Graphiste Web / UI Designer - H/F - Temps partiel (30h) - CDI

📍 Job Overview

Job Title: Graphiste Web / UI Designer (H/F) - Temps Partiel (30h) - CDI Company: Vapostore Location: Collégien, Ile-of-France, France Job Type: PART_TIME Category: Creative & Media / Art & Design / Marketing Date Posted: 2025-10-23 Experience Level: 0-2 years Remote Status: On-site

🚀 Role Summary

• This role is integral to enhancing Vapostore's digital presence through compelling visual design and user experience.
• The Graphiste Web / UI Designer will be responsible for creating engaging graphics across digital and print media, ensuring brand consistency and visual appeal.
• A key aspect of this position involves leveraging generative AI tools to explore new creative avenues and streamline content production workflows.
• The position requires a strong understanding of UX/UI principles to optimize website navigation, user journeys, and conversion rates.

📝 Enhancement Note: While the provided job description focuses on graphic design and UI/UX, the inclusion of "Revenue Operations" and "GTM" in the prompt implies an underlying need to connect design output to business objectives like customer acquisition, conversion rates, and overall revenue growth. This role, though creative, will directly impact the customer journey and, by extension, revenue performance.

📈 Primary Responsibilities

• Develop and create visually appealing graphics for digital platforms (banners, social media, newsletters, web pages) and print materials (PLV, advertising campaigns).
• Design and prototype web interfaces, including product pages, homepages, and checkout flows, using Figma, with a strong focus on user experience (UX) and user interface (UI) principles.
• Collaborate closely with developers to ensure the seamless implementation of UI designs and maintain visual integrity across all digital touchpoints.
• Utilize generative AI tools (Midjourney, Adobe Firefly, ChatGPT, Runway, Canva Magic Studio) for visual concept generation, mood board creation, and exploring innovative visual storytelling approaches.
• Participate in the evolution of the brand's visual identity, ensuring consistent application across all marketing collateral and digital assets.
• Optimize visual assets for web performance, including file size, dimensions, and mobile compatibility, to enhance loading speeds and user experience.
• Conduct creative AI experimentation and stay abreast of emerging trends in generative AI for design applications.
• Actively contribute to creative brainstorming sessions, proposing innovative ideas for brand activation and content strategies.
• Perform image retouching, masking, and optimization for both web and print use.
• Maintain a proactive approach to staying informed about the latest trends in graphic design, UX/UI, e-commerce, and creative AI.

📝 Enhancement Note: The responsibilities highlight a blend of traditional graphic design, modern UX/UI design, and cutting-edge AI integration. For operations professionals, this translates to a role that directly influences customer touchpoints, brand perception, and conversion funnel optimization. The emphasis on AI suggests a need for efficiency and scalability in content creation, a common theme in revenue operations.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a background in Graphic Design, Digital Arts, Multimedia, or a related field is highly recommended. Experience: 0-2 years of professional experience in graphic design, web design, or UI/UX design.

Required Skills:

• Proficiency in the Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro).
• Strong command of Figma or equivalent wireframing/prototyping tools (e.g., Adobe XD, Sketch).
• Solid understanding of UX/UI principles, responsive design, and user-centered design methodologies.
• Excellent artistic and graphic sensibility with a keen eye for detail and aesthetics.
• Demonstrated experience or strong aptitude for using generative AI tools (e.g., Midjourney, Adobe Firefly, ChatGPT) for creative content generation.
• A proactive interest in creative research and experimentation with new design tools and techniques.
• Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
• Strong collaboration and communication skills for effective teamwork with marketing, e-commerce, and tech departments.

Preferred Skills:

• Experience with motion graphics or video editing software.
• Familiarity with A/B testing principles for design optimization.
• Understanding of e-commerce best practices and conversion rate optimization (CRO).
• Basic knowledge of HTML/CSS to better communicate with developers.
• Experience in creating visual assets for social media campaigns and digital advertising.

📝 Enhancement Note: The requirement for AI tool proficiency is a significant differentiator, aligning with the trend of leveraging technology for efficiency and innovation, which is crucial in operations roles focused on GTM strategy and revenue acceleration.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated selection of design projects showcasing a strong visual aesthetic and conceptual thinking.
• Demonstrations of web design projects, including wireframes, mockups, and interactive prototypes created in Figma.
• Examples of graphic design work for digital and print media, highlighting versatility and creative problem-solving.
• Case studies or examples illustrating the application of AI tools in the design process, showing how they were used to generate concepts, visuals, or enhance workflows.
• Projects that demonstrate an understanding of UX principles and how design choices impact user experience and conversion rates.

Process Documentation:

• The ability to articulate the design process from concept to final execution, including ideation, iteration, and feedback integration.
• Documentation of how design decisions were informed by user research, data, or business objectives.
• Evidence of collaborative processes, showing how feedback was incorporated and how designs were iterated upon.
• Examples of how design assets were optimized for various platforms and performance requirements.

📝 Enhancement Note: The emphasis on a portfolio that includes AI tool application and UX/UI optimization directly relates to operations' focus on efficiency, scalability, and measurable impact. Candidates should highlight projects where design decisions led to tangible improvements in user engagement or conversion.

💵 Compensation & Benefits

Salary Range: The stated gross monthly salary is €1875 for a 30-hour work week. This translates to an annualized gross salary of €22,500 (€1875 * 12). Considering a full-time equivalent (40 hours/week), this would project to approximately €30,000 gross annually. For a part-time role (30 hours/week) in the Ile-de-France region for a junior to mid-level graphic/UI designer, this salary is within a reasonable market range, particularly for a CDI contract.

Benefits:

• Flexible Work Schedule: 30 hours per week spread over 4 days, offering excellent work-life balance.
• Employee Discounts: Reduced prices on Vapostore products.
• Health Insurance: Comprehensive and digitalized health coverage through Alan Mutuelle.
• Meal Vouchers: Dematerialized restaurant tickets.
• Work Environment: Access to a creative, modern, and dynamic office space.

Working Hours: 30 hours per week, distributed over 4 days. This structure provides a consistent 3-day weekend or flexible scheduling opportunities.

📝 Enhancement Note: The part-time nature and specific salary should be carefully considered by operations professionals, as it may influence long-term financial planning. However, the emphasis on work-life balance and innovative benefits like the digitalized mutuelle are attractive factors.

🎯 Team & Company Context

🏢 Company Culture

Industry: E-commerce (Vaping products) Company Size: The description implies a growing, innovative company with a passionate team, suggesting a medium-sized enterprise where individual contributions are highly valued. The "entreprise à taille humaine" phrasing points towards a collaborative and less bureaucratic environment than a large corporation. Founded: While the founding date is not specified, Vapoter.fr is described as a "leader français de la vape en ligne," indicating a well-established presence and significant market share.

Team Structure:

• The role requires close collaboration with the marketing, e-commerce, and tech teams, indicating a cross-functional operational structure.
• The design is part of a team that aims to create unique digital and visual experiences, suggesting a focus on customer journey optimization.
• Reporting is likely within a marketing or creative department, with potential interaction with product and sales teams to align visual output with business goals.

Methodology:

• Emphasis on creativity, innovation, and human-centric approaches in project development.
• A strong focus on digital experience and visual storytelling to engage customers.
• Encouragement of new ideas and exploration of technologies like generative AI to enhance creative processes and efficiency.
• Data-driven decision-making is implied through the focus on UX/UI optimization for conversion rates.

Company Website: https://carrieres.vapostore.com

📝 Enhancement Note: The company culture described as innovative, creative, and human-centric is beneficial for operations professionals who thrive in environments that encourage continuous improvement and value employee well-being. The focus on digital experience directly links to customer acquisition and retention strategies.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a junior to mid-level creative position (0-2 years experience). For an operations professional, it represents an opportunity to influence customer-facing aspects of the business, impacting the top of the funnel through engaging visuals and optimized user journeys. Reporting Structure: The Graphiste Web / UI Designer will likely report to a Creative Manager, Head of Marketing, or a similar lead within the marketing or digital department. Collaboration will be cross-functional, involving e-commerce, tech, and product teams. Operations Impact: The visual design and user experience directly influence customer acquisition, engagement, and conversion rates on the e-commerce platform. Strong UX/UI and compelling graphics can reduce bounce rates, increase time on site, and improve conversion funnel efficiency, thereby contributing to revenue growth. The use of AI tools also suggests an impact on operational efficiency in content creation.

Growth Opportunities:

• Skill Specialization: Deepen expertise in UI/UX design, motion graphics, or advanced AI creative tools.
• Creative Leadership: Progress to a Senior Designer or Art Director role, leading creative projects and mentoring junior designers.
• Cross-functional Transition: With a strong understanding of UX/UI's impact on conversion, potential to move into roles focused on CRO, digital marketing strategy, or product management within e-commerce.
• Industry Expertise: Develop specialized knowledge in the vaping e-commerce sector, becoming an expert in visual branding and online customer engagement for this niche.

📝 Enhancement Note: For operations professionals, this role offers a unique perspective on how creative output directly impacts measurable business outcomes like conversion rates and customer journey optimization. It's an opportunity to bridge the gap between creative execution and business performance.

🌐 Work Environment

Office Type: The role is 100% on-site at the Vapostore headquarters in Collégien. Office Location(s): 6 All. du Clos des Charmes, 77090 Collégien, France. This location is in the Ile-de-France region, offering access to a major economic hub.

Workspace Context:

• The environment is described as creative, modern, and dynamic, fostering innovation and collaboration.
• The company emphasizes an "entreprise à taille humaine" culture, suggesting a close-knit team where interaction and idea-sharing are encouraged.
• Access to modern design tools and technology, including generative AI platforms, will be available.

Work Schedule: The 30-hour work week spread over 4 days provides significant flexibility, allowing for better work-life integration and potentially more focused work periods.

📝 Enhancement Note: The on-site requirement is key for operations roles that often benefit from in-person collaboration, spontaneous problem-solving, and direct interaction with stakeholders. The 4-day work week is a significant perk for work-life balance.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of CV and portfolio to assess foundational design skills and fit with the role's requirements.
• Technical Interview: Discussion of design philosophy, UX/UI principles, and practical application of design tools, especially Figma and Adobe Suite. Candidates may be asked to walk through specific projects from their portfolio.
• Creative Challenge/Case Study: A practical exercise or case study might be given, focusing on designing a specific web element or proposing a creative concept for a campaign, potentially incorporating AI tools.
• Team/Cultural Fit Interview: Meeting with potential team members (marketing, e-commerce, tech) to assess collaboration style, communication, and alignment with Vapostore's values.
• Final Interview: Discussion with hiring manager to finalize terms and expectations.

Portfolio Review Tips:

• Showcase AI Integration: Clearly highlight projects where generative AI was used, explaining the rationale, process, and outcomes.
• Demonstrate UX/UI Thinking: For web projects, articulate the user-centered design decisions, navigation strategies, and how the design aims to improve conversion.
• Quantify Impact: Wherever possible, include metrics or explain how your design work contributed to business goals (e.g., increased engagement, improved conversion rates).
• Tailor to Vapostore: Research Vapostore's brand and target audience. Showcase work that aligns with their aesthetic and business objectives.
• Highlight Collaboration: If possible, provide examples of successful cross-functional collaboration on design projects.

Challenge Preparation:

• Be prepared to discuss your design process, from understanding requirements to final execution.
• Practice articulating your design choices and the reasoning behind them, especially in relation to UX/UI and business goals.
• Familiarize yourself with Vapostore's current website and marketing materials to identify areas for potential improvement.
• Be ready to demonstrate your proficiency with Figma and Adobe Suite through practical exercises or live demonstrations.

📝 Enhancement Note: For operations candidates, this section emphasizes the need to demonstrate not just creative skill but also a strategic understanding of how design impacts business metrics and operational efficiency, particularly through AI integration.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Photoshop, Illustrator, After Effects, Premiere Pro (essential for graphic design, image editing, motion graphics).
• Figma: Core tool for UI design, wireframing, and prototyping (or equivalent like Adobe XD, Sketch).
• Generative AI Tools: Midjourney, Adobe Firefly, ChatGPT, Runway, Canva Magic Studio (for concept generation, visual creation, and workflow enhancement).

Analytics & Reporting:

• While not explicitly mentioned for the designer, an understanding of how design impacts website analytics (e.g., Google Analytics, Hotjar) and conversion metrics is crucial.

CRM & Automation:

• No direct CRM or automation tools are listed for this role, but an awareness of how design assets are deployed within e-commerce platforms and marketing automation workflows is beneficial.

📝 Enhancement Note: The explicit mention of Figma and generative AI tools is critical. For operations professionals transitioning or seeking roles with a creative component, proficiency in these specific tools is a key differentiator and aligns with modern GTM and digital marketing stacks.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: Encouraged to explore new ideas and push design boundaries, particularly with emerging technologies like AI.
• Quality & Rigor: Commitment to maintaining irreproachable visual quality and attention to detail across all deliverables.
• Collaboration & Human-Centricity: Working in a close-knit team where ideas are valued and human interaction is at the core of projects.
• Efficiency & Adaptability: Utilizing creative AI tools suggests a drive for efficiency and a willingness to adapt to new methodologies and technologies.
• Customer Experience Focus: A core drive to create unique digital and visual experiences for customers, directly impacting engagement and satisfaction.

Collaboration Style:

• Close collaboration with marketing, e-commerce, and tech teams, requiring strong communication and the ability to translate creative ideas into actionable design elements.
• Active participation in brainstorming sessions, valuing idea exchange and collective problem-solving.
• A feedback-rich environment where continuous improvement is encouraged.

📝 Enhancement Note: The emphasis on creativity, innovation, and customer experience aligns well with revenue operations' focus on optimizing the customer journey and driving growth through engaging and efficient processes.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Business Goals: Translating creative vision into designs that directly support conversion rates and business objectives for an e-commerce platform.
• AI Integration Mastery: Effectively leveraging generative AI tools to enhance, not just replace, creative workflows, requiring continuous learning and experimentation.
• Maintaining Brand Consistency: Ensuring a cohesive visual identity across diverse digital and print touchpoints, especially with rapid content creation demands.
• Rapidly Evolving Design Landscape: Staying current with design trends, UX/UI best practices, and advancements in AI creative technologies.
• Part-time Workload Management: Effectively managing a 30-hour work week to deliver on all key responsibilities without compromising quality.

Learning & Development Opportunities:

• AI Creative Tool Specialization: Becoming an expert in using advanced generative AI for design.
• UX/UI Deep Dive: Developing advanced skills in user research, usability testing, and conversion rate optimization through design.
• Motion Graphics & Animation: Expanding skill set into creating dynamic visual content for digital platforms.
• E-commerce Design Strategy: Gaining in-depth knowledge of e-commerce best practices and how design influences sales performance.
• Cross-functional Understanding: Learning how design impacts other operational areas like marketing campaigns and tech implementation.

📝 Enhancement Note: For operations professionals, understanding these challenges and growth opportunities highlights how this creative role contributes to operational efficiency, customer acquisition strategies, and overall GTM effectiveness.

💡 Interview Preparation

Strategy Questions:

• "How would you approach designing a new product page for our website to maximize conversion rates, incorporating principles of UX/UI and potentially AI-generated visuals?" (Focus on process, user-centricity, and AI application).
• "Describe a time you used generative AI tools to overcome a creative challenge or improve a design workflow. What were the results?" (Demonstrate practical AI skills and problem-solving).
• "How do you ensure brand consistency across various digital and print assets, especially when working under tight deadlines?" (Highlight organizational skills and brand stewardship).

Company & Culture Questions:

• "What do you know about Vapoter.fr and our brand? How do you see your design skills contributing to our mission of providing a unique digital experience?" (Show research and alignment with company values).
• "How do you collaborate with non-designers, such as marketing or developers, to ensure your design vision is understood and implemented effectively?" (Assess communication and teamwork).
• "Describe your process for staying updated on the latest design trends, UX/UI best practices, and emerging AI technologies." (Gauge proactivity and commitment to learning).

Portfolio Presentation Strategy:

• Structure: Organize your portfolio to clearly showcase diverse projects, including dedicated sections for UI/UX, graphic design, and AI-assisted work.
• Storytelling: For each project, explain the brief, your process, the tools used (especially Figma and AI), the challenges faced, and the final outcome, quantifying impact where possible.
• AI Emphasis: Clearly articulate how AI tools were used and the specific benefits they brought to the project (e.g., speed, novelty, concept exploration).
• Visual Clarity: Ensure your presentation is visually appealing, well-organized, and easy to follow, reflecting your design capabilities.
• Engagement: Be prepared to discuss your work, answer questions about your design choices, and engage in a dialogue about potential improvements or future projects.

📝 Enhancement Note: Emphasize how your design approach contributes to business objectives, conversion optimization, and operational efficiency – key concerns for revenue and sales operations. Demonstrating an understanding of AI's role in streamlining creative processes is a significant advantage.

📌 Application Steps

To apply for this operations-adjacent creative position:

• Submit your application through the Vapostore careers portal at https://carrieres.vapostore.com.
• Curate Your Portfolio: Select your strongest projects, ensuring a clear demonstration of your UI/UX skills in Figma, your graphic design versatility, and your practical application of generative AI tools. Tailor the selection to highlight relevance to e-commerce and brand identity.
• Optimize Your Resume: Highlight keywords such as "UI Design," "UX Design," "Figma," "Adobe Suite," "Graphic Design," "Generative AI," "Web Design," and "E-commerce" to align with the job description and pass ATS screening. Quantify achievements where possible.
• Prepare Your Presentation: Practice walking through your portfolio, focusing on explaining your design process, rationale, and the impact of your work, especially concerning user experience and business objectives. Be ready to discuss your experience with AI tools.
• Research Vapostore: Understand their brand, their current website, and their market position. Prepare thoughtful questions about their design strategy, team collaboration, and how this role contributes to their growth objectives.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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