UX Lead

📍 Job Overview

Job Title: UX Lead

Company: WongDoody

Location: London, England, United Kingdom

Job Type: Full-time

Category: User Experience (UX) Design & Strategy

Date Posted: November 12, 2025

Experience Level: 7+ years (Mid-Senior to Lead)

Remote Status: On-site

🚀 Role Summary

• Lead the User Experience (UX) and design for complex, business-critical digital transformation programs, focusing on large-scale web design and build projects.

• Serve as a primary liaison between the client, internal design teams, and delivery teams, fostering strong relationships with globally distributed stakeholders.

• Translate client needs and business requirements into actionable design briefs, guiding a team in their execution.

• Drive innovation and provide clarity to internal teams and clients through skillful diplomacy and enthusiasm, navigating the complexities of digital transformation at scale.

• Champion a lean, user-centered UX approach, actively participating in fast-paced, prototype-driven workshops like 'Conversation to Creation' (C2C).

📝 Enhancement Note: While the initial request is for Revenue Operations, Sales Operations, or GTM roles, the provided job description is for a UX Lead. This enhancement will focus on adapting the structure and operational context to a UX Lead role, highlighting transferable skills in process, strategy, and stakeholder management that are relevant to operations professionals. The core operations keywords will be replaced with UX and design leadership equivalents.

📈 Primary Responsibilities

• Oversee key strategic programs within the studio, ensuring the quality of work and establishing best practices for team collaboration and engagement.

• Liaise with senior clients and stakeholders to understand briefs, challenge assumptions where necessary, and deliver value to client businesses and customer experiences.

• Inspire the wider team with passion for UX craft and deep industry knowledge, fostering a culture of continuous learning and innovation.

• Create world-class digital products and experiences that demonstrably improve users' lives and achieve business objectives.

• Gather and synthesize business requirements, market research, and user needs to derive hypotheses, communicate them effectively, and lead user testing and validation.

• Lead cross-functional teams, including designers, developers, and QA, through the entire product creation lifecycle, from initial concept and prototypes to final design and implementation.

• Conduct qualitative and quantitative user research using diverse methodologies, potentially managing third-party research providers.

• Design and communicate effectively through diagrams, sketches, wireframes, high-fidelity designs, and interactive prototypes.

• Facilitate workshops with senior clients and C-suite executives to deepen understanding of their businesses and customers, driving innovation and strategic alignment.

• Manage and mentor designers, supporting their professional growth and development within the team.

• Collaborate with WongDoody leadership to achieve company goals, improve internal processes, and enhance client engagement strategies.

📝 Enhancement Note: The responsibilities have been detailed to reflect the leadership and strategic aspects of a UX Lead role, emphasizing project oversight, client interaction, team management, and the end-to-end product design lifecycle, aligning with typical expectations for senior UX positions.

🎓 Skills & Qualifications

Education:

Experience:

• Minimum of 7 years of experience in leading digital transformation projects, with a strong emphasis on user experience design and strategy.

• Demonstrable experience in leading the UX and design of large-scale web design and build projects.

Required Skills:

• Deep, demonstrable expertise in UX design principles, user-centered design methodologies, and the entire design thinking process.

• Extensive experience with enterprise Content Management Systems (CMS) platforms, with a specific focus on Adobe Experience Manager (AEM), and understanding its functional and technical design implications.

• Proven ability to lead workshops and interviews with senior clients, facilitating discussions to uncover business needs and customer insights.

• Strong understanding of product strategy and vision, capable of influencing "what we should build" beyond just "how it should look."

• Expertise in qualitative and quantitative user research methods, including usability testing, user interviews, surveys, and data analysis.

• Proficiency in design and prototyping tools such as Figma, Sketch, and InVision.

• Excellent communication, presentation, and stakeholder management skills, with the ability to clearly articulate design rationale, align diverse perspectives, and persuade stakeholders.

• Experience in designing solutions for B2B customers, understanding the unique requirements and user journeys compared to B2C or retail contexts.

Preferred Skills:

• Experience in creating digital strategy and content strategy, and overseeing their execution.

• Proficiency in presentation software like PowerPoint or Keynote for client presentations and internal documentation.

• Familiarity with Agile methodologies and experience working within cross-functional Agile teams.

• Experience managing and mentoring a team of UX designers.

• A strong understanding of related disciplines such as business analysis, technical development, delivery processes, marketing, and content creation.

📝 Enhancement Note: The qualifications are tailored to a senior UX Lead role, emphasizing practical experience in digital transformation, AEM, B2B design, and strategic thinking, alongside core UX skills and leadership capabilities.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing leadership in end-to-end UX design for complex web projects, with a clear emphasis on digital transformation initiatives.

• Case studies demonstrating experience with enterprise CMS platforms, specifically Adobe Experience Manager (AEM), detailing how CMS constraints were navigated in the design process.

• Examples of B2B design solutions, highlighting the unique considerations and outcomes for business-focused customers.

• Projects that illustrate strategic thinking and product vision, moving beyond aesthetics to demonstrate impact on business goals and user needs.

Process Documentation:

• Evidence of structured user research processes, including methodologies used, data synthesis, and how findings informed design decisions and product strategy.

• Documentation of iterative design processes, including wireframing, prototyping, and user testing cycles, with examples of how feedback was incorporated.

• Workflow examples showing collaboration with development and QA teams to ensure successful product implementation.

• Case studies that detail the 'Conversation to Creation' (C2C) workshop methodology, showcasing its application in kicking off transformational products.

📝 Enhancement Note: The portfolio requirements are specifically designed to assess a UX Lead's strategic capabilities, technical understanding (especially AEM), client-facing skills, and process rigor in delivering complex digital products.

💵 Compensation & Benefits

Salary Range:

Benefits:

• Competitive salary commensurate with experience and expertise.

• Comprehensive medical and dental insurance plans.

• A competitive pension package to support long-term financial security.

• Travel insurance for any business-related travel.

• Flexible summer hours, promoting work-life balance during warmer months.

• Opportunities for professional development and continuous learning.

• Exposure to a diverse range of innovative projects with bold clients.

Working Hours:

• Standard full-time hours, likely around 40 hours per week, with flexibility offered, particularly through initiatives like flexible summer hours. The role requires dedication to project timelines and client needs, which may occasionally involve working beyond standard hours.

📝 Enhancement Note: The salary range is an estimate based on typical compensation for a UX Lead in London with the specified experience level and required technical skills. Benefits are directly extracted from the provided text and supplemented with standard offerings for such roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: Advertising, Branding, Experience Design & Strategy, Digital Innovation. WongDoody operates at the intersection of creativity and technology, serving a diverse range of clients across various sectors.

Company Size: 2000+ employees globally, with 22 studios worldwide. This indicates a large, established, and internationally recognized agency with significant resources and a broad reach.

Founded: 30+ years ago. WongDoody has a long-standing reputation for creativity and innovation, recognized by prestigious bodies like Cannes Lions, Fast Company, and EY. As an Infosys company, it blends its unique culture with the scale and capabilities of a global leader.

Team Structure:

• The UX Lead will be part of a cross-functional team, working closely with project managers, designers, developers, strategists, and account managers.

• The role involves leading and mentoring a team of designers, implying a direct reporting structure or a strong leadership influence over a design pod.

Methodology:

• WongDoody employs a lean, user-centered UX approach, emphasizing rapid ideation and prototyping.

• The 'Conversation to Creation' (C2C) workshop methodology is a key operational process for quickly transforming ideas into tangible product concepts.

• A commitment to data-driven insights, user research, and iterative design is central to their product development.

• The company culture is described as open, inclusive, and curious, rooted in 'Creative Democracy'.

Company Website: https://www.wongdoody.com/

📝 Enhancement Note: This section synthesizes company information to provide context on WongDoody's operational environment, culture, and approach to design and client delivery, highlighting the 'Creative Democracy' ethos and the 'C2C' methodology.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a Lead level within the UX discipline. It requires significant experience in managing complex projects, leading teams, and engaging with senior clients, indicating a transition from individual contribution to strategic leadership and program oversight.

Reporting Structure: The UX Lead will likely report to a Design Director, Creative Director, or Head of UX, and will be responsible for managing and mentoring a team of UX/UI designers. They will also work closely with Project Managers and account teams.

Operations Impact: The UX Lead's impact is direct and significant, shaping the user experience of critical digital products for major clients. This involves not only design quality but also influencing product strategy, driving innovation, and ensuring successful project delivery that meets both user needs and business objectives. Their work directly contributes to client satisfaction, retention, and the agency's reputation for excellence.

Growth Opportunities:

• Leadership Advancement: Potential to grow into senior leadership roles such as Design Director, Head of UX, or even broader strategic roles like Head of Digital Transformation, overseeing larger programs or multiple client accounts.

• Skill Specialization: Opportunity to deepen expertise in specific areas like enterprise CMS design (AEM), B2B UX strategy, or advanced user research methodologies.

• Client Relationship Management: Develop stronger strategic advisory skills with C-suite clients, becoming a trusted partner in their digital transformation journeys.

• Process Improvement: Contribute to refining and evolving WongDoody's internal design processes and methodologies, such as the 'C2C' approach.

• Mentorship & Team Building: Play a key role in shaping the talent within the design team, mentoring junior designers and fostering a collaborative and high-performing team culture.

📝 Enhancement Note: This analysis frames the UX Lead role within a career progression context, detailing potential growth paths and the strategic impact of the position, drawing parallels to the career development aspects found in operations roles.

🌐 Work Environment

Office Type: WongDoody operates as a global agency with multiple studios. The London office is likely a professional, collaborative workspace designed to foster creativity and teamwork.

Office Location(s): London, England, United Kingdom. The specific location within London would need to be confirmed, but it's expected to be an accessible, professional business environment.

Workspace Context:

• Collaborative Environment: The workspace is designed to encourage interaction, brainstorming, and cross-functional collaboration, utilizing open spaces, meeting rooms, and workshop areas.

• Tools & Technology: Access to industry-standard design software (Figma, Sketch, InVision), presentation tools, and potentially dedicated hardware for prototyping and research. The presence of enterprise CMS like AEM implies integration with development environments.

• Team Interaction: Frequent opportunities for interaction with UX/UI designers, project managers, strategists, developers, and client teams, both internally and externally.

Work Schedule: The role is full-time, with standard office hours. However, the fast-paced agency environment and client demands may necessitate flexibility, with opportunities for remote work or flexible hours as company policy allows, particularly during specific periods like summer.

📝 Enhancement Note: The description of the work environment focuses on the collaborative agency setting, the tools available, and the dynamic nature of project-based work, common in creative and digital transformation roles.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your CV and portfolio to assess experience, skills, and alignment with the role requirements, particularly regarding AEM and B2B UX.

• Hiring Manager/Team Interview: A discussion with the hiring manager or a senior member of the design team to delve deeper into your experience, leadership style, and approach to problem-solving. Expect questions about your experience with digital transformation and large-scale web projects.

• Portfolio Presentation & Case Study: A dedicated session where you will present a selection of your most relevant work, focusing on case studies that demonstrate your UX leadership, strategic thinking, AEM experience, and ability to drive impactful design solutions. Be prepared to discuss your process, challenges, and outcomes.

• Workshop/Challenge Session: You may be asked to participate in a simulated workshop or a design challenge to assess your practical skills, problem-solving abilities, and how you collaborate and communicate under pressure. This could involve ideation, sketching, or critiquing a design problem.

• Final Interview: Potentially a conversation with senior leadership (e.g., Head of Design, Creative Director) to assess cultural fit, strategic alignment, and overall suitability for leading key client programs.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 projects that best showcase your UX leadership, AEM experience, B2B design work, and impact on digital transformation.

• Tell a Story: For each case study, clearly articulate the problem, your role and process, the solutions you designed, the rationale behind your decisions, and the measurable outcomes (e.g., user satisfaction, business impact).

• Highlight AEM Integration: Explicitly discuss how you worked within or leveraged the capabilities of AEM, demonstrating your understanding of CMS constraints and opportunities.

• Showcase Leadership: Emphasize your role in leading teams, facilitating workshops, and managing senior client stakeholders.

• Quantify Impact: Wherever possible, use data and metrics to demonstrate the success of your designs and initiatives.

• Be Prepared to Discuss: Anticipate questions about your design philosophy, how you handle challenging stakeholders, and how you mentor junior designers.

Challenge Preparation:

• Understand the Context: If given a challenge, quickly grasp the business problem and user needs.

• Focus on Process: Demonstrate a clear, user-centered design process, even if time is limited.

• Communicate Clearly: Articulate your thoughts and decisions verbally and visually.

• Embrace Constraints: Show how you can work within potential technical or business limitations.

• Be Collaborative: Engage constructively with any team members or interviewers involved in the challenge.

📝 Enhancement Note: This section provides actionable advice on navigating the interview process, with specific tips for portfolio presentation and preparing for potential design challenges, tailored to the requirements of a UX Lead role.

🛠 Tools & Technology Stack

Primary Tools:

• UX/UI Design & Prototyping: Figma (primary), Sketch, InVision. Proficiency in at least one of these is essential for creating wireframes, mockups, and interactive prototypes.

• Presentation Software: PowerPoint, Keynote. Crucial for client presentations, workshop materials, and internal documentation.

• Content Management System (CMS): Adobe Experience Manager (AEM). Deep knowledge and experience in designing for AEM is a key requirement, understanding its capabilities and limitations for web design.

Analytics & Reporting:

• While not explicitly listed, a UX Lead would typically work with analytics tools (e.g., Google Analytics, Adobe Analytics) to understand user behavior and measure the impact of designs.

Collaboration & Project Management:

• Tools like Jira, Confluence, or similar platforms may be used for project tracking and documentation within cross-functional teams.

• Collaboration tools such as Slack or Microsoft Teams would be standard for day-to-day communication.

📝 Enhancement Note: The tools and technology stack are identified based on the explicit mentions in the job description and common industry practices for UX Leads in agency environments, with a strong emphasis on AEM and design software.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A fundamental commitment to placing the user at the heart of all design and product decisions.

• Creativity & Innovation: Encouraging bold ideas, exploration, and finding new ways to captivate users.

• Collaboration & Inclusivity: Operating under 'Creative Democracy,' valuing diverse perspectives and fostering an open, inclusive environment.

• Excellence & Craftsmanship: A drive to create the best possible, well-crafted products and experiences.

• Efficiency & Agility: Embracing a lean, fast-paced, prototype-driven approach to deliver value quickly.

Collaboration Style:

• Cross-Functional Integration: Seamless collaboration across design, development, strategy, and account management teams to ensure holistic product development.

• Client Partnership: Building strong, consultative relationships with senior clients, acting as a strategic partner in their digital journey.

• Open Communication: Encouraging open dialogue, constructive feedback, and knowledge sharing within the team and with clients.

• Workshop-Driven: Actively participating in and leading collaborative workshops ('C2C') to generate ideas and align stakeholders.

📝 Enhancement Note: This section outlines the core values and collaborative dynamics expected at WongDoody, drawing from explicit mentions of 'Creative Democracy' and the 'C2C' methodology, and applying them to the UX discipline.

⚡ Challenges & Growth Opportunities

Challenges:

• Navigating Digital Transformation at Scale: Leading UX for complex, large-scale programs requires managing intricate stakeholder relationships, diverse requirements, and significant technical complexities.

• Balancing Client Needs with User Experience: Effectively advocating for the user while meeting demanding client business objectives and technical constraints.

• Designing within CMS Boundaries: Mastering the design implications of enterprise CMS platforms like AEM, requiring a deep understanding of their functional and technical limitations.

• Fast-Paced Agency Environment: Adapting to rapid project cycles, evolving client demands, and maintaining high-quality output under pressure.

• Leading Diverse, Distributed Teams: Inspiring and guiding teams that may be geographically dispersed, ensuring consistent quality and collaboration.

Learning & Development Opportunities:

• Strategic Design Leadership: Growing expertise in product strategy, digital transformation consulting, and C-suite client advisory.

• AEM Specialization: Deepening knowledge and application of AEM for complex web design challenges.

• Mentorship & Team Development: Honing leadership skills through managing and developing a team of designers.

• Innovation Methodologies: Mastering and contributing to advanced workshop techniques like 'Conversation to Creation' (C2C).

• Industry Exposure: Working with leading brands and on cutting-edge digital products, staying at the forefront of UX trends and technologies.

📝 Enhancement Note: This section identifies potential challenges inherent in the role and company, framing them as opportunities for professional growth and skill development, relevant for ambitious UX professionals.

💡 Interview Preparation

Strategy Questions:

• "Describe a complex digital transformation project you led. What was your role, what were the key UX challenges, and how did you address them, particularly concerning AEM?"

• "How do you approach balancing the strategic vision for a product with the practical constraints of an enterprise CMS like AEM and client business goals?"

• "Walk us through your process for leading a 'Conversation to Creation' (C2C) workshop with senior clients."

• "How do you gather and synthesize business requirements and user needs for a B2B product, and how does this differ from B2C?"

Company & Culture Questions:

• "What aspects of WongDoody's 'Creative Democracy' and 'lean, user-centered UX approach' appeal to you, and how would you contribute to them?"

• "How do you inspire and motivate a design team to produce their best work in a fast-paced agency environment?"

• "Describe your experience working with C-suite clients. How do you build rapport and influence their strategic decisions?"

Portfolio Presentation Strategy:

• Structure Your Case Studies: For each project, clearly define the problem, your specific role and contributions, the design process followed (including research, ideation, prototyping, testing), key decisions made (especially regarding AEM), and the measurable outcomes.

• Highlight Leadership: Explicitly point out instances where you led teams, managed stakeholders, or drove strategic direction.

• Showcase AEM Expertise: Dedicate a portion of your presentation to how you worked with AEM, detailing any specific design patterns, component strategies, or content structure considerations.

• Quantify Success: Use metrics (e.g., conversion rates, user satisfaction scores, task completion times, business KPIs) to demonstrate the impact of your work.

• Be Ready for Deep Dives: Anticipate detailed questions about your design rationale, technical considerations, and challenges encountered.

📝 Enhancement Note: This section provides targeted interview questions and preparation strategies, focusing on the unique requirements of the UX Lead role at WongDoody, including AEM experience and workshop facilitation.

📌 Application Steps

To apply for this UX Lead position:

• Submit your application, including your CV and a link to your online portfolio, through the WongDoody careers portal.

• Tailor Your Resume: Highlight your 7+ years of experience in digital transformation, large-scale web design, and specific expertise with Adobe Experience Manager (AEM). Use keywords from the job description such as "UX Lead," "B2B Design," "User Research," and "Client Engagement."

• Curate Your Portfolio: Select 3-5 of your most impactful projects that demonstrate leadership in UX, AEM experience, B2B solutions, and strategic thinking. Ensure each case study clearly outlines the problem, your process, solutions, and measurable outcomes.

• Prepare Your Presentation: Practice presenting your portfolio case studies, focusing on your leadership contributions, design rationale, AEM-specific insights, and how you drive client strategy and innovation.

• Research WongDoody: Familiarize yourself with their work, 'Creative Democracy' ethos, 'Conversation to Creation' (C2C) methodology, and recent projects to demonstrate genuine interest and cultural fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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