Product Strategy Management

Daimler Truck AG
Full-timeβ€’$104k-133k/year (USD)β€’Fort Mill, United States

πŸ“ Job Overview

Job Title: Product Strategy Management

Company: Daimler Truck AG

Location: High Point, NC; Fort Mill, SC; Gaffney, SC; United States

Job Type: Full-time

Category: Product Management / Strategy Operations

Date Posted: August 07, 2026

Experience Level: 5-10 years

Remote Status: Hybrid (4 days in-office, 1 day remote)

πŸš€ Role Summary

  • Drive product lifecycle roadmap and strategy from inception through successful implementation, ensuring alignment with technical specifications, cost targets, quality standards, and profitability goals.

  • Manage all aspects of product development, including powertrain, electronic architecture, and technology features, with a focus on achieving quality gate approvals and maintaining market competitiveness.

  • Conduct market data analysis, customer surveys, and competitive assessments to define product performance targets, key selling points, and future market trends.

  • Collaborate with cross-functional teams, including sales, engineering, finance, and operations, within a matrix organization to ensure strategic alignment and successful execution of product plans.

  • Develop new product value propositions and targeted feature sets, including proposals for complexity optimization of chassis/body options, to enhance market positioning and customer satisfaction.

πŸ“ Enhancement Note: While the title is "Product Strategy Management," the responsibilities clearly indicate a Product Management role with a strong strategic component. The focus on lifecycle, roadmap, quality gates, and cross-functional coordination places this within the operational execution of product strategy, making it highly relevant for operations professionals seeking to influence product direction and execution. The emphasis on technical specifications, cost, time, quality, and profitability aligns directly with core revenue and sales operations principles.

πŸ“ˆ Primary Responsibilities

  • Plan, monitor, and manage the entire product lifecycle from initiation through the quality gates approval process, ensuring adherence to defined project parameters.

  • Analyze market data, customer feedback (VOC), and competitor assessments to establish product performance targets and identify key selling points that drive customer adoption.

  • Align product strategies and plans with internal Daimler Truck Specialty Vehicles (DTSV) and external DTNA partners to ensure consistency, clarity, and a unified market approach.

  • Oversee project execution to ensure all results meet stringent requirements related to technical quality, reliability, project schedule, and cost management.

  • Monitor product performance throughout its lifecycle, proactively recommending adjustments to schedules, cost structures, or resource allocation to maintain project integrity and achieve objectives.

  • Identify emerging market opportunities and translate them into actionable new product strategies, driving innovation and market leadership.

  • Support critical strategic activities such as long-term volume forecasting, pricing positioning, and detailed product specification development.

  • Collaborate with all manufacturing facilities and interfacing departments to analyze existing structures, methods, systems, and workflows for the purpose of streamlining operations and driving cost improvements.

  • Develop compelling new product value propositions and precisely targeted feature sets that resonate with customer needs and market demands.

  • Prepare and present complexity optimization proposals for chassis/body options to enhance product offerings and operational efficiency.

πŸ“ Enhancement Note: The responsibilities highlight a strong need for process optimization and cross-functional collaboration, which are core tenets of operations roles. Specifically, "analyzing existing structures, methods, systems, and workflows with the objective of streamlining and cost improvement" and "preparing complexity optimization proposals" are direct operational tasks. The role also requires managing "specs, cost, time, quality, and profitability targets," which are key performance indicators for operations.

πŸŽ“ Skills & Qualifications

Education:

  • Bachelor’s degree in Marketing, Engineering, Business Administration, or a related field.

  • MBA is considered a strong asset. Experience:

  • Minimum of 5 years of relevant experience in Product Strategy or Product Management.

  • Proven track record of successfully leading cross-functional teams through product development and implementation phases.

  • Minimum of 5 years of experience in a role requiring strategic thinking and problem-solving to operate with minimal guidance. Required Skills:

  • Product Strategy & Management: Demonstrated ability to define and execute product roadmaps, manage lifecycles, and ensure strategic alignment with business objectives.

  • Cross-Functional Leadership: Proven experience leading and influencing diverse teams (sales, engineering, finance, operations) within a matrix organization to achieve common goals.

  • Strategic Thinking & Problem-Solving: Ability to analyze complex situations, identify root causes, and develop effective solutions with minimal supervision.

  • Business Acumen: Strong understanding of business principles and ability to make decisions that align with company goals and profitability targets.

  • Customer Centricity: Deep focus on understanding customer needs, market trends, and translating them into compelling product value propositions.

  • Project Management: Experience in monitoring and managing project requirements, including technical quality, reliability, schedule, and cost.

  • Communication Skills: Excellent written and verbal communication abilities for effective stakeholder engagement and reporting.

  • Data Analysis & Interpretation: Ability to work with market data, surveys, and analysis to inform strategic decisions and product specifications.

  • Independent Work Ethic: Demonstrated ability to work independently with initiative, resilience, and a results-oriented mindset.

Preferred Skills:

  • MBA or equivalent postgraduate degree.

  • Automotive Industry Experience: Direct experience within the automotive sector, particularly with commercial vehicles, buses, or RVs.

  • Technical/Mechanical Understanding: Good technical and mechanical understanding of chassis, engines, bus, and RV systems.

  • Marketing Experience: Background in marketing strategy, product positioning, and value proposition development.

  • Complexity Optimization: Experience in developing proposals for optimizing product configurations and manufacturing processes.

πŸ“ Enhancement Note: The requirements emphasize a blend of strategic foresight and operational execution. The need for "Business acumen to ensure proper decisions aligned with the company goals" and the ability to "collaborate with key stakeholders in sales, engineering, finance and operations" are critical for operations professionals. The "Proven track record of leading cross-functional teams" is a key differentiator, highlighting the importance of project and process management skills.

πŸ“Š Process & Systems Portfolio Requirements

Portfolio Essentials:

  • Product Lifecycle Management Case Studies: Showcase examples of products managed from concept to market launch, detailing strategic decisions, cross-functional coordination, and achievement of targets (cost, quality, time, profitability).

  • Process Optimization Initiatives: Present specific instances where you analyzed existing workflows, systems, or structures within manufacturing or product development, and implemented improvements leading to cost reduction or efficiency gains.

  • Strategic Planning Documents: Include anonymized examples of product roadmaps, market analysis summaries, or value proposition development that demonstrate strategic thinking and market insight.

  • Cross-Functional Collaboration Examples: Highlight projects where you successfully influenced or led diverse teams (engineering, sales, finance, operations) to achieve product milestones, detailing your role in stakeholder management and alignment.

Process Documentation:

  • Workflow Design & Optimization: Demonstrate experience in mapping current-state processes and designing optimized future-state workflows for product development, launch, or lifecycle management.

  • Quality Gate Management: Provide evidence of managing products through defined quality gate approvals, including preparation, documentation, and successful passage.

  • Performance Measurement & Reporting: Showcase your ability to define key performance indicators (KPIs) for product strategy and execution, and to report on performance against targets, including cost, schedule, and quality metrics.

πŸ“ Enhancement Note: For a role like this, a portfolio demonstrating end-to-end product lifecycle management and process improvement is crucial. Operations professionals can highlight their experience in streamlining processes, managing cross-functional projects, and achieving measurable business outcomes through effective planning and execution. Emphasizing data-driven decision-making and ROI from process improvements will be key.

πŸ’΅ Compensation & Benefits

Salary Range: $104,000 - $133,000 USD per year.

Benefits:

  • Performance Incentives: Annual bonus program tied to company and individual performance.

  • Retirement Savings: 401k plan with a company match of up to 6%, plus a non-elective company contribution of 3-7% based on age, offering robust long-term financial planning.

  • Paid Time Off: Generous starting allowance of 4 weeks paid vacation and 13+ calendar holidays, ensuring work-life balance.

  • Family Support: 8 weeks of paid parental leave to support new parents.

  • Employee Support Programs: Comprehensive Employee Assistance Program (EAP) for confidential support.

  • Health & Wellness: Access to comprehensive healthcare plans and dedicated wellness programs to support employee health.

  • On-site Amenities: Onsite fitness facilities available at select locations to promote employee well-being.

  • Professional Development: Tuition assistance programs to support continuous learning and skill enhancement.

  • Community Engagement: Paid time off for volunteer activities, encouraging community involvement.

  • Income Protection: Short-term and long-term disability plans to provide financial security.

Working Hours:

  • The role operates on a hybrid schedule, requiring 4 days per week in the office and allowing 1 day remote. This structure is designed to foster in-person collaboration and team culture while offering some flexibility. The standard working hours are expected to align with business needs, typically around 40 hours per week, with potential for occasional extended hours during critical project phases.

πŸ“ Enhancement Note: The salary range is provided, and the benefits package is extensive, covering financial security, health and wellness, work-life balance, and professional development. The hybrid work arrangement is clearly defined, emphasizing collaboration while allowing for remote work.

🎯 Team & Company Context

🏒 Company Culture

Industry: Automotive Manufacturing (Commercial Vehicles, Buses, RV Chassis). Daimler Truck AG is a global leader in the commercial vehicle sector, known for its innovation in sustainability, electric, hydrogen, and autonomous driving technologies.

Company Size: Large Enterprise (implied by Daimler Truck AG's global presence and portfolio). This size typically offers structured career paths, extensive resources, and opportunities for large-scale impact.

Founded: Daimler Truck AG's history is rooted in the pioneering work of Gottlieb Daimler, with its modern iteration focusing on innovation and future mobility solutions. The company's legacy is built on engineering excellence and a commitment to keeping the world moving.

Team Structure:

  • Product Strategy & Management Team: This team likely comprises product managers, strategists, and analysts responsible for defining and guiding product development.

  • Cross-Functional Integration: The role operates within a matrix structure, requiring close collaboration with various departments including Engineering, Sales, Marketing, Finance, Manufacturing, and Operations.

  • Reporting: The position reports into a product leadership structure, with direct interaction and influence across multiple business units and functional areas.

Methodology:

  • Data-Driven Decision Making: Emphasis on using market data, VOC, competitive analysis, and performance metrics to inform strategic decisions.

  • Agile & Iterative Development: While not explicitly stated, the mention of quality gates and lifecycle management suggests an iterative approach to product development.

  • Collaboration & Alignment: A strong focus on achieving consensus and ensuring buy-in from diverse stakeholders through effective communication and influence.

Company Website: https://www.daimlertruck.com/

πŸ“ Enhancement Note: Daimler Truck AG's position as a global leader in automotive manufacturing implies a culture of innovation, engineering rigor, and a forward-looking approach to technology. The company's commitment to sustainability and future driving technologies suggests an environment where operational efficiency and strategic product development are paramount. The large enterprise context suggests robust processes and potential for significant career growth.

πŸ“ˆ Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-to-senior level Product Strategy Manager. It requires significant experience in product management and strategic planning, with the ability to operate autonomously and influence cross-functional teams. It's a critical role bridging market needs with product realization and operational execution.

Reporting Structure: The role likely reports to a Director or Vice President of Product Management or Strategy within a specific business unit. It requires strong collaboration with peers in Engineering, Sales, Marketing, and Operations, as well as reporting up through senior leadership.

Operations Impact: This role has a direct impact on the company's revenue and market position by defining products that meet customer needs, are cost-effective to produce, and maintain a competitive edge. Successful product strategy execution directly influences sales performance, operational efficiency, and long-term profitability.

Growth Opportunities:

  • Leadership Advancement: Progression to senior management roles such as Director of Product Strategy, VP of Product Management, or leadership positions within specific product lines or business units.

  • Specialization: Deepening expertise in specific product areas (e.g., electric powertrains, autonomous systems, telematics) or functional areas (e.g., market analysis, product portfolio optimization).

  • Cross-Functional Mobility: Opportunities to move into related operational roles, such as Go-to-Market Strategy, Sales Operations, or even operational leadership within manufacturing or R&D.

  • Strategic Influence: Growing influence on long-term company strategy, R&D investment decisions, and market expansion initiatives.

πŸ“ Enhancement Note: For operations professionals, this role offers a pathway to influence product direction from a strategic vantage point, leveraging their understanding of execution, cost, and efficiency. Growth opportunities could lead to roles where operational excellence directly shapes product strategy and market success.

🌐 Work Environment

Office Type: Hybrid Work Environment. The position requires a minimum of 4 days per week in the office, with 1 day remote. This model is designed to balance in-person collaboration with individual focus time.

Office Location(s): The role can be based in High Point, NC; Gaffney, SC; or Fort Mill, SC. However, the selected candidate will be required to work onsite in High Point, NC, a minimum of two days per week, regardless of their primary office location. This suggests a hub-and-spoke model or a need for regular cross-site collaboration.

Workspace Context:

  • Collaborative Spaces: The office environment likely includes collaborative workspaces, meeting rooms, and potentially dedicated project areas to support the 4-day in-office requirement and cross-functional teamwork.

  • Technology & Tools: Access to standard office technology, high-speed internet, and the necessary software and systems for product management, data analysis, and communication (e.g., CRM, project management tools, communication platforms).

  • Team Interaction: Frequent opportunities for direct interaction with product teams, engineering counterparts, sales representatives, and operations stakeholders, fostering a dynamic and communicative work atmosphere.

Work Schedule:

  • The primary schedule is hybrid (4 days in-office/1 day remote). While standard business hours (approx. 40 hours/week) are expected, flexibility may be required to accommodate global team interactions, critical project deadlines, and quality gate approvals.

πŸ“ Enhancement Note: The hybrid nature and specific onsite requirements in High Point, NC, are key details. Operations professionals should note the emphasis on in-person collaboration, which is crucial for effective stakeholder management and process alignment.

πŸ“„ Application & Portfolio Review Process

Interview Process:

  • Initial Screening: A review of your resume and application to assess alignment with the minimum qualifications and experience requirements.

  • Hiring Manager Interview: A discussion focused on your product strategy experience, leadership capabilities, and understanding of the automotive industry. Expect behavioral questions about managing cross-functional teams and strategic decision-making.

  • Panel Interview/Case Study: This stage will likely involve a deeper dive into your strategic thinking and problem-solving skills. You may be asked to present a case study from your portfolio or tackle a hypothetical product strategy challenge. This is where your portfolio's impact and clarity will be crucial.

  • Stakeholder Interviews: Meetings with key cross-functional partners (e.g., Engineering leads, Sales Directors, Operations Managers) to assess collaboration style, communication effectiveness, and cultural fit.

  • Final Interview: A meeting with senior leadership to discuss overall fit, long-term potential, and strategic alignment with Daimler Truck AG's vision.

Portfolio Review Tips:

  • Curate for Impact: Select 2-3 of your most impactful product strategy or management projects. Focus on those demonstrating end-to-end lifecycle management, strategic decision-making, and measurable results.

  • Quantify Achievements: For each project, clearly articulate the problem, your role, the actions taken, and the quantifiable outcomes (e.g., % increase in market share, % reduction in cost, improvement in customer satisfaction scores, successful quality gate passage).

  • Highlight Process & Collaboration: Explicitly detail how you managed cross-functional teams, navigated challenges, and applied process improvement methodologies to achieve success. Use diagrams or flowcharts if helpful to illustrate complex processes.

  • Tailor to Daimler Truck: Research Daimler Truck AG's current strategic initiatives (e.g., electrification, sustainability, autonomous driving) and subtly tailor your examples to align with their business priorities.

  • Prepare for Q&A: Be ready to discuss your strategic rationale, the trade-offs you made, and how you would approach similar challenges within Daimler Truck's context.

Challenge Preparation:

  • Strategic Frameworks: Be prepared to discuss and apply frameworks for market analysis, competitive positioning, and product roadmapping.

  • Process Optimization Scenarios: Anticipate questions about how you would streamline product development processes, improve quality gate efficiency, or optimize product specifications for cost and performance.

  • Stakeholder Management Scenarios: Prepare responses on how you would gain buy-in from diverse stakeholders, manage conflicting priorities, and communicate complex strategies effectively.

πŸ“ Enhancement Note: The interview process emphasizes strategic thinking, cross-functional leadership, and the ability to present tangible results. Operations candidates should leverage their experience in process improvement and data-driven decision-making to showcase their value. A well-structured portfolio that highlights ROI and collaboration is essential.

πŸ›  Tools & Technology Stack

Primary Tools:

  • Product Lifecycle Management (PLM) Software: Experience with systems like Siemens Teamcenter, PTC Windchill, or similar platforms for managing product data, configurations, and development workflows.

  • Project Management Software: Proficiency in tools such as Jira, Asana, Microsoft Project, or Monday.com for tracking project timelines, tasks, and cross-functional dependencies.

  • CRM Systems: Familiarity with Salesforce, SAP CRM, or similar platforms for understanding customer data, market segmentation, and sales pipeline insights that inform product strategy.

Analytics & Reporting:

  • Business Intelligence (BI) Tools: Experience with Tableau, Power BI, or QlikView for analyzing market data, product performance metrics, and creating insightful dashboards.

  • Data Analysis Tools: Proficiency in Excel for data manipulation and analysis, and potentially SQL for querying databases.

  • Market Research Platforms: Familiarity with tools and services used for competitive intelligence, customer surveys, and market trend analysis.

CRM & Automation:

  • Collaboration Platforms: Expertise in tools like Microsoft Teams, Slack, or Google Workspace for facilitating communication and collaboration across distributed and cross-functional teams.

  • Document Management Systems: Experience with platforms like SharePoint or Google Drive for organizing and sharing product documentation, strategy papers, and reports.

πŸ“ Enhancement Note: While the role is strategic, proficiency with tools that manage product data, track project progress, and analyze market performance is critical. Operations professionals should highlight their experience with systems that enable efficient product lifecycle management and data-driven decision-making.

πŸ‘₯ Team Culture & Values

Operations Values:

  • Customer Focus: A deep understanding of customer needs (VOC) and market trends to drive product decisions that deliver exceptional value and satisfaction.

  • Data-Driven Excellence: A commitment to leveraging data and analytics for strategic planning, performance measurement, and continuous improvement of product offerings and processes.

  • Collaboration & Teamwork: Fostering an environment where diverse teams work together cohesively, sharing knowledge and expertise to achieve common product goals.

  • Efficiency & Optimization: A drive to streamline processes, optimize product specifications, and manage resources effectively to meet cost, time, and quality targets.

  • Innovation & Forward Thinking: Embracing new technologies and market opportunities to develop cutting-edge solutions that position Daimler Truck AG as a leader in future mobility.

Collaboration Style:

  • Cross-Functional Integration: Actively seeking input and collaboration from all relevant departments (Engineering, Sales, Marketing, Finance, Operations) to ensure comprehensive product strategies and successful execution.

  • Open Communication: Encouraging transparent dialogue, constructive feedback, and proactive problem-solving among team members and stakeholders.

  • Influence & Alignment: Skillfully navigating a matrix organization to build consensus, influence decision-making, and ensure alignment across different functional priorities.

  • Process-Oriented Approach: Applying structured methodologies and best practices to product development and lifecycle management, ensuring consistency and predictability.

πŸ“ Enhancement Note: The company's values and collaboration style emphasize a blend of strategic vision and operational pragmatism. Operations professionals will find this environment conducive to applying their skills in process optimization, data analysis, and cross-functional project management.

⚑ Challenges & Growth Opportunities

Challenges:

  • Balancing Competing Priorities: Effectively managing diverse stakeholder needs and conflicting demands from different departments (e.g., engineering vs. sales vs. finance) to drive consensus on product strategy.

  • Navigating Complex Product Ecosystems: Understanding and managing the intricate relationships between powertrain, electronic architecture, technology features, and chassis/body options within a large enterprise.

  • Adapting to Rapid Technological Change: Staying ahead of evolving automotive technologies (electric, hydrogen, autonomous) and integrating them effectively into product roadmaps while ensuring market viability and compliance.

  • Driving Complexity Optimization: Successfully implementing proposals to reduce product complexity without sacrificing customer value or market competitiveness, requiring strong analytical and persuasive skills.

Learning & Development Opportunities:

  • Advanced Product Strategy Training: Access to specialized courses and workshops on product lifecycle management, market analysis, and strategic planning methodologies.

  • Industry Conferences & Events: Opportunities to attend leading automotive and technology conferences to stay abreast of industry trends, network with peers, and gain insights into future market directions.

  • Mentorship Programs: Potential for mentorship from senior product leaders and executives within Daimler Truck AG, offering guidance on career development and strategic thinking.

  • Cross-Functional Exposure: Gaining exposure to various business functions through collaboration, potentially leading to diversified career paths within the organization.

πŸ“ Enhancement Note: This role presents opportunities to tackle complex challenges in a rapidly evolving industry. The growth opportunities are significant, particularly for those looking to deepen their strategic product expertise or transition into broader operational leadership roles.

πŸ’‘ Interview Preparation

Strategy Questions:

  • "Describe a time you developed a product strategy from scratch. What was your process, who did you involve, and what were the key outcomes?" (Focus on your structured approach, stakeholder management, and quantifiable results.)

  • "How do you balance customer needs (VOC) with technical feasibility and cost constraints when defining product features?" (Demonstrate your understanding of trade-offs and your ability to find optimal solutions.)

  • "Walk us through your process for identifying and capitalizing on new market opportunities within the automotive sector." (Highlight your market analysis skills and strategic foresight.) Company & Culture Questions:

  • "What do you know about Daimler Truck AG's focus on sustainability, electric vehicles, or autonomous driving, and how would you incorporate these into product strategy?" (Showcase your research and alignment with company vision.)

  • "How do you influence stakeholders in a matrix organization to gain buy-in for your product strategy?" (Prepare examples of your collaboration and negotiation skills.)

  • "Describe a situation where you had to make a difficult decision regarding product specifications or roadmap priorities. How did you approach it, and what was the impact?" (Focus on your decision-making process, data-driven approach, and resilience.) Portfolio Presentation Strategy:

  • The STAR Method: Structure your portfolio case studies using the Situation, Task, Action, Result (STAR) method to clearly articulate your contributions and their impact.

  • Visual Storytelling: Use concise slides with impactful visuals (charts, roadmaps, diagrams) to illustrate your points and keep the audience engaged. Avoid dense text.

  • Focus on Operations Impact: For each case study, explicitly connect your product strategy decisions to operational outcomes such as cost savings, efficiency improvements, streamlined processes, or enhanced quality.

  • Anticipate Questions: Be prepared to answer detailed questions about your strategic choices, the data you used, the challenges you faced, and how you would adapt your approach to Daimler Truck's specific context.

πŸ“ Enhancement Note: Preparation should focus on demonstrating strategic thinking, robust process management, and the ability to translate market insights into actionable product plans that consider operational realities. Highlighting experience with cross-functional leadership and data-driven decision-making will be key.

πŸ“Œ Application Steps

To apply for this Product Strategy Management position:

  • Submit your application through the official Daimler Truck North America careers portal via the provided URL.

  • Customize Your Resume: Tailor your resume to highlight experience in product strategy, product management, cross-functional leadership, and strategic planning, using keywords from the job description such as "product lifecycle," "roadmaps," "quality gates," and "stakeholder management."

  • Prepare Your Portfolio: Curate 2-3 key projects that demonstrate your ability to manage product lifecycles, analyze markets, drive strategy, and achieve measurable results. Ensure these examples clearly show your impact on cost, quality, and efficiency.

  • Research Daimler Truck AG: Thoroughly research the company's current product portfolio, strategic initiatives (especially in electrification and sustainability), and recent news to understand their market position and future direction.

  • Practice Your Narrative: Be ready to articulate your experience and strategic approach using the STAR method, focusing on how your skills align with Daimler Truck's needs and values. Practice presenting your portfolio case studies concisely and impactfully.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.


Application Requirements

Candidates must hold a bachelor's degree in marketing, engineering, or business and possess at least 5 years of relevant experience in product strategy or management. Proven ability to lead cross-functional teams and strong strategic problem-solving skills are essential for this role.