Content Designer (m/w/d)

📍 Job Overview

Job Title: Content Designer (m/w/d)

Company: Wildstyle Network GmbH

Location: Berlin, Germany; Dresden, Saxony, Germany

Job Type: Full-time

Category: Marketing Operations / Creative Operations

Date Posted: March 9, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid

🚀 Role Summary

• Design and execute visually striking content and video assets for diverse digital platforms, including social media, websites, and marketing campaigns.

• Develop innovative and engaging "cool stuff" that captivates and involves target audiences in both B2B and B2C markets.

• Leverage a broad skill set and collaborate cross-functionally with various units to conceptualize and deliver creative projects.

• Ensure consistent brand identity and aesthetic appeal across all communication channels, maintaining a high standard of visual storytelling.

📝 Enhancement Note: While the title is "Content Designer," the responsibilities clearly indicate a strong emphasis on creative production and campaign execution, aligning closely with roles found in Marketing Operations or Creative Operations functions, particularly those focused on GTM (Go-To-Market) content strategy and execution. The mention of B2B and B2C target audiences and digital business models points to a strategic content role supporting broader business objectives.

📈 Primary Responsibilities

• Conceptualize, design, and produce visually compelling static and motion graphics, including short-form videos and animations, for social media, web, and other digital channels.

• Translate marketing objectives and brand messaging into creative content strategies that resonate with specific B2B and B2C customer segments.

• Collaborate closely with marketing, sales, and product teams to understand campaign goals and develop content that supports lead generation, brand awareness, and customer engagement initiatives.

• Utilize generative AI tools to enhance creative output, explore new design possibilities, and optimize content creation workflows for efficiency.

• Maintain and evolve brand guidelines, ensuring all creative assets are consistent in style, tone, and quality across all touchpoints.

• Manage multiple creative projects simultaneously from ideation to final delivery, adhering to timelines and project briefs.

• Stay abreast of emerging design trends, social media platform updates, and digital marketing best practices to continuously improve content effectiveness.

📝 Enhancement Note: The emphasis on "content and campaigns that inspire" and "digital business models" suggests the role is more than just graphic design; it involves strategic application of content to drive business outcomes. The requirement to "develop cool stuff" that "inspires and involves" implies a focus on engagement metrics and audience connection, linking it to GTM strategy.

🎓 Skills & Qualifications

Education:

Experience:

• 2-5 years of experience in content design, graphic design, or a similar creative role, preferably within an agency or fast-paced marketing environment.

Required Skills:

• Proficiency in Adobe Creative Suite: Expert-level skills in Photoshop, Illustrator, and After Effects.

• Video Editing Software: Strong command of Final Cut Pro or similar professional video editing tools.

• Generative AI Tools: Experience and willingness to leverage AI for content creation (e.g., Midjourney, DALL-E, Stable Diffusion, or AI-powered design tools).

• Visual Storytelling: Ability to translate complex ideas into clear, compelling visual narratives.

• Brand Consistency Management: Skill in maintaining brand identity across diverse media.

• Cross-functional Collaboration: Excellent interpersonal and communication skills for working effectively with various teams.

• Project Management Fundamentals: Ability to manage multiple projects, prioritize tasks, and meet deadlines in a dynamic environment.

Preferred Skills:

• Experience with motion graphics and animation.

• Familiarity with UI/UX design principles.

• Understanding of B2B and B2C marketing funnel stages and content needs.

• Experience with content management systems (CMS) or digital asset management (DAM) systems.

• Basic understanding of SEO principles for content optimization.

📝 Enhancement Note: The requirement for "multiskills" and collaboration with "different units" suggests a need for strong communication and project management skills beyond pure design. The mention of "generative AI" is a key differentiator and points to a forward-thinking approach to content creation, highly relevant in today's operational landscape.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a range of visual design projects, with a strong emphasis on digital content and video production.

• Specific examples of social media campaigns or content series designed for B2B and/or B2C audiences.

• Case studies or examples demonstrating the development of "cool stuff" that successfully engaged a target audience.

• Visual evidence of proficiency in Adobe Creative Suite and video editing software (e.g., Final Cut Pro).

Process Documentation:

• Demonstrated ability to manage the creative process from brief to final asset delivery, highlighting workflow efficiency.

• Examples of how brand consistency has been maintained across multiple projects or platforms.

• Evidence of effective collaboration with cross-functional teams in project execution.

📝 Enhancement Note: For a role focused on content creation and GTM, a portfolio is critical. It should demonstrate not just aesthetic skill but also strategic thinking in how content is designed to achieve specific business or audience engagement goals. Highlighting AI usage is a direct requirement.

💵 Compensation & Benefits

Salary Range:

Benefits:

• Hybrid & Flexible Work Model: Individually tailored, flexible, and hybrid working arrangements to suit your needs.

• Comprehensive Subsidy Package: Contributions towards family/daycare, health, company pension scheme (BAV), fitness, and mobility.

• Professional Development: Sponsored trainings, access to an in-house Learning Academy, and dedicated time (10% of weekly working hours) for professional and personal growth.

• Inspiring Workspace: Access to a unique agency loft environment.

• Dog-Friendly Office: Your canine companion is welcome at the workplace.

• Work-Life Balance Initiatives: Sabbatical options for family time, travel, or personal pursuits.

• Community Impact: Sponsored bonus days for volunteer work or passion projects.

• Culture & Communication: Flat hierarchies, an open, positive, and healthy communication, and feedback culture.

Working Hours:

• Approximately 40 hours per week, with flexibility and hybrid options available.

📝 Enhancement Note: Salary for this role in Germany, particularly in cities like Berlin, typically falls within the mid-level range. The benefits package is extensive and emphasizes personal and professional development, work-life balance, and a positive culture, which are strong selling points for creative and operations roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: Digital Marketing & Advertising / Creative Agency

Company Size: 50-200 Employees (based on typical Personio ATS job listings for mid-sized companies)

Founded: The company's ethos of being a "motor for change" and focusing on "bold new digital business models" suggests a relatively modern founding, likely within the last 10-15 years, emphasizing innovation and agility.

Team Structure:

• The Content Designer will likely be part of a broader Marketing or Creative department.

• Reporting structure is expected to be flat, with direct access to team leads or department heads.

Methodology:

• Data-Informed Creativity: While creative ideation is paramount, the mention of "digital business models" and "campaigns that inspire" implies an underlying focus on measurable results and audience engagement, suggesting a data-informed approach to content strategy.

• Agile Project Management: The need to manage multiple projects and work with different units points towards agile methodologies for content production and campaign execution.

• Continuous Improvement: The emphasis on "10% of weekly working time" for development and a "feedback culture" indicates a commitment to ongoing learning and process refinement.

Company Website: www.wildstyle-network.com

📝 Enhancement Note: The company positions itself as a forward-thinking digital agency driven by passion and innovation. This implies a culture that values creativity, agility, and a proactive approach to business challenges, which is highly relevant for operations roles supporting marketing and GTM efforts.

📈 Career & Growth Analysis

Operations Career Level: Mid-Level Creative Operations Specialist. This role sits at the intersection of creative execution and operational support for marketing and GTM initiatives. It involves producing high-quality content efficiently and effectively.

Reporting Structure: Likely reports to a Creative Director, Head of Content, or a Marketing Manager, with frequent interaction with project managers and other marketing/sales stakeholders.

Operations Impact: The Content Designer's output directly influences brand perception, audience engagement, and the effectiveness of marketing campaigns. High-quality, strategically designed content can drive lead generation, customer acquisition, and ultimately, revenue growth, making this role integral to the GTM success.

Growth Opportunities:

• Specialization: Develop deeper expertise in specific content formats (e.g., advanced video production, motion graphics, AI-driven content strategy).

• Leadership: Transition into a Senior Content Designer role, mentoring junior creatives, or leading specific content projects.

• Strategic Content Role: Move towards a Content Strategist or GTM Content Manager role, focusing more on planning, ideation, and performance analysis.

• Cross-functional Move: Leverage creative and communication skills to move into broader marketing roles or client-facing positions within the agency.

📝 Enhancement Note: The "10% time for development" is a significant indicator of growth potential. For operations roles, this often translates into opportunities to learn new tools, methodologies, or strategic frameworks that can lead to advancement.

🌐 Work Environment

Office Type: Agency Loft. This suggests an open-plan, collaborative, and potentially more informal workspace designed to foster creativity and interaction.

Office Location(s): Berlin and Dresden, Germany. This offers geographical flexibility and access to vibrant creative and business hubs.

Workspace Context:

• Collaborative Atmosphere: The agency loft environment is conducive to teamwork, brainstorming, and immediate feedback loops, crucial for fast-paced content production.

• Technology & Tools: Access to industry-standard design and video editing software (Adobe Creative Suite, Final Cut Pro), plus emerging AI tools, is expected.

• Team Interaction: Frequent opportunities to interact with diverse teams, fostering a dynamic and inspiring work experience.

Work Schedule:

• Approximately 40 hours per week, with a strong emphasis on flexibility and a hybrid work model. This allows for focused individual work and collaborative team sessions.

📝 Enhancement Note: An agency loft often implies a vibrant, modern, and people-centric environment. For operations roles, this means access to resources and a culture that supports creative problem-solving and efficient workflow.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or Talent Acquisition conducts a brief call to assess basic qualifications, cultural fit, and salary expectations.

• Portfolio Review & Creative Challenge: Candidates present their portfolio, discussing their creative process, design choices, and how they've used tools like Adobe Suite and AI. A practical creative task or a case study focused on designing content for a specific brief might be assigned.

• Team Interview: Meet with the hiring manager and potential team members to discuss collaboration style, problem-solving approaches, and fit within the agency's culture.

• Final Interview: Potentially with senior leadership to discuss strategic vision, long-term career goals, and alignment with the company's mission.

Portfolio Review Tips:

• Highlight Strategic Intent: For each piece, explain not just what you created, but why – what was the objective, who was the audience, and what was the intended impact?

• Showcase AI Integration: Clearly articulate how generative AI was used, its benefits, and any challenges overcome.

• Demonstrate Versatility: Include examples across different platforms and formats (social, web, video, static).

• Quantify Impact (If Possible): If you have data on engagement, reach, or conversions driven by your content, present it.

• Tell a Story: Frame your portfolio as a narrative of your creative journey and problem-solving abilities.

Challenge Preparation:

• Understand the Brief: Carefully analyze any creative challenge provided, identifying the target audience, key message, and desired outcome.

• Prototype & Iterate: Show your thought process – initial sketches, iterations, and how you refined the concept.

• Focus on Brand Alignment: Ensure your proposed solution aligns with Wildstyle Network's stated values and brand identity.

• Be Ready to Justify Choices: Have clear reasoning for your design decisions, color palettes, typography, and media selection.

📝 Enhancement Note: For a creative operations role, the interview process will heavily weigh the portfolio. Demonstrating the ability to create engaging content efficiently, using modern tools like AI, and understanding its impact on business goals is key.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Photoshop, Illustrator, After Effects, Premiere Pro (or similar for video).

• Generative AI Tools: Familiarity with tools like Midjourney, DALL-E, Stable Diffusion, or AI-integrated design platforms.

• Video Editing Software: Final Cut Pro (or Adobe Premiere Pro, DaVinci Resolve).

Analytics & Reporting:

• Basic understanding of social media analytics platforms (e.g., Meta Business Suite, LinkedIn Analytics, YouTube Studio).

CRM & Automation:

• While not primary, an understanding of how content fits into CRM-driven marketing campaigns and automation workflows is beneficial.

📝 Enhancement Note: The specific mention of "Adobe Creative Suite" and "Final Cut Pro," alongside "generative AI," are critical technical requirements that directly inform the candidate's required skillset and the tools they'll be expected to use daily.

👥 Team Culture & Values

Operations Values:

• Passion for Innovation: A drive to explore new digital business models and create inspiring content.

• Agility & Adaptability: Thriving in a dynamic environment and quickly adapting to new trends and client needs.

• Collaboration & Openness: Valuing teamwork, open communication, and a healthy feedback culture.

• Quality & Impact: Commitment to delivering high-quality work that makes a difference for clients and their audiences.

• Authenticity: Encouraging individuals to be themselves and contribute their unique perspectives.

Collaboration Style:

• Cross-functional Integration: Actively partnering with marketing, sales, and other departments to ensure content aligns with broader business objectives.

• Feedback-Driven Improvement: Open to constructive criticism and utilizing feedback to refine creative output and processes.

• Knowledge Sharing: A culture that encourages sharing insights, techniques, and best practices, particularly around new tools like AI.

📝 Enhancement Note: The company's self-description emphasizes passion, authenticity, quality, and a drive for change. These values are crucial for operations professionals who need to be proactive, collaborative, and dedicated to continuous improvement.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity and Efficiency: Producing high-quality, innovative content consistently within tight deadlines and project scopes.

• Staying Ahead of Trends: Rapidly evolving digital landscape, especially with AI, requires continuous learning and adaptation.

• Adapting to Diverse Brands: Creating content that resonates across different B2B and B2C sectors and brand voices.

• Measuring Content Impact: Translating creative efforts into tangible business results and demonstrating ROI.

Learning & Development Opportunities:

• AI in Creative Workflows: Deep dive into advanced AI tools and techniques for content generation and optimization.

• Advanced Design & Motion Graphics: Opportunities for specialized training in animation, 3D, or other cutting-edge design fields.

• Content Strategy & GTM Planning: Developing skills in strategic content planning, audience segmentation, and campaign measurement.

• Cross-functional Exposure: Gaining experience in marketing strategy, campaign management, and client relations.

📝 Enhancement Note: The challenges highlight the dynamic nature of the role, requiring continuous learning and adaptability, which are hallmarks of successful operations professionals. The growth opportunities are directly tied to developing these skills.

💡 Interview Preparation

Strategy Questions:

• "How would you approach designing a social media campaign for a new B2B SaaS product launch?" (Focus on audience, channels, content types, and AI integration).

• "Describe a time you had to create engaging content for a challenging or niche target audience. What was your strategy and outcome?" (Showcase problem-solving and audience understanding).

Company & Culture Questions:

• "What excites you most about Wildstyle Network's mission and approach to digital business models?" (Demonstrate research and alignment).

• "How do you see generative AI evolving the role of a Content Designer, and how do you plan to stay proficient?" (Show forward-thinking and learning mindset).

Portfolio Presentation Strategy:

• Tell the Story: For each project, clearly articulate the brief, your creative process, the tools used (especially AI), and the results or impact.

• Focus on B2B/B2C Examples: Prioritize content that demonstrates your ability to target and engage specific market segments.

• Showcase AI Skills: Be prepared to discuss specific AI tools you've used and the benefits they brought to the project.

• Be Ready for Technical Questions: Expect questions about your proficiency with Adobe Suite, Final Cut Pro, and your understanding of file formats, resolution, and delivery specs.

📝 Enhancement Note: Interview questions will likely probe for strategic thinking, creative problem-solving, technical proficiency (especially with AI), and cultural fit. A strong portfolio presentation is paramount.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on the Personio platform.

• Tailor Your CV: Highlight experience in content design, video creation, social media, and proficiency with Adobe Creative Suite, Final Cut Pro, and generative AI tools. Quantify achievements where possible.

• Curate Your Portfolio: Select your strongest, most relevant work. Clearly label projects by platform, audience (B2B/B2C), and any AI usage. Prepare a brief narrative for each piece.

• Prepare Your Narrative: Be ready to articulate your "personal mission" and how it aligns with Wildstyle Network's ethos of being a "motor for change."

• Research Wildstyle Network: Understand their client work, company values, and the agency's approach to digital innovation.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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