Product Designer

📍 Job Overview

Job Title: Product Designer

Company: Lumana

Location: Caesarea, Israel (Hybrid)

Job Type: Full-Time

Category: Product Design / UX/UI

Date Posted: 2026-10-02

Experience Level: Mid-Level to Senior (Approx. 5+ years)

Remote Status: Hybrid (2 days WFH)

🚀 Role Summary

• Design end-to-end user experiences for Lumana's AI video security platform across web and mobile applications.

• Collaborate directly with product managers, engineers, and the CEO to translate complex technical workflows into intuitive user interfaces.

• Drive product strategy by providing design recommendations and constructively challenging assumptions with data and reasoned arguments.

• Own individual projects from problem definition through exploration, design, and implementation, ensuring visible impact on customer usage.

• Contribute to the evolution of Lumana's design system, ensuring consistency and scalability across the platform.

📝 Enhancement Note: While the title is "Product Designer," the description emphasizes a strong UX/UI focus with significant strategic input, akin to a Senior Product Designer or UX Lead role, particularly given the direct access to the CEO and CTO for design recommendations and process improvement discussions. The role requires a blend of creative design skills and a strategic, problem-solving mindset essential for revenue-generating GTM operations.

📈 Primary Responsibilities

• Translate high-level product requests and user needs into well-defined problems, initiating design processes with thorough inquiry.

• Develop comprehensive user flows, wireframes, interactive prototypes, and polished visual interfaces for both web and mobile platforms.

• Analyze and consider the broader product ecosystem, ensuring design changes integrate seamlessly with existing workflows, navigation patterns, and the established design system.

• Gather and synthesize insights from cross-functional teams, including Product Managers, Solutions Engineers, and customer-facing roles, to inform design decisions.

• Articulate design recommendations, rationale, trade-offs, and potential impacts clearly and persuasively to teammates and leadership.

• Proactively identify usability issues and propose alternative, stronger design solutions, backed by evidence, examples, or well-reasoned proposals, even when challenging leadership perspectives.

• Conduct iterative design refinement through user feedback, usability testing, and analysis of product usage data to optimize user experience.

• Partner closely with engineers during the handoff and implementation phases to ensure design integrity and intended functionality are maintained.

• Actively contribute to and maintain the company's design system, promoting consistency and efficiency in design output.

• Effectively balance meticulous design considerations with the need for timely delivery in a dynamic startup environment.

📝 Enhancement Note: The responsibilities highlight a proactive approach to problem-solving and strategic influence, crucial for operations roles that aim to optimize GTM efficiency and customer adoption. The emphasis on understanding interconnected systems and technical workflows is particularly relevant for a Product Designer in a B2B SaaS environment.

🎓 Skills & Qualifications

Education: No specific degree mentioned, but a strong portfolio demonstrating design thinking and execution is paramount.

Experience: Approximately 5 years of dedicated experience in product design, UX design, or UI design. Lumana is open to evaluating candidates with slightly less experience if their portfolio showcases exceptional potential and relevant capabilities.

Required Skills:

• Proven ability to create a compelling portfolio that clearly articulates the problem space, individual contribution, explored alternatives, and the strategic reasoning behind design choices.

• Strong foundational knowledge and practical application of interaction design principles, visual hierarchy, and user-centered design methodologies.

• High proficiency in Figma, including advanced use of components, auto-layout, and the creation of interactive prototypes for design validation.

• Demonstrated ability to understand and simplify complex technical workflows, particularly within B2B software, dashboards, or intricate systems.

• Excellent communication skills, enabling clear articulation of design concepts, active listening for clarification, and respectful disagreement when necessary.

• Adaptability and openness to feedback, with the capacity to revise designs and thinking based on new information and evolving product requirements.

• Strong task management and organizational skills, with the ability to identify and surface blockers proactively and adapt to shifting priorities. Preferred Skills:

• Prior experience designing for B2B software, complex dashboards, or enterprise-level applications.

• Hands-on experience collaborating with engineering teams throughout the product development lifecycle, from design to shipped product.

• Familiarity with user research methodologies, conducting usability testing, and contributing to or maintaining design systems.

• Basic understanding of front-end development constraints and how they impact design implementation.

• Experience leveraging AI tools within the design workflow to enhance efficiency or explore new creative avenues.

• Exposure to or understanding of security technology, video analytics, computer vision, or AI-driven platforms.

📝 Enhancement Note: The emphasis on a portfolio that explains the "why" behind design decisions, along with strong communication and problem-solving skills, aligns with the analytical and strategic demands often found in operations roles. The preference for B2B software experience and technical understanding is critical for a designer in Lumana's domain.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A portfolio that goes beyond showcasing final designs to demonstrating the entire design process: problem definition, research, ideation, iteration, and final execution.

• Clear articulation of Lumana's product context (AI video security) and how your design solutions address specific business objectives and user needs within this domain.

• Case studies that highlight your ability to understand and simplify complex technical workflows, such as camera onboarding, data filtering, or analytics reporting.

• Evidence of collaboration with cross-functional teams (Product, Engineering) and how you incorporated their feedback into your design process.

• Examples of how you have contributed to or utilized design systems, showcasing an understanding of scalability and consistency.

• Demonstrations of interactive prototypes built in Figma that effectively communicate user flows and interaction patterns. Process Documentation:

• Showcase how you document your design process, including user flows, wireframes, and design specifications, for clear handoff and collaboration with engineering.

• Examples of how you have used data, user feedback, or usability testing results to drive design decisions and iterate on solutions.

• Evidence of contributing to or maintaining design system documentation, ensuring consistency and efficiency in design application.

📝 Enhancement Note: For a Product Designer role, the portfolio is paramount. The emphasis on process, problem-solving, and the ability to explain design choices is akin to how operations professionals must demonstrate ROI and process optimization through case studies. The "why" behind the design is as critical as the "what."

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Product Designer with 5+ years of experience in Israel, particularly in a tech startup environment, the estimated annual salary range is approximately 250,000 - 400,000 ILS. This range can vary based on the candidate's specific experience, skill set, and negotiation.

Benefits:

• Equity: Ownership stake in a fast-growing startup, offering potential for significant financial upside.

• Monthly Meal Allowance: Provided through 10bis, offering flexibility for daily food expenses.

• Travel Reimbursement: In accordance with Israeli law, covering commuting expenses.

• Generous Paid Vacation: Ample paid time off with flexibility for carryover, promoting work-life balance.

• Paid Sick Leave: Provided from day one of employment.

• Keren Hishtalmut (Study Fund): Employer contributions to a fund for professional development and personal enrichment.

• Home Office Setup: Company-provided laptop and an allowance for setting up a productive home workspace, supporting hybrid work flexibility.

Working Hours: Full-time employment, with an estimated 40 hours per week. The hybrid model allows for 2 days of remote work, offering flexibility in managing personal schedules alongside team collaboration needs.

📝 Enhancement Note: The salary estimate is based on publicly available data for similar roles in Israel's tech sector, considering the company's stage (startup) and location. The benefits package is comprehensive, reflecting typical offerings for growth-stage tech companies, with specific additions like the Keren Hishtalmut fund common in Israel.

🎯 Team & Company Context

🏢 Company Culture

Industry: AI Video Security Platform. Lumana operates in the rapidly evolving AI and Security technology sectors, focusing on turning video data into actionable insights for safety and security.

Company Size: Early-stage startup (Founded in 2021). This implies a dynamic, fast-paced environment where individuals have significant impact and direct access to leadership.

Founded: 2021. Lumana is a relatively new company, suggesting a culture that is still being shaped but likely values innovation, agility, and rapid iteration.

Team Structure:

• The Product Design team is small, fostering close collaboration and direct interaction with leadership.

• Designers work directly with Product Managers and Engineers on specific features and product areas.

• Significant exposure to and collaboration with executive leadership, including the CEO and CTO, on design strategy and process.

• Cross-functional collaboration is essential, involving Product, Engineering, and potentially Solutions Engineers who are close to customer needs. Methodology:

• Data-Driven Design: Emphasis on using customer feedback, product insights, and potentially usability testing to inform design decisions and drive improvements.

• Agile Development: Balancing thoughtful design with timely delivery, suggesting an iterative approach to product development.

• Problem-Solving Focus: A culture that encourages questioning, deep understanding of problems before jumping to solutions, and constructive challenge.

• Ownership & Impact: Employees are encouraged to take ownership of projects and see their work have a visible impact on the product and customers.

Company Website: https://www.lumana.ai/

📝 Enhancement Note: The company culture is characterized by its startup nature, emphasizing agility, direct impact, and close collaboration with leadership. For operations professionals, this environment often means a high degree of autonomy, the opportunity to build processes from the ground up, and a direct line to strategic decision-making.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level to Senior Product Designer, offering substantial autonomy and direct influence. It's an opportunity to grow from executing designs to shaping product direction and potentially leading design initiatives as the company scales.

Reporting Structure: While not explicitly stated, the role involves close collaboration with Product Management and Engineering, and direct reporting/interaction with senior leadership, including the CEO and CTO. This suggests a flat organizational structure where designers are empowered to influence product strategy.

Operations Impact: The Product Designer's work directly influences customer adoption, user satisfaction, and operational efficiency within the Lumana platform. By simplifying complex technical workflows, the designer contributes to a better user experience, leading to increased customer retention and potentially reduced support overhead – key metrics for GTM success.

Growth Opportunities:

• Design Leadership: As Lumana grows, there's potential to take on more responsibility, mentor junior designers, and shape the design team's strategy and processes.

• Product Strategy Influence: Deep involvement in product discussions with the CEO and CTO provides a unique opportunity to grow strategic thinking and contribute to business-level decisions.

• Technical Domain Expertise: Developing specialized knowledge in AI, video security, and complex B2B SaaS platforms can open doors to other product-focused roles or specialized design areas.

• Process Improvement: Opportunity to contribute to and refine the design and product development processes within a growing startup, building valuable operational experience.

📝 Enhancement Note: The growth trajectory for a Product Designer in a startup like Lumana is often tied to the company's success and the individual's ability to scale their responsibilities. The emphasis on direct leadership interaction and process refinement offers significant development potential beyond traditional design execution.

🌐 Work Environment

Office Type: Hybrid. The role requires being based in Caesarea, Israel, with a commitment to working from the office 2-3 days per week. This blend aims to foster in-person collaboration while providing the flexibility of remote work.

Office Location(s): Caesarea, Israel. This location offers a base for in-office collaboration and team interaction.

Workspace Context:

• Collaborative Hub: The office environment is designed to facilitate in-person collaboration, brainstorming sessions, and team building, crucial for complex problem-solving.

• Tooling: Access to necessary design tools (Figma) and potentially other collaborative software. A home-office setup allowance is provided, ensuring a productive remote workspace.

• Team Interaction: Opportunities for spontaneous discussions, design critiques, and cross-functional team syncs that are vital for a fast-paced product development cycle.

Work Schedule: Standard full-time hours (approx. 40 hours/week) with a hybrid arrangement. This structure allows for dedicated focus time during remote days and collaborative synergy during in-office days, supporting the demands of a product development role.

📝 Enhancement Note: The hybrid model is typical for modern tech companies, balancing the benefits of in-person collaboration with the flexibility of remote work. For operations roles, understanding this dynamic is key to managing workflows and team engagement effectively.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screen (Talent): A 30-minute conversation to assess overall fit, motivation, and basic qualifications. Be prepared to articulate your career aspirations and why Lumana aligns with them.

• Peer Interview (Design & Product Management): A 45-minute session to dive deeper into your design process, collaboration style, and technical understanding. Showcase your ability to think critically about user problems and product challenges.

• Take-Home Assignment: A ~3-hour assignment designed to evaluate your problem-solving skills, design approach, and ability to translate requirements into a tangible design solution. Focus on clearly documenting your thought process and rationale.

• Panel Review (Design, Product, Engineering Leadership): A 45-minute session to present your take-home assignment and discuss broader design strategy, technical considerations, and potential impact. This is a key opportunity to demonstrate your strategic thinking and ability to communicate complex ideas to diverse stakeholders.

• Final Conversation (HR): A 30-minute discussion to cover logistical aspects, benefits, and final cultural alignment.

Portfolio Review Tips:

• Narrative is Key: Structure your portfolio around compelling case studies that tell a story. Clearly define the problem, your role and contribution, the process you followed, the solutions you explored, and the outcomes.

• Show, Don't Just Tell: Include wireframes, user flows, prototypes, and high-fidelity mockups. Explain the "why" behind your design decisions, referencing user needs, business goals, and technical constraints.

• Highlight Reasoning: For this role, emphasize how you approach complex technical problems and articulate trade-offs. Show your ability to think critically and propose well-reasoned solutions, even when dealing with ambiguity.

• Demonstrate Collaboration: Include examples of how you've worked with product managers and engineers, and how you've incorporated feedback.

• Figma Proficiency: Be ready to discuss your Figma workflow, component usage, and prototyping techniques.

Challenge Preparation:

• Understand Lumana's Product: Research Lumana's AI video security platform, its target audience, and the problems it solves. Think about potential design challenges in this domain.

• Practice Articulating Trade-offs: Be ready to discuss design decisions and the compromises you made, explaining why you prioritized certain aspects over others.

• Prepare for Technical Discussions: Given the nature of the product, anticipate questions about how design interacts with technical constraints and complex systems.

• CEO/Leadership Interaction: Practice articulating your design rationale concisely and confidently, as you will be presenting to and debating with leadership.

📝 Enhancement Note: The interview process is structured to assess a candidate's end-to-end design capabilities, strategic thinking, and collaborative skills. The take-home assignment and panel review are critical for demonstrating problem-solving and design rationale, mirroring the analytical rigor expected in operations roles.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for all aspects of design, including wireframing, prototyping, and creating production-ready assets. Proficiency in creating and managing components within Figma is expected.

• Design Systems: Experience in contributing to, maintaining, or leveraging existing design systems for consistency and efficiency.

Analytics & Reporting:

• While not a primary design tool, familiarity with analytics platforms (e.g., Amplitude, Google Analytics) can be beneficial for understanding user behavior and informing design iterations.

• Ability to interpret usage data and insights to identify areas for design improvement. CRM & Automation:

• Not directly used by Product Designers, but an understanding of how design impacts user adoption within CRM or related GTM systems can be advantageous.

📝 Enhancement Note: The technology stack for a Product Designer is centered around design tools. Proficiency in Figma is non-negotiable. Understanding how design integrates with broader business systems (like CRMs, even indirectly) and analytics is a plus for roles that require a GTM perspective.

👥 Team Culture & Values

Operations Values:

• Innovation & Agility: Lumana values a fast-paced, iterative approach, encouraging experimentation and quick adaptation to new information or market changes.

• Ownership & Impact: Employees are empowered to take initiative and are recognized for work that has a tangible, visible effect on the product and customer experience.

• Data-Driven Decision Making: A commitment to using insights from data, user feedback, and testing to guide product development and design choices.

• Direct Communication & Transparency: Open dialogue is encouraged, including constructive challenges to assumptions, fostering an environment where diverse perspectives are valued.

• Problem-Solving: A deep focus on understanding complex problems thoroughly before devising solutions, valuing reasoning and strategic thinking.

Collaboration Style:

• Cross-Functional Integration: Designers are embedded within product teams, working closely with Product Managers and Engineers to ensure alignment and shared understanding.

• Leadership Engagement: A culture of direct interaction with senior leadership, fostering open debate and collaborative decision-making.

• Feedback Culture: Encourages constructive feedback loops among team members to refine designs and processes continuously.

• Knowledge Sharing: Implicitly encouraged through daily work and project discussions, particularly around technical workflows and design best practices.

📝 Enhancement Note: The values emphasize a proactive, analytical, and collaborative approach, mirroring the ideal characteristics of successful operations professionals who drive efficiency and strategic alignment within an organization.

⚡ Challenges & Growth Opportunities

Challenges:

• Designing for Complexity: Simplifying intricate technical workflows within the AI video security domain requires deep understanding and creative problem-solving.

• Balancing Speed and Quality: In a fast-paced startup, maintaining high design standards while meeting tight deadlines can be demanding.

• Navigating Ambiguity: Early-stage startups often have evolving priorities and less defined processes, requiring designers to be comfortable working through ambiguity.

• Influencing Stakeholders: Effectively communicating design rationale and persuading diverse stakeholders, including leadership, requires strong advocacy and strategic thinking.

Learning & Development Opportunities:

• Deep Dive into AI & Security Tech: Gain specialized knowledge in cutting-edge fields, enhancing expertise in a high-demand sector.

• Product Strategy Acumen: Develop a strong understanding of business objectives and how design contributes to revenue growth and operational efficiency by working closely with leadership.

• Process Development: Contribute to building and refining the design processes and design system for a growing company.

• Mentorship: Potential for mentorship from experienced product leaders and engineers, accelerating learning and career progression.

📝 Enhancement Note: The challenges and growth opportunities are typical for a startup environment, emphasizing the development of both hard design skills and critical soft skills like strategic thinking, communication, and adaptability—all highly valued in operations roles.

💡 Interview Preparation

Strategy Questions:

• Problem Framing: "Describe a time you had to take a vague product request and turn it into a clear design problem. What questions did you ask, and how did you define the scope?" (Focus on your process for inquiry and problem definition.)

• Design Trade-offs: "Walk me through a project where you had to make difficult design trade-offs. What were the options, what did you choose, and why? How did you communicate this to stakeholders?" (Demonstrate your ability to balance competing priorities and articulate rationale.)

• Simplifying Complexity: "Lumana deals with complex technical workflows. How would you approach designing an interface to simplify the process of managing multiple cameras and video feeds?" (Prepare a hypothetical approach, focusing on user-centered principles and iterative design.)

Company & Culture Questions:

• Lumana's Impact: "How do you see your design work contributing to Lumana's mission of turning video into action for safety and security?" (Connect your skills to the company's value proposition.)

• Collaboration Style: "Describe your ideal working relationship with Product Managers and Engineers. How do you ensure alignment and handle disagreements?" (Highlight your collaborative and communicative approach.)

• Design Philosophy: "What are your core design principles, and how do you ensure they translate into effective user experiences, especially for technical products?" (Showcase your foundational understanding and adaptability.)

Portfolio Presentation Strategy:

• Structure Your Narrative: Begin each case study with the problem and business context, clearly stating your role and objectives.

• Show Your Process: Don't just show final screens. Include sketches, wireframes, user flows, and prototypes to illustrate your thought process and iterations.

• Explain the "Why": For every design decision, explain the reasoning behind it, linking it back to user needs, business goals, or technical considerations.

• Quantify Impact (if possible): If you have data or user feedback that demonstrates the success of your designs, present it clearly.

• Be Prepared for Questions: Anticipate deep dives into your decision-making, technical understanding, and collaboration experiences.

📝 Enhancement Note: Interview preparation for this role requires a blend of showcasing design skills, strategic thinking, and a deep understanding of the product and company context. The emphasis on problem-solving, collaboration, and articulating rationale is highly transferable to operations interview scenarios.

📌 Application Steps

To apply for this Product Designer position:

• Submit your application through the provided link on Ashby.

• Portfolio Customization: Tailor your portfolio to highlight projects that demonstrate your ability to tackle complex technical problems, simplify user workflows, and work within a B2B SaaS context. Showcase your Figma proficiency and experience with design systems.

• Resume Optimization: Ensure your resume clearly outlines your 5+ years of relevant experience, focusing on achievements and responsibilities that align with the job description. Use keywords such as Product Design, UX/UI, Figma, Interaction Design, and B2B Software.

• Prepare Your Narrative: Practice articulating your design process, reasoning, and impact for each project in your portfolio. Be ready to discuss your contributions clearly and confidently, especially when presenting to leadership.

• Research Lumana: Understand Lumana's product, target market, and mission. Consider how your design skills can directly contribute to their success in AI video security.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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