UX Designer - A26070

📍 Job Overview

Job Title: UX Designer - A26070

Company: Activate Interactive Pte Ltd

Location: Singapore, Singapore

Job Type: FULL_TIME

Category: User Experience (UX) Design / Product Design

Date Posted: February 24, 2026

Experience Level: Mid-Senior Level

Remote Status: On-site

🚀 Role Summary

• This role focuses on the end-to-end design process for ESTL products, translating user needs into intuitive and efficient digital experiences.

• The UX Designer will be instrumental in shaping user flows, conducting critical user research, and validating designs through rigorous testing.

• A key aspect of this position involves contributing to and leveraging an evolving design system to ensure consistency and scalability across multiple products.

• The role requires strong collaboration with cross-functional teams, including engineers, business analysts, and product owners, to deliver and iterate on features.

📝 Enhancement Note: While the title is "UX Designer," the responsibilities and required experience (5-7 years) suggest a mid-to-senior level role, emphasizing end-to-end product delivery and stakeholder management. The contract nature until December 31, 2027, is a significant factor for potential candidates. The focus on "ESTL products" implies a specific internal product suite or a government-related (ESTL often stands for Electronic Service Transformation and Logistics, or similar government initiatives) context, which is crucial for understanding the project's scope and impact.

📈 Primary Responsibilities

• Define and visualize user flows using wireframes, interactive prototypes, and high-fidelity mockups for ESTL products.

• Conduct comprehensive user research, including interviews and surveys, to deeply understand user needs, behaviors, and pain points.

• Plan and execute user testing sessions to gather feedback, validate design hypotheses, and identify areas for improvement.

• Actively contribute to the development and maintenance of a robust design system, ensuring adherence to style guides and component libraries for consistent user experiences.

• Collaborate closely with product owners and business analysts to gather, interpret, and translate complex stakeholder requirements into actionable design solutions.

• Produce detailed design specifications, including user flows, interaction models, and asset libraries, to guide development teams in accurate implementation.

• Facilitate and lead kick-off workshops with stakeholders to clearly define project objectives, scope, and business requirements.

• Iterate on designs based on user feedback, A/B testing results, and stakeholder input to optimize user journeys and enhance product usability.

📝 Enhancement Note: The responsibilities highlight a strong emphasis on user-centric design methodologies, from initial research and ideation through to detailed design and implementation support. The mention of "ESTL products" suggests a focus on government or public sector applications, which often have specific compliance, accessibility, and user base considerations.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Design (e.g., Interaction Design, Graphic Design, Human-Computer Interaction), Computer Science, or a related field is typically preferred for roles requiring this level of experience. Equivalent practical experience will also be considered.

Experience: A minimum of 5-7 years of progressive experience as a UI/UX Designer, with a proven track record of successfully launching digital products. Demonstrated experience in end-to-end product development lifecycles, from concept to delivery, is essential.

Required Skills:

• Proficiency in defining user flows, wireframing, prototyping, and creating high-fidelity designs.

• Extensive experience conducting user research methodologies (e.g., interviews, surveys, persona development).

• Proven ability to plan and conduct user testing sessions and synthesize findings into actionable design improvements.

• Experience contributing to and utilizing design systems for consistent and scalable product design.

• Strong stakeholder management skills, including the ability to effectively gather requirements and communicate design rationale.

• Skill in creating detailed design specifications and delivering design assets to development teams.

• Facilitation skills for leading workshops (e.g., kick-offs, requirements gathering).

• Proficiency with industry-standard design and prototyping tools, specifically Figma, Maze, and Dovetail.

• Excellent communication and interpersonal skills, with the ability to articulate design decisions clearly and persuasively.

Preferred Skills:

• Experience working on government or public sector digital products.

• Familiarity with Agile development methodologies.

• Knowledge of accessibility standards (e.g., WCAG).

• Experience with user journey mapping and service design principles.

• Understanding of front-end development principles to facilitate better collaboration with engineers.

📝 Enhancement Note: The requirement for 5-7 years of experience and involvement in "end-to-end digital product delivery" points to a need for seasoned designers who can operate autonomously and lead design initiatives. The specific mention of Figma, Maze, and Dovetail indicates the core toolset the company relies on.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A strong, well-curated design portfolio is mandatory, showcasing a minimum of 5-7 years of experience in UI/UX design.

• The portfolio must demonstrate end-to-end delivery of digital products, highlighting your involvement from initial concept to final launch.

• Include detailed case studies that outline specific design challenges, your problem-solving approach, the methodologies used, and the impact of your design solutions.

• Showcase your ability to translate complex requirements into intuitive user flows, wireframes, prototypes, and high-fidelity designs.

• Provide examples of user research conducted, including methodologies and how insights informed design decisions.

• Present evidence of collaboration with cross-functional teams (engineers, product owners, business analysts) and effective stakeholder management.

Process Documentation:

• Case studies should clearly articulate the design process followed for each project, including stages such as:

  • Discovery and User Research
  • Ideation and Concept Development
  • Wireframing and Prototyping
  • User Testing and Iteration
  • High-Fidelity Design and UI Specification
  • Collaboration with Development Teams

• Documentation of how design systems were utilized or contributed to, emphasizing scalability, efficiency, and consistency.

• Examples of how stakeholder requirements were managed and incorporated into the design lifecycle.

📝 Enhancement Note: The emphasis on an "end-to-end" portfolio, including process documentation and demonstration of specific tools, is critical. Candidates must be prepared to walk through their design process and justify their decisions with data and user insights.

💵 Compensation & Benefits

Salary Range: For a UX Designer with 5-7 years of experience in Singapore, the estimated salary range is SGD 70,000 - SGD 100,000 per annum. This estimate is based on industry benchmarks for Singapore's tech and design sector, considering the specified experience level and the contract nature of the role.

Benefits:

• Fun working environment: An emphasis on a positive and engaging workplace culture.

• Employee Wellness Program: Initiatives aimed at supporting employee health and well-being.

• Structured development framework and growth opportunities: Access to structured career progression paths and opportunities for skill enhancement.

• Exposure to Singapore Government Agencies projects: Opportunity to work on impactful projects with significant public sector influence.

• Shri 2025 Gold Winner in Learning & Development; Coaching & Mentoring: Recognition of the company's commitment to employee growth and development.

Working Hours: The role is full-time, with standard working hours typically around 40 hours per week. While on-site, there may be flexibility offered depending on project needs and team collaboration requirements, consistent with a professional services environment.

📝 Enhancement Note: The salary range is an estimation for Singapore, a high-cost-of-living city. The benefits highlight a focus on employee well-being and professional development, with a unique selling point being the opportunity to work on government projects. The contract duration (until Dec 31, 2027) will influence the overall compensation package and benefits eligibility.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology Consultancy, Software Development, Mobile & Web Applications, Cloud Technology. Activate Interactive Pte Ltd operates within the vibrant tech ecosystem, providing solutions that drive business efficiency and innovation for its clients.

Company Size: Activate Interactive Pte Ltd is a growing company with a presence in Singapore, Malaysia, and Indonesia, indicating a mid-sized organization with aspirations for continued expansion. This size often means a dynamic environment where individual contributions are highly visible.

Founded: The founding date is not specified, but the company's description suggests established expertise in application development and consulting. The presence in multiple countries and focus on quality and impact points to a company with a solid foundation and strategic vision.

Team Structure:

• The "Co-Development Business Unit" suggests a specialized team focused on collaborative development projects, likely working closely with client teams or internal product development.

• The UX Designer will likely report to a Design Lead or Head of Product Design within this unit.

Methodology:

• The company emphasizes "quality, cost-effective, and impactful end-to-end application development," suggesting a focus on delivering value and results for clients.

• A commitment to "continuously drive innovation" indicates a culture that encourages experimentation and adoption of new technologies and methodologies.

• The focus on positively impacting lives through technology aligns with a purpose-driven approach to design and development.

Company Website: www.activate.sg

📝 Enhancement Note: The company positions itself as a technology enabler, focusing on impactful solutions. Its growth across multiple countries and recognition for learning and development suggest a stable yet dynamic environment. The "Co-Development Business Unit" implies a hands-on, collaborative approach to client projects.

📈 Career & Growth Analysis

Operations Career Level: This UX Designer role is positioned at a Mid-Senior level, requiring 5-7 years of experience and the ability to manage end-to-end design processes. The role is critical for product success and requires a high degree of autonomy and problem-solving.

Reporting Structure: The UX Designer will report to a Design Lead or Head of Product within the Co-Development Business Unit. They will work collaboratively with engineers, business analysts, and product owners, forming cross-functional project teams.

Operations Impact: The UX Designer's impact is directly tied to the usability, efficiency, and adoption of ESTL products. By creating intuitive user experiences, they contribute to increased user satisfaction, reduced support costs, and enhanced client efficiency, ultimately driving the success and perceived value of the technology solutions provided by Activate Interactive. The company's emphasis on technology for public good further amplifies the impact of this role.

Growth Opportunities:

• Specialization: Deepen expertise in specific areas of UX, such as user research, interaction design, or design systems.

• Leadership: Progress to a Senior UX Designer or Lead UX Designer role, mentoring junior designers and leading design strategy for larger projects.

• Cross-functional Skill Development: Gain broader exposure to product management, business analysis, or front-end development through collaborative project work.

• Industry Exposure: Work on diverse projects for government agencies, enhancing experience in public sector digital transformation.

• Learning and Development: Leverage the company's "SHRI 2025 Gold winner" status for Learning & Development, Coaching & Mentoring to continuously upskill and advance career.

📝 Enhancement Note: The career path for a UX Designer here likely involves growing in design leadership, project ownership, and potentially specialization within the tech consultancy domain, especially given the company's focus on government projects.

🌐 Work Environment

Office Type: The role is on-site in Singapore, suggesting a professional office environment typical of technology consultancies. This environment usually fosters collaboration, innovation, and focused work.

Office Location(s): Singapore, with potential for interaction with teams in Malaysia and Indonesia, indicating a regional presence and opportunities for diverse project exposure. Specific office address details would typically be provided upon inquiry or during the interview process.

Workspace Context:

• Collaborative spaces designed to facilitate teamwork and brainstorming sessions with cross-functional teams.

• Access to necessary design tools and technology, including Figma, Maze, and Dovetail, to support the design workflow.

• Opportunities to interact with diverse teams of engineers, analysts, and product owners, fostering a rich learning and exchange environment.

• A culture that supports innovation and encourages employees to realize their full potential.

Work Schedule: Full-time, on-site role. While a standard 40-hour work week is typical, project deadlines and client needs may require some flexibility. The emphasis on a "fun working environment" suggests a balance between productivity and employee engagement.

📝 Enhancement Note: The on-site nature is a key differentiator. The environment is likely geared towards collaborative problem-solving and client-facing project delivery, common in consultancy settings.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess experience, skills, and alignment with role requirements.

• Portfolio Presentation & Discussion: Candidates will likely present selected case studies from their portfolio, discussing their design process, rationale, challenges, and outcomes. This stage assesses communication skills and depth of experience.

• Technical/Skills Assessment: A practical design exercise or a deeper dive into specific tool proficiency (e.g., Figma, Maze) might be included. This could involve a take-home assignment or an in-interview challenge.

• Cross-functional Interview: Meeting with potential team members (engineers, product owners, business analysts) to evaluate collaboration style and cultural fit.

• Final Interview: Discussion with hiring managers or senior leadership to assess strategic thinking, problem-solving abilities, and overall fit with the company's mission and values.

Portfolio Review Tips:

• Curate Strategically: Select 3-4 of your strongest, most relevant case studies that showcase end-to-end experience and diverse problem-solving.

• Tell a Story: For each case study, clearly outline the problem, your role, the process you followed, the solutions you designed, the challenges you overcame, and the measurable impact of your work.

• Highlight Process: Detail your user research methods, design thinking, prototyping techniques, and how you incorporated user feedback.

• Showcase Tools: Explicitly mention and demonstrate your proficiency with Figma, Maze, Dovetail, and any other relevant tools.

• Quantify Impact: Whenever possible, include metrics or qualitative outcomes that demonstrate the success of your designs (e.g., increased conversion rates, improved user satisfaction scores, reduced task completion times).

• Consider the Client: Tailor your presentation to emphasize how your skills can benefit Activate Interactive's clients, especially government agencies if applicable.

Challenge Preparation:

• Understand the Context: If a practical exercise is given, thoroughly read the brief and ask clarifying questions. Understand the target user, business goals, and constraints.

• Focus on Process: Demonstrate your design thinking process. Even if time is limited, articulate your approach to problem-solving and design.

• Prioritize: In timed exercises, focus on delivering a core solution that addresses the main problem, rather than trying to perfect every detail.

• Communicate Clearly: Be prepared to explain your rationale behind design decisions, even in a take-home assignment.

📝 Enhancement Note: The interview process emphasizes practical application and communication. Candidates must be ready to defend their design choices and demonstrate a structured, user-centered approach. The portfolio is the key differentiator.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Core tool for wireframing, prototyping, and high-fidelity UI design. Proficiency is essential for creating visually appealing and interactive designs.

• Maze: Likely used for rapid usability testing and collecting user feedback on prototypes and live products. Experience with setting up tests and analyzing results is crucial.

• Dovetail: A platform for user research synthesis, organizing feedback, and sharing insights. Familiarity with managing research data and generating reports is beneficial.

Analytics & Reporting:

• While not explicitly mentioned, experience with analytics tools (e.g., Google Analytics, Mixpanel, Amplitude) to track user behavior and measure design impact would be a significant asset.

CRM & Automation:

• Not directly relevant to the UX Designer role, but understanding how CRM systems and automation tools impact user journeys and data collection could provide valuable context.

📝 Enhancement Note: The explicit mention of Figma, Maze, and Dovetail indicates these are the primary tools for the UX design function. Candidates should emphasize their experience and skill level with these specific platforms.

👥 Team Culture & Values

Operations Values:

• Impact-Driven: A strong commitment to creating solutions that positively impact people's lives and the environment through technology. This suggests a purpose-led approach to design.

• Innovation: A culture that encourages continuous learning and the adoption of new technologies and creative problem-solving.

• Quality & Efficiency: Focus on delivering cost-effective, high-quality applications that enhance business efficiency for clients.

• Collaboration: A belief in teamwork and cross-functional partnerships to achieve shared goals.

• Employee Growth: Commitment to providing a conducive environment for employees to realize their full potential and grow professionally.

Collaboration Style:

• Cross-functional Integration: The UX Designer will work closely with engineers, business analysts, and product owners, requiring strong communication and the ability to integrate design perspectives into the broader development process.

• Workshop Facilitation: Actively participating in and leading workshops demonstrates a collaborative approach to defining requirements and aligning stakeholders.

• Feedback Exchange: An open culture for feedback exchange is implied, where designs are iterated upon based on input from various team members and users.

📝 Enhancement Note: The company culture appears to be a blend of purpose-driven innovation, client-focused delivery, and employee development. The emphasis on "positively impacting lives" suggests a desire for designers who are not just skilled but also mission-aligned.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Stakeholder Needs: Effectively managing and integrating diverse stakeholder requirements while advocating for user-centered design principles.

• Design System Evolution: Contributing to and adapting to an evolving design system can be challenging, requiring flexibility and a keen eye for consistency.

• Cross-Disciplinary Collaboration: Ensuring seamless communication and alignment between design, development, and business analysis teams, especially on complex projects.

• Contract Role Duration: Working on a contract until a specific date (Dec 31, 2027) requires adaptability and a focus on delivering high impact within that timeframe.

Learning & Development Opportunities:

• Advanced UX Techniques: Opportunity to hone skills in user research, usability testing, and interaction design through project work.

• Design System Mastery: Deepen expertise in building and maintaining scalable design systems.

• Government Project Exposure: Gain valuable experience working on projects with significant societal impact and public sector requirements.

• Mentorship: Benefit from the company's recognized strengths in Coaching & Mentoring, fostering professional growth and skill development.

📝 Enhancement Note: The contract nature is a key consideration. Growth will likely come from mastering the specific tools and processes, expanding project scope, and demonstrating leadership within the design function.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for designing a new feature from initial concept to final implementation. How do you incorporate user research and stakeholder feedback?" (Focus on end-to-end process, research methods, and collaboration.)

• "How do you ensure design consistency and scalability across multiple products or features? Discuss your experience with design systems." (Highlight design system contributions and rationale.)

• "Walk us through a challenging UX problem you faced and how you resolved it. What was the outcome, and what did you learn?" (Prepare a detailed case study focusing on problem-solving and impact.)

Company & Culture Questions:

• "What interests you about working for Activate Interactive, particularly our focus on technology for public good?" (Research company mission and values.)

• "How do you approach collaboration with engineers and product owners? Describe a time you had to influence a team's decision." (Showcase teamwork and communication skills.)

Portfolio Presentation Strategy:

• Structure: Begin with an overview of the project, your role, and the key challenge.

• Process: Detail your steps: research, ideation, wireframing, prototyping, testing, and final design. Use visuals to illustrate each stage.

• Rationale: Clearly explain why you made certain design decisions, referencing user insights or business goals.

• Tools: Integrate demonstrations of your proficiency with Figma, Maze, and Dovetail within your case studies.

• Impact: Conclude with the results achieved, quantifying them where possible. Be prepared to discuss lessons learned and potential future iterations.

📝 Enhancement Note: Candidates should be prepared to articulate their design philosophy, demonstrate practical application of tools, and showcase how they drive impactful user experiences within a collaborative team setting.

📌 Application Steps

To apply for this UX Designer position:

• Submit your application through the provided link on Workable.

• Portfolio Customization: Ensure your resume and portfolio are tailored to highlight your 5-7 years of end-to-end UX design experience, focusing on wireframing, prototyping, user research, and stakeholder management.

• Resume Optimization: Clearly list your proficiency with Figma, Maze, and Dovetail. Quantify achievements where possible, using metrics related to user satisfaction, efficiency, or product adoption.

• Portfolio Walkthrough Practice: Prepare to present 2-3 detailed case studies from your portfolio, focusing on your process, rationale, and the impact of your designs. Practice explaining your contributions clearly and concisely.

• Company Research: Familiarize yourself with Activate Interactive's mission, its work in technology consultancy, and its focus on "technology for public good." Understand the implications of working on government agency projects.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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