Senior Marketing Designer
📍 Job Overview
Job Title: Senior Marketing Designer
Company: Beyond
Location: Remote - Brazil
Job Type: Full-Time
Category: Marketing & Design Operations
Date Posted: 2026-01-23
Experience Level: 7+ Years
Remote Status: Fully Remote
🚀 Role Summary
- Lead end-to-end marketing design execution, translating business objectives into impactful visual communications across diverse channels.
- Collaborate with cross-functional teams, including Marketing, Product, and other designers, to ensure brand consistency, quality, and cohesive visual identity.
- Leverage AI-powered creative tools to enhance creative exploration, asset generation, and production efficiency in a fast-paced environment.
- Contribute to the evolution of marketing design assets, templates, and workflows, driving continuous improvement and operational excellence in the design process.
- Act as an autonomous and pragmatic design partner, managing ambiguity and trade-offs to deliver high-quality creative solutions with minimal supervision.
📝 Enhancement Note: This role, while titled "Marketing Designer," has significant operational implications. The emphasis on owning the "full lifecycle," "translating marketing objectives," "adapting and scaling creative," and "contributing to the evolution...of marketing design assets, templates, and workflows" indicates a need for strong process management, asset optimization, and system thinking, which are core tenets of operations roles. The integration of AI tools further suggests a focus on efficiency and scalable design operations.
📈 Primary Responsibilities
- Own the complete design lifecycle for marketing initiatives, from initial brief and concept development through to final asset delivery across all relevant channels.
- Translate complex marketing objectives, key messaging, and strategic constraints into clear, compelling, and on-brand visual solutions.
- Design and deliver a wide array of marketing assets, including but not limited to: digital ads, social media graphics, website banners, email templates, landing page visuals, event collateral, and presentation decks.
- Adapt and scale creative concepts across various formats, sizes, and platforms (e.g., social media, web, print, video), ensuring consistent brand execution and high-quality output.
- Proactively lead design kick-off meetings, effectively clarifying scope, identifying dependencies, and setting clear expectations with Marketing and cross-functional stakeholders.
- Collaborate closely with design peers to maintain visual consistency, uphold shared design standards, and contribute to a cohesive design language across all marketing touchpoints.
- Ensure rigorous adherence to brand guidelines, visual identity standards, and established design systems throughout all creative work.
- Strategically utilize AI-powered tools for creative exploration, rapid prototyping, image generation, video creation, and overall enhancement of production efficiency.
- Actively contribute to the continuous improvement and evolution of marketing design assets, templates, libraries, and overall design workflows.
- Serve as a reliable, autonomous design partner capable of managing ambiguity and navigating trade-offs effectively with minimal oversight.
📝 Enhancement Note: The responsibilities highlight a need for strong project management and workflow optimization skills, typical of operations roles. The emphasis on "adapting and scaling creative" and "contributing to the evolution...of marketing design assets, templates, libraries, and workflows" points to a need for structured asset management and process improvement, crucial for efficient marketing operations.
🎓 Skills & Qualifications
Education: While no specific degree is mandated, a strong portfolio demonstrating a deep understanding of design principles and practical application in marketing contexts is paramount. Experience: 7+ years of dedicated experience in marketing design, brand design, or campaign design, with a proven track record of working autonomously in fast-paced, high-throughput environments.
Required Skills:
- Visual Design Fundamentals: Mastery of layout, typography, visual hierarchy, color theory, and composition to create aesthetically pleasing and effective designs.
- Multi-Channel Design Expertise: Proven experience designing for a diverse range of channels and formats, including digital advertising, social media platforms, web interfaces, print materials, event collateral, and video content.
- Figma Proficiency: Advanced skills in Figma for collaborative design, prototyping, component creation, and maintaining design systems.
- Adobe Creative Suite Mastery: Strong command of Photoshop and Illustrator for image manipulation, vector graphics, and asset creation.
- AI-Powered Creative Tools: Demonstrated experience utilizing AI tools for creative exploration, image generation, and enhancing production efficiency in design workflows.
- Brand Guideline Adherence: Ability to meticulously follow and apply existing brand guidelines and visual identity standards to ensure consistency and integrity across all creative output.
- Project & Priority Management: Proven ability to manage multiple projects simultaneously, prioritize tasks effectively, and meet deadlines in a dynamic environment.
- Autonomous Work Ethic: Demonstrated capacity to take ownership of projects from start to finish, make independent decisions, and drive outcomes with limited supervision.
- Cross-Functional Collaboration: Strong interpersonal and communication skills to collaborate effectively with Marketing, Product, and other internal teams.
Preferred Skills:
- B2B/SaaS Marketing Experience: Familiarity with the nuances and creative demands of B2B or Software-as-a-Service (SaaS) marketing environments.
- Performance Marketing Creatives: Experience designing creatives specifically for performance marketing campaigns, understanding A/B testing and optimization principles.
- Design System Contribution: Experience contributing to or maintaining shared design assets, libraries, or standards within a larger design team, enhancing operational efficiency.
- Motion Graphics/Video Tools: Proficiency in motion graphics (e.g., After Effects) or video editing tools to create dynamic marketing content.
- Canva Proficiency: Experience using Canva for creating brand-consistent templates and scalable assets, particularly for broader team accessibility.
- Enthusiasm for AI: A proactive interest in exploring and integrating new AI tools and workflows to optimize creative processes.
📝 Enhancement Note: The emphasis on "proven experience working with high autonomy" and "manage multiple projects and priorities simultaneously" directly points to the need for strong operational discipline. Proficiency in tools like Figma and Adobe Creative Suite, alongside AI tools, suggests a role that demands efficient workflow management and tool utilization, crucial for scaling design operations.
📊 Process & Systems Portfolio Requirements
Portfolio Essentials:
- Comprehensive Case Studies: Showcase 3-5 detailed case studies demonstrating end-to-end ownership of marketing design projects, from initial brief to final delivery. Each case study should clearly articulate the problem, your role, the design process, challenges faced, and quantifiable impact.
- Cross-Channel Representation: Include examples of work across various channels and formats, such as digital ads, social media campaigns, web assets, email templates, and any video or motion graphics.
- Brand Consistency Examples: Highlight instances where you successfully maintained and applied brand guidelines across multiple touchpoints, demonstrating your understanding of brand system management.
- Tool Proficiency Demonstration: Visually or descriptively showcase your expertise with key tools like Figma and Adobe Creative Suite, and how you've leveraged them to create scalable assets or templates.
- AI Tool Integration: If applicable, include examples where AI tools were used to enhance creative exploration, generate assets, or improve workflow efficiency. Explain the process and outcomes.
- Impact & Results: For each case study, clearly articulate the business objectives and the measurable impact of your design work (e.g., increased engagement, conversion rates, brand recall). Quantify results whenever possible.
Process Documentation:
- Workflow Design: Be prepared to discuss your approach to defining and optimizing design workflows, including brief intake, concept development, feedback loops, and final delivery processes.
- Template & Asset Management: Demonstrate understanding of how to create, organize, and maintain reusable design templates and asset libraries to ensure consistency and efficiency for yourself and the broader team.
- Collaboration & Feedback: Illustrate your methods for collaborating with non-design stakeholders and incorporating feedback effectively to achieve project goals.
- AI Integration Strategy: Be ready to explain how you would integrate AI tools into existing workflows to boost efficiency, explore creative directions, and maintain quality standards.
📝 Enhancement Note: For a Senior Marketing Designer role with operational aspects, a portfolio is critical. It needs to demonstrate not just aesthetic output but also process efficiency, strategic thinking, and the ability to manage complex projects autonomously. Highlighting template creation and AI integration showcases an operational mindset.
💵 Compensation & Benefits
Salary Range: Based on industry benchmarks for Senior Marketing Designers with 7+ years of experience in a fully remote, international (Brazil-based) context, the estimated annual salary range is between BRL 150,000 and BRL 250,000. This estimate considers the cost of living in Brazil, the demand for specialized design skills, and the seniority of the role.
Benefits:
- Stock Options: Opportunity to gain equity in a growing company, aligning personal success with company performance.
- Unlimited Paid Time Off (PTO): Flexible approach to time off, promoting work-life balance and employee well-being, managed through clear communication and project planning.
- Private Health Insurance: Comprehensive health coverage to ensure employee well-being and access to medical services.
- Professional Development: Potential for support in attending industry conferences, workshops, or pursuing further training relevant to design and AI tools.
- Remote Work Stipend: Potential for a stipend to support home office setup and ongoing remote work expenses.
Working Hours: Standard full-time hours are expected, typically around 40 hours per week. Given the remote, international nature of the role, flexibility in scheduling may be required to accommodate collaboration with global teams across different time zones. Clear communication regarding availability and work completion is key.
📝 Enhancement Note: Salary was estimated based on typical Senior Designer roles in Brazil, considering the remote nature and the company's likely SaaS/tech industry context. Benefits are directly pulled from the job description and framed with operational considerations (e.g., managing unlimited PTO).
🎯 Team & Company Context
🏢 Company Culture
Industry: Technology / Software (Revenue Management System for Short-Term Rentals) Company Size: 180+ employees, indicating a mid-sized, established yet growing organization with a structured approach to operations and team development. Founded: The company was founded with a focus on leveraging technology, including AI, to empower customers. This suggests a culture that values innovation, data-driven decision-making, and continuous improvement.
Team Structure:
- Design Team: The Senior Marketing Designer will report to Design team leadership and collaborate closely with other designers. This implies a structured design function with potential for specialized roles.
- Cross-Functional Collaboration: Close partnerships are expected with Marketing, Product, and other departments, highlighting a matrixed organizational structure where collaboration is key to project success.
- Reporting Hierarchy: The role reports to "Design team leadership," indicating a clear reporting line within the creative function.
Methodology:
- Data-Driven Insights: The company's use of AI and a "best-in-class Revenue Management System" suggests a strong emphasis on data analysis to inform strategy and product development.
- Agile/Iterative Processes: The mention of "fast-paced" and "shipping it" implies an agile or iterative approach to product and marketing development, requiring adaptable design processes.
- Continuous Improvement: The company's focus on "evolving" and "improving" processes and assets indicates a culture that embraces feedback and operational refinement.
Company Website: https://www.beyondpricing.com/
📝 Enhancement Note: The company's focus on revenue management, AI, and a fast-paced environment suggests that the design operations need to be efficient, scalable, and data-informed. The culture likely values pragmatism and impact.
📈 Career & Growth Analysis
Operations Career Level: This is a Senior-level individual contributor role, indicating a high degree of autonomy and responsibility. It sits within the Design function but has significant cross-functional operational responsibilities related to marketing asset creation, management, and workflow optimization. Reporting Structure: The role reports directly to Design team leadership, providing mentorship and strategic direction. Collaboration will be extensive with Marketing and Product teams. Operations Impact: The Senior Marketing Designer's work directly impacts revenue by creating compelling marketing materials that drive customer acquisition, engagement, and retention. Their ability to efficiently produce high-quality, on-brand assets at scale is crucial for the marketing team's operational effectiveness and overall business growth.
Growth Opportunities:
- Design Leadership: Potential to grow into a lead or management role within the design team, overseeing specific marketing design initiatives or a sub-team.
- Specialization: Opportunity to deepen expertise in specific areas like performance marketing creative, AI-driven design, or video production for marketing.
- Strategic Design Operations: Transition into a role focused more heavily on design operations, managing design systems, tools, workflows, and cross-functional processes at a broader level.
- Cross-Functional Exposure: Gain deeper understanding and experience collaborating with Product and Engineering teams, potentially leading to roles in product design or GTM strategy.
📝 Enhancement Note: The "Senior" title and emphasis on autonomy suggest a path towards leadership or specialized expertise. The operational aspects of the role offer a unique opportunity to move into design operations or strategic GTM roles.
🌐 Work Environment
Office Type: Fully Remote. This indicates a distributed workforce where collaboration relies heavily on digital tools and asynchronous communication. Office Location(s): Remote - Brazil. This specific location implies adherence to Brazilian labor laws and potentially a focus on building a strong team within that region, while still operating globally.
Workspace Context:
- Digital Collaboration Hub: The workspace is primarily digital, emphasizing proficiency with collaboration tools (e.g., Slack, Zoom, Figma) and asynchronous communication practices.
- Tooling & Technology: Access to industry-standard design software (Figma, Adobe Creative Suite) and potentially AI tools is expected, supporting efficient creative production.
- Team Interaction: While remote, opportunities for interaction with design peers and cross-functional teams will exist through virtual meetings, shared project spaces, and collaborative platforms.
Work Schedule: While generally full-time (approx. 40 hours/week), the remote, international nature requires flexibility to align with global team schedules. Effective time management and clear communication regarding availability are essential for seamless collaboration and project execution.
📝 Enhancement Note: The fully remote nature, particularly within Brazil, suggests a need for strong self-management, excellent digital communication skills, and an understanding of asynchronous workflows, all critical operational components for a distributed team.
📄 Application & Portfolio Review Process
Interview Process:
- Initial Screening: A brief call with a recruiter to assess general fit, experience, and alignment with company values.
- Portfolio Review & Technical Interview: A deep dive into your portfolio with design leadership. Expect to discuss your process, rationale behind design decisions, ownership, and impact. Be prepared to articulate how you've managed projects and collaborated with stakeholders.
- Cross-Functional Interview: Meet with members of the Marketing and/or Product teams to assess collaboration style, communication skills, and ability to translate business needs into design solutions.
- Final Interview: Potentially with a senior leader to discuss cultural fit, long-term career aspirations, and overall alignment with Beyond's mission.
Portfolio Review Tips:
- Storytelling is Key: Structure your portfolio around compelling narratives for each project. Clearly define the problem, your strategic approach, the design process, your specific contributions, and the measurable outcomes.
- Highlight Process & Rationale: Don't just show the final output. Explain why you made certain design decisions, what constraints you worked with, and how you iterated. This demonstrates your strategic thinking and operational approach to design.
- Quantify Impact: Wherever possible, include metrics that demonstrate the effectiveness of your designs (e.g., engagement rates, conversion improvements, brand recall). This is crucial for showing operational value.
- Showcase Tool Proficiency: Be ready to discuss your expertise with Figma, Adobe Creative Suite, and any AI tools you've used. Explain how these tools enabled efficient workflows or enhanced creative output.
- Tailor to the Role: Emphasize projects that align with B2B/SaaS marketing, multi-channel campaigns, and scalable asset creation, as these are key requirements for Beyond.
Challenge Preparation:
- Design Exercise: You may be given a small design challenge or asked to critique existing marketing materials. Focus on demonstrating your understanding of the brand, strategic thinking, and ability to provide constructive feedback.
- Process & Efficiency: Be prepared to discuss how you would approach designing for a specific marketing campaign or how you would optimize a particular design workflow for efficiency.
- AI Integration Discussion: Think about specific ways AI tools could be used to support the marketing design process at Beyond, beyond just image generation.
📝 Enhancement Note: The emphasis on portfolio review, case studies, and demonstrating impact aligns with the operational focus of this role. Interview preparation should highlight not just design skills but also project management, autonomous execution, and strategic thinking.
🛠 Tools & Technology Stack
Primary Tools:
- Figma: Essential for collaborative design, prototyping, component management, and maintaining design systems. Expect advanced usage for creating scalable assets and templates.
- Adobe Creative Suite: Proficiency required in Photoshop (image editing, manipulation) and Illustrator (vector graphics, logo work). Motion/video tools (e.g., After Effects, Premiere Pro) are a plus.
- Canva: Useful for creating brand-consistent templates and enabling broader team access to design assets, indicating a need for accessible design operations.
- AI-Powered Creative Tools: Experience with tools for image generation (e.g., Midjourney, DALL-E), potentially video generation or enhancement, and other AI-assisted design applications.
Analytics & Reporting:
- While not a primary responsibility, familiarity with how design impacts marketing analytics (e.g., A/B testing results for ad creatives, engagement metrics for social posts) is beneficial. Understanding how to interpret performance data can inform design decisions.
CRM & Automation:
- No direct CRM/automation tool requirement, but understanding how marketing assets integrate into CRM and marketing automation platforms (e.g., for email campaigns, landing pages) is helpful for context.
📝 Enhancement Note: The explicit mention of Figma, Adobe Creative Suite, Canva, and AI tools highlights the technology stack. Proficiency here is directly tied to the operational efficiency and scalability of the design function.
👥 Team Culture & Values
Operations Values:
- We Care: Demonstrates empathy and genuine concern for colleagues, stakeholders, and the quality of work produced. This translates to thoroughness in design and consideration for user experience.
- We Are On the Same Team: Emphasizes collaboration, shared goals, and mutual support. In design operations, this means working cohesively with Marketing and other departments to achieve collective success.
- We Inspire Trust: Focuses on transparency, reliability, and delivering on commitments. For a designer, this means consistent quality, clear communication about project status, and adherence to brand standards.
- We Go Beyond: Encourages proactive problem-solving, innovation, and exceeding expectations. In design, this means exploring creative solutions, optimizing workflows, and anticipating future needs.
- We Ship It: Prioritizes execution and timely delivery. This value underscores the need for efficient design processes, effective project management, and the ability to produce high-quality work under pressure.
- We're Curious: Fosters a mindset of continuous learning, exploration, and asking questions. This is vital for staying updated on design trends, new tools (especially AI), and understanding evolving marketing needs.
Collaboration Style:
- Cross-Functional Integration: Highly collaborative, working closely with Marketing, Product, and other teams to align on objectives and ensure design supports business goals.
- Peer Collaboration: Works closely with fellow designers to ensure consistency, share best practices, and contribute to a unified design language and asset library.
- Feedback-Driven: Open to constructive feedback and uses it to refine designs and improve processes, fostering a culture of continuous improvement.
📝 Enhancement Note: The company's core values directly inform the expected operational behaviors: efficiency ("Ship It"), continuous improvement ("Curious," "Go Beyond"), and teamwork ("Same Team," "Care"). These are essential for a well-functioning design operations environment.
⚡ Challenges & Growth Opportunities
Challenges:
- Balancing Speed and Quality: In a fast-paced marketing environment, the challenge is to consistently deliver high-quality, on-brand designs quickly without compromising standards.
- Managing Ambiguity: As an autonomous role, navigating unclear briefs or shifting priorities requires strong problem-solving skills and the ability to make sound decisions with incomplete information.
- Global Consistency: Ensuring brand consistency across diverse markets and channels while adapting creative for local nuances can be complex.
- AI Integration: Effectively integrating new AI tools into existing workflows requires experimentation, learning, and managing potential limitations or ethical considerations.
Learning & Development Opportunities:
- AI in Design: Deepen expertise in leveraging AI for creative exploration, asset generation, and workflow automation, positioning as a leader in innovative design practices.
- Design Systems & Operations: Enhance skills in building and maintaining scalable design systems, templates, and asset libraries, contributing to design operational efficiency.
- Performance Marketing Creative Strategy: Develop a stronger understanding of performance marketing principles and how to design creatives that drive measurable results.
- Cross-Functional Leadership: Gain experience in leading design initiatives that span multiple departments, enhancing strategic influence and project leadership capabilities.
📝 Enhancement Note: Challenges in this role are directly tied to operational efficiency, adaptability, and leveraging new technologies, providing fertile ground for professional development and growth.
💡 Interview Preparation
Strategy Questions:
- "Describe a time you had to translate a complex marketing objective into a visual concept. What was your process, and what was the outcome?" (Focus on your strategic thinking, design process, and ability to articulate rationale.)
- "How do you ensure brand consistency across multiple channels and formats, especially when working autonomously?" (Highlight your understanding of brand guidelines, asset management, and systematic approaches.)
- "Walk us through a project where you heavily utilized AI tools. What were the benefits and challenges, and how did it impact your workflow?" (Be ready to discuss specific tools, your process, and quantifiable results.)
- "Imagine we need to launch a new feature targeted at property managers. How would you approach designing the initial marketing assets for this launch?" (Demonstrate your ability to break down a problem, propose a creative strategy, and outline a design plan.)
Company & Culture Questions:
- "Our value is 'We Go Beyond.' Can you give an example of a time you went above and beyond in a design role?" (Connect your experience to the company's core values.)
- "How do you handle feedback on your designs, especially if you disagree with it?" (Showcase your collaborative and pragmatic approach to feedback.)
- "Given our focus on revenue management and AI, how do you see design contributing to our business goals?" (Demonstrate an understanding of the company's mission and the strategic role of design.)
Portfolio Presentation Strategy:
- Narrative Arc: For each case study, present a clear story: the problem, your strategic approach, your specific contributions, the tools and processes used, the challenges overcome, and the measurable impact.
- Highlight Autonomy & Process: Emphasize how you managed projects independently, your systematic approach to design, and how you leveraged tools (including AI) for efficiency and quality.
- Quantify Impact: Clearly state the business results achieved by your designs. Use numbers and data wherever possible.
- Brand Consistency Focus: Show examples of how you've maintained brand integrity across diverse applications.
- Q&A Readiness: Anticipate questions about your design choices, workflow, and collaboration style. Be prepared to discuss trade-offs and rationale.
📝 Enhancement Note: Interview preparation should focus on demonstrating not just design skill but also operational rigor, strategic thinking, and the ability to work autonomously and collaboratively within a defined set of company values.
📌 Application Steps
To apply for this Senior Marketing Designer position:
- Submit your application through the provided link on the Beyond careers site.
- Portfolio Customization: Tailor your portfolio to highlight projects demonstrating end-to-end ownership, multi-channel campaign design, AI tool utilization, and quantifiable impact. Prioritize case studies that showcase your ability to work autonomously and manage complex projects.
- Resume Optimization: Ensure your resume clearly articulates your 7+ years of experience, proficiency with Figma, Adobe Creative Suite, and AI tools, and any experience in fast-paced or international environments. Use keywords from the job description and highlight achievements relevant to marketing operations and design efficiency.
- Interview Preparation: Practice articulating your design process, strategic thinking, and problem-solving skills. Prepare specific examples that align with Beyond's core values and demonstrate your ability to collaborate effectively and deliver results.
- Company Research: Thoroughly research Beyond's products, services, and company culture. Understand their mission in the short-term rental revenue management space and how AI plays a role. This will help you tailor your responses and demonstrate genuine interest and cultural fit.
⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.
Application Requirements
Candidates should have 7+ years of experience in marketing or campaign design, with strong visual design fundamentals and experience in fast-paced environments. Proficiency in design tools like Figma and Adobe Creative Suite, as well as experience with AI-powered creative tools, is also required.