Product Designer

📍 Job Overview

Job Title: Product Designer

Company: Easygenerator

Location: Dubai, Dubai, United Arab Emirates

Job Type: FULL_TIME

Category: Product Design / UX/UI

Date Posted: 2026-08-10

Experience Level: Mid-Level (3-5 years)

Remote Status: Hybrid (Based in Dubai)

🚀 Role Summary

• Drive end-to-end product design for designated areas, encompassing discovery, user flows, interface creation, and initial copy development.

• Operate as an integral part of a Product Manager and Tech Lead trio, influencing scope and sequencing decisions from inception.

• Conduct independent user interviews and usability tests, leveraging product analytics to inform design strategies and measure impact.

• Adhere to and contribute to a robust design system, documenting any necessary deviations to maintain consistency and efficiency.

• Utilize AI-assisted code for shipping small UI and copy adjustments within defined guardrails, involving developers for complex implementations.

• Actively participate in weekly design critiques, proposing innovative solutions and driving product evolution.

📝 Enhancement Note: This role requires a proactive and collaborative Product Designer who can operate autonomously within a product trio. The emphasis on AI-assisted code and independent user research indicates a forward-thinking environment where designers are empowered to own significant aspects of the product development lifecycle. The requirement to be based in Dubai and work a hybrid schedule suggests a need for strong local collaboration and integration with the in-office team.

📈 Primary Responsibilities

• Own the complete product design lifecycle for assigned features, from initial ideation and user research through to final implementation and iteration.

• Collaborate closely with Product Managers and Tech Leads to define product strategy, scope, and technical feasibility, ensuring design alignment with business objectives.

• Conduct user research, including interviews and usability testing, to gather insights and validate design decisions, directly impacting product direction.

• Leverage product analytics and user feedback to identify areas for improvement and optimize user experience within the Easygenerator platform.

• Contribute to and maintain the company's design system, ensuring consistency, scalability, and efficiency across all product interfaces.

• Develop high-fidelity mockups, prototypes, and user flows to effectively communicate design concepts and solutions to cross-functional teams.

• Write first-draft UI copy, ensuring clarity, conciseness, and brand voice consistency, avoiding placeholder text.

• Ship UI and copy improvements using AI-assisted code, within established guidelines, and collaborate with engineers for more complex code implementations.

• Participate actively in design critique sessions, providing constructive feedback and incorporating feedback to elevate design quality.

• Propose novel features and design enhancements that align with the company's AI-first strategy and product roadmap.

📝 Enhancement Note: The responsibilities highlight a deep engagement with the product development process, extending beyond traditional UI/UX design to include strategic input, user research ownership, and even AI-assisted front-end code deployment. This indicates a role with significant autonomy and a direct impact on product outcomes, particularly within an AI-centric EdTech environment.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating equivalent knowledge and practical application of design principles and methodologies is essential.

Experience: 3-5 years of dedicated product design experience, with a significant portion focused on B2B SaaS products.

Required Skills:

• Proven experience in end-to-end product design, covering discovery, user flows, interface design, and initial copy.

• Demonstrated ability to work effectively within a Product Manager and Tech Lead trio, influencing strategic decisions.

• Hands-on experience conducting user interviews and usability testing to gather actionable insights.

• Proficiency in utilizing product analytics tools to inform design decisions and measure impact.

• Experience designing with and contributing to established design systems.

• Strong understanding of UI/UX principles and best practices for B2B SaaS applications.

• Ability to write clear, concise, and effective first-draft UI copy.

• Practical, hands-on experience with AI tools for design and/or prototyping; ability to demonstrate self-taught skills in recent AI applications.

• Full professional proficiency in English, both written and verbal, for effective communication with global teams.

• Must be based in Dubai, United Arab Emirates. Preferred Skills:

• Hands-on experience with AI coding tools like Claude Code or equivalent agentic coding tools.

• Foundational understanding of Large Language Models (LLMs) and core AI concepts, including their limitations.

• Background in the e-learning (EdTech) sector or enterprise software development.

• Familiarity with HTML and CSS to review AI-generated code effectively.

📝 Enhancement Note: The emphasis on practical, hands-on AI experience, including self-taught recent applications, is a critical differentiator. This suggests that Easygenerator is looking for designers who are not just aware of AI but actively integrating it into their workflow. The preference for EdTech or enterprise software backgrounds indicates a desire for domain-specific knowledge that can accelerate impact within their market.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of one complex tool (e.g., editor, builder, admin surface, dashboard) that you designed and managed through its lifecycle, demonstrating depth of experience over breadth.

• Include a clear case study detailing a specific metric that your design successfully moved, with a thorough explanation of the data sources and methodology used to track this impact.

• Present examples of UI and copy work where you authored the initial text rather than using placeholders, illustrating your copywriting skills.

• Demonstrate practical application of AI tools within your design process, such as AI-assisted prototyping, design generation, or code assistance.

• Provide examples of how you have contributed to or utilized design systems to ensure consistency and efficiency in your projects. Process Documentation:

• Detail your approach to user research, including methodologies for conducting interviews and usability tests, and how you translate findings into design actions.

• Explain your workflow for collaborating with Product Managers and Tech Leads, from initial scope definition to final product shipping.

• Illustrate your process for iterating on designs based on user feedback, product analytics, and design critique.

• Describe how you integrate AI tools into your design workflow to enhance efficiency and innovation.

📝 Enhancement Note: The portfolio requirements are highly specific, emphasizing tangible impact through metrics and demonstrated ownership of complex projects. The explicit need for AI tool integration and original copywriting within the portfolio underscores Easygenerator's focus on innovation and efficiency. Candidates should prepare to articulate their design process, particularly how they leverage data and AI to achieve measurable results.

💵 Compensation & Benefits

Salary Range:

Given the role's mid-level experience requirement (3-5 years), location in Dubai, and the specialized nature of AI tool proficiency, a competitive annual salary range is estimated to be between AED 180,000 - AED 280,000. This estimate is based on industry benchmarks for Product Designers in major UAE tech hubs, considering the demand for B2B SaaS and AI skills.

Benefits:

• Hybrid and flexible work arrangement, offering a balance between in-office collaboration and remote work.

• Hands-on experience with cutting-edge AI tools and technologies, fostering future-proof skill development.

• Professional development opportunities, including exposure to industry-leading experts and continuous learning initiatives.

• Opportunity to work on an award-winning EdTech product used by global organizations.

• Collaborative and innovative work environment within a fast-growing scale-up.

• Real ownership of product areas, working in a trio with PM and Tech Lead.

• Weekly design critique sessions for continuous improvement and skill enhancement. Working Hours:

A standard full-time workweek is expected, likely around 40 hours. The "flexible" aspect of the work arrangement suggests some degree of autonomy in daily scheduling, within the operational needs of a hybrid team and global collaboration.

📝 Enhancement Note: The estimated salary range for a Product Designer in Dubai with 3-5 years of experience and specialized AI skills is provided, considering local market rates and the demand for these competencies. The benefits package emphasizes career growth, hands-on AI experience, and work-life balance through hybrid and flexible arrangements, aligning with current industry expectations for tech roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: EdTech (Education Technology) and SaaS (Software as a Service), with a strong focus on AI-first product development.

Company Size: Easygenerator is a fast-growing scale-up, indicating a dynamic environment with opportunities for significant individual impact and rapid career progression.

Founded: Easygenerator was founded with a mission to revolutionize learning, aiming to simplify knowledge sharing through its authoring tool. This founding principle likely translates into a culture that values innovation, efficiency, and impactful solutions.

Team Structure:

• The Product Design team operates in a collaborative "trio" structure, consisting of a Product Manager, Tech Lead, and Product Designer, ensuring integrated decision-making.

• Designers are expected to work independently on their product areas but are part of a larger multidisciplinary design team that engages in weekly critiques.

• Cross-functional collaboration is key, with designers working closely with engineering, product management, and potentially AI/ML specialists. Methodology:

• Data-Driven Design: Emphasis on using product analytics and user research to inform design decisions and measure impact.

• AI Integration: A core strategic pillar, influencing both product features and internal workflows, including AI-assisted code generation.

• Agile Development: Likely operating within agile frameworks, promoting iterative development, flexibility, and continuous improvement.

• Design System Utilization: A commitment to a standardized design system for consistency and efficiency.

Company Website: https://www.easygenerator.com/

📝 Enhancement Note: Easygenerator's culture is characterized by its AI-first approach, scale-up dynamism, and a collaborative, yet autonomous, team structure. The "trio" model for product development and the emphasis on independent user research and AI-assisted coding highlight an environment that empowers designers and encourages innovation. The EdTech focus suggests a mission-driven organization aiming to improve learning outcomes.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Product Designer (3-5 years of experience). It offers significant ownership and responsibility for a product area, moving beyond junior tasks to strategic contribution and independent execution. The opportunity to work with AI-assisted code and advanced AI tools also places it at the forefront of emerging design practices.

Reporting Structure: The designer will report into a design leadership role (e.g., Head of Design, Design Manager) but will work day-to-day within a Product Trio (Designer, PM, Tech Lead) for their specific product area. This structure balances centralized guidance with decentralized execution.

Operations Impact: The Product Designer's impact is directly tied to the success of their product area, measured by key metrics they help move. By owning the end-to-end design and contributing to shipping code, their influence extends from user satisfaction and engagement to feature adoption and potentially revenue impact for Easygenerator's B2B SaaS offering.

Growth Opportunities:

• Specialization: Deepen expertise in AI-driven design, AI-assisted coding, and specific B2B SaaS product domains (e.g., authoring tools, learning platforms).

• Leadership: Progress into Senior Product Designer roles, potentially leading design initiatives or mentoring junior designers.

• Technical Skill Advancement: Gain advanced proficiency with AI tools, LLMs, and potentially front-end development through AI-assisted code deployment.

• Strategic Influence: Further develop strategic thinking by contributing more significantly to product roadmapping and company-wide design initiatives.

• Cross-functional Expertise: Enhance understanding of product management and technical aspects of software development through close collaboration.

📝 Enhancement Note: The growth trajectory for this role emphasizes both deepening design expertise, particularly in AI, and expanding strategic influence within a growing scale-up. The unique "trio" structure and the AI-centric approach provide distinct opportunities for skill development and career advancement beyond traditional Product Design paths.

🌐 Work Environment

Office Type: Hybrid work environment based in Dubai. This suggests a combination of focused individual work, whether from home or a co-working space, and collaborative in-office sessions.

Office Location(s): The primary work location is Dubai, United Arab Emirates. Specific office details would be provided upon engagement, but the hybrid model implies access to a company workspace or designated co-working facilities.

Workspace Context:

• Collaborative Environment: The hybrid model and emphasis on design critique foster a collaborative atmosphere, allowing for rich idea exchange and feedback.

• Tooling and Technology: Designers will have access to modern design tools and will be working with AI-powered technologies and potentially AI-assisted coding tools.

• Team Interaction: Opportunities for direct interaction with Product Managers, Tech Leads, and fellow designers within the Dubai hub, as well as potential remote collaboration with international teams.

Work Schedule: Flexible working hours are implied by the "flexible" benefit, allowing designers to manage their time effectively around core collaboration needs and personal commitments. This flexibility is crucial for supporting deep work required for design tasks.

📝 Enhancement Note: The hybrid and flexible nature of the work environment in Dubai is designed to offer the best of both worlds: focused individual work and dynamic team collaboration. This setup is particularly suited for creative roles like product design, where deep concentration and spontaneous brainstorming are both essential.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of CV and portfolio, with a specific focus on the requested lines about a product decision gone wrong.

• Portfolio Presentation & Case Study: A deep dive into your portfolio, focusing on a complex tool you shipped, with detailed explanation of metrics moved and the methodology behind them. You will be asked to present a product decision you got wrong and how you handled it.

• Design Challenge/Exercise: Potentially a small design task or a discussion around a hypothetical design problem to assess your approach to problem-solving, user research, and AI tool application.

• Trio/Team Interviews: Interviews with Product Managers, Tech Leads, and potentially other designers to assess collaboration style, technical understanding, and cultural fit.

• Final Interview: Likely with a senior leader to discuss overall fit, career aspirations, and confirm alignment with company vision.

Portfolio Review Tips:

• Highlight Impact: Clearly articulate the business and user impact of your designs, backed by quantifiable metrics and specific data sources.

• Showcase AI Proficiency: Include at least one project where you demonstrably used AI tools in your design process, explaining the tool, your approach, and the outcome.

• Demonstrate Ownership: Present case studies of complex tools you’ve owned end-to-end, detailing your decision-making process and challenges overcome.

• Original Copywriting: Ensure examples of UI copy are original and well-written, avoiding placeholder text.

• Address Failure: Be prepared to discuss a product decision you got wrong, focusing on what you learned and how you rectified it. This demonstrates self-awareness and growth.

• Conciseness and Clarity: Present your portfolio in a structured, easy-to-digest format, prioritizing clarity and impact.

Challenge Preparation:

• Understand Easygenerator's Product: Familiarize yourself with Easygenerator's authoring tool, its target audience (B2B SaaS), and its AI-first strategy.

• Practice AI Integration: Be ready to discuss how you would apply AI tools to solve specific design problems or improve workflows within an EdTech context.

• Metric-Driven Thinking: Prepare to discuss how you would define and measure success for new features or design improvements.

• Design System Application: Consider how you would approach using or contributing to a design system for a complex application.

📝 Enhancement Note: The application process heavily emphasizes practical experience, data-driven decision-making, and a proactive approach to AI integration. Candidates must be prepared to critically self-reflect on past decisions and clearly articulate their design process, particularly in relation to metrics and AI tool usage.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma (highly likely, industry standard for collaborative design), Sketch, Adobe XD (possibilities).

• User Research & Testing: Tools for conducting user interviews, usability testing (e.g., UserTesting.com, Lookback, Maze).

• Product Analytics: Tools for tracking user behavior and product performance (e.g., Amplitude, Mixpanel, Google Analytics).

• AI Tools: Hands-on experience with AI tools for design, prototyping, or code assistance (e.g., Claude Code, GitHub Copilot, Midjourney for concept ideation, custom AI tools).

• Design System Management: Tools or platforms used for managing and distributing design system components.

Analytics & Reporting:

• Proficiency in interpreting data from product analytics platforms to inform design decisions.

• Ability to use reporting tools to visualize design impact and present findings to stakeholders. CRM & Automation:

• While not primary for a Product Designer, understanding of how design integrates with CRM systems (e.g., Salesforce, HubSpot) and automation workflows can be beneficial for context.

📝 Enhancement Note: The technology stack emphasizes modern design tools, robust analytics platforms, and a significant focus on AI tools. Candidates should highlight their experience with collaborative design platforms like Figma and their practical application of AI in the design and development workflow.

👥 Team Culture & Values

Operations Values:

• Innovation & AI-First: A commitment to leveraging cutting-edge AI technology to drive product innovation and internal efficiency.

• Ownership & Autonomy: Empowering individuals to take full ownership of their product areas and make impactful decisions.

• Collaboration: Fostering a team environment where Product Managers, Tech Leads, and Designers work synergistically.

• Data-Driven Decision Making: Relying on user research and product analytics to guide design choices and measure success.

• Continuous Improvement: Encouraging ongoing learning, design critique, and iterative development to enhance product quality.

• Impact Orientation: Focusing on delivering tangible value and moving key business metrics through design.

Collaboration Style:

• Integrated Trio: Designers work closely with PMs and Tech Leads as a core decision-making unit for their product area.

• Critique-Driven: Regular participation in design critiques to provide and receive constructive feedback, fostering a culture of shared learning and improvement.

• Cross-functional Communication: Effective communication with engineering and other departments to ensure seamless product development and implementation.

• Knowledge Sharing: Encouraging the sharing of best practices, learnings from AI tools, and insights from user research across the design team.

📝 Enhancement Note: The team culture at Easygenerator appears to value proactivity, a strong sense of ownership, and a collaborative spirit, all underpinned by a commitment to AI and data-driven innovation. Designers are expected to be both independent contributors and active participants in a feedback-rich environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing AI Capabilities and User Needs: Effectively integrating advanced AI features into the product without compromising usability or creating complex user experiences.

• Rapid Iteration in a Scale-Up: Adapting quickly to evolving product priorities and market demands in a fast-paced growth environment.

• Owning Code Contributions: Effectively using AI-assisted code and knowing when to involve developers, requiring a nuanced understanding of technical constraints and capabilities.

• Global Collaboration: Working effectively with a diverse, international team across different time zones and cultural contexts.

• Measuring AI Impact: Developing robust methodologies to quantify the impact of AI-driven features and design decisions.

Learning & Development Opportunities:

• Deep Dive into AI in Design: Gaining hands-on experience with emerging AI tools and techniques that are transforming the product design landscape.

• B2B SaaS Product Mastery: Developing deep expertise in the EdTech and enterprise software domains, understanding complex user needs and workflows.

• Strategic Product Development: Contributing to product strategy and roadmap planning, influencing the direction of an award-winning product.

• Mentorship and Skill Enhancement: Learning from experienced professionals within a multidisciplinary design team and participating in regular critiques.

• Potential for Technical Skill Growth: Expanding capabilities in front-end development through AI-assisted coding and code review.

📝 Enhancement Note: The challenges presented are intrinsically linked to Easygenerator's AI-first strategy and its position as a scale-up. These challenges also represent significant growth opportunities for designers looking to stay at the cutting edge of their profession, particularly in areas like AI-driven design and product strategy.

💡 Interview Preparation

Strategy Questions:

• "Describe a complex tool you designed end-to-end. What was your process, what were the key challenges, and how did you measure its success?" (Focus on depth, process, and metrics.)

• "Tell us about a product decision you got wrong. What was it, what was the outcome, and what did you learn from it?" (Prepare a specific, honest example and focus on learning and remediation.)

• "How would you leverage AI tools to improve the user onboarding experience for Easygenerator?" (Demonstrate practical application of AI to a specific UX problem.)

• "Imagine you need to design a new feature that requires integrating an LLM. What are the key considerations and potential pitfalls you'd anticipate?" (Showcase understanding of AI limitations and user-centric design principles.) Company & Culture Questions:

• "What attracts you to Easygenerator's mission and AI-first approach?" (Research the company's mission, values, and recent AI initiatives.)

• "How do you approach collaboration within a Product Trio (PM, Tech Lead, Designer)?" (Highlight your experience with cross-functional teamwork and shared ownership.)

• "Describe your experience with design critiques. How do you give and receive feedback effectively?" (Emphasize openness to feedback and constructive criticism.)

• "What are your thoughts on design systems and how they contribute to efficient product development?" (Show your appreciation for consistency and scalability.) Portfolio Presentation Strategy:

• Structure for Impact: Organize your portfolio around key projects that demonstrate end-to-end ownership, complex problem-solving, and measurable results. Use a clear narrative for each case study.

• Quantify Everything: For each project, highlight specific metrics you moved and explain the data and methodology. If exact numbers are confidential, describe the type of metrics and how you tracked them.

• Show, Don't Just Tell, AI: Dedicate a section or specific project to showcase your hands-on AI tool usage. Explain the tools, your approach, and the tangible benefits (e.g., faster iteration, novel solutions).

• Highlight Copywriting: Ensure examples of UI copy are original and well-articulated, demonstrating your ability to write effective first-draft text.

• Prepare for the "Mistake" Question: Have a concise, insightful story ready about a design decision that didn't pan out as expected, focusing on lessons learned and actions taken.

• Engage and Discuss: Be ready to go beyond just presenting. Engage with interviewers, ask clarifying questions, and be open to discussing alternative approaches.

📝 Enhancement Note: Interview preparation should focus on demonstrating a blend of core design skills, practical AI application, data-driven thinking, and self-awareness. The emphasis on owning mistakes and the specific structure of portfolio presentations are critical for success.

📌 Application Steps

To apply for this Product Designer position:

• Submit your CV and portfolio, ensuring both are in English.

• Crucially, include a few lines in your application detailing one product decision you got wrong and what you did about it. This section is read first and is a key part of your initial screening.

• Tailor your portfolio: Highlight projects that showcase end-to-end ownership of complex B2B SaaS tools, demonstrable metric impact, and practical AI tool integration. Prepare to discuss your design process and how you've used data.

• Prepare for the "Mistake" discussion: Be ready to elaborate on your written response about a past product decision error, focusing on lessons learned and remediation.

• Research Easygenerator: Understand their AI-first strategy, their product's value proposition in the EdTech market, and their company culture. Prepare to articulate why you are a good fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.