Product Designer

📍 Job Overview

Job Title: Product Designer
Company: Betsson Group
Location: Malta
Job Type: Full-time
Category: Product Design / UX/UI
Date Posted: 2025-10-09T07:48:49
Experience Level: Mid-Level (2-5 years)
Remote Status: On-site

🚀 Role Summary

• Drive the evolution of user-centric experiences for global solutions by designing and optimizing product flows.
• Collaborate closely with Product Owners and Engineering teams to ensure technical feasibility and seamless design handoffs.
• Develop and present wireframes, user flows, and interactive prototypes to validate design concepts and inspire stakeholders.
• Actively contribute to and evolve the company's Design System, ensuring visual consistency and creating reusable components.
• Leverage user research and data analytics to inform all design decisions, fostering a data-driven design approach.

📝 Enhancement Note: This role is positioned as a mid-level Product Designer, requiring a blend of creative design skills and a strong understanding of user-centered methodologies. The emphasis on design systems, data-driven insights, and cross-functional collaboration indicates a need for a designer who can operate autonomously while also being an integral part of a larger product development process.

📈 Primary Responsibilities

• Design and iteratively optimize user flows to enhance existing experiences and introduce innovative new features.
• Translate complex user needs and business requirements into intuitive and engaging user interfaces across web and mobile platforms.
• Create detailed wireframes, user journey maps, and interactive prototypes to effectively communicate design intent and gather feedback.
• Collaborate with engineers during the development phase to ensure accurate implementation of designs and maintain visual cohesion.
• Actively participate in user research, usability testing, and data analysis to gather insights that drive design decisions and product improvements.
• Maintain and contribute to the company's Design System, ensuring consistency and advocating for its best practices across all product touchpoints.
• Conduct regular reviews of the live product to identify areas for enhancement and propose data-informed design solutions.
• Champion superior UX/UI standards within product forums, workshops, and cross-functional team interactions.

📝 Enhancement Note: The responsibilities highlight a hands-on design role with significant involvement in the entire product development lifecycle, from ideation and research to implementation and iteration. The expectation to contribute to a Design System and work with a data-driven mindset are key operational aspects of this role.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating equivalent practical expertise in Product Design is expected. Experience: A minimum of 3 years of professional experience in Product Design, with a proven track record in designing for both web and mobile products (responsive and adaptive design).

Required Skills:

• Mandatory proficiency in Figma for all design, exploration, and prototyping tasks.
• Proven experience in usability, Information Architecture, user journey mapping, and conducting user testing.
• Practical knowledge and application of Design Systems or pattern libraries.
• Solid understanding of User-Centered Design (UCD) principles, Design Thinking methodologies, and accessibility standards.
• Demonstrated ability to work effectively with Agile development teams, including remote collaboration if necessary.
• Advanced/Fluent English proficiency for effective communication with international teams and stakeholders.
• Strong UX/UI design skills, including wireframing, user flow creation, and prototyping.

Preferred Skills:

• Experience in the iGaming or Payments/Fintech sectors.
• Proficiency in Adobe Illustrator for creating icons and visual assets.
• Experience in contributing to or managing design systems.

📝 Enhancement Note: The emphasis on Figma as mandatory, along with the specific experience requirements in usability, IA, and user testing, points towards a need for a designer with a strong theoretical foundation and practical application of user research principles. The preference for iGaming/Fintech experience suggests domain knowledge is a significant advantage.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a minimum of 3 years of product design experience, with a focus on web and mobile applications.
• Detailed case studies demonstrating your ability to solve complex user problems through design, highlighting your process from research to final implementation.
• Examples of interactive prototypes created using Figma, illustrating user flows and key interactions.
• Evidence of your contribution to or utilization of Design Systems and pattern libraries, showcasing consistency and scalability in your designs.
• Demonstrations of how you have applied User-Centered Design (UCD) and Design Thinking principles to achieve specific project goals.

Process Documentation:

• Showcase examples of user journey mapping and information architecture diagrams that guided your design decisions.
• Include documentation of user testing methodologies and how the insights gathered led to design iterations.
• Provide examples of design handoffs to development teams, illustrating clear communication and documentation practices.
• Demonstrate how you have leveraged data and user research to inform design choices and measure their impact.

📝 Enhancement Note: The portfolio requirements are geared towards showcasing a structured design process. Candidates should be prepared to present detailed case studies that not only display visual design skills but also the strategic thinking, research methodologies, and collaborative processes that led to successful product outcomes.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Product Designers with 3-5 years of experience in Malta, a competitive salary range is estimated between €40,000 - €60,000 annually. This range accounts for the cost of living in Malta, the specific requirements of the role, and the competitive nature of the iGaming industry.

Benefits:

• Competitive salary and performance-based bonuses.
• Comprehensive health insurance package, including dental and vision coverage.
• Opportunities for professional development, including training, workshops, and conference attendance.
• Generous annual leave and public holiday allowance.
• Relocation assistance for candidates moving to Malta.
• Access to a modern, well-equipped office space with collaborative work areas.
• Company-sponsored social events and team-building activities.
• Pension scheme contributions.

Working Hours: Standard full-time working hours, typically 40 hours per week, with flexibility expected based on project needs and team collaboration, especially within Agile development cycles.

📝 Enhancement Note: Salary estimation is based on available market data for similar roles in Malta, considering the iGaming sector's typical compensation structures. Benefits are common offerings for international companies of Betsson Group's size and industry, aimed at attracting and retaining talent in a competitive market.

🎯 Team & Company Context

🏢 Company Culture

Industry: iGaming, Technology, Entertainment. Betsson Group is a prominent player in the online gaming industry, operating a diverse portfolio of brands. This fast-paced environment demands innovation, agility, and a strong focus on customer experience. Company Size: Over 2,800 employees globally, with a significant operational headquarters of 1,500 colleagues in Malta. This indicates a large, well-established organization with ample resources and opportunities for career growth within various departments. Founded: Betsson Group has a long history, founded in 1963, demonstrating stability and extensive experience within the industry. This legacy suggests a company that values tradition while embracing modern technological advancements.

Team Structure:

• The Product team is collaborative, working closely with Product Owners, Engineers, and other designers.
• Designers are integrated into Agile development squads, fostering close collaboration with engineering and product management.
• Cross-functional collaboration is essential, requiring designers to work with various stakeholders across the organization.

Methodology:

• Data-driven decision-making is a core principle, with a strong emphasis on user research and analytics to inform product strategy.
• Agile methodologies are employed for product development, promoting iterative design and rapid feedback loops.
• A strong focus on User-Centered Design (UCD) ensures that customer needs are at the forefront of all design efforts.

Company Website: https://www.betssongroup.com/

📝 Enhancement Note: Betsson Group's culture is described as fast-paced, international, and innovation-driven, typical of successful companies in the iGaming sector. The emphasis on data and customer experience aligns with modern product development practices.

📈 Career & Growth Analysis

Operations Career Level: This Product Designer role is at a mid-level, demanding autonomy and proactive contribution. It sits within the Product Development function, contributing directly to the user experience and market competitiveness of Betsson's global offerings. Reporting Structure: Typically, Product Designers report to a Lead Product Designer, Head of Product Design, or a Product Manager, depending on the specific team structure. They work collaboratively within cross-functional Agile teams. Operations Impact: Product Designers at Betsson have a direct impact on customer acquisition, retention, and overall user satisfaction, which are critical drivers of revenue and business success in the iGaming industry. Their work influences brand perception and competitive positioning.

Growth Opportunities:

• Specialization: Opportunity to specialize in specific product areas (e.g., casino, sports betting, payments) or UX research.
• Skill Development: Continuous learning through internal workshops, access to design systems, and potential for training in advanced design tools and methodologies.
• Leadership Potential: Progression to Senior Product Designer, Lead Product Designer, or even management roles within the Product team for high performers.
• Cross-functional Mobility: Potential to move into related roles such as UX Researcher, UI Designer, or Product Manager with further development.

📝 Enhancement Note: The growth path for a Product Designer at Betsson Group appears well-defined, offering opportunities for both deepening expertise within design and expanding into broader product or leadership roles within a large organization.

🌐 Work Environment

Office Type: Betsson Group offers a hybrid work model, though the "On-site" designation suggests a strong preference for office-based collaboration, especially for core team interactions. The company emphasizes a vibrant office environment. Office Location(s): Primarily based at their operational headquarters in Malta. Malta offers a Mediterranean lifestyle with a growing tech and international business scene. Workspace Context:

• The office environment is designed to foster collaboration, with open-plan areas, meeting rooms, and dedicated project spaces.
• Access to state-of-the-art design tools and technology is provided to support creative and efficient work.
• Opportunities for regular interaction with a diverse, international team of designers, developers, product managers, and other professionals.

Work Schedule: Standard full-time hours (approx. 40 hours/week), with flexibility to accommodate project deadlines and Agile sprint cycles. The emphasis is on delivering results within a structured yet dynamic work environment.

📝 Enhancement Note: The on-site requirement suggests that in-person collaboration and team cohesion are highly valued by Betsson Group for their design teams. The Malta headquarters likely provides a modern and collaborative workspace.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or Recruiter call to assess basic qualifications, cultural fit, and interest.
• Portfolio Review & Design Challenge: Presentation of your portfolio, discussing past projects, design process, and problem-solving approach. A practical design challenge may be assigned, either as a take-home task or a live exercise during the interview.
• Technical/Team Interview: Deeper dive into your technical skills, experience with Figma, Design Systems, and Agile methodologies. Interviews with potential team members (e.g., Lead Designer, Product Manager, Engineers) to assess collaboration skills and cultural fit.
• Hiring Manager Interview: Final discussion with the hiring manager to assess overall fit, career aspirations, and strategic thinking.

Portfolio Review Tips:

• Curate 3-5 of your strongest case studies that best represent your skills and experience relevant to this role (web/mobile, UCD, Figma, Design Systems).
• For each case study, clearly articulate the problem, your role, the design process (research, ideation, prototyping, testing, iteration), and the final outcome/impact.
• Be prepared to discuss your Figma workflows, how you leverage its features, and how you've worked with or contributed to Design Systems.
• Highlight your data-driven approach and how you've used user research and analytics to inform decisions.
• Practice presenting your work concisely and engagingly, anticipating questions about trade-offs, challenges, and alternative solutions.

Challenge Preparation:

• Familiarize yourself with common product design challenges in the iGaming or fintech space.
• Practice rapid ideation and wireframing using Figma under time constraints.
• Focus on clearly articulating your thought process, assumptions, and reasoning behind design decisions.
• Prepare to present your solution with a clear rationale, considering user needs, business goals, and technical feasibility.

📝 Enhancement Note: The interview process is structured to evaluate not only design skills but also strategic thinking, problem-solving abilities, and collaborative potential. A strong, well-articulated portfolio is paramount.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Mandatory for all UI/UX design, prototyping, and collaboration. Expect advanced usage and potential contributions to design system elements.
• Adobe Illustrator: Useful for creating bespoke icons and visual assets when Figma's capabilities are insufficient.

Analytics & Reporting:

• While not explicitly mentioned as a direct designer tool, familiarity with analytics platforms (e.g., Google Analytics, Amplitude, Mixpanel) and their data to inform design is crucial. Designers will likely consume reports from dedicated analysts.

CRM & Automation:

• Not directly applicable to this Product Designer role, but an understanding of how user data flows from CRM and other systems into product features may be beneficial.

📝 Enhancement Note: Figma proficiency is a non-negotiable requirement. A designer's ability to leverage this tool for advanced prototyping and design system components will be heavily scrutinized.

👥 Team Culture & Values

Operations Values:

• Customer Centricity: A deep commitment to understanding and meeting customer needs through exceptional experiences.
• Innovation: Encouraging new ideas and pushing boundaries to stay ahead in a competitive market.
• Collaboration: Working effectively across diverse, international teams to achieve common goals.
• Data-Driven: Utilizing insights from data and research to make informed decisions and measure impact.
• Agility & Adaptability: Thriving in a fast-paced environment and quickly adapting to changing requirements and market trends.

Collaboration Style:

• Highly collaborative within cross-functional Agile teams, involving close partnership with Product Owners and Engineers.
• Open to feedback and constructive critique, fostering a culture of continuous improvement.
• Proactive communication and engagement in design reviews and workshops to share knowledge and align on vision.

📝 Enhancement Note: The emphasis on customer-centricity, data-driven approaches, and collaboration aligns with modern product development best practices, particularly in fast-moving industries like iGaming.

⚡ Challenges & Growth Opportunities

Challenges:

• Pace of the iGaming Industry: Keeping up with rapid market changes, competitor innovations, and evolving player expectations.
• Balancing Stakeholder Needs: Navigating diverse requirements from Product, Engineering, Marketing, and Legal teams while maintaining a cohesive user experience.
• Designing for Global Audiences: Catering to varied cultural nuances, user behaviors, and regulatory landscapes across different markets.
• Evolving Design Systems: Continuously updating and expanding the Design System to support new features and maintain consistency across an expanding product portfolio.

Learning & Development Opportunities:

• Access to internal training programs and workshops focused on UX/UI best practices, new design tools, and industry trends.
• Opportunities to attend relevant design conferences and obtain certifications.
• Mentorship from senior design leaders within Betsson Group.
• Exposure to a wide range of product challenges and the chance to contribute to industry-leading platforms.

📝 Enhancement Note: The challenges presented are typical for roles in dynamic industries like iGaming, requiring adaptability and a proactive approach to problem-solving. The growth opportunities focus on continuous skill enhancement and career progression within the organization.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used user research or data to significantly change a design direction. What was the outcome?" (Focus on your data-driven process and impact).
• "How do you approach designing for a global audience with diverse cultural backgrounds and preferences?" (Highlight your user empathy and research methods).
• "Walk us through your process for contributing to or evolving a Design System. How do you ensure consistency and scalability?" (Demonstrate your understanding of design systems and collaboration).
• "Imagine you're tasked with improving the onboarding experience for new players. Outline your approach, including key screens and user flows." (Prepare a mini-case study or a structured thought process).

Company & Culture Questions:

• "What interests you about Betsson Group and the iGaming industry?" (Research Betsson's brands, mission, and recent news).
• "How do you handle feedback on your designs, especially when it's critical or from non-designers?" (Showcase your ability to collaborate and iterate constructively).
• "Describe a challenging situation where you had to balance competing priorities or stakeholder demands." (Highlight your problem-solving and communication skills).

Portfolio Presentation Strategy:

• Structure: Begin with a brief overview of your experience, then dive into 2-3 detailed case studies. For each, clearly define the problem, your role, your process (research, ideation, prototyping, testing), key design decisions, and the measurable impact.
• Visuals: Use high-quality mockups, wireframes, user flows, and prototype snippets. Explain your design choices visually.
• Figma Focus: Be ready to demonstrate your Figma skills, perhaps by showing a live prototype or discussing specific features you utilized.
• Storytelling: Frame your case studies as narratives that showcase your problem-solving abilities and how you deliver value.
• Q&A: Anticipate questions about your design rationale, trade-offs, and alternative solutions.

📝 Enhancement Note: Preparation should focus on articulating your design process clearly, showcasing your Figma proficiency, and demonstrating an understanding of user-centered design principles within a fast-paced, data-informed environment.

📌 Application Steps

To apply for this Product Designer position:

• Submit your application through the Greenhouse portal via the provided link.
• Portfolio Customization: Tailor your portfolio to highlight projects demonstrating your experience with web and mobile design, user-centered methodologies, Figma, and Design Systems. Focus on case studies that show your problem-solving process and measurable results.
• Resume Optimization: Ensure your resume clearly outlines your 3+ years of relevant experience, highlighting key skills such as Figma, UCD, Agile, and any iGaming/Fintech exposure. Use action verbs and quantify achievements where possible.
• Interview Preparation: Practice articulating your design process and findings from your portfolio case studies. Be ready to discuss your approach to design challenges and collaborative scenarios.
• Company Research: Familiarize yourself with Betsson Group's brands, mission, and recent developments. Understand the iGaming landscape and how design contributes to its success.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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