Senior Graphic Designer

📍 Job Overview

Job Title: Senior Graphic Designer

Company: Westgate Resorts

Location: Las Vegas, Nevada, United States

Job Type: Full-time

Category: Creative & Design / Marketing Operations

Date Posted: 2026-02-26

Experience Level: Mid-Senior Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• This role is critical for executing Westgate Resorts' marketing design strategy, ensuring visual consistency and brand adherence across all B2C initiatives.

• The Senior Graphic Designer will be responsible for the end-to-end creation of digital and print marketing collateral, from concept to final delivery.

• The position involves collaboration with Advertising Project Managers to streamline workflows and effectively translate marketing briefs into compelling visual assets.

• This role requires a strong blend of creative talent, technical proficiency in design software, and an understanding of various digital and print communication standards.

📝 Enhancement Note: While the title is "Senior Graphic Designer," the responsibilities and required experience (4+ years) suggest a mid-to-senior level role within a marketing or creative operations context. The emphasis on digital execution (emails, landing pages, web banners) and adherence to branding guidelines points towards a role that supports broader GTM (Go-To-Market) strategies.

📈 Primary Responsibilities

• Lead the creative and design execution of Westgate Resorts' marketing initiatives, ensuring strict adherence to established branding guidelines and overall marketing design strategy.

• Develop and produce high-quality B2C (Business-to-Consumer) projects, including but not limited to: marketing emails, landing pages, cross-channel marketing campaigns, digital banners, social media graphics, infographics, logos, website elements, and other essential marketing collateral.

• Interpret marketing briefs and stakeholder objectives, translating them into visually engaging design work that aligns with brand identity and achieves business goals.

• Effectively communicate design concepts and project status to stakeholders through various mediums, including sketches, wireframes, visual comps, and interactive prototypes.

• Ensure timely delivery of all design projects, managing multiple assignments concurrently in a dynamic, fast-paced environment.

• Maintain an advanced understanding of web, mobile, video, and email design standards and best practices, as well as print design requirements.

• Contribute to the ongoing education of team members regarding new technologies and Standard Operating Procedures (SOPs) that facilitate continuous improvement in design output and efficiency.

• Collaborate closely with Advertising Project Managers to streamline project processes, optimize workflows, and ensure efficient project execution.

• Manage vendor relationships for site inspections, work with Digital Display content, and provide troubleshooting support.

• Perform quality control checks on all design deliverables.

• Conduct pick-ups and deliveries of collateral as needed.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and operational support, common in Marketing Operations roles. The inclusion of "vendor relationships," "Digital Display content and troubleshooting," and "pick up and deliveries" indicates a hands-on approach to managing design assets and related logistics, which is a significant operational component.

🎓 Skills & Qualifications

Education:

Experience:

Required Skills:

• Expertise in Adobe Creative Suite: Proficiency in Photoshop, Illustrator, and InDesign is mandatory.

• Motion Graphics & Video Editing: Experience with After Effects and Premiere Pro is required for dynamic content creation.

• Digital Portfolio: A comprehensive digital portfolio demonstrating strong design abilities, creativity, and a range of project examples (digital and print) is essential.

• Advanced Design Principles: Deep understanding of typography, page layout, color theory, and visual hierarchy.

• Web & Digital Standards: Familiarity with web, mobile, video, and email design standards and best practices.

• Multitasking & Adaptability: Proven ability to multitask effectively and thrive in a dynamic, fast-paced work environment.

• Problem-Solving & Detail Orientation: Strong problem-solving skills and meticulous attention to detail are a must.

• Communication Skills: Excellent communication and interpersonal skills to effectively interpret and fulfill departmental needs.

• Digital & Print Expertise: Mandatory expertise in both digital and print communication design.

Preferred Skills:

• HTML5 and CSS: Knowledge of HTML5 and CSS is a plus, enabling a deeper understanding of web implementation.

• Content Management System (CMS) Familiarity: Experience working with or understanding of CMS platforms.

📝 Enhancement Note: The requirement for After Effects and Premiere, alongside Adobe Creative Suite, suggests a need for dynamic content creation beyond static graphics, which is increasingly important for digital marketing operations. The inclusion of HTML/CSS as a plus indicates a desire for designers who understand the technical constraints and possibilities of digital platforms.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Visual Storytelling: The portfolio should clearly articulate the design process, from initial concept and problem definition to final execution and impact.

• Project Diversity: Showcase a range of projects, including B2C marketing campaigns, emails, landing pages, digital banners, social media content, and print collateral.

• Brand Adherence: Demonstrate the ability to understand and consistently apply branding guidelines across various media.

• Technical Proficiency: Evidence of expertise in Adobe Creative Suite, including Photoshop, Illustrator, InDesign, After Effects, and Premiere Pro.

• Problem/Solution Framing: Clearly outline the business objective or problem for each project and how the design solution addressed it.

Process Documentation:

• Workflow Design: While not explicitly stated as a portfolio requirement, candidates should be prepared to discuss their personal workflow for managing projects from brief to final delivery, including how they collaborate with project managers.

• Iterative Design: Be ready to discuss how you incorporate feedback and iterate on designs to meet evolving project requirements and stakeholder objectives.

• Tool Integration: Demonstrate an understanding of how design tools integrate with broader marketing platforms and workflows (e.g., CMS, email marketing platforms).

📝 Enhancement Note: For a Senior Graphic Designer role, the portfolio is paramount. It's not just about aesthetics but demonstrating a strategic approach to design that supports business objectives. Candidates should be ready to walk through their portfolio, explaining the "why" behind their design choices, the process followed, and the outcome, especially in relation to marketing goals.

💵 Compensation & Benefits

Salary Range:

Benefits:

• Comprehensive Health Coverage: Medical, dental, and vision insurance plans.

• Retirement Savings Plan: 401(k) with potential company match.

• Paid Time Off: Vacation days, sick leave, and paid holidays.

• Employee Discounts: Potential discounts on resort stays, dining, and entertainment across Westgate properties.

• Career Development: Opportunities for training, workshops, and advancement within Westgate Resorts.

• On-site Amenities: Access to resort amenities and potentially employee dining options.

Working Hours:

• Standard full-time hours are typically 40 hours per week. While the role is on-site, there may be flexibility depending on project deadlines and team coordination, but extensive standing, sitting, and walking the property are noted as physical requirements.

📝 Enhancement Note: Salary estimates are based on data from reputable job boards and salary aggregators for similar roles in the Las Vegas area, adjusted for the specified experience level and the detailed requirements of the job description. Benefits are inferred from typical offerings by large resort companies like Westgate.

🎯 Team & Company Context

🏢 Company Culture

Industry: Hospitality & Resorts (specifically Timeshare and Hotel Operations)

Company Size: Large (Westgate Resorts operates over 60 resorts and employs thousands of individuals).

Founded: 1980 (Westgate Resorts has a long-standing history in the vacation ownership industry).

Team Structure:

• The Senior Graphic Designer will likely be part of a larger Marketing or Advertising department.

• This department may include Advertising Project Managers, other designers (junior/specialist), copywriters, digital marketers, and analysts.

• The role reports to an Advertising Project Manager, indicating a project-driven team structure focused on campaign execution.

Methodology:

• Brand-Centric Design: A strong emphasis on maintaining and enforcing consistent brand identity across all marketing materials.

• Data-Informed Creativity: While creative execution is key, the role involves interpreting marketing briefs and understanding business objectives, suggesting that design decisions should align with marketing performance goals.

• Collaborative Workflow: The mention of working under Project Managers and collaborating with departments points to a structured, team-oriented approach to project management and execution.

• Continuous Improvement: The responsibility to educate team members on new technologies and SOPs indicates a culture that values learning and process optimization.

Company Website: https://www.westgateresorts.com/

📝 Enhancement Note: Westgate Resorts' presence in the hospitality industry, particularly in Las Vegas, suggests a fast-paced, guest-centric environment. The company's size implies structured processes and opportunities for career growth, but also potentially a demanding workload. The emphasis on "fun, challenging and rewarding work atmosphere" suggests a culture that values employee engagement.

📈 Career & Growth Analysis

Operations Career Level:

Reporting Structure:

Operations Impact:

Growth Opportunities:

• Leadership in Design: Potential to become a lead designer on major campaigns or to take on more responsibility for mentoring junior designers.

• Specialization: Opportunity to deepen expertise in specific areas like motion graphics, web design, or brand identity development.

• Cross-Functional Movement: With experience in marketing operations and campaign execution, there could be pathways into broader marketing management roles or operations strategy.

• Company-Wide Mobility: As part of a large organization with 60+ resorts, opportunities may exist for internal transfers or advancements to other Westgate properties.

📝 Enhancement Note: The "Senior" title and the responsibility for "ongoing education of team members" suggest potential for informal or formal leadership. The role's connection to marketing campaigns provides a clear line of sight to business impact, which is valuable for career progression in operations-focused creative roles.

🌐 Work Environment

Office Type:

Office Location(s):

Workspace Context:

• Collaborative Environment: The role requires collaboration with Advertising Project Managers and potentially other creative team members, suggesting a dynamic office setting.

• Technology Access: Expected access to necessary design software (Adobe Creative Suite), hardware, and potentially other marketing technology tools.

• Interactions: Frequent interaction with project managers and potentially stakeholders from various resort departments to understand their design needs. The job description also notes extensive standing, sitting, and walking the property, implying the workspace may involve movement across different areas of the resort.

Work Schedule:

• Standard full-time (40 hours/week) on-site. While the description doesn't explicitly mention flexibility, the fast-paced nature of resort marketing may require occasional adjustments to meet deadlines.

📝 Enhancement Note: The mention of "excessive standing, sitting and walking the property" is a unique aspect of this role's work environment, suggesting the designer might be involved in on-site inspections, vendor meetings, or needs to be mobile within the resort to understand context or manage collateral. This is not typical for a standard office-based design role.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a review of the resume and portfolio for basic qualifications and design style.

• Portfolio Presentation/Review: Candidates will be expected to present their portfolio, discussing specific projects, their design process, problem-solving approaches, and how their work aligns with business objectives.

• Technical Assessment: Potential for a design challenge or assessment to evaluate proficiency in required software (Adobe Creative Suite, After Effects, Premiere) and design principles under timed conditions.

• Behavioral & Situational Interviews: Questions will assess problem-solving abilities, teamwork, communication skills, ability to handle pressure, and cultural fit with Westgate Resorts.

• Interviews with Management: Discussions with Advertising Project Managers and potentially marketing leadership to assess strategic thinking and fit.

Portfolio Review Tips:

• Curate Strategically: Select projects that best represent your skills in digital design, B2C marketing, and brand adherence. Highlight work relevant to the hospitality industry if possible.

• Tell the Story: For each project, be prepared to explain: the client/objective, your role, the problem you solved, your design process (from ideation to execution), the tools used, and the outcome or impact.

• Showcase Versatility: Include examples of emails, landing pages, banners, social media, and print materials to demonstrate a broad skill set.

• Highlight Motion Graphics: If relevant, showcase your After Effects and Premiere Pro work, explaining its purpose (e.g., social media video, website animation).

• Quantify Impact: If possible, include metrics or results achieved by your designs (e.g., increased click-through rates, improved engagement).

• Professional Presentation: Ensure your portfolio is well-organized, visually appealing, and easy to navigate, whether it's a digital link or a presentation.

Challenge Preparation:

• Design Brief Interpretation: Practice analyzing design briefs quickly and identifying key requirements, target audience, and objectives.

• Rapid Prototyping/Design: Be ready to create a design concept or mock-up within a limited timeframe, demonstrating your ability to work efficiently under pressure.

• Creative Problem-Solving: Prepare to discuss how you would approach specific design challenges relevant to the resort industry or digital marketing.

📝 Enhancement Note: The emphasis on a digital portfolio and the need to interpret marketing briefs suggests that candidates should be ready to discuss the "why" behind their design choices, connecting them to business outcomes. The mention of extensive walking the property might also mean interviewers could ask about how on-site experience influences design thinking.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite:

  • Photoshop: Essential for image manipulation, web graphics, and digital asset creation.
  • Illustrator: Critical for logo design, vector graphics, infographics, and layout preparation.
  • InDesign: Used for page layout and design of print collateral and marketing materials.

• Motion Graphics & Video Editing:

  • After Effects: For creating dynamic animations, motion graphics for social media, web banners, and video intros/outros.
  • Premiere Pro: For video editing, assembly, and basic video production.

Analytics & Reporting:

• Familiarity with CMS: Although not explicitly a tool, understanding how designs are implemented and managed within a Content Management System is crucial.

• Digital Analytics Awareness: While not a direct requirement, an understanding of how designs perform based on analytics (e.g., click-through rates, conversion rates) is beneficial for optimizing future work.

CRM & Automation:

• Email Marketing Platforms: Experience with platforms where email designs are implemented (e.g., Mailchimp, Constant Contact, or enterprise solutions) would be advantageous.

• Web Analytics Tools: Familiarity with tools like Google Analytics to understand user behavior and design performance.

📝 Enhancement Note: The explicit mention of After Effects and Premiere Pro is a key differentiator, indicating a need for a designer capable of producing more than just static visuals. This points to a sophisticated digital marketing operation.

👥 Team Culture & Values

Operations Values:

• Excellence in Execution: A commitment to delivering high-quality, polished design work that meets project objectives and brand standards.

• Collaboration & Teamwork: A strong emphasis on working effectively with project managers and other stakeholders to achieve shared goals.

• Adaptability & Agility: The ability to thrive in a fast-paced environment, manage multiple priorities, and adapt to changing project needs.

• Brand Stewardship: A dedication to upholding and enhancing the Westgate Resorts brand identity through consistent and impactful design.

• Continuous Learning: An openness to adopting new technologies and refining processes to improve design output and efficiency.

Collaboration Style:

• Project-Driven: Collaboration is centered around specific marketing campaigns and projects, with clear roles and reporting lines (to Advertising Project Managers).

• Cross-Functional Communication: The role requires interaction with various property departments, necessitating clear, concise, and effective communication to understand diverse needs.

• Feedback Integration: A willingness to receive and incorporate feedback from project managers and stakeholders to refine designs and ensure alignment with business goals.

• Proactive Engagement: Taking initiative to understand departmental needs and proactively contribute design solutions.

📝 Enhancement Note: Westgate Resorts' culture, described as "fun, challenging and rewarding," likely promotes a dynamic and engaging work environment. The emphasis on "creating remarkable guest experiences" suggests that customer-centricity is a core value that should inform design decisions.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Consistency with Project Diversity: Ensuring all designs align with core brand guidelines while catering to the unique needs of different campaigns and departments.

• Managing Multiple Deadlines: The fast-paced resort and marketing environment will present constant demands and tight deadlines, requiring excellent time management and prioritization skills.

• Translating Complex Briefs: Effectively interpreting marketing briefs and stakeholder objectives into creative design solutions that meet specific business goals.

• Keeping Pace with Digital Trends: The digital landscape evolves rapidly; staying current with design trends, best practices, and new technologies is an ongoing challenge.

• On-Site Demands: The requirement to "stand, sit, and walk the property" may present physical challenges or require adaptability in work style compared to a traditional desk job.

Learning & Development Opportunities:

• Advanced Software Training: Opportunities to deepen expertise in After Effects, Premiere Pro, or emerging design tools.

• Industry Best Practices: Learning about the latest trends in digital marketing, B2C communication, and hospitality design.

• Project Management Exposure: Gaining insights into project management methodologies through close collaboration with Advertising Project Managers.

• Brand Strategy Immersion: Developing a deeper understanding of Westgate Resorts' overall marketing and brand strategy.

• Cross-Departmental Exposure: Learning about the operational needs and marketing challenges of different resort departments.

📝 Enhancement Note: The challenges highlight the need for resilience, strong organizational skills, and a proactive approach to problem-solving, all critical for success in operations-focused roles. Growth opportunities are tied to both technical skill development and strategic understanding of the business.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for taking a marketing brief from initial concept to final delivery." (Focus on workflow, collaboration with PMs, and problem-solving steps.)

• "How do you ensure brand consistency across a wide range of marketing materials, especially when dealing with diverse departmental needs?" (Highlight your understanding of brand guidelines and your methods for maintaining them.)

• "Can you walk us through a challenging B2C design project from your portfolio and explain how you overcame obstacles to achieve the desired outcome?" (Prepare a specific case study with a clear problem, solution, and impact.)

Company & Culture Questions:

• "What interests you about Westgate Resorts and the hospitality industry specifically?" (Research the company's values, mission, and recent marketing efforts.)

• "How would you contribute to a 'fun, challenging, and rewarding work atmosphere'?" (Relate your work style and collaborative approach to these aspects.)

• "Describe a time you had to adapt your design approach based on feedback. How did you handle it?" (Demonstrate your ability to be receptive to constructive criticism.)

Portfolio Presentation Strategy:

• Select Key Projects: Choose 3-5 projects that best showcase your skills in digital design, B2C marketing, motion graphics, and brand adherence.

• Structure Your Narrative: For each project, clearly state the objective, your role, the challenge, your design process, the tools used, and the results achieved.

• Highlight Technical Skills: Be ready to discuss your proficiency with Adobe Creative Suite, After Effects, and Premiere Pro, perhaps by showing specific techniques used in your work.

• Emphasize Business Impact: Connect your design decisions to marketing goals and business objectives. Quantify results whenever possible.

• Be Prepared for a Live Exercise: While not guaranteed, be ready for a short, timed design challenge to assess your problem-solving and software skills.

📝 Enhancement Note: Interviewers will be looking for not just creative talent but also an operational mindset: efficiency, project management awareness, and the ability to deliver results that support business objectives. Demonstrating an understanding of the hospitality industry and Westgate's brand will be a significant advantage.

📌 Application Steps

To apply for this Senior Graphic Designer position:

• Submit your application through the provided link on SmartRecruiters.

• Portfolio Customization: Ensure your resume and portfolio are tailored to highlight your experience in digital design, B2C marketing collateral, and proficiency with Adobe Creative Suite and motion graphics tools.

• Resume Optimization: Clearly list your 4+ years of experience and specific design software expertise. Use keywords from the job description like "digital design," "B2C projects," "Adobe Creative Suite," "After Effects," and "brand adherence."

• Portfolio Walkthrough Practice: Be prepared to present your portfolio, articulating your design process, problem-solving skills, and the impact of your work on business objectives. Practice explaining your projects concisely and engagingly.

• Company Research: Familiarize yourself with Westgate Resorts' brand, current marketing campaigns, and their presence in the Las Vegas hospitality market. Understand their target audience and how design supports their overall business strategy.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.