Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Matic

Location: Mountain View, California, United States

Job Type: Full-time

Category: Marketing & Design Operations

Date Posted: 2026-03-30

Experience Level: 0-2 Years

Remote Status: On-site

🚀 Role Summary

• Drive visual identity and brand consistency across all marketing and digital touchpoints for an innovative home robotics company.

• Translate complex AI and robotics concepts into clear, compelling visual narratives for marketing campaigns, product launches, and sales enablement materials.

• Collaborate cross-functionally with Product, Marketing, and Leadership teams to execute design projects from concept to delivery.

• Contribute to the growth and evolution of a fast-paced startup by developing and maintaining brand systems and creating reusable design templates.

📝 Enhancement Note: This role, while titled Graphic Designer, has a strong emphasis on Marketing Design Operations due to its focus on creating assets for campaigns, product launches, social media, email, web, and sales materials. The need to translate complex technical concepts (robotics, AI) into accessible visuals is a key operational challenge in communicating value proposition. The mention of building and using templates also points to an operational efficiency aspect of the role.

📈 Primary Responsibilities

• Design a wide range of marketing and brand assets, including social media graphics, email campaign visuals, digital advertisements, web banners, and product marketing collateral.

• Develop compelling visual content for product launches, seasonal campaigns, and ongoing brand storytelling initiatives that resonate with target audiences.

• Produce both digital and print-ready materials to support sales teams, partnership initiatives, and other customer-facing communications.

• Create and refine visual layouts for landing pages and product marketing websites, ensuring strong visual hierarchy and user engagement.

• Maintain and actively apply Matic’s established brand system across all visual touchpoints to ensure consistency and brand integrity.

• Build, document, and utilize design templates to streamline recurring design tasks and maintain brand consistency efficiently.

• Partner closely with product management, marketing teams, and company leadership to effectively translate strategic objectives and complex ideas into clear, impactful visual designs.

• Manage design projects from initial brief to final delivery, incorporating feedback and guidance from stakeholders throughout the creative process.

📝 Enhancement Note: The responsibilities highlight a need for operational efficiency through template creation and brand system maintenance. The collaboration aspect with Product, Marketing, and Leadership underscores the role's integration into the broader Go-To-Market (GTM) and product development operations.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong foundation in visual design principles is paramount. Candidates are encouraged to highlight relevant coursework, certifications, or equivalent practical experience.

Experience: 0-2 years of hands-on experience in visual or marketing design, with a proven ability to translate concepts into compelling visuals. Internship, freelance, or significant project-based experience will be considered equivalent to traditional employment.

Required Skills:

• Strong fundamentals in visual design, encompassing layout, typography, color theory, visual hierarchy, and composition.

• A robust portfolio showcasing thoughtful visual or marketing design work, demonstrating taste, attention to detail, and problem-solving abilities (school projects, internships, or personal work are acceptable).

• Proficiency in Figma and a foundational understanding of industry-standard design software such as Adobe Photoshop and Adobe Illustrator.

• Demonstrated ability to receive and incorporate constructive feedback, iterate on designs effectively, and learn new skills rapidly in a dynamic environment.

• Excellent organizational skills and meticulous attention to detail to ensure high-quality output.

Preferred Skills:

• A keen interest in consumer technology, hardware development, robotics, or companies with a strong product focus.

• Basic proficiency in motion graphics or video editing tools (e.g., Adobe After Effects, creating simple animations, or Lottie animations).

• Familiarity with web content management systems (CMS) or basic web design principles.

• Prior internship or freelance experience specifically within marketing, brand design, or visual design roles.

• A proactive attitude and enthusiasm for taking on increasing ownership and responsibility as the company scales.

📝 Enhancement Note: The "0-2 years" experience level, coupled with the acceptance of school/internship/personal projects, suggests this is an entry-level role focused on foundational skills and rapid learning, rather than deep strategic experience. The emphasis on Figma, Photoshop, and Illustrator aligns with standard design operations tools.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio is mandatory, showcasing a range of relevant design work.

• Emphasis on projects demonstrating strong visual taste, meticulous attention to detail, and the ability to simplify and visualize complex ideas into clear graphics.

• Preference for portfolios that exhibit versatility across brand identity, marketing campaigns, product visuals, and narrative storytelling.

• Clear presentation of design process, including problem definition, ideation, iteration, and final execution.

Process Documentation:

• Demonstrate an understanding of design workflows, from brief intake and concept development to final asset delivery.

• Showcase the ability to create and maintain design systems, ensuring brand consistency and scalability.

• Highlight experience in developing and utilizing templates for efficient content creation and brand application.

📝 Enhancement Note: The requirement for a detailed portfolio is critical for evaluating a candidate's design capabilities and operational execution. The emphasis on translating complex ideas and demonstrating process is key to assessing their ability to function effectively within a GTM and product development context.

💵 Compensation & Benefits

Salary Range:

• Base Salary: $96,000 - $120,000 USD per year.

Benefits:

• Equity: Eligibility for equity through the company’s discretionary equity program, offering ownership in Matic’s growth.

• Health Insurance: Comprehensive medical, dental, and vision coverage to support employee well-being.

• Retirement Savings: Access to a 401(k) plan for long-term financial planning.

Working Hours:

• Standard full-time commitment is expected, typically around 40 hours per week. While a startup environment can demand flexibility, the focus is on efficient output rather than strict adherence to hours.

📝 Enhancement Note: The salary range provided is competitive for an entry-level to junior designer role in the Mountain View, California area, reflecting the tech industry's compensation standards. The inclusion of equity is a significant component for early-stage startups.

🎯 Team & Company Context

🏢 Company Culture

Industry: Home Robotics & Consumer Technology. Matic operates at the intersection of advanced robotics, spatial AI, and consumer electronics, aiming to revolutionize household chores.

Company Size: As a growing startup, Matic likely maintains a lean and agile structure, fostering a close-knit and collaborative environment. This typically means more direct access to leadership and broader project ownership opportunities.

Founded: While the founding date is not provided, the company's focus on revolutionary technology (AI, robotics) suggests a relatively young, innovation-driven organization.

Team Structure:

• The design team is likely integrated within the broader Marketing or Product departments, with designers collaborating closely with marketing managers, product managers, and engineers.

• Reporting structures are expected to be relatively flat, with direct lines to design leadership or a Head of Marketing/Product.

Methodology:

• Matic emphasizes a "privacy-first" approach, with on-device data processing, which influences design considerations for user trust and data handling.

• The company follows an iterative product development approach, starting with single-purpose robots and building towards more complex capabilities, which impacts how design supports product evolution.

• A culture of hard work, problem-solving, and customer focus drives their operations.

Company Website: https://maticrobots.com/

📝 Enhancement Note: The company's mission to "recapture lost time" through home robotics and its "privacy-first" ethos are core cultural tenets that designers must understand and reflect in their work. The startup environment implies a dynamic, hands-on approach.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an entry-level to junior position (0-2 years of experience), focused on developing core graphic and marketing design skills within a tech startup context. It offers a foundational experience in applying design principles to real-world product and marketing challenges.

Reporting Structure: The designer will likely report to a Design Lead, Marketing Manager, or Head of Product, working closely with cross-functional teams including product development, marketing, and leadership.

Operations Impact: The designer's work directly impacts Matic's brand perception, customer acquisition efforts, and sales enablement. By translating complex technical concepts into accessible visuals, they play a crucial role in communicating the value proposition of Matic's innovative robotics products.

Growth Opportunities:

• Skill Expansion: Opportunities to expand design skill set into motion graphics, video editing, or web design as the company grows and needs evolve.

• Ownership & Specialization: Potential to take on more ownership of specific design areas or specialize in product marketing, brand development, or campaign design.

• Leadership Potential: As the company scales, opportunities may arise to mentor junior designers or lead design initiatives, moving towards a senior or lead designer role.

• Industry Exposure: Gaining experience in the cutting-edge fields of home robotics and spatial AI, which can open doors to future opportunities in tech and hardware design.

📝 Enhancement Note: The "0-2 years" experience level strongly suggests a focus on foundational skill development and learning. The growth path is likely tied to company expansion and the candidate's ability to adapt and take on more responsibility.

🌐 Work Environment

Office Type: This is an on-site role in Mountain View, California. The workspace is expected to be a modern office environment typical of tech startups, designed to foster collaboration and innovation.

Office Location(s): Mountain View, California, United States. This location places Matic within the heart of Silicon Valley, offering access to a vibrant tech ecosystem.

Workspace Context:

• The workspace will likely be collaborative, encouraging interaction with team members across different departments.

• Access to standard design tools and technology will be provided, including the necessary software and hardware for design execution.

• Opportunities for direct interaction with product teams, marketing specialists, and company leadership will be frequent, facilitating a holistic understanding of business objectives.

Work Schedule: The standard work schedule will be full-time, with an expectation of approximately 40 hours per week. While flexibility is often a feature of startup environments, on-site presence is required.

📝 Enhancement Note: The on-site requirement in Mountain View suggests a traditional office-based work environment common in established tech hubs, emphasizing in-person collaboration.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and, most importantly, your portfolio to assess fundamental design skills and relevant experience.

• Design Exercise/Case Study: You may be asked to complete a short design exercise or present a case study from your portfolio that demonstrates your ability to translate complex ideas into visual solutions. This will likely focus on marketing or brand design challenges.

• Team/Hiring Manager Interview: Discussions about your design process, collaboration style, and how you approach feedback. Expect questions related to your portfolio projects and your understanding of Matic's mission and brand.

• Cross-functional Interviews: Meetings with members of the product or marketing teams to evaluate your ability to collaborate effectively with non-design stakeholders and understand business objectives.

• Final Interview: Likely with a senior leader to discuss cultural fit, long-term aspirations, and overall alignment with the company's vision.

Portfolio Review Tips:

• Curate Wisely: Select 3-5 of your strongest projects that best showcase your visual design fundamentals, marketing design capabilities, and ability to communicate complex concepts.

• Showcase Process: For each project, clearly articulate the problem, your role, your design process (ideation, iteration, rationale), and the outcome. Visuals of wireframes, sketches, or early concepts are highly beneficial.

• Highlight Metrics (if applicable): If any of your past projects had measurable results (e.g., increased engagement, conversion rates), present these clearly.

• Tailor to Matic: If possible, subtly tailor your portfolio or presentation to reflect an understanding of Matic's brand, technology, and target audience.

• Provide Access: Ensure any links are working and passwords are provided for private projects.

Challenge Preparation:

• Familiarize yourself with Matic's products, mission, and brand identity.

• Be prepared to discuss your design philosophy, how you handle constructive criticism, and your preferred design tools (especially Figma).

• Think about how you would visually represent complex concepts like "spatial AI" or "on-device processing" for a consumer audience.

📝 Enhancement Note: The emphasis on portfolio review and the potential for a design exercise highlights the practical, skills-based nature of this role. Candidates should be ready to walk through their work and explain their decision-making process.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The primary tool for UI/UX design, prototyping, and collaborative design workflows. Proficiency is essential.

• Adobe Photoshop: Used for image editing, manipulation, and creating detailed visual assets.

• Adobe Illustrator: Essential for vector graphics, logos, icons, and scalable illustrations.

Analytics & Reporting: While not a primary responsibility, familiarity with how design impacts web analytics or engagement metrics would be beneficial.

CRM & Automation: Not directly relevant to this design role, but an understanding of how marketing assets are deployed through CRM or marketing automation platforms could be a plus.

📝 Enhancement Note: The explicit mention of Figma, Photoshop, and Illustrator confirms the core technical requirements for this design position, aligning with industry standards for graphic and marketing design roles.

👥 Team Culture & Values

Operations Values:

• Innovation & Problem-Solving: A drive to tackle complex technical challenges and find creative solutions, particularly in the realm of home robotics.

• Customer Focus: A commitment to building products that genuinely improve customers' lives by saving them time and effort.

• Privacy by Design: A strong ethical stance on data privacy, ensuring that user data is protected and processed responsibly.

• Collaboration & Ownership: A culture where team members work together closely, take responsibility for their work, and contribute to shared goals.

• Efficiency & Iteration: A focus on developing products and processes that are efficient, scalable, and continuously improved.

Collaboration Style:

• Highly collaborative, with designers working closely with product managers, engineers, and marketing specialists.

• Expect open feedback loops and a willingness to iterate on designs based on input from various stakeholders.

• Emphasis on clear communication and shared understanding of project goals and constraints.

📝 Enhancement Note: The company values of "privacy-first," "recapturing lost time," and a "hardworking, collaborative" culture are key differentiators that shape the work environment and the type of individual who will thrive at Matic.

⚡ Challenges & Growth Opportunities

Challenges:

• Translating Technical Complexity: A primary challenge will be visually communicating sophisticated AI and robotics technologies in a way that is easily understood and appealing to a consumer audience.

• Brand Evolution: As a growing startup, the brand system may still be evolving, requiring adaptability and the ability to contribute to its development while maintaining consistency.

• Fast-Paced Environment: Working in a startup means adapting to rapid changes, shifting priorities, and tight deadlines.

• Balancing Creative Vision with Business Needs: Effectively merging creative design principles with marketing objectives and product requirements.

Learning & Development Opportunities:

• Technical Skill Enhancement: Opportunity to deepen expertise in Figma, Photoshop, and Illustrator, and potentially explore motion graphics or 3D visualization.

• Industry Expertise: Gaining in-depth knowledge of the robotics and AI sectors, which are rapidly growing fields.

• Cross-Functional Exposure: Learning about product development, marketing strategy, and Go-To-Market operations by working closely with these teams.

• Career Progression: Developing from an entry-level designer into a more senior role with greater responsibility and design leadership opportunities as the company scales.

📝 Enhancement Note: The challenges presented are typical for early-stage tech companies, emphasizing problem-solving and adaptability. The growth opportunities are tied to the company's trajectory and the individual's initiative.

💡 Interview Preparation

Strategy Questions:

• Design Process: "Walk us through a project from your portfolio where you had to translate a complex technical concept into a visual. What was your process, and what were the key decisions you made?" (Focus on problem-solving, visual strategy, and articulation of rationale.)

• Collaboration: "Describe a time you received critical feedback on a design that you initially disagreed with. How did you handle it, and what was the outcome?" (Assess ability to receive feedback, iterate, and collaborate.)

• Brand Application: "How would you approach ensuring brand consistency across various marketing channels for a company like Matic, which has a strong technical foundation?" (Gauge understanding of brand systems and operational application.)

Company & Culture Questions:

• "What interests you about Matic's mission and our approach to home robotics and AI?" (Demonstrate research and alignment with company vision.)

• "How do you see your design skills contributing to a privacy-first technology company?" (Show awareness of company values and ethical considerations.)

Portfolio Presentation Strategy:

• Storytelling: Frame each portfolio piece as a mini-story: the challenge, your solution, and the impact.

• Visual Clarity: Use high-quality visuals and clear annotations to explain your design choices.

• Tool Proficiency: Be ready to briefly discuss your workflow within Figma, Photoshop, or Illustrator for specific projects.

• Interactive Elements: If you have interactive prototypes or examples, be prepared to demonstrate them.

• Aspirations: Clearly articulate how your skills and passion align with Matic's specific needs and how you see yourself growing with the company.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just design skills but also an understanding of Matic's unique position in the market, its technological focus, and its operational values.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided application link on Ashby.

• Portfolio Customization: Ensure your portfolio is up-to-date, well-organized, and showcases projects that highlight your visual design fundamentals, marketing asset creation, and ability to simplify complex concepts. Consider including a brief case study on how you'd visually represent Matic's core technology.

• Resume Optimization: Tailor your resume to emphasize relevant skills such as Figma proficiency, visual design principles (layout, typography, color), marketing asset creation, and any experience with consumer tech or startups. Quantify achievements where possible.

• Company Research: Thoroughly research Matic's mission, products, and the competitive landscape of home robotics and AI. Understand their "privacy-first" approach and how it differentiates them.

• Prepare for Portfolio Walkthrough: Be ready to present 2-3 key projects from your portfolio during an interview, detailing your process, design decisions, and any outcomes.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. All details, especially regarding company culture, specific technologies, and precise interview stages, should be verified directly with Matic during the application process.