Design Assistant (Part-Time Designer)

📍 Job Overview

Job Title: Design Assistant (Part-Time Designer)

Company: The Hong Kong Jockey Club

Location: Happy Valley, Hong Kong

Job Type: Part-Time

Category: Marketing Operations / Creative Operations

Date Posted: 2026-01-19

Experience Level: Entry Level (0-2 years)

Remote Status: On-site

🚀 Role Summary

• This role involves providing crucial design and operational support for the Club's diverse digital channels, focusing on enhancing the digital customer experience.

• Responsibilities include creating visual assets such as banners, PDFs, and eDMs, directly contributing to the engagement strategies of the Digital Experience and Innovation Department.

• The position offers exposure to a world-class racing club with a unique integrated business model, emphasizing community betterment and social value.

• Successful candidates will assist in testing digital projects, ensuring the smooth delivery of digital customer experiences across various platforms.

📝 Enhancement Note: While the title and description suggest a design-focused role, the "operational support" aspect and the context of the Digital Experience and Innovation Department indicate a need for skills beyond pure graphic design. This role bridges creative execution with the operational execution of digital campaigns and customer journey enhancements. The focus is on supporting the digital ecosystem's operational needs through design.

📈 Primary Responsibilities

• Design and develop digital assets, including website banners, promotional graphics, PDF documents, and e-mail marketing campaigns (eDMs), ensuring brand consistency and aesthetic appeal across all digital touchpoints.

• Support the operational execution of digital marketing initiatives by preparing and delivering creative assets for various digital channels and platforms.

• Collaborate with the Digital Experience and Innovation team to implement and optimize the digital customer experience strategy, ensuring seamless user journeys and engaging content delivery.

• Participate in the testing phase of digital projects, providing design feedback and validating the visual integrity and functional performance of new features or campaign elements.

• Assist in maintaining and updating digital content repositories, ensuring all creative assets are organized, accessible, and adhere to project timelines and requirements.

• Undertake other assigned duties by the Line Manager, demonstrating flexibility and a willingness to contribute to broader departmental objectives.

📝 Enhancement Note: The responsibilities are framed to emphasize the operational aspects of design execution within a digital marketing context. This includes asset preparation, deployment support, and involvement in the testing and optimization cycles of digital projects, aligning with the operational goals of enhancing customer engagement and digital channel performance.

🎓 Skills & Qualifications

Education:

Experience:

• Entry-level position, ideally with 0-2 years of experience in a design or digital support role.

Required Skills:

• Proficiency in using contemporary design software, particularly Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Strong understanding of visual hierarchy, color theory, and current design trends relevant to digital media.

• Ability to create visually appealing and effective digital assets, including banners, PDFs, and eDMs.

• Knowledge of digital product operations and mobile application functionality.

• Detail-oriented with a strong sense of responsibility and commitment to quality.

• Self-motivated with the ability to work independently and manage tasks effectively.

Preferred Skills:

• Familiarity with other design software or digital asset management tools.

• Basic understanding of UX/UI principles for digital channels.

• Experience with content management systems (CMS) or email marketing platforms.

• Exposure to testing methodologies for digital products.

📝 Enhancement Note: The qualifications are tailored to reflect the "Design Assistant" title while incorporating operational needs. Emphasis is placed on design software proficiency and an understanding of digital product operations, which are critical for supporting the digital channels effectively. The HKDSE requirement is specific to the region.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a range of digital design work, including examples of banner ads, eDMs, and PDF layouts.

• Demonstrations of creative problem-solving and ability to translate project briefs into visually effective designs.

• Examples of how design has contributed to user engagement or communication objectives.

Process Documentation:

• While formal process documentation is not a primary requirement for this entry-level role, candidates should be able to articulate their design process, from brief interpretation to final asset delivery.

• Understanding of workflow management for creative assets, including version control and feedback incorporation.

📝 Enhancement Note: For a Design Assistant role, a portfolio is more critical than formal process documentation. The focus is on demonstrating design capability and an understanding of the creative workflow, rather than complex process mapping or system implementation. The requirements are geared towards showcasing practical design skills applicable to digital channels.

💵 Compensation & Benefits

Salary Range:

Benefits:

• Competitive hourly pay rate.

• Opportunity to work with a prestigious and globally recognized organization.

• Exposure to a dynamic and innovative digital environment within the sports and entertainment sector.

• Potential for flexible working hours, supporting a healthy work-life balance.

• Access to learning and development opportunities within The Hong Kong Jockey Club.

Working Hours:

• Part-time, 10:00 am - 7:00 pm (Monday - Friday) for 1-3 days per week.

• Actual working hours may vary based on operational needs, with a maximum of 8 working hours per shift.

• Availability for flexible hours is required.

📝 Enhancement Note: The salary is explicitly stated as HK$86 per hour. Benefits are inferred based on the company's reputation and the nature of the role, focusing on professional development and work flexibility. The working hours are clearly defined as part-time and flexible.

🎯 Team & Company Context

🏢 Company Culture

Industry: Sports & Entertainment, Wagering & Lottery, Membership Services, Charity & Community Services. The Hong Kong Jockey Club is a unique entity with a multifaceted business model.

Company Size: Large enterprise (over 10,000 employees globally, as indicated by LinkedIn data). This implies stability, structured processes, and significant resources.

Founded: 1884. The Club has a long-standing history and a deep-rooted commitment to the betterment of society in Hong Kong.

Team Structure:

• This role is within the Digital Experience and Innovation Department, which is part of the Membership and Customer Excellence (MCE) Division.

• The MCE Division focuses on delivering world-class experiences and deepening customer engagement across various segments.

• The Digital Experience and Innovation Department's primary objective is to build and expand the digital ecosystem, focusing on customer acquisition, engagement, loyalty, and retention.

Methodology:

• The Club emphasizes a customer-centric approach, aiming to provide personalized and impactful interactions through its digital platforms.

• Data strategy and governance are key to building a unified view of customers, enabling data-driven decision-making.

• Innovation is encouraged to acquire and engage customers, cultivate wagering interest, foster loyalty, and mitigate churn.

• A focus on agility and excellence in customer experience across digital and physical touchpoints.

Company Website: https://www.hkjc.com/

📝 Enhancement Note: The company context is derived directly from the provided description, highlighting its unique integrated business model, historical significance, and commitment to community. The team structure and methodology are inferred from the departmental and divisional descriptions to provide context for a Design Assistant's role within the digital operations.

📈 Career & Growth Analysis

Operations Career Level: This is an entry-level, part-time role, suitable for individuals beginning their careers in design or digital marketing operations. It serves as a foundational step to gain practical experience.

Reporting Structure: The Design Assistant reports to a Line Manager within the Digital Experience and Innovation Department. This manager is likely responsible for overseeing the execution of digital campaigns and projects.

Operations Impact: While not directly managing revenue-generating operations, this role impacts customer acquisition, engagement, and retention by ensuring the visual quality and effectiveness of digital communications. High-quality design contributes to a positive customer experience, which indirectly supports business objectives like increased wagering interest and customer loyalty.

Growth Opportunities:

• Skill Development: Gain hands-on experience with industry-standard design software (Adobe Creative Suite) and learn about the operational aspects of digital marketing campaigns.

• Industry Exposure: Work within a leading sports and entertainment organization with a significant digital presence, understanding how design supports business goals in a large corporation.

• Potential for Advancement: Successful performance in this part-time role could lead to opportunities for increased hours, more complex design tasks, or potential full-time positions within the Club's digital or creative teams, or related operational functions.

• Networking: Build professional relationships within a large, established organization.

📝 Enhancement Note: The growth analysis is framed around the entry-level, part-time nature of the role, focusing on skill acquisition and practical experience within a large corporate setting. The "operations impact" is contextualized within how design supports broader digital engagement and customer experience strategies.

🌐 Work Environment

Office Type: The role is on-site, requiring the candidate to work from the Club's offices in Happy Valley or Shatin. This suggests a traditional office environment with dedicated workspaces.

Office Location(s): Happy Valley and Shatin, Hong Kong. These are established operational hubs for The Hong Kong Jockey Club.

Workspace Context:

• The workspace is likely collaborative, with opportunities to interact with other members of the Digital Experience and Innovation Department.

• Access to necessary design tools and technology provided by the Club.

• A professional office setting conducive to focused design work and team collaboration.

Work Schedule:

• A part-time schedule (1-3 days per week) offers flexibility, allowing for the balancing of work with other commitments, such as studies.

• The 10:00 am - 7:00 pm workday (with a maximum of 8 hours per shift) provides a structured but adaptable working day.

📝 Enhancement Note: The work environment is described based on the on-site requirement and the company's status as a large, established organization. The emphasis is on a professional office setting and the collaborative nature of digital teams.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of applications and portfolios to assess suitability for the role and basic design skills.

• Interview(s): Likely involves a discussion with the hiring manager or a member of the Digital Experience and Innovation team. This may include:

  • Questions about design experience, software proficiency, and creative process.
  • Scenarios testing problem-solving and understanding of digital customer experience.
  • Assessment of availability, flexibility, and alignment with the Club's values.

• Portfolio Presentation: Candidates may be asked to walk through their portfolio, explaining their design choices and the impact of their work.

Portfolio Review Tips:

• Curate Selectively: Choose 3-5 of your strongest digital design projects that best represent the skills required for this role (banners, eDMs, PDFs).

• Showcase Process: Briefly explain the brief, your design approach, challenges faced, and the final outcome for each project. Highlight how your design addressed the objective.

• Highlight Digital Relevance: Emphasize projects that demonstrate an understanding of digital channels, user engagement, and contemporary design trends.

• Visual Quality: Ensure your portfolio is well-organized, visually appealing, and easy to navigate. PDF format is typically preferred.

• Demonstrate Brand Awareness: If you have experience working with brand guidelines or adapting designs to specific brand identities, showcase this.

Challenge Preparation:

• Be prepared to discuss how you would approach designing a banner for a specific campaign or creating an eDM template.

• Think about how design contributes to a positive customer experience and engagement.

• Familiarize yourself with The Hong Kong Jockey Club's digital presence to understand their current branding and communication style.

📝 Enhancement Note: This section provides actionable advice for candidates applying for a design role with an emphasis on portfolio presentation, as this is a key component for such positions. The interview process is outlined based on typical hiring practices for creative support roles.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency is required in Photoshop, Illustrator, and InDesign for creating and editing a wide range of digital assets.

• Other Design Software: Familiarity with alternatives or complementary tools may be advantageous.

Analytics & Reporting:

CRM & Automation:

• No direct CRM or automation tool requirement, but understanding how assets are deployed through digital marketing platforms (e.g., email marketing software, CMS) is helpful.

📝 Enhancement Note: The tools section focuses on the core design software specified in the requirements, acknowledging that other digital marketing tools might be part of the broader ecosystem but are not direct requirements for this specific role.

👥 Team Culture & Values

Operations Values:

• Excellence: Striving for high-quality design and operational support to enhance customer experiences.

• Integrity: Upholding the Club's reputation and ethical standards in all work.

• Customer Focus: Prioritizing the delivery of excellent digital experiences for members and customers.

• Innovation: A willingness to explore new design approaches and contribute to evolving digital strategies.

• Community: Contributing to the Club's mission of societal betterment through effective communication.

Collaboration Style:

• The role requires collaboration with the Digital Experience and Innovation Department, likely involving close work with digital marketers, content creators, and project managers.

• An ability to receive and incorporate feedback constructively is essential.

• Open communication and a team-oriented approach are expected to ensure cohesive project execution.

📝 Enhancement Note: The values are inferred from the company's mission statement and the overall context of a large, established organization focused on customer experience and community. The collaboration style is typical for a support role within a digital team.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative and Operational Demands: Juggling multiple design requests for various digital channels under tight deadlines.

• Adapting to Brand Guidelines: Ensuring all designs adhere strictly to The Hong Kong Jockey Club's established brand identity and communication standards.

• Staying Current: Keeping up with evolving digital design trends and technologies to ensure assets are modern and effective.

• Part-Time Constraints: Managing workload and project contributions effectively within a limited number of working days per week.

Learning & Development Opportunities:

• Skill Enhancement: Refining graphic design skills, particularly in digital formats.

• Industry Insight: Gaining practical experience in digital marketing operations within a large, reputable organization.

• Portfolio Building: Creating a strong portfolio with real-world projects that demonstrate design capabilities and operational support.

• Understanding of Integrated Business Models: Learning how creative elements support diverse business functions like racing, membership, and charity.

📝 Enhancement Note: Challenges are identified based on the nature of a part-time design support role in a large corporation. Growth opportunities focus on skill development and practical experience relevant to the entry-level nature of the position.

💡 Interview Preparation

Strategy Questions:

• Design Process: "Walk me through your process for creating a digital banner from brief to final asset." (Focus on steps, tools, and considerations.)

• Software Proficiency: "Which Adobe Creative Suite tools are you most comfortable with, and for what types of tasks?" (Be specific about Photoshop, Illustrator, InDesign.)

• Customer Experience: "How can design contribute to a positive digital customer experience for a brand like ours?" (Relate design to user engagement and brand perception.)

• Adaptability: "Describe a time you had to adapt your design based on feedback or project constraints." (Showcase flexibility and problem-solving.)

Company & Culture Questions:

• "What interests you about working for The Hong Kong Jockey Club?" (Research their mission, history, and integrated business model.)

• "How do you stay updated on current design trends?" (Show initiative and continuous learning.)

Portfolio Presentation Strategy:

• Select Relevant Work: Choose designs that specifically showcase banner, PDF, and eDM creation.

• Tell a Story: For each piece, explain the objective, your role, your design decisions, and the outcome.

• Highlight Key Skills: Point out how your work demonstrates proficiency in Photoshop, Illustrator, InDesign, and an understanding of visual hierarchy and color theory.

• Conciseness: Be prepared to present your portfolio efficiently, focusing on the most impactful examples.

📝 Enhancement Note: Interview preparation advice is tailored to a design role, emphasizing the portfolio and practical design skills, alongside questions about brand awareness and adaptability within a corporate context.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided application link on the careers website.

• Portfolio Preparation: Curate a digital portfolio showcasing 3-5 of your best design projects, focusing on banners, PDFs, and eDMs. Ensure it's well-organized and highlights your skills in Adobe Creative Suite and understanding of digital design principles.

• Resume Optimization: Tailor your resume to highlight relevant design skills, any experience with digital channels or customer engagement, and your HKDSE qualifications. Use keywords like "graphic design," "digital assets," "Adobe Creative Suite," and "customer experience support."

• Interview Practice: Prepare to discuss your design process, your experience with specific software, and how you approach visual communication for digital platforms. Practice presenting your portfolio concisely.

• Company Research: Familiarize yourself with The Hong Kong Jockey Club's mission, its integrated business model, and its current digital presence to demonstrate genuine interest and understanding during the interview.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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