Middle Web Designer

📍 Job Overview

Job Title: Middle Web Designer

Company: INFUSE

Location: Moldova

Job Type: Full-time (Assumed based on standard industry practice for this role type)

Category: Creative & Design (Web Design, Digital Design)

Date Posted: 2026-06-22

Experience Level: Mid-Level (2-4 years)

Remote Status: On-site

🚀 Role Summary

• Design and develop high-impact web and marketing visuals to clearly communicate INFUSE's value proposition and drive conversions.

• Translate creative briefs into polished, implementation-ready designs for real campaigns and business objectives, focusing on user needs and business goals.

• Create and iterate on web and landing-page designs, including key UI elements, ensuring alignment with strategic objectives.

• Deliver complete design packages for smooth developer handoff, including responsive variants, reusable components, clear specifications, and necessary assets.

📝 Enhancement Note: The role is explicitly for a "Middle Web Designer," indicating a need for a professional with a solid foundation in web and digital design principles, capable of independent work with moderate guidance. The focus on "implementation-ready" designs and "developer handoff" strongly suggests a practical, production-oriented role rather than purely conceptual or UX-focused work. The emphasis on "marketing visuals" and "real campaigns" points towards a GTM (Go-To-Market) support function within the operations of the marketing and sales teams.

📈 Primary Responsibilities

• Craft and refine web and landing-page designs, incorporating essential UI elements, to meet defined business objectives and user experience requirements.

• Produce comprehensive design files ready for implementation, including responsive layouts, reusable components, precise specifications, and all required assets for efficient developer handoff.

• Develop a range of marketing design collateral, such as presentations, pitch decks, digital banners, and PDF marketing materials, to support various campaign initiatives.

• Systematically translate creative briefs into effective design solutions by defining structure, layout, typography, and visual elements.

• Actively participate in design reviews, incorporate constructive feedback to enhance designs, and consistently uphold a high standard of quality and meticulous attention to detail.

• Proactively stay informed about current industry trends, competitor design strategies, and evolving best practices to continually elevate the quality and impact of designs.

• Efficiently manage personal workload, prioritize tasks, and consistently meet all project deadlines to ensure timely delivery of design assets.

📝 Enhancement Note: The responsibilities are heavily weighted towards execution and delivery. The mention of "implementation-ready design files," "smooth developer handoff," and "marketing design assets" clearly positions this role as critical for the operational execution of marketing and sales initiatives. The requirement to "translate briefs into clear design solutions" and "participate in reviews, iterate on feedback" highlights the collaborative and iterative nature expected in a design operations context.

🎓 Skills & Qualifications

Education: A Bachelor's degree in Graphic Design, Web Design, Digital Media, or a related field is typically preferred, though equivalent practical experience and a strong portfolio can often substitute for formal education in design roles.

Experience: 2–4 years of professional experience focused on web design and digital design, with a proven track record of creating effective visual assets for online platforms and marketing campaigns.

Required Skills:

• Demonstrated proficiency in Figma for creating and iterating on web and UI designs.

• Strong command of Adobe Illustrator, Adobe Photoshop, and Adobe XD for graphic creation and design prototyping.

• Solid understanding of layout principles, typography, composition, and visual hierarchy to create aesthetically pleasing and functional designs.

• Experience in designing for web and landing pages, with an understanding of user interface (UI) elements and user experience (UX) considerations.

• Ability to create various marketing design assets, including presentations, digital banners, and PDF materials.

• Proficiency in English, equivalent to at least a B1 level, enabling effective communication.

• Fluency in either Ukrainian or Russian language, facilitating team collaboration and understanding of local market nuances.

• A mindset of an inventive and original thinker, capable of generating fresh design concepts.

• Demonstrated ability to be a self-starter with a strong work ethic and the capacity to work independently. Preferred Skills:

• Experience with responsive design principles and frameworks.

• Familiarity with basic HTML/CSS to understand implementation constraints.

• Experience in A/B testing design elements for optimization.

• Knowledge of current web design trends and best practices.

• Experience working within a fast-paced GTM or marketing operations team.

📝 Enhancement Note: The specified experience level (2-4 years) and the explicit mention of core design tools (Figma, Adobe Suite) are standard for a mid-level designer. The language requirements (English B1+, Ukrainian/Russian fluency) are critical for team integration and project execution within the specified region. The emphasis on "inventive, original thinker" and "self-starter" points to an expectation of proactive contribution and problem-solving, common in operations roles that support dynamic business functions.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a minimum of 2–4 years of professional design work.

• Specific sections dedicated to well-documented web and landing page design projects, highlighting the design process from brief to final asset.

• A clear demonstration of marketing asset creation, including examples of presentations/pitch decks, digital banners, and PDF marketing materials, with context on their intended use and impact.

• Evidence of strong foundational design skills, including layout, typography, composition, and visual hierarchy, presented through project examples.

• Examples of implementation-ready design files, demonstrating clear specifications, asset organization, and consideration for developer handoff. Process Documentation:

• Showcase projects where you translated creative briefs into structured design solutions, detailing your approach to understanding requirements and developing concepts.

• Include examples of how you iterated on feedback from reviews, demonstrating adaptability and a commitment to refining designs based on stakeholder input.

• Present case studies that highlight your ability to manage time effectively and meet deadlines for design deliverables.

• Provide examples of how you've stayed updated on industry trends and applied them to improve design quality or effectiveness.

📝 Enhancement Note: The portfolio is paramount for this role, acting as the primary evidence of the candidate's capabilities. The requirements emphasize not just the final output but also the process—from brief interpretation to iterative feedback and final delivery. This aligns with operations principles where documented processes and demonstrated execution are key. Highlighting "implementation-ready" files and "developer handoff" is critical, indicating a need for designs that are production-ready and can be easily integrated into marketing campaigns.

💵 Compensation & Benefits

Salary Range: While not explicitly stated, for a Middle Web Designer with 2-4 years of experience in Moldova, a competitive annual salary range would typically fall between €16,000 and €24,000 gross. This estimate is based on regional salary benchmarks for design professionals, considering the specified working hours and the employer's location in Moldova. Factors such as the specific complexity of projects, the candidate's portfolio strength, and the company's compensation philosophy can influence the final offer.

Benefits:

• Paid Time Off: Standard provision for rest and personal time.

• Interesting Creative Projects: Opportunity to work on engaging and modern design challenges using up-to-date tools.

• Supportive, Collaborative Creative Teams: Access to a team environment that fosters mutual support and shared creative endeavors.

• Reduced Fridays During Summer: A perk offering shorter workdays or early finishes during the summer months.

• Birthday Day Off: An additional day off to celebrate personal milestones.

Working Hours: 12:00–21:00 EEST (Eastern European Summer Time). This translates to a standard 8-hour workday with a 1-hour break, totaling 40 hours per week, with a specific afternoon/evening shift alignment.

📝 Enhancement Note: The salary estimate is derived from publicly available data for similar roles in Moldova, adjusted for the mid-level experience indicated. The benefits listed are direct inclusions from the job description, with an emphasis on aspects that appeal to creative professionals. The specific working hours (12:00-21:00 EEST) are a key operational detail, suggesting a need for alignment with teams in different time zones or specific customer support/engagement periods.

🎯 Team & Company Context

🏢 Company Culture

Industry: INFUSE operates within the technology and marketing services sector, likely focusing on providing digital solutions, marketing support, or creative services to clients. The company's emphasis on "high-impact web and marketing visuals" and "real campaigns and business goals" suggests a client-facing or product-marketing oriented environment.

Company Size: While not explicitly stated, the structured hiring process and the mention of "creative teams" suggest a company that is established enough to have dedicated departments and recruitment professionals. It is likely a small to medium-sized enterprise (SME) or a larger agency/consultancy.

Founded: The founding date is not provided, but the company's modern approach to hiring (acknowledging human assessment over purely automated processes) and its use of digital tools indicate a contemporary business operation.

Team Structure:

• The role is part of a "creative team" and likely collaborates closely with marketing, sales, and potentially product development teams.

• The designer will report to a design lead, creative director, or marketing manager, depending on the internal structure.

• Cross-functional collaboration is expected, particularly with marketing strategists, copywriters, and web developers to ensure design outputs meet campaign objectives and are technically feasible. Methodology:

• Designs are driven by business objectives and user needs, implying a data-informed or user-centric approach to creative development.

• Iterative feedback loops are a core part of the process, ensuring designs are refined