Product Designer

📍 Job Overview

Job Title: Product Designer

Company: Pogo Technologies, Inc.

Location: Brooklyn, New York, United States

Job Type: FULL_TIME

Category: Product Design / GTM Operations Enablement

Date Posted: 2026-08-07

Experience Level: Mid-Level (2-5 years)

Remote Status: Remote (US & Canada)

🚀 Role Summary

• Lead end-to-end product design for a rapidly growing B2B platform and consumer app, impacting millions of users and large enterprise clients.

• Drive the creative direction and user experience for a novel consumer insights product, leveraging data and AI technology.

• Contribute significantly to defining the product roadmap, design language, systems, and overall design culture within a fast-paced startup environment.

• Collaborate closely with engineering and Go-To-Market (GTM) teams to ensure seamless execution and iterative improvement of product features.

• Focus on crafting polished, delightful, and trustworthy interfaces that effectively communicate the value of Pogo's data and AI capabilities.

📝 Enhancement Note: While the title is "Product Designer," the responsibilities heavily involve shaping the user experience of a B2B platform and a consumer app, indicating a strong need for GTM alignment and understanding of enterprise product adoption. The role also touches upon foundational design systems and culture, suggesting a strategic contribution beyond typical feature design.

📈 Primary Responsibilities

• Design core product experiences for both the B2B platform and the consumer app, covering the entire lifecycle from initial exploration and wireframing to final launch and post-launch iteration.

• Develop highly polished and engaging user interfaces, paying meticulous attention to details such as layout, typography, spacing, color palettes, motion graphics, and interactive elements to build user trust and enhance the perception of advanced data and AI technology.

• Actively participate in defining the strategic product roadmap, providing design insights and vision to guide future development.

• Establish and evolve Pogo's design language, design systems, and foster a strong design culture across the organization.

• Proactively identify and implement creative solutions to ship high-quality work efficiently within a dynamic and often ambiguous startup setting.

• Work collaboratively in a small team environment, partnering closely with engineering and GTM functions to ensure alignment and successful product delivery.

• Utilize design tools like Figma to achieve high levels of productivity and efficiency, making pragmatic near-term design tradeoffs while maintaining a clear vision for future product enhancements.

• Leverage LLMs (e.g., ChatGPT, Claude) within the design workflow to enhance efficiency and explore innovative design solutions.

📝 Enhancement Note: The responsibilities emphasize end-to-end ownership and the foundational aspects of design, including roadmap input and system/culture building, indicative of a mid-level to senior designer role with significant influence. The mention of "Calculated Speed" and "shipping weekly" suggests a need for designers comfortable with rapid iteration and agile development cycles, a common characteristic in high-growth startups.

🎓 Skills & Qualifications

Education: Bachelor's degree in Design, HCI, Computer Science, or a related field, or equivalent practical experience.

Experience: Minimum of 2-5 years of professional experience in software product design, with a strong emphasis on UI/UX design principles.

Required Skills:

• Proven experience designing software products, with a portfolio showcasing end-to-end design processes and outcomes.

• Advanced proficiency in Figma for rapid prototyping, wireframing, and high-fidelity interface design.

• Strong product intuition and a demonstrated ability to create simple, clear, and intuitive user experiences.

• Experience in crafting visually appealing and user-friendly interfaces, with a keen eye for detail in typography, layout, and visual hierarchy.

• Ability to work effectively in a fast-paced, often ambiguous startup environment, demonstrating agility and problem-solving skills.

• Experience with cross-functional collaboration, working closely with product managers, engineers, and GTM teams.

• Familiarity with using LLMs (e.g., ChatGPT, Claude) to enhance design workflows and explore novel solutions.

• Deep understanding of design principles, including interaction design, visual design, and user-centered design methodologies. Preferred Skills:

• Prior experience in a startup environment, demonstrating adaptability and a results-oriented mindset.

• Experience designing AI interactions or products that leverage AI technology.

• Experience designing enterprise-grade B2B products, understanding the nuances of complex business workflows and user needs.

• Knowledge of design systems principles and experience contributing to or building design systems.

• Familiarity with user research methodologies and the ability to translate user feedback into actionable design improvements.

• Experience with motion design and micro-interactions to enhance user experience.

📝 Enhancement Note: The "2-5 years" experience level is inferred from the description of being the "second Product Designer" and having significant responsibility in shaping the product and culture, which typically aligns with a mid-level role. The emphasis on Figma and "escape velocity design" suggests a need for highly productive designers who can iterate quickly.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio demonstrating end-to-end product design process for at least 2-3 significant software projects.

• Case studies that clearly articulate the problem, your design process, key decisions, trade-offs made, and the impact of your solutions.

• Visual examples of UI design, interaction design, and user flow mapping.

• Evidence of attention to detail in typography, layout, color, and motion.

• Demonstrations of how you've leveraged user feedback or data to iterate on designs. Process Documentation:

• Showcase examples of how you've documented design systems, style guides, or component libraries.

• Include examples of how you've collaborated with engineering on design handoffs and implementation, potentially including design specifications or interactive prototypes.

• Highlight instances where you've contributed to defining or refining design processes within a team or organization.

• Present how you've used tools like Figma to create efficient workflows and achieve "escape velocity design."

📝 Enhancement Note: Given the role's emphasis on shaping design language, systems, and culture, a portfolio that includes examples of design system contributions or foundational design work is highly valued. The mention of "Calculated Speed" implies a need to demonstrate efficiency and pragmatic decision-making within the portfolio.

💵 Compensation & Benefits

Salary Range:

For a Product Designer with 2-5 years of experience in Brooklyn, New York, a competitive salary range is estimated between $120,000 - $170,000 annually. This estimate is based on industry benchmarks for mid-level product designers in major tech hubs like New York City, considering the company's stated commitment to "above-market salaries & equity" and the role's significant impact.

Benefits:

• Above-market salary and equity compensation, reflecting the company's commitment to attracting top talent.

• Unlimited Paid Time Off (PTO), with a mandatory minimum of 20 vacation days per year to encourage work-life balance and prevent burnout.

• Comprehensive health, dental, and vision insurance (details typically provided during the offer stage).

• Opportunities for professional development and continuous learning.

• Flexible work schedule, allowing individuals to manage their productivity and personal priorities. Working Hours:

The role is expected to require more than standard 9-to-5 hours due to the startup stage and the value placed on "raw hours." However, the company emphasizes flexibility, allowing team members to create a work schedule that optimizes productivity while accommodating personal priorities. A minimum of 20 vacation days is mandated, in addition to unlimited PTO, to ensure adequate rest and recharge.

📝 Enhancement Note: The salary range is an estimate based on market data for a Product Designer with 2-5 years of experience in Brooklyn, NY, and the company's explicit mention of "above-market salaries & equity." The working hours and PTO policy are directly extracted and interpreted from the "Why you might not be excited about us" section.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology / Consumer Insights / Data Analytics. Pogo Technologies operates in the dynamic intersection of consumer insights, data analytics, and B2B SaaS, providing brands and retailers with access to purchase-verified consumer data. This fast-evolving sector demands innovation and a deep understanding of market trends.

Company Size: Small to Medium-sized (estimated 10-50 employees based on "second Product Designer" and "tiny teams" context). This size offers an agile environment where individual contributions have a significant impact, but also means less established processes and more ambiguity.

Founded: Pogo Technologies is likely a relatively young company, given its startup environment and the need to build foundational design systems and culture from the ground up. This implies a culture of rapid growth and adaptation.

Team Structure:

• The design team currently consists of a Lead Product Designer and this new Product Designer role, indicating a small, highly collaborative unit.

• Designers will work cross-functionally with engineering and GTM teams, suggesting a matrixed or project-based reporting structure for day-to-day work.

• The company emphasizes "product thinking" across all functions, meaning designers will interact with and influence individuals from engineering to customer support and leadership. Methodology:

• Data-Driven Design: Heavy reliance on user data and feedback for decision-making and iteration.

• Agile Development: Emphasis on "Calculated Speed," weekly iteration, and shipping features rapidly.

• Experimentation Culture: Willingness to pivot based on data and user insights.

• Product Obsession: A collective focus on building exceptional products across the entire organization.

Company Website: https://www.joinpogo.com/

📝 Enhancement Note: The company culture is characterized by its startup agility, a strong emphasis on product thinking across all departments, and a data-driven, iterative approach to development. The small team size suggests a high degree of individual autonomy and responsibility.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Product Designer (2-5 years of experience). It offers significant ownership and the opportunity to shape foundational aspects of the product and design team, which is a step beyond entry-level but not yet a senior or lead position. The "second designer" aspect implies a growth trajectory into more senior or specialized roles as the company scales.

Reporting Structure: The Product Designer will likely report directly to the Lead Product Designer, who is described as having experience from prominent tech companies (Figma, Slack, Glean). This provides an excellent mentorship opportunity. Day-to-day collaboration will be cross-functional with engineering and GTM.

Operations Impact: The designer will have a direct and significant impact on the user experience of both a B2B enterprise product and a consumer application with millions of users. This includes influencing product strategy, driving user adoption, and shaping the brand's perception through design quality. Their work will be critical to the success of Pogo's core offerings and its ability to attract and retain large enterprise clients.

Growth Opportunities:

• Design Leadership: As the company grows, there will be opportunities to take on more leadership responsibilities, potentially mentoring junior designers or leading specific product initiatives.

• Specialization: The chance to deepen expertise in areas like enterprise design, AI interaction design, or building scalable design systems.

• Product Strategy: Influence the product roadmap and long-term vision through design expertise, moving towards a more strategic product role.

• Skill Development: Continuous learning through rapid iteration, exposure to cutting-edge AI technologies, and working with experienced product thinkers.

📝 Enhancement Note: The growth opportunities are substantial given the early stage of the company and the critical nature of the design role. The ability to shape design culture and systems from the ground up offers a unique career development path.

🌐 Work Environment

Office Type: The role is designated as "TELECOMMUTE" and "Remote OK," indicating a fully remote work environment. While there might be an office in Brooklyn, New York, the position is open to candidates across the United States and Canada.

Office Location(s): The company headquarters is in Brooklyn, New York. However, the role is remote, allowing candidates from anywhere within the United States and Canada to apply.

Workspace Context:

• Remote Collaboration: Emphasis on effective virtual communication and collaboration tools to maintain team cohesion and productivity.

• Agile Tooling: Access to modern design and collaboration tools (e.g., Figma, Slack, potentially project management software) to facilitate remote work and rapid iteration.

• Independent Work: Expectation of a self-directed work environment where individuals manage their time and tasks effectively to meet weekly shipping goals.

Work Schedule:

The company promotes flexibility in work schedules, trusting team members to determine their most productive hours. However, there's an expectation of "more than 9 to 5" at this stage, with a focus on output and impact rather than strict adherence to traditional hours. The company strongly encourages taking time off, with a minimum of 20 vacation days and unlimited PTO available.

📝 Enhancement Note: The remote nature of the role, combined with the emphasis on flexibility and output, suggests a work environment that values autonomy and results. The "more than 9 to 5" expectation, balanced by generous PTO, highlights a demanding but supportive culture.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess experience, skills, and cultural fit.

• Portfolio Presentation & Discussion: A session where you'll walk through selected case studies from your portfolio, discussing your design process, decision-making, and the impact of your work. Expect to elaborate on how you've handled ambiguity and iterated rapidly.

• Cross-Functional Interviews: Meetings with engineering and GTM team members to evaluate collaboration skills, communication, and understanding of product development lifecycle.

• Design Challenge (Potential): You might be given a small design exercise or a take-home challenge to assess your design thinking and execution under time constraints.

• Founder/Leadership Interview: A final conversation to gauge alignment with company vision, culture, and long-term potential.

Portfolio Review Tips:

• Curate Strategically: Select 2-3 of your strongest case studies that best represent your end-to-end design process, problem-solving skills, and attention to detail.

• Focus on Impact: Clearly articulate the "why" behind your design decisions and quantify the results or impact of your work whenever possible.

• Showcase Process: Detail your thought process, including how you approached ambiguity, made trade-offs, and iterated based on feedback.

• Highlight Figma Skills: Demonstrate your proficiency in Figma and how you use it for efficiency ("escape velocity design").

• Emphasize Collaboration: Provide examples of how you've worked effectively with product and engineering teams.

• Address AI/LLM Use: If applicable, showcase how you've integrated LLMs into your design workflow.

Challenge Preparation:

• Understand "Calculated Speed": Be prepared to demonstrate how you can deliver high-quality design work quickly and efficiently, making pragmatic trade-offs.

• Problem-Solving: Anticipate questions about how you approach ambiguous problems and define solutions.

• Cross-Functional Communication: Practice articulating your design decisions and rationale clearly to non-design stakeholders.

• Design Systems & Language: Be ready to discuss your thoughts on building and maintaining design systems and establishing a cohesive design language.

📝 Enhancement Note: The interview process is likely to be rigorous, emphasizing practical skills, problem-solving in a startup context, and the ability to collaborate effectively. The portfolio is central to demonstrating these capabilities.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The primary tool for UI/UX design, prototyping, and collaboration. Expect advanced usage for efficiency and "escape velocity design."

• LLMs (ChatGPT, Claude): Actively used in the design workflow for idea generation, content creation, and potentially research assistance.

• Prototyping Tools: Likely integrated within Figma or potentially other specialized tools for advanced interactive prototypes.

Analytics & Reporting:

• Product Analytics Tools (e.g., Amplitude, Mixpanel, Google Analytics): While not explicitly mentioned, designers are expected to leverage data, so familiarity with how these tools track user behavior and inform design decisions is beneficial.

• User Feedback Platforms: Tools or processes for collecting and analyzing qualitative user feedback.

CRM & Automation:

• CRM (e.g., Salesforce, HubSpot): Understanding how the B2B platform integrates with or serves CRM functions is important for context.

• Collaboration Tools (e.g., Slack, Asana, Jira): Essential for cross-functional communication, project management, and workflow tracking.

📝 Enhancement Note: Proficiency in Figma is paramount. The mention of LLMs suggests an innovative approach to design workflows. While specific analytics or CRM tools aren't listed, an understanding of how design impacts these areas is crucial for a GTM-aligned role.

👥 Team Culture & Values

Operations Values:

• Calculated Speed: A core value emphasizing rapid iteration, shipping weekly, and making pragmatic near-term design trade-offs while maintaining a long-term vision.

• Product Obsession: A shared passion for building exceptional products, evident across all teams, from engineering to customer support.

• Data-Driven Decision Making: Utilizing qualitative interviews and quantitative data to inform product and design choices.

• High Design Bar: A commitment to best-in-class design quality, with a strong appreciation for aesthetics, detail, and user experience.

• Continuous Learning & Experimentation: An environment that encourages independent learning, experimentation, and pivoting based on insights.

Collaboration Style:

• Cross-Functional Integration: Designers are expected to work seamlessly with engineering and GTM teams, fostering a collaborative and communicative environment.

• Tiny Team Dynamics: Emphasis on working effectively in small, agile teams where individual contributions are highly visible and impactful.

• Open Feedback: A culture that likely embraces open feedback loops for rapid iteration and continuous improvement.

• Shared Product Thinking: All team members are encouraged to contribute product ideas and insights, fostering a collective ownership of the product's success.

📝 Enhancement Note: The company culture is defined by its fast-paced, experimental nature, a deep commitment to product excellence, and a strong emphasis on rapid, data-informed iteration. The collaborative style is crucial for success in their small, agile team structure.

⚡ Challenges & Growth Opportunities

Challenges:

• Ambiguity & Shifting Priorities: The startup environment means tackling undefined problems and adapting to rapidly changing priorities. Candidates should be comfortable navigating uncertainty.

• Limited Design Overhead: As one of two designers, you'll need to be highly self-sufficient, manage your own workflow, and potentially take on tasks typically handled by dedicated user researchers or design managers.

• Rapid Iteration Demands: The "Calculated Speed" value means designing and shipping features within days or weeks, requiring efficient workflows and the ability to make quick, informed decisions.

• Balancing Speed and Quality: Maintaining a high bar for design quality while operating at a rapid pace can be a continuous challenge.

Learning & Development Opportunities:

• Shape Design Culture: Play a pivotal role in defining and evolving Pogo's design language, systems, and overall culture from the ground up.

• Enterprise & AI Design Expertise: Gain hands-on experience designing complex enterprise software and innovative AI interactions.

• Mentorship from Lead Designer: Benefit from the experience of a Lead Product Designer with a background from notable tech companies like Figma, Slack, and Glean.

• Rapid Product Cycles: Experience extremely short feedback loops, allowing for quick learning and adaptation based on real user behavior.

• Product Strategy Influence: Contribute directly to product roadmapping and strategic decision-making.

📝 Enhancement Note: The challenges are typical of early-stage startups, offering significant growth potential for individuals who thrive in dynamic environments. The opportunities for impact and skill development are substantial.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to design an experience with significant ambiguity. How did you approach it, and what was the outcome?" (Focus on your process for defining problems and exploring solutions.)

• "How do you balance the need for speed with maintaining a high standard for design quality in a startup environment?" (Prepare to discuss 'Calculated Speed' and your approach to trade-offs.)

• "Walk us through a complex B2B product you designed. What were the key challenges, and how did your design address them?" (Use a portfolio case study to illustrate your problem-solving and impact.)

• "How would you go about defining the initial design language and systems for a growing product?" (Discuss your philosophy on design systems and foundational design work.)

• "Describe your experience using LLMs like ChatGPT or Claude in your design workflow. What benefits did you find, and what are the limitations?" (Be ready to share practical examples.) Company & Culture Questions:

• "What excites you most about Pogo Technologies and this specific Product Designer role?" (Connect your aspirations with the company's mission and the role's responsibilities.)

• "How do you approach collaboration with engineering and GTM teams, especially when priorities might shift rapidly?" (Emphasize your communication and adaptability.)

• "What does 'product thinking' mean to you, and how have you demonstrated it in your previous roles?" (Show your holistic approach to product development.)

• "Given you'd be one of two designers, how do you see yourself contributing to shaping the design culture here?" (Highlight your proactive and collaborative nature.) Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, clearly outline the problem statement, your role and responsibilities, the design process (research, ideation, iteration, testing), key decisions and trade-offs, and the final outcome/impact.

• Highlight "Calculated Speed": If possible, show examples of rapid iteration or how you made pragmatic design choices under time pressure.

• Showcase Detail: Point out specific elements of your UI/UX design that demonstrate your attention to layout, typography, color, and interaction.

• Be Ready for Deep Dives: Anticipate questions about your rationale for specific design choices, alternative solutions considered, and how you incorporated user feedback.

• Demonstrate Cross-Functional Collaboration: Explain how you worked with engineers and GTM to bring your designs to life and gather feedback.

📝 Enhancement Note: The interview preparation emphasizes demonstrating practical skills, strategic thinking, and cultural fit within a fast-paced, product-focused startup. The portfolio is key to substantiating your experience.

📌 Application Steps

To apply for this Product Designer position:

• Submit your application through the provided link on Ashby.

• Tailor Your Resume: Highlight experience relevant to B2B product design, consumer apps, AI interactions, and working in agile/startup environments. Quantify achievements where possible.

• Curate Your Portfolio: Select 2-3 strong case studies that showcase your end-to-end design process, problem-solving skills, attention to detail, and ability to iterate quickly. Ensure it clearly demonstrates your proficiency in Figma and any experience with LLMs.

• Prepare Your Narrative: Practice articulating your design process, decision-making, and the impact of your work for each portfolio case study. Be ready to discuss how you handle ambiguity and collaborate cross-functionally.

• Research Pogo Technologies: Understand their product, target market, and company values, particularly their emphasis on "Calculated Speed" and "product thinking." This will help you tailor your responses and demonstrate alignment.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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