Sr Product Designer, MarTech

📍 Job Overview

Job Title: Sr Product Designer, MarTech

Company: Warner Bros. Discovery

Location: New York, NY, United States (with flexibility for Atlanta, GA and Washington, DC)

Job Type: Full-Time

Category: Product Design / MarTech Operations

Date Posted: February 05, 2026

Experience Level: 5-10 Years

Remote Status: On-site

🚀 Role Summary

• Spearhead the design of compelling user experiences for creators across CNN Digital's web properties, native mobile applications, and OTT platforms, focusing on MarTech solutions.

• Drive user engagement and retention by designing intuitive tools and interfaces within the messaging and marketing technology space to support CNN's growth objectives.

• Execute comprehensive design processes from ideation through to final implementation, encompassing wire-framing, prototyping, and high-fidelity visual design.

• Collaborate closely with product managers, engineers, researchers, editors, and data scientists to achieve user delight and impact CNN's bottom line through exceptional digital product experiences.

📝 Enhancement Note: While the title is "Sr Product Designer, MarTech," the core responsibilities heavily lean into product design with a specific application within Marketing Technology (MarTech). This role requires a blend of creative design expertise and a strategic understanding of how design can enable marketing and messaging operations. The emphasis on "creators" and "grow CNN" suggests the designer will be building internal or external-facing tools that support content creation, distribution, or marketing efforts, impacting operational efficiency and revenue.

📈 Primary Responsibilities

• Lead the end-to-end design process for MarTech initiatives, including user research, concept development, wireframing, prototyping, user testing, and visual design execution.

• Develop and maintain a clear design vision for CNN Digital's MarTech products, ensuring alignment with business goals and a forward-thinking approach to user experience.

• Translate complex user needs and business requirements into visually tangible user flows, interaction models, and polished visual designs.

• Foster strong, collaborative relationships with cross-functional stakeholders, including Product Management, Engineering, Editorial, and Revenue teams, to ensure design solutions meet broader company objectives and operational needs.

• Champion internal design processes and best practices, contributing thoughtful and innovative solutions to complex design challenges within the MarTech landscape.

• Design for diverse platforms, including web, native mobile applications (iOS/Android), and Over-The-Top (OTT) streaming services, ensuring a consistent and high-quality user experience.

• Conduct and leverage user research, usability testing (A/B, Multi-Variant), and data analysis to inform design decisions and drive continuous iteration and improvement of MarTech tools and interfaces.

📝 Enhancement Note: The responsibilities highlight a strategic product design role focused on enabling marketing and content operations. The emphasis on "creators" and "MarTech" suggests the designer will be working on tools that empower marketing teams, content creators, or business units to execute campaigns, manage messaging, or leverage data effectively. This requires understanding operational workflows and translating them into user-friendly interfaces.

🎓 Skills & Qualifications

Education:

Experience:

• 5+ years of professional experience specifically as a Product Designer, with a strong focus on digital product development and user experience.

• Proven experience in streamlining workflows and driving continuous iteration and improvement in product development cycles.

Required Skills:

• Mastery in Figma for UX design, wireframing, prototyping, and visual design.

• Foundational understanding of HTML and CSS to inform design feasibility and collaboration with engineering teams.

• Exceptional track record in executing product design strategy and partnering effectively with cross-functional teams.

• Demonstrated ability to drive user experience design, incorporating usability principles, user research methodology, testing techniques (A/B, Multi-Variant), design theory, and interaction design.

• Excellent communication, presentation, and interpersonal skills, with the ability to articulate design decisions and advocate for user needs.

Preferred Skills:

• Experience designing for MarTech platforms, marketing automation tools, or customer data platforms.

• Familiarity with content management systems (CMS) and digital publishing workflows.

• Understanding of data analytics and reporting tools relevant to marketing performance.

• Experience with agile development methodologies and working in fast-paced, iterative environments.

📝 Enhancement Note: The requirement for Figma mastery, HTML/CSS understanding, and a strong portfolio demonstrating problem-solving are critical. The "news environments and content publishing" preference suggests candidates with experience in media or content-driven organizations will have an advantage, likely due to the unique operational workflows and user needs in such industries.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive design portfolio is mandatory, showcasing a minimum of 5 years of professional product design work.

• Emphasis on demonstrating strong UX and visual design solutions that clearly identify and meaningfully solve true user problems, particularly within a MarTech or digital media context.

• Examples should illustrate the entire design process, from initial concept and research to final implementation and iteration, highlighting strategic thinking and problem-solving capabilities.

• Showcase proficiency in Figma, including complex prototyping and interactive design elements.

Process Documentation:

• The portfolio should implicitly or explicitly demonstrate an understanding of and ability to execute within established design processes, including user research, wireframing, prototyping, usability testing, and visual design.

• Candidates should be prepared to discuss their approach to collaborating with product managers, engineers, and other stakeholders to ensure design solutions are technically feasible and align with business objectives.

• Examples of how you've contributed to continuous iteration and improvement of product experiences, particularly those impacting operational efficiency, are highly valued.

📝 Enhancement Note: The portfolio is the primary tool for evaluating a candidate's design acumen and process. For this MarTech-focused role, it's crucial to highlight projects that demonstrate an understanding of user workflows, data-driven decision-making, and the ability to design for operational efficiency, rather than just consumer-facing aesthetics.

💵 Compensation & Benefits

Salary Range: $107,100.00 - $198,900.00 per year (USD) This salary range is based on Warner Bros. Discovery's provided compensation disclosure for this role and location. Actual salaries will vary based on factors including but not limited to external market data, internal equity, location, skill set, experience, and/or performance.

Benefits:

• Health Insurance Coverage

• Employee Wellness Program

• Life and Disability Insurance

• Retirement Savings Plan

• Paid Holidays

• Sick Time

Working Hours:

• Standard full-time work schedule, likely around 40 hours per week. Flexibility may be expected based on project needs and deadlines.

📝 Enhancement Note: The provided salary range is competitive for a Senior Product Designer role in major US metropolitan areas like New York, Atlanta, or Washington D.C. The benefits package is comprehensive, offering standard protections and perks common in large media and technology organizations.

🎯 Team & Company Context

🏢 Company Culture

Industry: Media & Entertainment (specifically, News & Digital Media)

Company Size: Large Enterprise (Warner Bros. Discovery is a global leader with tens of thousands of employees).

Founded: Warner Bros. Discovery was formed in 2022 through the merger of WarnerMedia and Discovery, Inc., bringing together a rich history of content creation and distribution. CNN itself has a long-standing history in news broadcasting.

Team Structure:

• The role is part of the CNN Digital Product Design Team, a "world-class" group responsible for industry-leading user experiences.

• This team likely operates within a matrixed structure, collaborating closely with Product Management, Engineering, Editorial, Data Science, and Revenue teams.

Methodology:

• The team emphasizes putting users at the center of their experiences, aiming for user delight through the combined efforts of content, design, product, and technology.

• A strong emphasis is placed on collaboration, innovation, and pushing the boundaries of digital experiences.

• The "How We Get Things Done" section points to WBD's "Guiding Principles," which are central to their operational philosophy and likely influence team dynamics and decision-making.

Company Website: https://www.wbd.com/

📝 Enhancement Note: Working for a company like Warner Bros. Discovery, especially within CNN Digital, means operating in a fast-paced, high-impact environment. The culture likely values innovation, collaboration, and a data-driven approach to product development, with a strong brand identity and a mission to inform and engage millions globally.

📈 Career & Growth Analysis

Operations Career Level: Senior Product Designer. This level signifies a seasoned professional expected to lead significant projects, mentor junior designers, and contribute to strategic design initiatives. The role is critical for driving business outcomes through user-centered design within the MarTech space.

Reporting Structure: Likely reports to a Director or VP of Product Design within CNN Digital. This individual will work closely with Product Managers and Engineering Leads on specific product initiatives.

Operations Impact: The role directly impacts CNN's bottom line by designing experiences that engage users, retain customers, and potentially optimize internal marketing and content creation workflows. This includes improving efficiency for "creators" and driving growth through effective MarTech solutions.

Growth Opportunities:

• Skill Advancement: Deepen expertise in MarTech design, user research methodologies, and complex platform design (web, mobile, OTT).

• Leadership Development: Potential to mentor junior designers, lead design sprints, and influence product strategy. Opportunity to take on more ownership of critical MarTech product areas.

• Career Progression: Advancement to Lead Product Designer, Design Manager, or specialized roles within UX strategy or product operations. The company's scale offers numerous avenues for lateral moves or specialization.

📝 Enhancement Note: This role offers a significant opportunity to shape the MarTech landscape within a major media organization. The growth path is clear for those who can demonstrate strategic impact, strong collaboration, and a deep understanding of user needs within a complex operational environment.

🌐 Work Environment

Office Type: The primary listed location is New York, NY (30 Hudson Yards), suggesting a modern, large-scale office environment. The role is designated as "TELECOMMUTE" but the derived status is "On-site," implying a hybrid model or requiring presence in the office for key meetings and collaboration, with potential for remote work flexibility. The other listed locations (Atlanta, GA; Washington, DC) also point to significant corporate offices.

Office Location(s):

• New York, NY (30 Hudson Yards)

• Atlanta, GA

Workspace Context:

• Expect a collaborative workspace designed for cross-functional teams, fostering interaction between design, product, engineering, and editorial.

• Access to industry-standard design and collaboration tools will be provided.

Work Schedule:

• Full-time, typically 40 hours per week.

• While designated "On-site" or hybrid, the "TELECOMMUTE" designation suggests some flexibility may be available, but significant in-office presence is likely expected for collaboration and team integration.

📝 Enhancement Note: The hybrid nature of the role, combined with the specific office locations, suggests a need for adaptability and strong communication skills to manage collaboration across different work arrangements and geographic areas. The emphasis on "on-site" implies a preference for in-person collaboration for critical design and strategy sessions.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess experience, skills, and alignment with the role's requirements, particularly Figma proficiency and MarTech/digital media experience.

• Portfolio Presentation: Candidates will likely be asked to present a curated selection of their work, detailing their design process, problem-solving approach, and the impact of their solutions. This is a critical step.

• Design Challenge: A practical exercise may be assigned to assess problem-solving skills, design thinking, and ability to translate requirements into a design solution within a given timeframe.

• Stakeholder Interviews: Meetings with Product Managers, Engineering Leads, and potentially other designers or stakeholders to evaluate collaboration style, communication skills, and understanding of business objectives.

• Final Interview: Discussion with senior leadership to assess strategic thinking, cultural fit, and overall suitability for the role and WBD's guiding principles.

Portfolio Review Tips:

• Curate Strategically: Select 3-4 strong case studies that best represent your skills, focusing on projects relevant to MarTech, digital products, or complex user workflows.

• Tell a Story: For each case study, clearly articulate the problem, your specific role, the design process undertaken, the challenges faced, your solutions, and the measurable outcomes or learnings. Quantify impact where possible.

• Highlight Process: Emphasize your thought process, research methodologies, iteration cycles, and how you collaborated with cross-functional teams. Show your problem-solving approach, not just the final UI.

• Showcase Figma Mastery: Be prepared to walk through Figma files, demonstrating your proficiency with components, prototyping features, and design systems.

• Address MarTech Context: If possible, include projects that demonstrate an understanding of marketing technology, user engagement loops, or operational efficiency tools.

Challenge Preparation:

• Familiarize yourself with WBD's products, especially CNN Digital.

• Be prepared to discuss common MarTech challenges, such as user onboarding, data integration, campaign management, or analytics reporting from a design perspective.

• Practice articulating your design decisions clearly and concisely, focusing on user-centricity and business value.

📝 Enhancement Note: The portfolio presentation is paramount. Candidates should prepare thoroughly to articulate their design journey and impact, demonstrating not just aesthetic skill but also strategic thinking and problem-solving capabilities relevant to MarTech operations.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Mandatory mastery for UX and visual design, wireframing, and prototyping.

• Prototyping Tools: Likely advanced Figma prototyping, potentially supplemented by tools like InVision or Adobe XD if used in past projects.

• Design Systems: Experience with or ability to contribute to design systems will be valuable for maintaining consistency across CNN Digital platforms.

Analytics & Reporting:

• Familiarity with analytics platforms (e.g., Google Analytics, Adobe Analytics) and the ability to interpret data to inform design decisions.

CRM & Automation:

• While not a direct CRM/automation role, an understanding of how design interfaces with marketing automation platforms, CRM systems (e.g., Salesforce Marketing Cloud, Adobe Marketing Cloud), and customer data platforms (CDPs) is highly beneficial for designing effective MarTech solutions.

• Familiarity with concepts like email marketing, push notifications, and personalized content delivery will be advantageous.

📝 Enhancement Note: Proficiency in Figma is non-negotiable. The role also requires an understanding of how design integrates with a broader MarTech ecosystem, including CRM, automation, and analytics tools, to drive operational efficiency and user engagement.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A core principle is putting users at the center of all experiences, aiming for "user delight."

• Collaboration & Partnership: Strong emphasis on building collaborative relationships with Product Management, Engineering, Editorial, and Revenue teams.

• Innovation & Forward-Thinking: Encouraged to push boundaries and contribute to the future of design.

• Impact & Bottom Line: Designs are expected to contribute to CNN's business goals and bottom line.

• Execution & Getting Things Done: A "roll up your sleeves" mentality and willingness to take smart risks are highly valued.

Collaboration Style:

• Highly collaborative, working closely with diverse teams across product, engineering, content, and business units.

• Expectation of open communication, constructive feedback, and a shared commitment to project success.

• The role requires influencing without direct authority, relying on strong communication and design rationale.

📝 Enhancement Note: Candidates should align with WBD's guiding principles, which likely emphasize integrity, collaboration, innovation, and a drive for excellence. Demonstrating an ability to work effectively in a cross-functional, fast-paced environment is key.

⚡ Challenges & Growth Opportunities

Challenges:

• Designing for a broad range of digital platforms (web, mobile, OTT) while maintaining consistency and optimal user experience.

• Balancing user needs with complex business requirements and technical constraints within a large media organization.

• Staying abreast of evolving MarTech trends and integrating new technologies and design patterns effectively.

Learning & Development Opportunities:

• Deepen expertise in MarTech product design and its application in a media context.

• Gain exposure to a wide array of digital products and user bases within a global media powerhouse.

• Opportunities for mentorship from senior design and product leaders.

• Exposure to industry-leading design tools and methodologies.

• Potential for participation in industry conferences or workshops related to UX, product design, and MarTech.

📝 Enhancement Note: This role offers substantial growth by tackling complex design challenges within a leading media company's MarTech operations, providing a unique opportunity to shape how content and marketing are delivered.

💡 Interview Preparation

Strategy Questions:

• "Describe a MarTech product or feature you designed. What was the problem, your approach, and the outcome?" (Focus on process, user-centricity, and measurable impact).

• "How do you balance user needs with business goals and technical constraints in your design process?" (Prepare examples of trade-offs and solutions).

• "Walk me through a time you had to influence a stakeholder who disagreed with your design direction." (Highlight communication, negotiation, and data-driven advocacy).

Company & Culture Questions:

• "What interests you about Warner Bros. Discovery and CNN Digital's mission?" (Research company values, recent news, and WBD's guiding principles).

• "How do you approach collaboration with engineering and product management teams?" (Emphasize partnership, communication, and shared ownership).

Portfolio Presentation Strategy:

• Focus on MarTech: Prioritize case studies that demonstrate your understanding of marketing technology, user workflows, and operational efficiency.

• Quantify Impact: Use metrics and data to showcase the success of your designs wherever possible (e.g., increased engagement, reduced task completion time, improved conversion rates).

• Showcase Figma Skills: Be prepared to navigate your Figma files, explain your component system, and demonstrate interactive prototypes.

• Articulate the 'Why': Clearly explain the rationale behind your design decisions, linking them back to user needs and business objectives.

📝 Enhancement Note: Prepare to demonstrate not just design skills but also strategic thinking, problem-solving acumen, and the ability to collaborate effectively within a large, dynamic organization. Your portfolio should be tailored to showcase relevant experience.

📌 Application Steps

To apply for this operations-adjacent product design position:

• Submit your application through the provided Workday link.

• Portfolio Preparation: Carefully select and refine 3-4 case studies for your portfolio that best showcase your UX and visual design skills, with a focus on any MarTech, digital media, or complex workflow projects. Ensure they clearly outline the problem, your process, and the impact.

• Resume Optimization: Tailor your resume to highlight keywords such as "Product Designer," "MarTech," "UX/UI," "Figma," "Wireframing," "Prototyping," "User Research," "A/B Testing," and any experience in media or content publishing. Quantify achievements where possible.

• Interview Practice: Rehearse your portfolio presentation, focusing on storytelling and clearly articulating your design rationale. Prepare answers to common behavioral and situational questions, especially those related to collaboration, problem-solving, and design strategy in a MarTech context.

• Company Research: Thoroughly research Warner Bros. Discovery, CNN Digital, and their guiding principles. Understand their position in the media landscape and any recent initiatives relevant to digital products or marketing technology.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.