Senior Graphic Designer

📍 Job Overview

Job Title: Senior Graphic Designer

Company: LV Collective

Location: Austin, Texas, United States

Job Type: Full-time

Category: Marketing & Creative Operations

Date Posted: April 20, 2026

Experience Level: 5-10 years

Remote Status: On-site

🚀 Role Summary

• Lead the strategic development and execution of elevated brand identities and visual storytelling for diverse real estate, student housing, and hospitality concepts.

• Drive the creation of cohesive, high-impact creative assets across digital, print, and experiential platforms, ensuring brand consistency and market resonance.

• Manage end-to-end production processes for marketing collateral, merchandise, and brand activations, overseeing budgets and vendor relationships.

• Collaborate cross-functionally with interior design, marketing, and investment teams to integrate branding seamlessly into all aspects of the business, from physical spaces to digital touchpoints.

• Leverage an understanding of current design trends and emerging technologies, including AI tools, to push creative boundaries and enhance workflow efficiency.

📝 Enhancement Note: This role is positioned as a Senior Graphic Designer within a real estate investment firm that also operates hospitality concepts. The focus is heavily on brand development, visual identity, and creative execution across multiple mediums. While not a traditional "Revenue Operations" or "Sales Operations" role, the strategic branding and go-to-market collateral development directly support sales and leasing efforts, making it a crucial component of the Go-To-Market (GTM) function. The emphasis on brand storytelling, experience design, and cross-functional collaboration aligns with the strategic aspects of GTM operations.

📈 Primary Responsibilities

• Spearhead the conceptualization and execution of distinctive visual identities for new and existing multifamily, student housing, and hospitality brands, including concepts like Daydreamer, Victory Lap, and Tiger Lilly.

• Develop and produce a comprehensive range of go-to-market materials, including web assets, leasing collateral, launch kits, and physical collateral, to drive property and hospitality venture success.

• Maintain and rigorously enforce brand guidelines across all internal and external creative deliverables, ensuring visual consistency and brand integrity.

• Design compelling business development presentations, such as offering memorandums and brand overview decks, to support investment, development, and marketing teams' strategic initiatives.

• Create visually engaging social media graphics and digital content to amplify brand presence and engagement across various online platforms.

• Oversee the design and production of high-quality merchandise for student housing, multifamily, influencer campaigns, corporate initiatives, and hospitality concepts, staying ahead of market trends.

• Manage the entire production lifecycle for all marketing and branded materials, including print collateral, signage, and packaging, ensuring meticulous quality control and flawless execution.

• Lead the concept development and execution of in-person brand activations and experiential marketing efforts, translating brand vision into immersive, memorable experiences.

• Collaborate closely with the interior design team to ensure brand aesthetics are fully integrated into physical spaces, creating a unified and impactful brand experience.

• Partner with media production and marketing teams to conceptualize and execute lifestyle, property, and event photo and video shoots that authentically represent brand narratives.

• Manage production budgets effectively, ensuring all projects are delivered within financial constraints while upholding exceptional quality and brand standards.

📝 Enhancement Note: The responsibilities highlight a blend of strategic branding, tactical design execution, production management, and cross-functional collaboration. This senior role requires not only creative talent but also strong project management and budget oversight capabilities, typical of a senior-level GTM creative function.

🎓 Skills & Qualifications

Education:

Experience:

• Five to ten years of progressive work experience in graphic design, with a strong focus on branding and marketing collateral development.

• Demonstrated experience in leading branding initiatives from concept to completion.

Required Skills:

• Branding & Visual Identity: Expertise in developing and executing strong, cohesive brand identities that align with strategic objectives.

• Adobe Creative Suite Proficiency: Advanced skills in InDesign, Illustrator, and Photoshop for creating high-quality design assets.

• Marketing Collateral Design: Ability to design a wide range of marketing materials, including web assets, print collateral, presentations, and social media graphics.

• Production Management: Experience overseeing the production of printed materials, signage, merchandise, and promotional items, with a focus on quality control.

• Strategic Thinking & Storytelling: Capacity to translate brand strategy and narratives into compelling visual experiences.

• Project Management & Organization: Excellent organizational, time management, and prioritization skills to manage multiple projects and deadlines effectively.

• Communication Skills: Strong oral and written business communication skills, with the ability to articulate design concepts and feedback clearly.

• Trend Awareness: Keen eye for design aesthetics and a strong awareness of current industry trends in branding, marketing, and production.

Preferred Skills:

• HubSpot, WordPress, Asana: Familiarity with these platforms for marketing automation, website management, and project tracking.

• Google Workspace Proficiency: Experience with Google Docs, Sheets, and Slides for collaborative work.

• Photography/Photo Editing: Skills in photography or photo editing to enhance visual content creation.

• Digital Asset Management (DAM): Knowledge of Canto or similar DAM systems for organizing and managing creative assets.

• AP Style: Familiarity with AP Style for written communications.

• AI Tools: Enthusiasm and experience in exploring and leveraging AI tools to enhance creativity and optimize workflows.

📝 Enhancement Note: The requirements emphasize a blend of creative design expertise, technical proficiency in design software, and robust project management skills. The inclusion of preferred skills like HubSpot, WordPress, and AI tools suggests a forward-thinking marketing operations environment.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Brand Identity Case Studies: Showcase at least two comprehensive branding projects, detailing the strategic approach, visual concept development, execution across various touchpoints (digital, print, experiential), and the resulting brand impact.

• Marketing Collateral Examples: Include a diverse selection of marketing materials demonstrating proficiency in designing go-to-market assets such as brochures, web banners, social media graphics, and presentation decks.

• Production & Merchandise Samples: Present examples of designed merchandise, packaging, or signage where you managed the production process, highlighting quality control and vendor collaboration.

• Integrated Campaign Examples: Feature projects where branding was integrated across multiple channels or physical spaces, demonstrating an understanding of cohesive brand experiences.

• Problem/Solution Showcase: For each project, clearly articulate the design challenge, your strategic solution, and the measurable outcomes or impact achieved.

Process Documentation:

• Workflow Design: Demonstrate an understanding of designing and optimizing creative workflows, from brief intake and concept development to final asset delivery and production.

• Brand Guideline Development: Provide examples or descriptions of how you have developed or applied brand guidelines to ensure consistency across diverse creative outputs.

• Production & Vendor Management: Illustrate your process for managing creative production, including vendor selection, budget tracking, timeline management, and quality assurance.

• Cross-Functional Collaboration: Highlight examples of how you have collaborated with different teams (e.g., interior design, marketing, investment) to achieve integrated brand strategies.

📝 Enhancement Note: For a Senior Graphic Designer role focused on branding and GTM support, a robust portfolio is critical. It should not only display creative talent but also strategic thinking, process management, and the ability to integrate branding across various business functions and physical/digital touchpoints. Demonstrating an understanding of workflow efficiency and brand consistency is key.

💵 Compensation & Benefits

Salary Range:

Benefits:

• Unlimited Paid Time Off (PTO): Offers flexibility and autonomy in managing personal time.

• Pet-Friendly Office Culture: A unique perk that fosters a positive and relaxed work environment.

• Fully Stocked Breakroom: Access to complimentary snacks, coffee, and sparkling water.

• Free Parking: Convenient and cost-saving amenity for on-site employees.

• Competitive Health Benefits: Comprehensive medical, vision, and dental insurance plans.

• 401k Retirement Plan: Provides a pathway for long-term financial planning.

• Team Socials: Regular happy hours and lunches to foster team cohesion.

Working Hours:

• Standard full-time hours are typically around 40 hours per week. However, the role requires flexibility, with the possibility of working late or on weekends as needed to meet project deadlines and support brand activations.

📝 Enhancement Note: The salary range is an estimate based on industry standards for a senior-level graphic designer in a high-cost-of-living city like Austin, TX, with specialized experience. The benefits package is detailed in the job description, emphasizing a positive and flexible work environment.

🎯 Team & Company Context

🏢 Company Culture

Industry:

Company Size:

Founded:

Team Structure:

• The Senior Graphic Designer will likely be part of a Marketing or Creative team. This team will collaborate closely with other departments, including Interior Design, Development, Investments, and Property Management, to ensure cohesive brand integration across all facets of the business.

• Reporting structure would likely be to a Marketing Director, Creative Director, or Head of Brand.

Methodology:

• The company emphasizes creating "elevated, dynamic brand identities" and "immersive experiences." Their approach likely involves strategic brand storytelling, a keen eye for detail and aesthetics, and a focus on creating brands that "captivate, inspire, and leave a lasting impression."

• They seek to create brands that "break through the noise and stand the test of time," suggesting a commitment to timeless design principles alongside trend awareness.

Company Website:

• https://www.lvcollective.com/

📝 Enhancement Note: The company operates in a unique intersection of real estate investment and hospitality, demanding a sophisticated and multifaceted brand approach. The culture appears to value creativity, strategic thinking, attention to detail, and a proactive, trend-aware mindset, with a strong emphasis on creating memorable experiences.

📈 Career & Growth Analysis

Operations Career Level:

Reporting Structure:

Operations Impact:

• The visual identity and marketing collateral created by this role have a direct impact on the success of LV Collective's properties and hospitality ventures. Strong branding and compelling creative assets are crucial for:
  • Leasing & Sales: Attracting potential tenants and customers by creating desirable brand perceptions.
  • Brand Equity: Building recognition, loyalty, and a premium image for all LV Collective brands.
  • Investor Relations: Supporting business development efforts with professional and impactful presentations.
  • Customer Experience: Ensuring a consistent and engaging brand experience from initial contact through to in-person interaction.
  • Merchandise & Brand Activation: Creating buzz and reinforcing brand identity through tangible products and events.

Growth Opportunities:

• Leadership Advancement: Potential to grow into a Creative Director or Head of Brand role, managing a larger team and setting the overall creative vision.

• Specialization: Deepen expertise in specific areas like hospitality branding, experiential design, or digital brand strategy.

• Cross-functional Expertise: Develop a broader understanding of real estate investment, development, and hospitality operations through close collaboration.

• Mentorship: Opportunity to mentor junior designers, honing leadership and coaching skills.

• Strategic Contribution: Influence brand strategy and marketing direction based on creative insights and market trends.

📝 Enhancement Note: This role offers significant growth potential beyond traditional graphic design, moving into strategic brand leadership and cross-functional business acumen, particularly relevant for GTM success.

🌐 Work Environment

Office Type:

Office Location(s):

Workspace Context:

• Collaborative Environment: Described as "collaborative, fun and flexible," with daily ping pong matches and frequent team happy hours/lunches, indicating a company culture that values team interaction and a positive atmosphere.

• Operations Tools & Technology: The office is likely equipped with standard design software, hardware, and potentially project management tools like Asana. The mention of AI tools suggests a willingness to adopt new technologies.

• Team Interaction: Frequent team social events and a pet-friendly policy encourage informal interaction and relationship building among colleagues.

Work Schedule:

• While standard full-time hours (approx. 40/week) are expected, the role requires "flexibility to work late or on weekends as needed." This is common for creative roles, especially those involving project deadlines, event support, or production management.

📝 Enhancement Note: The work environment is designed to be stimulating and social, balancing creative work with team engagement and flexibility. The downtown Austin location is a significant draw for talent.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a review of resume and portfolio to assess qualifications and creative output.

• Portfolio Presentation & Discussion: Candidates will likely present their portfolio, discussing specific projects, their strategic approach, design process, and outcomes. Expect questions about how their work aligns with LV Collective's brand ethos and target audiences.

• Skills-Based Assessment: This might involve a creative challenge or a discussion about design problem-solving specific to real estate or hospitality branding.

• Cross-functional Interviews: Interviews with key stakeholders from marketing, interior design, or development teams to assess collaboration skills and understanding of business objectives.

• Cultural Fit Interview: Discussion to gauge alignment with LV Collective's values and team dynamics.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase your experience in branding, visual identity, marketing collateral, and production management relevant to LV Collective's industries (real estate, hospitality).

• Tell a Story: For each project, clearly articulate the client's objective, your role, the strategic thinking behind your design decisions, the creative process, and the tangible results or impact. Use metrics where possible.

• Highlight Integration: Demonstrate how you've integrated branding across different platforms and mediums, including physical spaces if applicable.

• Showcase Production Expertise: Include examples that highlight your understanding of print, merchandise, or digital production, and your ability to manage vendors.

• Visual Polish: Ensure your portfolio itself is beautifully designed, well-organized, and easy to navigate, reflecting your attention to detail and aesthetic sensibility.

• Address AI Integration: Be prepared to discuss how you've explored or plan to use AI tools to enhance your creative process and efficiency.

Challenge Preparation:

• Understand the Brands: Research LV Collective's existing brands (Daydreamer, Victory Lap, Tiger Lilly) and their target markets. Understand their current visual language and brand positioning.

• Think Strategically: For any hypothetical challenge, focus on understanding the business objective first, then how design can solve it. Consider target audience, competition, and brand consistency.

• Process Over Perfection: Be prepared to articulate your thought process, even if you don't complete a complex design within a given timeframe. Show your approach to problem-solving.

• Presentation Skills: Practice presenting your ideas clearly and concisely, anticipating potential questions about your strategy and execution.

📝 Enhancement Note: The interview process will heavily focus on portfolio quality, strategic thinking, and the ability to translate creative vision into tangible business outcomes for LV Collective's diverse portfolio.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for all design work.

  • InDesign: For layout, print collateral, and presentations.
  • Illustrator: For vector graphics, logos, and illustrations.
  • Photoshop: For image editing, manipulation, and digital asset creation.

• Adobe Acrobat: For managing and reviewing PDF documents.

Analytics & Reporting:

CRM & Automation:

• HubSpot (Preferred): Familiarity with HubSpot for marketing automation and campaign management.

• WordPress (Preferred): Understanding of website content management systems.

Project Management & Collaboration:

• Asana (Preferred): Experience with project management platforms for task tracking and team collaboration.

• Google Workspace: Proficiency in Google Docs, Sheets, and Slides for collaborative document creation and sharing.

• Canto or similar DAM (Preferred): Experience with Digital Asset Management systems for organizing and distributing creative assets.

Emerging Technologies:

• AI Tools: Explicitly mentioned as a plus, indicating an openness to exploring and integrating AI for creative enhancement, workflow optimization, and pushing design boundaries.

📝 Enhancement Note: Proficiency in the Adobe Creative Suite is non-negotiable. Experience with project management, marketing automation, and content management systems is highly valued, suggesting a connected and efficient marketing operations environment. The emphasis on AI tools indicates a forward-thinking approach to creative technology.

👥 Team Culture & Values

Operations Values:

• Creative Excellence & Detail Orientation: A strong emphasis on aesthetics, quality, and meticulous attention to detail in all design outputs, ensuring a high-caliber brand presentation.

• Strategic Storytelling: A core value of crafting narratives and experiences that captivate audiences and build emotional connections with brands.

• Collaboration & Teamwork: An enthusiastic and team-oriented approach to work, valuing input from all team members and fostering a positive, supportive environment.

• Innovation & Trend Awareness: A commitment to staying ahead of design trends, exploring new technologies (like AI), and pushing creative boundaries to keep brands fresh and relevant.

• Brand Integrity: A dedication to maintaining and enforcing brand guidelines to ensure consistency and strength across all touchpoints.

Collaboration Style:

• Cross-functional Integration: Works closely with interior design, marketing, development, and investment teams to ensure a unified brand message and experience from concept to execution.

• Feedback Exchange: Comfortable receiving and providing constructive criticism to elevate creative work and ensure brand alignment.

• Knowledge Sharing: Open to sharing insights, trends, and best practices within the team and across departments.

• Experiential Focus: Collaborates on bringing brands to life through photo/video shoots and in-person activations.

📝 Enhancement Note: The culture appears to be dynamic, creative, and highly collaborative, with a strong focus on delivering exceptional brand experiences that drive business objectives. The values emphasize both creative artistry and strategic business impact.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Diverse Brand Needs: Managing distinct visual identities and marketing strategies for multiple brands across different sectors (student housing, multifamily, hospitality) requires adaptability and strategic segmentation.

• Maintaining Brand Consistency: Ensuring that brand guidelines are consistently applied across a wide range of deliverables and by various internal/external teams can be demanding.

• Rapid Trend Adoption: Staying ahead of fast-evolving design, marketing, and merchandise trends while ensuring they align with timeless brand principles.

• Production Management Complexity: Overseeing production for diverse items (print, merchandise, signage) with varying vendors, budgets, and quality standards requires strong organizational and logistical skills.

• Integrating Digital and Physical Branding: Seamlessly bridging the gap between online presence and physical space design to create a unified brand experience.

Learning & Development Opportunities:

• Advanced Branding Strategies: Deepen expertise in brand architecture, brand positioning, and brand storytelling within the real estate and hospitality sectors.

• Experiential Design: Develop skills in conceptualizing and executing immersive brand activations and events.

• Merchandise Innovation: Explore new avenues for merchandise design, sourcing, and campaign development that create buzz and brand loyalty.

• Technology Adoption: Gain practical experience with AI tools and other emerging technologies that enhance creative workflows and output.

• Cross-Industry Exposure: Broaden understanding of real estate investment, development, and hospitality operations, which can lead to more impactful and strategically aligned design.

📝 Enhancement Note: The challenges are inherent to a senior role in a multi-faceted company, offering ample opportunities for professional development and skill expansion.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you led a significant branding initiative from concept to execution. What was your strategic approach, and what were the key challenges and outcomes?" (Focus on process, strategic thinking, and results.)

• "How do you ensure brand consistency across diverse marketing channels and collateral types, especially when working with external vendors?" (Highlight your process for brand guideline enforcement and quality control.)

• "Imagine we're launching a new luxury hospitality concept. What would be your initial steps in developing its visual identity and key marketing assets?" (Demonstrate your strategic approach to new brand development.)

Company & Culture Questions:

• "What excites you about LV Collective's diverse portfolio (student housing, multifamily, hospitality) and how would you approach designing for these different sectors?" (Research LV Collective's brands and tailor your response.)

• "How do you approach collaboration with teams like interior design or property management to ensure a cohesive brand experience?" (Emphasize your cross-functional collaboration skills.)

• "How have you used or how would you explore using AI tools in your design process?" (Be prepared to discuss your perspective on AI in creative roles.)

Portfolio Presentation Strategy:

• Structure Your Presentation: Begin with an overview of your experience and then dive into 2-3 key projects that best represent your skills for this role.

• Context is Key: For each project, clearly state the client/brand, the objective, your specific role, the timeline, and the budget (if relevant).

• Show, Don't Just Tell: Use visuals effectively. Explain your design choices, the rationale behind them, and how they address the project's objectives.

• Highlight Impact: Quantify results whenever possible (e.g., increased engagement, successful campaign launch, positive feedback). If quantitative data isn't available, articulate the qualitative impact.

• Be Ready for Deep Dives: Anticipate questions about specific design elements, production challenges, or strategic decisions.

• Engage and Converse: Make it a dialogue, not a monologue. Be open to questions throughout and show enthusiasm for the discussion.

📝 Enhancement Note: Prepare to articulate your strategic process, demonstrate a deep understanding of branding principles, and showcase how your creative output directly supports business objectives within real estate and hospitality contexts.

📌 Application Steps

To apply for this Senior Graphic Designer position:

• Submit your application through the Workable application link provided.

• Portfolio Customization: Ensure your submitted portfolio prominently features projects demonstrating expertise in branding, visual identity development, marketing collateral design, and production management, with a focus on real estate and hospitality sectors if possible.

• Resume Optimization: Tailor your resume to highlight 5-10 years of relevant experience, specific achievements in brand creation and production, proficiency in Adobe Creative Suite, and any experience with preferred tools like HubSpot, Asana, or AI.

• Company Research: Thoroughly research LV Collective's existing brands (Daydreamer, Victory Lap, Tiger Lilly), their market position, and their overall business model. Understand their aesthetic and brand voice.

• Prepare Your Narrative: Be ready to articulate your design philosophy, your approach to strategic branding, and how your skills align with LV Collective's mission and values during the interview process.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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