salary range is explicitly provided. The benefits are described as comprehensive, with a call to action to view full details, which is standard practice. The working hours are inferred from the full-time designation and the nature of a hybrid role.

🎯 Team & Company Context

🏢 Company Culture

Industry: Education Technology / Workforce Development / Software as a Service (SaaS). Degreed operates in the rapidly evolving EdTech sector, focusing on enabling continuous learning and skill development within enterprises.

Company Size: Degreed is a significant player in its field, recognized by Fast Company as one of the World's Most Innovative Companies. While the exact number of employees isn't specified in the provided text, its industry recognition and the scope of its operations suggest a medium to large enterprise.

Founded: The founding date is not provided, but its current market position and Fast Company recognition imply it is an established company with a significant track record.

Team Structure:

• The Senior Brand Designer will be part of a "small, high-impact creative team."

• This team works closely with various departments, including Brand, Communications, Events, Demand Generation, Product Marketing, Sales, and Executive Leadership, indicating a highly collaborative and cross-functional environment.

• The role reports to a Senior Creative Lead and collaborates with Brand leadership. Methodology:

• Degreed emphasizes an "AI-driven approach" to workforce transformation and learning. This translates into creative workflows that integrate AI tools for efficiency, innovation, and exploration.

• The company values "data-driven insights" to close the "human readiness gap" and drive "measurable impact."

• Creative output is expected to be "sharp, thoughtful, and useful," with a focus on translating complex ideas into "clear, human, and memorable" work.

Company Website: https://degreed.com/

📝 Enhancement Note: The company culture is framed around innovation, learning, and impact, with a strong emphasis on leveraging technology (especially AI) to achieve business objectives. The collaborative structure of the creative team suggests a dynamic and fast-paced work environment.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior-level individual contributor role within the creative function. It demands a high degree of autonomy, strategic input, and hands-on execution. The role is positioned to significantly influence the company's brand perception and communication effectiveness.

Reporting Structure: The Senior Brand Designer will report to a Senior Creative Lead and collaborate closely with Brand leadership. They will also work extensively with stakeholders across various departments, including executive leadership.

Operations Impact: The role has a direct impact on revenue and business decisions by:

• Shaping the brand perception that influences customer acquisition and retention.

• Creating compelling sales enablement materials that support the sales team's effectiveness.

• Developing executive and board-level presentations that communicate strategic vision and performance, influencing investor and leadership confidence.

• Driving brand consistency and clarity across all touchpoints, which underpins marketing and demand generation efforts. Growth Opportunities:

• Skill Advancement: Deepen expertise in AI-driven creative workflows, motion design, and advanced brand system development. Opportunity to become a subject matter expert in these areas.

• Leadership Potential: With demonstrated success and strategic contribution, potential to grow into a Creative Lead, Art Director, or Brand Manager role within Degreed.

• Cross-functional Influence: Gain exposure to and influence strategic decisions across Sales, Product, and Executive teams through high-visibility projects.

• Industry Impact: Contribute to shaping the future of learning and workforce development, a rapidly growing and impactful industry.

📝 Enhancement Note: The role offers significant growth potential for a designer who can not only execute at a high level but also contribute strategically, especially in the burgeoning field of AI in creative production. The impact on business outcomes is substantial, making it a high-visibility position.

🌐 Work Environment

Office Type: The role is described as "Hybrid," meaning it will involve a combination of remote work and in-office presence. Degreed offers flexible work arrangements, and specific details for this role will depend on proximity to an office.

Office Location(s): The primary location mentioned is Utah, US, with a "Hybrid" work arrangement. Specific office locations within Utah are not detailed but can be inferred as potentially Salt Lake City or surrounding areas given the provided location string "SLC, US".

Workspace Context:

• Collaborative Environment: The role requires close collaboration with a small, high-impact creative team and cross-functional partners across marketing, sales, product, and executive leadership.

• Technology & Tools: Access to and proficiency in industry-standard design software (Figma, Adobe Creative Cloud) and AI-powered creative tools is essential. The company likely provides necessary software licenses and infrastructure.

• Team Interaction: Regular virtual collaboration using tools like Zoom and Slack is expected for remote and hybrid interactions. In-office days will facilitate in-person collaboration and team building.

Work Schedule: As a full-time position (