UX Specialist - Content Creator Job

📍 Job Overview

Job Title: UX Specialist - Content Creator Company: Yash Technologies Location: India Job Type: Full-Time Category: User Experience (UX) / Content Strategy Date Posted: December 03, 2025 Experience Level: Mid-Senior Level (4+ years) Remote Status: On-site

🚀 Role Summary

• This role focuses on crafting compelling in-app content and user interface copy to enhance client digital solutions, directly impacting user experience and product adoption.
• The position requires a deep understanding of UX principles to collaborate effectively with designers and engineers, ensuring intuitive and engaging product design.
• Responsibilities include developing and maintaining a content style guide, documenting processes, and conducting user research to inform content strategy.
• The ideal candidate will be a proactive communicator, adept at driving consensus across diverse teams (design, engineering, product, marketing) to deliver successful product outcomes.

📝 Enhancement Note: While the title is "UX Specialist - Content Creator," the responsibilities and requirements strongly indicate a focus on UX Writing and Content Design within a product development lifecycle, rather than general content marketing or broader UX research. The emphasis on "in-app content" and "user interface copy" is key here.

📈 Primary Responsibilities

• Develop clear, concise, and user-centered copy for various in-app touchpoints, including labels, navigational elements, dialog boxes, menus, tutorials, and notifications.
• Collaborate closely with UX designers, product managers, engineers, and marketers to ensure content aligns with product strategy, user needs, and business objectives.
• Maintain consistency in tone, voice, and terminology across all user interface copy and in-app messaging.
• Drive consensus and advocate for content solutions that effectively balance the needs of multiple stakeholders and user groups.
• Participate actively in the product development lifecycle, from ideation to launch, ensuring content strategy supports intuitive and effective user experiences.
• Conduct competitor analysis and user research to gather insights that inform and refine content strategy and writing decisions.
• Optimize and update existing copy based on evolving product requirements, user feedback, and performance data.
• Create, manage, and maintain a comprehensive content style guide and rationale documentation for in-app content standards.
• Review business requirements and functional specifications to ensure content accurately reflects intended functionality and user goals.

📝 Enhancement Note: The responsibilities emphasize a proactive and collaborative approach to content creation within a product development framework. The role requires not just writing, but also strategic thinking, research, and cross-functional advocacy for user-centered content.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in User Experience, Technology, Engineering, Communications, English, or a related field is preferred. Equivalent practical experience will also be considered.

Experience:

• Minimum of 4+ years of professional experience in UX writing, content design, or a similar role focused on digital product content.
• Proven track record of creating impactful in-app content for customer-facing features and user interfaces.

Required Skills:

• Exceptional written and verbal communication skills, with a strong command of grammar, style, and tone.
• Deep understanding of User Experience (UX) principles and best practices in digital content design.
• Proficiency in developing content strategy and translating complex requirements into clear, concise user-friendly copy.
• Experience in documenting work, including creating and maintaining content style guides and rationale documentation.
• Ability to conduct user research and competitor analysis to inform content decisions.
• Strong collaboration and interpersonal skills, with the ability to drive consensus among diverse teams.
• Familiarity with accessibility standards and their application in digital content.

Preferred Skills:

• Basic knowledge of design tools such as Figma for reviewing wireframes and design mockups.
• Experience working with B2B products or within specific industries like construction, mining, energy, or transportation.
• Familiarity with wireframing tools or interpreting functional specifications.

📝 Enhancement Note: The emphasis on "documentation of their work in a clear and concise way" and "identifying what information is needed" suggests a need for strong organizational and self-management skills beyond just writing. The preference for Figma knowledge indicates a desire for candidates who can engage with the design process at a more visual and interactive level.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 diverse UX writing projects that demonstrate your ability to craft compelling in-app copy for various user scenarios.
• Include examples of microcopy (labels, buttons, error messages), onboarding flows, feature explanations, and user guidance.
• For each project, clearly articulate the problem, your role, the process followed, the content solutions implemented, and the measurable impact (if available).
• Demonstrate your understanding of user-centered design principles and how your content contributed to positive user experiences.
• Highlight your ability to adapt tone and voice to different brand personalities and target audiences.

Process Documentation:

• Provide evidence of your ability to create and maintain content style guides, including rationale for stylistic choices, tone of voice guidelines, and terminology standards.
• Include examples of how you have documented your UX writing process, from initial brief to final content delivery.
• Showcase your approach to conducting UX research, competitor analysis, and user feedback integration into your content work.

📝 Enhancement Note: For this role, a portfolio is critical. Candidates should focus on demonstrating their ability to translate complex product features and business requirements into simple, intuitive, and effective user interface copy. Quantifiable results (e.g., improved conversion rates, reduced support tickets due to clearer instructions) are highly valued.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for UX Specialists/Content Designers with 4+ years of experience in India, the estimated annual salary range is ₹8,00,000 to ₹15,00,000. This range can vary based on specific qualifications, interview performance, and the company's compensation structure.

Benefits:

• Comprehensive health insurance coverage.
• Opportunities for professional development and continuous learning through Yash Technologies' "Hyperlearning" workplace model.
• Flexible work arrangements and a supportive, collaborative team environment.
• Participation in cutting-edge technology projects and business transformation initiatives.
• Potential for career advancement within a leading technology integrator.
• Standard statutory benefits as per Indian labor laws.

Working Hours:

• The standard working hours are approximately 40 hours per week. The role may require flexibility to accommodate UX leads and stakeholders on-site or on-call during critical project phases, potentially requiring work outside standard hours on a need basis.

📝 Enhancement Note: The salary estimate is based on general market data for similar roles in India. Yash Technologies' emphasis on "Hyperlearning" and "flexible work arrangements" suggests a culture that supports continuous professional growth and work-life balance, which should be highlighted as a key benefit.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology Integration, IT Services, Digital Transformation, Consulting. Yash Technologies operates within the broad IT services sector, focusing on helping clients achieve business transformation through technology. Company Size: Yash Technologies is a large enterprise, likely employing over 5,000 employees globally. This scale suggests a structured environment with established processes and diverse career paths. Founded: Yash Technologies was founded in 1994. With decades of experience, the company has a strong foundation and deep industry knowledge.

Team Structure:

• The UX Specialist will likely be part of a broader UX or Product Design team, which in turn may be integrated within a larger IT services or consulting division.
• Reporting structure is expected to lead to a UX Lead, Design Manager, or Product Manager.
• Close collaboration with cross-functional teams including Product Owners, Engineers, Analysts, and Marketing professionals is a core aspect of the role.

Methodology:

• YASH emphasizes Agile methodologies and a "Hyperlearning" workplace to foster rapid learning and adaptation.
• Data-driven decision-making and a focus on optimizing operational models and stakeholder experiences are core to their client service approach.
• The company promotes a culture of trust, transparency, and open collaboration.

Company Website: https://careers.yash.com/

📝 Enhancement Note: The company's description highlights a commitment to "business transformation," "exceptional stakeholder experiences," and "cutting-edge technologies." This implies that the UX Specialist will be working on projects that are strategically important and have a significant impact on client outcomes. The "Hyperlearning" aspect suggests a dynamic environment that values continuous skill development.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a mid-to-senior level, requiring 4+ years of specialized experience in UX writing. It's a contributor role with significant autonomy in content creation and strategy. Reporting Structure: The UX Specialist will report to a UX Lead or Design Manager, with close interaction with Product Owners and Engineering Leads. This structure allows for mentorship and direct involvement in product strategy. Operations Impact: The role directly influences the user experience of digital products, impacting customer satisfaction, product adoption, and potentially conversion rates and operational efficiency by making interfaces more intuitive. The content created will be a critical component of the client's digital solutions.

Growth Opportunities:

• Skill Advancement: Deepen expertise in UX writing, content strategy, and information architecture. Opportunity to develop skills in specialized areas like voice design or content operations.
• Leadership Potential: Progress to a Senior UX Specialist, Lead UX Writer, or Content Design Manager role, overseeing projects and mentoring junior team members.
• Cross-Functional Exposure: Gain experience working across diverse industries and with various client types, broadening industry knowledge and consulting skills.
• Industry Certifications: Opportunities to pursue certifications in UX, content strategy, or related fields, supported by the company's learning initiatives.

📝 Enhancement Note: The "Hyperlearning" and "career-oriented skilling models" mentioned in the company description strongly suggest that Yash Technologies invests in employee development. Candidates should look for specific examples of how this manifests, such as internal training programs, mentorship, or support for external courses.

🌐 Work Environment

Office Type: The role is designated as "On-site," implying a traditional office-based work environment. This allows for direct collaboration and in-person team interaction. Office Location(s): The job is listed for "India," suggesting the role is based at one of Yash Technologies' offices within the country. Specific city details are not provided in the input.

Workspace Context:

• The workspace is likely to be collaborative, with opportunities for direct interaction with designers, engineers, and product stakeholders.
• Access to necessary tools and technology for UX writing and content creation is expected.
• The environment fosters "open collaboration" and a "free spirit," suggesting a culture that values idea sharing and innovation.

Work Schedule:

• Standard business hours are anticipated, with potential for flexibility to accommodate project deadlines, stakeholder availability, and collaboration with international teams if applicable. The mention of "open to work in hours to accommodate UX leads" indicates a need for adaptability.

📝 Enhancement Note: While the role is on-site, the company's stated values of "Flexible work arrangements, Free spirit, and emotional positivity" suggest that there might be some flexibility within the on-site framework, or that the office environment itself is designed to be conducive to a positive and adaptable work experience.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or recruiter call to assess basic qualifications, experience, and cultural fit.
• Technical/Portfolio Review: A dedicated session with a UX Lead or hiring manager where candidates will present their portfolio. Expect detailed questions about their projects, process, and decision-making.
• Skills Assessment: Potential for a practical exercise or case study focused on UX writing, problem-solving, or adapting existing copy.
• Team/Stakeholder Interviews: Meetings with other designers, engineers, or product managers to evaluate collaboration style and cross-functional communication.
• Final Interview: With senior leadership to discuss overall fit, career aspirations, and strategic alignment.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase your UX writing skills for in-app content, focusing on clarity, conciseness, and user-centered design. Include 3-5 strong examples.
• Tell a Story: For each project, explain the user problem, your specific contributions, the challenges faced, your thought process, the solutions you devised, and any measurable outcomes.
• Highlight Process: Clearly demonstrate your UX writing workflow, from research and ideation to content creation, iteration, and documentation.
• Showcase Documentation: Include examples of style guides, content inventories, or other documentation you've created to ensure consistency and quality.
• Be Ready to Discuss: Prepare to answer in-depth questions about your design choices, how you collaborated with teams, and how your content impacted the user experience.

Challenge Preparation:

• Practice Writing: Be ready to write or revise copy for a given scenario, focusing on clarity, tone, and user empathy.
• Analyze Existing Content: Consider how you would improve the copy in a sample app interface or feature description.
• Articulate Strategy: Be prepared to discuss your approach to content strategy, style guides, and ensuring brand consistency across digital products.
• Stakeholder Management: Think about how you would handle conflicting feedback from different stakeholders (e.g., marketing vs. engineering) regarding content.

📝 Enhancement Note: The emphasis on "documentation of their work in a clear and concise way" and "identifying what information is needed" means candidates should be prepared to discuss their organizational methods and proactive communication strategies during interviews.

🛠 Tools & Technology Stack

Primary Tools:

• UX Writing/Content Design: Proficiency in standard word processing and collaboration tools.
• Design Collaboration: Basic knowledge of Figma is preferred, indicating a need to interact with design files and potentially provide feedback within the tool or related platforms.
• Documentation: Tools for creating and managing style guides (e.g., Confluence, Notion, Google Docs).
• Wireframing/Prototyping: Familiarity with interpreting wireframes or functional specifications is a plus.

Analytics & Reporting:

• While not explicitly listed as a primary requirement, understanding how to interpret user analytics and performance data to inform content optimization is beneficial.

CRM & Automation:

• Experience with CRM systems or marketing automation platforms is not a primary focus but can be advantageous if the content role involves customer communication workflows.

📝 Enhancement Note: The explicit mention of "Basic knowledge of Figma" is a key differentiator. Candidates should be prepared to discuss their experience with Figma, even if it's just for viewing and commenting on designs, rather than full design capabilities.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A strong commitment to creating exceptional user experiences through clear, empathetic, and effective content.
• Collaboration: Valuing open communication, transparency, and teamwork across diverse functional groups.
• Excellence & Quality: A drive for high-quality deliverables, meticulous attention to detail in language, and a sense of ownership for product quality.
• Continuous Learning: Embracing a "Hyperlearning" environment, seeking to unlearn, relearn, and adapt rapidly to new technologies and methodologies.
• Initiative & Ownership: Proactively identifying needs, seeking information, and taking responsibility for both individual contributions and overall product success.

Collaboration Style:

• Cross-Functional Integration: Working closely with designers, engineers, product managers, and marketers to integrate content seamlessly into the product development lifecycle.
• Consensus Building: Adept at navigating differing opinions and driving agreement on content solutions that serve both user and business needs.
• Feedback Culture: Open to receiving and providing constructive feedback to improve content and processes.
• Knowledge Sharing: Contributing to the team's collective intelligence through sharing insights, best practices, and documentation.

📝 Enhancement Note: Yash Technologies' stated principles ("Flexible work arrangements, Free spirit, and emotional positivity," "Agile self-determination, trust, transparency, and open collaboration") suggest a culture that empowers individuals while emphasizing collective progress and well-being.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Stakeholder Needs: Navigating and reconciling potentially conflicting requirements from different departments (e.g., marketing, product, engineering) to create unified content.
• Rapid Iteration: Adapting to fast-paced product development cycles and quickly revising content based on new information or changing priorities.
• Maintaining Consistency: Ensuring a consistent voice, tone, and terminology across a growing suite of digital products and features.
• Measuring Impact: Quantifying the direct impact of UX writing on user behavior, product adoption, and business metrics.

Learning & Development Opportunities:

• Specialized Training: Access to YASH's "Hyperlearning" platform for continuous skill development in UX writing, content strategy, and related digital product disciplines.
• Industry Exposure: Working on diverse client projects across various industries can provide broad exposure to different business challenges and technological solutions.
• Mentorship: Opportunities to learn from experienced UX leads, design managers, and senior product professionals.
• Career Progression: Clear pathways to advance into Senior UX Writer, Lead Content Designer, or managerial roles within the organization.

📝 Enhancement Note: The "challenges" section highlights the need for strong problem-solving and adaptability, which are crucial for success in a dynamic technology services environment. The growth opportunities are directly tied to the company's stated commitment to employee development.

💡 Interview Preparation

Strategy Questions:

• "Describe a complex feature or product you had to write content for. What was your process, and how did you ensure clarity and usability for the end-user?" (Focus on process, user-centricity, and problem-solving.)
• "How do you approach creating a content style guide? What are the key elements, and why is it important for UX writing?" (Demonstrate understanding of standards and consistency.)
• "Imagine you receive conflicting feedback on copy from a designer and a product manager. How would you resolve this to arrive at the best solution?" (Assess collaboration, negotiation, and decision-making skills.)
• "How do you ensure your copy is inclusive and accessible to all users?" (Highlight awareness of accessibility standards and empathy.)

Company & Culture Questions:

• "What interests you about Yash Technologies and our 'Hyperlearning' approach to work?" (Show research and alignment with company values.)
• "How do you contribute to a collaborative team environment, especially when working with engineers and designers who may have different priorities?" (Discuss teamwork and communication style.)
• "How do you stay updated on the latest trends in UX writing and content design?" (Demonstrate commitment to continuous learning.)

Portfolio Presentation Strategy:

• Tell a Story: For each project, clearly outline the problem, your role, your process, the solution, and the outcome. Use visuals where appropriate.
• Quantify Impact: If possible, present metrics that show how your content improved user experience, conversion rates, or other key performance indicators.
• Showcase Documentation Skills: Briefly present examples of style guides or other documentation you've created.
• Be Prepared for Live Exercises: You might be asked to write or critique copy on the spot. Practice thinking aloud and articulating your reasoning.

📝 Enhancement Note: Candidates should be prepared to discuss their experience with documentation and their proactive approach to gathering information, as these are specifically called out as desirable traits in the job description.

📌 Application Steps

To apply for this UX Specialist - Content Creator position:

• Visit the Yash Technologies careers page and submit your application through the provided link: https://careers.yash.com/job/UX-Specialist-Content-Creator-Job/1331066066/
• Portfolio Customization: Tailor your portfolio to highlight 3-5 of your strongest UX writing projects, emphasizing in-app copy, user interface text, and your process for creating clear, concise, and user-centered content.
• Resume Optimization: Ensure your resume clearly details your 4+ years of UX writing experience, technical skills (like Figma basics), and accomplishments using keywords mentioned in the job description (UX writing, content strategy, user experience, collaboration, documentation).
• Interview Preparation: Practice articulating your UX writing process, problem-solving approach, and how you collaborate with design and engineering teams. Prepare specific examples for common interview questions.
• Company Research: Familiarize yourself with Yash Technologies' services, values, and their "Hyperlearning" workplace model to demonstrate your interest and cultural fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. While efforts have been made to provide comprehensive details, all information should be verified directly with Yash Technologies during the application and interview process. The "On-site" requirement is a key factor to consider.