Product Strategy Management

Daimler Truck AG
Full-timeβ€’$104k-133k/year (USD)β€’Fort Mill, United States

πŸ“ Job Overview

Job Title: Product Strategy Management

Company: Daimler Truck AG

Location: High Point, NC; Fort Mill, SC; Gaffney, SC (Hybrid with 4 days/week in-office requirement in High Point, NC)

Job Type: Full-time

Category: Product Strategy & Management

Date Posted: August 20, 2026

Experience Level: 5-10 years

Remote Status: Hybrid (4 days in-office, 1 day remote)

πŸš€ Role Summary

  • Spearhead the end-to-end product lifecycle roadmap and strategic vision, from conceptualization through successful implementation.

  • Drive product competitiveness and legal compliance by meticulously monitoring and assuring specifications, cost, time, quality, and profitability targets.

  • Manage all product aspects, including powertrain, electronic architecture, and advanced technology features like Safety/ADAS, HMI, and Telematics.

  • Align powertrain roadmaps, including engines and transmissions, ensuring consistency and strategic integration across all product lines.

  • Lead cross-functional teams and influence stakeholders within a matrix organization to achieve product development and launch objectives.

πŸ“ Enhancement Note: This role is positioned at a mid-to-senior level, requiring significant experience in product strategy and management within the automotive sector. The emphasis on "quality gates," "roadmap alignment," and "complexity optimization" suggests a need for robust project management, strategic planning, and cross-functional leadership skills, typical of a Product Manager or Senior Product Strategist. The hybrid work model with a mandatory in-office component highlights the importance of in-person collaboration and team integration.

πŸ“ˆ Primary Responsibilities

  • Develop and execute comprehensive product lifecycle roadmaps, ensuring alignment with strategic business objectives and market demands.

  • Define product specifications, performance targets, and key selling points based on Voice of Customer (VOC), competitor analysis, and future market trends.

  • Oversee the planning, monitoring, and management of product development from initiation through the rigorous quality gates approval process.

  • Collaborate with sales, engineering, finance, operations, and other key departments to ensure seamless product integration and successful launches.

  • Analyze manufacturing processes, methods, systems, and workflows to identify opportunities for streamlining and cost improvement.

  • Formulate new product value propositions and targeted feature sets that address identified market opportunities and customer needs.

  • Prepare and present complexity optimization proposals for chassis/body options to enhance product efficiency and market appeal.

  • Ensure project outcomes consistently meet or exceed requirements for technical quality, reliability, schedule adherence, and budget constraints.

  • Monitor product performance post-launch and recommend adjustments to schedules, costs, or resource allocation as needed.

  • Support strategic initiatives, including long-term volume forecasting, pricing strategies, and detailed product specifications.

πŸ“ Enhancement Note: The responsibilities clearly indicate a need for a candidate who can bridge the gap between market needs and technical execution. The mention of "quality gates," "complexity optimization," and "cost improvement" points to a focus on operational efficiency and strategic execution within product development, aligning with typical GTM (Go-To-Market) and Product Operations functions.

πŸŽ“ Skills & Qualifications

Education:

  • Bachelor’s degree in Marketing, Engineering, Business Administration, or a related field.

  • Alternatively, 8 years of directly relevant experience in lieu of a degree.

  • An MBA is considered a strong plus. Experience:

  • Minimum of 5 years of progressive experience in Product Strategy or Product Management.

  • Proven track record of leading cross-functional teams through the entire product development and implementation lifecycle.

  • Demonstrated success in managing product roadmaps and achieving key performance indicators (KPIs) related to cost, quality, and time-to-market. Required Skills:

  • Strategic Thinking & Planning: Ability to develop long-term product visions, define strategic initiatives, and translate them into actionable roadmaps.

  • Product Lifecycle Management (PLM): Deep understanding of product development phases, quality gates, and the entire lifecycle from ideation to end-of-life.

  • Cross-Functional Leadership: Proven ability to lead and influence diverse teams in a matrix environment, fostering collaboration among sales, engineering, finance, and operations.

  • Market Analysis & Customer Focus: Skill in gathering and interpreting market data, VOC, and competitor intelligence to identify opportunities and define customer-centric product features.

  • Business Acumen: Strong understanding of business principles, financial metrics, and profitability drivers to make informed strategic decisions.

  • Problem-Solving: Excellent analytical and critical thinking skills to identify challenges, propose solutions, and drive effective outcomes with minimal guidance.

  • Communication & Influence: Superior written and verbal communication skills, with the ability to articulate complex ideas clearly and influence stakeholders at all levels.

  • Project Management Fundamentals: Ability to monitor project progress, identify risks, and recommend adjustments to ensure successful delivery within scope, budget, and timeline.

Preferred Skills:

  • Automotive Industry Expertise: Specific knowledge of chassis, engines, bus, and RV systems, as well as broader automotive market dynamics.

  • Technical/Mechanical Aptitude: Good understanding of vehicle systems and components.

  • Marketing Experience: Familiarity with marketing principles, go-to-market strategies, and product positioning.

  • Advanced Analytical Tools: Proficiency in using data analytics and reporting tools to derive insights and support decision-making.

πŸ“ Enhancement Note: The emphasis on "strategic thinking," "business acumen," and "influencing in a matrix cross-functional organization" strongly suggests this role requires skills typically found in Sales Operations or Revenue Operations professionals who bridge product development with market execution. The requirement for a Bachelor's degree or equivalent experience aligns with mid-to-senior level operations roles.

πŸ“Š Process & Systems Portfolio Requirements

Portfolio Essentials:

  • Product Strategy Case Studies: Demonstrations of how you have developed and executed product strategies, including market analysis, competitive positioning, and roadmap creation.

  • Lifecycle Management Examples: Documentation or case studies showcasing your experience managing products through various stages of their lifecycle, including quality gate approvals and product launches.

  • Cross-Functional Project Leadership: Evidence of leading teams through complex product development initiatives, highlighting collaboration, problem-solving, and achievement of project goals.

  • Process Improvement Initiatives: Examples of how you have analyzed and optimized manufacturing processes, workflows, or product features for efficiency, cost reduction, or enhanced performance.

  • Value Proposition Development: Case studies illustrating the creation of compelling product value propositions and feature sets that drove market adoption or competitive advantage.

Process Documentation:

  • Roadmap Development & Execution: Showcase methodologies used for creating and managing product roadmaps, including prioritization frameworks and stakeholder alignment processes.

  • Quality Gate Management: Present how you have managed products through quality gate approvals, including the criteria, documentation, and decision-making processes involved.

  • Cross-Departmental Workflow Integration: Examples of how you have worked with different departments (e.g., Sales, Engineering, Finance, Operations) to ensure smooth workflow and communication throughout the product lifecycle.

  • Performance Tracking & Reporting: Demonstrate experience in establishing KPIs, monitoring product performance (specifications, cost, time, quality, profitability), and reporting on key metrics.

πŸ“ Enhancement Note: For a Product Strategy role, a portfolio should highlight strategic thinking, market insight, and execution capabilities. For operations professionals, this translates to demonstrating how they've influenced product strategy through market intelligence, operational efficiency improvements, or by ensuring product readiness for GTM. The emphasis on "process documentation" reinforces the need to showcase structured approaches to managing complex product initiatives.

πŸ’΅ Compensation & Benefits

Salary Range: $104,000 - $133,000 USD per year.

  • The specific pay will be determined based on the candidate's knowledge, skills, and experience. Benefits:

  • Financial:

    • Annual bonus program.
    • 401k with generous company contributions:
      • Company match up to 6%.
      • Non-elective company contribution of 3-7% (depending on age).
  • Time Off:

    • Starting at 4 weeks of paid vacation.
    • 13+ paid calendar holidays.
    • 8 weeks of paid parental leave.
    • Volunteer paid time off.
  • Health & Wellness:

    • Comprehensive healthcare plans.
    • Wellness programs.
    • Employee Assistance Program (EAP).
    • Onsite fitness facilities (available at select locations).
    • Short-term and long-term disability plans.
  • Professional Development:

    • Tuition assistance program. Working Hours:
  • The role is classified as hybrid with a schedule of 4 days per week in-office and 1 day remote.

  • Standard working hours are typically 40 hours per week, with flexibility expected to meet project demands.

πŸ“ Enhancement Note: The salary range is competitive for a Product Strategy Management role in the automotive industry, especially considering the experience level and hybrid work arrangement. The benefits package is robust, offering strong financial security, work-life balance, and health support, which are attractive to operations professionals focused on long-term career stability. The explicit mention of "4 days per week in-office / 1 day remote" provides clarity on the hybrid expectation.

🎯 Team & Company Context

🏒 Company Culture

Industry: Automotive Manufacturing (Heavy-duty trucks, buses, and chassis). Daimler Truck AG is a global leader in this sector.

Company Size: Large Enterprise (Daimler Truck AG is a global corporation with tens of thousands of employees worldwide). This implies access to extensive resources, established processes, and opportunities for specialization.

Founded: Daimler AG (the parent entity from which Daimler Truck AG was spun off in 2021) has a long history dating back to the invention of the automobile. Daimler Truck AG itself is built on decades of innovation and leadership in the commercial vehicle industry.

Team Structure:

  • Cross-Functional Integration: The role operates within a matrix structure, necessitating close collaboration with various departments including Sales, Engineering, Finance, Operations, and potentially Marketing.

  • Product-Centric Teams: Expect to work within teams dedicated to specific product lines or technology areas (e.g., Powertrain, Electronic Architecture, specific vehicle segments).

  • Reporting: While the direct reporting structure isn't detailed, the role likely reports into a Product Management or Strategy leadership function, with significant interaction and influence over project teams.

Methodology:

  • Data-Driven Decision Making: Emphasis on using market data, VOC, competitor analysis, and performance metrics to inform product strategy and development.

  • Agile & Iterative Processes: The mention of "quality gates" and "roadmaps" suggests a structured, yet iterative approach to product development, allowing for adjustments based on feedback and performance.

  • Process Optimization Focus: A core aspect of the role involves analyzing and improving existing structures, methods, systems, and workflows for efficiency and cost-effectiveness.

Company Website: https://www.daimlertruck.com/

πŸ“ Enhancement Note: Daimler Truck AG's scale and industry leadership suggest a highly professional and process-oriented environment. For operations professionals, this means opportunities to refine and implement best-in-class GTM and product operations strategies within a well-established framework. The hybrid model is a key aspect of their current work environment strategy.

πŸ“ˆ Career & Growth Analysis

Operations Career Level: This role represents a mid-to-senior level position within Product Strategy and Management. It requires a blend of strategic thinking, market insight, and the ability to influence and manage cross-functional execution. For individuals in Revenue Operations, Sales Operations, or GTM Strategy, this role offers a pathway to deepen their understanding of product development from a strategic perspective and leverage their operational expertise to drive product success.

Reporting Structure: The role likely reports to a Director or Senior Manager of Product Strategy or Product Management. While influencing a wide range of departments, direct reports are unlikely unless the role evolves into a team lead or manager position. Collaboration will be key, especially within a matrix organization.

Operations Impact: The Product Strategy Manager directly impacts revenue and business decisions by ensuring that products meet market demands, are competitively positioned, and are developed efficiently. Their work influences sales enablement, market penetration, profitability, and long-term brand competitiveness. Success in this role contributes significantly to the company's Go-To-Market effectiveness and financial performance.

Growth Opportunities:

  • Specialization: Deepen expertise in specific product areas such as electric powertrains, autonomous driving technology, or advanced vehicle electronics.

  • Leadership Progression: Advance to Senior Product Manager, Director of Product Strategy, or leadership roles within GTM operations, product marketing, or business development.

  • Cross-Functional Mobility: Opportunities to move into related roles within engineering, marketing, or business planning, leveraging a comprehensive understanding of the product lifecycle and market dynamics.

  • Strategic Project Ownership: Lead major strategic initiatives, new product launches, or market entry projects, gaining significant visibility and experience.

πŸ“ Enhancement Note: This role is ideal for operations professionals looking to transition into or gain more direct involvement with product strategy. It offers a chance to apply operational discipline to product development and GTM planning, fostering significant career growth within a leading automotive organization.

🌐 Work Environment

Office Type: Hybrid work environment, with a requirement of 4 days per week in the office and 1 day remote. The primary office location for this role is High Point, NC, though candidates in Fort Mill, SC, or Gaffney, SC, are also considered, with the expectation of commuting to High Point.

Office Location(s):

  • High Point, NC, USA

  • Fort Mill, SC, USA

  • Gaffney, SC, USA Workspace Context:

  • Collaborative Hub: The 4-day in-office requirement emphasizes the importance of in-person collaboration, team synergy, and spontaneous idea exchange. Expect a dynamic workspace designed to foster teamwork.

  • Tools & Technology: Access to standard office productivity tools, as well as specialized software for product lifecycle management, market analysis, and potentially CAD/engineering visualization tools.

  • Team Interaction: Opportunities for regular interaction with product development teams, engineering, sales leadership, and other stakeholders to drive product strategy forward.

Work Schedule:

  • A hybrid schedule of 4 days in-office and 1 day remote is standard.

  • The typical work week is 40 hours, but flexibility may be required to meet critical project deadlines or attend specific meetings, especially during product launch phases or quality gate reviews.

πŸ“ Enhancement Note: The hybrid model with a strong emphasis on in-office presence for collaboration is a key characteristic of this role's environment. Operations professionals should be prepared for structured team interactions and a blend of independent work with collaborative sessions.

πŸ“„ Application & Portfolio Review Process

Interview Process:

  • Initial Screening: A review of your application, resume, and potentially a brief introductory call with HR or a recruiter to assess basic qualifications and interest.

  • Hiring Manager Interview: A detailed discussion with the hiring manager focusing on your experience in product strategy, lifecycle management, cross-functional leadership, and alignment with the role's primary responsibilities. Be prepared to discuss specific examples from your career.

  • Technical/Case Study Assessment: You may be asked to complete a case study or present a hypothetical product strategy scenario. This assesses your strategic thinking, problem-solving abilities, market analysis skills, and how you approach complexity optimization.

  • Cross-Functional Team Interviews: Interviews with key stakeholders from departments like Engineering, Sales, or Operations. These sessions evaluate your collaboration style, communication effectiveness, and ability to influence others.

  • Final Interview: Potentially a final interview with a senior leader to discuss overall fit, strategic vision, and long-term career aspirations within Daimler Truck.

Portfolio Review Tips:

  • Curate Strategically: Select 2-3 of your strongest projects that best demonstrate your product strategy, lifecycle management, and cross-functional leadership skills. Focus on achievements relevant to the automotive or heavy industry sectors if possible.

  • Quantify Impact: For each project, clearly articulate the problem, your approach, the actions taken, and the quantifiable results (e.g., market share increase, cost savings, revenue growth, improved customer satisfaction scores). Use metrics that align with GTM and operations goals.

  • Process & Methodology: Detail the processes, tools, and methodologies you employed. Highlight how you managed quality gates, aligned roadmaps, and optimized workflows.

  • Visual Aids: Use clear, concise slides or documents. Include charts, graphs, and diagrams where appropriate to illustrate complex information or data.

  • Storytelling: Frame your experience as compelling narratives that showcase your strategic thinking, problem-solving capabilities, and leadership impact.

Challenge Preparation:

  • Product Strategy Frameworks: Be ready to discuss common product strategy frameworks (e.g., Porter's Five Forces, SWOT analysis, Ansoff Matrix) and how you apply them.

  • Market Analysis: Prepare to analyze a hypothetical market or product segment, identifying opportunities, threats, and strategic recommendations.

  • Cross-Functional Alignment Scenarios: Practice articulating how you would gain buy-in and align stakeholders from different departments on a new product initiative or strategic shift.

  • Process Improvement Case: Be ready to discuss how you would approach optimizing a complex process or workflow within a manufacturing or product development context.

πŸ“ Enhancement Note: The emphasis on a portfolio review and case studies indicates that Daimler Truck AG values demonstrable skills and strategic thinking. Operations candidates should highlight how their analytical, process optimization, and cross-functional coordination skills directly contribute to product strategy success.

πŸ›  Tools & Technology Stack

Primary Tools:

  • Product Lifecycle Management (PLM) Software: Experience with systems like Siemens Teamcenter, PTC Windchill, or similar platforms used for managing product data, configurations, and workflows through development.

  • Project Management Software: Proficiency in tools such as Jira, Asana, Microsoft Project, or Monday.com for planning, tracking, and managing project timelines, tasks, and resources.

  • CRM Systems (e.g., Salesforce): Understanding of how CRM data can inform product strategy, customer segmentation, and market analysis. While not directly managing CRM, insights from it are crucial.

  • Data Analysis & Visualization Tools: Familiarity with tools like Microsoft Excel (advanced functions), Tableau, Power BI, or similar for analyzing market data, performance metrics, and creating insightful reports.

Analytics & Reporting:

  • Market Research Databases: Experience utilizing industry-specific databases and research platforms (e.g., IHS Markit, Statista) for competitive intelligence and market trend analysis.

  • Business Intelligence (BI) Platforms: Ability to leverage BI tools to extract insights from sales data, customer feedback, and operational performance metrics.

  • Reporting Dashboards: Experience in creating or interpreting performance dashboards that track product KPIs, sales performance, and project status.

Strategy & Collaboration:

  • Roadmapping Tools: Familiarity with tools like Aha!, Productboard, or Roadmunk for creating and communicating product roadmaps.

  • Collaboration Platforms: Extensive use of Microsoft Teams, Slack, or similar for team communication, document sharing, and virtual meetings.

  • Presentation Software: Advanced proficiency in PowerPoint or Google Slides for developing and delivering strategic presentations to stakeholders.

πŸ“ Enhancement Note: While this role is not purely operational, a strong understanding of how these tools support product strategy and GTM execution is essential. Operations professionals should highlight their experience using data analytics, project management, and collaboration tools that interface with or influence product development and strategy.

πŸ‘₯ Team Culture & Values

Operations Values:

  • Customer-Centricity: A core value is understanding and prioritizing customer needs, market trends, and user experience to drive product development and strategy.

  • Data-Driven Decision Making: Emphasis on using facts, data, and analytics to inform strategic choices, measure performance, and drive continuous improvement.

  • Collaboration & Teamwork: A strong belief in the power of cross-functional collaboration, open communication, and shared ownership to achieve common goals.

  • Efficiency & Optimization: A drive to continuously improve processes, streamline workflows, and optimize resource utilization to enhance productivity and profitability.

  • Innovation & Adaptability: A forward-thinking approach that embraces new technologies, market shifts, and innovative solutions to maintain a competitive edge.

Collaboration Style:

  • Matrixed Teamwork: Expect a collaborative environment where individuals work across different functional departments, requiring strong communication and negotiation skills to align priorities and achieve shared objectives.

  • Structured Communication: While collaboration is key, it's expected to be conducted within established processes and through defined channels to ensure clarity and efficiency.

  • Feedback & Continuous Improvement: A culture that encourages constructive feedback and utilizes it for ongoing learning and process refinement, particularly within product development cycles.

πŸ“ Enhancement Note: The values emphasize a blend of strategic market understanding and operational discipline. For operations candidates, demonstrating alignment with these values means showcasing how they use data, foster collaboration, and drive efficiency to support strategic product initiatives.

⚑ Challenges & Growth Opportunities

Challenges:

  • Navigating Matrixed Organizations: Effectively influencing stakeholders across various departments with potentially competing priorities requires strong negotiation, communication, and relationship-building skills.

  • Balancing Competing Demands: Simultaneously managing product specifications, cost targets, timelines, and market competitiveness for multiple product generations or features can be demanding.

  • Adapting to Market Dynamics: The automotive industry is rapidly evolving (e.g., electrification, autonomy); staying ahead of trends and integrating new technologies requires continuous learning and strategic agility.

  • Driving Process Adoption: Implementing new processes or optimizations within a large, established organization can face resistance; gaining buy-in and ensuring successful adoption is crucial.

Learning & Development Opportunities:

  • Industry Expertise: Deepen knowledge of advanced automotive technologies (e.g., EV powertrains, ADAS, telematics) and their strategic implications.

  • Strategic Leadership: Develop advanced strategic planning, market analysis, and business development skills through hands-on experience and potential leadership training.

  • Cross-Functional Acumen: Gain a comprehensive understanding of various business functions within a major automotive OEM, enhancing overall business perspective.

  • Professional Certifications: Opportunities to pursue relevant certifications in product management, project management, or specific technology areas.

  • Mentorship Programs: Access to experienced leaders within Daimler Truck AG for guidance and career development.

πŸ“ Enhancement Note: This role offers significant opportunities for professional growth by tackling complex challenges in a dynamic industry. Operations professionals can leverage this role to expand their strategic scope and gain deeper insights into product development and GTM strategy.

πŸ’‘ Interview Preparation

Strategy Questions:

  • "Describe a time you developed a product roadmap. What was your process, who did you involve, and what were the key outcomes?" (Focus on your strategic planning, cross-functional collaboration, and results.)

  • "How do you determine product priorities when faced with competing demands from sales, engineering, and finance?" (Highlight your decision-making framework, data utilization, and negotiation skills.)

  • "Walk me through your approach to identifying new market opportunities and translating them into product strategies." (Emphasize your market analysis, VOC interpretation, and strategic ideation process.)

  • "How do you ensure a product meets its cost, quality, and time targets throughout its lifecycle, especially when navigating quality gates?" (Focus on your project management, risk assessment, and process control capabilities.) Company & Culture Questions:

  • "What do you know about Daimler Truck AG and its current strategic direction, particularly regarding product innovation or electrification?" (Research recent news, annual reports, and sustainability initiatives.)

  • "How would you adapt your product strategy approach to fit within Daimler Truck's matrixed organizational structure?" (Discuss your experience with influencing, stakeholder management, and collaborative problem-solving.)

  • "Describe your ideal work environment for driving product strategy and innovation." (Relate your answer to the hybrid model and collaborative culture.) Portfolio Presentation Strategy:

  • Structure Your Narrative: For each portfolio piece, clearly define the "Situation," "Task," "Action," and "Result" (STAR method).

  • Quantify Your Impact: Use specific numbers and data to demonstrate the value you brought (e.g., "increased market share by X%", "reduced development costs by Y%", "achieved Z% customer satisfaction").

  • Highlight Process & Tools: Explain the specific methodologies, tools, and processes you used to achieve your results, especially those related to lifecycle management, quality gates, or cross-functional coordination.

  • Focus on Strategic Alignment: Articulate how your contributions directly supported broader business objectives and market competitiveness.

  • Be Prepared for Questions: Anticipate questions about trade-offs, challenges encountered, and lessons learned.

πŸ“ Enhancement Note: Interview preparation should focus on demonstrating a blend of strategic thinking and operational execution. Operations candidates should be ready to articulate how their analytical skills, process optimization experience, and cross-functional coordination abilities directly contribute to successful product strategy and management.

πŸ“Œ Application Steps

To apply for this Product Strategy Management position:

  • Submit your application through the Daimler Truck North America careers portal via the provided link.

  • Tailor Your Resume: Ensure your resume clearly highlights your experience in product strategy, product lifecycle management, cross-functional leadership, and any relevant automotive industry knowledge. Quantify achievements using metrics whenever possible.

  • Prepare Your Portfolio: Select 2-3 key projects that best showcase your strategic thinking, market analysis, and execution capabilities. Be ready to present these with a clear focus on quantifiable results and the processes/tools you utilized.

  • Research Daimler Truck AG: Familiarize yourself with the company's product portfolio, recent news, strategic priorities (especially in electrification and sustainability), and overall market position.

  • Practice Interview Responses: Prepare to answer behavioral and situational questions using the STAR method, focusing on demonstrating your strategic acumen, problem-solving skills, and ability to collaborate effectively in a matrixed environment.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Application Requirements

Candidates must possess a bachelor's degree in marketing, engineering, or business, or have at least 8 years of relevant experience. A minimum of 5 years of experience in product strategy or management is required, along with strong leadership and analytical skills.