UX/UI Designer Sênior – Perfil Generalista - Afirmativa para pessoas com deficiência

📍 Job Overview

Job Title: UX/UI Designer Sênior – Perfil Generalista - Afirmativa para pessoas com deficiência Company: Experian Location: São Paulo, São Paulo, Brazil Job Type: Full-time Category: Design & User Experience Operations Date Posted: 2025-10-08 Experience Level: 5-10 years Remote Status: On-site

🚀 Role Summary

• Drive the creation and refinement of digital experiences through a user-centered design approach, focusing on creating relevant and functional user interfaces.
• Lead end-to-end design processes, from in-depth user research to high-fidelity prototyping and iterative testing, ensuring a seamless user journey.
• Champion the application and evolution of Design Systems to ensure visual consistency, scalability, and maintainability across all digital touchpoints.
• Collaborate closely with cross-functional teams, including product managers, engineers, and business stakeholders, to align design solutions with strategic objectives and business impact.

📝 Enhancement Note: This role is specifically designated as an affirmative action position for individuals with disabilities, indicating a commitment to diversity and inclusion within Experian's hiring practices. The emphasis on a "generalist profile" and "end-to-end" design suggests a need for a versatile designer capable of handling various aspects of the design lifecycle.

📈 Primary Responsibilities

• Conduct comprehensive qualitative and quantitative user research, employing methods such as interviews, surveys, and data analysis to uncover user needs, behaviors, and pain points.
• Develop user flows, wireframes, interactive prototypes, and high-fidelity UI designs using Figma, translating complex requirements into intuitive and engaging interfaces.
• Apply and contribute to the development of Experian's Design System, ensuring adherence to established guidelines, component library, and visual language for consistency and scalability.
• Facilitate collaborative design sessions and workshops with multidisciplinary teams (product, engineering, marketing, business) to gather input, align on vision, and ensure successful implementation of design solutions.
• Plan and execute usability testing, heuristic evaluations, and A/B tests to gather user feedback, identify areas for improvement, and drive data-informed design decisions for continuous optimization.
• Translate user insights and business requirements into practical, efficient, and valuable design solutions that enhance user satisfaction and contribute to key business objectives.
• Advocate for accessibility best practices throughout the design process, ensuring digital products are inclusive and usable by a diverse range of users.

📝 Enhancement Note: The responsibilities highlight a senior-level expectation for autonomy, strategic thinking, and a data-driven approach. The emphasis on "impact" and "value for the user" suggests that successful candidates will need to demonstrate how their design decisions directly contribute to business outcomes and user satisfaction metrics.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio showcasing a deep understanding of UX/UI principles and practical application is paramount. Relevant academic backgrounds in Design, Human-Computer Interaction, Psychology, or related fields are beneficial.

Experience: Proven track record of 5-10 years in UX/UI design roles, demonstrating end-to-end project experience from initial concept through to final delivery and iteration. Experience in complex digital product environments or enterprise-level solutions is highly valued.

Required Skills:

• Extensive experience in User Experience (UX) and User Interface (UI) design, with a comprehensive understanding of the entire design lifecycle.
• Advanced proficiency in Figma, including its collaborative features, component creation, prototyping capabilities, and design system integration.
• Deep knowledge of Design Systems, including best practices for implementation, maintenance, and scaling across multiple products and platforms.
• Expertise in conducting various forms of user research (e.g., interviews, surveys, persona development, journey mapping) and synthesizing findings into actionable design insights.
• Strong understanding of information architecture, user flow design, and wireframing techniques.
• Proficient in creating high-fidelity visual designs and interactive prototypes.
• Excellent communication, presentation, and interpersonal skills, with the ability to articulate design decisions and rationale effectively to diverse stakeholders.
• Proven ability to collaborate effectively within multidisciplinary, agile teams.
• Familiarity with accessibility standards (e.g., WCAG) and inclusive design principles.

Preferred Skills:

• Experience working in agile development environments and with product squads.
• Familiarity with heuristic analysis and other qualitative evaluation methods.
• Basic understanding of front-end development principles (HTML, CSS, JavaScript) to facilitate better collaboration with engineering teams.
• Experience with data analysis tools and translating quantitative data into design improvements.
• Previous experience in the financial services or data technology industry.

📝 Enhancement Note: The "generalist profile" implies that candidates should be comfortable and proficient across the entire spectrum of UX/UI responsibilities, rather than specializing in a single area. The emphasis on Figma and Design Systems indicates these are core technical requirements for the role.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio demonstrating end-to-end UX/UI design projects, showcasing your process from research and ideation through to final design and iteration.
• Case studies that clearly articulate the problem statement, your role, design process, key decisions, and the measurable impact of your solutions.
• Prototypes that highlight interactivity and user flow, ideally created in Figma.
• Examples of your work with Design Systems, illustrating how you've applied, contributed to, or built design systems for scalability and consistency.
• Demonstrations of your research methodologies and how you've translated user insights into design solutions.

Process Documentation:

• Submissions should clearly outline the design process followed for each project, including research methods, ideation techniques, prototyping tools, and testing procedures.
• Evidence of how you've collaborated with cross-functional teams and incorporated feedback into the design process.
• Documentation of how you've ensured accessibility and adherence to design best practices within your projects.

📝 Enhancement Note: For a senior generalist role, the portfolio is critical. It needs to go beyond just showcasing final designs to demonstrating a deep understanding of the design process, strategic thinking, and the ability to drive impact. Emphasis on data-informed decision-making and collaboration will be key.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Senior UX/UI Designers in São Paulo, Brazil, with 5-10 years of experience, a competitive salary range is estimated to be R$ 9,000 to R$ 15,000 per month. This estimate accounts for the seniority of the role, the specialized skills required, and the cost of living in a major metropolitan area like São Paulo.

Benefits:

• Comprehensive health and dental insurance plans.
• Life insurance coverage.
• Meal vouchers (Vale Refeição) and/or food vouchers (Vale Alimentação).
• Performance-based bonuses and incentives.
• Opportunities for professional development, training, and certifications.
• Paid time off and vacation days.
• Potential for hybrid work arrangements (if applicable and approved by management).
• Access to employee assistance programs and well-being initiatives.
• Contribution to a retirement savings plan.

Working Hours: The standard working hours for this full-time, on-site position are approximately 40 hours per week, typically Monday through Friday, within standard business hours. Flexibility may be offered based on team needs and project demands, but core availability during business hours is expected.

📝 Enhancement Note: Salary is estimated based on market research for São Paulo, Brazil, considering the specified experience level and the nature of the company (Experian, a large multinational). Actual compensation will be determined by Experian's internal compensation structure, the candidate's specific qualifications, and interview performance.

🎯 Team & Company Context

🏢 Company Culture

Industry: Experian operates in the Data & Analytics and Technology sectors, specifically focusing on credit reporting, data analytics, and fraud prevention solutions. As a "Datatech," they leverage cutting-edge technology and data intelligence to provide risk analysis and opportunity identification for businesses and consumers.

Company Size: Experian is a large, multinational corporation with approximately 22,000 employees operating in 32 countries. This scale implies robust processes, established career paths, and a global perspective.

Founded: Experian's corporate headquarters are in Dublin, Ireland. The company has a long history, being listed on the London Stock Exchange (EXPN) and part of the FTSE 100 index. This indicates a stable, publicly traded entity with a mature operational framework.

Team Structure:

• The UX/UI design team at Experian likely operates within a larger Product or Technology department. It may be structured with specialized pods or squads focusing on specific product lines or customer journeys.
• Senior designers often report to a Design Lead, UX Manager, or Head of Product Design, who oversees the team's strategy and deliverables.
• Collaboration is expected with Product Managers, Software Engineers, Data Analysts, and Business Stakeholders, forming cross-functional teams responsible for specific product areas.

Methodology:

• Experian's operations are driven by data intelligence and advanced technology. In design, this translates to a data-informed approach, utilizing research, analytics, and user feedback to guide design decisions.
• Emphasis is placed on creating solutions that manage risk and identify opportunities, meaning design must be both user-friendly and strategically aligned with business objectives.
• Agile methodologies are likely employed, fostering iterative development and continuous improvement in product design.

Company Website: https://www.experian.com/

📝 Enhancement Note: Experian's status as a global leader in data analytics and technology suggests a professional, results-oriented environment. The "Datatech" positioning highlights a strong focus on innovation and digital solutions, making the UX/UI role critical for translating complex data and services into accessible user experiences.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior UX/UI Designer position, indicating a level of expertise and autonomy beyond junior or mid-level roles. Senior designers are expected to lead complex projects, mentor junior team members, and contribute to the strategic direction of the design practice. The "generalist" aspect means growth can occur across various design disciplines or into leadership.

Reporting Structure: The Senior UX/UI Designer will likely report to a Design Lead, UX Manager, or a Product Design Director. They will work within a team of designers and collaborate closely with product management and engineering teams, often within agile squads.

Operations Impact: This role has a direct impact on Experian's ability to deliver user-friendly and effective digital products. By creating intuitive interfaces and seamless user journeys, the designer influences customer acquisition, retention, user satisfaction, and ultimately, the company's revenue and market position. Their work directly supports the "Datatech" mission by making complex data and risk analysis accessible and actionable for users.

Growth Opportunities:

• Specialization: Develop deeper expertise in specific areas like user research, interaction design, or design system management.
• Leadership: Transition into a Lead UX/UI Designer, Design Manager, or Head of Design role, managing teams and setting design strategy.
• Cross-functional Mobility: Move into Product Management, UX Research, or Product Strategy roles by leveraging a deep understanding of user needs and product development.
• Continuous Learning: Access to Experian's global learning and development resources, including training programs, workshops, and potentially certifications in new design tools and methodologies.

📝 Enhancement Note: The growth opportunities are framed within the context of a large, established corporation like Experian, suggesting structured paths for advancement and professional development. The "generalist" nature of the role allows for diverse career trajectories.

🌐 Work Environment

Office Type: This is an on-site role, indicating a traditional office-based work environment. Experian is a large corporation, so the office is likely a modern, professional corporate setting.

Office Location(s): The primary office location is Av. das Nações Unidas, 14.401, São Paulo, Brazil. This is a well-known business district, suggesting a professional and accessible location.

Workspace Context:

• The workspace will likely be collaborative, with open-plan areas, meeting rooms, and potentially dedicated quiet zones.
• Access to a robust technology infrastructure, including high-performance workstations, relevant software licenses (e.g., Figma), and network connectivity, will be provided.
• Opportunities for informal as well as structured collaboration with colleagues from design, product, and engineering teams will be readily available.

Work Schedule: The standard schedule is Monday to Friday, approximately 40 hours per week. While the role is on-site, there might be some flexibility in start/end times depending on team needs and company policy, but core business hours will require physical presence.

📝 Enhancement Note: The on-site requirement for a Senior role suggests that in-person collaboration, mentorship, and direct contribution to team dynamics are highly valued by Experian for this position.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter will review your application and CV for essential qualifications and experience. Be sure to highlight your Figma proficiency, Design System experience, and end-to-end project lifecycle involvement.
• Portfolio Review & Technical Interview: You will likely present your portfolio to a hiring manager or senior design lead. Be prepared to walk through 2-3 key projects, explaining your process, rationale, challenges, and outcomes. Expect questions on your approach to user research, prototyping, Design Systems, and collaboration.
• Cross-functional Interview: You may meet with product managers or engineers to assess your collaboration skills, understanding of agile methodologies, and ability to work within a multidisciplinary team.
• Final Interview: This could involve a discussion with a higher-level manager to assess cultural fit, strategic thinking, and overall suitability for the senior role within Experian.

Portfolio Review Tips:

• Tell a Story: Structure your case studies with a clear narrative: problem, your role, process, solution, and results.
• Show, Don't Just Tell: Use visuals, wireframes, prototypes, and data to illustrate your points.
• Quantify Impact: Whenever possible, use metrics to demonstrate the success of your designs (e.g., increased conversion rates, reduced error rates, improved user satisfaction scores).
• Highlight Collaboration: Showcase how you've worked with other teams and incorporated their feedback.
• Focus on Process: Emphasize your thought process and decision-making, not just the final aesthetics. Explain why you made certain design choices.
• Tailor to the Role: Ensure your portfolio highlights your generalist capabilities and experience with Figma and Design Systems, as requested in the job description.

Challenge Preparation:

• You might be given a design challenge or asked to critique an existing product on how you would improve it.
• Prepare to articulate your design thinking and problem-solving approach clearly and concisely.
• Practice explaining complex design concepts in simple terms.
• Be ready to discuss how you would approach a problem if you had limited time or information.

📝 Enhancement Note: The interview process emphasizes practical application of design skills, strategic thinking, and collaborative capabilities, all crucial for a Senior Generalist role in a large corporation. A strong portfolio that clearly demonstrates these aspects is essential.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The core design and prototyping tool for this role. Proficiency in its advanced features, component management, and collaborative workflows is critical.
• Prototyping Tools: While Figma is primary, familiarity with other prototyping tools might be beneficial for understanding different approaches.
• Design System Management Tools: Understanding how design systems are built, managed, and utilized, potentially involving tools like Zeroheight or similar documentation platforms.

Analytics & Reporting:

• User Research Platforms: Tools for conducting surveys, interviews, and usability testing (e.g., UserTesting.com, SurveyMonkey, Qualtrics).
• Analytics Tools: Familiarity with web analytics platforms (e.g., Google Analytics, Adobe Analytics) to understand user behavior data and inform design decisions.
• Data Visualization Tools: Basic understanding of how to interpret dashboards created in tools like Tableau or Power BI to inform design strategy.

CRM & Automation:

• While not direct design tools, an understanding of how CRM platforms (like Salesforce) and automation tools impact user journeys and data collection can provide valuable context for design decisions.

📝 Enhancement Note: The explicit mention of Figma and Design Systems highlights these as essential technical proficiencies. A senior designer is expected to be adept with the primary tools of their trade and understand how to leverage data and broader technological ecosystems to inform their work.

👥 Team Culture & Values

Operations Values:

• Data-Driven Decision Making: A strong emphasis on using research, analytics, and user feedback to guide design choices, rather than relying solely on intuition.
• User-Centricity: A commitment to understanding and prioritizing the needs, behaviors, and goals of the end-user in all design solutions.
• Collaboration & Teamwork: Fostering an environment where designers work effectively with product managers, engineers, and business stakeholders to achieve shared goals.
• Innovation & Continuous Improvement: Encouraging the exploration of new ideas, technologies, and design approaches to consistently enhance user experiences and business outcomes.
• Diversity & Inclusion: Experian's commitment to affirmative action for individuals with disabilities underscores a broader value placed on creating an inclusive and equitable workplace for all.

Collaboration Style:

• Cross-functional Integration: Designers are integrated into agile product teams, working closely with engineers and product managers on a daily basis.
• Open Communication: Encouraging candid feedback, constructive criticism, and transparent dialogue across disciplines.
• Iterative Design: A collaborative process where designs are shared early and often, with opportunities for feedback and refinement throughout the development cycle.
• Knowledge Sharing: Promoting the sharing of best practices, learnings, and design insights within the design team and across the broader organization.

📝 Enhancement Note: The company's stated values and the emphasis on affirmative action suggest a culture that is professional, forward-thinking, and committed to inclusivity. Designers are expected to be team players who can effectively navigate a corporate structure.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Business Objectives: Effectively translating complex financial and data-driven business requirements into intuitive and user-friendly digital experiences.
• Navigating a Large Corporate Structure: Adapting to established processes, stakeholder management, and potentially longer decision-making cycles inherent in a global organization.
• Maintaining Consistency Across a Vast Product Suite: Ensuring a cohesive user experience across numerous products and platforms, leveraging and evolving the Design System effectively.
• Staying Ahead of Technological Advancements: Continuously learning and adapting to new design tools, methodologies, and emerging technologies in the rapidly evolving tech landscape.

Learning & Development Opportunities:

• Advanced Design Training: Access to specialized workshops and courses on topics such as advanced UX research, interaction design patterns, and inclusive design.
• Industry Conferences: Opportunities to attend leading UX/UI and design conferences to gain insights into industry trends and network with peers.
• Mentorship Programs: Potential to be mentored by senior design leaders or to mentor junior designers, fostering leadership skills.
• Cross-functional Exposure: Opportunities to learn about product management, engineering processes, and data analytics to broaden understanding of the product lifecycle.

📝 Enhancement Note: The challenges are framed around the complexities of working in a large, data-focused enterprise, requiring strong strategic thinking and adaptability. The growth opportunities highlight Experian's investment in employee development, providing pathways for skill enhancement and career progression.

💡 Interview Preparation

Strategy Questions:

• "Tell me about a time you had to balance conflicting stakeholder demands with user needs. How did you resolve it?" - Prepare a STAR method answer demonstrating your negotiation and advocacy skills.
• "How do you approach designing for complex data or financial services? What are the key considerations?" - Discuss your understanding of risk, trust, clarity, and the importance of user education in these domains.
• "Describe your process for designing and implementing a Design System or contributing to an existing one." - Detail your steps, tools, and how you ensure adoption and evolution.
• "How do you ensure accessibility in your designs? Can you give an example?" - Discuss your knowledge of WCAG and practical application in your workflow.

Company & Culture Questions:

• "What interests you about Experian and our mission as a Datatech?" - Research Experian's business, its role in the market, and its stated purpose.
• "How do you see your generalist UX/UI skills contributing to a large, global organization like ours?" - Connect your broad skill set to the needs of a complex enterprise.
• "Describe a time you collaborated effectively with engineers and product managers. What was the outcome?" - Highlight your teamwork and communication skills.

Portfolio Presentation Strategy:

• Start with the "Why": Clearly articulate the business problem and user need for each project.
• Showcase Your Process: Walk through your research, ideation, wireframing, prototyping, and testing phases. Use visuals liberally.
• Highlight Figma & Design Systems: Explicitly point out where you used Figma effectively and how you interacted with or contributed to Design Systems.
• Quantify Results: Present any data or metrics that demonstrate the impact of your design solutions.
• Be Concise and Engaging: Practice your presentation to ensure it flows well and stays within the allocated time. Be prepared for follow-up questions on any aspect of your work.

📝 Enhancement Note: Interview preparation should focus on demonstrating not only design expertise but also strategic thinking, problem-solving capabilities, and strong collaboration skills, all critical for a senior role at a company like Experian.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on the Experian careers portal.
• Tailor Your Resume: Ensure your resume clearly highlights your 5-10 years of experience, proficiency in Figma, Design System knowledge, and end-to-end UX/UI project experience. Use keywords from the job description.
• Curate Your Portfolio: Select 2-3 of your strongest generalist UX/UI projects that showcase your process, problem-solving, and impact. Ensure they demonstrate your Figma skills and understanding of Design Systems.
• Prepare Your Presentation: Practice walking through your portfolio case studies, focusing on clarity, conciseness, and quantifying results. Be ready to discuss your design decisions and collaborative approach.
• Research Experian: Familiarize yourself with Experian's business, its "Datatech" positioning, and its commitment to diversity and inclusion. Understand how your role contributes to their mission.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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