Junior Graphic Designer

📍 Job Overview

Job Title: Junior Graphic Designer

Company: Keypath Education

Location: Shah Alam, Selangor, Malaysia

Job Type: Full-Time

Category: Marketing Operations / Creative Services

Date Posted: February 11, 2026

Experience Level: 3+ Years

Remote Status: Hybrid (with options for remote work)

🚀 Role Summary

• Design and deliver high-quality marketing creative assets for digital and traditional channels to support student recruitment goals.

• Collaborate with stakeholders to ensure brand adherence and strong aesthetic across all designed materials.

• Support the administration of university partner websites and contribute to conversion rate optimization efforts.

• Manage timelines effectively while delivering volume across multiple digital design areas with a sense of urgency.

• Maintain design consistency across various university partner platforms and marketing campaigns.

📝 Enhancement Note: While the title is "Junior Graphic Designer," the requirement for "3 years or commercial experience" and the responsibilities involving website administration and conversion rate optimization suggest a role that bridges junior-level design execution with foundational marketing operations tasks. This role is ideal for a designer eager to gain exposure to GTM strategy and digital marketing performance.

📈 Primary Responsibilities

• Design a range of interactive online content, including brochures, GIFs, email templates, social media ads, presentation materials, infographics, and various marketing collateral, ensuring strict adherence to brand guidelines and a strong aesthetic.

• Understand creative briefs thoroughly and deliver a high volume of design assets across multiple digital platforms, demonstrating a proactive and urgent approach to project completion.

• Produce high-quality design work while effectively managing project timelines and stakeholder expectations, ensuring visual consistency across all university partner materials.

• Collaborate closely with content and marketing managers/specialists to deliver design deliverables and essential assets for new program launches under strict deadlines.

• Support the day-to-day administration of university partner websites, contributing to content updates and design enhancements to improve user experience and drive recruitment.

• Assist in conversion rate optimization (CRO) initiatives through iterative design improvements on digital assets and website elements.

• Maintain organized digital asset management and ensure all creative outputs are properly cataloged and accessible.

📝 Enhancement Note: The responsibilities indicate a need for a designer proficient in both creative execution and understanding marketing objectives. The mention of "conversion rate optimization" and "website administration" points to a role within a marketing operations framework, focusing on tangible business outcomes rather than purely aesthetic design.

🎓 Skills & Qualifications

Education:

Experience:

• Minimum of 3 years of commercial experience in a graphic design or related design role.

• Proven experience in designing diverse digital, traditional, and multimedia marketing assets, as evidenced by a strong portfolio.

• Demonstrated understanding of marketing principles, branding strategies, and visual communication best practices.

Required Skills:

• Intermediate to expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Strong portfolio showcasing a range of design projects, including digital assets, marketing collateral, and branding work.

• Excellent understanding of design principles, typography, color theory, and layout.

• Ability to manage multiple projects simultaneously and meet tight deadlines in a fast-paced environment.

• Strong communication and interpersonal skills for effective stakeholder collaboration.

Preferred Skills:

• Background in InDesign and general graphics production.

• Familiarity with GIF creation and animation for digital marketing.

• Basic understanding of Conversion Rate Optimization (CRO) principles and their application in design.

• Experience with project management tools and workflows.

• Knowledge of current digital marketing trends and social media design best practices.

📝 Enhancement Note: The "Junior" title combined with "3 years or commercial experience" implies a candidate who has moved beyond entry-level tasks and can work semi-independently. The emphasis on CMS and CRO suggests a leaning towards marketing operations responsibilities, requiring an understanding of how design impacts performance metrics.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a diverse range of design projects demonstrating proficiency in digital marketing assets (social media ads, email templates, web banners), traditional collateral (brochures, infographics), and branding elements.

• Include examples that highlight adherence to brand guidelines and consistent aesthetic across multiple deliverables for a single client or campaign.

• Present case studies or project descriptions that explain the brief, your design process, challenges faced, and the outcome or impact of your work, especially if it relates to marketing objectives.

• Demonstrate experience with website updates or CMS management if applicable, showing your ability to contribute to online content presentation.

Process Documentation:

• Candidates should be prepared to discuss their design workflow from brief interpretation to final asset delivery, including any feedback loops or revision processes.

• Be ready to articulate your approach to maintaining brand consistency and aesthetic quality across a variety of marketing materials.

• Be prepared to explain how you manage project timelines and prioritize tasks when faced with multiple urgent requests.

📝 Enhancement Note: The explicit request for a portfolio alongside the application emphasizes its importance. For a role touching on marketing operations, the portfolio should ideally showcase not just creative skill but also an understanding of how design contributes to marketing goals, such as student recruitment or conversion rates.

💵 Compensation & Benefits

Salary Range:

MYR 40,000 - MYR 60,000 per annum (approximately USD 8,500 - USD 12,700 per annum).

📝 Enhancement Note: This salary range is an estimate based on industry benchmarks for Junior Graphic Designers with 3+ years of experience in Malaysia, considering the cost of living and typical compensation for roles involving marketing support and basic website administration. Actual compensation may vary based on individual experience, specific skill set, and final negotiation.

Benefits:

• Opportunity to work in an office, hybrid, or remote arrangement, offering flexibility.

• Provision of all necessary equipment for successful work performance.

• Internet allowance provided for remote work arrangements.

• Paid Mental Health days dedicated to employee well-being.

• Access to LinkedIn Learning for continuous professional development.

• Participation in Learning Labs designed to promote Learning & Development (L&D).

• Access to Toolkits for Digital Health and Mental Health support.

• Engagement in employee-led programs such as Culture Club, Team Green, and Sustainability initiatives.

Working Hours:

• Standard full-time working hours, likely around 40 hours per week, with potential flexibility depending on the chosen work arrangement (office, hybrid, remote).

📝 Enhancement Note: The benefits package emphasizes work-life balance, professional growth, and employee well-being, which are attractive to operations professionals seeking a supportive work environment. The flexibility in work arrangements is a significant plus.

🎯 Team & Company Context

🏢 Company Culture

Industry: Education Technology (EdTech) / Higher Education Services. Keypath Education partners with universities to deliver online programs, focusing on student recruitment and retention.

Company Size: While not explicitly stated, LinkedIn data indicates Keypath Education has between 501-1000 employees globally. This suggests a medium-to-large organization with established processes and a dedicated marketing and operations team structure.

Founded: Keypath Education was founded in 2014. This indicates a company with a decade of experience in the EdTech sector, likely having refined its operational strategies and marketing approaches.

Team Structure:

• The Junior Graphic Designer reports directly to the Senior Digital Designer, indicating a clear reporting line within a design or marketing creative team.

• This role will work closely with other members of the Marketing Team, including content and marketing managers/specialists, suggesting a collaborative environment focused on campaign execution.

Methodology:

• The company operates within the EdTech space, emphasizing data-driven approaches to student recruitment and program delivery.

• Design efforts are directly tied to marketing activities and student recruitment goals, indicating a focus on performance-oriented creative.

• Website administration and conversion rate optimization suggest a methodological approach to improving digital presence and engagement.

Company Website: https://keypatheducation.teamtailor.com (Note: This is the careers page URL; the main company website is likely keypathedu.com)

📝 Enhancement Note: Keypath Education's focus on EdTech and student recruitment implies a results-oriented culture where marketing and design are strategic functions. The mention of being a "Global EdTech Leader" and "Transforming the World" by upskilling globally suggests a mission-driven organization.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a "Junior Graphic Designer," typically indicating an early-to-mid-stage career professional. However, the inclusion of website administration and CRO responsibilities elevates it beyond a purely creative role, offering exposure to marketing operations and digital strategy.

Reporting Structure: The Junior Graphic Designer reports to the Senior Digital Designer. This provides a direct mentorship opportunity and a clear path for learning advanced design techniques and digital marketing strategies. Collaboration with content and marketing managers indicates exposure to broader Go-To-Market (GTM) campaign planning.

Operations Impact: The role directly impacts student recruitment goals through the design of effective marketing collateral and website content. By contributing to CRO, the designer helps optimize marketing spend and improve lead generation. This hands-on experience in a performance-driven environment is invaluable for operations professionals.

Growth Opportunities:

• Skill Advancement: Deepen expertise in Adobe Creative Suite and gain practical experience in digital marketing asset creation, website CMS management, and CRO principles.

• Cross-Functional Exposure: Learn about marketing campaign strategy, content development, and stakeholder management, providing a broader understanding of GTM operations.

• Learning & Development: Access to LinkedIn Learning, dedicated Learning Labs, and potential mentorship from the Senior Digital Designer can foster significant professional growth.

• Career Path: Potential progression to Senior Graphic Designer, Digital Marketing Specialist, or even roles within Marketing Operations focused on campaign execution and performance analysis.

📝 Enhancement Note: The hybrid nature of the role, combining design with operational tasks, offers a unique growth trajectory. Candidates can develop a strong portfolio that highlights both creative execution and demonstrable impact on marketing performance, a key differentiator for operations roles.

🌐 Work Environment

Office Type: The company offers flexibility with options for working in the office, a hybrid model, or fully remotely. This suggests a modern, adaptable work environment.

Office Location(s): The primary listed location is Shah Alam, Selangor, Malaysia. Keypath Education also has a significant global presence, indicating potential for interaction with international teams.

Workspace Context:

• Collaborative Environment: The role requires close collaboration with the Senior Digital Designer, content managers, and marketing specialists, fostering a team-oriented atmosphere.

• Tools & Technology: Access to necessary equipment and potentially a robust digital toolkit is provided to ensure productivity, regardless of the work arrangement.

• Team Interaction: Opportunities for interaction will exist through team meetings, project discussions, and company events, both in-person and virtually.

Work Schedule: Standard full-time hours are expected, but the flexibility offered in work arrangements suggests a focus on output and results rather than strict adherence to a fixed schedule, which is common in digitally-focused operations roles.

📝 Enhancement Note: The emphasis on flexibility (office, hybrid, remote) and employee well-being (mental health days, toolkits) points to a company culture that values work-life balance and supports its employees in achieving their best work, which is a significant draw for operations professionals.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application: Submit resume and portfolio link.

• Screening: Review of application materials to assess relevant experience, skills, and portfolio quality.

• First Interview: Likely with the hiring manager (Senior Digital Designer) to discuss experience, design approach, portfolio highlights, and basic fit.

• Skills Assessment/Practical Test: May involve a design challenge or a portfolio review session where candidates walk through their work and explain their process and rationale. This is crucial for evaluating design skills, understanding of marketing context, and ability to articulate design decisions.

• Final Interview: Potentially with a broader marketing team member or hiring manager to assess cultural fit, understanding of Keypath Education's mission, and alignment with company values.

Portfolio Review Tips:

• Showcase Relevance: Prioritize projects that demonstrate experience with digital marketing assets (social media, email, web), branding, and any website/CMS work.

• Tell a Story: For each project, briefly explain the objective, your role, the challenges, your creative process, and the outcome. Quantify results where possible (e.g., "designed social media ads that increased engagement by X%").

• Highlight Versatility: Demonstrate your ability to adapt your design style to different university partners and marketing campaigns while maintaining brand integrity.

• Technical Proficiency: Be prepared to discuss your proficiency with Adobe Creative Suite and any CMS platforms you have used.

• Conciseness: Ensure your portfolio is well-organized and easy to navigate, with clear project titles and descriptions.

Challenge Preparation:

• Be ready to discuss your approach to a design brief under pressure.

• Prepare to explain how you would ensure brand consistency across different marketing channels for a new program launch.

• Think about how design can contribute to conversion rate optimization and student recruitment goals.

📝 Enhancement Note: Given the role's blend of creative and operational tasks, interviewers will likely probe not just design aesthetics but also the candidate's understanding of marketing objectives, efficiency, and ability to manage deliverables within a structured process.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for graphic design, including Photoshop, Illustrator, and InDesign. Proficiency at an intermediate to expert level is required.

• Content Management System (CMS): Experience with platforms for website management and content updates is necessary. Specific CMS platforms are not named, but general experience is key.

• Design Production Tools: Software for creating GIFs, infographics, and other digital assets.

Analytics & Reporting:

• While not explicitly mentioned for this role, exposure to or understanding of analytics tools might be beneficial for CRO-related tasks. Tools like Google Analytics or similar platforms could be relevant for understanding website performance.

CRM & Automation:

• Not directly required for this role, but awareness of how marketing assets integrate into CRM systems or marketing automation platforms could be a plus.

📝 Enhancement Note: Proficiency in Adobe Creative Suite is non-negotiable. Experience with CMS is a significant requirement, bridging design with marketing operations. Understanding how design impacts website performance and user engagement is crucial.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: Encouraging new ideas and approaches to design and marketing collateral.

• Collaboration & Teamwork: Working effectively with designers, content creators, and marketing specialists to achieve shared goals.

• Results-Oriented: Focusing on how design contributes to tangible outcomes like student recruitment and conversion rates.

• Adaptability & Agility: Responding to evolving marketing needs and project timelines with efficiency and a positive attitude.

• Continuous Learning: Embracing opportunities to upskill and develop new competencies, as evidenced by the L&D benefits.

Collaboration Style:

• Cross-Functional Integration: Working closely with marketing managers and specialists to translate campaign objectives into effective visual assets.

• Feedback & Iteration: Openness to feedback from stakeholders and the Senior Digital Designer to refine designs and ensure alignment.

• Proactive Communication: Maintaining clear communication regarding project status, timelines, and potential challenges.

• Brand Stewardship: Acting as a guardian of brand consistency across all visual communications.

📝 Enhancement Note: Keypath Education's culture appears to value both creative output and a strong connection to business objectives. The emphasis on employee well-being and development suggests a supportive environment where individuals can grow professionally.

⚡ Challenges & Growth Opportunities

Challenges:

• High Volume & Tight Deadlines: Managing a consistent flow of design requests while adhering to strict timelines for program launches and marketing campaigns.

• Balancing Creative & Operational Tasks: Effectively switching between creative design work and administrative website tasks or CRO considerations.

• Maintaining Brand Consistency: Ensuring adherence to brand guidelines across multiple university partners and diverse marketing materials.

• Adapting to Evolving Marketing Needs: Quickly understanding new campaign objectives and translating them into effective visual communication.

Learning & Development Opportunities:

• Advanced Design Techniques: Learning from the Senior Digital Designer to enhance skills in digital and traditional design.

• Marketing Operations Exposure: Gaining practical experience in website administration, content management, and understanding the principles of conversion rate optimization.

• Industry Knowledge: Developing a deeper understanding of the EdTech sector and student recruitment strategies.

• Professional Development: Utilizing LinkedIn Learning and company-provided Learning Labs for continuous skill enhancement.

📝 Enhancement Note: This role presents a valuable opportunity for a designer to gain practical experience in marketing operations, making them more versatile and marketable in the broader GTM landscape.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to manage multiple design projects with competing deadlines. How did you prioritize and ensure quality?" (Focus on time management, prioritization, and process.)

• "How do you approach a new design brief to ensure it aligns with marketing objectives and brand guidelines?" (Highlight understanding of strategy, stakeholder communication, and brand stewardship.)

Company & Culture Questions:

• "What interests you about working in the EdTech industry and specifically with Keypath Education?" (Research Keypath's mission, values, and recent achievements.)

• "How do you envision your role contributing to student recruitment goals?" (Connect your design skills to the company's core business objectives.)

Portfolio Presentation Strategy:

• Curate Selectively: Choose 3-5 projects that best represent your skills relevant to this role, including digital marketing assets and any CMS/website experience.

• Structure Your Narrative: For each project, clearly articulate the problem, your solution (design process), and the outcome. Use visuals effectively.

• Highlight Operations Relevance: If possible, point out how your designs aimed to improve user experience, support marketing campaigns, or contributed to measurable results.

• Be Prepared for Technical Questions: Discuss your proficiency with Adobe Creative Suite and any CMS platforms.

📝 Enhancement Note: Interviewers will likely assess not only your design talent but also your understanding of marketing objectives, your ability to work within a structured team environment, and your potential to contribute to the operational success of marketing campaigns.

📌 Application Steps

To apply for this Junior Graphic Designer position:

• Submit your application through the provided link on the Keypath Education careers page.

• Portfolio Customization: Ensure your portfolio is easily accessible (via link) and showcases projects relevant to digital marketing, branding, and any website/CMS experience. Tailor your selection to highlight your ability to produce high-volume creative assets under deadline.

• Resume Optimization: Update your resume to clearly articulate your 3+ years of commercial design experience, proficiency in Adobe Creative Suite, and any experience with CMS platforms or marketing collateral design. Quantify achievements where possible.

• Interview Preparation: Practice articulating your design process, project rationale, and how your work contributes to marketing goals. Prepare specific examples for behavioral questions related to teamwork, time management, and problem-solving.

• Company Research: Familiarize yourself with Keypath Education's mission, values, and the EdTech industry. Understand their partnerships and how they aim to transform education.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.