Senior UX Writer/Content Designer

📍 Job Overview

Job Title: Senior UX Writer/Content Designer

Company: Whisk

Location: Remote

Job Type: Part-Time Contractor

Category: Content Design / UX Writing

Date Posted: 2026-04-02

Experience Level: Experienced (5-10 years)

Remote Status: Fully Remote

🚀 Role Summary

• This project-based consultant role focuses on crafting the user experience through content, specifically within behavior-led health journeys.

• You will translate complex behavioral science frameworks and product logic into clear, intuitive, and actionable human language.

• The position involves hands-on design of behavioral journeys and writing the in-product copy that defines user interaction and motivation.

• Key responsibilities include ensuring all user touchpoints are aligned with their journey stage, maintaining clarity in health contexts, and developing reusable content patterns.

📝 Enhancement Note: While the primary focus is UX Writing and Content Design, the emphasis on "behavior-led health journeys" and "behavioral science" suggests a strong need for understanding user motivation, habit formation, and persuasive communication strategies. This role sits at the intersection of product, UX, and behavioral psychology, requiring a candidate who can effectively bridge these disciplines through language. The "project-based consultant" nature implies a need for self-direction and efficient delivery of high-quality content within defined project scopes.

📈 Primary Responsibilities

• Own In-Product Copy Across Journeys:

  • Write and iterate on content for onboarding flows, in-app journeys, feature education, progress feedback, nudges, empty states, and calls-to-action (CTAs).
  • Ensure each content touchpoint is contextually relevant to the user’s current stage in their health journey.
  • Maintain clarity, simplicity, and empathy within complex health-related contexts.
  • Develop and implement reusable copy patterns and templates for user check-ins, assessments, feedback mechanisms, and reinforcement messages.

• Translate Behavioural Frameworks into Actionable Experiences:

  • Collaborate closely with Product Managers and a Behavioral Science Consultant to understand and implement behavior change strategies.
  • Transform abstract behavior change theories into motivating, easy-to-follow storytelling and user-facing copy.
  • Craft content that makes the user experience feel empowering rather than clinical or restrictive.
  • Support users in building sustainable habits through thoughtfully framed language and guidance.

• Contribute to Product & Journey Design:

  • Review wireframes and prototypes early in the design process to provide content-first input.
  • Actively contribute to user flow discussions and decisions, advocating for content-driven improvements.
  • Identify potential friction points and cognitive overload within the user journey from a content perspective.
  • Propose structural content improvements to enhance clarity, motivation, and comprehension.
  • Advocate for user-centered language and content best practices throughout the product development lifecycle.

• Maintain Narrative & Voice Consistency:

  • Consistently apply defined tone and voice principles across all user journeys and product touchpoints.
  • Adapt tone and language appropriately for different user states, such as onboarding, setbacks, progress milestones, and positive reinforcement.
  • Ensure the overall product experience feels cohesive and consistent across all interactions over time.

• Iterate Based on Data & Feedback:

  • Analyze user drop-off and engagement data to identify areas for content improvement.

  • Suggest and implement copy experiments, A/B tests, and refinements to optimize user journeys.

  • Continuously improve content effectiveness, clarity, and behavior adoption through data-informed iteration.

📝 Enhancement Note: The responsibilities highlight a deep integration of content design with product development and behavioral science. Candidates should be prepared to demonstrate experience in not just writing, but also in strategic content planning, cross-functional collaboration, and data-driven iteration. The emphasis on "reusable copy patterns" and "content first input" suggests a need for scalable content solutions and a proactive role in the design process.

🎓 Skills & Qualifications

Education:

• While no specific degree is mandated, a strong academic foundation in English, Communications, Psychology, Human-Computer Interaction, or a related field is beneficial.

Experience:

• Proven experience (typically 5-10 years) in UX writing or content design specifically for digital products.

• Demonstrated experience working on behavior-driven products, such as health and wellness apps, educational platforms, fintech applications, or habit-building tools.

Required Skills:

• Native English proficiency with exceptional command of grammar, style, and clarity.

• Ability to simplify complex systems, scientific concepts, and product logic into intuitive, human-centered language.

• Strong understanding of cognitive load, user motivation, and principles of behavior change.

• Comfort and proficiency working in iterative product development environments, embracing agile methodologies.

• Confident collaboration skills, with the ability to effectively partner with product managers, designers, and behavioral science consultants.

• Ability to balance multiple communication objectives: clarity, empathy, precision, and motivation.

• Experience reviewing wireframes and prototypes to provide content-informed design feedback.

Preferred Skills:

• Experience in the health, nutrition, or behavior change industries.

• Familiarity with established behavioral frameworks such as COM-B, the Fogg Behavior Model, or similar models.

• Experience writing for personalized, adaptive, or AI-driven user journeys.

• Understanding of user research methodologies and ability to translate insights into content strategy.

• Experience with content strategy development and information architecture.

📝 Enhancement Note: The "Experienced" designation and the specific nature of the work (behavioral science, health journeys) suggest that candidates with a background in applied psychology or behavioral economics, in addition to UX writing, will be highly competitive. The requirement for a "strong portfolio" is critical and should showcase case studies demonstrating problem-solving through content, iterative improvements, and measurable impact.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrate End-to-End UX Writing: Showcase at least 2-3 comprehensive case studies detailing your involvement in specific in-product user journeys. This should include wireframes, early copy drafts, final copy, and explanations of the iterative process.

• Behavioral Science Integration: Highlight projects where you translated behavioral science principles or frameworks into user-facing content that drove specific user actions or habit formation. Clearly articulate the connection between the framework and the copy.

• System Simplification: Provide examples of how you simplified complex product features or health concepts into easily understandable and actionable language for end-users.

• Data-Driven Iteration: Include examples of how you used data (e.g., A/B test results, engagement metrics, user feedback) to inform copy revisions and improve user experience or behavior adoption. Quantify the impact where possible.

Process Documentation:

• Workflow Design: Illustrate your process for collaborating with product and design teams from concept to launch, emphasizing how content is integrated early and continuously.

• Content Strategy & Governance: Show examples of how you developed or applied content style guides, tone of voice principles, or reusable content patterns to ensure consistency and scalability.

• Performance Analysis: Detail your approach to analyzing content performance, identifying areas for optimization, and proposing data-backed improvements.

📝 Enhancement Note: For this role, a portfolio is not just a collection of work but a demonstration of strategic thinking and process. Candidates should be prepared to walk through their portfolio, explaining the "why" behind their copy decisions, the collaborative process, and the outcomes achieved. The emphasis on behavioral science means portfolio pieces should clearly articulate the psychological principles at play.

💵 Compensation & Benefits

Salary Range:

• As a project-based consultant role, compensation will likely be structured on an hourly or project basis. Based on typical rates for experienced Senior UX Writers/Content Designers in remote, specialized roles, and considering the project-based nature, an estimated range would be $60 - $90 USD per hour, or $10,000 - $20,000+ USD per project, depending on scope and duration.

Benefits:

• As a project-based contractor, standard employee benefits (health insurance, paid time off, retirement plans) are typically not included.

• Potential benefits may include:

  • Flexible work schedule and location independence.
  • Opportunity to work on innovative behavior-led health products.
  • Exposure to behavioral science methodologies and experts.
  • Potential for ongoing project work or future consulting opportunities.

Working Hours:

• This is a part-time contractor role, with an estimated working time of approximately 40 hours per week for the duration of the project.

• The schedule is expected to be flexible, allowing for remote work across different time zones, though regular availability for collaboration during core business hours (to be defined) will be necessary.

📝 Enhancement Note: The salary range is an estimate based on industry benchmarks for senior-level contract UX writing roles in tech, particularly those requiring specialized knowledge in behavioral science and health tech. The provided range accounts for the project-based nature and the "experienced" level. Candidates should be prepared to discuss their rate expectations based on the project scope and their personal valuation.

🎯 Team & Company Context

🏢 Company Culture

Industry: Health Technology (Health Tech) / Digital Health / Wellness Apps. Whisk appears to be focused on leveraging behavioral science to create "behaviour-led health journeys" within their product, aiming to help users build sustainable habits.

Company Size: "Experienced" designation and the project-based nature suggest Whisk is likely a growing startup or a mid-sized company with a dedicated product team, possibly between 50-200 employees. This size typically allows for direct impact and close collaboration.

Founded: (Information not provided in raw data). Assuming Whisk is a relatively modern company, its culture likely embraces innovation, data-driven decision-making, and user-centricity.

Team Structure:

• Product Team: You will be embedded within a product team, likely reporting to a Product Manager or Head of Product.

• Cross-Functional Collaboration: Close collaboration is expected with Product Managers, UX Designers, and potentially a dedicated Behavioral Science Consultant. You may also interact with engineering and data teams.

• Remote-First or Hybrid Culture: Given the "Remote" location, the company likely has established practices for remote collaboration, communication tools, and asynchronous work.

Methodology:

• Agile Product Development: Expect to work within an agile framework, with iterative development cycles, regular check-ins, and a focus on continuous improvement.

• Data-Driven Design: Decisions, including content strategy and copy changes, are expected to be informed by user data, A/B testing, and engagement metrics.

• Behavioral Science Integration: A core methodological approach, applying principles of behavior change to product design and user engagement.

Company Website: https://whisk.bamboohr.com/careers/152 (This is the ATS link, a direct company website would ideally be provided for a more accurate context, but we infer focus from the job description).

📝 Enhancement Note: The company's focus on "behavior-led health journeys" and "behavioral science" is central to its culture. This implies a company that values evidence-based approaches, user psychology, and a mission-driven focus on improving user well-being. The remote nature suggests a culture that trusts its employees and values autonomy and asynchronous communication.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a "Senior UX Writer/Content Designer" and a "project-based consultant." This indicates a high level of autonomy and expertise is expected. The "Experienced" designation points to a mid-to-senior career stage, where individuals are expected to lead content strategy for specific product areas and mentor junior team members (though this is a contract role, the senior title implies leadership potential).

Reporting Structure: You will likely report directly to a Product Manager or a senior member of the Product/Design leadership team. This structure allows for direct influence on product strategy and user experience.

Operations Impact: The impact of this role is directly tied to user engagement, habit formation, and ultimately, the success of Whisk's health journeys. Effective UX writing and content design can significantly influence user retention, adherence to health programs, and the overall perceived value of the product. This role translates complex behavioral science into tangible user outcomes, directly impacting business objectives related to user health and product adoption.

Growth Opportunities:

• Deep Specialization: Grow expertise in the niche intersection of UX writing, behavioral science, and health tech.

• Project Leadership: Lead content strategy for significant product initiatives or new feature development.

• Consulting Acumen: Develop skills in client management, project scoping, and delivering high-impact consulting engagements.

• Portfolio Expansion: Build a robust portfolio with measurable results in behavior change and user engagement.

• Future Opportunities: Successful completion of this project could lead to further engagements with Whisk or referrals to other companies in the health tech space.

📝 Enhancement Note: As a contract role, formal career progression within Whisk might be limited. However, the "Senior" title and the nature of the work offer significant opportunities for skill development, portfolio enhancement, and establishing oneself as an expert in a highly sought-after niche. The growth is more in terms of professional development and marketability rather than internal promotion.

🌐 Work Environment

Office Type: Fully Remote. This implies a distributed workforce where collaboration and communication occur primarily through digital tools.

Office Location(s): Not applicable as the role is fully remote.

Workspace Context:

• Digital Collaboration: Expect a heavy reliance on collaboration tools such as Slack, Zoom, Google Workspace, Figma (for design reviews), and potentially project management software (e.g., Jira, Asana).

• Asynchronous Communication: A significant portion of work may involve asynchronous communication, requiring clear documentation and well-articulated messages.

• User-Centric Focus: The work environment fosters a deep focus on the end-user, with regular discussions around user needs, motivations, and feedback.

• Behavioral Science Emphasis: The team environment likely encourages discussions and learning around psychological principles and their application to product design.

Work Schedule:

• While the role is listed as approximately 40 hours per week, the nature of remote contracting often allows for flexibility in scheduling.

• However, regular availability for meetings, collaborative sessions, and timely responses to urgent requests will be crucial. It’s important to align on expected availability with the hiring manager.

📝 Enhancement Note: The remote work environment necessitates strong self-discipline, excellent communication skills, and proficiency with digital collaboration tools. Candidates should be comfortable working independently and proactively seeking information and feedback.

📄 Application & Portfolio Review Process

Interview Process:

1. Initial Screening: A brief call with a recruiter or hiring manager to assess general fit, experience, and understanding of the role's core requirements.

2. Portfolio Review & Deep Dive: A dedicated session where you present your portfolio, focusing on relevant case studies. Expect in-depth questions about your process, decision-making, and the impact of your work, particularly concerning behavioral science and user journeys.

3. Skills Assessment/Practical Exercise: Potentially a short take-home assignment or a live exercise simulating a UX writing task (e.g., rewriting a specific user flow, critiquing existing copy, or proposing content for a new feature). This will assess your ability to apply your skills to Whisk's specific context.

4. Cross-Functional Interview: A conversation with a Product Manager and/or UX Designer to assess collaboration style, understanding of product development, and ability to integrate into their team.

5. Final Discussion: A concluding conversation, possibly with a senior leader, to finalize terms and ensure alignment on project goals and expectations.

Portfolio Review Tips:

• Curate Strategically: Select 2-3 of your strongest case studies that directly align with the job description's focus on behavior-driven products, health journeys, and simplifying complex concepts.

• Tell a Story: For each case study, clearly articulate the problem, your proposed solution (the copy/content strategy), your process (including collaboration and iteration), and the measurable results or outcomes.

• Highlight Behavioral Science: Explicitly call out how you incorporated behavioral science principles. Explain why you chose specific language based on psychological motivation or habit formation theory.

• Show, Don't Just Tell: Use visuals (wireframes, mockups, prototypes) to illustrate the context of your copy.

• Quantify Impact: Whenever possible, use data (e.g., conversion rates, engagement metrics, drop-off reduction) to demonstrate the effectiveness of your content.

• Be Prepared for Questions: Anticipate detailed questions about your decision-making process, challenges faced, and how you handled feedback.

Challenge Preparation:

• Familiarize Yourself with Behavioral Science: Review common frameworks (COM-B, Fogg Model) and how they are applied in digital products.

• Analyze Health Tech UX: Look at other successful (and unsuccessful) health and wellness apps to understand common patterns, effective language, and potential pitfalls.

• Practice Simplifying Complexities: Be ready to take a hypothetical complex concept (e.g., a nutritional guideline, a fitness principle) and distill it into simple, actionable user-facing copy.

• Develop a "Content First" Mindset: Think about how content can shape the user experience from the earliest stages of design.

📝 Enhancement Note: Given the specialized nature of this role, expect the interview process to be rigorous, with a strong emphasis on practical application and strategic thinking related to behavioral science and UX writing. The portfolio review will be a critical component.

🛠 Tools & Technology Stack

Primary Tools:

• UX Writing/Content Design Platforms: While not explicitly stated, candidates should be proficient with tools used for writing and managing content within product development workflows. This might include:

  • Content Management Systems (CMS): For structured content.
  • Collaboration Suites: Google Workspace (Docs, Sheets), Microsoft 365.
  • Specialized UX Writing Tools: Tools like Writer, Acrolinx, or similar platforms for style guide enforcement and content consistency might be used or preferred.

• Design Collaboration Tools:

  • Figma: Essential for reviewing designs, providing in-context feedback, and understanding the visual layout of copy.
  • Sketch/Adobe XD: Familiarity with these alternatives is also valuable.

• Prototyping Tools: Understanding how copy functions within interactive prototypes (e.g., InVision, Figma's prototyping features).

Analytics & Reporting:

• Product Analytics Tools: Experience with tools like Amplitude, Mixpanel, or Google Analytics is beneficial for understanding user behavior and identifying areas for content optimization.

• Data Visualization Tools: Familiarity with tools that present data clearly (e.g., Tableau, Looker) can help in making data-backed content recommendations.

CRM & Automation:

• While this role is not directly CRM-focused, understanding how user data flows from CRM or other systems into the product experience can be helpful.

• Project Management Tools: Proficiency in tools like Jira, Asana, Trello, or similar for managing tasks, sprints, and project workflows.

📝 Enhancement Note: The toolset emphasizes collaboration within the product development lifecycle. Proficiency in Figma for design review and a strong understanding of how to interpret product analytics are key. The "behavioral science" aspect might also imply a need to understand how data related to user habits and motivations is tracked.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and serving the user's needs, motivations, and well-being through thoughtful content.

• Data-Informed Decisions: Valuing evidence and metrics to guide content strategy and iterate on user experiences.

• Empowerment: A focus on creating content that empowers users to take control of their health and build sustainable habits.

• Clarity & Simplicity: A commitment to making complex health information and product interactions easy to understand and navigate.

• Collaboration & Curiosity: An environment that encourages open communication, cross-functional teamwork, and a continuous desire to learn, especially about behavioral science and user psychology.

Collaboration Style:

• Partnership-Oriented: Working as a close partner with Product Managers and UX Designers, providing content expertise from the earliest stages of ideation.

• Feedback-Driven: Actively seeking and providing constructive feedback to improve both content and product design.

• Transparent Communication: Openly sharing insights, challenges, and proposed solutions to ensure alignment across the team.

• Mission-Driven: A shared passion for using technology to improve people's health and well-being, driving motivation and purpose in daily work.

📝 Enhancement Note: The values and collaboration style are heavily influenced by the company's mission in health tech and its focus on behavioral science. Candidates who can demonstrate alignment with these values and a collaborative, user-focused approach will be well-suited.

⚡ Challenges & Growth Opportunities

Challenges:

• Translating Complex Science: The primary challenge is effectively translating nuanced behavioral science principles and complex health information into simple, actionable, and motivating language without oversimplifying or misrepresenting the science.

• Balancing Empathy and Action: Creating content that is both empathetic to users' struggles and effectively nudges them towards positive behavior change requires careful calibration.

• Iterative Design Under Pressure: Working in a fast-paced, iterative product environment means needing to produce high-quality content quickly and be open to frequent revisions based on data and feedback.

• Remote Collaboration Dynamics: Ensuring effective communication and alignment with a distributed team, especially when dealing with sensitive health topics.

• Measuring Content Impact: Quantifying the direct impact of UX writing on user behavior and health outcomes can be challenging, requiring strong analytical skills and collaboration with data teams.

Learning & Development Opportunities:

• Behavioral Science Expertise: Deepen understanding and practical application of behavioral economics and psychology in product design.

• Health Tech Domain: Gain specialized knowledge in the digital health and wellness industry.

• Advanced UX Writing Techniques: Refine skills in microcopy, persuasive writing, and crafting complex user flows.

• Cross-Functional Collaboration: Enhance ability to work effectively with product managers, designers, and behavioral scientists.

• Consulting Skills: Develop project management, client communication, and proposal skills if this is a stepping stone to broader consulting work.

📝 Enhancement Note: The challenges are significant but also represent rich learning opportunities. Candidates who thrive on solving complex problems and are eager to expand their knowledge in specialized areas will find this role rewarding.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to translate a complex scientific or technical concept into simple, user-friendly language. What was your process, and what was the outcome?"

• "Walk us through a user journey you designed content for. How did you incorporate behavioral science principles, and how did you measure its success?"

• "How do you approach content iteration based on user data and feedback? Can you provide an example of a copy change you made that led to measurable improvements?"

Company & Culture Questions:

• "What interests you about Whisk's mission and our focus on behavior-led health journeys?"

• "How do you ensure your content is empathetic while still driving users toward desired actions?"

• "Describe your ideal collaboration with a Product Manager and a UX Designer on a new feature."

Portfolio Presentation Strategy:

• Focus on Relevance: Prioritize case studies that showcase your work on behavior-driven products, health/wellness apps, or habit-forming features.

• Structure Your Narrative: For each case study, clearly outline the "Problem," "Your Role/Solution," "Process," and "Outcome/Impact." Use visuals to support your story.

• Explain Your "Why": Be ready to articulate the rationale behind every word choice, especially how it relates to user motivation, cognitive load, or behavioral frameworks.

• Quantify Results: Present metrics and data that demonstrate the effectiveness of your content. If exact metrics aren't available, discuss the expected impact and how you would measure it.

• Be Ready for Live Critiques/Exercises: Practice analyzing existing product copy for clarity, tone, and effectiveness, and be prepared to suggest improvements.

📝 Enhancement Note: Interview preparation should heavily lean into demonstrating an understanding of behavioral science and its practical application in UX writing. Be prepared to discuss your thought process in detail and connect your past experiences to the specific needs of Whisk's health journeys.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided BambooHR link: https://whisk.bamboohr.com/careers/152

• Tailor Your Resume: Highlight experience with UX writing, content design, behavioral science applications, health tech, and remote collaboration. Use keywords from the job description.

• Curate Your Portfolio: Select your most relevant case studies, focusing on projects that demonstrate your ability to translate complex concepts into user-friendly language, incorporate behavioral science, and drive user engagement. Ensure your portfolio clearly articulates your process and any measurable outcomes.

• Prepare Your Case Studies: Be ready to present your portfolio in detail, explaining your strategic thinking, collaborative process, and the impact of your work. Practice articulating how your content decisions align with behavioral science principles.

• Research Whisk: Understand their mission, product focus (behavior-led health journeys), and the importance of behavioral science in their approach. This will help you tailor your answers and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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