Graphic Designer (Email & Digital Marketing) - 57553722451

📍 Job Overview

Job Title: Graphic Designer (Email & Digital Marketing)

Company: Activate Talent

Location: Brazil

Job Type: Full-time

Category: Marketing Operations / Creative Operations

Date Posted: March 05, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• Designing high-converting email campaigns and digital marketing assets to drive engagement and performance.

• Focusing on visual storytelling and brand consistency across digital touchpoints and physical marketing materials.

• Utilizing Figma as the primary design workspace for email layouts, components, and auto-layout features.

• Collaborating closely with marketing teams to translate campaign strategies into compelling visual designs for various digital platforms.

📝 Enhancement Note: While the core function is Graphic Design, the emphasis on "high-converting," "marketing campaigns," and "brand consistency across channels" positions this role within the broader MarOps/Creative Ops ecosystem, focusing on the operational aspects of marketing asset creation and deployment. The requirement for high proficiency in Figma and specific Adobe Suite tools indicates a need for efficient workflow management and asset production.

📈 Primary Responsibilities

• Conceptualize, design, and build visual assets and full email layouts in Figma for marketing campaigns and automated flows (approximately 70% of workload).

• Design static ad assets for social platforms including Meta, TikTok, and Pinterest (approximately 20% of workload).

• Execute packaging designs, inserts, flyers, and light web content/mockups (approximately 10% of workload), ensuring adherence to brand guidelines.

• Build and maintain email designs and digital assets within Figma, leveraging best practices such as components and auto-layout for scalability and efficiency.

• Prepare and hand off print-ready files for packaging and marketing inserts, including proper setup for bleeds, die-lines, and CMYK color profiles.

• Maintain strict brand consistency across all digital and physical marketing channels, ensuring a cohesive brand experience.

• Collaborate closely with the Marketing Manager to translate marketing strategies and campaign objectives into effective visual storytelling and designs.

• Contribute to visual problem-solving, creatively utilizing limited assets to ensure a fresh and impactful aesthetic.

📝 Enhancement Note: The detailed breakdown of responsibilities by percentage (70% email, 20% ads, 10% collateral) provides crucial insight into the operational focus and daily workflow. The emphasis on Figma's advanced features like components and auto-layout highlights the need for efficient, scalable design operations. Preparing print-ready files with technical specifications (bleeds, die-lines, CMYK) underscores the operational rigor required for production.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong foundation in graphic design principles, visual communication, or a related field is expected through experience and portfolio.

Experience: 2-5 years of professional experience in graphic design, with a significant focus on digital marketing assets. Experience in a fast-paced, high-growth startup environment is highly desirable.

Required Skills:

• Figma Expertise: Demonstrable high proficiency in Figma, including advanced features like components, auto-layout, and collaborative workflows. This is a critical requirement.

• Adobe Creative Suite: Strong working knowledge of Adobe Photoshop for image manipulation, Adobe Illustrator for vector graphics, and Adobe InDesign for layout and print production.

• Email Design Best Practices: Proven ability to design engaging and high-converting email campaigns that adhere to responsive design principles and platform best practices.

• Digital Ad Design: Experience creating effective static ad assets for various social media platforms (Meta, TikTok, Pinterest).

• Brand Consistency Management: Ability to meticulously maintain brand guidelines across diverse marketing materials.

• Print Production Knowledge: Understanding of print-ready file preparation, including bleeds, die-lines, and CMYK color modes.

• Startup Mentality: Adaptability, proactivity, and ability to thrive in a dynamic, fast-paced environment with evolving priorities.

• Time Management & Collaboration: Ability to manage workload effectively, meet deadlines, and actively participate in team meetings and collaborative sessions, ensuring at least 4 hours of overlap with PST business hours.

Preferred Skills:

• Packaging Design: Experience designing physical packaging, inserts, or other print collateral.

• Creative Copywriting: Basic ability to refine headlines, CTAs, or other marketing copy.

• Visual Storytelling: A natural talent for conveying brand messages and missions through compelling imagery and layouts.

• Creative Problem-Solving: Ability to generate innovative solutions and maintain design freshness even with limited resources.

📝 Enhancement Note: The explicit "Must-Have" for Figma expertise and a portfolio showcasing high-end email design work are critical filters. The "Startup Mentality" requirement suggests a need for candidates who are self-starters, adaptable, and comfortable with ambiguity common in early-stage or rapidly scaling organizations. The overlap requirement (4 hours PST) is a key operational constraint for remote candidates.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• High-End Email Design: Your portfolio must prominently feature a significant body of work demonstrating sophisticated and high-converting email campaign designs. This should showcase creativity, effective layout, and strong visual hierarchy.

• Figma Proficiency Examples: Include case studies or specific examples that highlight your mastery of Figma, particularly demonstrating the use of components, auto-layout, and efficient workflow processes.

• Digital Ad Campaign Examples: Showcase examples of static ad designs for social platforms, illustrating strategic use of visuals and copy to capture attention and drive clicks.

• Brand Consistency Demonstration: Provide examples that illustrate your ability to maintain a cohesive brand identity across different marketing assets, both digital and print.

Process Documentation:

• Workflow Design & Optimization: Be prepared to discuss how you approach designing and optimizing visual asset creation workflows, particularly within Figma, to improve efficiency and scalability.

• Asset Hand-off Procedures: Demonstrate understanding of best practices for preparing and handing off design assets for both digital deployment and print production, ensuring smooth collaboration with developers and printers.

• Performance-Oriented Design: Show how your design choices contribute to marketing campaign performance, referencing metrics or outcomes where possible in your portfolio examples.

📝 Enhancement Note: The emphasis on a "portfolio showcasing high-end email design work" is paramount. For operations roles, a portfolio isn't just about aesthetics; it's about demonstrating efficient processes, technical proficiency (Figma components, auto-layout), and measurable impact. Candidates should be ready to discuss how they created their work, not just what it looks like.

💵 Compensation & Benefits

Salary Range: Given the remote nature, mid-level experience (2-5 years), and specific skill set required for a role in Brazil, a competitive salary range would typically fall between BRL 7,000 to BRL 12,000 per month, depending on the candidate's exact experience and portfolio strength. This translates to an annual range of approximately BRL 84,000 to BRL 144,000. This estimate is based on industry benchmarks for graphic designers specializing in digital marketing within the Brazilian market, considering the cost of living and typical compensation for remote, full-time roles.

Benefits:

• Full-time Employment: Secure, full-time position offering stability and consistent work.

• Remote Work Flexibility: Opportunity to work from any location within Brazil, eliminating commute and offering a better work-life balance.

• Core Working Hours Overlap: Structured schedule with required overlap for effective collaboration and team integration.

• Startup Environment Exposure: Gain valuable experience in a dynamic, growth-oriented company culture.

• Access to Marketing & Design Tools: Utilization of industry-standard design software like Figma and Adobe Suite.

Working Hours: 35–40 hours per week, with a mandatory minimum of 4 hours of daily overlap between 9:00 AM and 3:00 PM PST (Pacific Standard Time). This ensures real-time collaboration with teams operating on the US West Coast.

📝 Enhancement Note: The salary estimate is based on publicly available data for graphic designer roles in Brazil, adjusted for specialization in digital marketing and the remote work arrangement. The PST overlap requirement is a critical factor for candidates to consider regarding their daily schedule and time zone management. Benefits are standard for full-time remote roles, with a specific emphasis on the startup environment.

🎯 Team & Company Context

🏢 Company Culture

Industry: The company, Activate Talent, likely operates within the Human Resources, Staffing, or Talent Acquisition technology/services sector, focusing on connecting companies with remote talent. The client they are supporting is in the digital marketing/e-commerce space, indicated by "high-converting email and digital marketing assets" and "Bite mission."

Company Size: As Activate Talent is a talent provider, the "company size" context might refer to their own operational size or the size of the client company they are recruiting for. Given the "startup mentality" requirement and focus on specific digital marketing assets, the client is likely a growing e-commerce or SaaS company, potentially in the Series A to Series B funding stage, with a lean, agile marketing team.

Founded: Information not directly available for Activate Talent or the specific client. However, the need for a "startup mentality" implies the client is likely a relatively young company, possibly founded within the last 5-10 years, experiencing rapid growth.

Team Structure:

• Direct Reporting: The Graphic Designer will likely report to a Marketing Manager or a Creative Lead within the client's marketing department.

• Cross-functional Collaboration: Frequent collaboration with marketing managers, campaign specialists, potentially copywriters, and possibly web developers or e-commerce managers to ensure asset integration.

• Remote Team Dynamics: Emphasis on asynchronous communication tools and scheduled synchronous meetings to maintain cohesion within a distributed team.

Methodology:

• Data-Driven Design: Designs are expected to be informed by marketing campaign performance data and A/B testing results to drive conversions.

• Agile Workflow: Likely employs agile or iterative design processes to accommodate fast-paced marketing campaign cycles and feedback loops.

• Brand-Centric Approach: All creative output must align with established brand guidelines and visual identity.

Company Website: https://jobs.workable.com/company/kHFKsfd3NDgpPnY3GcwgQ2/jobs-at-activate-talent (for Activate Talent), and the client's website is implied by "Bite mission" which may be a brand name or product name.

📝 Enhancement Note: The context suggests a B2C e-commerce or direct-to-consumer brand ("Bite mission") that relies heavily on digital marketing, particularly email and social ads, for customer acquisition and retention. The "startup mentality" requirement is key to understanding the pace and expectations.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Graphic Designer. It requires a solid understanding of design principles and software, coupled with the ability to execute independently on specific marketing asset types (email, digital ads, packaging). The focus on "high-converting" assets and collaboration with marketing managers indicates a move beyond purely aesthetic design towards performance-driven creative operations.

Reporting Structure: The designer will report to a Marketing Manager, indicating a direct line of influence on marketing campaign execution. This position is crucial for translating marketing strategy into visual assets, acting as a key operational support for the marketing team.

Operations Impact: The Graphic Designer's work directly impacts marketing campaign performance by creating visually appealing and effective assets that drive customer engagement, click-through rates, and conversions. The consistency and quality of their designs contribute to brand perception and overall marketing ROI.

Growth Opportunities:

• Specialization: Deepen expertise in email design, digital advertising creative, or packaging design, potentially becoming a subject matter expert.

• Creative Leadership: With proven success and a strong portfolio, potential to move into a Senior Graphic Designer role, leading smaller projects or mentoring junior designers.

• MarOps Integration: Develop a stronger understanding of marketing operations by working closely with campaign managers, potentially leading to roles focused on creative operations, campaign execution, or marketing asset management.

• Broader Creative Responsibilities: Expand into other areas of visual communication, such as UI/UX for landing pages or social media content strategy.

📝 Enhancement Note: The growth path here is less about climbing a traditional corporate ladder and more about deepening specialized skills within creative operations or expanding into adjacent marketing operational functions. The emphasis on "high-converting" and "performance" suggests growth opportunities tied to measurable impact.

🌐 Work Environment

Office Type: This is a fully remote position, meaning there is no physical office requirement for the designer. The work environment is home-based.

Office Location(s): The role is restricted to candidates located within Brazil. Specific cities are not mentioned, implying flexibility within the country, but requiring compliance with Brazilian labor laws.

Workspace Context:

• Home Office Setup: Candidates are expected to have a reliable internet connection and a suitable home office environment conducive to focused design work and virtual collaboration.

• Digital Collaboration Tools: The primary workspace will be digital, utilizing tools like Figma, Slack, email, and video conferencing platforms (e.g., Zoom, Google Meet) for communication and collaboration.

• Asynchronous and Synchronous Work: The role requires balancing independent design work with scheduled synchronous meetings for collaboration, feedback, and team syncs, particularly the mandated PST overlap.

Work Schedule: A standard full-time work week (35-40 hours) is expected, with the critical requirement of providing a minimum of 4 hours of overlap daily between 9:00 AM and 3:00 PM PST. This means designers in Brazil will need to align their workday accordingly, likely starting their day earlier to accommodate this overlap. For example, a designer in the America/Cuiaba timezone (UTC-4) would need to work roughly from 1:00 PM to 9:00 PM or 10:00 PM local time to achieve the required PST overlap (9 AM PST = 1 PM Cuiaba, 3 PM PST = 7 PM Cuiaba).

📝 Enhancement Note: The PST overlap is a significant operational constraint for a remote role based in Brazil. Candidates must be prepared for a non-traditional workday that prioritizes collaboration with US-based teams. This requires strong self-discipline and time management skills.

📄 Application & Portfolio Review Process

Interview Process:

1. Initial Screening: A brief call, likely with Activate Talent, to assess basic qualifications, communication skills, and alignment with remote work requirements.

2. Portfolio Review & Technical Interview: A more in-depth session with the client's hiring manager (Marketing Manager) to review the candidate's portfolio. This will focus on specific email design work, Figma proficiency, and understanding of digital marketing principles. Expect technical questions about Figma features and design workflows.

3. Skills Assessment/Design Challenge: Candidates may be given a small design exercise or a case study to complete within a set timeframe. This might involve creating a sample email banner, social ad concept, or refining an existing design element.

4. Cultural Fit & Final Interview: A final discussion to assess startup mentality, collaboration style, problem-solving approach, and overall fit with the team and company culture.

Portfolio Review Tips:

• Curate for Relevance: Prioritize your strongest email design examples. Clearly label each project with the objective, your role, the tools used (especially Figma), and any quantifiable results (e.g., improved conversion rates, engagement metrics).

• Showcase Figma Mastery: Include a project where you can detail the use of components, auto-layout, and how these features improved efficiency or consistency. Be ready to discuss your Figma workflow.

• Highlight "High-Converting" Aspect: If possible, provide context on how your designs contributed to campaign success. Even qualitative feedback or insights into your design strategy for conversion are valuable.

• Structure for Clarity: Organize your portfolio logically. Use clear headings, concise descriptions, and high-quality mockups or screenshots.

• Prepare to Discuss Process: Be ready to walk through your design process for a key project, explaining your rationale, problem-solving steps, and how you handled feedback.

Challenge Preparation:

• Understand the Brief: If given a design challenge, ensure you fully understand the objective, target audience, and any constraints.

• Time Management: Allocate your time wisely between conceptualization, design, and refinement.

• Focus on Core Requirements: For an email design challenge, prioritize layout, CTA clarity, and brand consistency. For ads, focus on impact and message clarity.

• Figma First: If the challenge allows, use Figma to demonstrate your primary skill.

📝 Enhancement Note: The interview process heavily emphasizes practical design skills, especially Figma proficiency, and the ability to create assets that drive business results. Candidates should prepare to not only show their work but also explain the strategic thinking and operational execution behind it.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The core design tool for all digital assets, including email layouts, components, and auto-layout features. Expertise in Figma is non-negotiable.

• Adobe Creative Suite:

  • Photoshop: Essential for image editing, manipulation, and optimization for web and digital use.
  • Illustrator: Crucial for creating vector graphics, icons, and illustrations.
  • InDesign: Necessary for preparing print-ready files for packaging, flyers, and inserts, including layout and pre-press setup.

Analytics & Reporting: While not a primary design tool, understanding how to interpret basic analytics for email campaigns and digital ads (e.g., open rates, click-through rates, conversion rates) will be beneficial for informing design decisions.

CRM & Automation: Familiarity with email marketing platforms (e.g., Mailchimp, Klaviyo, HubSpot) and their design integration capabilities would be advantageous, though direct use might not be required.

Integration Tools: Not directly applicable to the designer's core role, but understanding how assets will be integrated into marketing platforms is helpful.

📝 Enhancement Note: The explicit mention of Figma as the "primary design workspace" and the requirement for Adobe Suite knowledge highlights the essential technical tools for this role. Candidates should be prepared to discuss their proficiency and workflows within these specific applications.

👥 Team Culture & Values

Operations Values:

• Performance-Driven Creativity: A core value is likely that creative output must be tied to measurable marketing performance (conversions, engagement). Designs are not just aesthetically pleasing but also functional business tools.

• Efficiency & Scalability: Emphasis on using tools and methodologies (like Figma components and auto-layout) to create assets efficiently and maintain brand consistency across a high volume of campaigns.

• Collaboration & Communication: Strong communication is vital in a remote, distributed team. Proactive engagement, clear feedback, and responsiveness are expected.

• Adaptability & Agility: Embracing a "startup mentality" means being comfortable with change, quick iteration, and evolving priorities in a fast-paced environment.

• Brand Stewardship: A deep commitment to maintaining and enhancing the brand's visual identity across all touchpoints.

Collaboration Style:

• Remote-First: Primarily collaborative through digital channels (Slack, Figma comments, video calls).

• Proactive Engagement: Designers are expected to actively participate in discussions, offer creative solutions, and seek clarification when needed.

• Feedback Integration: Openness to receiving and incorporating feedback from marketing managers and other stakeholders.

• Cross-functional Partnership: Working closely with marketing managers to understand campaign goals and translate them into effective visual strategies.

📝 Enhancement Note: The "startup mentality" and focus on "high-converting" assets suggest a culture that values speed, results, and adaptability over rigid processes. The remote nature necessitates a strong emphasis on proactive communication and digital collaboration etiquette.

⚡ Challenges & Growth Opportunities

Challenges:

• Time Zone Management: Balancing personal work preferences with the mandatory 4-hour PST overlap requires careful scheduling and can lead to non-traditional working hours.

• Remote Collaboration Dynamics: Maintaining strong creative synergy and clear communication within a fully remote team can be challenging and requires deliberate effort.

• Fast-Paced Environment: The startup context means priorities can shift rapidly, requiring designers to be agile, adaptable, and efficient under pressure.

• Balancing Creative Vision with Performance Metrics: Ensuring designs are both visually compelling and strategically aligned to drive specific marketing outcomes.

• Creative Problem-Solving with Constraints: Potentially working with limited assets or tight turnaround times, requiring innovative solutions.

Learning & Development Opportunities:

• Deepen Figma Expertise: Become a power user of Figma, mastering advanced features and potentially contributing to design system development.

• Marketing Performance Insights: Gain a stronger understanding of digital marketing analytics and how design impacts key performance indicators (KPIs) like conversion rates and customer acquisition cost.

• Cross-functional Skill Development: Exposure to other areas of marketing operations, such as campaign execution or content strategy, through collaboration.

• Specialization in High-Demand Areas: Focus on niche areas like advanced email personalization design or dynamic ad creative.

• Continuous Learning: Staying updated on design trends, digital marketing best practices, and new creative technologies.

📝 Enhancement Note: The primary challenges revolve around the operational aspects of remote work (time zones, communication) and the demands of a fast-paced, results-oriented marketing environment. Growth opportunities are focused on deepening specialized skills and gaining strategic marketing insights.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for designing a high-converting email campaign from brief to final asset." (Focus on Figma workflow, conversion strategy, and collaboration)

• "How do you ensure brand consistency across diverse digital and print marketing materials?" (Highlight your systems for managing brand assets and guidelines)

• "Walk me through a project in your portfolio where you used Figma's auto-layout or components to improve efficiency or scalability." (Demonstrate technical proficiency and operational thinking)

• "How do you approach designing for different social media platforms like Meta, TikTok, and Pinterest, considering their unique best practices and audience expectations?" (Showcase understanding of platform-specific creative needs)

Company & Culture Questions:

• "What interests you about working with a startup client focused on digital marketing?" (Connect your skills and aspirations to the role's context)

• "How do you manage your workflow and communicate effectively when working remotely, especially with a significant time zone difference?" (Address the PST overlap and collaboration requirements)

• "What does a 'startup mentality' mean to you in a design role?" (Show you understand adaptability, proactivity, and results-orientation)

Portfolio Presentation Strategy:

• Storytelling: For each key project, tell a story: the challenge, your strategic approach (especially how you used Figma), the execution, and the results (if quantifiable).

• Figma Deep Dive: Be prepared to share your screen and quickly navigate through a Figma file to show your component library, auto-layout usage, or collaborative features.

• Focus on Impact: Emphasize how your designs contributed to marketing goals, even if you can only speak to intended outcomes or strategic rationale.

• Conciseness: Present your strongest work efficiently. Respect the interviewer's time.

• Address the "Why": Explain the rationale behind your design decisions, linking them back to campaign objectives and brand strategy.

📝 Enhancement Note: Interview preparation should heavily focus on demonstrating practical Figma skills and understanding how design directly impacts marketing performance. Candidates should be ready to articulate their process and problem-solving approaches, especially in the context of a remote, fast-paced startup environment.

📌 Application Steps

To apply for this Graphic Designer (Email & Digital Marketing) position:

• Submit your application through the provided link on Workable.

• Portfolio Customization: Ensure your submitted portfolio prominently features your best email design work, clearly highlighting your proficiency in Figma and demonstrating your ability to create "high-converting" assets. If possible, include examples of digital ads or packaging.

• Resume Optimization: Tailor your resume to emphasize experience in digital marketing design, proficiency with Figma and the Adobe Suite, and any experience in startup or fast-paced environments. Quantify achievements where possible.

• Interview Preparation: Practice articulating your design process, focusing on how you use Figma for efficiency and scalability. Prepare to discuss your approach to brand consistency and creative problem-solving, especially for remote collaboration.

• Company Research: Research Activate Talent and any available information about their client's industry or mission ("Bite mission") to tailor your responses and demonstrate genuine interest. Understand the implications of working with a US-based client from Brazil.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. Salary ranges are estimates based on market data and role specifics. All details, including specific interview processes and benefits, should be verified directly with the hiring organization (Activate Talent) before making application decisions. Candidates must be aware of and comfortable with the strict PST overlap requirement for this remote role.