Visual Designer

📍 Job Overview

Job Title: Visual Designer

Company: 10x Genomics

Location: Pleasanton, California, US

Job Type: FULL_TIME

Category: Marketing Operations / Creative Operations

Date Posted: 2025-12-24

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• This role focuses on the meticulous execution and finalization of visual assets across a broad spectrum of marketing channels, ensuring brand consistency and technical accuracy.

• Key responsibilities include preparing production-ready files for digital, print, and event collateral, requiring a deep understanding of various output specifications.

• The position involves managing and optimizing design files using the Adobe Creative Suite, with an emphasis on efficiency and adherence to brand guidelines.

• A significant aspect of the role is the creation and maintenance of scalable production templates to empower local markets and internal teams, streamlining asset creation workflows.

📝 Enhancement Note: While the title is "Visual Designer," the core responsibilities described—production, asset creation, technical quality checks, template development, and expert use of Adobe Creative Suite for final output—strongly align with a "Production Designer" or "Mechanical Artist" role within a Marketing Operations or Creative Operations function. This role is less about conceptual design and more about the precise execution and delivery of established creative assets.

📈 Primary Responsibilities

• Prepare, resize, and deliver final, production-ready files for a diverse range of marketing materials, including but not limited to digital ads (display, social, programmatic), website elements, email templates, print collateral (brochures, posters, packaging), event signage, and out-of-home (OOH) media.

• Conduct thorough technical quality assurance checks on all outgoing files, verifying correct resolution, appropriate color space (CMYK, RGB, spot colors), proper bleeds and trim, adherence to file naming conventions, and compliance with specific vendor or platform specifications (e.g., social media ad specifications, print vendor die-lines).

• Expertly manipulate and finalize design files using advanced features of the Adobe Creative Suite (InDesign, Photoshop, Illustrator), ensuring efficiency, consistency, and scalability across all deliverables.

• Lead the creation, development, and ongoing maintenance of scalable and flexible production templates (e.g., Google Slides/PPT, standardized digital ad templates) to streamline the asset creation process for local markets and internal stakeholders, ensuring strict adherence to established brand guidelines.

• Collaborate with cross-functional teams, including marketing, brand, and external vendors, to ensure all visual assets meet technical requirements and brand standards for optimal deployment.

📝 Enhancement Note: The emphasis on "production-ready files," "technical quality checks," "vendor/platform specifications," and "template creation" indicates a strong focus on operational efficiency and output quality within the creative process, characteristic of a Marketing Operations or Creative Operations role.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Communications, or a related field is typically expected for roles requiring this level of technical expertise and brand adherence. Equivalent practical experience will also be considered.

Experience: 3+ years of professional experience as a Production Designer, Mechanical Artist, or in a similar role focused on asset production and technical execution, preferably within an in-house creative team or agency environment.

Required Skills:

• Expert proficiency in the Adobe Creative Suite, with a strong emphasis on InDesign, Photoshop, and Illustrator.

• Deep understanding of technical specifications for both digital (web optimization, file compression, responsive design principles) and print (pre-press, color separation, proofing, trapping, die-lines).

• Exceptional attention to detail and a commitment to achieving technical accuracy in all deliverables.

• Proven ability to manage multiple projects simultaneously, prioritize tasks effectively, and meet demanding deadlines within a fast-paced environment.

• Familiarity with Digital Asset Management (DAM) systems for organizing and retrieving creative assets.

• Strong understanding of color spaces (CMYK, RGB, Spot Colors) and their application in different media.

Preferred Skills:

• Experience with motion graphics/video file production, including exporting assets for use in After Effects.

• Knowledge of accessibility standards (e.g., WCAG) as they relate to digital assets and their implementation.

• Familiarity with template creation tools beyond Adobe Suite, such as Google Slides or PowerPoint for standardized presentations.

• Experience with project management or workflow management tools.

• Basic understanding of HTML/CSS for digital asset implementation context.

📝 Enhancement Note: The "3+ years of professional experience" and the detailed technical requirements suggest a mid-level role, necessitating hands-on expertise rather than strategic design leadership. The "preferred skills" offer a pathway for candidates to differentiate themselves by demonstrating a broader technical or operational skill set.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a strong emphasis on production-ready assets across various media (digital ads, print collateral, web elements).

• Demonstrations of technical file preparation, including examples of correct resolution, color space application, bleed/trim management, and adherence to specific technical specifications.

• Case studies or examples illustrating the creation and use of production templates, highlighting efficiency gains or improved consistency.

• Visual examples of how brand guidelines were meticulously applied and maintained across diverse deliverables.

Process Documentation:

• Candidates are expected to articulate their process for quality assurance and technical file checking, detailing steps taken to ensure accuracy and compliance.

• The portfolio should implicitly or explicitly demonstrate an understanding of workflow optimization, particularly in how templates and standardized processes contribute to efficiency.

• Examples of preparing files for specific output requirements (e.g., print vendor specifications, digital ad platform requirements) will be crucial.

📝 Enhancement Note: For a role of this nature, the portfolio is less about conceptual creativity and more about demonstrating a robust, error-free production workflow and technical mastery. It serves as direct evidence of the candidate's ability to execute and deliver under pressure and to specific standards.

💵 Compensation & Benefits

Salary Range: For a Visual Designer/Production Designer role with 3+ years of experience in Pleasanton, California, the estimated salary range is approximately $65,000 - $90,000 annually. This estimate is based on industry benchmarks for similar roles in the San Francisco Bay Area, considering the cost of living and the specialized technical skills required.

Benefits:

• Comprehensive health, dental, and vision insurance plans.

• Generous paid time off (PTO) and holidays.

• 401(k) retirement savings plan with company match.

• Stock options or equity participation (common in tech companies like 10x Genomics).

• Professional development opportunities, including training and conference attendance.

• Access to state-of-the-art creative tools and technology.

• Potential for employee wellness programs and on-site amenities (if applicable).

Working Hours: This is a full-time, on-site position. The standard working hours are typically 40 hours per week, with flexibility to manage project deadlines. Occasional overtime may be required to meet critical project timelines.

📝 Enhancement Note: The salary range is an estimation based on general market data for Pleasanton, CA, and the specified experience level. Actual compensation will depend on the candidate's specific qualifications, experience, and the company's internal compensation structure.

🎯 Team & Company Context

🏢 Company Culture

Industry: Biotechnology / Life Sciences. 10x Genomics is a leader in revolutionizing biological research through its innovative genomics solutions, providing tools that enable scientists to understand biology at an unprecedented resolution.

Company Size: 10x Genomics is a publicly traded company with over 1,000 employees, indicating a well-established, growth-oriented environment with structured departments.

Founded: Founded in 2012, 10x Genomics is a relatively young but rapidly growing company that has significantly impacted the genomics field. This suggests a dynamic, innovative, and fast-paced culture.

Team Structure: The Visual Designer will likely be part of a larger Marketing or Creative team. This team may include graphic designers, brand managers, content strategists, web developers, and other marketing operations specialists. The reporting structure would likely be to a Creative Director, Marketing Operations Manager, or a similar lead role. Collaboration will be essential with various marketing functions, R&D, and product teams.

Methodology: In a company like 10x Genomics, the creative operations methodology would heavily emphasize precision, data-driven decisions (in terms of asset performance), and rigorous adherence to brand and technical standards, especially given the scientific nature of the products. Efficiency and scalability in asset production will be paramount to support global marketing initiatives.

Company Website: https://www.10xgenomics.com/

📝 Enhancement Note: The company's industry (biotech) implies a need for clarity, accuracy, and professionalism in all visual communications. The "Visual Designer" role plays a critical part in translating complex scientific information into accessible and compelling visual assets.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a mid-level, focused on expert execution within the creative production pipeline. It's a crucial role for ensuring the quality and consistency of marketing collateral, directly supporting the Go-To-Market (GTM) strategy by providing polished assets.

Reporting Structure: The Visual Designer will likely report to a Creative Lead, Marketing Operations Manager, or Director of Marketing, depending on the team's specific structure. This position involves close collaboration with brand managers, marketing campaign managers, and potentially external agencies or vendors.

Operations Impact: The impact of this role on revenue and business decisions is indirect but significant. By ensuring high-quality, brand-compliant, and technically sound visual assets, the Visual Designer directly contributes to the effectiveness of marketing campaigns, the professionalism of the company's brand presence, and the efficiency of the marketing operations workflow. This allows marketing teams to execute campaigns more smoothly and with greater confidence in the delivered materials.

Growth Opportunities:

• Specialization: Develop deeper expertise in specific areas like print production, digital asset optimization, or even motion graphics and video asset preparation.

• Process Improvement: Take on more responsibility for refining production workflows, improving template systems, and implementing new efficiencies within the creative operations function.

• Team Leadership: Potentially move into a Senior Production Designer role, mentoring junior team members or leading small production projects.

• Cross-Functional Transition: Gain exposure to broader marketing operations functions, such as campaign execution, marketing technology, or analytics, which could lead to roles in those areas.

📝 Enhancement Note: The growth path for this role emphasizes deepening technical production skills and process optimization rather than moving into conceptual design leadership, aligning with the operational nature of the position.

🌐 Work Environment

Office Type: 10x Genomics is known for its modern, collaborative office spaces designed to foster innovation and teamwork. As an on-site role, the Visual Designer will work within this professional environment.

Office Location(s): The role is based in Pleasanton, California, a vibrant city in the San Francisco Bay Area, offering a mix of corporate amenities and accessibility to the broader tech ecosystem.

Workspace Context:

• The workspace is likely to be equipped with high-performance workstations and the latest Adobe Creative Suite software, along with access to digital asset management systems.

• Collaboration is a key aspect, with opportunities to work closely with other designers, marketing specialists, and project managers, fostering a dynamic and interactive environment.

• The environment is expected to be fast-paced and results-oriented, typical of a leading biotechnology company.

Work Schedule: A standard 40-hour work week is expected, with the possibility of occasional overtime to meet critical project deadlines. The emphasis will be on delivering high-quality assets on time, allowing for some flexibility in managing daily tasks within project constraints.

📝 Enhancement Note: The on-site requirement suggests an environment where in-person collaboration, quick feedback loops, and direct access to resources are prioritized for production efficiency.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with an HR representative or recruiter to assess basic qualifications and cultural fit.

• Technical Interview: A session with the hiring manager or a senior member of the creative team to dive deep into technical skills, software proficiency, and production process knowledge. This may involve discussing past projects and problem-solving approaches.

• Portfolio Review: A dedicated session where candidates present their portfolio, focusing on specific examples of production work, template development, and technical execution. Candidates will be asked to explain their process, decision-making, and how they ensured quality and adherence to brand standards.

• Skills Assessment/Challenge: A practical exercise, potentially a timed task simulating a real-world production scenario (e.g., preparing a set of assets to specific requirements, or optimizing a template), to evaluate hands-on skills and efficiency.

• Final Interview(s): Interviews with additional team members or stakeholders to assess broader fit, collaboration style, and understanding of the company's mission.

Portfolio Review Tips:

• Highlight Production Excellence: Focus on examples that clearly demonstrate your ability to execute visually appealing and technically flawless assets. Emphasize precision in detail, color, and layout.

• Showcase Workflow Efficiency: Include examples of template creation or process improvements that saved time or enhanced consistency. Explain the "why" and "how" behind these solutions.

• Quantify Impact (if possible): While difficult for production roles, try to articulate how your work contributed to campaign success or operational efficiency (e.g., "Reduced asset delivery time by X% through template optimization").

• Prepare to Discuss Technical Specs: Be ready to articulate your understanding of various digital and print specifications, color management, and file preparation for different output channels.

• Demonstrate Brand Adherence: Show examples where you successfully applied complex brand guidelines across diverse asset types.

Challenge Preparation:

• Familiarize yourself with common digital ad sizes, print production terms (bleeds, CMYK, DPI), and web optimization best practices.

• Practice preparing files quickly and accurately in Adobe Creative Suite.

• Prepare to articulate your thought process for tackling a production challenge under time constraints.

📝 Enhancement Note: The interview process for this role will heavily weigh practical, demonstrable skills. The portfolio review and potential skills assessment are critical junths for candidates to prove their production capabilities and operational efficiency.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Expert proficiency required, specifically InDesign (for layout and print production), Photoshop (for image manipulation and digital asset creation), and Illustrator (for vector graphics and illustrations).

• Google Slides/PowerPoint: For template creation and asset finalization in presentation formats.

Analytics & Reporting:

CRM & Automation:

Digital Asset Management (DAM):

Other Potential Tools:

• Adobe After Effects: Familiarity or experience with motion graphics and video asset production is a plus.

• Project Management Software: Experience with tools like Asana, Jira, or Trello for managing tasks and workflows.

• File Transfer Protocols: Understanding of secure and efficient methods for transferring large production files.

📝 Enhancement Note: The core technical requirement is mastery of the Adobe Creative Suite for production. Experience with DAM systems is also a key operational requirement for managing creative assets effectively within a larger organization.

👥 Team Culture & Values

Operations Values:

• Precision & Accuracy: A fundamental value, ensuring all assets are technically perfect and adhere to specifications.

• Efficiency & Scalability: Driving processes that allow for rapid and consistent asset creation across numerous channels and markets.

• Brand Consistency: Upholding the integrity and visual identity of the 10x Genomics brand across all outputs.

• Collaboration: Working effectively with marketing, brand, and other teams to achieve shared goals.

• Continuous Improvement: Seeking ways to optimize workflows, update templates, and adopt best practices in production.

Collaboration Style:

• The team likely fosters a collaborative environment where designers work closely with marketing strategists, campaign managers, and brand guardians.

• Feedback loops are expected to be constructive and frequent, ensuring that assets meet both creative vision and technical requirements.

• Knowledge sharing regarding best practices for different platforms and production techniques will be encouraged.

📝 Enhancement Note: The culture and values emphasized for this role are centered around operational excellence within the creative domain – delivering high-quality, on-brand assets efficiently and reliably.

⚡ Challenges & Growth Opportunities

Challenges:

• Pace and Volume: The primary challenge will be managing a high volume of asset requests under tight deadlines while maintaining exceptional quality.

• Technical Specification Complexity: Keeping up-to-date with the ever-changing technical requirements of various digital platforms and print vendors.

• Brand Evolution: Adapting to potential brand guideline updates and ensuring all legacy and new assets remain compliant.

• Balancing Speed and Detail: Efficiently producing assets without compromising the meticulous attention to detail required for technical accuracy.

Learning & Development Opportunities:

• Advanced Software Training: Opportunities to deepen expertise in Adobe Creative Suite or explore new features and functionalities.

• Specialized Production Skills: Gaining experience in areas like advanced pre-press, digital asset optimization for performance, or motion graphics.

• Workflow Automation: Learning about and potentially contributing to the automation of production tasks or template systems.

• Industry Trends: Staying abreast of emerging digital media formats, design trends, and production technologies relevant to marketing and creative operations.

📝 Enhancement Note: This role offers significant opportunities to hone production skills and gain experience in managing creative workflows within a fast-paced, innovative company, contributing to a robust marketing operations function.

💡 Interview Preparation

Strategy Questions:

• Be prepared to discuss your process for ensuring technical accuracy in final artwork, detailing your QA steps for both digital and print assets.

• Explain how you approach creating and maintaining production templates to ensure brand consistency and efficiency.

Company & Culture Questions:

• Research 10x Genomics' brand and recent marketing campaigns. How would you ensure your work aligns with their visual identity and scientific messaging?

• Discuss your experience working within a creative team or marketing department. How do you collaborate with stakeholders to gather requirements and deliver final assets?

Portfolio Presentation Strategy:

• Structure for Clarity: Organize your portfolio to showcase your strongest production work first. Use clear headings for different types of assets (e.g., Digital Ads, Print Collateral, Templates).

• Detail Your Process: For each key project, be ready to walk through your step-by-step process from receiving a brief to delivering the final, production-ready file. Emphasize your QA steps and how you handled technical specifications.

• Highlight Template Work: Dedicate a section or specific examples to template creation, explaining the problem it solved and the benefits it provided (e.g., time savings, consistency).

• Showcase Technical Mastery: Point out specific examples where you applied advanced technical knowledge (e.g., complex CMYK conversions, precise bleed setups, responsive design considerations).

• Be Concise and Focused: Given the production nature of the role, focus on demonstrating competence and efficiency rather than lengthy conceptual explanations.

📝 Enhancement Note: Interviewers will be assessing your technical proficiency, your ability to follow instructions precisely, your understanding of production workflows, and your capacity to deliver high-quality work efficiently.

📌 Application Steps

To apply for this Visual Designer position:

• Submit your application through the 10x Genomics careers portal.

• Tailor your resume to highlight your experience in production design, mechanical art, and expert use of Adobe Creative Suite, emphasizing technical skills and workflow management.

• Curate your portfolio to prominently feature examples of production-ready assets, template creation, and technical file preparation. Ensure it clearly demonstrates your attention to detail and understanding of various output specifications.

• Prepare to discuss specific examples from your portfolio during interviews, articulating your process, technical considerations, and how you ensured quality and brand adherence.

• Research 10x Genomics thoroughly, understanding their products, brand aesthetic, and recent marketing efforts to better articulate your fit and contributions.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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