UX Designer II, Community

📍 Job Overview

Job Title: UX Designer II, Community

Company: Twitch

Location: Irvine, CA; Los Angeles, CA; New York City, NY; San Francisco, CA; Seattle, WA

Job Type: Full-Time

Category: User Experience (UX) Design / Product Design

Date Posted: April 28, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid

🚀 Role Summary

• Lead UX design initiatives for streamer creation and viewer engagement experiences within Twitch's live streaming product ecosystem.

• Drive the development and enhancement of cross-platform live streaming services that foster streamer community growth and development.

• Collaborate closely with product managers, engineers, and fellow designers to translate user needs and business objectives into intuitive and engaging user experiences.

• Champion a human-centered design approach, creating playful and caring software solutions for Twitch's diverse customer base.

• Utilize a blend of qualitative and quantitative data to form hypotheses and iteratively improve designs based on user insights and performance metrics.

📝 Enhancement Note: While the primary focus is UX Design, the role's emphasis on "community," "streamer creation," and "viewer engagement" implies a strong connection to Go-To-Market (GTM) strategies and user adoption, making operations-adjacent skills valuable. The requirement to "lead design work at the project level" and "represent work to executive leadership" indicates a need for strong project management and communication skills, often honed in operations environments. This role is not a traditional Revenue or Sales Operations role but requires a deep understanding of user behavior and product lifecycle, which informs GTM success.

📈 Primary Responsibilities

• Lead end-to-end UX design for specific projects within the Community team, from concept to execution and iteration.

• Conduct user research, including interviews and surveys, to understand streamer and viewer needs, pain points, and desires.

• Develop user flows, wireframes, prototypes, and high-fidelity visual designs for new features and improvements.

• Collaborate effectively with product managers to define project scope, requirements, and success metrics.

• Partner closely with engineers to ensure designs are technically feasible and implemented accurately.

• Participate actively in design reviews, providing and receiving constructive feedback to elevate the quality of design work.

• Contribute to and improve existing design patterns and approaches within the Twitch design system.

• Translate user insights and data analysis into actionable design hypotheses to drive product improvements.

• Present design concepts and outcomes to cross-functional teams and executive leadership.

📝 Enhancement Note: The responsibilities highlight a need for robust process management, from user research synthesis to design iteration and stakeholder communication. This aligns with operations principles of structured problem-solving and data-informed decision-making, even within a design context. The emphasis on "improving existing patterns and approaches" suggests a need for process optimization thinking.

🎓 Skills & Qualifications

Education: Bachelor's degree in Design, Interaction/UX Design, HCI, or a related field is preferred.

Experience: 3+ years of practical experience in UX design, with a specific emphasis on content discovery and/or content engagement experiences.

Required Skills:

• Demonstrated expertise in interaction design and visual craft, including proficiency in creating compelling mobile experiences.

• Proven ability to collaborate effectively with cross-functional teams, including designers, researchers, product managers, and engineers.

• A strong aesthetic sense and the ability to make confident, well-reasoned design decisions.

• Deep empathy for users and a commitment to designing human-centered software.

Preferred Skills:

• Experience working on consumer software products, particularly in the digital media or entertainment space.

• Proven experience executing research plans and conducting direct customer interviews.

• Knowledge of and experience with design systems.

• Familiarity with quantitative and qualitative data analysis to inform design hypotheses.

📝 Enhancement Note: The "3+ years of practical experience" and emphasis on "leading design work at the project level" suggest a mid-level to senior-junior designer. The "expert proficiency with Figma" is a critical technical skill. The preferred skills in research and design systems indicate a desire for candidates who can contribute to the operational efficiency of the design team.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 diverse UX design projects that clearly demonstrate your end-to-end design process.

• For each project, articulate the problem statement, your role and contributions, the design challenges faced, and the solutions implemented.

• Highlight your expertise in interaction design, visual craft, and prototyping, particularly for mobile experiences.

• Include examples of how you've leveraged user research (qualitative and quantitative) to inform design decisions.

Process Documentation:

• Clearly outline the design process followed for each project, emphasizing how you moved from research and ideation to final design and iteration.

• Detail your collaboration process with cross-functional partners (PMs, Engineers) and how feedback was incorporated.

• Illustrate how you developed and tested hypotheses based on user data.

• Show examples of presenting work in design reviews and incorporating feedback.

📝 Enhancement Note: For a UX role, the portfolio is paramount. It needs to demonstrate not just the final output but the process – how problems were understood, solutions were iterated upon, and user needs were met. This mirrors the need for process documentation in operations roles to showcase efficiency and methodology.

💵 Compensation & Benefits

Salary Range:

• Seattle, WA: $117,800 - $160,000 USD annually

• San Francisco, CA: $135,500 - $184,000 USD annually

• New York City, NY: $129,600 - $176,000 USD annually

• Los Angeles, CA: $117,800 - $160,000 USD annually

• Irvine, CA: $117,800 - $160,000 USD annually

Benefits:

• Comprehensive Medical, Dental, Vision & Disability Insurance.

• 401(k) plan with matching contributions.

• Generous Maternity & Parental Leave policies.

• Flexible Paid Time Off (PTO).

• Amazon Employee Discount.

• Additional benefits include: Basic Life & AD&D Insurance, Supplemental Life Plans, Employee Assistance Program (EAP), Mental Health Support, Medical Advice Line, Flexible Spending Accounts, and Adoption and Surrogacy Reimbursement.

Working Hours: Approximately 40 hours per week, with flexibility expected for project deadlines and collaborative needs.

📝 Enhancement Note: The salary ranges are location-specific, reflecting cost of living differences. The comprehensive benefits package is typical for large tech companies and includes robust support for employees and their families, which can be a significant factor in attracting and retaining talent, similar to how competitive benefits support operations teams.

🎯 Team & Company Context

🏢 Company Culture

Industry: Live Streaming & Digital Entertainment (Technology)

Company Size: Large (Part of Amazon, which is a global enterprise; Twitch itself operates as a significant division with thousands of employees). This size implies structured processes, potential for internal mobility, and access to extensive resources.

Founded: Twitch was founded in 2011 and acquired by Amazon in 2014. This history indicates a company that has evolved from a startup to a mature, established platform, likely with a blend of agile development and established corporate processes.

Team Structure:

• The UX Community team is a specialized group within Twitch's broader Design organization.

• Designers report to a Director of Design and work closely with Product Managers and Engineers on cross-functional teams.

• The role involves representing work to executive leadership, indicating a hierarchy that values clear communication and impactful design.

Methodology:

• Design decisions are informed by a combination of qualitative user research (interviews, feedback) and quantitative data analysis (user behavior, metrics).

• A hypothesis-driven approach is encouraged to guide iterative improvements.

• Emphasis on using and improving existing design patterns and approaches, suggesting an awareness of design systems and their operational efficiency benefits.

• Collaboration is key, with a structured process for design reviews and feedback sessions.

Company Website: https://www.twitch.tv/

📝 Enhancement Note: Twitch's culture is built around empowering live communities. For operations professionals, understanding this emphasis on community means appreciating how user-centricity drives product decisions and, consequently, GTM strategies. The integration with Amazon also suggests a framework of operational excellence and data-driven decision-making.

📈 Career & Growth Analysis

Operations Career Level: This role is classified as UX Designer II, indicating a mid-level position. It requires independent project leadership, cross-functional collaboration, and the ability to present to senior stakeholders. It's a step beyond entry-level design, requiring demonstrated autonomy and impact.

Reporting Structure: The UX Designer reports directly to a Director of Design. They will work within cross-functional teams composed of Product Managers, Engineers, and potentially Researchers.

Operations Impact: While not a direct operations role, the UX Designer's work directly impacts user acquisition, retention, and engagement – key metrics for GTM success. By improving streamer creation and viewer engagement, they contribute to the overall growth and health of the Twitch ecosystem, which is critical for revenue generation and platform stability. Effective UX reduces churn and increases user satisfaction, thereby supporting operational efficiency by minimizing support load and maximizing platform utility.

Growth Opportunities:

• Operations Skill Development: Opportunity to deepen understanding of how design impacts user adoption, retention, and community growth – crucial insights for GTM operations.

• Leadership Training: Potential to develop leadership skills through mentoring junior designers and leading project design initiatives.

• Cross-Functional Expertise: Gain deep experience working with product management and engineering, enhancing collaboration and project management skills relevant to any operations role.

• Platform Specialization: Become an expert in live streaming UX, a niche but growing area, with opportunities to move into senior design roles or specialized product areas.

📝 Enhancement Note: The growth opportunities highlight transferable skills valuable in operations: understanding user behavior for GTM strategy, leadership through mentorship, and cross-functional project execution. The "operations impact" section bridges the gap between design and business outcomes, demonstrating how UX contributes to revenue and platform health.

🌐 Work Environment

Office Type: Hybrid work model, allowing employees to work from Twitch's headquarters or hub locations, with the flexibility to work remotely on certain days.

Office Location(s):

• San Francisco, CA (Headquarters)

• Seattle, WA

• Irvine, CA

• New York City, NY

Workspace Context:

• The work environment is collaborative, emphasizing teamwork with cross-functional partners.

• Access to a robust design toolset, including Figma, and potentially other internal tools and platforms.

• Opportunities for informal and formal interactions with colleagues through design reviews, team meetings, and internal events.

• The culture encourages creativity, problem-solving, and a positive, supportive atmosphere.

Work Schedule: The standard work week is approximately 40 hours, but the nature of design and product development often requires flexibility to meet project deadlines and accommodate cross-functional team needs. This can involve occasional extended hours or weekend work during critical launch phases.

📝 Enhancement Note: The hybrid model offers flexibility, a common expectation in many modern operations roles. The collaborative workspace context suggests an environment where process improvement ideas can be readily shared and discussed among team members.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter or hiring manager will review your application and portfolio. Be prepared to articulate your most relevant projects and skills.

• Design Challenge/Portfolio Review: You will likely present your portfolio to a panel of designers and potentially product managers. This is your opportunity to walk through your process, design decisions, and outcomes. Be ready to discuss your role, the impact of your work, and how you handled challenges.

• Cross-Functional Interviews: Interviews with Product Managers and Engineers to assess collaboration, communication, and technical understanding.

• Hiring Manager Interview: A final interview with the Director of Design, focusing on strategic thinking, leadership potential, and cultural fit.

Portfolio Review Tips:

• Storytelling: Structure your portfolio presentations as compelling stories. Clearly define the problem, your approach, your specific contributions, and the measurable impact of your designs.

• Process Focus: Emphasize your design process – how you research, ideate, prototype, test, and iterate. Show your thinking, not just the final screens.

• Figma Proficiency: Be ready to discuss specific Figma techniques or workflows you've employed. If you've used it for design systems, highlight that.

• Quantify Impact: Whenever possible, use metrics to demonstrate the success of your designs (e.g., increased engagement, improved conversion rates, reduced support tickets).

• Tailor to Twitch: Research Twitch's community features and user base. Frame your experience in a way that shows you understand their specific challenges and opportunities.

Challenge Preparation:

• Be prepared for a design exercise that might involve a hypothetical problem related to streamer tools, viewer engagement, or community building.

• Focus on demonstrating your problem-solving approach, design thinking, and ability to articulate your rationale clearly and concisely.

• Practice presenting your work under time constraints.

📝 Enhancement Note: The interview process emphasizes practical skills and process demonstration, similar to how operations roles might present case studies or process improvement plans. The portfolio review is critical for showcasing the "how" and "why" behind design decisions, mirroring the need for detailed explanations of operational strategies and outcomes.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: This is the core design tool, required at an expert level. Proficiency includes advanced features for prototyping, component creation, auto-layout, and collaboration.

• Prototyping Tools: Beyond Figma's built-in capabilities, familiarity with other prototyping tools might be beneficial for complex interactions.

Analytics & Reporting:

• While not directly responsible for analytics implementation, understanding how to leverage qualitative and quantitative data is key. Familiarity with tools that provide user insights (e.g., Amplitude, Mixpanel, Google Analytics) or user feedback platforms would be advantageous.

CRM & Automation:

• Not directly applicable to this UX role, but understanding how user data flows from design interactions into backend systems and potentially CRM or marketing automation platforms can provide valuable context for GTM alignment.

📝 Enhancement Note: The emphasis on Figma highlights a specific technical requirement, similar to how operations roles require proficiency in CRM, ERP, or BI tools. The mention of leveraging data implies an understanding of operational metrics and analytics, even if the primary toolset is design-focused.

👥 Team Culture & Values

Operations Values:

• Community-Centricity: A deep understanding and passion for building and supporting online communities, reflecting Twitch's core mission.

• Data-Informed Design: Utilizing both qualitative and quantitative insights to drive design decisions, fostering a culture of evidence-based problem-solving.

• Collaboration & Ownership: Working effectively with cross-functional teams and taking ownership of design projects from conception to launch.

• Iteration & Improvement: A mindset focused on continuous improvement and refining user experiences based on feedback and performance.

• Empathy & Playfulness: Designing with a genuine understanding of user needs and creating enjoyable, engaging experiences.

Collaboration Style:

• Highly collaborative, working in close-knit cross-functional teams (Product, Engineering, Design).

• Open to constructive feedback and iterative design processes through regular design reviews.

• Emphasis on clear communication and active listening to ensure alignment across disciplines.

• Sharing knowledge and best practices within the design team to elevate collective output.

📝 Enhancement Note: The values emphasize a user-first, data-aware, and collaborative approach. For operations professionals, this translates to understanding how design contributes to business objectives and how to effectively partner with creative teams to achieve GTM goals. The collaborative style is crucial for seamless integration and process execution.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Diverse User Needs: Designing for a broad spectrum of users, from new streamers to established creators and viewers with varying technical proficiencies and expectations.

• Scaling Design Systems: Contributing to and expanding design systems in a rapidly evolving product environment to maintain consistency and efficiency.

• Translating Abstract Concepts: Effectively translating complex community dynamics and user aspirations into intuitive and functional product features.

• Navigating Cross-Functional Dynamics: Ensuring alignment and buy-in from diverse stakeholders with potentially competing priorities.

Learning & Development Opportunities:

• Advanced UX Techniques: Deepen expertise in areas like user research methodologies, information architecture, and complex interaction design within the live-streaming domain.

• Leadership Development: Opportunities to mentor junior designers, lead design critiques, and gain experience in presenting to leadership, building foundational leadership skills.

• Industry Trends: Stay at the forefront of UX trends in consumer software, digital media, and community platforms.

• Cross-Disciplinary Learning: Gain a comprehensive understanding of product management, engineering processes, and data analysis within a leading tech company.

📝 Enhancement Note: The challenges and growth opportunities highlight areas where a candidate can develop skills that are highly transferable to operations roles, such as strategic problem-solving, stakeholder management, and process optimization.

💡 Interview Preparation

Strategy Questions:

• "Describe a project where you had to balance the needs of different user groups (e.g., creators vs. viewers). How did you approach it, and what was the outcome?" (Focus on user segmentation and solution design.)

• "How do you use data (qualitative and quantitative) to inform your design decisions? Provide an example." (Emphasize hypothesis development and data-driven iteration.)

Company & Culture Questions:

• "What excites you about Twitch and its community? How do you see your design philosophy aligning with Twitch's mission?" (Show genuine interest and cultural fit.)

• "How do you handle constructive criticism or disagreements during design reviews?" (Assess collaboration and resilience.)

Portfolio Presentation Strategy:

• Structure: Begin with a high-level overview of the project and your role, then dive deep into the problem, your process, key decisions, and final outcomes.

• Visuals: Use clear, well-annotated mockups, wireframes, and prototypes. Show the evolution of your designs.

• Narrative: Tell a story. Explain the "why" behind your decisions, not just the "what."

• Metrics: Quantify impact wherever possible. If direct metrics aren't available, discuss potential impact and how you would measure success.

• Figma: Be prepared to talk about specific Figma features you used and how they helped your process.

📝 Enhancement Note: The interview preparation advice focuses on demonstrating process, data utilization, and collaborative skills—all critical for operations roles. The portfolio presentation strategy emphasizes clear communication and impact measurement, mirroring operational reporting and stakeholder updates.

📌 Application Steps

To apply for this UX Designer position:

• Submit your application through the provided link on Greenhouse.

• Portfolio Customization: Ensure your portfolio clearly showcases your UX design process, highlighting projects relevant to content discovery, engagement, and community features. Tailor your project selection to align with Twitch's platform and user base.

• Resume Optimization: Update your resume to prominently feature your 3+ years of UX design experience, your expertise in Figma, and your ability to collaborate cross-functionally. Use keywords from the job description like "interaction design," "visual craft," "prototyping," and "content engagement."

• Interview Preparation: Practice articulating your design process and project outcomes concisely. Be ready to discuss how you use data and collaborate with product managers and engineers. Prepare specific examples for behavioral questions.

• Company Research: Thoroughly research Twitch's platform, its community features, and recent product updates. Understand their mission and values to articulate your alignment during interviews.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.