Senior Product Designer

📍 Job Overview

Job Title: Senior Product Designer

Company: Sky Mavis

Location: Ho Chi Minh City, Vietnam

Job Type: Full-Time

Category: Product Design / UX Design

Date Posted: March 09, 2026

Experience Level: Mid-Senior Level (4+ years)

Remote Status: On-site

🚀 Role Summary

• Drive product and design strategy by deeply understanding user needs and business objectives within the Web3 gaming and blockchain space.

• Own the complete user journey for product development, from initial concept and prototyping through rigorous usability testing and final production.

• Translate complex Web3 concepts into intuitive and accessible experiences for a Web2 audience, focusing on user adoption and understanding.

• Contribute to and maintain robust design systems to ensure consistency, scalability, and efficiency across all Sky Mavis products, including Axie Infinity and the Ronin blockchain.

• Leverage data analytics and user feedback to inform design decisions and iterate on product features, ensuring evidence-based solutions.

📝 Enhancement Note: This role is situated at a leading Web3 gaming company, Sky Mavis, creators of Axie Infinity and Ronin. The Senior Product Designer will be pivotal in bridging the gap between Web2 users and Web3 technologies, requiring a strong emphasis on user-centric design, data-driven decision-making, and cross-functional collaboration within a fast-paced, innovative environment.

📈 Primary Responsibilities

• Contribute significantly to the overall product direction and strategic decision-making, aligning design initiatives with business goals and user experience imperatives.

• Lead the end-to-end design process for new features and products, encompassing user research, ideation, wireframing, prototyping, usability testing, and final design handoff to engineering.

• Simplify intricate Web3 functionalities and concepts (e.g., blockchain transactions, digital asset ownership) into user-friendly interfaces and workflows for a mainstream audience.

• Develop, refine, and advocate for the company's design systems, ensuring brand consistency, design scalability, and efficient collaboration across product teams.

• Actively integrate quantitative and qualitative data into the design process, using insights from analytics, user feedback, and A/B testing to validate design choices and drive iterative improvements.

• Collaborate closely with Product Management and Engineering teams to define product roadmaps, prioritize features, and ensure timely, high-quality product releases.

• Design intuitive and functional user interfaces for both web and mobile platforms, adhering to accessibility standards and best practices.

• Actively participate in and lead design critique sessions, providing and receiving constructive feedback to elevate the quality of design work across the team.

📝 Enhancement Note: The responsibilities highlight a hands-on leadership role in product design, emphasizing ownership of the user journey and strategic input. The ability to simplify complex Web3 concepts for a broader audience is a critical differentiator for this role, alongside a strong commitment to data-informed design and cross-functional teamwork.

🎓 Skills & Qualifications

Education: Bachelor's degree in Design, Human-Computer Interaction, Computer Science, or a related field, or equivalent practical experience.

Experience: 4+ years of dedicated experience in Product Design, UX Design, or a similar user experience-focused role.

Required Skills:

• Proven ability to deeply understand complex problems before devising solutions, demonstrating analytical and critical thinking skills.

• Strong proficiency in data-driven design methodologies, with a consistent track record of creating evidence-based, user-validated solutions.

• Exceptional attention to detail and a talent for crafting compelling narratives to present design decisions and work effectively to stakeholders.

• Demonstrated ability to thrive in cross-functional team environments and adapt to fast-paced, dynamic work settings.

• Experience in bringing order to ambiguous situations and navigating complex challenges with clarity and strategic thinking.

• Accountability, a relentless drive for continuous learning, and a passion for knowledge sharing within a team.

• Genuine interest and understanding of cryptocurrency, blockchain technology, and financial products within the digital space.

Preferred Skills:

• Experience designing for Web3, blockchain, or decentralized applications (dApps).

• Expertise in building and maintaining scalable design systems.

• Proficiency in advanced prototyping tools and techniques.

• Familiarity with user research methodologies beyond usability testing, such as ethnographic studies or in-depth interviews.

• Experience with A/B testing design variations and interpreting results.

📝 Enhancement Note: The qualifications emphasize a blend of deep design thinking, analytical rigor, and a specific interest in the Web3 domain. The requirement for 4+ years of experience suggests a need for a candidate who can operate autonomously and mentor junior designers. The inclusion of AI tools points to a forward-thinking design team embracing modern efficiencies.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrate end-to-end ownership of user journeys for at least 2-3 significant product features or projects, showcasing the design process from problem definition to final implementation.

• Include case studies that clearly articulate the problem, your role, the design process, key decisions, and measurable outcomes or impact on user behavior and business metrics.

• Present examples of how you have simplified complex concepts or workflows into intuitive user experiences, ideally with a focus on user adoption or task completion rates.

• Showcase contributions to or utilization of design systems, illustrating how you've ensured consistency and scalability across different product touchpoints.

Process Documentation:

• Detail your approach to user research and problem definition, including methods used to uncover user needs and validate problem statements.

• Illustrate your workflow for ideation, wireframing, and prototyping, including the tools and techniques you employ.

• Explain your methods for conducting usability testing and incorporating feedback into iterative design cycles.

• Describe how you collaborate with engineering and product management during the design and development phases, including handoff procedures and feedback loops.

📝 Enhancement Note: A strong portfolio is critical for this role. It should not only showcase aesthetic design skills but also a robust, data-driven process and the ability to translate complex technical concepts into user-friendly experiences. The emphasis on Web3 and simplification suggests a need for case studies that highlight innovative problem-solving in this domain.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Senior Product Designers in Southeast Asia, particularly in tech hubs like Ho Chi Minh City, and considering Sky Mavis's position as a leading Web3 company, a competitive salary range is estimated between $45,000 - $70,000 USD annually. This range is subject to variation based on exact experience, skill set, and negotiation.

Benefits:

• Competitive salary and potential for performance-based bonuses.

• Comprehensive health insurance coverage, including medical, dental, and vision.

• Generous paid time off (PTO) and public holidays.

• Opportunities for professional development, including training, workshops, and conference attendance.

• Access to cutting-edge tools and technologies in the Web3 and gaming space.

• Collaborative and innovative work environment with a focus on growth and learning.

• Potential for stock options or token grants in a rapidly growing Web3 ecosystem.

Working Hours: 40 hours per week, with flexibility to accommodate project needs and cross-time zone collaboration. Standard working hours in Vietnam are typically Monday to Friday.

📝 Enhancement Note: Salary estimates are based on publicly available data for similar roles in Vietnam and the broader tech industry, with adjustments for the specialized nature of Web3 and the seniority of the position. Benefits are inferred from typical offerings at growth-stage tech companies, particularly those in the blockchain/crypto sector which often include token-based incentives.

🎯 Team & Company Context

🏢 Company Culture

Industry: Blockchain Technology, Gaming, Decentralized Finance (DeFi), Web3. Sky Mavis operates at the intersection of gaming and blockchain, pioneering open economies where players have true ownership of their digital assets. This industry is characterized by rapid innovation, a strong community focus, and a drive towards decentralization.

Company Size: While specific numbers fluctuate, Sky Mavis is a significant player in the Web3 space, with hundreds of employees globally. This size suggests a dynamic environment that balances established processes with the agility of a startup, offering opportunities for impact and growth.

Founded: Sky Mavis was founded in 2018. Its relatively recent founding aligns with the emergence of blockchain gaming and NFTs, positioning it as an early and influential innovator in the space.

Team Structure:

• The design team is likely structured with specialized roles (Product Design, UX Research, UI Design) that collaborate closely. As a Senior Product Designer, you would be a key contributor, potentially mentoring junior designers and working directly with Product Managers and Engineering leads.

• Reporting structures are typically flat in fast-paced tech companies, with designers reporting to a Design Lead or Head of Product.

Methodology:

• Data analysis and insights are central to Sky Mavis's design philosophy, with an emphasis on understanding user behavior within complex Web3 ecosystems.

• Workflow planning and optimization focus on creating seamless user journeys that abstract away the technical complexities of blockchain.

• Automation and efficiency practices are encouraged, particularly through the strategic use of AI tools and robust design systems.

Company Website: https://skymavis.com/

📝 Enhancement Note: Sky Mavis's culture is described as fast-paced, intentional, and built on a belief in player ownership. The company's focus on building new digital frontiers and open economies suggests a culture that values innovation, community, and ambitious problem-solving.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Senior Product Designer, indicating a mid-to-senior level of responsibility. It requires not only strong execution skills but also strategic thinking, the ability to influence product direction, and potentially leadership in mentoring junior designers. The role offers significant autonomy in shaping user experiences and contributing to the company's mission.

Reporting Structure: Typically, a Senior Product Designer would report to a Design Lead, Head of Product, or a Product Director. They would work closely with Product Managers and Engineering Leads on specific product initiatives, fostering a collaborative, cross-functional team dynamic.

Operations Impact: The Senior Product Designer's work has a direct impact on user acquisition, engagement, and retention within Sky Mavis's products. By simplifying Web3, the role directly contributes to expanding the user base beyond crypto-native individuals, thereby driving the overall success and adoption of Axie Infinity, Ronin, and future ventures. This impact on user growth and understanding of blockchain technologies is crucial for the company's revenue and market position.

Growth Opportunities:

• Operations Skill Advancement: Progression to Lead Product Designer, Design Manager, or Head of Product roles, with increased strategic responsibility and team leadership. Specialization in areas like Web3 UX, game design, or platform design.

• Learning Focus: Opportunities to deepen expertise in Web3 technologies, tokenomics, decentralized systems, and AI-driven design tools. Participation in industry conferences and workshops focused on emerging design trends and Web3 innovation.

• Leadership Potential: Mentoring junior designers, leading design initiatives for major product launches, and contributing to the strategic vision of the company's product portfolio.

📝 Enhancement Note: The growth path for a Senior Product Designer at Sky Mavis likely involves deepening expertise in the unique challenges of Web3 UX and potentially moving into leadership roles. The company's innovative nature suggests ample opportunities for learning and contributing to cutting-edge product development.

🌐 Work Environment

Office Type: The role is based in Ho Chi Minh City, Vietnam, implying an on-site work environment. This setting typically fosters strong team cohesion and direct collaboration, benefiting from in-person brainstorming sessions and immediate feedback loops. The office environment is likely modern and designed to support creative and collaborative work.

Office Location(s): Ho Chi Minh City, Vietnam. Specific office details would be provided upon inquiry, but it's expected to be in a well-connected business district.

Workspace Context:

• The workspace is designed to encourage collaboration, with open-plan areas, meeting rooms, and potentially dedicated "war rooms" for specific projects. This environment is conducive to the cross-functional teamwork emphasized in the role.

• Access to industry-standard design software, hardware, and potentially specialized tools for prototyping and user testing. The company's focus on Web3 and AI suggests a modern tech stack.

• Opportunities for frequent interaction with product managers, engineers, and fellow designers, facilitating knowledge sharing and rapid problem-solving.

Work Schedule: The standard work schedule is likely Monday to Friday, approximately 40 hours per week. However, the fast-paced nature of the tech and Web3 industry, coupled with global team collaboration, may necessitate some flexibility outside of core hours.

📝 Enhancement Note: The on-site requirement in Ho Chi Minh City suggests a preference for in-person collaboration, which is often beneficial for complex design challenges and team building, especially in a rapidly evolving field like Web3. The workspace context is assumed to be modern and supportive of creative, cross-functional work.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with a recruiter to assess basic qualifications, interest in Web3, and cultural fit.

• Portfolio Review & Design Exercise: A deeper dive into your portfolio, potentially accompanied by a take-home design challenge or a live design exercise focused on solving a specific Web3 user problem. This stage assesses your design process, problem-solving skills, and ability to simplify complex concepts.

• Cross-functional Interviews: Meetings with Product Managers, Engineering Leads, and potentially other designers to evaluate collaboration style, technical understanding, and strategic thinking.

• Final Interview: Typically with a senior leader (e.g., Head of Product, Design Director) to discuss overall vision, strategic alignment, and long-term career goals.

Portfolio Review Tips:

• Curate Strategically: Select 3-4 of your strongest case studies that best represent your end-to-end design process, problem-solving abilities, and impact. Prioritize projects demonstrating your ability to simplify complex domains or drive user adoption.

• Tell a Story: For each case study, clearly articulate the problem, your specific role and contributions, the challenges faced, the design decisions made (and why, referencing data), and the measurable outcomes or lessons learned.

• Highlight Web3/Complexity: If possible, include projects that touch upon complex systems, regulated industries, or new technology adoption, showcasing your ability to create clarity from ambiguity.

• Showcase Process: Detail your research, ideation, prototyping, testing, and iteration phases. Visuals (sketches, wireframes, user flows, high-fidelity mockups) are crucial.

• Data & Impact: Quantify your impact whenever possible. Use metrics related to user engagement, conversion rates, task completion, or user satisfaction.

Challenge Preparation:

• Understand the Domain: Familiarize yourself with current Web3 trends, common user pain points in crypto/blockchain, and Sky Mavis's existing products (Axie Infinity, Ronin).

• Practice Simplification: Work through hypothetical scenarios where you need to explain complex technical concepts in simple terms for a non-technical audience.

• Data-Driven Approach: Be prepared to justify your design decisions with evidence, even if hypothetical during a challenge.

• Time Management: For take-home challenges, structure your work efficiently. For live exercises, clearly communicate your thought process and manage time effectively.

📝 Enhancement Note: The interview process is designed to thoroughly assess a candidate's design craft, strategic thinking, and ability to navigate the unique challenges of the Web3 space. A well-prepared portfolio that emphasizes process, data, and simplification is key to success.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma (highly probable as industry standard), Sketch, Adobe Creative Suite (Illustrator, Photoshop).

• Prototyping & User Testing: InVision, Principle, Framer, UserTesting.com, Maze.

• Collaboration & Project Management: Jira, Confluence, Asana, Trello.

Analytics & Reporting:

• Web Analytics: Google Analytics, Amplitude, Mixpanel (for user behavior tracking).

• Data Visualization: Tableau, Looker (for presenting data insights, though direct use may be by analysts).

• A/B Testing Platforms: Optimizely, VWO, or internal tools.

CRM & Automation: While not directly a designer's tool, understanding how user data flows from CRM (like Salesforce) or marketing automation platforms can be beneficial for context.

📝 Enhancement Note: Proficiency in Figma is almost a given for a Senior Product Designer. The emphasis on data-driven design suggests familiarity with user analytics platforms, and the mention of AI tools implies potential use of AI-powered design assistants or platforms that integrate AI for workflow enhancement.

👥 Team Culture & Values

Operations Values:

• Player Ownership: A core tenet of Sky Mavis, fostering a culture where users are empowered and valued as stakeholders. This translates to designing with the end-user's benefit and control at the forefront.

• Build with Intention: Emphasizing thoughtful, strategic product development rather than rushed execution. This means a focus on well-researched, user-validated solutions.

• Data-Driven Approach: Leveraging data to understand user behavior, validate hypotheses, and measure the impact of design decisions. This promotes objectivity and continuous improvement.

• Efficiency & Scalability: A drive to build robust systems and processes that can handle massive scale, particularly relevant for a rapidly growing Web3 platform. This includes efficient design systems and workflows.

• Curiosity & Learning: Encouraging an environment where team members are encouraged to ask questions, explore new technologies (like AI), and continuously learn about the evolving Web3 landscape.

Collaboration Style:

• Cross-functional Integration: A highly collaborative style where designers work hand-in-hand with Product Managers and Engineers from ideation through launch to ensure alignment and feasibility.

• Constructive Feedback Culture: Regular design critiques are integral, fostering an environment where team members provide and receive honest, actionable feedback to elevate the quality of work.

• Knowledge Sharing: A proactive approach to sharing insights, best practices, and learnings, particularly valuable in a complex and rapidly evolving field like Web3.

📝 Enhancement Note: The company values align strongly with a progressive, user-centric, and technologically forward-thinking design team. Success in this role will require embodying these values, particularly player ownership and a data-informed, collaborative approach.

⚡ Challenges & Growth Opportunities

Challenges:

• Simplifying Web3 Complexity: The primary challenge is abstracting the technical intricacies of blockchain, crypto, and decentralized systems into interfaces that are intuitive and accessible for mainstream Web2 users.

• Navigating Ambiguity: The Web3 space is rapidly evolving, presenting constant ambiguity. Designers must be comfortable making decisions with incomplete information and adapting to new paradigms.

• Balancing User Needs with Technical Constraints: Designing for blockchain often involves unique technical constraints and economic models (tokenomics) that must be balanced with user experience goals.

• Rapid Iteration and Scale: Sky Mavis operates at high transaction volumes. Designs must be not only user-friendly but also robust, scalable, and performant.

Learning & Development Opportunities:

• Deep Dive into Web3 UX: Gain unparalleled experience in designing for decentralized applications, blockchain ecosystems, and player-owned economies.

• Industry Conferences & Certifications: Opportunities to attend leading Web3, gaming, and design conferences, and pursue relevant certifications.

• Mentorship & Leadership: Potential to be mentored by experienced leaders in the Web3 space and develop leadership skills by mentoring junior designers and leading product initiatives.

• AI Tool Integration: Experimentation and mastery of AI tools to enhance productivity and innovation in the design workflow.

📝 Enhancement Note: The challenges presented are inherent to the Web3 space and offer significant opportunities for professional growth and skill development in a pioneering industry.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to simplify a complex technical concept for a non-technical audience. What was your process, and what was the outcome?" (Focus on your methodology, user research, and measurable impact.)

• "How do you approach designing for a rapidly evolving industry like Web3, where best practices are still emerging?" (Highlight your adaptability, research skills, and comfort with ambiguity.)

• "Walk us through a project where data significantly influenced your design decisions. What data did you use, and how did it change your approach?" (Emphasize your data literacy and evidence-based design process.)

Company & Culture Questions:

• "What excites you most about Sky Mavis's mission and the future of Web3 gaming?" (Show genuine interest and alignment with the company's vision.)

• "How do you contribute to a collaborative team environment, especially when working with engineers and product managers who may have different priorities?" (Detail your communication and stakeholder management skills.)

Portfolio Presentation Strategy:

• Start with the 'Why': Clearly state the problem you were trying to solve and the business/user impact you aimed for.

• Show, Don't Just Tell: Use visuals (sketches, user flows, wireframes, prototypes, final designs) to illustrate your process and thinking.

• Explain Your Role: Be specific about your contributions, especially in team projects.

• Articulate Decisions: Justify your design choices with user research, data, or strategic reasoning.

• Quantify Impact: Whenever possible, present metrics that demonstrate the success or learnings from your work.

• Keep it Concise: Focus on the most impactful aspects of each case study.

📝 Enhancement Note: Preparation should focus on articulating your design process, demonstrating your ability to simplify complexity, and showcasing your passion for Web3 and its potential. Quantifiable results and a clear understanding of user-centric design principles are paramount.

📌 Application Steps

To apply for this Senior Product Designer position:

• Submit your resume, portfolio, and a cover letter through the provided application link.

• Portfolio Customization: Ensure your portfolio prominently features case studies that demonstrate your end-to-end design process, your ability to simplify complex concepts (especially Web3), and your data-driven approach. Tailor your portfolio's introduction to highlight your interest in Sky Mavis and the Web3 space.

• Resume Optimization: Highlight your 4+ years of relevant experience, focusing on achievements and responsibilities that align with the job description. Use keywords such as "Product Design," "UX Design," "Web3," "User Journey," "Data-Driven Design," and "Cross-functional Collaboration."

• Interview Preparation: Practice articulating your design thinking, problem-solving methodologies, and your understanding of the Web3 landscape. Prepare to discuss your portfolio projects in detail, focusing on impact and lessons learned.

• Company Research: Thoroughly research Sky Mavis, Axie Infinity, and the Ronin blockchain. Understand their mission, products, and the broader Web3 gaming ecosystem to demonstrate your genuine interest and strategic thinking during interviews.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details, particularly regarding salary, benefits, and specific interview processes, should be verified directly with the hiring organization before making application decisions.