Media & Graphics Design Manager

📍 Job Overview

Job Title: Media & Graphics Design Manager

Company: Accenture

Location: Mumbai, India

Job Type: Full-time

Category: Marketing Operations / Creative Services

Date Posted: 2026-09-11

Experience Level: 13-18 years

Remote Status: On-site

🚀 Role Summary

• Lead the creation and execution of high-quality digital creative assets for ELC (likely internal client or brand) across eCommerce, CRM, Social Media, Paid Media, and Brand.com channels.

• Leverage advanced design skills and AI-enabled creative capabilities to translate briefs into premium, brand-compliant creative solutions with minimal supervision.

• Drive innovation by integrating Generative AI tools into the creative development and production workflow, enhancing speed and scalability.

• Ensure exceptional quality and brand consistency across all digital marketing advertisements and promotional materials.

📝 Enhancement Note: This role is situated within Accenture's broader operational services, likely supporting a specific client or internal marketing function. The emphasis on "ELC" suggests a dedicated client engagement or a specific business unit within Accenture. The "Marketing Operations - Content Creation" skill tag indicates a strong focus on the practical application of design within marketing campaigns, rather than purely conceptual art. The extensive experience requirement (13-18 years) points to a senior leadership or management position within the creative function.

📈 Primary Responsibilities

• Creative Design & Execution:

  • Develop compelling digital creatives, campaign adaptations, key visuals, banners, CRM assets, social media graphics, and eCommerce product visuals.
  • Translate client briefs and marketing objectives into strong visual concepts and effective design solutions.
  • Apply expert understanding of typography, layout, color theory, imagery, and composition to produce visually appealing assets.
  • Adapt creative work across multiple formats, channels, brands, and markets while rigorously maintaining brand consistency and guidelines.
  • Independently manage complex creative assignments from initial brief through to final delivery, ensuring all project milestones are met.

• AI & Innovation:

  • Utilize Generative AI tools (e.g., Adobe Firefly, Photoshop Generative Fill, Runway, Midjourney) to enhance creative development, explore new concepts, and accelerate production.
  • Craft effective prompts for backgrounds, environments, image extensions, and broader creative explorations to push design boundaries.
  • Critically evaluate AI-generated outputs for quality, accuracy, product integrity, and strict adherence to brand compliance standards.
  • Proactively identify and implement opportunities to leverage AI, automation, and templating to improve creative production speed, efficiency, and scalability.

• eCommerce & Digital Production:

  • Develop and optimize product content specifically for eCommerce platforms and Brand.com websites, ensuring clarity and appeal.
  • Understand and adhere to digital and marketplace requirements across various platforms such as Amazon, Shopee, Lazada, and Flipkart.
  • Ensure accurate product representation and meticulous adherence to all technical specifications for digital assets.

• Quality & Collaboration:

  • Conduct thorough Quality Assurance (QA) checks on all creative deliverables to ensure they meet ELC brand standards and technical specifications.

  • Collaborate closely with Creative Leads, Team Leads, Project Managers, and designers across different markets to ensure cohesive campaign execution.

  • Provide constructive creative input and mentorship to junior designers through knowledge sharing, feedback sessions, and best practice guidance.

  • Proactively identify and resolve creative and production challenges to ensure seamless project flow and timely delivery.

📝 Enhancement Note: The responsibilities highlight a blend of hands-on design execution and strategic oversight. The explicit mention of specific AI tools and platforms like Amazon, Shopee, Lazada, and Flipkart indicates a practical, results-oriented approach to digital content creation for global e-commerce environments. The emphasis on managing complex assignments independently and mentoring junior designers underscores the managerial aspect of this role.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Graphic Design, Fine Arts, Marketing, Communications, or a related field, or equivalent practical experience. Experience:

• 13 to 18 years of progressive experience in graphic design, with a significant focus on digital creative asset development for marketing campaigns.

• Proven track record of managing creative projects from concept to completion, with a portfolio showcasing successful campaign executions. Required Skills:

• Advanced Adobe Creative Cloud Proficiency: Expertise in Photoshop, Illustrator, and InDesign is non-negotiable for asset creation and manipulation.

• Figma Expertise: Strong knowledge and practical application of Figma for digital design workflows, prototyping, and collaborative design processes.

• Generative AI Tools Experience: Hands-on experience with Generative AI tools (e.g., Adobe Firefly, Photoshop Generative Fill, Runway, Midjourney) for creative enhancement and exploration.

• Core Design Principles: Mastery of visual design, typography, layout, color theory, composition, and advanced image editing techniques.

• Digital Channel Understanding: Solid comprehension of creative format requirements and best practices for eCommerce, social media, CRM, and paid digital advertising.

• Attention to Detail: Exceptional ability to maintain accuracy and consistency across numerous assets and projects.

• Communication & Collaboration: Excellent verbal and written communication skills, with a proven ability to collaborate effectively with cross-functional teams and stakeholders.

Preferred Skills:

• Experience in managing design teams or leading creative projects.

• Familiarity with project management tools and methodologies relevant to creative production.

• Understanding of UX/UI principles as they apply to digital marketing assets.

• Experience working within a large professional services or consulting firm environment.

📝 Enhancement Note: The "Any Graduation" requirement combined with the 13-18 years of experience suggests that practical experience and a strong portfolio are valued equally, if not more, than a specific degree. The emphasis on both Adobe Creative Cloud and Figma indicates a need for versatile design tool proficiency. The explicit requirement for Generative AI experience positions this role at the forefront of modern creative technology adoption.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Comprehensive Case Studies: Showcase 3-5 distinct projects that demonstrate your ability to translate creative briefs into impactful digital assets across various channels (e.g., eCommerce, social media campaigns, CRM emails).

• Process Optimization Examples: Include examples where you identified inefficiencies in the creative production process and implemented solutions (e.g., through AI adoption, templating, workflow improvements) that led to measurable time or cost savings.

• System Integration Visuals: If applicable, provide examples of how your designs have integrated with specific digital platforms or systems (e.g., eCommerce product pages, social media ad managers) ensuring technical compliance.

• ROI Demonstration: For at least one project, articulate the business impact of your creative work, ideally linking it to key performance indicators such as conversion rates, engagement metrics, or brand awareness uplift.

Process Documentation:

• Workflow Design & Optimization: Be prepared to discuss your methodologies for designing and optimizing creative production workflows, including how you incorporate feedback loops and quality control checkpoints.

• Implementation & Automation: Detail your experience in implementing new creative processes or tools, particularly how you've integrated AI or automation to streamline asset creation and adaptation.

• Measurement & Analysis: Demonstrate your approach to measuring the effectiveness of creative assets, including the metrics you track and how you use data to inform future design decisions.

📝 Enhancement Note: For a role at this seniority, a portfolio is crucial. It should not only showcase visual talent but also strategic thinking, process improvement capabilities, and an understanding of business impact. The emphasis on AI integration and e-commerce platform specifics suggests these should be prominent themes in the portfolio.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for a Media & Graphics Design Manager with 13-18 years of experience in Mumbai, India, the estimated annual salary range is ₹25,00,000 to ₹45,00,000 (approximately $30,000 - $54,000 USD, subject to exchange rate fluctuations). This estimate considers the seniority of the role, the specialized skills required (including AI expertise), and the cost of living in Mumbai. Benefits:

• Comprehensive health insurance coverage (medical, dental, vision).

• Retirement savings plan/provident fund contributions.

• Paid time off, including vacation, sick leave, and public holidays.

• Professional development opportunities, including training, workshops, and potential certifications in design and AI tools.

• Access to Accenture's global learning platforms and resources.

• Opportunities for performance-based bonuses and incentives.

• Employee assistance programs for well-being and support.

• Potential for international project involvement or exposure. Working Hours:

• Standard working hours are typically 40 hours per week, Monday to Friday. However, flexibility may be required to meet project deadlines and client needs, potentially involving occasional extended hours or weekend work.

📝 Enhancement Note: Salary estimates for India can vary significantly by company and specific location within a city. This range is a general benchmark for a senior role at a multinational corporation like Accenture. The benefits package is expected to be competitive, aligning with typical offerings for management-level positions in the Indian market.

🎯 Team & Company Context

🏢 Company Culture

Industry: Professional Services / Technology Consulting

Company Size: 791,000+ employees globally. Accenture is a massive, publicly traded corporation with a significant presence across numerous industries.

Founded: 1989 (as Andersen Consulting, spun off from Arthur Andersen). Accenture has a long history of innovation and adaptation in the technology and business services sector.

Team Structure:

• This role likely sits within Accenture Song, the company's dedicated creative, marketing, and design arm, or a similar client-facing marketing operations team.

• The team is expected to be a mix of creative professionals, project managers, and potentially specialists in digital marketing and e-commerce.

• Reporting structure will likely involve a direct report to a Creative Director, Head of Design, or a senior Marketing Operations Lead, with the manager overseeing junior designers and potentially external vendors.

• Cross-functional collaboration is a cornerstone of Accenture's model, meaning this role will frequently interact with strategy consultants, technology implementation teams, and client stakeholders. Methodology:

• Data-Driven Creativity: Accenture emphasizes using data analytics and insights to inform creative strategies and measure campaign effectiveness.

• Agile & Iterative Processes: Many teams within Accenture adopt agile methodologies for project management, allowing for flexibility, rapid iteration, and continuous improvement in creative output.

• Innovation & Future-Forward Thinking: A strong focus on adopting new technologies, such as AI, and exploring innovative solutions to client challenges is embedded in the culture.

Company Website: www.accenture.com

📝 Enhancement Note: Accenture's culture is known for its professional rigor, global outlook, and emphasis on client success. For creative roles, there's a growing focus on digital transformation and leveraging technology to drive innovative solutions. The sheer scale of Accenture means opportunities for diverse project experiences and career paths.

📈 Career & Growth Analysis

Operations Career Level: This is a senior-level management position within the creative and marketing operations domain. It requires a blend of advanced technical design skills, leadership capabilities, and strategic thinking. The role is responsible for significant creative output and likely has oversight of junior team members and project execution.

Reporting Structure: The Media & Graphics Design Manager will typically report to a higher-level Creative Director, Marketing Operations Lead, or a Client Account Lead, depending on the specific team structure and client engagement. They will likely manage a team of graphic designers and potentially collaborate with copywriters, strategists, and project managers.

Operations Impact: This role directly impacts client success by creating compelling visual assets that drive engagement, conversions, and brand perception across critical digital channels. Effective creative execution is fundamental to the success of marketing campaigns, e-commerce performance, and overall brand building efforts for Accenture's clients.

Growth Opportunities:

• Leadership Advancement: Potential to move into roles like Creative Director, Head of Design, or a broader Marketing Operations leadership position, managing larger teams and more strategic initiatives.

• Specialization: Deepen expertise in specific areas like AI-driven creative production, advanced e-commerce design, or cross-channel campaign strategy.

• Client Relationship Management: Develop skills in client interaction, presentation, and strategic advisory within the creative domain.

• Global Exposure: Opportunities to work on international projects or collaborate with global teams, broadening perspective and experience.

• Continuous Learning: Access to Accenture's extensive training programs for skill development in emerging technologies, design trends, and leadership.

📝 Enhancement Note: The extensive experience requirement and the "Manager" title strongly indicate a leadership track. Growth will likely involve expanding team management responsibilities, taking on more complex and strategic client accounts, and potentially specializing in cutting-edge creative technologies.

🌐 Work Environment

Office Type: The role is designated as "On-site" in Mumbai, India, indicating a traditional office-based work environment. Accenture typically offers modern, well-equipped office spaces designed for collaboration and productivity.

Office Location(s): Specific office locations in Mumbai will be provided upon application or during the interview process. Accenture has multiple large campuses and office buildings in major Indian metropolitan areas.

Workspace Context:

• Collaborative Spaces: Offices are likely to feature a mix of open-plan work areas, private offices, meeting rooms, and informal collaboration zones to foster teamwork.

• Technology & Tools: Access to high-performance workstations, advanced design software, reliable internet connectivity, and modern communication tools will be standard.

• Team Interaction: Regular opportunities for face-to-face interaction with design teams, project managers, and other Accenture professionals to facilitate seamless project execution and knowledge sharing.

Work Schedule: While the standard is a 5-day work week, the dynamic nature of client projects and marketing campaigns may necessitate flexibility. This could include occasional extended hours or weekend work to meet critical deadlines, especially during major campaign launches or product releases.

📝 Enhancement Note: As an on-site role, the emphasis will be on in-person collaboration and leveraging the resources available within Accenture's physical office spaces in Mumbai. The environment is expected to be professional and geared towards supporting complex project delivery.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or recruitment team will review your application and resume for basic qualifications and experience.

• Technical Assessment/Portfolio Review: Expect a deep dive into your portfolio. This may involve a presentation where you walk through key projects, explaining your design process, problem-solving approach, and the impact of your work. Be prepared to discuss your experience with specific tools (Adobe CC, Figma, AI) and platforms.

• Skills-Based Interview: An interview with a hiring manager or senior creative lead focusing on your design philosophy, technical skills, experience with AI tools, and ability to manage complex projects. Behavioral questions assessing your collaboration, problem-solving, and leadership capabilities will also be included.

• Case Study/Design Challenge: You might be given a hypothetical brief to assess your creative thinking, problem-solving skills under pressure, and ability to apply design principles and AI tools within a defined timeframe.

• Final Round: Potentially an interview with a senior leader or client stakeholder to assess cultural fit, strategic alignment, and overall suitability for the role and Accenture's client engagements.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase your skills in digital asset creation for eCommerce, CRM, and social media. Highlight your AI integration examples prominently.

• Quantify Impact: For each project, clearly state the objectives, your role, the solutions you implemented, and the measurable results (e.g., increased conversion rates, engagement improvements). Use data where possible.

• Showcase Process: Explain your creative process, including how you interpret briefs, conduct research, develop concepts, use AI tools, and iterate based on feedback.

• Highlight AI Proficiency: Dedicate a section or specific projects to demonstrate your practical application of Generative AI tools, explaining the benefits and challenges encountered.

• Tailor to Accenture: Research Accenture Song's work and client portfolio to understand their aesthetic and strategic approach, and subtly tailor your presentation to align with their known capabilities.

Challenge Preparation:

• Understand the Brief: Carefully read and deconstruct any design challenge. Identify the core objective, target audience, and any constraints.

• Think Aloud: If it's a live challenge, articulate your thought process clearly. Explain your assumptions, design choices, and how you're leveraging your skills and tools (including AI).

• Prioritize & Scope: For time-bound challenges, focus on delivering a strong, well-reasoned concept rather than an overly polished, time-consuming final product.

• Brand Consistency: Always consider brand guidelines and ensure your proposed solutions align with them, especially if a specific client context is implied.

📝 Enhancement Note: The interview process at a firm like Accenture is typically rigorous and structured. A strong portfolio that demonstrates not just creative talent but also an understanding of business objectives and modern tools like AI is essential. Be prepared for both technical and behavioral assessments.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Cloud: Expert proficiency required in Photoshop (for image manipulation, compositing, generative fill), Illustrator (for vector graphics, logos, icons), and InDesign (for layout, multi-page documents, and asset adaptation).

• Figma: Advanced knowledge for UI/UX design, prototyping, collaborative design workflows, and creating design systems.

• Generative AI Platforms: Hands-on experience with tools like Adobe Firefly, Photoshop Generative Fill, RunwayML, Midjourney, Stable Diffusion, or similar for image generation, enhancement, and creative exploration.

Analytics & Reporting:

• Familiarity with digital analytics platforms (e.g., Google Analytics, Adobe Analytics) to understand asset performance and inform design decisions.

• Experience with A/B testing concepts related to creative assets. CRM & Automation:

• Understanding of how creative assets are used within CRM systems (e.g., email marketing platforms like Salesforce Marketing Cloud, Adobe Campaign) and digital advertising platforms.

• Awareness of marketing automation principles and how static/dynamic creative elements play a role.

• Experience with digital asset management (DAM) systems for organizing and distributing creative files.

📝 Enhancement Note: This role demands proficiency in industry-standard design software and a strong, practical understanding of emerging AI tools. The ability to work within various digital marketing ecosystems (e-commerce platforms, CRM, social media ad managers) is also key.

👥 Team Culture & Values

Operations Values:

• Client Success Driven: A primary focus on delivering exceptional value and measurable results for clients through creative excellence and strategic insight.

• Innovation & Adaptability: Embracing new technologies (like AI), methodologies, and creative approaches to stay ahead of industry trends and solve complex problems.

• Collaboration & Teamwork: Fostering a supportive environment where diverse perspectives are valued, and cross-functional teams work seamlessly to achieve common goals.

• Data-Informed Decision Making: Utilizing data analytics to guide creative strategy, optimize asset performance, and demonstrate the ROI of design initiatives.

• Continuous Improvement: A commitment to ongoing learning, skill development, and refining processes to enhance efficiency and effectiveness.

Collaboration Style:

• Cross-Functional Integration: Actively partnering with marketing strategists, content creators, project managers, and client teams to ensure creative assets are aligned with overall campaign objectives.

• Constructive Feedback Culture: Encouraging open and honest feedback among team members to elevate the quality of work and foster professional growth.

• Knowledge Sharing: Proactively sharing insights, best practices, and learnings related to design, AI tools, and digital marketing trends within the team and across the organization.

📝 Enhancement Note: Accenture's core values emphasize professionalism, innovation, and client focus. For this creative role, expect a culture that balances artistic expression with business objectives and technological advancement.

⚡ Challenges & Growth Opportunities

Challenges:

• Rapidly Evolving AI Landscape: Keeping pace with the fast-changing capabilities and ethical considerations of Generative AI tools, and effectively integrating them into workflows.

• Balancing Brand Consistency with Innovation: Ensuring that cutting-edge creative approaches and AI-generated content remain strictly compliant with diverse brand guidelines.

• Managing Diverse Stakeholder Needs: Navigating varying expectations and feedback from multiple internal and external stakeholders across different projects and markets.

• Scalability of Creative Production: Developing efficient processes to produce a high volume of high-quality creative assets across numerous platforms and formats.

Learning & Development Opportunities:

• Advanced AI & Design Training: Access to specialized courses and workshops on the latest AI creative tools, advanced design techniques, and emerging digital marketing trends.

• Industry Conferences & Certifications: Opportunities to attend leading design and marketing conferences and pursue relevant certifications.

• Mentorship Programs: Participation in formal or informal mentorship programs to gain guidance from senior leaders within Accenture's creative and operations divisions.

• Leadership Development: Structured programs designed to enhance leadership, project management, and client advisory skills for career progression.

📝 Enhancement Note: The primary challenges revolve around integrating new technologies like AI responsibly and effectively, while the growth opportunities are substantial, given Accenture's commitment to employee development and its vast global network.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to translate a complex marketing brief into a compelling visual concept. What was your process, and what was the outcome?" (Focus on your creative process, problem-solving, and ability to interpret objectives).

• "How have you integrated Generative AI tools into your design workflow? What were the benefits, and what challenges did you face?" (Be ready to discuss specific tools, prompt engineering, quality control, and scalability).

• "Explain your approach to maintaining brand consistency across multiple digital channels and formats, especially when adapting creative work for different markets." (Highlight your understanding of brand guidelines, asset management, and adaptation strategies). Company & Culture Questions:

• "What do you know about Accenture Song and its approach to creative services?" (Research Accenture's creative arm, their client work, and their emphasis on digital transformation).

• "How do you collaborate with non-designers (e.g., marketers, strategists, account managers) to ensure project success?" (Emphasize your communication, active listening, and ability to translate technical design concepts for broader audiences).

• "How do you measure the success of your creative work, and how do you use data to inform your design decisions?" (Discuss your understanding of key marketing KPIs and your data-driven approach). Portfolio Presentation Strategy:

• Storytelling: Frame each portfolio piece as a story – the challenge, your innovative solution (especially AI integration), and the positive business impact.

• Visual Clarity: Ensure your presentation is clean, visually appealing, and easy to follow. Use high-quality mockups and clear annotations.

• Focus on Process & Impact: Don't just show pretty pictures; explain how you got there and what results you achieved. Quantify whenever possible.

• Interactive Q&A: Be prepared for in-depth questions about your design choices, tool usage, and problem-solving skills. Engage actively and demonstrate your expertise.

📝 Enhancement Note: Prepare to discuss your experience with AI tools in detail, as this is a key differentiator for this role. Your portfolio should be your strongest asset, so practice presenting it concisely and effectively.

📌 Application Steps

To apply for this Media & Graphics Design Manager position:

• Submit your application through the Accenture careers portal via the provided link.

• Customize Your Resume: Ensure your resume highlights your 13-18 years of experience, advanced proficiency in Adobe Creative Cloud and Figma, hands-on experience with Generative AI tools, and specific achievements in digital marketing, e-commerce, and content creation. Use keywords from the job description.

• Curate Your Portfolio: Select your strongest, most relevant projects. Ensure it clearly demonstrates your skills in digital asset creation, AI integration, and understanding of various marketing channels. Prepare a compelling narrative for each piece.

• Prepare Your Presentation: Practice walking through your portfolio, focusing on explaining your process, creative decisions, and measurable outcomes. Be ready to discuss your experience with AI tools and how you handle brand compliance.

• Research Accenture: Familiarize yourself with Accenture Song, their recent campaigns, and their approach to creative services and digital transformation. Understand their values and how your own align.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.