Senior Product Designer (m/f/d)

📍 Job Overview

Job Title: Senior Product Designer (m/f/d)
Company: Flip App
Location: Remote (Europe)
Job Type: Full-time
Category: Product Design / User Experience
Date Posted: 2025-10-22
Experience Level: 5-10 years
Remote Status: Fully Remote

🚀 Role Summary

• This role is a key contributor to shaping the user experience of Flip's AI employee experience platform, focusing on connecting and empowering frontline employees.
• The Senior Product Designer will be responsible for the end-to-end design process, from problem definition to delivering polished, reliable solutions across mobile and web platforms.
• A significant aspect of this role involves advancing Flip's design system to ensure product cohesion, scalability, and accessibility.
• The position emphasizes leveraging AI-powered tools for ideation, rapid exploration, and research synthesis to enhance design efficiency and effectiveness.

📝 Enhancement Note: While the job title is "Product Designer," the deep focus on "systems thinking," "design systems," and "end-to-end product experience" strongly suggests a senior-level role with significant strategic input and ownership, aligning with a 5-10 year experience benchmark. The emphasis on "AI employee experience platform" and "frontline employees" indicates a specialized domain within SaaS product design.

📈 Primary Responsibilities

• Own the design for a core product area, defining and shaping the complete user journey across both mobile (iOS, Android) and web interfaces.
• Translate complex operational challenges faced by frontline workers into intuitive, effortless, and purposeful workflows and user interfaces.
• Proactively contribute to the evolution and enhancement of Flip's comprehensive design system, ensuring consistency, scalability, and accessibility across the product.
• Integrate and leverage AI-assisted design tools for ideation, rapid prototyping, user research synthesis, and overall design process acceleration.
• Collaborate closely with Product Managers, Engineers, and Customer Success teams to balance user needs, technical feasibility, business objectives, and market demands.
• Conduct and collaborate on user research, analyze quantitative and qualitative data, and rigorously test design assumptions to ensure data-informed decision-making.
• Contribute to establishing and refining design standards, best practices, and mentorship within the design organization, elevating the overall craft and quality of design output.

📝 Enhancement Note: The responsibilities listed are typical for a Senior Product Designer, emphasizing ownership, strategic contribution, and cross-functional collaboration. The specific mention of "frontline employee challenges" and "AI employee experience platform" points to a specialized product domain. The responsibility to "elevate the craft" signifies a leadership and mentorship expectation.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, candidates are expected to possess a strong foundational understanding of design principles and user-centered design methodologies, typically acquired through a Bachelor's degree in Design, HCI, Computer Science, or a related field, or equivalent practical experience.

Experience:

• A minimum of 5 years of professional product design experience, preferably within a SaaS environment or for complex, multi-platform applications.
• Demonstrated experience in designing for both mobile (iOS, Android) and web platforms, with a keen eye for performance, usability, and accessibility standards.

Required Skills:

• Systems Thinking: Ability to conceptualize and design cohesive user experiences that span multiple products, platforms, and user journeys.
• Interaction Design: Deep understanding of user flows, wireframing, prototyping, and creating intuitive interfaces that solve complex problems.
• Figma Mastery: Proficiency in Figma for UI design, prototyping, design system management, and collaborative workflows.
• Cross-Functional Collaboration: Proven ability to work effectively with Product Managers, Engineers, researchers, and other stakeholders in agile, cross-functional teams.
• User Research & Validation: Experience in conducting user research (qualitative and quantitative), analyzing data, and translating insights into actionable design improvements.
• Communication: Clear, structured, and compelling articulation of design rationale, decisions, and vision to diverse audiences, including technical and non-technical stakeholders.
• AI Tool Proficiency: Curiosity and practical experience using AI-assisted design tools for ideation, content generation, and research synthesis.

Preferred Skills:

• Experience with advanced prototyping tools beyond Figma.
• Familiarity with front-end development principles (HTML, CSS, JavaScript) to facilitate better collaboration with engineers.
• Experience designing for accessibility standards (WCAG).
• Fluency in German.

📝 Enhancement Note: The requirement for "5+ years of product design experience in SaaS or complex, multi-platform environments" and a portfolio demonstrating "systems thinking, strong interaction design, and depth of reasoning" clearly positions this as a senior-level role. The emphasis on Figma and AI tools reflects current industry trends. The preference for German language skills indicates a strong connection to the company's operational base.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing at least 3-5 distinct projects that highlight your end-to-end design process.
• Projects should clearly demonstrate your ability to think in systems, designing cohesive experiences across multiple touchpoints (mobile, web).
• Detailed case studies are required, illustrating your problem-solving approach, design rationale, user research insights, and iterative design process.
• Evidence of strong interaction design skills, including user flows, wireframes, prototypes, and final UI designs.
• Documentation of how you have contributed to or advanced a design system, including examples of reusable components and their impact.

Process Documentation:

• Showcase your approach to user research, from planning and execution to synthesis and application of findings.
• Detail your workflow for translating user needs and business requirements into design solutions, including ideation and rapid exploration phases.
• Provide examples of how you have collaborated with engineering teams, including documentation and handoff processes.
• Illustrate your experience with AI-assisted design tools, showing how you've integrated them into your workflow to achieve specific outcomes.

📝 Enhancement Note: For a senior role, the portfolio must extend beyond visual design to demonstrate strategic thinking, systems thinking, and a rigorous, data-informed design process. The emphasis on AI tools and design systems is crucial for this specific role, indicating a need to showcase practical application.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Senior Product Designers with 5-10 years of experience in remote European tech companies, the estimated annual salary range is €70,000 - €95,000. This range can vary based on specific location within Europe, candidate experience, and negotiation.

Benefits:

• Remote-First Work Model: Flexibility to work from home, with occasional in-person team events, workshops, or meetings in Berlin or Stuttgart (with advance notice).
• Work-Life Balance: Comprehensive support for well-being, including subsidized E-Gym Wellpass membership for gym access and Job-Rad leasing for bicycle acquisition.
• Growth and Development: Opportunities to grow with a rapidly expanding tech company, taking on challenging goals and contributing to significant business growth.
• Collaborative Environment: Work within a highly motivated and engaged team in a relaxed work atmosphere.
• Team Cohesion: Regular team events and culture days designed to foster strong connections among "Flipsters."
• International Work Opportunities: Flexibility to work from other European countries, with discussions about "workations" during the interview process.
• Employee Assistance Program: Access to resources and support for personal and professional well-being.

Working Hours: Approximately 40 hours per week, with flexibility inherent in the remote-first model, allowing for effective management of work-life balance and personal commitments.

📝 Enhancement Note: Salary estimation is based on typical Senior Product Designer compensation in European tech hubs for remote roles, considering the company's stated remote-first policy and focus on employee well-being. The benefits listed are directly extracted and contextualized from the provided German text.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology (SaaS - AI Employee Experience Platform)
Company Size: The description implies a growing startup or scale-up, likely with 50-250 employees, indicated by phrases like "rapidly expanding tech company" and "young tech company."

Founded: The company is described as a "young tech company," suggesting a recent founding date, likely within the last 5-10 years, focusing on innovation in the AI and employee experience space.

Team Structure:

• Design team likely operates within cross-functional "squads" or pods, working closely with product management and engineering.
• The Senior Product Designer is expected to contribute to shaping the design organization's standards and practices, indicating a collaborative and evolving structure.
• Collaboration extends across disciplines, including PMs, engineers, and customer-facing teams.

Methodology:

• Data-Driven Design: Emphasis on validating decisions through research, data analysis, and testing.
• Agile Development: Collaboration in cross-functional squads suggests an agile or hybrid agile development approach.
• Systems Thinking: A core design philosophy, ensuring consistency and scalability.
• AI Integration: Proactive use of AI tools to enhance productivity and innovation in the design process.

Company Website: https://www.getflip.com/

📝 Enhancement Note: The company culture appears to be a blend of a fast-paced startup environment focused on rapid growth and innovation, combined with a strong emphasis on employee well-being, collaboration, and a structured approach to design and development. The "remote-first" model is a defining cultural characteristic.

📈 Career & Growth Analysis

Operations Career Level: This role is defined as "Senior Product Designer," indicating a mid-to-senior level position within the design hierarchy. It implies significant autonomy, ownership of core product areas, and the ability to influence design strategy and standards.

Reporting Structure: The Senior Product Designer will likely report to a Head of Design, Design Lead, or a Director of Product, working within cross-functional product teams. The role also involves contributing to the broader design organization's growth and standards.

Operations Impact: The Senior Product Designer has a direct and significant impact on the user experience of Flip's AI employee platform, which is used by hundreds of thousands of frontline employees. Their work directly influences user adoption, satisfaction, and the overall effectiveness of the platform in empowering employees, thereby contributing to Flip's mission and business success.

Growth Opportunities:

• Design Leadership: Potential to grow into a Design Lead or Managerial role, overseeing a team or a specific product domain.
• Specialization: Deepen expertise in AI-driven design, employee experience platforms, or specific areas of interaction design.
• Strategic Influence: Increased involvement in product strategy, roadmap planning, and setting the future direction of Flip's design.
• Mentorship: Opportunity to mentor junior designers and contribute to the development of the design team.
• Cross-Functional Mobility: Potential to move into Product Management or related GTM roles if desired, given the close collaboration.

📝 Enhancement Note: The "Senior" title and responsibilities clearly indicate a path for advancement within design leadership or specialized product areas. The company's growth trajectory suggests ample opportunities for individuals to expand their scope and impact.

🌐 Work Environment

Office Type: Remote-first. While there are physical offices in Berlin and Stuttgart, the primary work environment is remote. Occasional in-person collaboration for specific events is planned.

Office Location(s): Berlin, Germany; Stuttgart, Germany. The role is open to remote work across Europe.

Workspace Context:

• Flexibility: A remote-first setup allows employees to design their ideal work environment, prioritizing comfort and productivity.
• Technology: Access to modern design tools (Figma) and AI-assisted design software is standard.
• Collaboration: Primarily digital collaboration through tools like Slack, video conferencing, and project management platforms, supplemented by occasional in-person gatherings to foster team cohesion.

Work Schedule: The standard working hours are approximately 40 hours per week. The remote-first model and emphasis on work-life balance suggest a flexible approach to daily scheduling, enabling employees to manage their time effectively around core collaboration needs.

📝 Enhancement Note: The "remote-first" approach is central to the work environment, offering significant flexibility. The occasional in-person events are designed to balance this with opportunities for deeper team connection and strategic alignment.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess alignment with the role's requirements and experience level.
• Portfolio Presentation & Discussion: A dedicated session where you'll walk through selected case studies from your portfolio, explaining your process, rationale, and impact. Expect questions about your systems thinking, interaction design, and use of AI tools.
• Cross-Functional Interview: An interview with Product Management and Engineering representatives to assess collaboration skills, communication style, and ability to balance user needs with technical constraints.
• Team/Culture Fit Interview: A conversation with other designers or team members to evaluate cultural alignment and how you contribute to the team's dynamic.
• Final Interview: Potentially with a senior leader (e.g., Head of Design, CTO) to discuss strategic thinking, leadership potential, and overall fit.

Portfolio Review Tips:

• Curate Strategically: Select 2-3 projects that best showcase systems thinking, end-to-end design process, and impact. Prioritize projects similar to Flip's domain (SaaS, complex workflows, mobile/web).
• Tell a Story: Structure your case studies with a clear narrative: problem, your role, process (research, ideation, design, testing), solutions, and measurable outcomes.
• Highlight Systems Thinking: Explicitly demonstrate how you approach designing for interconnected experiences and contribute to/utilize design systems.
• Showcase AI Integration: If possible, include examples of how you've used AI tools to enhance your design process, ideation, or research.
• Be Ready for Deep Dives: Prepare to articulate the "why" behind every decision, especially regarding usability, accessibility, and user needs.

Challenge Preparation:

• Be prepared for a design exercise or a take-home challenge that assesses your ability to solve a defined problem within Flip's context.
• Focus on demonstrating your structured approach, problem decomposition, ideation, and clear communication of your solution.
• If a take-home challenge is given, consider how you would present it, incorporating elements of your portfolio presentation strategy.

📝 Enhancement Note: The emphasis on portfolio review, systems thinking, AI tools, and cross-functional collaboration underscores the specific requirements for this senior design role. Candidates should prepare to articulate their design process in detail and demonstrate strategic thinking.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The core tool for UI design, prototyping, collaboration, and design system management. Mastery is expected.
• Prototyping Tools: While Figma is primary, familiarity with other advanced prototyping tools may be beneficial.
• AI-Assisted Design Tools: Experience with tools for ideation, content generation (e.g., AI writing assistants), research synthesis, and rapid exploration is a strong plus. Examples might include tools for AI-powered sketching, mood boarding, or data analysis.

Analytics & Reporting:

• User Analytics Platforms: Familiarity with tools like Amplitude, Mixpanel, or Google Analytics to understand user behavior and validate design decisions.
• Data Visualization Tools: Ability to interpret and present data from analytics platforms.

Collaboration & Project Management:

• Communication Tools: Slack, Microsoft Teams, or similar for daily communication.
• Video Conferencing: Zoom, Google Meet, etc.
• Project Management Software: Jira, Asana, Trello, or similar for workflow tracking and task management.

📝 Enhancement Note: The explicit mention of Figma and AI tools is critical. Proficiency in these areas, along with a general understanding of user analytics and collaboration platforms, is essential for success in this role.

👥 Team Culture & Values

Operations Values:

• Empowerment: A core value centered around enabling employees, particularly frontline workers, to do their best work through technology.
• Innovation: A drive to constantly improve and leverage new technologies, such as AI, to transform employee experiences.
• Collaboration: A strong emphasis on teamwork, cross-functional partnerships, and open communication.
• User-Centricity: A commitment to understanding and solving real user problems, ensuring that design decisions are grounded in user needs and feedback.
• Efficiency & Scale: A focus on creating scalable solutions and optimizing processes to serve a large user base effectively.

Collaboration Style:

• Cross-Functional Squads: Work is organized within agile teams, fostering close collaboration between design, product, and engineering.
• Open Communication: Encouragement of direct and transparent communication, feedback exchange, and constructive debate.
• Design System Advocacy: A collaborative approach to evolving and maintaining the design system, ensuring its adoption and benefit across teams.
• Remote-Friendly: Practices designed to facilitate effective collaboration and connection among a geographically distributed team.

📝 Enhancement Note: The company's mission to empower employees, coupled with its "remote-first" and "AI-powered" nature, shapes a culture that values innovation, collaboration, and user impact. The emphasis on "Flipsters" suggests a strong focus on building a cohesive team identity.

⚡ Challenges & Growth Opportunities

Challenges:

• Designing for Complexity: Translating the diverse and often challenging operational realities of frontline workers into simple, effective digital experiences.
• Balancing Multiple Platforms: Ensuring a cohesive and performant user experience across mobile (iOS/Android) and web.
• Evolving AI Landscape: Staying ahead of rapid advancements in AI and effectively integrating new AI tools into the design workflow and product.
• Remote Collaboration: Maintaining strong team cohesion and effective communication in a predominantly remote environment.
• Scaling Design Systems: Expanding and maintaining a robust design system to support rapid product growth and new feature development.

Learning & Development Opportunities:

• AI Design Integration: Deepen expertise in leveraging AI for design ideation, research, and workflow optimization.
• Product Strategy: Gain exposure to product strategy and roadmap planning through close collaboration with Product Management.
• Design System Leadership: Take a leading role in evolving and governing the company's design system.
• Mentorship & Coaching: Opportunity to mentor junior designers and contribute to the growth of the design team.
• Industry Trends: Stay at the forefront of trends in employee experience platforms, AI in design, and SaaS product development.

📝 Enhancement Note: The challenges are directly tied to the company's mission, product domain (frontline workers, AI), and operational model (remote-first). Growth opportunities align with typical senior-level career progression, emphasizing leadership, specialization, and strategic impact.

💡 Interview Preparation

Strategy Questions:

• Design Process & Problem Solving: "Describe a time you had to design for a complex operational workflow. How did you approach understanding the problem, and what was your solution?" (Focus on structured approach, user research, and iterative design).
• Systems Thinking & Design Systems: "How do you approach designing for consistency across multiple platforms and user journeys? Can you walk me through your experience with design systems?" (Highlight your ability to think holistically and leverage reusable components).
• Collaboration & Stakeholder Management: "Tell me about a time you had to influence stakeholders or engineers to adopt a design decision. How did you communicate your rationale and manage different perspectives?" (Emphasize clear communication, data-driven arguments, and partnership).
• AI in Design: "How have you used AI tools in your design process? What benefits did you see, and what are the limitations?" (Be ready to share specific examples and demonstrate curiosity).

Company & Culture Questions:

• "What attracts you to Flip's mission of empowering frontline employees?" (Show genuine interest in the company's purpose).
• "How do you approach working in a remote-first, cross-functional team environment?" (Demonstrate adaptability and collaboration skills).
• "What are your thoughts on the role of AI in the future of employee experience and product design?" (Align your perspective with Flip's innovative approach).

Portfolio Presentation Strategy:

• Start with the 'Why': Clearly articulate the problem you were solving and the business/user goals.
• Show, Don't Just Tell: Use visuals (wireframes, mockups, prototypes, user flows) to illustrate your process and solutions.
• Quantify Impact: Whenever possible, use metrics (user engagement, task completion rates, efficiency gains) to demonstrate the success of your designs.
• Be Transparent: Discuss challenges encountered and how you iterated or pivoted.
• Connect to Flip: Frame your experience and skills in the context of Flip's mission and product.

📝 Enhancement Note: Preparation should focus on demonstrating not just design skills, but also strategic thinking, collaborative capabilities, and a forward-looking perspective on AI and employee experience. The portfolio presentation is a critical component.

📌 Application Steps

To apply for this Senior Product Designer position:

• Submit your application through the provided link on Flip's careers page.
• Tailor Your Resume: Highlight experience in SaaS, multi-platform design, systems thinking, and any specific work with frontline employee solutions or AI tools. Quantify achievements where possible.
• Prepare Your Portfolio: Select 2-3 of your strongest case studies that best demonstrate your end-to-end design process, systems thinking, and impact. Ensure they are easily accessible and clearly articulated.
• Research Flip: Understand their mission, product, target audience (frontline workers), and company culture. Familiarize yourself with their existing design and approach.
• Practice Your Pitch: Be ready to articulate your design process, rationale, and key contributions concisely and compellingly during the interview and portfolio review.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

---