Senior Product Designer

Smartcat
Full-time

📍 Job Overview

Job Title: Senior Product Designer

Company: Smartcat

Location: Serbia - Remote

Job Type: Full-time

Category: Product Design / UX/UI

Date Posted: February 19, 2026

Experience Level: Mid-Senior Level (5-10 years)

Remote Status: Fully Remote

🚀 Role Summary

  • Drive the future of user experience for a category-defining product in the Agentic AI and multilingual content space.

  • Act as a key strategic partner within an empowered product team, influencing product strategy from discovery to delivery.

  • Conduct in-depth user research, usability testing, and feedback gathering to inform design decisions and validate solutions.

  • Create and maintain a robust design system and style guide, ensuring consistency and a seamless user experience across the platform.

  • Leverage AI tools and emerging technologies to enhance design quality, accelerate workflows, and deepen user understanding.

📝 Enhancement Note: The role is described as "Senior Product Designer," and the "How You'll Ramp" section suggests significant ownership and strategic contribution by Day 90, indicating a need for experienced candidates ready to take initiative and mentor others. The emphasis on Agentic AI and shaping a new category suggests a forward-thinking and innovative design approach is highly valued.

📈 Primary Responsibilities

  • Collaborate closely with Product Managers and Engineers to define product strategy, identify user needs, and deliver exceptional user experiences.

  • Lead and execute user research initiatives, including interviews, surveys, and usability testing, to gather actionable insights.

  • Develop comprehensive design artifacts, including wireframes, user flows, low-fidelity drafts, and interactive prototypes.

  • Design and maintain a scalable design system and style guide to ensure brand consistency and efficient design execution.

  • Produce high-fidelity, pixel-perfect visual designs for web and mobile interfaces that are both aesthetically pleasing and highly functional.

  • Iterate on designs based on user feedback, data analytics, and evolving project requirements in a fast-paced environment.

  • Proactively explore and integrate AI tools and new technologies into the design process to improve efficiency and innovation.

  • Champion best practices in UX/UI design and contribute to the continuous improvement of design methodologies within the team.

📝 Enhancement Note: The responsibilities highlight a blend of strategic influence and hands-on execution, typical for a senior role. The emphasis on "empowered product team" suggests a collaborative environment where the designer plays a significant role in shaping the product direction, not just executing visual designs.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong academic foundation in Design, Human-Computer Interaction (HCI), or a related field is often preferred. Candidates are expected to demonstrate equivalent practical experience.

Experience: 5-10 years of proven experience as a Product Designer, with a strong track record of delivering impactful user-centered designs for complex web applications.

Required Skills:

  • Expert-level proficiency in Figma for wireframing, prototyping, and high-fidelity design.

  • Deep understanding and practical application of user-centered design principles and usability best practices.

  • Demonstrated ability to conduct user research, including qualitative methods and usability testing.

  • Experience in creating and managing design systems and style guides.

  • Strong visual design skills with a keen eye for detail, producing pixel-perfect interfaces.

  • Excellent communication and collaboration skills, with the ability to articulate design decisions effectively to diverse stakeholders.

  • Proven ability to support design choices with data, metrics, and user research findings.

Preferred Skills:

  • Familiarity with UI animation principles and implementation.

  • Basic understanding of HTML, CSS, and front-end development processes.

  • Experience utilizing AI tools to accelerate design workflows, prototyping, or research.

  • Curiosity and enthusiasm for experimenting with new design tools and technologies.

📝 Enhancement Note: The "Proven Product Designer with a portfolio that sets the industry standard" implies a high bar for design quality and innovation. The mention of "data-driven mindset" and supporting design choices with metrics is crucial for operations-minded candidates.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

  • A comprehensive portfolio showcasing a range of design projects, demonstrating your ability to solve complex user problems and deliver exceptional user experiences.

  • Case studies that clearly articulate the problem, your design process, the solutions you implemented, and the measurable impact of your work.

  • Examples of wireframes, interactive prototypes, high-fidelity designs, and user research findings.

  • Demonstrations of your experience with design systems and their application.

Process Documentation:

  • Showcase your approach to user research, including methodologies used, participant recruitment, and synthesis of findings.

  • Detail your process for creating and iterating on wireframes, prototypes, and final designs, highlighting problem-solving techniques.

  • Illustrate how you contribute to or manage design systems, including component creation, documentation, and governance.

  • Provide examples of how you have used data and user feedback to drive design iterations and improvements.

📝 Enhancement Note: The requirement for a portfolio that "sets the industry standard" and the emphasis on "data-driven mindset" suggest that candidates should prepare to present detailed case studies that quantify the impact of their design decisions, similar to how operations professionals would present ROI on process improvements.

💵 Compensation & Benefits

Salary Range: Given the Senior Product Designer role, 5-10 years of experience, and a fully remote position in a global company, an estimated annual salary range in Serbia (or for a remote employee in Serbia) would be between €40,000 - €70,000. This range is based on industry benchmarks for senior design roles in tech companies with a global presence, considering the cost of living and talent market in Eastern Europe.

Benefits:

  • Fully remote work environment with flexibility.

  • Opportunity to be part of an AI-native organization and shape the future of work.

  • Contribute to innovating within the $100B+ multilingual content industry.

  • Be part of a rapidly growing scale-up company (post-Series C, 130% YoY growth).

  • Inclusive and high-performance culture that values diversity and individual contributions.

  • Access to AI tools and encouragement to manage personal AI agents.

  • Potential for significant career growth and impact within a category-defining product.

Working Hours: Approximately 40 hours per week, with flexibility inherent in a fully remote, globally distributed team. Core collaboration hours may be established to facilitate cross-functional team communication across different time zones.

📝 Enhancement Note: Salary is estimated based on the "Senior Product Designer" title, the specified experience level (5-10 years), the remote location (Serbia), and the company's stage (Series C, high growth, global). The benefits listed are derived from the "Why joining Smartcat might be your best move so far" section and are tailored to appeal to professionals seeking growth and impact.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, specifically Agentic AI, Enterprise Software, and AI-powered Content Localization/Globalization.

Company Size: 200+ employees, spread across 30+ countries, indicating a medium-sized, globally distributed organization.

Founded: Smartcat was founded with a vision to merge human expertise with AI for productivity gains, evolving into a significant player in the AI and content technology space. The company's journey from startup to Series C reflects a strong growth trajectory and product-market fit.

Team Structure:

  • The Product Design team is part of empowered product teams, working closely with Product Managers and Engineers.

  • It's a globally distributed team, requiring strong asynchronous communication skills and comfort with remote collaboration tools.

Methodology:

  • Data-driven decision-making, with designers expected to support choices with metrics and research.

  • Agile and iterative development processes, common in fast-paced tech startups.

  • Focus on continuous improvement of design practices and exploration of new technologies, including AI.

  • Collaborative approach, valuing diverse perspectives and feedback.

Company Website: https://www.smartcat.com/

📝 Enhancement Note: The company culture is depicted as high-performance, AI-native, and globally distributed. This implies a need for self-motivated individuals who are comfortable with ambiguity and can thrive in a dynamic, technology-forward environment. The emphasis on Agentic AI and shaping a new market category is a key differentiator.

📈 Career & Growth Analysis

Operations Career Level: Senior Product Designer. This level implies significant autonomy, strategic input, and the ability to mentor junior designers. The role is expected to influence product strategy and drive end-to-end design execution.

Reporting Structure: The Senior Product Designer will likely report to a Head of Design, Design Manager, or a Director of Product, working within cross-functional product teams.

Operations Impact: The role directly impacts product success by improving user experience, driving user adoption, and contributing to the overall product strategy. This translates into business outcomes like increased customer satisfaction, higher conversion rates, and a stronger competitive position in the content localization market.

Growth Opportunities:

  • Skill Advancement: Opportunity to deepen expertise in UX/UI design, user research methodologies, and design systems. Gaining hands-on experience with cutting-edge AI tools and Agentic AI applications.

  • Leadership Development: Potential to mentor junior designers, lead design initiatives within product teams, and contribute to shaping design strategy and best practices.

  • Career Progression: Path towards Lead Product Designer, Design Manager, or Product Manager roles, depending on individual career aspirations and performance. Opportunities to specialize in areas like AI-driven design or enterprise platform UX.

📝 Enhancement Note: The "Senior" title, coupled with the expectation to contribute to strategy and introduce new tools/workflows by Day 90, points to a role with significant growth potential beyond individual contribution, including leadership and strategic influence.

🌐 Work Environment

Office Type: Fully remote. Smartcat operates as a global, distributed team with no central physical office requirements for this role.

Office Location(s): While the role is remote in Serbia, Smartcat has employee presence in locations like Boston, Belgrade, Lisbon, Tbilisi, and Yerevan. This indicates a distributed workforce with informal hubs, but the role itself is location-independent within Serbia.

Workspace Context:

  • A fully remote setup requiring self-discipline and strong organizational skills.

  • Access to digital collaboration tools and platforms for seamless team interaction.

  • Emphasis on asynchronous communication, necessitating clear documentation and thoughtful communication.

  • An environment that encourages experimentation with AI tools and innovative approaches to work.

Work Schedule: Standard full-time hours (approx. 40 hours/week), with flexibility expected to accommodate global team collaboration and project deadlines. This may involve occasional early morning or late evening meetings.

📝 Enhancement Note: The "fully remote team" and "global team" aspects are heavily emphasized. This suggests a work environment that values autonomy, trust, and effective remote collaboration practices.

📄 Application & Portfolio Review Process

Interview Process:

  • Initial Screening: Review of resume and portfolio to assess experience, skills, and cultural fit.

  • Hiring Manager Interview: Discussion about your background, design philosophy, and alignment with the role's strategic objectives.

  • Design Challenge/Portfolio Review: A practical exercise or in-depth review of your portfolio, focusing on problem-solving, design process, and impact. Expect to present case studies and discuss your contributions.

  • Team Interviews: Meetings with Product Managers and Engineers to assess collaboration skills and cross-functional fit.

  • Final Interview: Potentially with senior leadership to discuss strategic alignment and long-term vision.

Portfolio Review Tips:

  • Curate Strategically: Select 3-5 of your strongest projects that best represent your senior-level capabilities, problem-solving skills, and impact. Prioritize projects that align with Smartcat's domain (AI, enterprise software, content platforms).

  • Tell a Story: For each case study, clearly outline the problem, your role, the design process (research, ideation, validation), the solution, and the measurable outcomes. Quantify impact wherever possible.

  • Showcase Process: Detail your thought process, decision-making, and how you navigated challenges. Demonstrate your understanding of user-centered design principles and data-driven approaches.

  • Highlight Figma Mastery: Be prepared to discuss your advanced Figma skills, including complex prototyping, component libraries, and design system management.

  • Emphasize AI Collaboration: If you have experience using AI tools in your design workflow, highlight this and be ready to discuss its benefits and limitations.

Challenge Preparation:

  • Anticipate Design Thinking: Be ready for a problem-solving exercise that tests your ability to break down complex issues, brainstorm solutions, and articulate a design direction.

  • Focus on User Needs: Demonstrate a deep understanding of user empathy and how to translate user needs into effective design solutions.

  • Communicate Clearly: Practice articulating your ideas concisely and persuasively, both verbally and visually.

📝 Enhancement Note: The emphasis on a portfolio that "sets the industry standard" and the "data-driven mindset" suggests a rigorous review process where candidates must prove not only design skill but also strategic thinking and impact measurement.

🛠 Tools & Technology Stack

Primary Tools:

  • Figma: Expert-level proficiency is mandatory for wireframing, prototyping, and high-fidelity design. This will be the primary tool for design creation and collaboration.

  • Design System Tools: Experience in building, maintaining, and utilizing design systems and style guides within Figma or similar platforms.

Analytics & Reporting:

  • User Research Platforms: Tools for conducting usability testing, surveys, and gathering user feedback (e.g., UserTesting.com, Hotjar, SurveyMonkey, Miro for synthesis).

  • Data Analysis Tools: While not explicitly stated for designers, a data-driven mindset implies familiarity with interpreting analytics dashboards or reports to inform design decisions.

CRM & Automation:

  • Project Management Tools: Familiarity with tools like Jira, Asana, or Trello for managing workflows and collaborating with engineering teams.

  • Communication Platforms: Slack, Zoom, Google Workspace for daily communication and collaboration.

📝 Enhancement Note: Figma is explicitly called out as a mandatory, expert-level requirement. The mention of "AI tools" suggests a willingness to adopt and integrate new technologies into the design stack.

👥 Team Culture & Values

Operations Values:

  • User-Centricity: A deep commitment to understanding and serving user needs, driving all design decisions based on user research and feedback.

  • Innovation & Experimentation: Embracing new technologies, especially AI, and encouraging experimentation to find novel solutions and improve processes.

  • Data-Driven Decision Making: Utilizing metrics and research to validate design choices and measure their impact on user behavior and business goals.

  • Collaboration & Transparency: Working effectively within cross-functional teams, sharing ideas openly, and valuing diverse perspectives in a remote setting.

  • Ownership & Accountability: Taking full responsibility for design outcomes and driving projects to completion with a high degree of initiative.

Collaboration Style:

  • Empowered Product Teams: Working as an integral part of small, agile teams where designers, PMs, and engineers collaborate closely.

  • Asynchronous Communication: Relying on clear written communication, detailed documentation, and digital collaboration tools to bridge geographical distances.

  • Feedback Culture: Openness to receiving and giving constructive feedback to continuously improve designs and team processes.

  • Cross-functional Integration: Seamless collaboration with product management for strategy and requirements, and with engineering for implementation feasibility.

📝 Enhancement Note: The company emphasizes being an "AI Native Organization" and fostering a "Diversity Meets High Performance" culture. This suggests a dynamic environment where innovation, collaboration, and respect for individual contributions are highly valued.

⚡ Challenges & Growth Opportunities

Challenges:

  • Navigating a Rapidly Evolving AI Landscape: Staying abreast of advancements in Agentic AI and generative AI and integrating them effectively into product design.

  • Designing for a Complex Enterprise Platform: Balancing user needs with technical constraints and business objectives for a sophisticated B2B product.

  • Maintaining Design Consistency Across a Distributed Team: Ensuring a cohesive user experience across a globally dispersed product development effort.

  • Driving Adoption of New Design Practices: Introducing and championing new tools, workflows, or methodologies within a fast-paced startup environment.

Learning & Development Opportunities:

  • AI Integration: Gaining practical experience in designing for and with AI-powered systems, including Agentic AI.

  • Category Leadership: Contributing to shaping a new product category and influencing industry standards in content localization and AI-driven productivity.

  • Cross-functional Exposure: Deepening understanding of product strategy, engineering challenges, and business metrics through close collaboration.

  • Mentorship: Opportunity to mentor junior designers and contribute to the growth of the design team.

📝 Enhancement Note: The challenges are framed as opportunities for growth, particularly in the emerging field of Agentic AI and the creation of new market categories.

💡 Interview Preparation

Strategy Questions:

  • "How would you approach designing a new feature for our Agentic AI platform, considering both user needs and the capabilities of AI agents?" (Focus on user research, iterative design, and AI integration).

  • "Describe a time you significantly influenced product strategy with your design perspective. What was the outcome?" (Highlight strategic thinking, collaboration, and impact).

Company & Culture Questions:

  • "What excites you about Smartcat's mission and our focus on Agentic AI?" (Show genuine interest and alignment with company vision).

  • "How do you foster collaboration and maintain strong working relationships in a fully remote, globally distributed team?" (Demonstrate remote work best practices and communication skills).

Portfolio Presentation Strategy:

  • Structure Your Narrative: For each case study, clearly articulate the problem, your role, the process, the solution, and the impact. Use a storytelling approach to engage the interviewers.

  • Quantify Your Impact: Wherever possible, use metrics (e.g., conversion rate improvements, task completion time reduction, user satisfaction scores) to demonstrate the value of your design work.

  • Showcase Figma Proficiency: Be prepared to walk through your Figma files, highlighting your use of components, variants, prototyping features, and design system implementation.

  • Emphasize AI Integration: If applicable, clearly explain how you've used AI tools to enhance your design process or outcomes.

📝 Enhancement Note: The interview preparation advice focuses on demonstrating strategic thinking, data-driven decision-making, and the ability to leverage AI, aligning with Smartcat's core values and the demands of a senior product design role.

📌 Application Steps

To apply for this Senior Product Designer position:

  • Submit your application through the Smartcat career portal link: https://www.smartcat.com/career/?gh_jid=5807264004

  • Customize Your Resume: Tailor your resume to highlight your experience with Figma, user-centered design, design systems, and any relevant AI tool usage. Quantify achievements with metrics that showcase your impact.

  • Prepare Your Portfolio: Ensure your portfolio is up-to-date, showcases your best work with detailed case studies, and clearly demonstrates your senior-level design expertise and strategic thinking. Focus on projects that align with Smartcat's domain and values.

  • Research Smartcat: Understand their product, mission, and culture. Pay close attention to their focus on Agentic AI and the future of work. This will help you tailor your answers and demonstrate genuine interest.

  • Practice Your Presentation: Rehearse presenting your portfolio case studies, focusing on clear communication, storytelling, and highlighting your problem-solving process and the impact of your designs.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Application Requirements

Candidates must be proven Product Designers with a portfolio setting industry standards and expert-level skills in Figma, strongly advocating for user-centered design principles. Essential qualifications include excellent collaboration skills and a data-driven mindset, with familiarity in UI animation, HTML/CSS, and AI tools being beneficial.