Sr. Visual Product Designer, Applied AI Solutions (SCORE UX), Applied AI Solutions (SCORE UX)

📍 Job Overview

Job Title: Sr. Visual Product Designer, Applied AI Solutions (SCORE UX) Company: Amazon Location: Seattle, Washington, United States / New York, New York, United States Job Type: Full-Time Category: Product Design / UX Design / Applied AI Solutions Date Posted: January 24, 2026 Experience Level: 10+ Years (Inferred from "8+ years of design experience" and "experience leading design teams") Remote Status: On-site

🚀 Role Summary

• Shape the user experience of applied AI solutions across critical industries such as healthcare, supply chains, and contact centers.
• Translate complex artificial intelligence capabilities into intuitive and human-centered visual designs for enterprise applications.
• Develop and maintain robust visual design systems that define and express Amazon's AI design language.
• Collaborate closely with a multidisciplinary team, including interaction designers, design technologists, and engineers, to bring innovative AI experiences to life.
• Provide art direction and visual critique to elevate the quality of design across AI product initiatives.

📝 Enhancement Note: The role title "Sr. Visual Product Designer, Applied AI Solutions (SCORE UX)" and responsibilities clearly place this within the Product Design and UX Design fields, with a strong specialization in Applied AI. The "SCORE UX" designation within AWS Applied AI Solutions indicates a focus on the core user experience of AI products developed by Amazon Web Services, suggesting a high level of strategic impact and collaboration with engineering and product leadership. The inferred experience level of 10+ years aligns with a senior role requiring leadership and strategic input.

📈 Primary Responsibilities

• Define, evolve, and maintain comprehensive visual design systems that consistently express the Applied AI Solutions (AAIS) design language across a spectrum of AI-driven user experiences.
• Craft compelling visual narratives, including strategic layouts, clear iconography, effective motion cues, and conceptual illustrations, to enhance clarity and emotional resonance within complex user workflows.
• Foster strong collaborative relationships with interaction designers, design technologists, and software engineers to ensure that visual designs are not only aesthetically compelling but also technically feasible and buildable.
• Offer art direction and constructive visual critique on various design projects, consistently striving to elevate the overall design standard and user experience quality.
• Partner effectively with product and engineering leaders to influence and shape product roadmaps, ensuring a strategic balance between groundbreaking innovation and practical usability for end-users.
• Present design work and strategic rationale with exceptional clarity, confidence, and persuasion to a diverse audience including peers, stakeholders, and senior leadership.
• Champion Amazon's core leadership principles, specifically Customer Obsession, Invent and Simplify, and Deliver Results, by integrating them into every phase of the design and development process.

📝 Enhancement Note: The description emphasizes the strategic and leadership aspects of a senior role, including defining systems, providing art direction, influencing roadmaps, and presenting to leadership. This goes beyond typical visual design tasks and points to a role that shapes product strategy through design.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's or Master's degree in Graphic Design, Interaction Design, Human-Computer Interaction, or a related field is typically expected for this level of role. Experience: Minimum of 8 years of professional design experience, with a strong emphasis on visual design, system design, and product development. Experience leading design efforts and teams is highly preferred.

Required Skills:

• Extensive experience in visual design, evidenced by a strong portfolio showcasing design concepts, detailed case studies, comprehensive documentation, polished mockups, and well-defined style guides.
• Proficiency in core design tools such as Adobe Photoshop, Illustrator, and InDesign.
• Demonstrated experience in prototyping using web technologies like HTML, JavaScript, and CSS, and potentially Ajax.
• Deep understanding of typography, fundamental design principles, current design trends, and best practices across both digital and print mediums.
• Ability to art direct and effectively guide motion designers, illustrators, and content creators.
• Proven ability to communicate design ideas, strategies, and outcomes clearly and concisely to leadership, stakeholders, and cross-functional teams.
• Hands-on experience designing and prototyping with modern design tools such as Figma, Claude Code, Cursor, Adobe Creative Cloud, or similar industry-standard software.

Preferred Skills:

• Proven experience in leading design teams through the entire product development lifecycle, from problem definition and artifact rendering to cross-functional collaboration, delivery, and user validation.
• Experience working within a highly collaborative team environment to deliver exceptional, high-quality design solutions.
• Demonstrated ability to navigate ambiguity, effectively prioritize competing needs, and deliver measurable results in a fast-paced, agile development environment.

📝 Enhancement Note: The "Basic Qualifications" list "8+ years of design experience," and "Preferred Qualifications" mentions "Experience leading design teams." This suggests a senior-level role, thus the "10+ Years" inference for experience level is appropriate. The inclusion of specific tools like "Claude Code" and "Cursor" hints at Amazon's internal tooling or a focus on AI-specific design environments.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive online portfolio or detailed work samples integrated into the resume is mandatory.
• Demonstrate a track record of creating outstanding end-to-end, user-centered design solutions and reusable design patterns.
• Showcase expertise across various platforms, including desktop and mobile interfaces.
• Provide evidence of successfully translating complex requirements into elegant and functional visual designs.
• Highlight experience in developing and evolving visual design systems, including style guides and component libraries.

Process Documentation:

• Showcase the design process used for significant projects, emphasizing the journey from initial concept and research to final execution and iteration.
• Detail how user feedback and data were incorporated into design iterations to improve usability and achieve business objectives.
• Illustrate the collaboration process with engineering and product management, detailing how design requirements were translated into buildable solutions.
• Include examples of how design decisions were articulated and defended, particularly when facing technical constraints or competing priorities.
• Demonstrate experience in creating and maintaining design system documentation, ensuring scalability and consistency.

📝 Enhancement Note: Given the senior nature of the role and the emphasis on design systems and AI solutions, a portfolio must go beyond static visuals. It needs to demonstrate a deep understanding of process, system thinking, collaboration, and the ability to articulate the why behind design decisions, especially in the context of complex technology.

💵 Compensation & Benefits

Salary Range:

• Seattle, Washington: $137,800 - $186,400 USD annually
• New York, New York: $155,400 - $210,300 USD annually

Benefits:

• Comprehensive health insurance package including medical, dental, and vision coverage.
• Prescription drug coverage.
• Basic Life & Accidental Death & Dismemberment (AD&D) insurance, with options for supplemental life plans.
• Employee Assistance Program (EAP) and Mental Health Support.
• Medical Advice Line for health-related queries.
• Flexible Spending Accounts (FSAs) for healthcare and dependent care.
• Adoption and Surrogacy Reimbursement coverage.
• 401(k) retirement savings plan with company matching.
• Generous Paid Time Off (PTO) policy.
• Comprehensive Parental Leave benefits.
• Sign-on payments and Restricted Stock Units (RSUs) as part of the total compensation package.

Working Hours: Standard full-time workweek, typically 40 hours per week. Specific team needs may occasionally require flexibility.

📝 Enhancement Note: The provided salary ranges are specific to the listed locations. The benefits listed are directly from the job description's final paragraph, highlighting Amazon's comprehensive package for employees, including specific details relevant to a senior role like RSUs and sign-on bonuses.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, Cloud Computing (AWS), Artificial Intelligence, E-commerce, Logistics, Healthcare. Amazon operates in a multifaceted, fast-paced, and innovation-driven environment. Company Size: Amazon is a massive global corporation with hundreds of thousands of employees worldwide. This implies a highly structured environment with significant resources, but also a need for clear communication and process adherence. Founded: Amazon was founded in 1994, establishing a long history of innovation and a culture deeply rooted in customer obsession and long-term thinking.

Team Structure:

• The Solutions Core Experience (SCORE) team is part of AWS's Applied AI Solutions division.
• It is a multidisciplinary team comprising designers, design technologists, researchers, writers, and managers.
• The role involves close collaboration with product managers and engineering teams.
• The team's founding in 2025 suggests a relatively new and evolving group focused on cutting-edge AI product development.

Methodology:

• Customer Obsession: A foundational principle driving all design and product decisions.
• Invent and Simplify: Focus on creating innovative solutions that are also easy to use and understand.
• Deliver Results: Emphasis on achieving measurable outcomes and driving impact.
• Agile Development: Experience in agile environments is preferred, suggesting iterative design and development cycles.
• Data-Driven Design: While not explicitly stated for this role, Amazon heavily relies on data to inform decisions, suggesting designers will work with analytics and user feedback.

Company Website: https://www.amazon.com | https://aws.amazon.com/

📝 Enhancement Note: The context emphasizes Amazon's scale, its core leadership principles (Customer Obsession, Invent and Simplify, Deliver Results), and the specific focus of the SCORE team within AWS Applied AI. The team's recent founding (2025) suggests a dynamic environment focused on new AI technologies.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior Visual Product Designer role, indicating a significant level of experience and autonomy. It requires not just execution but also strategic input, system-level thinking, and the ability to mentor others. The scope extends to shaping product roadmaps and influencing the design direction of applied AI solutions. Reporting Structure: The role reports within the Solutions Core Experience (SCORE) team, which is part of AWS Applied AI Solutions. The designer will work closely with interaction designers, design technologists, product managers, and engineering leads, and will present to senior leadership. Operations Impact: The primary impact is on the usability, adoption, and perceived value of complex AI solutions. By making AI feel intuitive and human, this role directly contributes to customer success, product differentiation, and the overall adoption of AWS AI services across various industries. Making "the Future Feel Close" is the team's mission, highlighting the user-facing impact.

Growth Opportunities:

• Design Leadership: Potential to grow into a Lead Designer or Design Manager role, overseeing larger initiatives or teams.
• Specialization: Deepen expertise in AI/ML UX, visual design systems, or specific industry applications (e.g., healthcare AI UX).
• Cross-Functional Influence: Expand influence across product strategy, engineering best practices, and customer engagement initiatives.
• Mentorship: Opportunity to mentor junior designers and contribute to the growth of the design community within Amazon.
• Strategic Initiatives: Contribute to defining the future of AI product experiences for AWS.

📝 Enhancement Note: The "Sr." title and the responsibilities related to influencing roadmaps and art direction point towards significant growth potential beyond individual contribution, including leadership and strategic influence within Amazon's AI product ecosystem.

🌐 Work Environment

Office Type: This role is based on-site in either Seattle, WA, or New York, NY. Amazon offices are typically modern, dynamic, and equipped with extensive amenities to support employee productivity and well-being. Office Location(s):

• Seattle, Washington, United States
• New York, New York, United States

Workspace Context:

• Collaborative Environment: Expect a highly collaborative workspace where designers work closely with interaction designers, engineers, product managers, and researchers.
• Tools & Technology: Access to state-of-the-art design tools, software, and potentially internal Amazon platforms and AI technologies.
• Team Interaction: Regular team meetings, design critiques, brainstorming sessions, and cross-functional syncs are integral to the workflow. The environment fosters innovation and rapid iteration.

Work Schedule: While a standard 40-hour workweek is typical, the fast-paced nature of product development, especially in AI, may require flexibility to meet project deadlines and launch schedules. This could involve occasional extended hours or weekend work, though this is usually balanced with flexibility.

📝 Enhancement Note: The on-site requirement and the description of a collaborative, fast-paced environment are key indicators of the daily work setting. Amazon's large office spaces typically offer a mix of individual work areas and collaborative zones.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter will review your application and portfolio. Be sure your resume and portfolio clearly align with the job requirements.
• Hiring Manager/Recruiter Call: An initial conversation to assess fit, experience, and understanding of the role.
• Design Portfolio Review: A deep dive into your portfolio, where you'll present case studies. Expect to discuss your process, design decisions, challenges, and outcomes.
• Technical/Skills Assessment: Potential for a design exercise or a whiteboard session to evaluate your design thinking, problem-solving skills, and ability to articulate solutions under pressure.
• Cross-Functional Interviews: Meetings with interaction designers, engineers, and product managers to assess collaboration skills and technical understanding.
• Leadership Interviews: Discussions with senior stakeholders to evaluate strategic thinking, leadership potential, and alignment with Amazon's leadership principles.

Portfolio Review Tips:

• Curate Strategically: Select 2-3 of your strongest projects that best showcase your visual design systems, AI/complex product experience, and user-centered approach.
• Tell a Story: For each case study, clearly articulate the problem, your role, the design process, the challenges faced, your solutions, and the measurable impact (e.g., user adoption, efficiency gains, customer satisfaction).
• Highlight Systems Thinking: Emphasize your experience in creating, evolving, and maintaining design systems. Show how consistency and scalability were achieved.
• Demonstrate AI/Complex Problem Solving: If possible, include projects that involved complex technical domains or AI/ML concepts, explaining how you translated these into user-friendly experiences.
• Visual Clarity and Narrative: Ensure your presentation is visually polished, easy to follow, and effectively communicates your design rationale.

Challenge Preparation:

• Understand Amazon's Design Principles: Be prepared to discuss how you embody "Customer Obsession," "Invent and Simplify," and "Deliver Results" in your design work.
• Practice Articulation: Rehearse explaining your design process and decisions concisely and persuasively.
• Problem-Solving Scenarios: Anticipate hypothetical design challenges related to AI interfaces or design systems and be ready to outline your approach.
• Tool Proficiency: Be familiar with the specified design tools (Figma, Adobe CC, HTML/CSS/JS) as they might be referenced or required in exercises.

📝 Enhancement Note: The emphasis on a portfolio review, case studies, and alignment with Amazon's leadership principles are critical components of the application process for this role. Preparing to articulate the "why" behind design decisions and demonstrating a systems-thinking approach will be key.

🛠 Tools & Technology Stack

Primary Tools:

• Visual Design & Prototyping: Figma (highly probable given industry trends and Amazon's usage), Adobe Creative Cloud (Photoshop, Illustrator, InDesign).
• Web Technologies: HTML, JavaScript, CSS (for prototyping and understanding buildability).
• Internal Amazon Tools: Claude Code, Cursor (mentioned in qualifications, likely internal AI development/design tools).

Analytics & Reporting: While not explicitly listed as required skills, expect to work with data from analytics platforms (e.g., internal AWS analytics tools) and reporting dashboards to understand user behavior and measure design impact. CRM & Automation: Not directly relevant to this design role, but understanding how design impacts user journeys within CRMs or automated workflows could be beneficial. Collaboration & Project Management: Standard tools like Slack, Jira, Confluence, and internal Amazon equivalents will likely be used for team communication and project tracking.

📝 Enhancement Note: The explicit mention of Figma, Adobe Creative Cloud, and web technologies, alongside internal tools like Claude Code and Cursor, provides a clear picture of the expected technical proficiency.

👥 Team Culture & Values

Operations Values:

• Customer Obsession: This is paramount at Amazon. Every design decision should be rooted in understanding and serving the customer's needs.
• Invent and Simplify: A drive to create novel solutions while ensuring they are intuitive and easy to use, especially crucial for complex AI technologies.
• Deliver Results: A focus on tangible outcomes and measurable impact, pushing projects to completion and achieving business goals.
• Bias for Action: A willingness to move quickly, make decisions, and iterate.
• Ownership: Taking responsibility for projects and outcomes.
• High Standards: A commitment to excellence in all aspects of design and execution.

Collaboration Style:

• Cross-Functional Integration: Designers are expected to be deeply integrated with product management, engineering, and research teams, working collaboratively from ideation through launch.
• Open Communication: An environment where ideas can be freely shared, debated, and refined.
• Data-Informed Feedback: Design critiques and discussions are often informed by user data and performance metrics.
• Shared Ownership: Success is a team effort, with designers contributing to the overall product vision and execution.

📝 Enhancement Note: Amazon's core Leadership Principles are not just values but active drivers of its culture and daily operations. For a designer, this means a strong emphasis on user impact, innovation, and execution, with collaboration being the mechanism to achieve these.

⚡ Challenges & Growth Opportunities

Challenges:

• Translating Complexity: The primary challenge is simplifying highly complex AI capabilities into intuitive, human-like interfaces that users can trust and effectively operate.
• Rapid Technological Evolution: Staying abreast of the fast-paced advancements in AI and ensuring design solutions remain relevant and forward-thinking.
• Balancing Innovation with Usability: Finding the sweet spot between introducing cutting-edge AI features and ensuring they are accessible and valuable to a broad user base.
• Cross-Team Alignment: Navigating the complexities of a large organization to ensure design consistency and strategic alignment across different product teams and stakeholders.
• Ambiguity: Dealing with evolving product requirements and technical landscapes, typical in AI development.

Learning & Development Opportunities:

• AI/ML Domain Expertise: Deepen understanding of AI and machine learning concepts and their application to user experience.
• Design Systems Mastery: Contribute to and expand advanced, scalable design systems for enterprise AI products.
• Leadership Skills: Develop skills in art direction, mentorship, and influencing product strategy.
• Industry Trends: Exposure to the forefront of AI innovation and enterprise software design.
• Amazon's Internal Resources: Access to extensive learning platforms, internal training, and opportunities to learn from experts across Amazon.

📝 Enhancement Note: The challenges are directly tied to the nature of working with AI and within a large tech organization, while growth opportunities focus on deepening specialized AI UX knowledge and developing leadership capabilities.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you translated a complex technical concept (like AI/ML) into a simple, intuitive user interface. What was your process?" (Focus on problem framing, user research, iterative design, and outcome.)
• "How would you approach developing a visual design system for a new suite of Applied AI products? What are the key considerations for scalability and consistency?" (Emphasize modularity, component-based design, documentation, and collaboration.)
• "Walk us through a project where you had to balance user needs with technical constraints or business goals. How did you make trade-offs?" (Highlight your decision-making process, negotiation skills, and ability to find creative solutions.)

Company & Culture Questions:

• "How do Amazon's Leadership Principles, particularly 'Customer Obsession' and 'Invent and Simplify,' influence your design philosophy and approach?" (Prepare specific examples of how you apply these principles.)
• "Describe your experience working with cross-functional teams (engineers, product managers). How do you ensure effective collaboration and alignment on design initiatives?" (Focus on communication, empathy, and shared goals.)
• "How do you measure the success of your designs, especially for complex AI products? What metrics do you prioritize?" (Discuss qualitative and quantitative measures, user feedback, adoption rates, task completion success.)

Portfolio Presentation Strategy:

• Structure: Begin with a high-level overview of the project, followed by the problem statement, your specific role and contributions, the design process (research, ideation, iteration), key design decisions and rationale, final solutions, and finally, the impact and learnings.
• Visuals: Use high-fidelity mockups, prototypes, and system examples. Annotate key elements to explain design choices.
• Storytelling: Frame your projects as narratives. Emphasize the "why" behind your decisions and the challenges you overcame.
• Focus on Systems: If you have design system work, dedicate clear slides to its structure, components, and how it ensures consistency and efficiency.
• AI/Complexity: For AI projects, clearly explain how you tackled the unique challenges of designing for intelligent systems, including managing user expectations, providing transparency, and building trust.

📝 Enhancement Note: Preparing for this interview requires not only showcasing design skills but also demonstrating strategic thinking, leadership potential, and a deep understanding of Amazon's unique culture and approach to product development, especially in the AI space.

📌 Application Steps

To apply for this Sr. Visual Product Designer position:

• Submit your application through the Amazon Jobs portal via the provided URL.
• Portfolio Customization: Ensure your portfolio prominently features projects demonstrating expertise in visual design systems, complex product design, and ideally, experience with AI/ML interfaces. Tailor your project selection to align with Amazon's focus on customer obsession and innovation.
• Resume Optimization: Update your resume to highlight your 8+ years of experience, specific design tool proficiency (Figma, Adobe CC, HTML/CSS/JS), experience with design systems, and any leadership or art direction responsibilities. Quantify achievements where possible.
• Interview Preparation: Practice articulating your design process, decision-making rationale, and how you embody Amazon's Leadership Principles. Be ready to present your portfolio case studies with confidence and clarity.
• Company Research: Familiarize yourself with Amazon's Applied AI Solutions, AWS offerings, and the SCORE team's mission ("Making the Future Feel Close"). Understand their approach to innovation and customer-centricity.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.