Senior Product Designer (UX/UI) (m / f / d)

📍 Job Overview

Job Title: Senior Product Designer (UX/UI) (Maternity Leave Cover)

Company: Omio

Location: Berlin, Germany

Job Type: Full-time

Category: Product Design / UX/UI Design

Date Posted: April 22, 2026

Experience Level: 5-10 Years

Remote Status: Hybrid (3 days in office)

🚀 Role Summary

• Lead the end-to-end design process for user interfaces, ensuring both aesthetic appeal and high functionality within the travel technology sector.

• Tackle complex user experience (UX) challenges by leveraging advanced interaction design principles and prototyping tools to create intuitive digital journeys.

• Contribute to and maintain a living design system, taking ownership of specific components within your designated product areas.

• Drive design vision and strategy in collaboration with design leadership, influencing the future direction of Omio's product offerings.

• Utilize customer insights and business intelligence data to develop a deep understanding of user behaviors and mental models, informing design decisions.

📝 Enhancement Note: This role is a 1-year maternity leave cover, indicating a need for an experienced designer who can quickly integrate and contribute without extensive ramp-up time. The focus on AI tools suggests a forward-thinking design team embracing emerging technologies.

📈 Primary Responsibilities

• Spearhead the creation and iterative refinement of user interfaces (UI) that are not only visually engaging but also highly functional across web, iOS, and Android platforms.

• Employ user-centered design methodologies to solve intricate UX challenges, utilizing prototyping tools to validate concepts and user flows.

• Actively participate in the evolution of Omio's design system, owning and championing specific component libraries and their application.

• Partner closely with Product Managers and Engineers in a cross-functional setting to ideate, design, and launch new products and features that align with key business objectives.

• Leverage customer insights, user research, and business intelligence data to inform design decisions and shape product strategy, ensuring a data-driven approach.

• Translate complex user needs and business requirements into clear, usable, and innovative design solutions for web, mobile applications, and potentially emerging platforms.

• Mentor and guide junior designers, fostering a culture of knowledge sharing, best practice adoption, and continuous improvement within the design team.

• Utilize AI tools effectively for rapid prototyping and exploration of novel user experience concepts.

📝 Enhancement Note: The emphasis on "living design system" and "owning components" suggests a mature design practice where consistency and scalability are paramount. The requirement to use AI tools for rapid prototyping indicates a modern design workflow focused on efficiency and innovation.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's or Master's degree in Design, Human-Computer Interaction (HCI), Graphic Design, or a related field is typically expected for a Senior Product Designer role. Equivalent practical experience will also be considered.

Experience: Minimum of 5 years of professional experience in Product Design, UX Design, UI Design, or a closely related role, with a proven track record of delivering successful digital products.

Required Skills:

• Human-Centered Design: Demonstrated ability to empathize with users and design solutions that address their needs and pain points effectively.

• UX/UI Design Expertise: Profound understanding of user experience principles, interaction design patterns, and visual design aesthetics.

• Prototyping & Wireframing: Proficiency with industry-standard tools for creating wireframes, interactive prototypes, and user flows (e.g., Figma, Sketch, Adobe XD).

• Design Systems: Experience in contributing to, utilizing, and advocating for design systems to ensure consistency and scalability across products.

• AI for Design: Practical experience using AI tools to accelerate the design process, particularly for rapid prototyping and concept generation.

• Cross-functional Collaboration: Proven ability to work effectively with product managers, engineers, researchers, and other stakeholders in a fast-paced environment.

• Communication & Presentation: Excellent verbal and written communication skills, with the ability to articulate design decisions and rationale clearly to diverse audiences.

• Data-Informed Decision Making: Ability to interpret user data, analytics, and customer insights to inform design choices and measure impact.

Preferred Skills:

• Experience within the travel technology industry or e-commerce.

• Familiarity with Agile development methodologies.

• Experience in mentoring junior designers or leading design initiatives.

• Knowledge of accessibility standards (WCAG).

• Understanding of front-end development principles (HTML, CSS, JavaScript) to better collaborate with engineering teams.

📝 Enhancement Note: The explicit mention of "AI tools to rapidly prototype user experiences" is a key differentiator and suggests that candidates with experience in emerging design technologies will have a significant advantage. The 5+ years of experience points to a mid-to-senior level role requiring strategic thinking and leadership potential.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a range of UX/UI design projects, demonstrating your process from initial concept to final product.

• Case studies that detail complex UX challenges, your design approach, the solutions implemented, and the measurable impact on users and business goals.

• Examples of your work on digital products for web, iOS, and Android platforms.

• Demonstrations of your ability to create and utilize design systems, including examples of component ownership and contribution.

• Evidence of your proficiency with prototyping tools and your process for user testing and iteration.

Process Documentation:

• Showcase your structured design process, highlighting how you move from problem definition and user research to ideation, prototyping, testing, and implementation.

• Include examples of how you have collaborated with cross-functional teams (Product Management, Engineering, Data Science) throughout the design lifecycle.

• Demonstrate how you incorporate user feedback, data analytics, and business requirements into your design iterations.

• Provide insights into your approach to component design within a larger design system context.

📝 Enhancement Note: For a Senior Product Designer role, the portfolio should not just display finished work but clearly articulate the "why" behind design decisions, the problem-solving process, and the quantifiable outcomes. The inclusion of AI tool usage in case studies will be a significant plus.

💵 Compensation & Benefits

Salary Range: For a Senior Product Designer (UX/UI) with 5-10 years of experience in Berlin, Germany, the estimated salary range is between €65,000 and €85,000 annually. This range is based on industry benchmarks for experienced designers in major tech hubs in Germany, considering the cost of living and typical compensation for similar roles at scale-up companies.

Benefits:

• Competitive salary and potential for bonus structures.

• Comprehensive health insurance coverage.

• Pension scheme contributions.

• Generous paid time off (vacation days, public holidays).

• Opportunities for professional development, including training, conferences, and workshops.

• Employee discounts on Omio travel bookings.

• Potential for stock options or equity, depending on company policy.

• Modern office space with collaborative work areas.

• Regular team events and social activities.

Working Hours: The role is advertised as full-time, typically equating to approximately 40 hours per week. The hybrid model allows for 3 days of on-site work at the Berlin office, offering flexibility for the remaining 2 days to be worked remotely. Standard working hours are generally expected during European business hours, with flexibility for core collaboration times.

📝 Enhancement Note: The salary estimate is based on data from reputable compensation aggregators for UX/UI Designers in Berlin, Germany, with adjustments for the senior experience level and the specific context of a tech company like Omio. The role is a fixed-term maternity cover, which might influence the overall compensation package and benefits structure compared to a permanent position.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology / Online Travel Aggregator (OTA) / E-commerce. Omio operates within the rapidly evolving digital travel sector, connecting consumers with a vast network of global transportation providers. This industry demands continuous innovation, a focus on user experience, and adaptability to market trends.

Company Size: Omio is a substantial organization with over 400 employees, indicating a structured environment with established processes but still retaining the agility and dynamism of a scale-up. This size allows for specialized teams and cross-functional collaboration while offering significant opportunities for impact.

Founded: Omio was founded in 2013. Its history as GoEuro and its subsequent rebranding reflect a journey of growth, market expansion, and evolving strategy within the competitive online travel landscape. This background suggests a company that values adaptation and strategic foresight.

Team Structure:

• The design team likely operates within a Product organization, collaborating closely with Product Management and Engineering departments.

• As a Senior Product Designer, you will likely report to a Design Lead or Head of Design, with direct collaboration across multiple cross-functional product teams.

Methodology:

• Data-Driven Design: Decisions are informed by user research, A/B testing, analytics, and customer feedback to ensure products meet user needs and business objectives.

• Agile Development: The company likely employs Agile methodologies, with designers working in sprints and collaborating closely with development teams.

• User-Centricity: A strong emphasis on understanding the user journey and creating seamless, intuitive travel experiences is core to Omio's mission.

Company Website: https://www.omio.com/

📝 Enhancement Note: Omio's vision to "enable seamless travel for people anywhere, in any way" highlights a strong user-centric mission that designers can rally around. The company's scale and global reach (900 million users annually) suggest opportunities to impact a large user base.

📈 Career & Growth Analysis

Operations Career Level: This position is for a Senior Product Designer (UX/UI). This level signifies a high degree of autonomy, strategic input, and the ability to lead design initiatives. A Senior Designer is expected to mentor junior team members, influence design strategy, and tackle complex, ambiguous problems. They are key contributors to product development, not just executors of tasks.

Reporting Structure: The Senior Product Designer will likely report to a Design Manager or Head of Design. They will work within cross-functional product teams, reporting to Product Managers for specific project objectives, but with a direct line to design leadership for career development and design quality oversight.

Operations Impact: The role has a direct and significant impact on Omio's core business by shaping the user experience of its travel booking platform. Successful designs can lead to increased user engagement, higher conversion rates, improved customer satisfaction, and ultimately, greater revenue through seamless travel bookings. The use of AI tools also positions the role at the forefront of innovation in the travel tech space.

Growth Opportunities:

• Design Leadership: Potential to grow into a Lead Product Designer, Design Manager, or Head of Design role, overseeing teams and setting design strategy.

• Specialization: Opportunity to deepen expertise in specific areas like user research, interaction design, or design systems, potentially becoming a subject matter expert.

• Cross-functional Mobility: Exposure to product management or engineering roles due to close collaboration and understanding of the product development lifecycle.

• Industry Influence: Contributing to a leading platform in the travel tech industry provides significant professional visibility and networking opportunities.

• Skill Expansion: Continuous learning and application of AI tools in design can open doors to roles focused on emerging technologies.

📝 Enhancement Note: As a maternity leave cover, the immediate growth path might be limited to the contract duration. However, the experience gained in a senior capacity at a company like Omio can be a significant stepping stone for future permanent roles, especially if the candidate performs well and a permanent opening arises.

🌐 Work Environment

Office Type: Omio offers a hybrid work model. Employees are expected to work 3 days a week from their modern office located at Warschauer Platz in Berlin. The remaining 2 days can be worked remotely. This setup aims to balance in-person collaboration and team cohesion with the flexibility of remote work.

Office Location(s): The primary office for this role is at Warschauer Platz, Berlin, Germany. This location is a well-connected area in Berlin, offering good public transport links and proximity to amenities.

Workspace Context:

• The office environment is designed to foster collaboration, with open-plan areas, meeting rooms, and dedicated spaces for focused work.

• Access to necessary design software, hardware, and potentially specialized AI tools will be provided.

• Opportunities for spontaneous brainstorming and informal knowledge sharing with colleagues from design, product, and engineering teams will be readily available.

• The Berlin office is a hub for a diverse, international team, contributing to a dynamic and multicultural workplace.

Work Schedule: The role is full-time, typically around 40 hours per week. The hybrid model allows for flexibility in structuring the work week, with core hours expected for team collaboration and meetings, particularly on the days spent in the office. Adherence to European business hours is generally expected.

📝 Enhancement Note: The hybrid model with 3 days in the office is standard for many tech companies post-pandemic, aiming to capture the benefits of both in-person and remote work. The Warschauer Platz location is a prime spot in Berlin, suggesting a vibrant and accessible work environment.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with a recruiter to assess basic qualifications, role understanding, and cultural fit.

• Portfolio Presentation & Design Challenge: This is likely the core of the interview. You will be asked to present your portfolio, highlighting 1-2 key projects that demonstrate your UX/UI skills, problem-solving approach, and experience with AI tools. A take-home design challenge or an in-person/virtual whiteboarding session may also be part of this stage to assess your design thinking and execution under pressure.

• Cross-functional Interviews: Meetings with Product Managers, Lead Engineers, and potentially other designers to evaluate your collaboration skills, technical understanding, and ability to integrate into the team.

• Hiring Manager/Design Leadership Interview: A final discussion with the hiring manager or Head of Design to delve deeper into your experience, leadership potential, strategic thinking, and alignment with Omio's design philosophy and company values.

Portfolio Review Tips:

• Curate Strategically: Select 2-3 projects that best showcase your senior-level capabilities, problem-solving skills, and impact. Prioritize projects that align with Omio's travel domain or demonstrate complex UX challenges.

• Emphasize Process: Clearly articulate your design process for each project. Focus on the "why" behind your decisions, your research methodologies, and how you iterated based on feedback and data.

• Showcase AI Integration: Specifically highlight how you've used AI tools in your workflow, detailing the benefits and outcomes.

• Quantify Impact: Whenever possible, include metrics and data to demonstrate the positive impact of your designs on user behavior and business objectives.

• Tell a Story: Structure your presentations as compelling narratives that guide the interviewer through your thought process and problem-solving journey.

• Be Prepared for Questions: Anticipate questions about your design philosophy, how you handle disagreements, your mentorship approach, and your understanding of Omio's product.

Challenge Preparation:

• Practice designing for common travel scenarios or common UX problems related to booking, navigation, or information display.

• Be ready to articulate your design rationale clearly and concisely, explaining trade-offs and alternative solutions.

• If a whiteboarding exercise is involved, focus on sketching user flows and key interface elements that address the given problem.

• For take-home challenges, manage your time effectively and present a polished, well-reasoned solution.

📝 Enhancement Note: Given the "Senior" title and the emphasis on AI tools, expect interviewers to probe deeply into your strategic thinking, your ability to mentor, and your innovative use of technology. The portfolio presentation is critical and should be treated as a key opportunity to demonstrate your value.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma (highly probable, as it's industry standard for collaborative design), Sketch, Adobe XD.

• Interaction Design: Figma, Principle, ProtoPie, or similar tools for advanced prototyping.

• AI Design Tools: Candidates are expected to be familiar with and utilize AI tools for tasks such as rapid prototyping, concept generation, content creation, or design iteration. Specific tools may vary, but familiarity with the emerging landscape is key.

Analytics & Reporting:

• Web Analytics: Google Analytics, Adobe Analytics, or similar platforms for understanding user behavior on the web.

• Product Analytics: Tools like Mixpanel, Amplitude, or Pendo for in-depth analysis of user interactions within the product.

• Data Visualization: Tableau, Looker, or in-house dashboards for presenting insights to stakeholders.

CRM & Automation:

• While not directly a designer's tool, an understanding of how CRM data (e.g., Salesforce) and marketing automation platforms influence user journeys can be beneficial.

• Customer Feedback Tools: Tools for surveys, user testing, and feedback collection (e.g., UserTesting.com, SurveyMonkey, Hotjar).

📝 Enhancement Note: Proficiency in Figma is almost a given for a modern Senior Product Designer role. The explicit mention of AI tools suggests that candidates should be prepared to discuss specific AI design applications they have used or are aware of.

👥 Team Culture & Values

Operations Values:

• Customer Obsession: A deep commitment to understanding and serving the customer, ensuring that every design decision prioritizes a positive and seamless travel experience.

• Collaboration: A belief in the power of teamwork, working closely with product managers, engineers, and fellow designers to achieve shared goals.

• Innovation: A drive to explore new ideas, technologies (like AI), and approaches to improve the product and the travel experience.

• Data-Informed: A commitment to using data and insights to guide decisions, measure impact, and continuously optimize designs.

• Ownership & Accountability: Taking responsibility for design outcomes and driving initiatives to completion with a focus on quality and effectiveness.

Collaboration Style:

• Cross-functional Integration: Designers are embedded within product teams, working daily with Product Managers and Engineers to ensure alignment and efficient development.

• Open Feedback Culture: A willingness to share work early and often, provide constructive feedback, and receive it openly to drive continuous improvement.

• Knowledge Sharing: Encouragement of sharing best practices, learnings, and findings within the design team and across departments.

• Agile & Iterative: A flexible and adaptive approach to design, embracing iterative development cycles and being responsive to changing requirements and insights.

📝 Enhancement Note: Omio's values, as inferred from their mission and stated responsibilities, likely revolve around making travel easy, embracing innovation, and fostering a collaborative, global environment. Candidates should demonstrate an alignment with these principles.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Business Goals: The constant challenge of creating exceptional user experiences while ensuring they align with Omio's business objectives and revenue targets.

• Designing for a Global Audience: Catering to diverse user needs, cultural nuances, and language requirements across Omio's extensive global user base.

• Integrating AI Seamlessly: Effectively incorporating AI tools and features into the user experience without compromising usability or overwhelming users.

• Keeping Pace with Innovation: Continuously adapting to new design trends, technologies, and user expectations in the fast-evolving travel tech industry.

• Maternity Leave Cover Dynamics: Stepping into an established role for a fixed term requires quick integration, understanding existing processes, and making an immediate impact without the long-term commitment.

Learning & Development Opportunities:

• AI in Design Workshops/Training: Opportunities to deepen expertise in using AI tools for design and explore their potential applications.

• Industry Conferences: Participation in leading UX/UI and travel tech conferences to stay abreast of industry trends and network.

• Mentorship Programs: Formal or informal mentorship opportunities with senior design leaders to guide career development.

• Exposure to Global Markets: Working on products used by millions worldwide provides invaluable experience in localization and international design considerations.

• Cross-functional Skill Development: Gaining a deeper understanding of product management, engineering, and business strategy through close collaboration.

📝 Enhancement Note: The "challenges" section focuses on inherent difficulties within the role and industry that require strategic thinking and adaptability. The "growth opportunities" highlight pathways for professional development and skill enhancement, even within a fixed-term contract.

💡 Interview Preparation

Strategy Questions:

• "How would you approach designing a new feature for Omio that leverages AI to personalize travel recommendations?" (Focus on process, data, user impact)

• "Describe a time you had to balance conflicting feedback from product management and engineering on a design. How did you resolve it?" (Focus on communication, negotiation, compromise)

• "Given Omio's mission to make travel easy, what's a current UX friction point in the travel booking process you'd like to address, and how?" (Focus on problem identification, solution ideation, user empathy)

• Preparation: Think about Omio's product and user journey. Identify potential pain points and brainstorm innovative solutions, considering AI integration. Prepare to articulate your design strategy for these scenarios.

Company & Culture Questions:

• "Why Omio, and what interests you most about our mission?" (Research Omio's vision, values, and recent news.)

• "How do you ensure your designs are inclusive and accessible for a global audience?" (Discuss your understanding of localization, cultural sensitivity, and accessibility standards.)

• "Describe your experience working within an Agile development environment and collaborating with engineers." (Highlight your iterative process and communication style.)

• Preparation: Deeply research Omio's website, mission, values, and any recent press releases. Understand their market position and connect your skills and aspirations to their goals.

Portfolio Presentation Strategy:

• Structure: Begin with a brief overview of your overall experience and design philosophy. Then, dive into 1-2 detailed case studies.

• Narrative: For each case study, clearly define the problem, your role, the process you followed, the key decisions you made, the challenges you overcame, the solutions you designed, and the measurable outcomes.

• AI Showcase: Dedicate a section within your case studies or a separate brief example to illustrate your practical application and benefits of using AI tools in your design process.

• Visuals: Use high-quality mockups, wireframes, prototypes, and user flow diagrams. Ensure your presentation is visually clean and professional.

• Engagement: Be prepared to answer questions throughout your presentation, not just at the end. Show enthusiasm and invite discussion.

📝 Enhancement Note: The interview preparation advice is tailored to a Senior Product Designer role in a tech company, emphasizing strategic thinking, data-driven approaches, and the specific inclusion of AI tool proficiency.

📌 Application Steps

To apply for this Senior Product Designer position:

• Submit your application through the provided link on jobs.smartrecruiters.com.

• Portfolio Customization: Tailor your portfolio to highlight projects that demonstrate your expertise in UX/UI design, interaction design, and particularly your experience with AI tools for rapid prototyping. Focus on case studies that show problem-solving, user-centricity, and measurable impact.

• Resume Optimization: Ensure your resume clearly outlines your 5+ years of professional experience, emphasizing your contributions to product design, your proficiency with relevant tools (Figma, etc.), and any experience with AI-driven design processes. Use keywords from the job description.

• Interview Preparation: Practice articulating your design process, decision-making rationale, and how you collaborate with cross-functional teams. Prepare to present your portfolio and discuss your approach to solving complex UX challenges, especially those involving AI.

• Company Research: Thoroughly research Omio's mission, values, products, and the travel technology industry. Understand their user base and business objectives to better align your answers and demonstrate your genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.