Senior UX designer

📍 Job Overview

Job Title: Senior UX Designer Company: HG Insights Location: Pune, Maharashtra, India Job Type: Full-time Category: User Experience (UX) Design / Product Design Date Posted: September 23, 2025 Experience Level: 5-10 Years

🚀 Role Summary

• Lead the end-to-end user experience (UX) design process, encompassing user research, ideation, wireframing, prototyping, and final implementation for HG Insights' technology intelligence platform.
• Drive user-centered design principles and methodologies throughout the product development lifecycle, ensuring a deep understanding of user needs and business objectives.
• Collaborate closely with product managers, engineers, and key stakeholders to translate complex user requirements and business goals into intuitive and effective design solutions.
• Champion design excellence by conducting rigorous user research and usability testing to gather actionable insights that inform design decisions and product strategy.
• Contribute to the growth and development of the design function through mentorship of junior designers and active participation in evolving design systems.

📝 Enhancement Note: While the input job title is "Senior UX Designer," the core responsibilities and qualifications suggest a role that significantly influences product strategy and user experience, aligning with senior-level contributions in a GTM (Go-To-Market) context by ensuring the product's usability drives adoption and customer success. The focus on technology intelligence platforms implies a need for UX designers who can handle complex data visualization and user workflows.

📈 Primary Responsibilities

• Orchestrate and execute the full spectrum of the UX design lifecycle, from foundational user research and concept ideation through detailed wireframing, interactive prototyping, and final visual design implementation.
• Initiate and lead comprehensive user research initiatives, including user interviews, surveys, persona development, journey mapping, and usability testing, to uncover critical user behaviors, needs, and pain points.
• Synthesize qualitative and quantitative research findings into clear, actionable insights that directly inform and elevate product strategy, feature definition, and design recommendations.
• Foster robust collaboration with cross-functional teams, including Product Management, Engineering, Marketing, and Sales, to ensure alignment on product vision, user requirements, and feature prioritization.
• Develop and meticulously maintain a range of design deliverables, such as user flows, wireframes, interactive prototypes, wireframes, and high-fidelity mockups, leveraging industry-standard design and prototyping tools.
• Act as a strong advocate for user-centered design (UCD) principles and best practices across the organization, promoting a culture where design decisions are consistently data-informed and user-validated.
• Provide mentorship, guidance, and constructive feedback to junior UX designers, fostering a collaborative environment that encourages design excellence, skill development, and continuous improvement within the design team.
• Actively contribute to the evolution and maintenance of the company's design system, ensuring consistency, scalability, and efficiency across all digital products and user interfaces.

📝 Enhancement Note: The responsibilities emphasize a leadership role in the UX process, including research, collaboration, and mentorship, which are critical for a senior position. The mention of "technology intelligence" and "data-driven insights" suggests that the role may also involve designing for complex data visualization and analytical interfaces, a common requirement in B2B SaaS operations roles.

🎓 Skills & Qualifications

Education: A bachelor’s degree in Design, Human-Computer Interaction (HCI), Interaction Design, Computer Science, or a closely related field is preferred. Equivalent practical experience demonstrating a strong portfolio and relevant skills will also be considered.

Experience:

• A minimum of 7 years of progressive professional experience in UX design, interaction design, or product design roles.
• At least 2 years of experience in a Senior UX Designer capacity, with demonstrated leadership in guiding design projects and mentoring other designers.
• Proven experience working within Agile development methodologies and collaborating effectively in cross-functional, iterative product development cycles.

Required Skills:

• User Research & Analysis: Proficient in leading various user research methodologies (e.g., user interviews, surveys, usability testing, contextual inquiry) and adept at synthesizing complex data into actionable design insights.
• Interaction Design & Information Architecture: Expertise in creating intuitive user flows, sitemaps, wireframes, and interaction models that enhance usability and user satisfaction.
• Prototyping & Wireframing: Mastery of modern design and prototyping tools (e.g., Figma, Sketch, Adobe XD, InVision) for creating interactive prototypes and detailed wireframes.
• Visual Design: Strong aesthetic sensibility and proficiency in visual design principles, including layout, typography, color theory, and UI patterns, to create engaging and cohesive interfaces.
• Collaboration & Communication: Exceptional verbal and written communication skills, with the ability to articulate design rationale, present findings, and influence stakeholders at all levels, including senior leadership.
• User-Centered Design (UCD) & Design Thinking: Deep understanding and practical application of UCD principles and design thinking methodologies to solve user problems effectively.
• Mentorship: Demonstrated ability to mentor and guide junior design talent, fostering skill development and promoting best practices within a design team.

Preferred Skills:

• Design Systems: Experience contributing to or managing design systems, ensuring consistency and scalability across product portfolios.
• Data Visualization: Familiarity with designing effective data visualizations and dashboards for complex datasets, common in B2B analytics platforms.
• AI-Based Design Tools: Proficiency with AI-powered design tools that can assist in ideation, content generation, or design optimization.
• Agile Development: Hands-on experience working in Agile/Scrum environments, understanding sprint cycles and cross-functional team dynamics.
• Zeplin/Loveable: Specific familiarity with collaboration tools like Zeplin or Loveable for handoff to engineering teams.

📝 Enhancement Note: The AI derived skills list is comprehensive. Adding specific mention of data visualization and AI-based design tools is relevant given HG Insights' focus on technology intelligence and the evolving landscape of design tools. "Loveable" is less common than other tools and might be a typo or specific internal tool; Figma and Sketch are more universally recognized.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 comprehensive case studies demonstrating end-to-end UX design projects.
• Each case study should clearly articulate the problem statement, your role and responsibilities, the design process followed (research, ideation, prototyping, testing), and the final solution.
• Highlight your ability to conduct user research, synthesize findings, and translate them into impactful design decisions.
• Include examples of wireframes, user flows, interactive prototypes, and high-fidelity mockups.
• Demonstrate visual design skills and an understanding of UI patterns and consistency.
• Quantify the impact of your design solutions where possible (e.g., improvements in conversion rates, task completion times, user satisfaction scores).

Process Documentation:

• Evidence of creating and utilizing user personas, journey maps, and user flow diagrams to inform design strategy.
• Examples of usability testing plans, execution, and analysis of findings.
• Documentation of contributions to or creation of design systems, style guides, or component libraries.
• Experience in collaborating with engineering teams for design handoff, including the use of tools like Zeplin or similar platforms.
• Demonstrations of how you’ve iterated on designs based on user feedback and data analysis.

📝 Enhancement Note: For a Senior UX Designer role, the portfolio is paramount. Emphasizing the need for detailed case studies that showcase problem-solving, research methodology, and measurable impact is crucial. Highlighting experience with design systems and collaboration tools is also key for a senior role in a product-focused company.

💵 Compensation & Benefits

Salary Range: Considering the role is a Senior UX Designer with 7+ years of experience in Pune, India, and the company's industry (Technology Intelligence/B2B SaaS), a competitive annual salary range would likely be INR 15,00,000 to INR 25,00,000.

Benefits:

• Comprehensive health insurance coverage (medical, dental, vision) for employees and dependents.
• Paid Time Off (PTO) including vacation days, sick leave, and public holidays, potentially with flexible arrangements.
• Professional development opportunities, including access to training, workshops, conferences, and online learning platforms to enhance UX skills.
• Opportunities for career advancement and growth within the product and design teams.
• Contribution towards retirement savings plans (e.g., Provident Fund in India).
• Potential for performance-based bonuses or incentives.
• Access to modern design tools and technologies.
• A collaborative and innovative work environment.

Working Hours: While the standard workweek is typically 40 hours, HG Insights may offer some flexibility in working hours, common in tech companies, to accommodate peak productivity times or cross-time zone collaboration, though the role is specified as on-site.

📝 Enhancement Note: Salary estimates for senior roles in India, particularly in tech hubs like Pune, vary significantly based on company size, funding, and specific skill sets. This range is based on industry benchmarks for senior UX designers with 7-10 years of experience in the B2B SaaS sector in India. Benefits are standard but tailored to a professional tech environment.

🎯 Team & Company Context

🏢 Company Culture

Industry: HG Insights operates in the Technology Intelligence and Data Analytics sector, providing B2B SaaS solutions that offer market insights into technology adoption and spending. This means the company culture likely values data-driven decision-making, innovation, and a focus on delivering tangible value to enterprise clients. Company Size: HG Insights is typically considered a mid-to-large size company in the tech space, likely employing several hundred to over a thousand employees globally. This size often implies a balance between established processes and opportunities for individual impact, with a structured product development approach. Founded: HG Insights was founded in 2010. This history suggests a mature company that has navigated growth and market changes, likely establishing robust operational frameworks and a defined company culture rooted in its mission of providing actionable technology intelligence.

Team Structure:

• The Senior UX Designer will likely be part of a Product or Engineering department, reporting to a Head of Product, Design Lead, or UX Manager.
• The design team may consist of other UX/UI designers, researchers, and potentially UX writers.
• Close collaboration is expected with Product Managers who define the product roadmap and requirements, and with Software Engineers who implement the designs.
• Cross-functional interaction will also extend to Marketing, Sales, and Customer Success teams to gather insights and ensure product alignment with market needs and customer feedback.

Methodology:

• Data-Driven Design: Emphasizing the use of data analytics, user research, and A/B testing to inform and validate design decisions.
• Agile Development: Working within Agile/Scrum frameworks, participating in sprints, daily stand-ups, and iterative development cycles.
• User-Centricity: A core philosophy focused on understanding and addressing user needs through empathy, research, and iterative design.
• Continuous Improvement: Fostering a culture of ongoing learning, feedback, and refinement of both products and design processes.

Company Website: https://hginsights.com/

📝 Enhancement Note: Understanding HG Insights' position as a technology intelligence leader is key. The culture likely reflects a blend of data-driven rigor and innovative thinking common in SaaS companies. The team structure will be typical for a product organization, with strong interdependencies between design, product, and engineering.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a "Senior UX Designer," indicating a mid-to-senior level within the UX design discipline. It signifies a level of autonomy, expertise, and responsibility for leading significant design initiatives, contributing to product strategy, and mentoring junior team members. In an operations context, this translates to influencing the usability and adoption of tools and platforms that drive business processes.

Reporting Structure: The Senior UX Designer will likely report to a design lead, UX manager, or Head of Product. They will work closely with Product Managers, Engineers, and potentially other UX/UI designers and researchers within the product organization.

Operations Impact: The impact of this role on operations is significant, though indirect. By ensuring the HG Insights platform is intuitive, efficient, and user-friendly for its target audience (businesses making technology investment decisions), the Senior UX Designer directly contributes to:

• Customer Adoption & Retention: A positive user experience leads to faster onboarding and greater user engagement, reducing churn.
• Sales Enablement: A well-designed product can be a strong selling point and reduce the burden on sales and support teams.
• Data Utilization: By making complex technology intelligence data accessible and understandable, the UX design drives better decision-making for HG Insights' clients.
• Internal Efficiency: If HG Insights also has internal tools, a strong UX designer can improve the efficiency of internal teams.

Growth Opportunities:

• Lead UX/Product Design: Potential to grow into a Lead UX Designer or Head of Design role, managing a team and setting the design vision.
• Specialization: Deepen expertise in specific areas like user research, interaction design for complex data, or design system management.
• Cross-Functional Roles: Transition into Product Management or other product-focused roles by leveraging a deep understanding of user needs and business strategy.
• Mentorship & Training: Formalize mentorship responsibilities and contribute to the company's design talent development programs.

📝 Enhancement Note: Framing the "operations impact" in terms of customer adoption, sales enablement, and data utilization connects the UX role to broader business outcomes, which is important for operations-focused candidates. The growth opportunities highlight typical career paths for senior designers in tech companies.

🌐 Work Environment

Office Type: HG Insights likely operates with a modern, professional office environment designed to foster collaboration and productivity, reflecting its status as a B2B SaaS technology company. Office Location(s): The role is based in Pune, Maharashtra, India. This location is a significant IT and business hub, offering a dynamic work environment with access to talent and resources.

Workspace Context:

• Collaborative Spaces: The office will likely feature open-plan areas, meeting rooms equipped with technology for presentations and video conferencing, and potentially quiet zones for focused work.
• Tools & Technology: Access to high-performance workstations, industry-standard design software (Figma, Sketch, Adobe Creative Suite), collaboration platforms (Slack, Microsoft Teams), and project management tools.
• Team Interaction: Opportunities for frequent interaction with product managers, engineers, and fellow designers, fostering a culture of shared problem-solving and knowledge exchange.

Work Schedule: The role is specified as on-site, implying adherence to standard office working hours. However, many tech companies offer some flexibility around start and end times, provided core business hours and team collaboration needs are met. The typical expectation would be around 40 hours per week.

📝 Enhancement Note: The description of the workspace and team interaction is tailored to a typical tech office environment in a major Indian city, emphasizing collaboration and access to necessary tools for a UX designer.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter or hiring manager will review your resume and portfolio to assess basic qualifications and fit.
• Portfolio Review & Discussion: Expect a dedicated session where you present your portfolio, discussing your design process, decision-making, and the impact of your work on specific projects. Be prepared to walk through your research, ideation, wireframes, prototypes, and final outcomes.
• Technical/Design Challenge: You might be given a design exercise or a case study to solve within a set timeframe, which you'll then present and discuss. This could involve analyzing a problem, proposing solutions, and sketching out concepts.
• Cross-Functional Interviews: Interviews with Product Managers, Engineers, and potentially other stakeholders to evaluate your collaboration skills, communication abilities, and understanding of the product development lifecycle.
• Behavioral & Cultural Fit: Questions designed to assess your problem-solving approach, leadership potential, mentorship capabilities, and how you align with HG Insights' company culture and values.
• Final Interview: Potentially with a senior leader (e.g., Head of Product, VP of Engineering) to make a final assessment.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest, most relevant case studies that showcase a range of skills and problem-solving approaches. Prioritize projects with clear outcomes and quantifiable results.
• Tell a Story: For each case study, clearly articulate the problem, your specific role and contributions, the process you followed (emphasizing research and iteration), and the impact of your design. Use visuals effectively to illustrate your journey.
• Highlight Process: Demonstrate your understanding of user research, wireframing, prototyping, and testing. Explain why you made certain design choices.
• Quantify Impact: Whenever possible, include metrics that show the success of your designs (e.g., improved conversion rates, reduced error rates, increased user satisfaction).
• Be Prepared for Questions: Anticipate questions about your design decisions, challenges faced, and how you handle feedback or disagreements.

Challenge Preparation:

• Understand the Brief: Carefully read and understand the prompt for any design challenge. Ask clarifying questions if needed.
• Time Management: Allocate your time effectively across research, ideation, design, and presentation.
• Focus on Process: Even if you can't complete a polished final design, clearly articulate your process, rationale, and next steps.
• Present Clearly: Structure your presentation logically, focusing on problem-solving and user-centered thinking.

📝 Enhancement Note: Providing specific tips for portfolio presentation and challenge preparation is crucial for a senior role. Emphasizing storytelling, quantification of impact, and clear articulation of the design process will help candidates stand out.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma (highly probable and preferred), Sketch, Adobe XD. Proficiency in at least one is essential.
• Collaboration & Handoff: Zeplin, Loveable (as mentioned in qualifications), InVision, or similar platforms for seamless design-to-development handoff.
• User Research & Testing: Tools like UserTesting.com, Maze, Lookback, or internal survey tools for conducting and analyzing user research.
• Project Management: Jira, Asana, Trello, or similar tools for tracking tasks and project progress within an Agile framework.

Analytics & Reporting:

• While not a primary UX tool, familiarity with product analytics platforms like Amplitude, Mixpanel, or Google Analytics can be beneficial for understanding user behavior and validating design changes.
• Experience with data visualization tools or libraries might be a plus if the role involves designing dashboards.

CRM & Automation:

• Generally not directly used by UX designers, but understanding how CRMs (like Salesforce) and marketing automation platforms integrate with the product can provide broader context for user journeys.

📝 Enhancement Note: Highlighting Figma as a primary tool is important, as it's the industry standard. Mentioning collaboration and handoff tools like Zeplin is also key, as specified in the qualifications. Familiarity with analytics tools is a strong plus for a data-informed UX designer.

👥 Team Culture & Values

Operations Values:

• User Advocacy: A deep-seated commitment to understanding and championing the needs and experiences of users, ensuring products are intuitive and valuable.
• Data-Driven Decision Making: A reliance on user research, analytics, and testing to inform design choices and measure impact, fostering an evidence-based approach.
• Collaboration & Teamwork: Valuing open communication, constructive feedback, and the ability to work effectively with cross-functional teams (Product, Engineering, Marketing, Sales) to achieve shared goals.
• Innovation & Problem-Solving: Encouraging creative thinking and a proactive approach to identifying and solving user and business challenges through design.
• Continuous Learning: A commitment to staying updated with the latest UX trends, tools, and best practices, and a willingness to share knowledge within the team.

Collaboration Style:

• Cross-functional Integration: Proactive engagement with Product Managers to define requirements and strategy, and close partnership with Engineers for efficient implementation and technical feasibility.
• Feedback Loops: Encouraging a culture of regular feedback, both giving and receiving, during design reviews and project iterations to refine solutions.
• Knowledge Sharing: Active participation in design critiques, sharing insights from user research, and contributing to the collective knowledge base of the design team and wider organization.
• Agile Cadence: Working within the rhythms of Agile sprints, participating in ceremonies, and adapting to evolving project needs.

📝 Enhancement Note: The values described are standard for a progressive tech company focused on user experience and data. The collaboration style emphasizes the cross-functional nature of product development, which is critical for a Senior UX Designer.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Business Goals: Effectively mediating between user desires, technical constraints, and business objectives to create solutions that are both user-friendly and commercially viable.
• Designing for Complexity: Working with intricate datasets and sophisticated technology intelligence features, requiring innovative approaches to information architecture and data visualization.
• Cross-Functional Alignment: Navigating diverse stakeholder opinions and priorities to ensure design consistency and user advocacy throughout the product lifecycle.
• Keeping Pace with Evolving Technology: Staying current with advancements in AI, data analytics, and UX design tools and methodologies to maintain a competitive edge.
• Mentorship Responsibilities: Effectively guiding and developing junior designers while managing individual project responsibilities.

Learning & Development Opportunities:

• Advanced UX Techniques: Opportunities to deepen expertise in areas like advanced user research methodologies, interaction design for complex applications, or persuasive design principles.
• Industry Conferences & Workshops: Access to industry events and specialized training to learn about emerging trends in UX, AI, and data analytics.
• Design System Mastery: Contributing to or leading the development and governance of design systems, a highly valued skill in product organizations.
• Leadership Development: Potential for formal leadership training and opportunities to take on more strategic design initiatives or team management responsibilities.
• Exposure to B2B SaaS: Gaining deep insights into the B2B SaaS market and the specific challenges and opportunities within the technology intelligence sector.

📝 Enhancement Note: Identifying potential challenges and linking them to learning opportunities provides a realistic outlook for candidates and highlights areas for professional growth.

💡 Interview Preparation

Strategy Questions:

• Design Process: "Walk me through your typical UX design process from problem definition to final delivery. How do you ensure user needs are met at each stage?" (Prepare a concise overview, highlighting your core methodologies and emphasizing user research and iteration).
• Problem Solving: "Describe a complex design problem you encountered and how you approached solving it. What were the trade-offs you considered?" (Choose a case study that demonstrates critical thinking, user advocacy, and a structured approach).
• Collaboration: "How do you collaborate with Product Managers and Engineers? Describe a time you had a disagreement with a stakeholder on a design decision and how you resolved it." (Focus on communication, compromise, and data-driven persuasion).
• User Research: "How do you approach conducting user research for a new feature? What methods would you use for a product like ours, and how would you synthesize the findings?" (Showcase your understanding of different research methods and your ability to translate data into actionable insights).

Company & Culture Questions:

• Company Understanding: "What excites you about HG Insights and our mission in technology intelligence?" (Research HG Insights' products, market position, and recent news to articulate genuine interest).
• Design Philosophy: "What are your core principles as a UX designer? How do you champion user needs within a team?" (Connect your philosophy to user-centered design and data-driven approaches).
• Teamwork: "Describe your ideal team environment. How do you contribute to a positive and productive team culture?" (Highlight collaboration, mentorship, and a proactive attitude).

Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, use a clear story arc: Problem -> Your Role -> Process -> Solution -> Impact.
• Visuals are Key: Use high-quality visuals of your wireframes, prototypes, and final designs. Annotate key elements to explain your decisions.
• Focus on Your Contributions: Clearly articulate what you did, especially in team projects. Use "I" statements for individual contributions and "we" for team efforts.
• Be Ready for Deep Dives: Anticipate detailed questions about specific design choices, research findings, and the rationale behind your solutions.
• Showcase Impact: Quantify results wherever possible. If exact metrics aren't available, discuss anticipated benefits or qualitative outcomes.
• Practice Your Pitch: Rehearse your presentation to ensure it's concise, engaging, and fits within the allocated time.

Challenge Preparation:

• Think Aloud: For any design challenge, verbalize your thought process. Explain your assumptions, the questions you're asking yourself, and the direction you're taking.
• Prioritize: If time is limited, focus on the core problem and demonstrate your approach to solving it, rather than aiming for a fully polished final output.
• User-Centricity First: Always ground your solutions in user needs and business objectives.

📝 Enhancement Note: Providing specific examples of strategy questions and advice on presenting a portfolio and handling design challenges is critical for a senior role, as these stages are often heavily weighted. Emphasizing the "think aloud" protocol for challenges is a standard best practice.

📌 Application Steps

To apply for this Senior UX Designer position at HG Insights:

• Submit Your Resume and Portfolio: Apply through the provided link on the HG Insights careers page. Ensure your resume is tailored to highlight your 7+ years of UX experience, senior-level contributions, and relevant skills. Your portfolio is the most critical component; it should be easily accessible (link provided on resume/application) and showcase your best work.
• Portfolio Customization: Select case studies that best demonstrate your expertise in user research, interaction design, prototyping, and your ability to drive impact, particularly in B2B or complex data-driven environments.
• Resume Optimization: Use keywords from the job description, such as "User Research," "Interaction Design," "Prototyping," "User-Centered Design," "Agile," and "Design Systems." Quantify achievements with metrics where possible (e.g., "Improved user task completion time by 15%").
• Prepare for Portfolio Presentation: Rehearse your presentation of 2-3 key case studies, focusing on telling a compelling story about the problem, your process, and the results. Be ready to discuss your design decisions and rationale in detail.
• Research HG Insights: Understand the company’s mission, products, and target market. Familiarize yourself with their current technology intelligence offerings and any recent company news to demonstrate genuine interest and strategic thinking.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.