Seenior UX disainer

Telia Company
Full_timeTallinn, Estonia

📍 Job Overview

Job Title: Senior UX Designer Company: Telia Company Location: Tallinn, Estonia Job Type: Full-time Category: User Experience (UX) / Product Design Operations Date Posted: August 15, 2025 Experience Level: Mid-Senior Level (5+ Years) Remote Status: Hybrid (with significant remote flexibility)

🚀 Role Summary

  • This Senior UX Designer role focuses on the end-to-end design process for new and existing digital products within Telia Company.
  • The position requires a strong understanding of user-centered design methodologies, including research, prototyping, and testing, to address user needs and business objectives.
  • The role involves close collaboration with product teams, development teams, and stakeholders to deliver intuitive and effective user experiences.
  • Success in this role will be measured by the ability to translate user insights and data into actionable design solutions that improve customer journeys and product usability.

📝 Enhancement Note: While the primary focus is UX Design, the operational aspects of translating user needs into viable product features and iterating based on live data are crucial. This role requires a blend of creative design and pragmatic problem-solving, aligning with operations-focused thinking in product development.

📈 Primary Responsibilities

  • Conduct user research, including interviews and data analysis, to identify user needs, pain points, and behaviors.
  • Develop and iterate on user flows, wireframes, prototypes, and high-fidelity mockups for new and existing Telia digital products.
  • Collaborate closely with product managers, engineers, and other designers to define and implement user experience strategies.
  • Plan and execute usability testing (both quantitative and qualitative) to validate design solutions and gather user feedback.
  • Translate testing results and user feedback into actionable design improvements and feature enhancements.
  • Contribute to the visual design aspects of user interfaces, ensuring a cohesive and aesthetically pleasing user experience.
  • Support development teams by providing clear design specifications, assets, and addressing design-related queries during implementation.
  • Monitor user feedback and analytics post-launch to identify opportunities for continuous improvement and optimization of user journeys.
  • Actively participate in agile development ceremonies, contributing design insights to sprint planning, reviews, and retrospectives.

📝 Enhancement Note: The responsibilities highlight a strong operational component in the product development lifecycle, emphasizing the systematic approach to understanding users, designing solutions, and iterating based on performance data, which is core to revenue and product operations.

🎓 Skills & Qualifications

Education: Bachelor's degree (minimum) in Design, Human-Computer Interaction (HCI), Psychology, or a related field.

Experience: A minimum of 5 years of professional experience in UX Design, Product Design, or a closely related role.

Required Skills:

  • Proven expertise in user research methodologies (interviews, surveys, persona development, user journey mapping).
  • Proficiency in creating wireframes, user flows, interactive prototypes, and high-fidelity UI designs.
  • Hands-on experience with industry-standard design and prototyping tools, with a specific emphasis on Figma and Lookback.
  • Strong understanding of usability testing principles and experience conducting both qualitative and quantitative testing.
  • Solid grasp of visual design principles, typography, color theory, and layout.
  • Familiarity with agile development methodologies and tools such as Jira and Confluence.
  • Excellent communication, presentation, and interpersonal skills, with the ability to articulate design decisions effectively.
  • Ability to collaborate effectively with cross-functional teams (product, engineering, marketing).
  • Strong analytical skills and the ability to derive insights from data to inform design decisions.
  • Proficient in both written and spoken Estonian and English.

Preferred Skills:

  • Experience with data analysis tools and interpreting user analytics to drive design improvements.
  • Knowledge of accessibility standards (WCAG) and best practices.
  • Experience with journey mapping tools and techniques.
  • Understanding of front-end development principles and their impact on UX design.
  • Familiarity with design systems and their implementation.

📝 Enhancement Note: The requirement for 5+ years of experience, coupled with specific tool proficiencies (Figma, Lookback) and research methodologies, indicates a need for a seasoned professional capable of operating independently and mentoring others. The blend of qualitative and quantitative skills points to a data-informed design approach.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

  • A comprehensive portfolio showcasing a minimum of 5 years of UX/Product Design experience, demonstrating a strong understanding of the design process.
  • Case studies that clearly articulate the problem, your role, the design process, the solutions, and the impact (quantifiable results where possible).
  • Examples of user research conducted, including methodologies used and key insights derived.
  • Prototypes and visual designs that highlight your proficiency in tools like Figma.
  • Demonstrations of how user feedback and testing informed design iterations and improvements.

Process Documentation:

  • Showcase your ability to document design processes, including user research findings, wireframes, prototypes, and final designs.
  • Evidence of how you've applied agile principles to manage design workflows and collaborate with development teams.
  • Examples of how you have used data (analytics, testing metrics) to measure the success of your designs and drive further optimization.

📝 Enhancement Note: A strong portfolio is critical for this role, as it serves as direct evidence of the candidate's ability to execute the full UX design lifecycle and demonstrate tangible impact. The emphasis on process documentation and data-driven improvements aligns with operational excellence in design.

💵 Compensation & Benefits

Salary Range: Based on industry standards for a Senior UX Designer in Tallinn, Estonia, with 5+ years of experience, the estimated annual salary range is €45,000 - €65,000. This estimate considers the cost of living in Tallinn and the typical compensation for skilled tech professionals in the region.

Benefits:

  • Flexible Work Environment: Ability to balance work and personal life effectively.
  • Additional Vacation Days: More than standard vacation allowance.
  • Remote Work Opportunities: Up to 30 days of remote work per year from any EU country, offering significant flexibility.
  • Sports Support: Financial contribution towards sports and wellness activities.
  • Private Health Insurance: Comprehensive health coverage.
  • Personal and Professional Growth Programs: Opportunities for continuous learning, skill development, and career advancement within Telia.
  • Discounts on Telia Services and Products: Benefits for employees on company offerings and those from partners.
  • Annual Performance Bonus: Eligibility for a bonus based on individual and company performance, reflecting a results-oriented culture.

Working Hours: The standard working hours are approximately 40 hours per week. While a standard schedule is expected, Telia offers flexibility in how and when these hours are worked, supporting a healthy work-life balance and accommodating remote work arrangements.

📝 Enhancement Note: The benefits package is competitive and emphasizes work-life balance and professional development, which are key attractors for experienced operations and design professionals. The remote work flexibility is a significant perk for this role.

🎯 Team & Company Context

🏢 Company Culture

Industry: Telecommunications and Digital Services. Telia Company is a major player in the Nordic and Baltic regions, focusing on innovation in connectivity, entertainment, and smart services. Company Size: Large enterprise (Telia Company is a significant telecommunications provider with tens of thousands of employees globally). This size offers opportunities for impact, broad exposure, and structured career paths. Founded: Telia's origins trace back to the late 19th century, with modern Telia Company formed through mergers and acquisitions, showcasing a long history of evolution and adaptation in the telecommunications sector.

Team Structure:

  • The UX Designer will be part of the User Experience Design department, reporting to Merilin Matsik, Head of User Experience Design.
  • The role is within a product team, implying close collaboration with Product Managers, Engineers, and potentially other UX/UI specialists.
  • Cross-functional collaboration is expected across various departments, including product development, marketing, and customer service, to ensure a unified customer experience.

Methodology:

  • Telia emphasizes user-centered design and data-driven decision-making in its product development processes.
  • The company operates with agile methodologies, fostering iterative development, continuous feedback, and adaptability.
  • A focus on sustainability and creating positive societal impact is also a core aspect of Telia's operational philosophy.

Company Website: https://www.teliacompany.com/

📝 Enhancement Note: As part of a large, established telecommunications company, this role offers the stability and resources of an enterprise, combined with a forward-looking approach to digital services and customer experience. The emphasis on sustainability and user-centricity shapes the operational culture.

📈 Career & Growth Analysis

Operations Career Level: This is a "Senior" level position, indicating a need for significant experience and the ability to operate with a high degree of autonomy. A Senior UX Designer is expected to contribute strategically, mentor junior designers, and lead design initiatives. Reporting Structure: The Senior UX Designer will report to the Head of User Experience Design, indicating a direct line into leadership for design strategy and execution. Within product teams, they will likely work closely with Product Managers and Engineering Leads. Operations Impact: The role has a direct impact on customer satisfaction, product adoption rates, and potentially revenue through improved user experience. By identifying and solving user pain points, the designer contributes to customer retention and the overall success of Telia's digital offerings.

Growth Opportunities:

  • Skill Specialization: Opportunities to deepen expertise in specific areas of UX, such as user research, interaction design, or service design.
  • Leadership Development: Potential to grow into Lead UX Designer roles, managing design teams or taking ownership of larger product portfolios.
  • Cross-functional Exposure: Gain experience working with various business units, understanding different aspects of product management and business strategy.
  • Mentorship: Opportunity to mentor junior designers, developing leadership and coaching skills.
  • Industry Trends: Stay at the forefront of UX and digital innovation by working on cutting-edge telecommunications and digital services.

📝 Enhancement Note: The senior designation implies that candidates are expected to bring a high level of expertise and contribute beyond individual design tasks, potentially influencing design strategy and team development, which is a common growth trajectory in operations-focused roles.

🌐 Work Environment

Office Type: Telia operates modern office spaces designed to foster collaboration and innovation. Expect a professional, dynamic, and well-equipped work environment, supporting both focused individual work and team collaboration. Office Location(s): The primary location is Tallinn, Estonia. Telia has multiple offices, and details on the specific office for this role would typically be provided during the interview process.

Workspace Context:

  • The workspace is designed to encourage interaction and knowledge sharing among team members.
  • Access to standard office amenities and cutting-edge design and collaboration tools is expected.
  • Opportunities for informal and formal collaboration with product teams, fellow designers, and other stakeholders are integral to the work environment.

Work Schedule: While the role is full-time, Telia offers flexible working hours and the option for remote work (up to 30 days per year from any EU country), allowing designers to manage their schedules effectively while ensuring project deadlines and team collaboration needs are met.

📝 Enhancement Note: The hybrid and flexible work arrangement is a significant aspect of the work environment, catering to modern work preferences and enabling better work-life integration for operations professionals who often require focused time for analysis and design.

📄 Application & Portfolio Review Process

Interview Process:

  • Initial Screening: A review of your CV and portfolio by the hiring team to assess qualifications and experience.
  • Hiring Manager Interview: A discussion with Merilin Matsik (Head of UX Design) to delve deeper into your experience, design philosophy, and suitability for the team. This stage often includes situational and behavioral questions.
  • Design Challenge/Case Study Presentation: You may be asked to present a portfolio case study or complete a design exercise to demonstrate your problem-solving skills, design process, and ability to articulate your work.
  • Team/Stakeholder Interviews: Meetings with other team members (e.g., Product Managers, engineers) to assess your collaboration skills and cultural fit within the product team and wider organization.
  • Final Interview: Potentially a final conversation with senior management to discuss career aspirations and overall fit.

Portfolio Review Tips:

  • Structure Your Case Studies: For each project, clearly outline the problem statement, your specific role and contributions, the research and design process, the challenges faced, the final solution, and the measurable impact or learnings.
  • Highlight Process: Emphasize your thought process, how you approached problem-solving, and how you utilized user research and testing to inform your decisions.
  • Showcase Figma Proficiency: Ensure your portfolio includes examples of your work in Figma, demonstrating your ability to create detailed wireframes, interactive prototypes, and high-fidelity designs.
  • Quantify Impact: Whenever possible, include metrics or data that demonstrate the success of your designs (e.g., improvements in conversion rates, task completion times, user satisfaction scores).
  • Tailor to Telia: If possible, subtly tailor your presentation to align with Telia's focus on user experience, digital services, and customer-centricity.

Challenge Preparation:

  • Understand Telia's Business: Research Telia's products, services, and strategic goals to understand the context of the design challenges.
  • Practice Your Pitch: Be ready to articulate your portfolio projects concisely and compellingly, focusing on the "why" behind your design decisions.
  • Think Aloud: For any live exercises, clearly verbalize your thought process, assumptions, and rationale for design choices.
  • Focus on User Needs: Always ground your solutions in user needs and business objectives.

📝 Enhancement Note: The interview process is designed to evaluate not only design skills but also how candidates operate within a team and contribute to business objectives, typical for roles with operational impact. A well-prepared portfolio and clear communication are paramount.

🛠 Tools & Technology Stack

Primary Tools:

  • Figma: Essential for UI design, prototyping, and collaboration. Proficiency at a professional level is expected.
  • Lookback: A key tool for user research and usability testing, indicating a need for experience in remote and in-person testing facilitation and analysis.
  • Jira & Confluence: Standard tools for agile project management and documentation. Understanding how design integrates into these workflows is important.

Analytics & Reporting:

  • While not explicitly listed as primary tools, familiarity with analytics platforms (e.g., Google Analytics, Adobe Analytics) and data visualization tools (e.g., Tableau, Power BI) would be beneficial for interpreting user data and measuring design impact.

CRM & Automation:

  • Experience with CRM systems (like Salesforce, although not specified here) is often helpful for understanding the customer journey from a broader business perspective, but not a core requirement for this UX role.

📝 Enhancement Note: Proficiency in Figma and Lookback is directly stated as a requirement, highlighting Telia's investment in modern UX tools and processes. Understanding how design outputs integrate with project management tools like Jira is also key for operational efficiency.

👥 Team Culture & Values

Operations Values:

  • User-Centricity: A deep commitment to understanding and prioritizing user needs in all design decisions.
  • Data-Driven Approach: Utilizing data from research, analytics, and testing to inform design strategies and validate solutions.
  • Collaboration: Working effectively with cross-functional teams to achieve shared goals and deliver cohesive products.
  • Innovation & Continuous Improvement: A drive to explore new ideas, adopt best practices, and constantly refine user experiences.
  • Efficiency: Streamlining design processes and ensuring solutions are technically feasible and align with business objectives.

Collaboration Style:

  • Cross-functional Integration: Actively engaging with product managers, engineers, and other stakeholders to ensure alignment and gather diverse perspectives.
  • Open Communication: Fostering an environment where feedback is shared constructively and design challenges are discussed openly.
  • Agile Mindset: Embracing iterative development, adapting to changes, and contributing to a fast-paced, collaborative team dynamic.

📝 Enhancement Note: The emphasis on user-centricity, data-driven decisions, and collaboration reflects a mature operational culture focused on delivering high-quality, impactful user experiences.

⚡ Challenges & Growth Opportunities

Challenges:

  • Balancing User Needs with Business Goals: Effectively navigating the inherent tension between delivering ideal user experiences and meeting business objectives and technical constraints.
  • Integrating Design into Agile Workflows: Ensuring design processes are seamlessly integrated into rapid agile development cycles, which can be challenging for complex design tasks.
  • Managing Stakeholder Expectations: Communicating design rationale and managing feedback from various stakeholders with different priorities and perspectives.
  • Keeping Pace with Evolving Technology: Staying current with new design tools, methodologies, and emerging technologies in the telecommunications and digital services landscape.

Learning & Development Opportunities:

  • Advanced UX Techniques: Opportunities to attend workshops, webinars, or conferences focused on cutting-edge UX research, interaction design, and service design.
  • Cross-Disciplinary Learning: Exposure to product management, engineering, and business strategy to broaden understanding of the product lifecycle.
  • Mentorship Programs: Access to experienced leaders within Telia who can provide guidance and support for career growth.
  • Internal Training: Telia offers various internal programs for personal and professional development.

📝 Enhancement Note: This role presents opportunities to tackle complex design problems within a large organization, fostering growth in strategic thinking, stakeholder management, and advanced UX methodologies, all crucial for operations professionals aiming for leadership.

💡 Interview Preparation

Strategy Questions:

  • "Tell me about a time you had to balance conflicting user needs or stakeholder requirements. How did you resolve it?" Prepare a specific example from your portfolio that demonstrates your problem-solving and negotiation skills.
  • "How do you approach user research to uncover unmet needs?" Be ready to discuss your preferred methods (interviews, surveys, contextual inquiry) and how you synthesize findings.
  • "Describe your process for designing a complex feature, from initial concept to final implementation." Walk through a case study, highlighting your use of wireframes, prototypes, user testing, and collaboration with development.
  • "How do you ensure your designs are accessible and inclusive?" Discuss your understanding of accessibility standards and how you incorporate them into your workflow.

Company & Culture Questions:

  • "What interests you about Telia and this specific role?" Research Telia's mission, values, and recent projects. Connect your skills and career aspirations to what Telia offers.
  • "How do you collaborate with engineers and product managers?" Provide examples of successful cross-functional partnerships and how you communicate design intent.
  • "How do you measure the success of your designs?" Discuss key UX metrics you track and how you use data to iterate and improve.

Portfolio Presentation Strategy:

  • Start with the "Why": Clearly articulate the problem or opportunity your project addressed.
  • Detail Your Process: Walk through your methodology, showing how research informed design, and how testing led to iterations.
  • Showcase Your Tools: Demonstrate your proficiency with Figma and Lookback, explaining why you chose specific tools for certain tasks.
  • Quantify Results: Present metrics and user feedback that demonstrate the impact and success of your design solutions.
  • Be Concise and Engaging: Practice your presentation to ensure it's clear, focused, and within the allocated time.

📝 Enhancement Note: Interview preparation should focus on demonstrating not only design skills but also a strategic, data-informed, and collaborative approach, reflecting the operational expectations of a senior role.

📌 Application Steps

To apply for this operations-focused UX Designer position:

  • Submit your application through Telia's official recruitment platform, Workday, via the provided link.
  • Prepare Your Portfolio: Curate a portfolio that prominently features at least two detailed case studies showcasing your end-to-end UX process, including user research, Figma-based design and prototyping, and usability testing outcomes. Quantify results where possible.
  • Tailor Your Resume: Optimize your resume to highlight your 5+ years of experience, specific UX skills (user research, prototyping, usability testing), proficiency with Figma and Lookback, and experience with agile methodologies. Use keywords from the job description.
  • Research Telia: Familiarize yourself with Telia's products, services, recent news, and company culture. Understand their commitment to sustainability and customer experience.
  • Practice Your Pitch: Rehearse presenting your portfolio case studies, focusing on clearly communicating your design process, problem-solving approach, and the impact of your work. Be ready to discuss your experience with Figma and Lookback in detail.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Application Requirements

Candidates should have at least 5 years of experience in UX or product design and possess a portfolio showcasing their work. A bachelor's degree and proficiency in both qualitative and quantitative research methods are also required.