Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: UNION HOME MORTGAGE

Location: Strongsville, OH

Job Type: Full Time

Category: Marketing / Creative & Media / Art & Design

Date Posted: December 09, 2025

Experience Level: 5-10 Years

Remote Status: On-site

🚀 Role Summary

• Spearhead the creation of compelling visual content to elevate brand presence and support comprehensive marketing initiatives.

• Collaborate with the marketing team and Loan Officers to develop engaging digital and print materials for diverse audiences, including prospective homeowners, real estate agents, and referral partners.

• Translate marketing objectives into innovative and effective design solutions that resonate with target demographics.

• Champion creative concept development and execution across a broad spectrum of marketing collateral, ensuring brand consistency and strategic alignment.

📝 Enhancement Note: This role is positioned within the Marketing and Creative departments, emphasizing the strategic importance of visual communication in driving business objectives for Union Home Mortgage. The focus on supporting sales efforts with engaging collateral highlights a strong Go-To-Market (GTM) alignment.

📈 Primary Responsibilities

• Develop and execute creative concepts for a wide array of marketing collateral, including digital advertisements, social media graphics, email campaigns, brochures, flyers, billboards, and presentations.

• Design visually appealing content that strictly adheres to Union Home Mortgage’s established brand guidelines and overarching marketing strategies.

• Collaborate cross-functionally with marketing, sales, and other internal teams to thoroughly understand project goals and deliver innovative, high-impact design solutions.

• Manage multiple design projects concurrently, ensuring strict adherence to deadlines while maintaining exceptional quality standards.

• Ensure absolute consistency in branding across all internal and external platforms and materials.

• Proactively pitch social media content ideas and meticulously manage their execution from concept to publication.

• Craft compelling and effective headlines for social media content that drive engagement and brand recognition.

• Continuously research and stay informed about emerging design trends and tools to ensure creative output remains fresh, relevant, and highly effective.

📝 Enhancement Note: The responsibilities emphasize a blend of creative execution and strategic collaboration, common in marketing operations roles that support sales enablement. The requirement to manage multiple projects and maintain brand consistency points to a need for strong organizational and process management skills.

🎓 Skills & Qualifications

Education: Bachelor’s Degree in Graphic Design, Fine Arts, Digital Design, or a closely related field.

Experience: Minimum of 4+ years of professional graphic design experience, with a proven track record of delivering impactful visual solutions.

Required Skills:

• Exceptional proficiency in Adobe Creative Suite, specifically Photoshop, Illustrator, and InDesign, for creating high-quality marketing assets.

• Demonstrated expertise in digital design principles, including web design and digital advertising.

• Solid understanding of UI/UX principles, with familiarity in designing for web landing pages and mobile-first environments.

• A robust portfolio showcasing a diverse range of successful marketing, digital, and print design projects.

• Deep knowledge of branding, typography, color theory, and layout principles to create cohesive and impactful designs.

• Highly organized, detail-oriented, and capable of thriving in a fast-paced, high-output environment.

Preferred Skills:

• Experience in designing for the financial services or mortgage industry.

• Familiarity with content management systems (CMS) for digital asset deployment.

• Basic knowledge of video editing or motion graphics software.

• Experience with A/B testing design elements for marketing campaigns.

📝 Enhancement Note: The experience requirement of 4+ years, coupled with a Bachelor's degree and a strong portfolio, indicates a mid-level to senior designer role. The emphasis on Adobe Creative Suite, digital design, and UI/UX suggests a need for a designer who can contribute to both traditional marketing collateral and digital customer experiences.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio that clearly demonstrates a wide range of marketing collateral design, including digital ads, social media graphics, email campaigns, brochures, flyers, and presentations.

• Evidence of creative concept development and execution, showcasing innovative design solutions for various marketing objectives.

• Examples of projects that align with established brand guidelines, demonstrating an understanding of brand consistency and strategic application.

Process Documentation:

• Ability to articulate the design process from brief to final delivery, including stages of concept development, iteration, feedback incorporation, and final asset production.

• Demonstrated experience in managing project workflows, timelines, and stakeholder approvals efficiently.

• Examples of how design decisions were informed by marketing goals, target audience insights, and performance data.

📝 Enhancement Note: For a Graphic Designer role, the portfolio is paramount. The requirements emphasize not just aesthetic quality but also the ability to translate business needs into effective visual communication and manage the design process efficiently.

💵 Compensation & Benefits

Salary Range: Undisclosed (However, based on industry standards for a Graphic Designer with 4+ years of experience in Strongsville, OH, a competitive annual salary range is estimated between $60,000 - $85,000. This estimate considers the cost of living in the Cleveland metropolitan area and the typical compensation for creative roles in the financial services sector.)

Benefits:

• Full-time employment with comprehensive benefits package.

• Opportunities for professional development and continuous learning in design trends and tools.

• A collaborative and inclusive work environment that values diversity and equity.

• Potential for contributions to engaging marketing campaigns that impact prospective homeowners.

• Standard benefits such as health insurance, paid time off, and retirement savings plans are typically offered by companies of this size in this industry.

Working Hours: 40 hours per week, standard business hours.

📝 Enhancement Note: While the salary is undisclosed, the estimated range is based on research from various compensation data sources for Graphic Designers in the Strongsville, OH area with 4-10 years of experience, considering the financial services industry. Benefits are inferred based on typical offerings for full-time positions.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Services (Mortgage Lending)

Company Size: Union Home Mortgage is a significant player in the mortgage industry, employing a substantial workforce. (Based on LinkedIn data, Union Home Mortgage has over 1,000 employees).

Founded: Union Home Mortgage was founded in 1970, indicating a long-standing history and established presence in the market.

Team Structure:

• The Graphic Designer will likely be part of the Marketing department, working closely with marketing managers, content creators, and potentially digital marketing specialists.

• The role involves direct collaboration with Loan Officers and sales teams, suggesting a matrixed reporting or strong cross-functional partnership.

Methodology:

• Design work is driven by marketing objectives, brand guidelines, and the need to effectively communicate value propositions to target audiences.

• Emphasis on data-informed design, where feedback from campaigns and market trends influence creative decisions.

• A collaborative approach to problem-solving, encouraging idea sharing and iterative design processes to achieve optimal results.

Company Website: https://www.uhm.com/

📝 Enhancement Note: The company's focus on diversity, equity, and inclusion ("#BelongAtUHM") is a key cultural indicator. The industry and company size suggest a structured but dynamic environment where design plays a crucial role in customer acquisition and retention.

📈 Career & Growth Analysis

Operations Career Level: This role represents a mid-level to senior individual contributor position within the creative and marketing function. It requires a strong foundation in graphic design principles and the ability to work independently on projects while also collaborating effectively.

Reporting Structure: The Graphic Designer will report to a Marketing Manager or Director, with direct collaboration and project direction from various stakeholders including sales leadership and Loan Officers. This structure allows for both creative autonomy and strategic alignment.

Operations Impact: The Graphic Designer's work directly impacts Union Home Mortgage's brand perception, marketing campaign effectiveness, and sales enablement efforts. High-quality, on-brand visuals are critical for attracting and engaging prospective homeowners and referral partners, thereby contributing to revenue generation and market share growth.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific design areas such as digital marketing design, UI/UX, or motion graphics, potentially leading to specialized roles.

• Leadership Development: Potential to move into a Senior Graphic Designer or Art Director role, mentoring junior designers and leading creative projects.

• Cross-Functional Exposure: Gaining exposure to broader marketing strategies, sales enablement processes, and product marketing, opening doors to roles in marketing management or campaign strategy.

📝 Enhancement Note: The growth path for a graphic designer often involves specialization or progression into leadership roles within the creative department or broader marketing function. The emphasis on collaboration and impact suggests opportunities for visibility and advancement.

🌐 Work Environment

Office Type: On-site role at the Strongsville, OH location.

Office Location(s): Strongsville, Ohio. This location likely offers a professional office setting conducive to focused creative work and team collaboration.

Workspace Context:

• A professional office environment designed to foster collaboration among marketing, sales, and creative teams.

• Access to standard design software and hardware, including the Adobe Creative Suite, and potentially other relevant marketing technology tools.

• Opportunities for direct interaction with marketing managers, sales personnel, and other creative professionals, facilitating idea exchange and project alignment.

Work Schedule: Standard full-time work schedule of 40 hours per week, with potential for occasional overtime depending on project demands and campaign deadlines.

📝 Enhancement Note: The on-site requirement suggests a preference for collaborative work and direct team interaction, which can be beneficial for creative roles that rely on brainstorming and immediate feedback.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of applications and resumes to assess qualifications and experience against the job requirements.

• Portfolio Review: Candidates will be asked to submit their portfolio for evaluation. This is a critical step to assess design skills, creativity, and project range.

• First Interview: Likely with the hiring manager (e.g., Marketing Director) to discuss experience, creative approach, and cultural fit.

• Design Challenge/Presentation: Candidates may be given a small design task or asked to present a few key pieces from their portfolio, explaining their process, rationale, and impact.

• Final Interview: Potentially with senior leadership or cross-functional team members to finalize the decision.

Portfolio Review Tips:

• Curate your portfolio to highlight projects most relevant to marketing collateral, digital ads, social media, and print materials.

• For each piece, clearly articulate the project objective, your role, the design process, challenges overcome, and the outcome or impact. Quantify results where possible.

• Ensure your portfolio is easily accessible (e.g., via a personal website or a professional online portfolio platform).

Challenge Preparation:

• If a design challenge is provided, focus on understanding the brief thoroughly before starting.

• Prioritize creativity, brand consistency, and clear communication of the message.

• Be mindful of time constraints and present your work clearly and concisely.

📝 Enhancement Note: The interview process for a design role heavily relies on the portfolio. Candidates should meticulously prepare their portfolio to showcase relevant work and be ready to articulate their creative process and strategic thinking.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Expert-level proficiency required in Photoshop, Illustrator, and InDesign for creating a wide range of marketing collateral.

• Digital Design Tools: Familiarity with tools for web and mobile design, potentially including Figma, Sketch, or Adobe XD.

Analytics & Reporting:

CRM & Automation:

• Familiarity with how marketing materials are distributed through CRM or marketing automation platforms (e.g., HubSpot, Marketo) is a plus, though not a direct requirement for design execution.

📝 Enhancement Note: Proficiency in the Adobe Creative Suite is non-negotiable for this role. Experience with UI/UX design tools is also highlighted as a strong advantage, indicating the company's interest in modern digital design practices.

👥 Team Culture & Values

Operations Values:

• Creative Excellence: A commitment to producing high-quality, innovative, and visually compelling designs that effectively communicate brand messaging.

• Collaboration: Fostering a team environment where ideas are shared freely, feedback is constructive, and cross-functional partnerships are strong.

• Brand Integrity: Upholding and consistently applying brand guidelines to ensure a unified and professional brand identity across all touchpoints.

• Efficiency & Timeliness: Delivering projects on schedule and managing workloads effectively to meet marketing campaign timelines.

• Inclusion & Diversity: Embracing diverse perspectives and ensuring inclusive representation in visual content, aligning with Union Home Mortgage’s stated values.

Collaboration Style:

• Proactive engagement with marketing and sales teams to understand project requirements and strategic objectives.

• Openness to feedback and iterative design processes to achieve optimal outcomes.

• Effective communication to articulate creative concepts and design rationale to stakeholders with varying levels of design understanding.

📝 Enhancement Note: The emphasis on diversity and inclusion is a significant cultural aspect highlighted by the company. This suggests a workplace that values varied perspectives and aims for equitable representation in its communications.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative Vision with Brand Constraints: Effectively translating innovative design ideas within the established Union Home Mortgage brand guidelines and marketing objectives.

• Managing Multiple Stakeholder Needs: Juggling design requests and feedback from various departments (marketing, sales, loan officers) while maintaining project timelines.

• Adapting to Evolving Trends: Staying current with rapidly changing design trends, digital platforms, and marketing technologies to ensure creative output remains relevant and effective.

• Measuring Design Impact: Demonstrating the tangible business impact of design work, particularly in digital campaigns and lead generation efforts.

Learning & Development Opportunities:

• Industry Conferences & Workshops: Attending design and marketing conferences to learn about new tools, techniques, and industry best practices.

• Online Courses & Certifications: Pursuing certifications or courses in specialized areas like UI/UX, motion graphics, or digital marketing design.

• Mentorship: Opportunities to be mentored by senior marketing leaders or to mentor junior designers as the company grows.

• Exposure to Diverse Projects: Working on a variety of projects across different media (digital, print, social) to broaden skill sets and experience.

📝 Enhancement Note: The challenges inherent in this role involve managing competing priorities and staying ahead of industry shifts, which are common for creative professionals in dynamic industries like financial services. Growth opportunities are geared towards skill enhancement and potential leadership progression.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for developing a set of social media graphics for a new product launch. How do you ensure brand consistency while also making each graphic unique?" (Prepare to walk through your creative process, from brief to execution, highlighting your understanding of brand application and audience engagement.)

• "How do you handle feedback on your designs, especially if you disagree with it? Can you provide an example?" (Prepare to discuss your approach to constructive criticism, collaboration, and finding solutions that meet both creative and strategic goals.)

Company & Culture Questions:

• "What interests you about Union Home Mortgage and this specific Graphic Designer role?" (Research UHM's mission, values, recent campaigns, and articulate how your skills and career goals align.)

• "How do you contribute to a diverse and inclusive work environment?" (Connect your personal values and professional practices to UHM's stated commitment to diversity, equity, and inclusion.)

Portfolio Presentation Strategy:

• Curate Selectively: Choose 3-5 of your strongest, most relevant projects that demonstrate your range and expertise in areas critical to this role (digital ads, social media, print collateral).

• Tell a Story: For each project, clearly articulate the problem, your solution (design process), and the result or impact. Use visuals effectively to support your narrative.

• Highlight Process: Be prepared to discuss your design thinking, software proficiency, and how you collaborated with stakeholders.

• Quantify Impact: If possible, include metrics or qualitative feedback that demonstrate the success of your designs.

📝 Enhancement Note: Strong preparation for this interview involves not only showcasing design skills but also demonstrating an understanding of marketing strategy, brand management, and collaborative work ethics, all within the context of Union Home Mortgage's business and culture.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided Paycom link.

• Customize Your Resume: Tailor your resume to highlight experience with Adobe Creative Suite, digital and print design for marketing, and any relevant industry experience (financial services, B2B marketing). Use keywords from the job description such as "marketing collateral," "social media graphics," "brand guidelines," and "project management."

• Prepare Your Portfolio: Ensure your online portfolio is up-to-date, easily navigable, and prominently features your best work relevant to the responsibilities outlined. Include case studies or project descriptions that detail your process and impact.

• Research Union Home Mortgage: Familiarize yourself with their brand, recent marketing campaigns, and company culture. Understand their mission and values, especially their commitment to diversity and inclusion (#BelongAtUHM).

• Practice Your Pitch: Be ready to discuss your portfolio pieces, your design philosophy, and how your skills align with the company's needs during interviews. Prepare answers to common interview questions related to creativity, collaboration, and project management.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

---