Senior UX Designer

📍 Job Overview

Job Title: Senior UX Designer

Company: BrightEdge

Location: San Mateo HQ, California, United States

Job Type: Full-Time

Category: Product Design / User Experience

Date Posted: March 25, 2026

Experience Level: 5-10 years

Remote Status: On-site

🚀 Role Summary

• Lead UX design for new initiatives within BrightEdge's enterprise SEO and content performance platform, driving user-centric solutions from concept to final implementation.

• Shape intuitive user experiences in areas leveraging AI, automation, and recommendation engines, ensuring user trust and efficiency.

• Develop wireframes, high-fidelity designs, and interactive prototypes, utilizing AI tools to enhance speed and effectiveness in the design process.

• Contribute to the visual design evolution of the platform, applying modern enterprise patterns and thoughtful motion to improve clarity and usability.

• Produce detailed design specifications and collaborate closely with engineering teams to ensure high-quality product execution.

📝 Enhancement Note: While this role is in Product Design/UX, the emphasis on "data-driven environment," "AI-influenced experience design," and "enterprise SEO and content performance platform" indicates a strong need for understanding how design impacts user behavior within a complex B2B SaaS product. Candidates should be prepared to discuss how their design decisions are informed by data and contribute to business outcomes, aligning with typical Revenue Operations and GTM considerations.

📈 Primary Responsibilities

• UX Design Leadership: Take ownership of the end-to-end UX design process for new product features and enhancements, from initial conceptualization and user flow mapping to detailed interface design and interaction refinement.

• AI-Enhanced Design: Proactively explore and integrate AI capabilities into user workflows, focusing on creating experiences that are not only intuitive but also build user trust and drive efficiency through intelligent automation and recommendations.

• Prototyping and Iteration: Create a range of design artifacts, including wireframes, low-fidelity mockups, high-fidelity visual designs, and interactive prototypes, to effectively communicate design concepts, gather feedback, and support rapid iteration cycles.

• Leveraging AI for Design Efficiency: Employ AI-powered design tools to accelerate various stages of the design process, such as generating design variations, assisting with content creation for mockups, or streamlining documentation, while maintaining critical design judgment.

• Visual Design and Brand Consistency: Contribute to the ongoing development and refinement of BrightEdge's visual design language, ensuring adherence to modern enterprise design patterns, brand guidelines, and incorporating motion design where it enhances usability and clarity.

• Design Specification and Implementation Support: Produce comprehensive and precise design specifications, user stories, and interaction guidelines to facilitate seamless collaboration with engineering teams and ensure accurate, high-quality implementation of designs.

• Cross-Functional Collaboration: Partner closely with Product Managers, Engineers, Data Scientists, and other stakeholders to deeply understand business objectives, user needs, and technical constraints, translating them into effective design solutions.

• User Research and Validation: Conduct and leverage user research (e.g., interviews, usability testing, surveys) to gather insights into customer needs, pain points, and behaviors, using this data to validate design decisions and create resonant user experiences.

• Design System Contribution: Actively contribute to and maintain the BrightEdge design system, ensuring consistency, scalability, and efficiency across the entire product suite.

• Mentorship and Team Development: Provide guidance and mentorship to junior designers, fostering a collaborative team environment and contributing to the growth of design knowledge and best practices within the organization.

📝 Enhancement Note: The responsibilities highlight a blend of core UX skills and forward-thinking application of AI in design. For a Senior role, expect to demonstrate leadership in ideation, strategic thinking about user journeys, and the ability to influence product direction based on user insights and business goals. The emphasis on AI integration suggests a need to articulate how generative AI or other AI design tools can be leveraged not just for speed, but for innovative problem-solving.

🎓 Skills & Qualifications

Education: Bachelor's degree in Human-Computer Interaction Design, Graphic Design, Interaction Design, or a closely related field.

Experience: 5+ years of progressive experience in User Experience (UX) design, with a strong preference for experience within SaaS enterprise products.

Required Skills:

• UX Design Expertise: Proven ability to lead the full spectrum of UX design, including user research, persona development, user journey mapping, information architecture, wireframing, prototyping, and usability testing.

• Enterprise SaaS Experience: Demonstrated experience designing complex, data-rich enterprise software solutions, understanding the unique challenges and user needs of B2B customers.

• Prototyping Tools Proficiency: Mastery of industry-standard design and prototyping tools, with a specific requirement for Figma or equivalent (e.g., Sketch, Adobe XD).

• User-Centered Design Methodologies: Deep understanding and practical application of user-centered design principles, agile development processes, and various UX research methodologies.

• Visual Design Acumen: Strong aesthetic sensibility and the ability to create clean, modern, and effective visual designs that align with enterprise standards and brand identity.

• Collaboration and Communication: Excellent verbal and written communication skills, with a proven ability to articulate design decisions, present concepts effectively to cross-functional teams and stakeholders, and facilitate productive design critiques.

• AI Tool Familiarity: Experience or strong interest in leveraging AI tools for design exploration, content generation, workflow automation, or other design-related tasks.

Preferred Skills:

• Design Systems Development: Experience contributing to or leading the development and maintenance of design systems.

• Interaction Design: Advanced skills in designing complex interactions and microinteractions that enhance usability and user delight.

• Motion Design: Familiarity with or experience in creating motion design for UI elements to improve user feedback and guide attention.

• Data Visualization: Experience designing effective data visualizations for enterprise dashboards and reporting interfaces.

• Mentorship Experience: Prior experience mentoring junior designers or leading design initiatives.

• Agile/Scrum Experience: Familiarity with working within agile development frameworks.

📝 Enhancement Note: The "5+ years" combined with "Senior" title implies a need for demonstrated leadership, strategic thinking, and the ability to mentor. The emphasis on Figma is critical for the technical requirements. The "AI-Influenced Experience Design" and "Use AI tools where appropriate" points suggest that candidates who can articulate how they've used AI in their workflow, or how they would use it, will have a distinct advantage. This isn't just about using AI tools, but about understanding their strategic application in design.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Comprehensive Case Studies: A curated portfolio showcasing 3-5 detailed case studies that demonstrate a strong understanding of the end-to-end UX design process, from problem definition and user research to iterative design and final solution.

• Enterprise Product Focus: Showcase projects that highlight experience with complex enterprise applications, demonstrating an ability to handle intricate user flows, data-heavy interfaces, and B2B user needs.

• Problem-Solution Framing: Clearly articulate the user problem or business challenge addressed in each case study, the design process undertaken, the rationale behind key design decisions, and the measurable impact or outcomes achieved.

• Visual Design and Interaction Examples: Include high-fidelity mockups, interactive prototypes, and examples of detailed design specifications that illustrate your visual design skills and ability to craft engaging user interactions.

• AI Integration Examples (Optional but Recommended): If possible, include examples where AI tools or concepts were integrated into the design process, or how you've designed for AI-driven features, explaining the approach and outcome.

Process Documentation:

• User Research Synthesis: Examples of how user research findings were synthesized and translated into actionable design insights, user personas, or journey maps.

• Iterative Design Process: Documentation illustrating the iterative nature of your design process, showing how feedback (from user testing, stakeholders, etc.) was incorporated to refine designs.

• Design Specification Clarity: Samples of design specifications or style guides that demonstrate clarity, detail, and effectiveness in communicating design intent to engineering teams.

• Cross-Functional Collaboration Artifacts: Evidence of collaboration, such as design reviews, stakeholder presentations, or user feedback sessions, demonstrating your ability to work effectively with product and engineering teams.

📝 Enhancement Note: For a Senior UX Designer role, the portfolio is paramount. Beyond showcasing polished final designs, it needs to demonstrate strategic thinking, problem-solving skills, and a deep understanding of the design process. The expectation is to see how candidates tackle complex design challenges, validate their solutions through research, and collaborate effectively. Highlighting experience with enterprise SaaS and any AI integration will be key differentiators.

💵 Compensation & Benefits

Salary Range: $145,000 - $170,000 per year (Total On-Target Earnings)

Benefits:

• Comprehensive Health Coverage: Medical, dental, and vision insurance plans with multiple package options to suit individual needs.

• Generous Paid Time Off: 15-23 days of Paid Time Off (PTO) annually, increasing with tenure, plus 10 paid holidays.

• Commuter Benefits: Pre-tax commuter benefit plan with company contributions to offset parking and public transit expenses.

• Wellness and Fitness: Discounted gym memberships and other fitness-related benefits.

• Mental Health Support: Access to no or low-cost therapy and professional coaching sessions through Spring Health.

• Family Support: 4-6 weeks of fully paid parental leave.

• Pet Wellness: Pet wellness and insurance plans available.

• Career Development: Motivating, high-impact work designed to build your career.

Working Hours: Standard full-time hours are assumed, typically around 40 hours per week. While the role is on-site, flexibility may be offered depending on team needs and project demands, common in design roles requiring deep focus.

📝 Enhancement Note: The salary range provided is for Total On-Target Earnings (OTE), which includes base salary and potential quarterly performance bonuses. The actual base salary will be determined by factors such as experience, skills, and other job-related qualifications. The benefits package is comprehensive, with a strong emphasis on employee well-being and work-life balance, which is attractive to experienced professionals seeking a stable and supportive work environment.

🎯 Team & Company Context

🏢 Company Culture

Industry: Software / Technology (specifically Enterprise SEO and Content Performance)

Company Size: Approximately 400+ global employees across 7 offices. This indicates a mid-sized, established company that has achieved significant market presence but likely retains some of the agility and collaborative spirit of a smaller organization.

Founded: 2007. This means BrightEdge has over a decade of experience, suggesting a stable company with established processes, a proven product-market fit, and a deep understanding of its industry.

Team Structure: The UX Designer will be part of a product team that includes Product Managers and Engineers. The role also requires close collaboration with other stakeholders, including potentially Marketing, Sales, and Customer Success teams, given the enterprise B2B nature of the product. As a Senior UX Designer, there's an expectation of contributing to the broader design team, potentially mentoring junior members.

Methodology: BrightEdge emphasizes a data-driven approach, utilizing AI and real-time performance metrics to inform product development and customer success. The UX team is expected to integrate this data-centric mindset into their design process, validating designs through research and performance analysis. The company culture fosters collaboration, curiosity, and a supportive environment where smart ideas are encouraged.

Company Website: https://www.brightedge.com/

📝 Enhancement Note: BrightEdge operates in the competitive Enterprise SEO and Content Performance market, a niche that requires a deep understanding of digital marketing, search engine algorithms, and data analytics. The company's long history and global presence suggest a mature product and a robust infrastructure, while the emphasis on people and culture points to a collaborative and growth-oriented environment. For a UX designer, this means working on a sophisticated platform with a real impact on client business results.

📈 Career & Growth Analysis

Operations Career Level: This role is designated as "Senior UX Designer," indicating a mid-to-senior level position. It requires a significant degree of autonomy, ownership, and the ability to lead design initiatives. A Senior UX Designer is expected to not only execute design tasks but also contribute strategically to product vision and process improvements.

Reporting Structure: While not explicitly detailed, a Senior UX Designer typically reports to a UX Lead, Design Manager, Director of Product Design, or potentially a Head of Product. They will work closely with Product Managers and Engineering Leads on specific product initiatives.

Operations Impact: As a Senior UX Designer, your work will directly influence the usability, adoption, and effectiveness of the BrightEdge platform. By creating intuitive and efficient user experiences, you will enhance customer satisfaction, reduce churn, and support revenue growth by making the platform more valuable and easier for users to achieve their SEO and content performance goals. The emphasis on AI integration also positions this role at the forefront of technological advancements within the product.

Growth Opportunities:

• Design Leadership: Potential to grow into a Lead UX Designer or UX Manager role, managing a team and setting design strategy.

• Specialization: Opportunity to deepen expertise in specific areas such as AI-driven design, interaction design, or design systems.

• Cross-Functional Advancement: Develop a strong understanding of the broader business, potentially transitioning into Product Management or other GTM roles with deep product knowledge.

• Mentorship & Training: Contribute to the development of junior designers and participate in continuous learning opportunities to stay ahead of design trends and technologies.

📝 Enhancement Note: The Senior UX Designer role offers a clear path for career progression within the design discipline, with opportunities for leadership and specialization. The company's focus on AI and data also presents unique growth avenues for designers interested in these cutting-edge areas. This role is well-suited for individuals looking to make a significant impact on a mature B2B SaaS product.

🌐 Work Environment

Office Type: This is an on-site role based at the BrightEdge HQ in San Mateo, California. The environment is likely a modern office setting conducive to collaboration and focused work.

Office Location(s): San Mateo HQ, California. This location is in the heart of the San Francisco Bay Area, offering access to a vibrant tech ecosystem and potentially a diverse talent pool.

Workspace Context:

• Collaborative Spaces: The office is expected to have well-designed collaborative spaces to facilitate interaction between designers, product managers, and engineers.

• Tools and Technology: Access to standard design and productivity software, including the required Figma, and potentially internal tools for research and collaboration.

• Team Interaction: Regular opportunities for in-person collaboration, design reviews, brainstorming sessions, and team meetings, fostering a strong sense of team cohesion and shared purpose.

Work Schedule: The role is full-time, with standard business hours. While on-site, there may be some flexibility depending on project needs and team agreements, but the expectation is consistent presence at the HQ for collaborative work.

📝 Enhancement Note: The on-site requirement in San Mateo HQ suggests a preference for in-person collaboration, which is often beneficial for complex design work and team building. Candidates should be comfortable with this arrangement and understand its implications for daily work and interaction.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter or hiring manager will review applications and conduct an initial screening call to assess basic qualifications, experience, and cultural fit.

• Portfolio Review: Candidates will be asked to present their portfolio, walking through 2-3 key case studies. This stage evaluates design process, problem-solving skills, strategic thinking, and communication abilities. Be prepared to discuss your role, the challenges, your approach, and the outcomes.

• Design Challenge (Potentially): You may be given a design exercise or case study to complete, either as a take-home assignment or an in-person/virtual session, to assess your design skills and problem-solving approach in a practical scenario.

• Cross-Functional Interviews: Interviews with Product Managers, Engineers, and potentially other designers to assess collaboration skills, technical understanding, and alignment with team dynamics.

• Hiring Manager Interview: A final interview with the hiring manager to discuss the role in depth, assess leadership potential, and make a final decision.

Portfolio Review Tips:

• Storytelling: Structure your portfolio case studies as compelling narratives. Clearly define the problem, your role, the user needs, your design process, your specific contributions, the challenges faced, and the measurable results.

• Process Over Polish (Partially): While polished visuals are important, hiring managers will heavily scrutinize your thought process. Explain why you made certain design decisions, backed by research or data.

• Quantify Impact: Whenever possible, use metrics to demonstrate the impact of your designs (e.g., increased conversion rates, reduced task completion time, improved user satisfaction scores).

• Tailor Your Presentation: Research BrightEdge and the product. Understand their user base and business goals. Frame your examples in a way that resonates with their specific context.

• Be Prepared for AI Questions: Since AI is a key theme, be ready to discuss how you've incorporated AI in your work or how you envision its role in future UX design.

Challenge Preparation:

• Understand the Context: If given a design challenge, first ensure you fully understand the problem statement, the target user, and any constraints.

• Think Aloud: During live challenges, articulate your thought process clearly. Explain your assumptions, the trade-offs you're considering, and the rationale behind your decisions.

• Focus on Process: Demonstrate a structured approach to problem-solving, even if you can't complete every aspect of the challenge within the given time. Prioritize key areas.

• Showcase Collaboration: If applicable, think about how you would collaborate with product managers or engineers on this challenge.

📝 Enhancement Note: The interview process for a Senior UX Designer at a company like BrightEdge will be rigorous, focusing heavily on demonstrating not just design skills but strategic thinking, leadership potential, and the ability to integrate new technologies like AI into the design workflow. A well-prepared portfolio that tells a clear story of impact is crucial.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: This is explicitly mentioned as a required proficiency. Candidates should be experts in using Figma for wireframing, UI design, prototyping, and potentially collaboration within design systems.

• Prototyping Tools: While Figma is primary, familiarity with other prototyping tools (e.g., InVision, Axure) might be beneficial.

• Design Systems Tools: Experience with tools that support design systems (e.g., Storybook, Zeroheight, or Figma's own capabilities) is highly valued.

Analytics & Reporting:

• User Analytics Platforms: Familiarity with tools like Google Analytics, Mixpanel, Amplitude, or Pendo for understanding user behavior and measuring design impact.

• A/B Testing Tools: Experience with platforms used for A/B testing UI variations to optimize user flows and conversion rates.

CRM & Automation:

• Enterprise SaaS Familiarity: Understanding of how user interfaces interact with backend systems and data, even if not directly using CRM tools daily. Awareness of how design impacts sales enablement and customer success is a plus.

• AI Design Tools: Candidates should be aware of or have experience with emerging AI tools for design assistance (e.g., AI-powered wireframing, content generation, design variation tools).

📝 Enhancement Note: The core requirement is Figma. Beyond that, a strong understanding of how design integrates with analytics, user behavior tracking, and emerging AI technologies is essential. The ability to use data to inform design decisions and measure success is a key expectation for this role.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and serving the needs of BrightEdge's enterprise customers, ensuring that design decisions are always grounded in user research and empathy.

• Data-Driven Decision Making: Valuing quantitative and qualitative data to inform design choices, validate hypotheses, and measure the impact of design solutions.

• Collaboration and Communication: Fostering an environment where open communication, constructive feedback, and cross-functional teamwork are paramount to achieving shared goals.

• Innovation and Curiosity: Encouraging exploration of new technologies, design approaches, and creative solutions, particularly in areas like AI, to drive product evolution and maintain industry leadership.

• Impact and Accountability: Taking ownership of design outcomes and striving to deliver solutions that have a tangible positive impact on the business and its users.

Collaboration Style:

• Cross-Functional Integration: Working seamlessly with Product Management and Engineering to ensure designs are technically feasible, aligned with business objectives, and meet user needs effectively.

• Iterative Design Process: Embracing a culture of continuous feedback and iteration, where designs are constantly refined based on input from various stakeholders and user testing.

• Knowledge Sharing: Actively participating in design reviews, sharing insights, and contributing to the collective knowledge base of the design team and the broader organization.

📝 Enhancement Note: BrightEdge's culture appears to value a blend of user advocacy, data-informed strategy, and collaborative execution. For a Senior UX Designer, demonstrating alignment with these values, particularly in how you approach problem-solving and team interaction, will be crucial during the interview process.

⚡ Challenges & Growth Opportunities

Challenges:

• Designing for Complex Enterprise Workflows: Navigating and simplifying intricate user workflows common in enterprise SaaS products, ensuring powerful functionality remains accessible and intuitive.

• Integrating AI Seamlessly: Designing user experiences for AI-powered features that feel trustworthy, provide clear value, and enhance rather than complicate existing user tasks.

• Balancing User Needs with Business Goals: Effectively mediating between diverse user requirements and strategic business objectives to deliver solutions that satisfy both.

• Keeping Pace with Evolving Design Tools & AI: Continuously learning and adapting to new design technologies, methodologies, and the rapidly changing landscape of AI in design.

Learning & Development Opportunities:

• AI in Design Specialization: Opportunities to deepen expertise in designing for AI features, leveraging AI tools for design processes, and understanding the ethical implications of AI in UX.

• Complex B2B Product Design: Gaining extensive experience in designing for a sophisticated enterprise platform, understanding the nuances of B2B user needs and market dynamics.

• Design System Leadership: Potential to take a leading role in evolving and managing BrightEdge's design system, impacting consistency and efficiency across the product.

• Cross-Functional Exposure: Learning from product managers, engineers, and data scientists to gain a holistic understanding of product development and business strategy.

📝 Enhancement Note: This role presents significant opportunities for professional growth by tackling complex design challenges within a data-rich, AI-influenced enterprise environment. The emphasis on continuous learning and adaptation is key for success and career advancement in this dynamic field.

💡 Interview Preparation

Strategy Questions:

• How would you approach designing a new AI-powered recommendation feature for our SEO platform to ensure user trust and adoption?

• Describe a time you had to balance conflicting user needs or business requirements in a design project. What was your process and outcome?

• How do you typically use data and user research to inform your design decisions, especially when designing for enterprise users?

Company & Culture Questions:

• What interests you about BrightEdge and our mission in enterprise SEO and content performance?

• How do you stay updated on the latest trends in UX design, particularly concerning AI and enterprise software?

Portfolio Presentation Strategy:

• Focus on Process and Impact: For each case study, clearly articulate the problem, your specific role, your design process (research, ideation, iteration, testing), the rationale behind your decisions, and the measurable results.

• Highlight Enterprise Experience: Emphasize projects that demonstrate your ability to handle complex B2B SaaS challenges.

• Showcase AI Integration: If you have relevant examples, be prepared to discuss how you've used AI tools or designed for AI features. Explain the benefits and any challenges.

• Be Ready for Deep Dives: Expect detailed questions about your design choices, trade-offs, and problem-solving approaches.

📝 Enhancement Note: Interview preparation should heavily emphasize understanding BrightEdge's business, its users (enterprise SEO professionals), and how AI is being integrated into their platform. Demonstrating a strategic approach to design, grounded in data and user needs, will be crucial.

📌 Application Steps

To apply for this Senior UX Designer position:

• Submit your application through the provided link on jobs.lever.co.

• Curate Your Portfolio: Select 2-3 of your strongest case studies that best highlight your experience with enterprise SaaS products, your end-to-end UX process, and any relevant AI integration. Tailor your presentation to showcase how your skills align with BrightEdge's product and user base.

• Optimize Your Resume: Ensure your resume clearly outlines your 5+ years of UX design experience, specific accomplishments, and proficiency with Figma and other relevant tools. Use keywords from the job description.

• Prepare Your Presentation: Practice walking through your portfolio case studies, focusing on storytelling, clear articulation of your process, and quantifiable impact. Be ready to discuss your design rationale and problem-solving approach.

• Research BrightEdge: Thoroughly understand BrightEdge's platform, target market, and recent developments. Familiarize yourself with their company values and culture to articulate your fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.