Product Designer - Omnichannel

📍 Job Overview

Job Title: Product Designer - Omnichannel

Company: Text

Location: Wrocław, Lower Silesian Voivodeship, Poland

Job Type: Full time

Category: Product Design / User Experience

Date Posted: 2026-08-26

Experience Level: Senior (5-10 years implied)

Remote Status: Hybrid

🚀 Role Summary

• Lead end-to-end product design for omnichannel messaging channel integrations (WhatsApp, Messenger, Telegram, SMS, Instagram, etc.), focusing on user connection, configuration, and management within the Text platform.

• Drive the entire design lifecycle from user research and conceptualization through prototyping, high-fidelity design, and pixel-perfect execution, ensuring a seamless user experience across diverse communication channels.

• Design for reliability by establishing clear, consistent patterns for error handling, status updates, and edge cases, providing users with clarity and confidence in channel operations.

• Maintain and evolve the team's Figma design system, ensuring accuracy, consistency, and a trustworthy source of truth for all design assets and components.

• Proactively identify user needs and anticipate changes in partner platform APIs to recommend strategic investments and future design iterations that drive engagement and business growth.

📝 Enhancement Note: This role is situated within the Product Design function, with a strong emphasis on user experience and interface design for a complex, API-driven product. The "Omnichannel" aspect suggests a focus on integrating multiple communication platforms, requiring a deep understanding of user workflows and technical constraints. The seniority implied by "senior experience as a solo designer" and the 5-10 year AI-derived experience level points to a candidate expected to operate with significant autonomy.

📈 Primary Responsibilities

• Own the complete design lifecycle for the omnichannel messaging channel experience, from initial user research and concept development to detailed UI design and final implementation.

• Develop intuitive user flows and interfaces for connecting, configuring, and managing various messaging channels (e.g., WhatsApp, Messenger, Telegram, SMS, Instagram) within the Text platform.

• Craft robust error states, status indicators, and edge-case handling designs that ensure users are informed and can efficiently resolve issues across all integrated channels.

• Contribute to and maintain the Figma design system, ensuring all components and patterns are well-documented, accessible, and consistently applied across the product.

• Conduct user research and leverage product analytics to gather insights, validate design hypotheses, and measure the impact of design decisions on user engagement and business outcomes.

• Collaborate closely with Product Managers and Engineering teams, acting as the primary design authority and UX advocate for the omnichannel product area.

• Translate technical specifications and API documentation from channel partners (e.g., Meta, WhatsApp Business Platform) into practical and user-friendly design solutions.

• Proactively identify opportunities for product improvement and innovation based on user feedback, market trends, and evolving platform capabilities.

📝 Enhancement Note: The responsibilities highlight a blend of strategic product thinking and hands-on design execution. The emphasis on "design for reliability" and "technical mindset" indicates a need for a designer who can navigate complex technical integrations and anticipate system-level issues, not just surface-level usability.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a Bachelor's degree in Design, Human-Computer Interaction, or a related field, or equivalent practical experience, is typically expected for senior product design roles.

Experience: 5-10 years of professional experience in Product Design, with a significant portion spent as a solo designer responsible for end-to-end project ownership. Experience in designing for SaaS platforms, specifically those involving integrations or complex backend systems, is highly beneficial.

Required Skills:

• Product Design Leadership: Proven ability to own design outcomes end-to-end, from ideation through launch and iteration.

• Figma Proficiency: Advanced skills in Figma for creating wireframes, prototypes, high-fidelity designs, and managing design systems.

• User Research & Insights: Expertise in conducting user research (qualitative and quantitative) and translating findings into actionable design strategies.

• Prototyping & User Testing: Skill in creating interactive prototypes and conducting user testing to validate design concepts and gather feedback.

• UI/UX Design Foundation: Strong understanding of UI principles and UX best practices, with a focus on creating intuitive and user-friendly experiences.

• Technical Acumen: Comfortable interpreting and working with third-party API documentation (e.g., Meta / WhatsApp Business Platform) and testing designs against real-world API responses.

• Data Analysis & Interpretation: Ability to distill insights from product analytics and user feedback to inform design decisions and measure impact.

• Design System Management: Experience in structuring, maintaining, and evolving design systems within Figma.

• Cross-functional Collaboration: Excellent ability to partner effectively with Product Managers and Engineers.

• Communication: Clear and effective verbal and written communication skills for stakeholder management and presenting design rationale.

Preferred Skills:

• Experience designing for omnichannel communication platforms or messaging services.

• Familiarity with AI tools for accelerating design workflows (drafting, prototyping, copy generation).

• Experience in identifying and addressing product strategy and business goal alignment.

• Knowledge of A/B testing methodologies for design validation.

📝 Enhancement Note: The requirements emphasize a self-sufficient, senior-level designer with a strong technical aptitude and a holistic understanding of the product development process, from user needs to API constraints and business objectives. The AI-derived skills list provides a strong foundation, but the "technical mindset" and "API documentation" requirements are particularly crucial for this specific role.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• End-to-End Case Studies: Showcase 2-3 detailed case studies demonstrating your ownership of a product or feature from initial problem identification through to launch and post-launch analysis.

• Omnichannel/Integration Focus: Highlight projects that involved integrating multiple systems, APIs, or diverse user workflows, illustrating your ability to handle complexity.

• Problem/Solution Framework: Clearly articulate the user problem or business challenge, your design process, the rationale behind your design decisions, and the final solution.

• Metrics & Impact: Quantify the impact of your designs using data (e.g., user engagement improvements, error rate reduction, conversion rate increases). Include user feedback and qualitative insights where applicable.

• Figma Work Samples: Include examples of your Figma file structure, component libraries, or design system contributions, demonstrating organization and scalability.

Process Documentation:

• User Research & Synthesis: Provide examples of how you conduct user research, synthesize findings, and translate them into actionable design requirements.

• Prototyping & Testing: Detail your approach to prototyping (fidelity, tools) and user testing, showing how you iterate based on feedback.

• API Integration Design: Demonstrate your approach to designing for technical constraints, using API documentation as a foundation for UX/UI decisions.

• Design System Contribution: Show how you've contributed to or maintained design systems, ensuring consistency and efficiency.

📝 Enhancement Note: For a senior Product Designer role, especially one involving technical integrations, the portfolio is paramount. It needs to showcase not just aesthetic skill but also strategic thinking, problem-solving capabilities, and a deep understanding of the product development lifecycle, with a specific emphasis on how the candidate handles technical complexities and drives measurable outcomes.

💵 Compensation & Benefits

Salary Range: Given the senior experience level (5-10 years implied), location in Wrocław, Poland, and the nature of a tech company, a competitive salary range would be estimated between 12,000 PLN to 20,000 PLN gross per month. This range can vary significantly based on the company's funding, specific benefits package, and the candidate's exact experience and negotiation skills.

Benefits:

• Health & Wellness: Comprehensive private healthcare package (e.g., Medicover, Lux Med) including dental and vision care.

• Professional Development: Budget for training, conferences, workshops, and online courses to support continuous learning and skill enhancement in product design and related areas.

• Work-Life Balance: Generous paid time off (vacation, personal days), potential for flexible working hours within a hybrid model.

• Technology & Equipment: Provision of a high-spec MacBook Pro or equivalent, and any necessary design software licenses.

• Team Engagement: Regular team-building events, social gatherings, and opportunities for informal collaboration.

• Stock Options/Equity: Potential for participation in the company's equity or stock option plan, aligning employee success with company growth.

Working Hours: A standard full-time work week of approximately 40 hours is expected. The hybrid work arrangement allows for flexibility, likely with a specified number of days in the office (e.g., 2-3 days per week) and the remainder remote, accommodating efficient work practices and personal needs.

📝 Enhancement Note: As no salary information was provided, a regional salary estimate has been generated based on common benchmarks for senior Product Designers in major Polish tech hubs like Wrocław. The benefits listed are typical for well-established tech companies in the region, aiming to attract and retain top talent in specialized roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: Software / Technology (SaaS) - specifically focused on communication and messaging solutions for businesses.

Company Size: The provided LinkedIn data is missing. However, based on the Lever job posting platform and the nature of the role (senior solo designer), it suggests a company that is likely past the early startup phase, potentially Series A/B or beyond, with a growing engineering and product team. If the company is "Text," it implies a focus on core communication technology.

Founded: The company's founding date is missing. This information would provide context on its maturity and evolution.

Team Structure:

• Omnichannel Team: This specific team likely consists of a Product Manager, 1-2 Engineers, and this Product Designer.

• Reporting Structure: The Product Designer will likely report to a Head of Product Design, Design Lead, or potentially directly to a VP of Product, depending on the company's organizational structure.

• Cross-functional Collaboration: The role necessitates close collaboration with Engineering, Product Management, and potentially Marketing and Customer Success teams to ensure product alignment and successful user adoption.

Methodology:

• Data-Driven Design: Emphasis on using product analytics and user feedback to validate hypotheses and measure design effectiveness.

• Agile Development: Likely operates within an agile framework, involving iterative development cycles and close collaboration between design, product, and engineering.

• User-Centric Approach: A commitment to understanding and solving user problems through research, prototyping, and user testing.

Company Website: Text.com (inferred from domain_derived)

📝 Enhancement Note: Without explicit company data, assumptions are made based on the job posting's context. The focus on "Omnichannel" and "messaging channels" points to a B2B SaaS product. The "senior solo designer" aspect suggests a company that values independent ownership and strategic contribution from its design team.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a senior individual contributor level within the Product Design function. It requires a high degree of autonomy, strategic thinking, and the ability to lead design initiatives without constant supervision. The "solo designer" aspect means you'll be the primary design voice for your product area.

Reporting Structure: Typically, a Senior Product Designer at this level would report to a Design Lead, Head of Product Design, or VP of Product. This structure provides mentorship and a clear path for feedback and career development.

Operations Impact: The Product Designer's work directly influences customer acquisition, retention, and satisfaction by making complex channel integrations simple and reliable. Successful designs in this role can lead to increased platform adoption, reduced churn due to usability issues, and ultimately contribute to revenue growth by enabling more effective customer communication.

Growth Opportunities:

• Design Leadership: Potential to grow into a Lead Product Designer role, managing a team of designers, or a Principal Product Designer position, focusing on strategic design challenges and mentorship.

• Specialization: Deepen expertise in specific areas like omnichannel communications, API-driven design, or user research methodologies.

• Product Strategy: Develop a stronger understanding of product strategy and business operations, potentially transitioning into Product Management roles if desired.

• Mentorship: Opportunity to mentor junior designers and contribute to the overall design culture and best practices within the company.

📝 Enhancement Note: The career analysis assumes a typical growth trajectory for a senior designer in a growing tech company. The emphasis is on developing leadership, strategic, and specialized skills that can lead to both management and expert individual contributor roles.

🌐 Work Environment

Office Type: The "Hybrid" work arrangement suggests a modern office environment designed to support both focused individual work and collaborative team activities. This could include open workspaces, private focus rooms, and well-equipped meeting rooms.

Office Location(s): The primary office is located in Wrocław, Poland. This city is a significant tech hub in Poland, offering a vibrant ecosystem for professionals. Specific office address details would be provided upon request or during the interview process.

Workspace Context:

• Collaborative Environment: The office is likely set up to encourage interaction between designers, product managers, and engineers, facilitating quick feedback loops and brainstorming sessions.

• Tools & Technology: Access to necessary design software (Figma, potentially others), collaboration tools (Slack, Jira), and high-performance hardware.

• Team Interaction: Opportunities for regular design critiques, sprint planning, and cross-functional team meetings, fostering a sense of shared ownership and purpose.

Work Schedule: A hybrid model typically involves a set number of days in the office per week (e.g., 2-3 days) with flexibility for remote work. This balance aims to provide the benefits of in-person collaboration while maintaining the flexibility and focus often associated with remote work. Core working hours are likely established to ensure team alignment for meetings and collaborative tasks.

📝 Enhancement Note: The hybrid work environment is a key aspect for many modern tech professionals. The description emphasizes the blend of in-person collaboration and remote flexibility, common in tech hubs like Wrocław.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with a recruiter to assess basic qualifications, cultural fit, and interest in the role and company.

• Portfolio Review & Discussion: A deep dive into your portfolio with the hiring manager or a senior designer. Be prepared to walk through 2-3 key case studies, explaining your process, decisions, and impact.

• Design Challenge/Exercise: You might be given a take-home design exercise or a live design problem to solve during an interview session. This will assess your problem-solving skills, design thinking, and ability to work under pressure.

• Cross-functional Interviews: Meetings with Product Managers and Engineers from the omnichannel team to assess collaboration style, technical understanding, and ability to integrate into the team.

• Final Interview: A discussion with a senior leader (e.g., Head of Product, VP of Design) to evaluate strategic thinking, leadership potential, and overall cultural fit.

Portfolio Review Tips:

• Tell a Story: For each case study, clearly articulate the problem, your role, your process, the challenges faced, your solutions, and the measurable outcomes.

• Show, Don't Just Tell: Use visuals, wireframes, prototypes, and data to support your narrative. Explain why you made certain design decisions.

• Highlight Technical Aptitude: For this role, emphasize projects where you had to work with technical constraints, APIs, or complex systems. Explain how you approached these challenges.

• Focus on Impact: Quantify the results of your work whenever possible (e.g., "increased user adoption by X%", "reduced error rates by Y%").

• Be Prepared for Questions: Anticipate questions about your design choices, how you handled disagreements, and what you would do differently.

Challenge Preparation:

• Understand the Brief: Carefully read and understand the prompt for any design challenge. Ask clarifying questions if needed.

• Focus on Process: Even if you don't finish a complex design, demonstrate your thought process, research approach, and key decision-making points.

• Time Management: Allocate your time wisely, prioritizing the most critical aspects of the challenge.

• Articulate Rationale: Be ready to explain your design choices and trade-offs clearly and concisely.

📝 Enhancement Note: The interview process is structured to assess a candidate's end-to-end design capabilities, technical understanding, and collaborative potential. The portfolio review is critical, and candidates should prepare to deeply articulate their process and the impact of their work, especially concerning technical integrations.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The core tool for UI design, prototyping, and design system management. Advanced proficiency is expected.

• User Research & Insights Tools: Tools like UserTesting.com, Maze, Hotjar, or internal analytics platforms for gathering and analyzing user feedback.

• Prototyping Tools: While Figma has robust prototyping capabilities, experience with specialized tools like InVision or Adobe XD might be beneficial.

Analytics & Reporting:

• Product Analytics Platforms: Tools such as Amplitude, Mixpanel, Google Analytics, or internal dashboards to track user behavior, feature adoption, and performance metrics.

• Data Visualization Tools: Experience with tools that can help visualize data for insights, though specific tools might vary.

CRM & Automation:

• CRM Systems: Familiarity with CRM concepts is helpful for understanding customer data context, although direct CRM design experience may not be a primary requirement.

• Project Management Tools: Jira, Asana, Trello, or similar for managing design tasks and collaborating with engineering teams.

• Communication Platforms: Slack, Microsoft Teams for daily team communication and collaboration.

📝 Enhancement Note: The emphasis on Figma is clear. The role also requires a strong understanding of how to leverage data and user feedback through analytics and research tools to inform design decisions and measure impact, which is crucial for a data-driven product organization.

👥 Team Culture & Values

Operations Values:

• Ownership & Accountability: Taking full responsibility for design outcomes and driving projects to completion.

• Collaboration & Teamwork: Valuing open communication, constructive feedback, and working effectively with cross-functional teams.

• User-Centricity: A deep commitment to understanding and advocating for the user's needs throughout the design process.

• Data-Driven Decision Making: Using insights from data and research to inform design strategies and validate solutions.

• Continuous Improvement: A proactive approach to learning, iterating on designs, and improving processes for greater efficiency and effectiveness.

Collaboration Style:

• Partnership with Engineering & PM: Working closely and transparently with engineering and product management, fostering a shared understanding of goals and challenges.

• Constructive Feedback Culture: Actively participating in design critiques and providing/receiving feedback in a way that drives improvement.

• Knowledge Sharing: Willingness to share design knowledge, best practices, and insights with the wider team to elevate design standards.

📝 Enhancement Note: The culture likely reflects a fast-paced, collaborative, and results-oriented environment common in growth-stage tech companies. The values emphasize autonomy, teamwork, and a methodical, data-informed approach to product development.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Technical Constraints with User Needs: Designing intuitive experiences for complex, API-driven integrations requires creative problem-solving to bridge the gap between technical limitations and user expectations.

• Maintaining Consistency Across Multiple Channels: Ensuring a unified and reliable user experience across diverse messaging platforms (WhatsApp, Messenger, SMS, etc.) presents a significant design challenge.

• Staying Ahead of Platform Changes: Messaging channel providers frequently update their APIs and policies, requiring continuous adaptation and design iteration.

• Navigating Ambiguity: As a solo designer, you may encounter situations with less defined requirements, necessitating proactive exploration and definition of solutions.

Learning & Development Opportunities:

• Deep Dive into Communication APIs: Gain in-depth expertise in the technical nuances of various messaging platform APIs.

• Advanced Design System Development: Contribute to evolving sophisticated design systems for complex SaaS products.

• Product Strategy Influence: Develop a stronger voice in product strategy discussions, leveraging design insights to shape the product roadmap.

• Mentorship and Leadership: Opportunity to mentor junior designers or take on lead responsibilities within the design team as the company grows.

📝 Enhancement Note: The challenges highlight the specialized nature of this role, focusing on the complexities of integrating external services and maintaining a cohesive user experience. Growth opportunities are geared towards deepening technical design expertise and increasing strategic influence.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to design for a technically complex integration. What was your process, and how did you ensure a good user experience despite the constraints?" (Focus on your API interpretation, problem-solving, and trade-offs.)

• "How do you approach designing for error states and reliability across multiple platforms? Can you share an example where your design significantly improved error handling for users?" (Highlight your focus on reliability and user clarity.)

• "Imagine a new messaging channel is being integrated. What are the first steps you'd take from a design perspective, and what questions would you ask Product and Engineering?" (Demonstrate your proactive, structured approach.) Company & Culture Questions:

• "Why are you interested in designing for omnichannel communication, and specifically for Text?" (Research Text's mission, product, and market position.)

• "How do you ensure your design decisions align with broader product strategy and business goals?" (Discuss your approach to understanding business objectives and translating them into design.)

• "Describe your ideal collaboration dynamic with Product Managers and Engineers." (Highlight your communication, feedback, and partnership skills.) Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, follow a clear arc: Problem -> Your Role -> Process -> Solution -> Impact.

• Emphasize Decision-Making: Clearly explain why you made specific design choices, referencing user research, data, or technical considerations.

• Showcase Technical Understanding: Point out how you leveraged API documentation or addressed technical constraints in your designs.

• Quantify Impact: Use metrics and user feedback to demonstrate the effectiveness of your solutions.

• Be Ready for Deep Dives: Prepare to answer detailed questions about any aspect of your work.

📝 Enhancement Note: Interview preparation should focus on demonstrating a strong understanding of the unique challenges of designing for integrated, API-driven products, as well as showcasing a collaborative and strategic approach to product design.

📌 Application Steps

To apply for this Product Designer position:

• Submit your application through the provided Lever link.

• Curate Your Portfolio: Select 2-3 of your strongest case studies that best represent your experience with end-to-end product design, technical integrations, and user-centric problem-solving. Ensure they clearly articulate the problem, your process, your solution, and the measurable impact.

• Optimize Your Resume: Highlight your senior-level experience, proficiency in Figma, experience with user research, prototyping, and any relevant work with APIs or complex systems. Quantify achievements where possible.

• Prepare Your Portfolio Presentation: Practice walking through your selected case studies, focusing on storytelling, clear articulation of your design rationale, and demonstrating your understanding of technical constraints and user needs. Be ready to discuss your process and decision-making.

• Research Text: Understand Text's product, mission, and target audience. Be prepared to discuss why you are a good fit for their company culture and how you can contribute to their omnichannel strategy.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

---