Marketing Graphic Designer

📍 Job Overview

Job Title: Marketing Graphic Designer

Company: 7-Eleven

Location: Surrey, BC, Canada (Hybrid with potential for fully remote)

Job Type: Full-time

Category: Marketing Operations / Creative Services

Date Posted: August 19, 2026

Experience Level: Mid-Level (4+ years)

Remote Status: Hybrid / Remote Options Available

🚀 Role Summary

• Design and execute visually compelling marketing assets across various channels, including print, digital, in-store, and social media, to drive retail sales and enhance brand engagement.

• Collaborate closely with marketing and cross-functional teams to translate creative briefs into on-brand, impactful visual solutions that resonate with diverse audiences, including Gen Z and Alpha.

• Develop and maintain brand consistency by refining visual systems, templates, and iconography, ensuring all creative output aligns with 7-Eleven's brand standards while pushing innovative boundaries.

• Manage multiple projects concurrently in a fast-paced retail environment, demonstrating strong organizational skills, prioritization, and the ability to meet tight deadlines.

• Contribute to the continuous evolution of the 7-Eleven brand by staying current with design trends, retail marketing best practices, and competitive landscape analysis.

📝 Enhancement Note: While the title is "Marketing Graphic Designer," the responsibilities heavily lean into marketing operations and creative services, requiring a strong understanding of how design directly impacts retail sales, customer engagement, and brand strategy within a large, multi-location retail environment. The emphasis on driving conversion, retail sales growth, and cross-functional collaboration positions this role as critical to the GTM execution of marketing initiatives.

📈 Primary Responsibilities

• Create on-brand graphic art, visual elements, and polished assets for print, digital, in-store, and social media channels.

• Design a wide range of marketing materials, including but not limited to: in-store signage, product packaging, merchandising displays, direct mail, email campaigns, brochures, digital advertisements, app and web assets, social media content, and motion/video graphics.

• Inject elements of "fun" and highly engaging content into brand communications to capture audience attention.

• Collaborate closely with Brand, Store Experience, Digital, E-Commerce, Social Media, Loyalty, and Integrated Marketing teams to bring campaigns and initiatives to life across all customer touchpoints.

• Support packaging and in-store program rollouts by adapting creative assets to multiple SKUs, formats, and regional requirements.

• Contribute to ongoing brand evolution by helping refine templates, visual systems, iconography, typography, and layout frameworks.

• Organize, update, and maintain the Digital Asset Management (DAM) library, ensuring assets are correctly filed and easily accessible for internal teams.

• Manage multiple concurrent projects, effectively balancing priorities and meeting deadlines within a fast-paced retail environment.

• Consult with internal teams to understand project goals, gather requirements, provide creative recommendations, and ensure strategic alignment of design solutions.

• Support photoshoots, image sourcing, retouching, and adaptation of photography and visual content as needed.

• Ensure all creative output strictly adheres to 7-Eleven brand standards, maintaining consistency while exploring innovation within established guidelines.

• Participate actively in creative reviews, providing and receiving constructive feedback to continuously improve the quality of work across the team.

• Stay current on design technologies, visual trends, retail marketing best practices, and the competitive landscape to elevate the creative output.

📝 Enhancement Note: The responsibilities highlight a need for a designer who is not only artistically skilled but also commercially minded, with a clear focus on how design contributes to business objectives like sales growth and customer engagement in a retail context. The mention of "motion/video graphics" and "After Effects/Premiere" indicates a requirement beyond static design, suggesting a need for dynamic content creation skills.

🎓 Skills & Qualifications

Education: Degree or diploma in Graphic Design, Visual Communication, or a relevant equivalent combination of education and experience.

Experience: Minimum of 4 years of professional design experience, preferably within a retail, Quick Service Restaurant (QSR), Consumer Packaged Goods (CPG), or agency environment.

Required Skills:

• Advanced Adobe Creative Cloud Proficiency: Expert-level command of InDesign, Illustrator, Photoshop, After Effects, and Premiere Pro.

• Typography, Color, Layout, and Composition: Strong understanding and practical application of fundamental design principles to create visually appealing and effective communications.

• Brand Identity & Standards: Proven ability to create and maintain on-brand design assets, ensuring consistency across all touchpoints.

• Print & Digital Production: Proven ability to produce accurate production-ready art files for both print and digital media, including correct specs, file setup, accessibility considerations, and quality control.

• Portfolio: A strong portfolio demonstrating expertise and skills across print and digital media, with a specific emphasis on in-store signage and digital advertisements.

• Organizational & Project Management: Excellent organizational skills to manage multiple concurrent projects, prioritize tasks, and meet deadlines in a fast-paced environment.

• Communication & Interpersonal Skills: Ability to clearly articulate design rationale, collaborate effectively with cross-functional teams, and build positive working relationships.

• Adaptability: Experience adapting creative assets across multiple channels (store, digital, social, email, packaging, campaign assets).

Preferred Skills:

• Motion Graphics & Video Editing: Experience in motion graphics and video editing is considered an asset.

• Microsoft Office Suite: Solid working knowledge of Microsoft Office applications.

• Project Management Tools: Familiarity with project management tools such as Adobe Workfront (or similar).

• Digital Asset Management (DAM) Tools: Familiarity with DAM systems for asset organization and retrieval.

• External Agency Collaboration: Ability to work with external agency partners to translate concepts into owned-channel formats.

📝 Enhancement Note: The requirement for advanced skills in After Effects and Premiere Pro, alongside motion graphics and video editing experience, suggests this role is evolving beyond traditional graphic design into multimedia content creation, a common need in modern marketing operations. The emphasis on a strong portfolio with specific examples (in-store signage, digital ads) is crucial for demonstrating practical application and impact.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a range of design projects demonstrating proficiency across print, digital, and in-store applications.

• Include specific examples of in-store signage and digital advertisements that highlight your ability to drive conversion and retail sales growth.

• Present case studies or project examples that illustrate your process of translating creative briefs into visually compelling and strategically aligned solutions.

• Demonstrate your understanding of brand standards and how you maintain consistency while introducing creative innovation.

• Highlight projects that showcase your ability to adapt creative assets for multiple SKUs, formats, and regional needs. Process Documentation:

• Provide examples of how you have managed the production of print and digital-ready art files, ensuring correct specifications, file setup, and quality control.

• Illustrate your experience in contributing to the refinement of visual systems, templates, iconography, or layout frameworks.

• Showcase examples of how you have organized and maintained digital assets, demonstrating familiarity with DAM principles.

• If applicable, include examples of projects where you collaborated with external agencies or utilized project management tools like Adobe Workfront.

📝 Enhancement Note: For a graphic design role with marketing operations impact, the portfolio needs to go beyond aesthetics. It should demonstrate an understanding of the "why" behind the design – how it supports business objectives, drives customer action, and maintains brand integrity within a large retail ecosystem. The ability to document and present one's process, especially in adapting creative for scale and different channels, is key.

💵 Compensation & Benefits

Salary Range: $61,381 - $75,026 CAD annually (approximately $17.00 - $29.50 CAD hourly equivalent)

Benefits:

• Comprehensive Health & Wellness: Details available via provided link for Canadian benefits.

• Retirement Savings Plan: Potential for company-matched contributions (typical for large organizations).

• Paid Time Off: Includes vacation, personal days, and statutory holidays.

• Employee Discounts: Potential for discounts on 7-Eleven products and services.

• Professional Development: Opportunities for training, workshops, and staying current with design trends.

Working Hours: 40 hours per week. Flexible arrangement considered for the right candidate, especially for remote-eligible positions.

📝 Enhancement Note: The provided salary range of $61,381 - $75,026 CAD annually aligns with mid-level graphic designer roles in major Canadian markets, considering the experience level and the advanced software proficiencies required. The hourly equivalent of $17.00-$29.50 CAD also falls within this range. Specific benefits details for Canada are referenced via a link, suggesting a comprehensive package typically offered by a large corporation like 7-Eleven.

🎯 Team & Company Context

🏢 Company Culture

Industry: Retail (Convenience Stores, Fuel, Restaurants)

Company Size: Over 86,000 locations globally, indicating a very large, established enterprise.

Founded: 1927, with a long history of innovation in the convenience sector.

Team Structure:

• The role reports to the Creative Services Manager, implying a dedicated internal creative team.

• This team collaborates closely with various Marketing departments: Brand, Store Experience, Digital, E-Commerce, Social, Loyalty, and Integrated Marketing.

• Cross-functional collaboration extends throughout the organization, indicating a matrixed or project-based work environment where design support is needed across different business units. Methodology:

• Data-Driven Creativity: The role emphasizes creating designs that "drive conversion and retail sales growth," suggesting a focus on measurable outcomes and data-informed creative decisions.

• Agile Workflow: The fast-paced retail environment and need to manage "multiple concurrent projects" point towards an agile or iterative approach to creative development and deployment.

• Brand Evolution: The responsibility to "contribute to ongoing brand evolution" suggests a culture that values continuous improvement and strategic creative thinking.

Company Website: https://www.7-eleven.com/

📝 Enhancement Note: 7-Eleven's immense global presence and long history suggest a company that balances established brand integrity with a drive for continuous innovation, particularly in how it engages customers across its vast network. The emphasis on "activating awesome" and being customer-obsessed points to a culture that values energy, creativity, and a proactive approach to customer experience.

📈 Career & Growth Analysis

Operations Career Level: Mid-Level Designer within a Marketing Creative Services function. This role is hands-on, executing creative projects, but also contributes to brand strategy and system refinement.

Reporting Structure: Reports to the Creative Services Manager, likely part of a broader Marketing or Communications department.

Operations Impact: The Graphic Designer's work directly impacts key operational metrics such as store traffic, retail sales growth, customer engagement, and brand perception across all customer touchpoints. Effective design is crucial for the successful execution of marketing campaigns and in-store promotions.

Growth Opportunities:

• Specialization: Develop deeper expertise in specific areas like motion graphics, packaging design, or digital campaign creative.

• Leadership: Potential to move into Senior Designer, Art Director, or Creative Lead roles within the Creative Services team.

• Cross-functional Mobility: Opportunities to work on projects with different marketing disciplines (e.g., e-commerce, loyalty, brand) to broaden marketing understanding.

• Skill Enhancement: Continuous learning through industry trends, software updates, and potential training provided by the company.

📝 Enhancement Note: This role offers a solid foundation in retail marketing design within a large, globally recognized brand. Growth opportunities are likely tied to demonstrating impact, expanding skill sets (especially in digital and motion), and contributing strategically to the brand's visual narrative.

🌐 Work Environment

Office Type: Hybrid work model for candidates in Surrey, BC. Fully remote arrangement may be considered for the right candidate. This suggests a modern approach to work, balancing in-person collaboration with remote flexibility.

Office Location(s): Primarily based in Surrey, BC, Canada, with broader applicability across Canada.

Workspace Context:

• Collaborative Environment: The role requires close collaboration with marketing and cross-functional teams, implying an open or team-oriented workspace when in the office.

• Tools & Technology: Access to industry-standard design software (Adobe Creative Cloud) and potentially project management/DAM tools.

• Team Interaction: Opportunities to engage with a dedicated Creative Services team and broader marketing professionals, fostering a culture of shared learning and creative exchange.

Work Schedule: Standard 40-hour work week. The hybrid/remote flexibility suggests an emphasis on results and efficiency rather than strict adherence to office presence, allowing for focused work time.

📝 Enhancement Note: The hybrid and potential remote options indicate a company that values flexibility and employee well-being, which is increasingly important for creative professionals. This setup allows for deep work on design projects while still facilitating necessary team collaboration.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely involves a review of resume and portfolio to assess foundational skills and experience.

• Creative Assessment: Candidates may be asked to complete a design challenge or present a case study from their portfolio, demonstrating problem-solving skills and creative approach.

• Team/Manager Interviews: Discussions focused on collaboration, communication, understanding of brand strategy, and cultural fit within the Creative Services team.

• Final Interview: May involve senior marketing leadership to discuss strategic alignment and overall impact potential.

Portfolio Review Tips:

• Curate Strategically: Select 4-6 strong projects that best represent your skills relevant to this role (print, digital, in-store signage, social media, packaging).

• Showcase Process: For key projects, briefly explain the brief, your creative process, the challenges you faced, and the solutions you implemented.

• Highlight Impact: Where possible, quantify results or explain how your design contributed to business objectives (e.g., increased engagement, sales lift, brand awareness).

• Demonstrate Versatility: Include examples that show your ability to work across different mediums and adapt to brand guidelines.

• Technical Proficiency: Ensure your portfolio clearly showcases your advanced skills in Adobe Creative Cloud, especially InDesign, Illustrator, Photoshop, and ideally After Effects/Premiere.

Challenge Preparation:

• Understand the Brand: Familiarize yourself with 7-Eleven's current marketing campaigns, visual identity, and target audiences in Canada.

• Retail Focus: Prepare to think about how design drives customer behavior in a retail environment (e.g., in-store appeal, digital call-to-actions).

• Problem-Solving: Practice articulating your thought process for solving design challenges, focusing on strategic rationale and efficiency.

📝 Enhancement Note: The interview process will likely place significant emphasis on the portfolio. Candidates should be prepared to discuss their design choices, the strategic thinking behind them, and how their work aligns with 7-Eleven's brand and business objectives in the Canadian market. Demonstrating an understanding of retail marketing and the specific needs of a large CPG/retailer will be advantageous.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Cloud:

  • InDesign: For layout design, print materials, brochures, and signage.
  • Illustrator: For vector graphics, logos, icons, and illustrations.
  • Photoshop: For image editing, retouching, and digital asset creation.
  • After Effects: For motion graphics, animations, and video post-production.
  • Premiere: For video editing and content creation.

• Microsoft Office Suite: For general document creation, presentations, and communication.

Analytics & Reporting: While not a primary tool for this role, understanding how design impacts metrics tracked by marketing teams (e.g., conversion rates, engagement) is key.

CRM & Automation: Familiarity with how design assets are integrated into marketing automation platforms or CRM campaigns is beneficial.

Integration & DAM:

• Digital Asset Management (DAM) Tools: Essential for organizing, storing, and retrieving brand assets.

• Project Management Tools: Familiarity with platforms like Adobe Workfront (or similar) is an asset for managing workflows and deadlines.

📝 Enhancement Note: Proficiency across the full Adobe Creative Cloud suite, particularly with After Effects and Premiere, is critical. The mention of DAM and Workfront highlights the need for the designer to be integrated into efficient operational workflows, managing assets and projects systematically.

👥 Team Culture & Values

Operations Values:

• Customer Obsession: A core value driving the need for designs that resonate and engage the target audience.

• Innovation: Encouragement to "activate awesome" and "challenge the status quo," pushing creative boundaries within brand guidelines.

• Collaboration: Emphasis on working effectively with diverse teams to bring integrated campaigns to life.

• Efficiency & Execution: The fast-paced retail environment demands timely delivery of high-quality work.

• Brand Integrity: Maintaining consistency and quality across all brand touchpoints.

Collaboration Style:

• Cross-functional Integration: Working closely with Brand, Digital, E-Commerce, Social, Loyalty, and Integrated Marketing teams to ensure cohesive campaign execution.

• Constructive Feedback: A culture of participation in creative reviews, where feedback is shared and received openly to improve outcomes.

• Team-First Mentality: Building and maintaining positive working relationships to foster a supportive and productive creative environment.

📝 Enhancement Note: The culture appears to be dynamic, fast-paced, and results-oriented, with a strong emphasis on collaboration and creative excellence. The "Activate Awesome" slogan suggests an energetic and positive workplace where initiative is valued.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Consistency with Innovation: Meeting 7-Eleven's established brand standards while creating fresh, engaging content for diverse audiences.

• Pace of Retail: Adapting to the rapid campaign cycles and evolving market demands of the retail sector.

• Multi-Channel Execution: Ensuring design integrity and effectiveness across a wide array of print, digital, and in-store touchpoints.

• Managing Multiple Stakeholders: Effectively gathering requirements and incorporating feedback from various marketing and business units.

Learning & Development Opportunities:

• Advanced Software Skills: Deepening expertise in motion graphics, video editing, or emerging design technologies.

• Retail Marketing Strategy: Gaining a better understanding of how design contributes to broader retail marketing objectives and consumer behavior.

• Brand Management: Contributing to the strategic evolution of a major global brand's visual identity.

• Industry Trends: Staying abreast of the latest design, marketing, and retail trends through company resources or external learning.

📝 Enhancement Note: This role presents an excellent opportunity to hone skills in a high-volume, fast-paced retail environment, working on a globally recognized brand. The challenges are typical for a corporate creative role, offering significant learning potential in strategic design application and cross-functional collaboration.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance strict brand guidelines with a need for creative innovation. How did you approach it?" (Focus on strategic thinking and problem-solving within constraints).

• "How do you ensure your designs effectively communicate with specific target audiences, such as Gen Z or Alpha?" (Demonstrate audience-centric design approach).

• "Walk us through a project from your portfolio that you're particularly proud of. What was the brief, your process, and the outcome?" (Prepare a detailed case study).

• "How do you prioritize tasks and manage your workload when faced with multiple urgent design requests?" (Highlight organizational and time management skills). Company & Culture Questions:

• "Why are you interested in working for 7-Eleven and specifically in our Creative Services team?" (Research 7-Eleven's Canadian market presence and brand initiatives).

• "How do you approach collaboration with non-designers, such as marketing managers or product teams?" (Emphasize communication and understanding of business needs).

• "What are your thoughts on the current visual trends in the convenience store or QSR industry?" (Showcase industry awareness). Portfolio Presentation Strategy:

• Structure: Organize your portfolio logically, perhaps by project type or by demonstrating a range of skills.

• Storytelling: For each selected project, tell a concise story: the problem/brief, your role and process, the creative solution, and the impact (if measurable).

• Visuals: Ensure high-quality mockups and clear visuals. If discussing motion graphics, have short, impactful video clips ready.

• Technical Details: Be prepared to discuss the software and techniques used, especially your advanced Adobe CC skills.

• Relevance: Clearly articulate how your portfolio pieces demonstrate the skills and experience required for this specific role at 7-Eleven.

📝 Enhancement Note: Preparation should focus on showcasing not just artistic talent but also a strategic understanding of how design serves business objectives in a retail context. Be ready to articulate your process, problem-solving approach, and ability to collaborate effectively within a large organization.

📌 Application Steps

To apply for this Marketing Graphic Designer position:

• Submit your application through the provided link on the Workday careers portal.

• Tailor Your Resume: Highlight experience relevant to retail marketing, CPG/QSR design, and proficiency with Adobe Creative Cloud, especially After Effects and Premiere. Quantify achievements where possible.

• Curate Your Portfolio: Select projects that best showcase your skills in print, digital, in-store signage, and social media. Ensure it includes examples of motion graphics if applicable. Be ready to present 3-5 key projects in detail.

• Prepare for Design Challenges: Anticipate a potential design exercise that tests your ability to work within brand guidelines and meet specific marketing objectives.

• Research 7-Eleven Canada: Understand their current marketing campaigns, brand messaging, and target demographics in the Canadian market to better align your application and interview responses.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.