Digital Product Designer

📍 Job Overview

Job Title: Digital Product Designer
Company: Brainlake Advertising LLC
Location: Paris, Île-de-France, France
Job Type: Full-Time
Category: Product Design / UX/UI
Date Posted: October 20, 2025
Experience Level: 4+ Years
Remote Status: On-site (with potential for hybrid flexibility based on role interpretation)

🚀 Role Summary

• Lead the end-to-end design process for user-focused digital platforms and products, from initial concept to successful launch.
• Leverage AI-driven design tools and automation to enhance efficiency, creativity, and iteration speed within the design lifecycle.
• Collaborate closely with cross-functional teams, including UX, strategy, and development, to ensure cohesive and impactful product delivery.
• Translate complex business requirements and technical constraints into intuitive, visually striking, and functional user experiences.
• Champion user-centric design principles by conducting thorough research, prototyping, and user testing to identify pain points and validate solutions.

📝 Enhancement Note: While the job listing specifies "TELECOMMUTE" and "France" as location requirements, the AI analysis suggests "On-site" with potential for hybrid flexibility given the common practices in digital agencies and the mention of a physical location in Paris. This role is positioned as a core contributor focusing on the practical application of design principles and the integration of emerging technologies like AI in the design workflow.

📈 Primary Responsibilities

• Drive the entire design lifecycle, from initial research, benchmarking, and sketching to detailed prototyping and rigorous user testing.
• Facilitate and participate in design thinking and co-creation workshops to align stakeholders and clearly define product goals and user needs.
• Strategically implement AI-assisted tools and automated workflows to accelerate ideation, experimentation, and iterative refinement of design solutions.
• Make critical UX and UI decisions that enhance both new features and existing functionalities, ensuring a seamless and engaging user journey.
• Identify user pain points through empathetic research and data analysis, subsequently developing thoughtful and effective user-friendly solutions.
• Transform abstract ideas and user stories into clear user flows, detailed wireframes, high-fidelity mockups, and interactive prototypes.
• Craft visually compelling and aesthetically pleasing interfaces that significantly elevate the overall user experience and brand perception.
• Develop, maintain, and evolve robust design systems that ensure consistent application of brand and UI elements across all digital products.

📝 Enhancement Note: The responsibilities emphasize a full-cycle design ownership. The integration of AI and automation is highlighted as a critical component, suggesting that candidates should not only be skilled in traditional UX/UI but also adept at leveraging modern tools for efficiency and innovation.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong academic foundation in Design, Human-Computer Interaction, Computer Science, or a related field is generally expected for this level of experience. A portfolio demonstrating practical application of design principles is paramount.
Experience: A minimum of 4 years of progressive experience as a Digital Product Designer, UX Designer, or UI Designer, preferably within a digital agency or a fast-paced product development environment.

Required Skills:

• Comprehensive understanding and application of end-to-end UX and UI design processes.
• Proven experience utilizing AI and design automation tools to boost design efficiency and creative output.
• Proficiency in leading design activities such as research, benchmarking, sketching, prototyping, and user testing.
• Expertise in crafting user-centric digital platforms, products, and services.
• Strong command of Figma, along with other essential collaboration and design tools.
• Demonstrated ability to design for mobile-first and responsive experiences across various devices.
• Excellent verbal and visual communication skills, with the ability to articulate design decisions and rationale effectively.
• Experience in developing and maintaining scalable design systems.

Preferred Skills:

• Experience with Arabic language and cultural nuances in design, offering a distinct advantage.
• Familiarity with other design and prototyping software beyond Figma.
• A proactive approach to staying updated on the latest design trends, AI advancements, and user behavior insights.
• Experience in conducting design thinking and co-creation workshops.
• Ability to manage multiple projects simultaneously and thrive in a fast-paced, feedback-rich environment.

📝 Enhancement Note: The requirement for 4+ years of experience, coupled with the emphasis on AI tools and end-to-end process understanding, suggests a mid-level to senior individual contributor role. The preference for Arabic indicates potential client work or team composition that benefits from multilingual capabilities.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a diverse range of projects demonstrating the full product design lifecycle, from discovery and ideation to final UI and post-launch analysis.
• Highlight specific case studies that detail your process for tackling complex user problems, including research methodologies, design decisions, and iterative improvements.
• Include examples of how you've utilized AI-driven tools or automation to enhance design efficiency, creativity, or user outcomes.
• Present clear evidence of your impact through measurable results, such as improvements in user engagement, conversion rates, or task completion times.

Process Documentation:

• Clearly articulate your approach to user research, including methods employed (e.g., interviews, surveys, usability testing) and how insights were translated into design solutions.
• Document your prototyping process, detailing the tools used (e.g., Figma) and the fidelity of prototypes created for different stages of design and testing.
• Demonstrate your understanding of design systems, showing examples of components, style guides, and how they ensure consistency and scalability.
• Explain your collaboration process with cross-functional teams (developers, product managers, strategists) and how you managed feedback and iterative development.

📝 Enhancement Note: The emphasis on AI tools within the portfolio is a key differentiator. Candidates should be prepared to discuss specific instances where AI or automation played a role in their design process, not just in terms of efficiency but also in enhancing the quality or innovation of the design itself.

💵 Compensation & Benefits

Salary Range: For a Digital Product Designer with 4+ years of experience in Paris, France, the estimated annual salary range is €50,000 - €75,000. This estimate considers the cost of living in Paris, industry benchmarks for product design roles, and the specific requirements of AI tool proficiency.

Benefits:

• Full-time employment with a competitive salary.
• Opportunity to work on diverse projects across various industries, offering broad exposure and skill development.
• Access to cutting-edge AI design tools and technologies, fostering continuous learning and professional growth.
• Collaborative work environment with a team of creative and driven professionals.
• Potential for hybrid work arrangements, balancing on-site collaboration with remote flexibility.
• Professional development opportunities, including training and skill enhancement in emerging design technologies.

Working Hours: Standard full-time working hours are expected, typically around 35-40 hours per week. The specific schedule may offer some flexibility, especially given the "TELECOMMUTE" designation, but will likely require significant on-site presence for collaborative activities.

📝 Enhancement Note: The salary range is an estimate for Paris, France. Actual compensation will depend on the candidate's specific experience, portfolio strength, and negotiation. The benefits highlight the unique aspects of working with AI tools and in a digital agency setting.

🎯 Team & Company Context

🏢 Company Culture

Industry: Advertising & Marketing Technology. Brainlake Advertising LLC likely operates at the intersection of creative services and digital innovation, catering to clients seeking modern, data-driven marketing and digital product solutions.
Company Size: Based on typical agency structures and the nature of the roles, Brainlake Advertising LLC is likely a medium-sized agency, possibly ranging from 50-200 employees. This size often allows for a dynamic, collaborative environment with opportunities for individual impact.
Founded: The founding date of Brainlake Advertising LLC is not provided, but its focus on digital products and AI suggests a relatively modern establishment or a strong commitment to evolving with technological advancements within the advertising sector.

Team Structure:

• The design team likely comprises specialists in UX, UI, and potentially broader digital product strategy.
• Designers will collaborate closely with account managers, strategists, developers, and client teams.
• Reporting lines would typically lead to a Design Lead, Creative Director, or Head of Product/Digital.

Methodology:

• A blend of agile development methodologies and design thinking principles is probable.
• Emphasis on data-informed decision-making, user feedback loops, and iterative design processes.
• Integration of AI and automation tools is a core operational strategy, aiming for enhanced efficiency and creativity.

Company Website: https://brainlake.com/ (Assuming this is the correct domain based on the provided URL structure)

📝 Enhancement Note: The company's focus on advertising and digital products, combined with the explicit mention of AI, points to a forward-thinking agency that values innovation and client-centric solutions. The team structure likely fosters cross-functional collaboration to deliver comprehensive digital experiences.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level to senior Digital Product Designer. It requires a solid foundation of at least 4 years of experience, demonstrating the ability to work autonomously, lead design initiatives, and contribute strategically to product development. The expectation to integrate AI tools also suggests a forward-looking career path.
Reporting Structure: The Digital Product Designer will likely report to a Design Lead, Senior Product Designer, or Creative Director within the agency. They will collaborate extensively with Product Managers, Developers, and Account Managers to ensure alignment on client project goals.
Operations Impact: The designer's work directly influences client satisfaction, product usability, and the overall success of digital platforms and campaigns. By creating intuitive and engaging user experiences, they contribute to client retention, brand perception, and the achievement of business objectives through effective digital solutions.

Growth Opportunities:

• Specialization: Opportunity to deepen expertise in AI-driven design tools, advanced prototyping techniques, or specific industry verticals (e.g., e-commerce, fintech).
• Leadership: Potential to move into a Senior Product Designer, Lead Designer, or even a Design Manager role, overseeing projects and mentoring junior designers.
• Skill Development: Continuous learning in user research, interaction design, visual design, and emerging technologies like generative AI for design.

📝 Enhancement Note: The role offers a clear path for technical and potentially leadership growth within an agency environment. The emphasis on AI integration provides a unique opportunity for designers to remain at the forefront of technological advancements in the field.

🌐 Work Environment

Office Type: The job is listed as "TELECOMMUTE" but with a specific location in Paris, France, and an "On-site" AI interpretation. This suggests a hybrid work model is most probable, where significant time is expected in the office for collaborative sessions, client meetings, and team synergy, with some flexibility for remote work.
Office Location(s): Paris, Île-de-France, France. This prime location offers access to a vibrant creative and tech ecosystem.

Workspace Context:

• The office environment is likely to be dynamic and collaborative, designed to foster creativity and teamwork.
• Expect access to modern design tools and technology, including high-performance workstations and software licenses for Figma and other relevant applications.
• Opportunities for spontaneous brainstorming and knowledge sharing with fellow designers, strategists, and developers will be abundant.

Work Schedule: A standard 40-hour work week is anticipated. While the "TELECOMMUTE" tag might imply remote work, the "On-site" interpretation suggests that regular office presence is a requirement, especially for critical collaboration phases. Flexibility may be offered on an ad-hoc basis or within a structured hybrid model.

📝 Enhancement Note: The "TELECOMMUTE" tag alongside a specific city location is a common ambiguity. The most realistic interpretation for an agency role is a hybrid model, balancing the benefits of in-office collaboration with the flexibility of remote work. Candidates should clarify this during the interview process.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or a recruiter will review applications, focusing on portfolio quality and alignment with core requirements (experience, AI tool usage).
• Hiring Manager Interview: A discussion with the hiring manager (e.g., Design Lead) to assess design philosophy, process, and fit with the team. This stage will heavily scrutinize the portfolio.
• Skills Assessment/Design Challenge: Candidates may be asked to complete a take-home design challenge or participate in a live design exercise, focusing on problem-solving, ideation, and application of AI tools.
• Team/Cross-functional Interview: Meeting with potential collaborators (developers, strategists) to evaluate communication, teamwork, and cultural fit.
• Final Interview: Potentially with a senior leader or client representative, to confirm strategic alignment and overall candidacy.

Portfolio Review Tips:

• Showcase Process: Clearly articulate your design process for each project, emphasizing how you arrived at your solutions. Use visuals (sketches, wireframes, user flows) to support your narrative.
• Highlight AI Integration: Dedicate sections or specific case studies to demonstrate how you've used AI-driven tools or automation to enhance your design workflow, efficiency, or the final product’s outcome. Be specific about the tools and their impact.
• Quantify Impact: Wherever possible, include metrics and data that demonstrate the success of your designs (e.g., improved conversion rates, user satisfaction scores, reduced task times).
• Tailor to Brainlake: Research Brainlake Advertising LLC's work and clients. Highlight projects in your portfolio that align with their industry focus or showcase similar design challenges.
• Clarity and Conciseness: Ensure your portfolio is well-organized, easy to navigate, and that your explanations are clear and to the point.

Challenge Preparation:

• Understand the Brief: Carefully analyze any design challenge prompt, identifying key user needs, business goals, and technical constraints.
• Embrace AI: Think about how you could leverage AI tools within the challenge to accelerate your process or generate innovative ideas.
• Structure Your Solution: Organize your presentation logically, starting with your understanding of the problem, your proposed solution, the design process, and the expected outcomes.
• Prepare for Questions: Anticipate questions about your design decisions, your use of AI, and how you would handle feedback or iterations.

📝 Enhancement Note: The interview process is designed to assess both technical design skills and the ability to integrate modern technologies like AI. A strong portfolio that explicitly showcases AI usage will be a significant advantage.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI design, prototyping, and collaboration. Proficiency is a must.
• AI-Driven Design Tools: Experience with tools that leverage AI for ideation, asset generation, user flow optimization, or design system suggestions (e.g., Uizard, Galileo AI, Midjourney for inspiration, or AI-powered features within existing design software).
• Prototyping Tools: Beyond Figma, familiarity with tools like InVision, Adobe XD, or Axure RP may be beneficial.
• Design System Management Tools: Experience with Storybook or similar platforms for managing and documenting design systems.

Analytics & Reporting:

• User Analytics Platforms: Familiarity with tools like Google Analytics, Mixpanel, or Amplitude to understand user behavior and measure design impact.
• A/B Testing Tools: Experience with platforms like Optimizely or VWO for iterative testing and optimization of design elements.

CRM & Automation:

• While not primary design tools, an understanding of how CRM systems (e.g., Salesforce, HubSpot) and marketing automation platforms integrate with digital products can be beneficial for context.

📝 Enhancement Note: The explicit mention of AI-driven design tools is a critical requirement. Candidates should be prepared to discuss their experience with specific AI tools and how they have integrated them into their design workflow to achieve tangible benefits.

👥 Team Culture & Values

Operations Values:

• Innovation & Creativity: A drive to explore new ideas, technologies (especially AI), and design approaches to deliver cutting-edge solutions.
• User-Centricity: A deep commitment to understanding and serving user needs, ensuring all designs are intuitive, accessible, and enjoyable.
• Collaboration & Communication: Valuing teamwork, open feedback, and clear communication across disciplines to achieve shared goals.
• Excellence & Detail: A dedication to high-quality work, meticulous attention to detail, and a pursuit of continuous improvement in design execution.
• Adaptability: Embracing change, learning new tools and methodologies, and staying agile in a fast-paced industry.

Collaboration Style:

• Cross-functional Integration: Designers are expected to be active participants in multidisciplinary teams, working closely with strategists, developers, and project managers from concept through to execution.
• Feedback-Driven: An open culture of constructive feedback, where design critiques and peer reviews are regular occurrences to refine work and foster growth.
• Agile Workflow: Embracing agile principles for iterative development, with frequent check-ins and adaptable planning to respond to project needs and insights.

📝 Enhancement Note: The culture at Brainlake Advertising LLC likely emphasizes a blend of creative exploration and rigorous execution, with a strong emphasis on team collaboration and adapting to new technologies like AI.

⚡ Challenges & Growth Opportunities

Challenges:

• Rapid Technological Evolution: Keeping pace with the fast-evolving landscape of AI in design and integrating new tools effectively without compromising quality or user experience.
• Balancing Client Needs with Design Best Practices: Navigating client expectations and brand guidelines while advocating for user-centered design and innovative solutions.
• Managing Multiple Projects: Juggling diverse client projects with varying deadlines, scopes, and team dynamics characteristic of an agency environment.
• Demonstrating ROI of Design: Quantifying the impact of design decisions, especially those involving AI, to clearly articulate value to clients and stakeholders.

Learning & Development Opportunities:

• AI in Design Workshops: Access to training and workshops focused on leveraging AI tools for enhanced design workflows and creative output.
• Industry Conferences & Certifications: Opportunities to attend relevant design conferences and pursue certifications in UX/UI, AI for design, or related fields.
• Mentorship Programs: Guidance from senior designers or creative leads to foster skill development and career progression.
• Exposure to Diverse Industries: Working on projects for clients across various sectors, broadening understanding of different user bases and business challenges.

📝 Enhancement Note: The role presents significant opportunities for growth, particularly in mastering AI-driven design. Candidates who are proactive learners and adept problem-solvers will thrive in this environment.

💡 Interview Preparation

Strategy Questions:

• "Describe a project where you significantly used AI or automation to improve your design process or outcome. What tools did you use, and what was the impact?" (Focus on specific AI tools and measurable results.)
• "Walk us through your end-to-end design process for a complex digital product. How do you balance user needs, business goals, and technical constraints?" (Emphasize your systematic approach and decision-making.)
• "How do you approach user research and testing to ensure your designs are user-friendly and effectively address pain points?" (Detail your methodologies and how you translate insights into actionable design.)

Company & Culture Questions:

• "What do you know about Brainlake Advertising LLC and our work? How do you see your skills and interest in AI design aligning with our agency's focus?" (Research their clients and recent projects.)
• "How do you handle constructive criticism or feedback on your designs, especially from non-designers or clients?" (Demonstrate your collaborative and resilient attitude.)
• "Describe a time you had to advocate for a design decision that was met with resistance. How did you approach it, and what was the outcome?" (Showcase your communication and persuasion skills.)

Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, begin with the challenge, your role, your process (highlighting AI usage), the solution, and the results.
• Showcase AI Integration Clearly: Dedicate specific screens or talking points to demonstrate how AI was used. Use visual cues if possible (e.g., side-by-side comparisons of AI-assisted vs. manual steps, or examples of AI-generated outputs).
• Be Ready for Deep Dives: Prepare to answer detailed questions about your design decisions, the tools you used, and the specific contributions of AI or automation.
• Practice Your Delivery: Rehearse your presentation to ensure it's concise, engaging, and within the allotted time. Be enthusiastic and confident.

📝 Enhancement Note: Prepare to discuss not just what you designed, but how you designed it, with a particular emphasis on your innovative use of AI tools. This will be a key differentiator.

📌 Application Steps

To apply for this Digital Product Designer position:

• Submit your application through the Workable application link provided.
• Tailor Your Resume: Highlight your 4+ years of experience, proficiency in Figma, specific AI design tools used, and any experience in digital agencies or with diverse client projects. Quantify achievements where possible.
• Curate Your Portfolio: Ensure your portfolio prominently features case studies demonstrating end-to-end design processes, particularly those involving AI or automation. Clearly articulate your process and the impact of your work.
• Prepare for a Design Challenge: Be ready to tackle a problem-solving exercise that may involve ideation, wireframing, and prototyping, with an expectation to consider how AI could be leveraged.
• Research Brainlake Advertising LLC: Understand their client base, project examples, and company values to tailor your application and interview responses effectively.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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